.png)
ICONIC by Iconic Magazine®
ICONIC by Iconic Magazine® is the essential interview series for female founders and women in business who want the real story behind building something extraordinary.
Hosted by Jennifer Leigh, Editor-in-Chief of ICONIC Magazine®, a global media platform reaching women in over 60 countries across business, entrepreneurship, fashion, and culture, each season features eleven extraordinary women who have built iconic lives and businesses on their own terms.
These are conversations that go beyond the highlight reel: the leadership decisions, the moments that tested them, the lessons learned the hard way, and the wisdom they wish someone had shared at the beginning.
ICONIC is for ambitious women building something meaningful who want to learn from founders and industry leaders who have already walked the path.
Season One features eleven extraordinary women across entrepreneurship, fashion, media, and culture, including Sarah Nicole Landry and Alli Webb.
New episodes every Monday.
Follow ICONIC so you never miss a conversation that matters.
ICONIC is a production of Iconic Magazine®, the global women’s media platform founded by Jennifer Leigh, Editor-in-Chief and creative director with over 20 years of experience building iconic brands for women who refuse to build ordinary lives.
Read Iconic Magazine®: becomingiconic.co/magazine
Join House of Her: becomingiconic.co/houseofher
Watch on YouTube: youtube.com/@theICONICmagazine
Follow on Instagram: instagram.com/iconicmagazine__
ICONIC by Iconic Magazine®
The Summer Edit - Marketing Like a CEO and Not an Influencer
Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.
In this episode of The Summer Edit, Jen draws a powerful line between influencer-style content and true CEO-level marketing. If you’re stuck chasing trends, relying on viral reels, or letting vanity metrics steer your strategy, Jen is here to bring you back to what actually builds a business that lasts.
This episode is a rally cry for entrepreneurs to stop posting for clout and start creating content that converts. With equal parts tough love and powerful clarity, Jen unpacks the mindset, structure, and strategy behind sophisticated marketing that reflects your brand and values without the burnout.
IN THIS EPISODE, YOU’LL LEARN:
- Why likes and views are not the measure of a successful business
- The biggest mindset shift Jen made after losing her social media following
- How CEOs create content for conversion, not clout
- What it really means to treat your marketing like a legacy
- The truth about going viral and why it rarely leads to more clients
- Why emotional reactions are killing your consistency
- How a marketing calendar actually unlocks your creativity
- The difference between trend-chasing and brand-building
- What 50 views can do when your message is clear and intentional
RESOURCES & LINKS:
- Funnel Mastery – Learn how to build a sales system that works with and without you
- The Iconic Capsule – Jen’s signature newsletter for modern entrepreneurs
Connect with Jen:
• Read Iconic Magazine®: becomingiconic.co/magazine
• Join House of Her, our exclusive membership community: becomingiconic.co/houseofher
• Watch on YouTube: @theICONICmagazine
• Follow on Instagram: @iconicmagazine__