Larry Jorgensen interviewed Coca-Cola families and conducted research in communities where Coca-Cola history is told through photos of historic buildings, museums, outdoor murals and memorabilia collections. Did you know Coca-Cola once sold the rights to bottle Coca-Cola throughout the United States for $1? Or that Coca-Cola was first bottled in Vicksburg, Mississippi, not Atlanta? These are just two of the interesting stories revealed in Larry's book, “The Coca-Cola Trail”, People and Places in the History of Coca-Cola.”
Larry tells the real stories of those pioneer bottlers, the challenges they faced, and how they were instrumental in creating the world’s most recognized brand.
Thanks for listening to Speaking of Travel! Visit speakingoftravel.net for travel tips, travel stories, and ways you can become a more savvy traveler.