The Iconic Podcast

Agency Edition: The Ins and Outs of Branding

Becoming Iconic Agency | Jennifer Szpigiel Episode 270

In this episode, Jen welcomes Morgan Ondree, the creative director of Becoming Iconic and a vital element of the Becoming Iconic Agency. Morgan discusses the evolving branding landscape for 2024, highlighting key trends and emphasizing the significance of seeking assistance in this arena. Morgan stresses the importance of maintaining authenticity and integrity in branding efforts, advocating for a genuine connection with one's audience. Listeners gain insights on elevating their brand presence while sidestepping imitation, ensuring their unique voice shines through.

Today on Becoming Iconic:

  • Morgan's role in Becoming Iconic + the agency
  • Branding trends for 2024
  • Importance of seeking help in branding
  • Maintaining authenticity and integrity in branding
  • Creating genuine connections with your audience
  • Strategies to heighten brand presence
  • Avoiding imitation and fostering a unique brand voice

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