1. Watch the #1 PR Secrets Masterclass to get you featured for free in 30 days
2. Join the Small Biz PR Facebook Group to get the best PR Tips
3. Download the 10 ways to get free PR for your small business

Our special guest, Kerrie Fitzgerald, is teaching you things like how to collaborate with influencers without paying them, leverage your email list, and create customer superfans. Trust me, this information is invaluable because the world of online shopping is only going to continue to grow. 

TOPICS WE COVER IN THIS EPISODE: 

• Why you should consider launching a physical product 
• Utilizing the audience you already have 
• How to compete in the sea of people on social media 
• The mindset of a six-figure business owner 
• Focusing on one social channel to connect with your audience 
• The importance of getting traction on Google 
• How to collaborate with the right influencers 
• Making it easy for people to buy from you 
• Using coupons to get more revenue 
• How to leverage the power of an email list 
• Why people want authenticity 

Resources Mentioned:

• Visit Kerrie’s Website: http://www.kerriefitzgerald.com 
• Follow Kerrie on Instagram: http://www.instagram.com/kerrie.a.fitzgerald
• Listen to Kerrie’s Podcast: http://www.kerriefitzgerald.com/podcast
• Get Kerrie’s Signature Course for E-Commerce Brands:  https://marketing-by-kerrie.mykajabi.com/SlayandScaleProductAcademy 
• Connect with Gloria Chou on LinkedIn: https://www.linkedin.com/in/gloriaychou 
• Join Gloria Chou's PR Community: https://www.facebook.com/groups/428633254951941

If you want to land your first feature for free without any connections, I want to invite you to watch my PR Secrets Masterclass, where I reveal the exact methods thousands of bootstrapping small businesses use to hack their own PR and go from unknown to being a credible and sought-after industry expert. Register now at www.gloriachoupr.com/masterclass. 

Additional Resources:

• Get the PR Starter Pack
• Let’s connect on Instagram