In this episode, Michael Thiessen is joined by Ken Seawell from Sandler Training by EAM Consulting Group to talk about selling in this competitive market. The two have an informative and fun discussion about everything from balancing your outreach methods (nope, it’s not a one-and-done approach) to the importance of having an “it’s not about me, it’s about you” mindset and everything in between (including how breaking patterns helps start and/or keep conversations on track. If you're in manufacturing sales, you don't want to miss this episode!
Thanks for listening!