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Showing Up on Social Media When the World Feels Like It’s On Fire
The Consistency Corner: Lightening the Mental Load of Marketing
As founders and CEOs, we know that social media is where our “office” lives—but what happens when the feed feels unbearable? From despair and overwhelm to the guilt of wondering whether to pause launches or keep posting, Ruthie gets honest about the tension of being a business owner and a human at the same time.
You’ll hear insights and practical gut checks to decide what to say (or not say) online. Ruthie also shares why consistency doesn’t mean ignoring the world, but showing up with intention, and why supporting brands that serve moms is one small way we can make an impact.
If you’ve ever opened your phone, scrolled the news, and thought, “I hate it here,” this episode will remind you that you’re not alone—and that you can keep showing up with humanity, alignment, and courage.
Resources & Shout Outs: Mo News, @sharonsaysso, @sarawiles, books by Isabel Wilkerson, and more.
👉 Join the next Social Media Mixer on September 26th to keep the conversation going.
Join the next Marketing Mixer, a virtual networking event for mom founders.
Don't forget to subscribe to the podcast so you never miss an episode, and follow along over on Instagram!
@ruthie.sterrett
@theconsistencycorner
