Preparing Your Business for the Ever-Evolving Crisis

Recently a local brewery made headlines after a visit from a political candidate and a tweet that ignited a firestorm of criticism. Today’s crises are fast and furious, can seemingly come out of nowhere, and nobody is immune. After all, the trends and key moments of 2020 have created a climate for quick-hitting and damaging crises that are emotionally charged.

However, most companies – especially those that are local and/or believe they’re immune – are at the most risk for a moment that could truly be crippling for a business. This conversation, facilitated by Mike Hart and Jeff Lutz, with Center member Hart, is designed to analyze the current business climate temperature and discuss ways to prepare your business for these quickly evolving crises.

We hope you never find yourself in such a crisis, but if you do, the best chance to get through it is to be prepared ahead of time.