CottonInfo: Crop to Top

Clever Cotton at the halfway mark with Susan Maas

CottonInfo Season 5 Episode 14

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0:00 | 30:20

In this episode, CRDC’s Susan Maas joins the podcast to update us on the progress of CRDC's 'Clever Cotton' Strategic Plan at the halfway mark.

From big investments in a new industry data platform and the Australian Cotton Disease Collaboration, to hands-on work in Northern Australia and across CottonInfo, it’s all about turning research into real on-farm impact.

We discuss how the industry is building skills and capability through the CRDC Cotton Course, and tackling big-picture challenges like water efficiency, soil health, carbon and circular economy.

With plenty underway and plenty still to deliver, there's a clear focus on productivity, profitability and sustainability at farm level. Hit play to hear where things are up to, and what it means for the Australian cotton industry.