After years of investing in digital and E-commerce capabilities, retailers and brands are swinging attention back to their bricks. A wave of innovation and diversification is set to crest in 2023 and stores will be hubs for much of the action. In this episode, Carol Spieckerman outlines the new motivations and models that will propel the year of the store forward.
In this episode you’ll learn:
· Why store growth isn’t the main story (yet still in the mix)
· How the wholesale heyday will drive direct-to-consumer
· Why Amazon hasn’t redefined convenience after all
· Why retailers’ top growth goals hinge on brick and mortar
Relevant Spieckerman Speaks Retail episodes:
Crushing the Retail Media Opportunity
Not Everyone is Nike (Maybe That’s a Good Thing)
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