What If It Did Work?
What If It Did Work?
How AI Lets Non-Tech Founders Build Real Products Fast
If execution stopped being the bottleneck, how would you build? We sit down with Dr. Alex Mehr—former NASA scientist turned serial founder—to unpack a seismic shift: AI can now translate plain English into working software, from slick landing pages to full MVPs. That means speed wins, iteration compounds, and non-technical founders finally have a real shot at competing with incumbents.
Alex shares the arc from launching multiple apps before one hit to building Famous.ai, a platform designed to compress the distance between idea and customer. We talk about why most teams don’t fail; their first ideas do. The fix isn’t more debate—it’s more experiments. With AI handling the heavy lifting, you can validate a concept in hours, not months, and keep cash for growth instead of sunk costs. He breaks down realistic timelines, how direct App Store submission works, and why web apps can be live the same day.
This conversation is part playbook, part mindset reset. We get honest about what entrepreneurship really trades: you don’t get free time, you get free will. You choose how to suffer. The dopamine hit of a launch that lands is unmatched, but it relies on a foundation of small and fast failures. Alex calls out a new divide—before 2025 and after 2025—where the ability to ship quickly becomes the primary competitive advantage. We dig into when to pivot, how to avoid “dying on the wrong hill,” and why you should test markets instead of predicting them.
If you’ve been sitting on an idea because you can’t code, this is your wake-up call. Build the first version, learn from real users, and iterate. When tools remove excuses, momentum becomes a decision. Subscribe for more conversations with builders who turn words into products, leave a review if this sparked action, and share it with a friend who needs their nudge to ship.
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I never told no one that my whole life I've been holding back every time I load my gun up, so I can do for the stall. I hear a voice like that.
SPEAKER_01:All right, everybody, another day, another dialer, another one of my favorite episodes of my favorite podcast. I'm biased. It's my own. Got with me this week, the man, the myth, the legend. He's Dr. Alex Mayer, former Nassau scientist, turned serial entrepreneur, has built and exited multiple companies, serving millions of users worldwide today. As co-founder and CEO of famous.ai, he's breaking down the last barrier to entrepreneurship, which is coding. Alex believes there is a dividing line in entrepreneurship before 2025 and after 2025. With AI now able to turn plain English prompts into production-ready apps, execution is no longer the bottleneck ideas. Just bec became more valuable than ever. From Wall Street to Silicon Valley, Alex has seen firsthand that speed is the ultimate competitive advantage. Missions to empower non-technical founders, I guess that's like me, creatives like me, and professionals to build bold tech businesses without needing engineers, massive funding, or years of trial and error. Brother, how's it going, man? Good man. Thank you for having me, and thanks for that intro, dude. You know what you forgot? You forgot to put uh because I I was never on this, but I I know you're the the founder and creator of Zeus. Yeah, yeah. Online dating. Yeah, 100%.
SPEAKER_03:You never tried it.
SPEAKER_01:Uh I've tried online dating, but but believe it or not, like like when you it's funny. I I remember you talking about it at like Ty's house and and during uh your introduction, and then I was seeing someone at the time, and then I'm like, oh I'll I'll I'll I'll use it when I'm not seeing someone, but but it always I would always remember, but I was always remember when I um I was with someone, but man, uh personally online dating. I mean, we all lie, man. 100% it I I would put down that, you know, we the women always put down like a picture from 20 years ago, and which which is you know, maybe those were only the ones that I I went out with, but yeah, no, uh online dating only works if everybody's honest.
SPEAKER_03:Yeah, well, there's a lot of uh embellishing going on in online dating for sure.
SPEAKER_01:Of course, but you know, I I could say, yeah, instead of writing that I wrote two Amazon bestsellers, I could just say, you know, hey, wall, I was I was Wall Street best journal, uh Wall Street Journal, best entrepreneur, author, this and that, and just you know, but that that's how it goes. But that that's human nature. This is interesting though, because I know, man, you're you're the tech guy, you're the you're the guy, and whenever people would ask me uh about Ty Lopez, I'd be like, Man, I'd be like Alex Mare. I I would say you're like you're the hands-on, you're you're the guy that builds out everything, and that's how I I would describe you. So this thing, literally, somebody like me who has the only technology skills I have is like turning on the computer, and it's even hard to change the the ink. I think just the other day I mastered the word processor and the abacus.
SPEAKER_03:Yeah, it's it is actually for everybody. It is the idea when I started the company was let me enable an everyday person to do what previously needed a lot of capital and engineers so people can people can bring their visions to life. That's the big idea.
SPEAKER_01:So if I wanted to create an app, I I don't know how to code. I I I don't this could literally save me money in hiring people to build and brain damage, yes.
SPEAKER_03:Money, brain damage, and time. So that's that's the big idea. So I've been an entrepreneur for many years. I started in 2007 um with online dating company that you mentioned, Zeus. That was my first one. What we didn't start as an online dating company, I started building apps and launched them one after another, and it was probably six or seven apps in that we tried online dating, and that took off, and then we started doubling down on it. Okay, so how did I launch all those apps? Um, it was, and this is like years ago, this is before cloud computing and all that. It required capital, it required capital, a team of engineers and all that, so you can build, okay. And you your first idea probably doesn't work. In fact, I would be surprised if you can name a company that has that it that is current product is the original idea. Everything, every company that you know of, every brand that you know of pretty much started as something else, and this is the hundredth iter iteration. So like Viagra, like Viagra.
SPEAKER_01:It was supposed to be for uh hard medicine, I believe.
SPEAKER_03:Yeah, a lot of actually medicine is actually that way. So you come up with a molecule and it's for something else, and it gets shelved, and then somebody finds another use for it. That's true across the board, and um what people don't realize is I think you said it in your intro. The advantage of people who win, uh, the the thing that people who win take advantage of is speed and the ability to iterate a lot. So a lot of people who start a company and they suffer, uh, because it's simply it's not their execution event, it's just they're working on the wrong concept. So, and you do you cannot know ahead of time. So the key is to try, go to market quickly, then try again and try again. But guess what? That requires a lot of execution ability, capital, tech team, stuff like that. And now, for the first time, I feel like with um the most recent advances in AI, we are at a point where a non-tech founder can legitimately build a version of their idea, app, website, what have you, without an engineer. It's like I think for the first time it has become possible, and I think that's a barrier that is crossed. And I'm here to spread the word that hey, non-technical founders, normal people, can now execute on their ideas relative fast and easy.
SPEAKER_01:Dude, I I I have to ask you where was the shift that happened that working for NASA, I think that's everybody's kid when they're a kid, is a dream. Going from that to the entrepreneur and and doing the dating app.
SPEAKER_03:Yeah, it's like it's it's it's it's interesting you ask. Um it was my dream too when I was a kid. Um I wanna say uh I didn't grow up thinking about entrepreneurship or business. In fact, if you tell me so I crossed the Rubicon in 2007, I became an entrepreneur, and you I never went back, obviously. Um before that, I was an academic, after that, entrepreneur, entrepreneur. I I want to say that there is something in entrepreneurship that you cannot replicate in any other career path, and that's the ability to govern your own life path, you can chart it yourself, and that's something that you don't get in pretty much nothing, no matter what you do. If you're working for someone, doesn't matter how much you love your job, and I loved my what what I did. End of the day, you're not in control of your own destiny. So the only path, people who like to control their own destiny, the only path available to you is on entrepreneurship, and it comes with a lot of baggage, it's not actually all great.
SPEAKER_01:Oh, no, no, no, exactly. Uh, you'll hear from people, oh, why did you start a business? Well, I wanted more free time.
SPEAKER_03:You hear that a lot, and it's like, well, yeah, you don't get that, you get free will, but you don't get free time, it's a big difference. You get to choose how you're gonna suffer. That's how I think about entrepreneurship. Like exactly it's suffering, but at least you get to choose how you're gonna suffer. So it's a but hey man, it's like you live this life once, and I want to live free. So it's and entrepreneurship is the only path. And I on top of it, I like creating ideas and taking ideas and actually seeing them in the hands of customers, so yeah.
SPEAKER_01:I gotta tell you, man, I'm I'm literally on on the site, famous.ai, and and I'm just blown away about it, it's it's literally like like literally some somebody like me who had zero knowledge, you just type in it says, what do you want to build? So if if I wanted to build uh it's illegal, but in the state of Florida, because only the Indians, the natives can do it, an online gambling app. You just type that in, and there's examples like a portfolio, a weather app, a fitness tracker, the SAS landing page. Not the landing page is amazing just by looking at that, because everybody that's ever wanted to like a entrepreneur or a solopreneur or trying to sell something, landing page, they try to create one and they can't first they they they they they look at an infomercial or they go to a a seminar, and you know oh, Russell Brunson makes it look like anybody can do it, but then you run into the simple fact that it's a lot harder, then you have to pay so much money to build one. But this this one literally here, like what you said, it it cuts off the middleman, it cuts off paying so many people by just doing it through famous.ai.
SPEAKER_03:Yes, so that's I mean, I think this technology became feasible, honestly. Like I want to say, end of 2024, February of this year, 2025. We had a version of this inside uh deal.ai, uh, it wasn't as advanced. February of this year, I was like, I had an epiphany that AI models are finally getting to a point where they can actually build it. Like the landing page example that you said is actually a perfect example. So you ask people to build a landing page, they build really weird-looking stuff. Um, versus famous.ai will build you a slick, awesome landing page, and then you can change the text and stuff, but it also generates really good copy. So if you say, hey, this is a sales sales page that does this and that, it gets you 90% of the way there a lot of times. And then what you need to do is the last 10%. You said change this, change that in English, in English. So um, and and that is, I think, a huge leap forward that happened. I want to say February 2025. I felt like now it's now it got a lot better since February. Don't get me wrong, it's just now it's like it. We have had five other you know breakthroughs since then. But February 2025, this year, I thought, well, now this is actually commercially viable. So that's why we started it. And um, I'm glad I did.
SPEAKER_01:Well, it's just amazing, too, just how far AI is leaps and bounds, because when it first came out and you wanted it to do a paper on something, you could tell it was so robotic. Yes, it would be like firstly, secondly, yes, thirdly, and it's like this is this is crap, and and literally I for the past months whether it was the show notes from the show or yes, I'll do a video, but if I want to write uh something catchy in my own voice, AI even the free version knows that I because I I will I'll put like what if it and Omar Madron knows what if it did work voice and it it'll literally do it. And I look at it and it's like holy smokes, it's literally now. If it's someone like literally, if you wanted to write, like I don't know, like Grant Cardone or whomever, uh Warren Buffett, and go, I want to write a summary or something, and I want to sound like this person, it would literally sound like whomever, like like the words, like if it if it came from that person directly, and it was like, man, this is this is beyond something like AI. What I love about it. Well, people don't know how to use it because because with technology, entrepreneurs, you and I are entrepreneurs, but the number with the the advancement in technology, AI, tools to market, the amount of people that still go bankrupt is the same amount as there was 30 years ago, 40 years ago before technology.
SPEAKER_03:Yeah, I and I want to say market dynamics haven't changed in the sense that competitive forces, this is as cutthroat of a market as it has ever been. Okay. The the thing is, um, if you do not, if you're not using the latest tools, you go out of business a lot faster these days.
SPEAKER_01:Well, it's the truth, yeah.
SPEAKER_03:So it's it's it's become a game of remaining on the cutting edge, especially for people who are not. I mean, some craft, like for example, home construction, that may not be the case, but no, never digital, yeah. Digital businesses, you're talking about like you are either on the cutting edge or you go out of business, and it has become more and more competitive because more and more people are trying to enter, and it makes sense. But the good news is the the pie is also growing, so this is a rapidly growing market. Yes, it is cutthroat, but also it's not like a zero-sum game, so it's like growing uh in aggregate. So smart people determine if you have the determination and you have um perseverance. I want to say is the number one thing because you will be frustrated if this is the first time you just have used ChatGPT or whatever, and you're new to these new generation of AI tools. Um, you will be frustrated a little bit. Um, oh, for sure.
SPEAKER_01:But it it's easy to you just keep on. It's like right.
SPEAKER_03:Exactly, perseverance.
SPEAKER_01:Yeah, yes, exactly. Just like being no, nobody when you first became an entrepreneur, you can't compare that to years later. Everybody, every everybody's awkward. Everybody to me, everybody sucks, but to me, it's like, okay, this is such an amazing tool. Like, remember a couple months ago when everybody made like an action figure out of themselves, yes, with AI. But that's that's where a lot of people stopped. Yeah, yeah, they weren't like, oh my gosh, the the amount of money that you could even make. You you hear all these founders and all these CEOs saying, now's the time to, and there's still time to invest in AI, AI stocks, and what happens is everybody majority of people will complain that they they don't know how to make money, and then they'll get in at the very end when everything's topped off, and you know, when you have a hundred when you have penetration, like up there, absolutely, and and I think it's there's definitely advantages to getting in fast, um early, actually.
SPEAKER_03:I should say the other part of it, perseverance, like you mentioned, is like I'm like, I tell you, like the met the the the AI gimmicks that you talked about, it's like when it has it's funny to watch people, it's like when when an AI gimmick is um has entertainment value, people go to great lengths to do it. But if it has business value, people are like ah too complicated, I don't understand. I'm like, well, are you is your brain like too lazy to apply itself to the actual problem that will make a difference in your life? It's it's interesting to watch that. I'm like, well, it you feels like your brain is out of shape, man.
SPEAKER_01:So it's it's uh well it's crazy because you can use these tools to even you don't even have to pay the one percent managing fee and all these fees to your financial advisor, yes, exactly. I I I was just on the other day, hey, could build me a portfolio, you such and such, you can give whatever percentage, or what how about if I had a hundred thousand dollars? And Apple stock, what would with dividend reinvestment, how much would it cost? Uh, projection from like and it it spits it out all like that. So, and I told you if I I'm horrible at technology, and looking at at your app builder, which is like mind-blowing, there's all these things. What you're doing is saving the two most valuable resources, which is both to me are the same money and time.
SPEAKER_03:Yes, yes, and I think of it as I think it also leveled the playing field a little bit, actually by a lot. So think of like existing businesses that can be disrupted by everyday creatives. I think of like everyday builders and creatives, and previously they had no way of taking it. It's David versus Goliath. You cannot attack a large software company without a large engineering team, or you couldn't attack them with a large engineering team and resources to actually build complex software. So David's didn't have a slingshot. Does that make sense? Of course, yes. Yeah, now this is, I think this is the moment. So you can frame it in your brain as okay, this is oh, it's confusing and it's too difficult and stuff, or you can think maybe this can be these generation of tools, can be the thing that ultimately allows me to fight on some sort of a level playing field against the established players, so it's that's that's where it's at.
SPEAKER_01:Well, also too, Alex. Think about being an entrepreneur, you're like, Yeah, yeah, I I I looked at Alec. Yeah, I I saw your your thing with AI, I just didn't get it, I just put it away. But you know what? That that person's competitor is going to be on it. Exactly. That that's how people should see it. That if you don't see this as a tool, if you don't see this as your slingshot, then the Goliath not only is he bigger, stronger, but he's got that slingshot that you should have.
SPEAKER_03:Exactly, 100%. And and and I mean, an example would be like imagine, like in the age of gunpowder, people looking at gunpowder, like ah, it's still too rudimentary, I'm gonna stick to my sword, and you would lose battles essentially. So yeah, it's it's it's like that. And sometimes it blows my mind. It's like even the like from the first version of the product we launched until now, which is all within one year. Um, we have we have a portfolio of products, but famous that I famous that they specifically we launched earlier this year, and it is my favorite product because of what I told you. It it levels a playing field, and the speed of progress is mind-boggling. I myself sometimes get um super impressed. I'm like, wait, this just happened. It is able to do this, anyways. It's it's very interesting to watch.
SPEAKER_01:Now, where do you where ultimately what is the goal? What where do you want to see uh your your new company? Because you have a bunch of companies. What what would you like to see the overall famous.ai?
SPEAKER_03:Yeah, it's actually one company, it's multiple products, it's called Famous Labs, and Famous.ai is our biggest product. Um I so the way I think about it is there's a company mission, and then there's product, okay? So it's like that to me, they are two separate things. So my company's mission is to allow the small guy to pull off huge, like can execute very complex big business models and build big companies, okay? Uh, so that's my goal. It's like David versus Goliath. I want to uh give the provide the slingshot to David, to all the Davids out there. Now, productization, it is not just obviously product building, which is what famous.ai does, but then once you build your app or website or what have you, what do you do to market it? What do you do to uh nurture your lead flow and stuff like that? So other products that we have built are like adjacent to it to help with other aspects like marketing and lead nurturing and stuff like that, to allow you to have a whole ecosystem. So the the big vision for me is that all the little guys with passion and vision they come to my ecosystem and they can execute like huge wins inside our ecosystem end to end. Does that make sense? So that's the big idea, right?
SPEAKER_01:You're gonna laugh at this question. You're you work, you were a scientist for nah so usually a guy like me, one or two syllable words, maybe three, to try to impress people, impress women. But usually I mean, why what got you uh the serial entrepreneur, the smart guy, the scientists to want to be able to break things down just to the average entrepreneur, the average person. Because usually, you know, a scientist or whatnot, usually smart guys want to use big words and go, hey, you know what? If you want to learn about it, yeah, get educated.
SPEAKER_03:Right. I because I was the little guy, and you know, when it came to business, I was an upstart like everybody else, and I went through pretty much all the struggles that any entrepreneur would go through. And honestly, the things that I did, I couldn't have done without a lot of resources. Uh, that I was in Silicon Valley, I was in a lucky position and all that. Um, but my method to madness could not have been replicated by other people easily. Now, for the first time, I see wait, what I did, I can actually allow everybody to do and replicate it. That's like what gets me excited. Doesn't make sense. So I'm like, it's like it's very specific to me, it's visceral because I know the feeling, I know the feeling of launching products and going to market and crickets, okay, and no traction, and then iterating and iterating and ultimately failing, okay, and then having to launch another concept and another comes concept. And I know all the psychological pitfalls of that because I personally went through it myself. Okay. So I'm like, I ditched, I I launch and ditch a lot of products to find the winners, and I learned the ups and downs, and also the the when I say downs, downs are low and ups are high. The dopamine hit you get from having a successful product launch is unmatchable. Okay, so it's so that, but but to go on that journey, a lot of times the game is like people are denied even the opportunity to play that game. Okay. I was lucky a little bit, I was able to play that game. I raised capital and all that from VCs. Um, but I know a lot of people will struggle with that, and this is the first time I see. Okay, so that game I played, I can now make accessible to everybody, and that's the idea. That's the big idea. That's what gets me excited about.
SPEAKER_01:And you're addicted to winning. I am addicted to winning. Yeah, I'm sure a lot of people are like, Alex, you've exited. Uh you you said right now you you don't you don't even live in so southern Cal. Yeah, people aren't aren't like Alex, why don't you just relax in Puerto Rico? Enjoy yourself, relax, enjoy it, man. You you have enough, uh, but it's not about enough, it's about good, right?
SPEAKER_03:It's about that dopamine hit of winning, okay? Even for me, and I think I'm gonna die with my boots on. I've already made that decision, so so I'm like it's not work for you.
SPEAKER_01:Usually you're gonna laugh, but people that are like, I'm eight years, 12 days, and five hours from retirement, zero chance. I would never do that. Well, well, that that person is is usually either lazy or they hate what they're doing. But if you you're you you and I love what I do, you love what you do.
SPEAKER_03:It's like I tell you, like, short of my kids, there is nothing that gives me the dopamine hit of launching a product and seeing customers pouring in and using it and being happy with it, like nothing. I literally posted on my Instagram a few days ago because we launched another product and it's like growing like crazy. And I was really thinking to myself, is there anything in life that gives me that much pleasure? And I'm telling you, there isn't. Is it short of my kids? Other than that, there isn't. Like, I'm like, there's nothing, it's just what am I gonna do? Even it's like that's it. It to me, that is like I like creating and I like creating and winning, so that's and and you love you love just changing.
SPEAKER_01:I I mean, usually a NASA scientist pretty much stays in that, right? I'm sure there wasn't like that, but I'm sure we're we're co-workers or family, were they like Alex when you see all the time?
SPEAKER_03:My dad, my dad, when I quit and uh I dropped out of Berkeley. My dad called me and was like, son, is it about money? Because my dad was not pro-business, he was more academic. It was like, why don't you finish your degree and you have a great job? What are you doing? Are you have you lost your mind? And it's and it's it's a trust me, I really respect it. My love, my dad. Um, but it's it's like everyone around me, and throughout the year, it's the same thing, even when you have an idea. I tell people never stop playing. That's like one of my favorite things to tell people because I see people they have a little business and they're successful in their own rights, okay? But they stop playing. I'm like, why do you stop playing? It's like the the whole game is fun. If you if you become good, I mean, the only way to become good at something is to actually have fun doing it. I don't think there's any other way. And I'm like, learn to love the game and never stop playing. So I mean, look at Elon, look at how many businesses he launched, look at, I mean, throughout history, look at Leonardo da Vinci, how many different crazy things he did. Look at Thomas Edison, look at Vanderbilt, JP Morgan, like all these guys, industrial industrialists, successful people of all time. Alexander the Great, he won over you know the Persian Empire. He didn't stop, he kept on going. Yeah, so it's like it's not, it's like it's learn to enjoy the game, and once you learn to enjoy the game, you will continue playing, and it doesn't feel like work.
SPEAKER_01:But but like comfort kills dreams, because think about it, a lot of people with like Elon Musk, PayPal, what once they sold out, they'd be retired, Bahamas, I don't know, wherever, sipping my ties.
SPEAKER_03:The man took all that money put it inside his uh Tesla and the SpaceX.
SPEAKER_01:Yeah, like a crazy yeah, yes. Anybody, I'm sure people are like, Are you friggin' crazy?
SPEAKER_03:Yes, absolutely. And honestly, I understand his mindset more than the people who are who were skeptical of it. I understand why he did it because he loves creating and building, and it is a thing that once you learn to love and you're good at it, and some people naturally like it. I happen to naturally like it, but I really recommend people some things are acquired taste. I don't know if loving to build is an acquired test or t taste or not. To me, it's like I always love building stuff. I'm like, man, once you are a builder, you really don't want to stop. Why do you stop?
SPEAKER_01:Well, well, people, it's it's fear. Yeah, it's like I mean it's fear is they're not they're not focused on the building, like when you focus on that, you focus on winning. People usually focus on not losing, yes, and when you focus on that, that's when you lose.
SPEAKER_03:Yeah, and I tell you, losing is actually a necessary part of winning. In fact, I tell you, the reason when you launch when I launch a product and it takes traction, gets traction, um it's so it gives me such a high, such a high dopamine hit because along the way I failed like twice for every product, like in this company in famous labs, we have launched 20 plus products individually branded, different, completely different products in the past two and a half years. Uh, so that's like almost a product every month or so. So month and a half, and I want to say out of all of them, seven are alive, and three of them are have high revenue. Okay, so it's like fail, fail, fail, succeed, small success, fail, fail, big success, fail, fail. And that's like it, it is such a joy. I love my failures as much as my wins, honestly. It's it's insane.
SPEAKER_01:Now, is this just you, or do you have investors looking for investors?
SPEAKER_03:No, pretty much me at this point.
SPEAKER_01:So look at you, man. A solopreneur. I mean, I have I have a team, so uh of course, of course. But you know what your the the your app can do? Because you said so many people have a heart, like an idea, uh, and it sucks. So what throw it out? We all have stupid ideas, but eventually one of these ideas is gonna hit, man. And an idea, a great idea, can change one's legacy, one's life, one's bank account.
SPEAKER_03:I that's actually why I do what I do. I want to see a lot of people using it and changing their lives. That's that's that's a goal. And if I can be helpful in that, that's great.
SPEAKER_01:I yeah, you want to hear the person go, you know what? I was so stuck. Uh I I've I've heard about your product, I tried it, and yes, the first, second time it didn't hit. But I was stubborn, I was persistent, and look at me now. I'm a house.
SPEAKER_03:I have a lot of those, I have a lot of those already. So we have a lot of apps in the app store, we have a lot of websites, it's 150,000 projects, something like that, that are built on it, and it is such a good feeling when I hear like people saying that in our Discord and stuff. It's funny because um it's uh it's like sometimes I see people like launching products and struggle, and then sometimes I see the same person coming back like four weeks later with a winner. Okay, so it's it's it's really it feels really good to see that people being able to iterate quickly and launching again or pivoting and stuff like that. It's really good to see it.
SPEAKER_01:Well, it's good to that you tell people you're up front, you're like, Man, uh hey, maybe it hits, maybe it doesn't, but the the person that never tries, it's a hundred percent failure.
SPEAKER_03:Exactly right, that's exactly right. So, I mean, that's a game of entrepreneurship, so everybody should come into it knowing that a lot of failures and dead bodies are all over the place.
SPEAKER_01:For sure, for sure. The thing is, everybody, you know, they they look at an infomercial and it looks so you know. Oh, I'll just do a landing page. I I won't know how to market the landing page, but I'll do it. And what I love, you said it best, it'll help people do a landing page. Because, well, since you live in Puerto Rico, you'll you'll love this uh comparison. Most people want a landing page to look like a bodega, yeah. They want like a million, they they want the life story, they want clutter everywhere because they want to they think they need to attract everybody, and they don't realize not everybody's gonna be your customer, not everybody's gonna buy from you, yeah, and and sleeker and less clutter.
SPEAKER_03:Well, I tell you what happens is like okay, so everybody goes through their uh life journey, like their learning journey to understand how to build landing pages and or websites and to present to the customer. Actually, I know that a lot of this is learnable, like you can actually teach it, but end of the day, people don't listen, okay? So they they have to go learn their own lessons. Now, if every time they iterate takes like a month versus a day, they can learn their lessons a lot faster. Doesn't make sense, they can just cycle faster, and that's that's one of the things that I really like about uh our product is we allow people to just even if it is a boneheaded idea, okay, don't spend a month on it building it through whatever, it's just like on here with two problems. You can have your boneheaded idea implemented, then go get it out of your system. Does that make sense? How long does it take? Um the first content to uh app store. Um app store submission takes a long time. Web apps, you don't need submission, it takes like a week just for app store to review it. We have direct connection, we can build fast, like you can build a product realistically. I've built products on Zooms within an hour where that's a working product, like a login and backing and everything. Landing page, two prompts. So it's like eight minutes, okay? So, and it's just it's not eight minutes of work. It you think what you need to do, and you put in the prompt, you can go grab your coffee and then come back and it's ready. So it's like eight out eight minutes of work for the computer for AI. Um, but apps are a little bit more complex, you need to kind of command it so you can have the MVP if you're not good at what you do in a few hours in one day, let's say two days, um, and max. And then you can submit if it is a web app, you can publish immediately. If it is a mobile app, iPhone, Android, we are the only guys that I know of with direct connection, so you can literally submit it directly to the app store and play store, and that part is out of my hand. They review the apps and uh they have feedback a lot of times. That's that is sometimes a week, essentially, but it's outside my hands.
SPEAKER_01:What's crazy, Alex, is you always hear so many people. This makes people shut up and do the work because I've heard so many people, oh, you know, I have this amazing idea for an app, and they don't do a thing.
SPEAKER_03:Well, if everybody has the idea, the idea, yeah. And and the truth is there is some diamond in the rough, so sometimes the ideas are good, a lot of times are not good. I tell people up front. I I can't judge actually, because sometimes ideas that I thought were not good became multi-billion dollar companies. So, but but here's the good news no guesswork needed. You can just put in the idea and have an MVP and test it. That's the that's the whole that's the thing that gets me excited. It's like, why do you want to think about okay, do I need to do this thing or do I need to quit my job to do this idea or not? It's like I'm like, how about you just do it in your over the weekend and uh see what happens? And that's sort of what I'm trying to enable is that kind of quick, rapid idea to product, and then product to marketing too. So it's not just idea to product, it's idea to product, product to marketing, and then marketing to lifetime value management. Like essentially, we have another product called Lead Falcon, um, does email nurturing. So it's like essentially you I think of it as three, four steps. The more the one that people get stuck on, though, is product building. It's like most people, once they have the product, they sort of go the extra mile of marketing and stuff like that. Uh, but the product building people get stuck on, and honestly, they never start because it feels hard. I'm like, it's hard no more.
SPEAKER_01:Well, you you cut out the excuses, yes, exactly. And and even with the landing page, you know how many people are like, oh man, I don't know how to uh uh or they they go on Fiverr or they go somewhere and and they get ripped off, they they pay a lot of money to someone to it, which takes them because it it they want to make it look like it takes a while, yeah, months or whatever, till they finally get their landing page after they paid thousands of dollars, sometimes five, eight, nine thousand dollars. And you can just do that through here, man. You're you you just save people a lot of heartache, a lot of because money think about it. If if somebody wants to start as a solopreneur or they have their idea and they want that landing page, now the money that you save them, they can use that towards to market their dream, mark, market this their service, market their offer.
SPEAKER_03:Yep, I agree. And it's money and time, most importantly, and also ease. Like you have consultants, engineers, agencies building stuff for you. It's like a lot of oh my god, uh, you need to go back and forth, and meetings and zooms here. You just do it. The idea is to allow the single, like and the army of one, like one person can execute and talk, unlike have having a whole team, or exactly saying, Oh, I need exactly exactly is you get all the expertise in one shot. That's the idea.
SPEAKER_01:Man, you're you're brutal though. You you do tell people, oh, I think your your idea sucks.
SPEAKER_03:I say that all the time, and it's like I stop myself. I stop myself because honestly, but that that that's the scientist in you.
SPEAKER_01:That that's not the entrepreneur, that's that's the and that's the anal analytical analytical part, and it's this is crap, yeah.
SPEAKER_03:And it's also and it's also not productive. I tell you why, because one, nobody knows for sure if an idea is good or not. It's impossible to know. Okay, there's no human that can look at something because it's also a matter of execution and how it's marketed and stuff like that. It's a complex thing. Second, you may start with an idea and you end up somewhere else, so you can never predict how the dots get connected in the future. So trying to read someone's future based on the seed of the idea is a foolish game, and I sometimes stop myself from telling people the idea is crap, even though it looks ridiculous to me. Because I don't know. Maybe the person launches the idea and with one pivot becomes this brilliant thing, and I have no idea. I just discourage the person from pursuing that path. Why would I do that? So it's like well, it depends.
SPEAKER_01:So somebody like me, I'm I'm stubborn, whether whether as an entrepreneur, or whether this, when somebody's like, Oh, that's stupid, you can't do it, right? Then I'd be like, Okay, now now watch me. I'm gonna prove you wrong. But you're right. A lot of people might be like, Oh, screw it. Alex said it sucks, it sucks exactly.
SPEAKER_03:I hate I hate to be that guy. I hate because because a lot of people told me my ideas were crap, and they turned out to be great ideas, so it's just it. I I'd like to think I have better like gut feeling on ideas than other people, but I'm not into it, nobody is, please. Yeah, but we're not perfect, not nobody is, nobody can tell. So it's like I'm like, hey man, try it.
SPEAKER_01:Even and here's two ideas that I tell everybody that they couldn't get funding for a long time because everybody thought it was stupid. Howard Schultz, Starbucks, could not get a loan. It took them hundreds of times asking different banks till somebody finally said, Okay, fine. And Disney Disneyland, while Walt Disney asked all his Hollywood buddies about well, at the time, Anaheim was in the middle of nowhere, you know, about building a park. And I I remember hearing an interview that Bob Hope said, Oh, that's a stupid idea, and that he regretted it because if he would have invested, he would have been like a billionaire, right?
SPEAKER_03:Right, yeah, I totally I that's exactly what I'm saying. Like, imagine Walt Disney walked to you with his idea, right? Which is hey, I'm gonna have this animated mouse or something, and they'll so it's it's really, I mean, that's why I'm like, I try not to discourage people, uh even the dumbest ideas, I'm like, yeah, it's just it's it's impossible to know.
SPEAKER_01:Uh it was funny because um my my daughter, my youngest, she just turned 18, but she was saying that the the latest craze for kids was like uh an eight like from Japan, uh Laboooboo doll.
SPEAKER_03:Yeah, yes. Like if I heard that idea, I would have said this is the dumbest idea on the planet.
SPEAKER_01:Yeah, so when she told me how, like, you know, there's limited edition ones, and those are hard to find, and I and she was showing me all this on the phone, and I'm like, How much? And I'm like, people pay like 60, 80 for this, yeah. But you see, if somebody if if the creators of that, those Japanese guys were like, Hey, would you like to invest? Would you like to buy stock? Would you like to buy? I'd be like, This is the stupidest idea, man. 100 I know I'm like, are what you you just want me to give you my money so you can have a good time? Because this is a stupid idea, so yeah, and I was it, I was just floored because you know, she was showing me all that, and then it was funny. Uh, I I had like Paramount on and they're streaming, it was like a South Park episode, and they're talking, they're making fun of those dogs, the boo-boos, and I'm like, holy smokes! Yeah, yeah, it it's what most people would say are stupid, but if it hits and it catches fire, that person is laughing all the way to the bank, the creator. While everybody that that laughed, and because I'm sure plenty of people told the creator, oh that that's stupid. Who the hell's gonna who's gonna pay that amount of money for these ugly looking things?
SPEAKER_03:100. I've tried to look up the revenue of Laboooboo, dude, it's billions of dollars, it doesn't have the exact numbers, but it it's it's crazy because it's crazy, it's a worldwide phenomenon, and it's it's I mean, I bet it isn't like a very high number of revenue.
SPEAKER_01:Well, well, here, I'll I'll I don't know, 10 years ago, what no, it wasn't even 10, five, six years ago. We were having dinner in Beverly Hills, and I told you that idea. I'm like, these ugly little dolls, I'll put them in boxes and have different like teeth and colors, and we'll we'll sell these dolls at like 80 bucks if it's like a secret box or whatnot. Yeah, you and I'm like, I think we need to go all in. Would you like to invest? Uh you and everybody in that room would be laughing. I know because I'm still laughing. I thought I thought my kid was pulling my chain until because I'm like, what, like four or five bucks for these? And she's like, four or five bucks. She's like, No, try 60, 80 bucks.
SPEAKER_03:I was like, and then rare ones I heard sell on uh on the open market for tens of tens of thousands of dollars. I'm like, who buys a doll for ten thousand dollars because its teeth is like different?
SPEAKER_01:Well, it's just it's just like the when the beanie babies like yeah, exactly. At the peak, they were like thousands of dollars now and now it crashed, and but everything like that. There's there's two people. The smart person was the one that sold the lu boo-boo for ten thousand dollars, yeah.
SPEAKER_04:And then the the stupid person is the one that spent the ten thousand as an investment, they bought it as like this is gonna hold its value.
SPEAKER_01:I'm gonna pass it like all the digital, like all the the the apes, and yeah, exactly.
SPEAKER_04:Born apes and stuff like that. Like, I'm gonna pass this to my kids.
SPEAKER_01:But but the best is it it's a revenue stream. Uh I've always I always love because well, if Alex wants to use it, right? I can charge him for it. And it was always like stupid shit. Like, the hell are people gonna pay you to use this to do what to sell bananas? It can't be and that's why you know that's what happened. Happened. The smart ones were the person that sold it, now the buyer, you know, that I guess that's the buy and hold, and and hope one day that you know there is a demand for yeah, like I mean, I don't see it.
SPEAKER_03:I mean, again, it's like it's one of those things that try not to predict the future. It's like it's I can't see a world where laboo-boos keep going. I mean, maybe I don't understand the world very well, but they remember this when we're younger.
SPEAKER_01:Remember when there's all these um it was supposed to uh cells, the animated cells that they're not only collectibles, but that they were gonna hold their value and that they would explode like the stock market because they're a limited edition, limited edition, yeah, and they had galleries throughout the whole world, and it's like and and now nobody remembers it. Yes, now who somebody has all that, but who what happened to the person that bought that you know, instead of investing in in normal stocks, they invested in like 20,000 worth worth of Batman stuff, yeah.
SPEAKER_03:So, I mean, the funny thing is sometimes if those things actually happen, like for example, I mean, think like Picasso, people who bought Picasso back in the days, and it was already very valuable. Imagine how much appreciation they got. So sometimes those things work and sometimes it doesn't. I don't know when it works and when it doesn't.
SPEAKER_01:Sometimes it's random, right? But other times we just have to use common sense. Yeah. I mean, one one picture of Bugs Bunny from one pose of 500.
SPEAKER_04:Yeah, yeah, 100%.
SPEAKER_03:Like Labubu is a great example. It's like if that's why I try not to tell people their ideas are crap. It's like I'm like, you know what, man? The market, you know, being the one thing about getting older, I tell you, Omar, is like the older I get, the more humble I become. It's like I know that I cannot see and predict things, I just don't know that I have to do that.
SPEAKER_01:Yeah, but but just think about it, man. You you made it, and then you lived in Southern Cal. Right. Where people were just like a lot of times either their head in their clouds or up their butt. And I'm sure you've seen so many weird things and weird people and what they wear that your dad's head would have exploded, yes, at the nonsense that people were paying money for, or what they thought was valuable, or what they thought was important.
SPEAKER_03:Yes, 100%. And that's actually one reason I left California. I couldn't take it anymore. So Sam, I lived in San Francisco for 15, LA for two.
SPEAKER_01:Yeah, but also the taxes too. I mean, the taxes too, 100%.
SPEAKER_03:It's like, and also a lot of other bullshit that is happening there. It's like the combo is just I couldn't take it down.
SPEAKER_01:Like, I will live alone. I mean, I always dreamt about it, but over the past few years, just visiting, you could see just like it's like holy shit, man. It's going down, man. Yeah, I I went to San Francisco in the airport, had like three bathrooms, and it was like, come on, man, do we do we really need a a friggin' non-gendered bathroom in a in a major airport?
SPEAKER_03:In a major airport, yeah, exactly. It's it's that's the I had like I had plenty of it. I kind of take it's funny if you live in California, especially those two cities, for many years. It takes you two years after you left for the psychological damage to be slowly repairing itself. It's kind of like there's a healing period. You're like, Oh sure, normal people, like they're like have common sense, they're kind of nice.
SPEAKER_01:Because I would always work, I'd be like, Oh my god, because I wanted to go to University Southern Cal, but instead I I went to school in Louisiana, and I'm like, Oh man, I would have stayed living, living in SoCal, Venice Beach, and all this, and then like every time you visit year after year, everything just got worse and worse, and like Santa Monica. I mean, the last time I was there, I I think it was all homeless people, and it's like, holy like, I guess if I'm homeless, I don't want to live in a place that's cold. The place is perfect, but it's like you know, that just I'd say within 30 years it went to like paradise. So it's like holy shit, man.
SPEAKER_03:Yeah, even San Francisco. I lived in San Francisco continuously for 15 years, and it just from the time I moved to the time I left, it's just whoop. It's it's like every year it got worse.
SPEAKER_01:It's uh but what's crazy is a lot of people that live in both areas either they they're just oh, I live here, or they pretend they don't see. I mean, to me, it's you become you become desensitized.
SPEAKER_03:I mean, yeah, it's so immune. You don't notice the it's like it's like at some point, like when I was um walking my dog outside my place in San Francisco, I had to watch that my dog doesn't step on used needles. Okay, like and I got used to that. So my butt that's just normal. That's just normal, it became a thing. It's like, yeah, it's like it's like I my friends would visit and my eyes will be scanning the ground as I'm walking my dog because I'm worried about her stepping on us needles. Like, man, it's just yeah, they're like, what is going on? I'm like, I'm like, I I literally had at nights I would have my uh flashlight on the on the ground, like just a scanning, and they're like, What are you doing? I'm like, making sure my dog doesn't step on used needles.
SPEAKER_01:That's important, yeah. Of course, man.
SPEAKER_03:I'm like, Yeah, it's it's a thing I do every night. I don't I even forget that I do it, just automatically I pull out my phone and flashlight.
SPEAKER_01:You do it every night, you get used to it. So then when you move moved to Puerto Rico just for the first couple of months, were you were you?
SPEAKER_03:I would be pulling out yeah, 100%. I mean, it became so second, like it was like literally a habit I had to scan for used needles because it was there all every day.
SPEAKER_01:So oh I and yeah, I I tell people all the time, and it it has zero to do with politics, man. It just went from like like beauty to crazy to holy shit, what what the hell is is going on, man? Exactly. It's like what are your like like literally, like once once you land in either SoCal or or like the Bay Area, like once you get off the plane, it's like not that you're in a different country, you're just like in a different planet. You're like, what's everybody thinking, man?
SPEAKER_03:Yeah, there are a lot of good things about it, though. Oh, yeah, yeah. But it's it's like if you could keep the good and drop the bad, then uh then you would have a time machine, is what you're yeah, exactly. Go back and die to the golden ages.
SPEAKER_01:Well, how do they find this website, even though I've said it a few times, yes, yeah. So how do how do they find you too, man? Because you're you uh I've I've always thought you're informative, but one word that I would describe you is informative.
SPEAKER_03:Thank you. Um, I take that, it's important. Uh, so um, website is famous.ai is super simple. Uh and to find me on Instagram is probably the best platform at Dr. Alex. Doctor is spelled out D-O-C-T-O-R Alex, and that's where I post stuff, random stuff. And sometimes I do political stuff, so hopefully people don't get offended.
SPEAKER_01:If anybody wants to know, uh how I learned how to scale my business and all that was over dinner with Alex, Ty, and whatnot. And Alex just broke he he breaks anything complex into like you know, easy steps, so definitely follow him. And I have to ask you one quote one final question. What words of wisdom do you have to this person that feels defeated, that that always wanted to be an entrepreneur, always wanted to do something, always had these great ideas, but they just never implemented anything.
SPEAKER_03:Okay, if you haven't done anything, do your first thing. But a lot of people are in the category of having tried the first thing and they just are on the wrong idea and they're suffering on it. I'm like, try new ideas, literally drop the not working idea and go to new ideas. So essentially, if you haven't started, start today. If you have started yet you're not succeeding, try new ideas. Like every time that you're suffering, ask yourself, like, as in like your business not working, ask yourself, am I uh in the right business? That's like is it it's like I ask that from myself all the time. I'm like, am I is this product the right product idea? You you don't want to be essentially you know the example I use, and I know you didn't ask for a long uh question. Um you know how many soldiers died unnecessarily, let's say in World War II, trying to take over Japan in like some weird island or in Vietnam, like taking over some random hill that didn't need to be nobody needed to be killed over that that hill. So I'm like, it's the same thing, it's just you have one life. Don't die on the wrong hill. Make sure you're fighting the right battle. That's that's the most important thing.
SPEAKER_01:Exactly, brother. Thank you, brother. When when your publisher said, Would I like to have you? I I I had to send her a picture uh of it was like you, me, and Ty out in Omaha. I'm like, of course, of course, brother. Thank you for your time. Thank you for having me. Thank you for being in service, brother, because this app maker is going to be a game changer. You're changing people's lives for the best, brother. Thank you.
SPEAKER_03:I appreciate you attacks for having me. Good to connect after a long time.