Ulrich Fricke is memoQ's Head of HUB for DACH, Benelux, Australia, and New Zealand. In this episode, Ulrich talks about the importance of creating value-add learning, sharing, and networking opportunities for customers. He then describes some of the events and venues that memoQ has created to do this, including the memoQ Consultants Roundtable, the memoQ Enterprise Roundtable, memoQ Days, memoQfest, memoQ talks, and more.
Ulrich and Mark also talk about some of the differences in selling in various countries and how selling to procurement can require different tactics. Lastly, Ulrich shares some advice related to professional learning.