ICONIC Magazine®

Sasha Fedunchak: The Power of Influence Psychology for a Brand

The Iconic Podcast | Jennifer Szpigiel

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0:00 | 55:28

In this value-packed episode, Jen sits down with the brilliant Sasha Fedunchak, founder and CEO of Daring Haus, to explore the transformative power of influence in business and life. Sasha, a sought-after expert in branding and intuitive marketing, shares her unique insights into building connection, creating trust, and cultivating a lasting legacy through heart-centered leadership. With a fascinating journey that spans corporate communications, entrepreneurship, and personal resilience, Sasha’s story and expertise will inspire you to rethink the way you approach your business and your audience. This conversation is a masterclass in intuitive marketing, influence psychology, and leading with purpose.


Today on the Show:

  • Sasha’s inspiring journey from corporate executive to intuitive entrepreneur.
  • Why influence is rooted in connection and how to cultivate it authentically.
  • A breakdown of the seven principles of influence and how to apply them:
  • The importance of self-trust in building a successful business.
  • How to shift from overcomplicated strategies to intuitive marketing.
  • Why connection is the ultimate key to legacy-building.


How to Connect with Sasha Fedunchak:


Connect with Jen:

• Read Iconic Magazine®: becomingiconic.co/magazine

• Join House of Her, our exclusive membership community: becomingiconic.co/houseofher

• Watch on YouTube: @theICONICmagazine

• Follow on Instagram: @iconicmagazine__