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In this episode, I am walking you through 5 things that you need to stop doing now if you want to get featured in the media.

Topic We Covered In This Episode: 

• Make sure that your subject line is specific and relevant to the editor
• What you should do instead of adding an attachment of your media kit or headshots
• Why following up and staying top of mind is so important
• The benefit of tweaking your subject line
• How to monitor your email open rates
• The importance of doing research on the journalist you are emailing

Resources Mentioned:

• Connect with Gloria Chou on LinkedIn: https://www.linkedin.com/in/gloriaychou 
• Join Gloria Chou's PR Community: https://www.facebook.com/groups/428633254951941

If you want to land your first feature for free without any connections, I want to invite you to watch my PR Secrets Masterclass, where I reveal the exact methods thousands of bootstrapping small businesses use to hack their own PR and go from unknown to being a credible and sought-after industry expert. Register now at www.gloriachoupr.com/masterclass

Additional Resources:

• Get the PR Starter Pack
• Let’s connect on Instagram