55: What does your ideal client REALLY care about?
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"Why should I care?" 🤷♀️
Thats what your ideal clients are saying and thinking as they scroll or click around the internet. Harsh, but true.
In this longer coaching episode we look at some of the reasons for this, and what they REALLY care about.
Theres also a bunch of questions you should answer to help shift them to thinking and saying "Hey! This is what I've been looking for!" instead.
SHOW NOTES AND TRANSCRIPT
COACHING:
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