The Wholehearted Business Show

Ep 223: Changing Your Coaching Niche: How to Pivot Without Starting From Scratch

Laura Agar

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0:00 | 16:03

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Thinking about changing your coaching niche but worried about what it means for your business, your audience, and your sanity? You're in the right place. In this episode, we’re getting real about the pivoting conversation and breaking down what you actually need to consider before you make any big decisions or big moves.

Tune in to learn:

  • Why a niche problem is often actually a marketing or messaging problem in disguise
  • The three different types of niche change (and why they each require a different approach)
  • How to figure out which option is right for your situation
  • Why you're never truly starting from scratch, even with a full re-niche
  • How long each type of pivot realistically takes -- and how to plan your transition

Check out the blog post that accompanies this episode.

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Other links mentioned in this episode:

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