How to Use Press Releases to Get PR and SEO for Your Business with E-Releases CEO Mickie Kennedy (part 1)

Small Business PR

Small Business PR
How to Use Press Releases to Get PR and SEO for Your Business with E-Releases CEO Mickie Kennedy (part 1)
Jul 04, 2022 Episode 41
Gloria Chou
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Mickie Kennedy, founder, and president of eReleases.  His company helps businesses, startups, and authors get website traffic and better quality customers through coverage in the media.

Start attracting all the attention that you truly deserve! That press release may be the catapult your business is missing.

Topics We Cover in This Episode:

  • Understanding press releases and newswire
  • Using press releases as leverage
  • Exploring unique forms and types of press releases
  • Finding the ‘right’ timing for your press releases
  • Using your unique selling proposition to gain media attention
  • Crafting the elements of an effective press release

Resources Mentioned:


If you want to land your first feature for free without any connections, I want to invite you to watch my PR Secrets Masterclass where I reveal the exact methods thousands of bootstrapping small businesses use to hack their own PR and go from unknown to being a credible and sought-after industry expert. Register now at www.gloriachou.com/masterclass

Additional Resources: