The Part-Time CEO
The Part-Time CEO, hosted by Louise Stephens, is a podcast about building a business while navigating everything else life brings with it.
The Part-Time CEO is the next chapter of a podcast that began life as Strategise to Monetise. Same host, same heart — but a bigger, more honest conversation.
Louise is a business strategist, marketing mentor, and founder of Social Renegades — working with service-based business owners across New Zealand and Australia to grow their visibility and attract the right clients, without falling into the trap of doing more, pushing harder, and losing balance along the way.
Before starting her own business, Louise spent nearly nine years at Australia's largest travel retailer, moving from retail travel sales into recruitment and talent management, where the team she was part of was recognised with a National AHRI Award.
That experience shaped how she thinks about people, communication, and sustainable growth.
This podcast is for the business owner who is also a parent, a friend, a daughter, a carer, a volunteer, or someone simply trying to live a full life alongside a growing business. We talk about business seasons, burnout, visibility, leadership, mental health, client attraction, and what it actually looks like to build something sustainable without losing yourself in the process.
Real conversations. No hustle culture. No highlight reel.
Just honest talk about business and life, from someone who is living it too.
New episodes drop regularly. Subscribe so you never miss one.
For free resources and more visit www.socialrenegades.co
The Part-Time CEO
Email Marketing for E-Commerce Business Owners with Tracey Smith
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Content marketing, paid ads, S.E.O are all amazing strategies to help you, as e-commerce business owner attract potential and paying customers.
But what about email marketing?
Is it a strategy for the dark ages or a powerful strategy hold it's own in the 21st century and beyond.
In today's episode I'm joined by Tracey Smith from Identify Marketing where we talk all things email marketing, sequences and why this form of marketing strategy will deliver you more bang for your buck and a high return on your investment.
HERE'S WHAT WE COVER:
+ Why email marketing is a CRUCIAL growth strategy to incorporate into your business
+ How to increase your 'open rates' with automations and segments
+ Active Campaign, Mail Chimp, Mailer Lite... How to choose the best email provider for you and your business needs
+ How to navigate your way through IoS changes and up coming email encryption challenges
+ Plus, so much more!
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Want to scale your e-commerce business to 5k months using Facebook? Here's a few ways I can help you:
1. Download My Free Step by Step Facebook Selling System Framework to Increase Your Store Traffic, Sales and Money in the Bank: Click Here to Download Now
2. Watch My Free Training; 'Steal My 5 Step Facebook Selling System and Scale Your E-Commerce Business to 5k Revenue Months: Click Here to Gain Free Access Now
Join my brand new, 12 month Facebook Selling System Mastermind and take advantage of our special pre-launch bonuses
3. PM Lou on Facebook - let's chat! Louise Stephens - Business Coach
Full show notes for all episodes can be found at: Strategies to Monetise - The Podcast