As we approach spring 2026, thinking about the product mix in-store and online can make a huge difference in a local bike shop's success as prime riding weather returns to many parts of North America.

What are your potential customers searching for online? What would they buy with that new bike if only you had it in stock and in front of them before all of the excitement of new bike day fades? When is it wise to hold a full size run, and when should you experiment with one or two of something?

Pro tip: Helmets on test rides. First of all, should be mandatory for all of the liability reasons. Second, all helmets used for test rides should be nice, new, and clean. They should be helmets that you want to sell more of. Why? Listen and find out, then let us know your approach to inventory strategy this year. 

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If you have any questions about the topics discussed in this episode of Around the Workstand or if you have ideas for new topics we can cover, schedule a time to meet with Mark Still here or email mark.s@workstand.com.