Business, Beer & BS with Mike & Blaine

“Wait… What Do You Actually Do?” How to Cut the Fluff & Build Business Trust

Mike Milan & Blaine Bertsch Season 6 Episode 235

Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.

0:00 | 58:29

Send us Fan Mail

At some point, job titles stopped making sense. This week on the Mike & Blaine Podcast, we ask a simple question that’s surprisingly hard to answer: what do you actually do? From “growth strategist” to “customer success architect” to “fractional everything,” modern work has gotten harder to explain—and significantly easier to inflate.

In this episode, we break down why job titles have become so vague, why nobody wants to sound simple anymore, and how this trend is actively damaging your business strategy. When your team uses confusing internal jargon or overly complex external titles, it creates friction in your sales process, erodes trust with prospects, and muddies your internal communication. 

If your messaging relies on a buzzword-heavy title to sound important, you are likely losing potential revenue. We discuss the strategic advantage of clarity and why the most effective leaders and high-performers are the ones who can explain their value in a single, simple sentence. Because if it takes five minutes to explain what you do… something is definitely off.

Head over to mikeandblaine.com to buy us a beer! We want to hear from you! beer@mikeandblaine.com

Thanks to our Beer Sponsors:

• Karen Hairston from 3S Smart Consulting: 3ssmartconsulting.com 
• Neighbor Pat 
• Devin

Listen to all our episodes at mikeandblaine.com

Learn about: Cash Flow Mike who trains CPAs to provide effective advisory to their clients at cashflowmike.com 

Dryrun Cash Flow Forecasting for the office of the CFO where they get finance teams out of spreadsheets at dryrun.com

Watch on YouTube: https://youtu.be/HdM0QXiTm1k

#JobTitles #WorkCulture #LinkedInLife #CareerTalk #BusinessStrategy #ManagementTips #Hiring #ProfessionalDevelopment #CorporateJargon #Entrepreneurship #SmallBusiness #LeadershipSkills #SalesStrategy #Productivity #MarketingStrategy #ProfessionalGrowth #Management #HRTips @LinkedIn @Indeed @Glassdoor @HarvardBusinessReview @Forbes


Support the show

Catch more episodes, see our sponsors and get in touch at https://mikeandblaine.com/