This week's guest is my dear friend Rachel Anderson - but on YouTube you may know her as Rachel-Lee.
I met Rach at a YouTube event and she has since become a close friend of mine. She has been making videos on YouTube for 10 years. 10 years! In the internet world that is a LONG time! Because of this though, Rach has experienced many different online niches and has pivoted her content many times based on what she is interested in. If you think about it, the lifestyle vlogger is the coolest job. One day you can just be like "hey, I like cleaning my apartment in a t-rex suit" and your core audience will be like...... "okie doke."
Earlier this year I took a holiday after burning myself out from 4 years of making content without a break and Rach helped me a lot along my journey. This is where our conversation began. Enjoy!
A special Thank-Q to Rachel for joining me today. I loved our relaxed chat!
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The Happy Watermelon Hat:
Enjoyed the podCARst or have some feedback for me?