The Profitable Nutritionist
The Profitable Nutritionist® is a podcast for holistic nutritionists and health coaches who are ready to make more money and help more people...WITHOUT relying on social media.
That's right: You'll learn simple, effective, evergreen marketing and sales strategies and tools to grow your health and wellness business organically so you can impact more people without sacrificing your own health and sanity along the way.
After almost 20 years as a successful full-time entrepreneur in 3 different industries, Functional Nutritional Therapy Practitioner and certified Life Coach Andrea Nordling is sharing her proprietary Repeatable Revenue Process for building a consistently profitable health and wellness practice online that you won't learn anywhere else.
Make sure you subscribe so you don't miss your weekly dose of business and money mindset insights, coaching tools and resources, and step by step actions you can take for attracting more of your dream clients without ever trying another "engagement strategy" or algorithm hack ever again.
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The Profitable Nutritionist
236. How To Create A Sustainable Full-Time Nutrition Income on Part-Time Hours
Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.
On this episode you're getting the 3 REAL reasons you're constantly behind, how to finally get ahead, and I'm going to show you how these same 3 pitfalls are showing up for your clients as well so you can better coach them and help them get more results in less time.
Best of all, when you nail this you're going to get twice as much done in half the time WITHOUT feeling behind in your business or personal life.
NEXT STEPS:
👉 Book a TPN Info Call: https://theprofitablenutritionist.com/book-call
👉 Join TPN Now: https://theprofitablenutritionist.com/join
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Hi, I’m Andrea Nordling – Nutritional Therapy Practitioner, business coach, entrepreneur, and host of The Profitable Nutritionist Podcast.
Since age 22, I’ve built 3 highly successful businesses from scratch, including my own online holistic nutrition practice. After deleting all of my social media accounts in early 2021, my business grew faster than ever — and now I teach other health professionals how to do the same.
On this pod, you’ll learn how to:
✅ Build a thriving online practice without relying on social media
✅ Consistently attract and convert clients
✅ Create simple systems that scale without overwhelm
💡 Subscribe or Follow so you never miss a new episode packed with practical strategies that actually work.
© 2021 - 2026 Andrea Nordling
DISCLAIMER: The podcasts available on this website have been produced for informational, educational and entertainment purposes only and do not make any representations as to the future income, sales, or potential profitability or loss of any kind that may be derived as a result of use of the content, including paid programs and all free resources. Listeners should take care to avoid program content which may not be suited to them. The contents of this podcast do not constitute medical or professional advice, No person listening to and/or viewing any podcast from this website should act or refrain from acting on the basis of the c...
00:00
Andrea Nordling
Hello there my podcast friend. Did you know that you don't have to work 40 hours or more per week to have a thriving, profitable health and wellness business? It is so true. I am so ready to talk about creating a full time income in your nutrition practice on part time hours. That is our topic for today. Time management is the entire conversation we are going to have and it is one of my favorite things to coach my clients on. In fact, I have brought three thousands of health and wellness business owners through my time management system. It is one of the best bait and switch moves ever pulled off, which I'll tell you about in a second. Before we get into this bait and switch, let me lay the groundwork of this topic a little bit.
00:40
Andrea Nordling
I'm going to tell you three reasons why you are constantly behind how to finally get ahead. And I'm going to show you how these same three pitfalls are showing up for your clients as well so you can better coach them and help them get more results in less time. And best of all, when you nail this, you are going to get twice as much done in half the time and you're never going to feel behind in your business or in your personal life. Okay, for real, this is balance. This is a calm, regulated nervous system. It is also, in my opinion, the key to a sustainable and profitable business for the long run. Because that's the kind of business we want to run here. We actually care about health.
01:15
Andrea Nordling
We walk our talk right, so we have to set up your business to support that. Now before we go any further, I'll do a quick introduction. If we haven't met before, my name is Andrea Nordling. I am a nutritional therapy practitioner myself and also the founder of the Profitable Nutritionist. This is where I have been coaching and I have been supporting practitioners, mostly holistic nutritionists and health coaches to build highly profitable and sustainable businesses since 2019. So we've been doing this for a little while now. To date we have supported in our company thousands of practitioners through our various programs.
01:46
Andrea Nordling
If you resonate with the content here and in this training and the bait and switch that I'm going to tell you about in a second, there's a link somewhere in the description where you can get more information on what we do at TPN and how we can support you. Okay, so the question we're answering here, which I've already teed up but we're going to get back to, is how do you create a sustainable full time nutrition income on part time hours? How do you do that? How Is it possible? What is the actual strategy there? Because like we said, most of us don't get into business for ourselves so that we can work longer and we can even work harder than at a corporate job or at a different job. Right. That's not why we're doing this.
02:19
Andrea Nordling
We're doing this to have freedom in multiple areas of our life and because it is really fulfilling and rewarding work. So if you could make your income goal in 15 to 25 hours a week instead of full time hours, of course you're going to take that option, right? I mean, I hope the answer is yes, I'm going to assume that it is. So at the profitable nutritionist, I teach a very specific prioritization and time management system for consistently bringing in three to five premium clients every month in less than 20 hours a week. And we do that without relying on social media. So I'm going to say this again. Is this you? Is this the result you want? 3 To 5 premium clients each month working less than 20 hours a week and without you relying on social media?
02:57
Andrea Nordling
That is what we're creating here. Now I hope you heard and kind of caught that I said here. This is a very specific time management system that is the bait and switch. All right, we're getting into the bait and switch part of this because time management is not really a thing. It is. It's a huge industry. There are books about it, there's trainings like this about it, but it's not really a thing. A better plan and having a better planner is not going to actually get you ahead in your business so that you finally feel caught up and dare I say, actually are ahead of schedule in your business, time management's not going to do it. What actually gets you there is mind management. Subtle difference, yes, but it is everything. So that's what I teach in our programs inside my time management system.
03:37
Andrea Nordling
It's called Total Calendar Mastery, the mind management, along with the actual strategy of how you are laying out your time. Okay, so it is a blatant bait and switch. When you dive into this training to install the system in your business, you think you're getting 100% strategy for the best system, the best planner, the color coded calendar, all of that. And you get that, but you get about 20% of that and 80% is mind management strategies to go along with that beautiful system. So you actually implement it. And so it actually works in your life. Which by the way, is kind of the key to the kingdom here. Because if you don't stick to Your plan and you don't have the mind management piece in place, the best system isn't even going to matter. Same with your clients.
04:15
Andrea Nordling
You can give them the best protocol, you can give them the best meal plan, you can give them the best exercise, workout plan, whatever it is. The best plan means nothing if it isn't doable in their life and if they actually don't implement it. Which gets us back to the mind management piece. And honestly, this is why we don't get stuff done every day or every week and feel like we have the momentum that we want to see in our business. It's also why your clients aren't going to feel the momentum in their health progress. So mind management is everything. Hope you're on board with that right now. Let's get into it a little bit and bring in some of the time management strategies as well. Because that's what we're here for.
04:52
Andrea Nordling
We want to be more efficient, we want to get more done, but we also want to feel really good in your day to day of your business. Because when you do that, you are going to create that result for your clients as well. When you go first and you are a pioneer of this and you're really leaning into the mind management piece and the tools I'm about to teach you are going to be able to better teach this to your clients and they're going to get better results while also feeling better in the day to day of the journey through their health. Okay, so here we go now again.
05:18
Andrea Nordling
After coaching thousands of wellness business owners through the total calendar Mastery time management training that I'm talking about, I have seen over and over again that there are three reasons why people don't get their stuff done in their business or in their life. But it doesn't matter. We're talking business right now. There are three reasons and only three reasons. Are you ready for it? First reason is that they just underestimated how long things would take. Just didn't have the time. There just actually weren't enough hours in the day. Underestimated how long things would take. Second reason is they allowed interruptions and then had to reshuffle and reshuffle and got interrupted and got taken off task or something else came up, had to reshuffle, couldn't get it all done. Or number three, they just procrastinated three things. That's it though.
06:02
Andrea Nordling
So why does this matter and how do you stop doing these three things? I'm glad you asked. Obviously I'm going to get into that and I'm going to do it with a little bit of analogy that. Is it analogy? Is it a metaphor? I don't know. Whatever. It is a little bit of a comparison to a concept that many of us will remember from the early 2000s. Are you ready? Do you remember the concept of rollover minutes on your cell phone plan? Rollover minutes, if you didn't use your entire monthly allotment of cell phone minutes, they rolled over to the next month. And that was a huge selling point that got to roll over. If you didn't use it all, then you could use more next month. So I'm going to introduce you to a similar concept here.
06:43
Andrea Nordling
Similar to rollover minutes, we as humans and as business owners experience something called rollover behind. Rollover minutes were a good thing for cell phone users back in the day. Rollover behind is a terrible thing for business owners and for humans in the world. But again, for the context of business owners, it's terrible for productivity in your business to have rollover behind. This is where you are carrying over yesterday's behind tasks, last week's last month's behind. Whatever that is, whatever didn't get done, whatever's still circulating in your subconscious mind, you're still ruminating on it, still taking up brain space. Whatever that is, that's your behind and you're bringing it into and rolling it over into a brand new day. Your clients do this too, so pay attention. How do you know if you're guilty of doing this?
07:28
Andrea Nordling
Well, you would know that this is happening for you if you wake up already feeling like you're behind. Worst feeling ever. Before the day even starts, you tell yourself, oh my gosh, I need to get all of this done today. Plus all of yesterday's stuff, plus all of the backlog of stuff. I should have already done it. I can't believe I. How am I gonna fit it all in? It's a constant juggling in your brain of how to Jenga and how to figure all of it out. Like, I mean, Tetris, how to Tetris it all together, make it all fit, right? And so you have low level anxiety at all times about being behind. I should be further ahead. I should be getting this done.
08:00
Andrea Nordling
I should be cramming this little thing into this nook and cranny of space that I have 10 minutes here. I should do this. I should. That feels terrible. Absolutely terrible. Talk about nervous system deregulation, right? You know this. But we do it to ourselves as business owners. A lot. We feel like we should be further ahead, we should not still behind. We should have gotten it all done and we should all over ourselves about what we should have done yesterday and last week and last month and oh my gosh, it feels so terrible. Ask me how I know this. I'm right there with you. Now. I do this differently and I have come to the other side of feeling like this. But if I'm being honest, the thought I'm behind is the most well practiced thought in my brain.
08:41
Andrea Nordling
I'm pretty sure that's my default thought. I always feel like I'm behind, I should be further ahead, I should be going faster. It is a very well practiced belief for me since forever. So I absolutely get this tendency to feel like we're behind and we should cram more in and we should get ahead and we should be more efficient get ahead. You can probably even hear my tone change as I say this and I'm like getting amped up. That's what it feels like in my body. Probably in your clients too. But it's a totally optional thought. This thought I'm behind doesn't have to be true. It doesn't serve you. It doesn't serve your business to ever think that thought doesn't serve my business. It doesn't serve your clients to feel like they should be further ahead.
09:16
Andrea Nordling
Because when you wake up with that just knee jerk feeling of being behind what you do, and again, ask me how I know this. Cause it's what I used to do is you anxiously make a new plan for the day to cram it all in. No regard for how long the behind tasks are actually gonna take to complete. No regard for what you already had on the calendar. You just tell yourself we're gonna do it, we're gonna GR going to figure it out, we can do it all, we can do so much. And the chances that you actually are going to fit into the time you have available in your day to get the backlog of behind done along with everything else you intended to do is pretty low. If we're being realistic, it's pretty low.
09:49
Andrea Nordling
So of course you're probably not going to finish all of this stuff. And then guess what, you go to bed that night and lay your head on the pillow feeling unsatisfied, feeling anxious, feeling a little low key, guilty, having dread. All of those feelings because you're telling yourself you're behind and that you should have got it done, you should have figured it out, you should have handled it so Once again, the next morning you wake up feeling rushed, feeling overwhelmed, feeling guilty, and still feeling behind. And the cycle continues. And every day you feel behind and you get more behind because you're adding the rollover behind, rolling it over to the next morning. And you feel overwhelmed and you feel inadequate the entire time, which feels terrible. These are emotions that do not drive positive action in our business or in our life.
10:34
Andrea Nordling
In fact, they usually drive avoidance or overworking. Like, I got to do more. This feels terrible. So I got to distract myself to do more and more. Mindset, mind management. Remember I told you this is going to be a bait and switch. We're going to talk about what's going on in your brain much more than what's going on in your calendar. So what you're feeling on a day to day basis as you're approaching your business and the tasks that you want to be doing or that you tell yourself you're going to be doing or you feel like you should be doing is everything how you feel when you feel defeated and you feel like it's unsustainable and you feel like you're behind and you can't catch your breath, you're likely to burn out. You're likely to quit your business altogether.
11:08
Andrea Nordling
If that's how you're always feeling, your body will protect you. It feels terrible. So hear me when I say this. Are you ready for this? Best news of the day. There is no such thing as roll over behind. You can't roll over the behind. You can't even do that. It's not even a thing. So stop punishing yourself with it. I told you, this is a change that I have made for myself. It has changed everything in how I show up in my life and how I show up. My business also has increased the results that my business brings in and that I personally feel in the fulfillment of my business when I stop punishing myself with feeling like I'm behind. And I just realized that's not even a thing. You can't wake up and already behind. You can't.
11:43
Andrea Nordling
The only time you can fall behind is throughout a single day. Okay? New mercies every morning. You start fresh every single day. It's a fresh start. So the habit I want you to get into is this. Making a plan for the day and then implementing the plan for this day for today and then throughout the day as we do, we're going to be adjusting, we're going to be learning, we're going to be evaluating and when we feel like we're falling behind for the day, for the very doable plan for the day, we realize this is not a problem, okay? This is a learning opportunity to figure out what's going on here. Why am I falling behind? Why am I feeling behind? Because it's only one of three reasons. I underestimated how long things would take. That's an adjustment I can make. I allowed interruptions.
12:27
Andrea Nordling
I allowed other people to take my time or to take my attention. And then I had to reshuffle or I procrastinated. And if I procrastinated, why did I do that? Now, sometimes it's a combination platter, by the way of two or three of these things, sometimes it's all of them. But we have to ask ourselves really high value questions and figure out which one of these is showing up, which one is the reason I fell behind today and I didn't do the things I said I was going to do. Why am I feeling like I'm behind? Sometimes I just also want to say that sometimes as high achievers, we do everything that we said that were going to do.
12:56
Andrea Nordling
And instead of allowing ourselves the glory of that satisfaction and being really proud of ourselves, we then add to the to do list and we say, well, now I got to get ahead for tomorrow. I got to do more. I should be doing more. Why? Okay, so if we still are unsatisfied, if we're still at any point at the end of the day feeling like we are still behind and we're racing mentally and probably literally racing around, we have to slow down and evaluate why do we feel that way? Did we underestimate how long things would take? That's a problem we can solve for tomorrow. Did we allow interruptions and reshuffled priorities? And if so, did we want to do that? Or were we people pleasing? Honest answer. And then number three, did we procrastinate? If so, why? Was it?
13:36
Andrea Nordling
Because the task I had sitting on my to do list said, go create a 10 email sequence. And that just seemed like the biggest thing ever. And I wanted to do anything else other than that big, huge task. So I went and scrubbed my toilets and I did laundry and I reorganized the closet instead because that looming task was so big and so scary that I just didn't even want to take it on. Because if that's the reason, if we get clear on why we procrastinate or why we didn't do the thing, we can fix it. We could break that task down into five mini tasks and Schedule them for the rest of the week, and at the end of the week, that would actually be done.
14:10
Andrea Nordling
Instead of being the big looming task that you never actually tackle that keeps sitting there in front of you every single day, and you feel like you're behind because you don't tackle it. Do you see where I'm going with this? If we can play some games with ourselves to realize what our human motivation is for getting things done or for pushing them off, then we can kind of hack the system. We can do some mind management here, and we can figure out what is my flavor of this, why is this happening, and how do I fix it for tomorrow? So you have to understand why you did one, two, or three of those things and then figure out what changes need to be made to not repeat the same patterns tomorrow. This is not hard, okay? This is not complicated.
14:46
Andrea Nordling
Yet most people will not take the time to do it. And I know that because I have coached thousands of people through this. They start strong, but they don't continue doing it. And the reason people tell me that they. They fall off on evaluating their time and how they're spending their time, because they're like, it just. It's one of those simple things that's just easy not to do. That's. That's the thing right there. Those easy, simple things that take 30 seconds or 60 seconds are really easy not to do. They're also the things that are really easy for your clients not to do too, by the way. So this is the mindset component of habit change, my friend. It is super important, and it's something you need to coach your clients on as well.
15:23
Andrea Nordling
They need to be looking at why they didn't follow their plan. If they didn't follow their plan, did they underestimate how long things would take or if it was doable for them in their current week? Maybe. Did they allow themselves to be interrupted? Or did they people please other people? Did they reshuffle their priorities in some direction? Probably. Did they procrastinate? Did they just avoid it because something about what they were supposed to be doing felt unrealistic? And is there an opportunity there for you to coach them and to help them and maybe to re strategize their approach a little bit? First, we have to just be honest about what of those things is showing up or what blend of those things is showing up. And it's honestly just that. It's the awareness.
16:02
Andrea Nordling
So take the time to find the awareness for yourself and to give your clients the gift of that awareness as well. So I highly recommend that from this point forward, you end every workday with an evaluation of why you either stayed on track with what you plan to do or why you didn't. Now notice I'm making a presumption here that you have a plan to stay on track with in the first place. I'm assuming you have a plan. Some of you watching this. I know. Or listening to this are going to say I don't even have a plan. We're just talking about a plan, just winging it. I have no idea what structure I should be following. I have no idea what I should be doing. Well, I'm going to help you with that too, so stay with me.
16:37
Andrea Nordling
But assuming you have a plan at the end of the day, you evaluate for 60 seconds. Why did I stay on track today or why didn't I? What happened? What? One of these three things came up for me, if any, or if I was really successful. Why was that? I have noticed for myself that the days where I feel the most proud, where I feel the most momentum, where I feel the biggest movement and biggest shifts for me and I lay my head on the pillow at night just feeling so satisfied are when I had one or two big things to do that I know are big needle movers and I attacked them and I got em done right away. And I feel such satisfaction about that.
17:11
Andrea Nordling
So when I evaluate that, I have to ask myself, how do I have more of those days instead of days where I have 15 things on the list that are little things and I'm dreading all of them. That doesn't feel good. How do I play to my strengths? Right. These are things that you're gonna come up with as you evaluate. So do the evaluation at the end of the workday. Did I stay on track? Yes or no? Why or why not? How much time do you have available? Look at it like, be realistic about this. And then what on your to do list can you complete during that time actually, so that you have the satisfaction of checking it off and not always having some of it lingering the next day?
17:44
Andrea Nordling
I'm going to go back again to making a plan that is a doable plan that is going to give you so much more momentum and so much more excitement than having the best plan, the biggest plan, the perfect plan that would check all of the boxes but you don't actually do it because it's so overwhelming and it's so unrealistic for the rest of your life. So make sure the math works, okay? Make the plan. Make sure that the. There's enough hours in the day and in your schedule for all of the things that you want to do in your life for that to happen. And then also allocate time for the unexpected things to come up, because they will. So let's not call them unexpected. It's expected that things will come up, right?
18:20
Andrea Nordling
Allocate some time for it within the week, be flexible enough to be able to accommodate that. And don't beat yourself up over it, right? And then you evaluate, you wake up tomorrow and you give it another go with this new, revised, slightly better plan. And you do the same thing at the end of tomorrow and the end of the next day, and the plans get better and you get more aware of your patterns and what is going on when you are doing one of these things, underestimating how long things will take and being unrealistic with how much time you actually have available, allowing interruptions and people, pleasing those two go together and reshuffling or procrastinating. If you didn't stick to the plan, why, which of those things? Okay, it's really simple. It actually is.
18:58
Andrea Nordling
But the best time management system in the world is not going to fix any of those. It starts here. It's the mind management. It honestly is. So the awareness, the evaluation process, this is the gold, I promise you. Feeling behind feels terrible. I know I have operated that way. I've operated a business. Feeling behind, feeling behind, feeling rushed, feeling like I should be going faster, better, and I should be doing more and more all the time, all the time. And it doesn't fuel you forward. It doesn't. It doesn't make you more productive. To always feel behind and to be always operating from pressure, it doesn't help you get more stuff done. So quit saying that you work best under pressure. If you're someone like me who has said that before, try it the other way. You will work so much better under ease.
19:34
Andrea Nordling
Your adrenals also will thank you for it. But when you feel purposeful, you feel motivated, you feel, like, I have the capacity to do this and you're capable. Your clients feel that too. And they also will mirror that energy, which is the best way for them to get the results that they want with you. I am sure of it. All right, so honestly, my big takeaway here, if you take nothing else, is tackle your to do list from calm and from intention, not from scrambly overwhelmed. I gotta just push through at all costs. And we do that by planning, okay? Not by punishing ourselves not by thinking we're always behind and always saying that we should be doing more. Okay, same pattern showing up for your clients. You know this.
20:17
Andrea Nordling
So I just want you to kind of ponder the scenario of what is happening in your client's brain if you help them through this so that they lay their head on the pillow at night with a feeling of satisfaction and pride and like they actually did the needle mover things that they needed to get to their goals. Not feeling guilty, like they're not doing enough, not feeling like things are falling through the cracks, not feeling like they're wasting time and that they're falling further behind, whatever that looks like for them. How are they going to respond? What is that experience for them? I would much rather that your clients are going to bed at night with a feeling of satisfaction and pride at the progress that they're making, rather than guilt or dread.
20:51
Andrea Nordling
And I certainly know which of those two scenarios is going to result in them sending more referrals to you. So to land the plane on this one, let's just reiterate, creating a sustainable full time income on part time hours isn't just possible, it's inevitable. When you manage your mind and you use really simple, doable strategies like properly prioritizing where your time is spent. This isn't rocket science, but actually doing it consistently and doing it well is something that takes a little bit of practice, shall we say, a little practice. But the reason that this works so well is because it creates momentum. When you feel progress and you feel pride and you feel that satisfaction, you take more action. You don't scrub the toilets, right? You make more moves, you get yourself in front of more people.
21:34
Andrea Nordling
Your limited efforts compound faster because you're excited and you're purposeful and you're actually doing the needle mover activities instead of drowning in minutiae and long to do lists and telling yourself this story that you're behind and should be doing more because that defeats the purpose of what you're doing and it literally makes you feel defeated, which snowballs into more avoidance, more dread. And ultimately you're not going to create the results that you want for you and your business or for your clients when you are feeling that way. So mind management first, time management second. But they do go together. And the result is a completely different experience in your business where you really are magnetizing new clients to you. Those perfect clients, the ideal clients that want this experience that you're having, they want that for them too.
22:16
Andrea Nordling
And it's much easier for those people to find you and to hire you and to work with you and get amazing results with you and then refer their friends to you when you are a model of this. Okay. And when you're truly enjoying the journey of your business and of finding those clients and connecting with them and serving them, they can feel that it's all energy, right? So if you want to learn how to master time management from a mind management perspective, it is one of the core skills that you will learn inside the profitable nutritionist program. I started this by saying this is my favorite thing to talk about because the results of changing the way that you think about your time and what you're actually spending your time on together changes everything in your business.
22:55
Andrea Nordling
So there's a link in the description for your next step, which is to book a no obligatione one demo call with me or someone on my team if you want to learn more about the program. When we do this call together, we are going to walk you through what your highest priority activities should be right now and exactly how to lay this out over the next 90 days. Again, this is the biggest needle movers we want to be prioritizing. So if you want to consistently sign three to five premium clients every month, working 20 hours or less per week and without posting on social media, we can definitely help you do that. Follow the instructions in the description for the next steps and it will walk you through exactly how to set up a call.
23:30
Andrea Nordling
So, my friend, this has been so fun to spend some time with you, talking mind management and time management and all of the things. I hope that your next 90 days are going to be the most efficient and spacious of your business yet. I hope that you are going to be feeling that momentum and instead of dread and instead of behind, you're going to be really seeing how the fruits of some limited labor can snowball and can compound really quickly. You're also not going to have any of that rollover behind. It was good with the cell phone minutes. It was a selling point. It's not good for our brain management and our time management.
24:04
Andrea Nordling
And as I'm recording this, we are headed into the summer season, so this is super important because we cannot be ruminating on rollover behind when we're at the pool or the lake or the weddings or the graduation parties or all of the things that we do all summer long. It's just not even an option. It's not allowed. So don't do it. Take this forth and be intentional with your time and also your mind. My friend, I would love to help you if you are feeling the poll, please go to the description, follow the directions in the link there and we would love to help you.