How Unity, Vision, and Leadership Built Modern Arlington

Market It With ATMA

Market It With ATMA
How Unity, Vision, and Leadership Built Modern Arlington
Feb 09, 2026 Season 9 Episode 2
Advent Trinity Marketing Agency

In this episode of the Market It with ATMA Podcast, we sit down with Jeff Williams, former Mayor of Arlington, Texas, CEO of Graham Associates, and author of The Unity Blueprint.

Jeff served three terms as mayor of Arlington, where he helped orchestrate billions of dollars in public-private partnerships that reshaped the city’s economy, culture, and national presence. Under his leadership, Arlington became home to iconic developments such as AT&T Stadium, Globe Life Field, Texas Live, the National Medal of Honor Museum, and the largest eSports arena in the United States.

In this conversation, Jeff shares powerful lessons on unity, leadership, planning, and purpose—principles that apply to business leaders, entrepreneurs, and community builders alike.

🔑 Key Topics Covered:
 • Why unity is a critical leadership skill in business, government, and life
 • How leaders must act as a bridge to connect people with purpose
 • Why diversity of thought strengthens teams and organizations
 • The role of passion and purpose in long-term success
 • Why leaders must plan, research, and map it—not just react
 • How flexible planning leads to better decisions and stronger teams
 • Lessons on leadership during difficult moments: respond, don’t react

Jeff also shares real-world examples from landmark projects—including AT&T Stadium, Globe Life Field, Arlington’s eSports arena, and cultural transformation at Graham Associates—that show how unity and planning drive results.

👉 This episode is a must-watch for business owners, executives, city leaders, and anyone interested in leadership, growth, and long-term impact.

Guest Information: 

https://wjeffwilliams.com/

The Unity Blueprint Book

https://www.facebook.com/wjeffwilliams

https://www.linkedin.com/in/w-jeff-williams-a00048b

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