Woman-Owned Wallet: The Podcast

69 | You Can Heal Your Money Mindset Without Burning Out with Elevated Impact Owner CeCe

Amanda Dare Season 7 Episode 5

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0:00 | 1:21:50

If you’ve ever looked at your prices and felt your stomach drop, you’re not alone and you’re not broken. I’m sitting down with Chonice “Cece,” founder of Elevated Impact and a nervous system coach, to talk about the real reason so many women overwork, undercharge, and second-guess themselves even when the results are right in front of them.

We get into what it actually means to feel seen and heard, and why that need doesn’t make you “too much.” It makes you human. From the “evidence locker” (a simple way to fight imposter syndrome with receipts from your own life) to the messy work of boundaries and healthy detachment, we connect mental health to money mindset in a way that feels practical, not preachy. I also share how chronic illness and my endometriosis journey forced me to rebuild support, advocate for myself, and stop letting other people’s comfort decide my limits.

Then we go straight into the hard stuff: pricing your services, charging for speaking and expertise, and refusing unpaid opportunities that quietly devalue women entrepreneurs. Cece breaks down her action-oriented coaching style and how accountability helps you turn insight into real change. She also shares what she’s building next, including a scholarship program that blends emotional wellness with money management and investing.

If you’re ready to earn with more self trust and less burnout, hit play, subscribe, share this with a friend, and leave a review so more women can find the tools that actually help.

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Welcome To Woman Owned Wallet

SPEAKER_04

Hey friends, welcome to Woman Owned Wallet, the podcast. I'm your host, Amanda Dare, a serial entrepreneur who has already made all of the money mistakes, so you don't have to. Now I'm working on my money mindset, expanding my companies, and having open conversations with women around a subject that shouldn't be so taboo. Money. My company, Woman Owned Wallet, and I are determined to help you foster a more positive relationship with your wallet and help you create a life that makes you say, wow. Hey money makers, welcome back to another episode of Woman Owned Wallet, the podcast. Amanda Dare here, and I'm sitting across from who's someone who's probably become my trauma-bonded sister at this point. We just had the most beautiful pre-podcast recording conversation. And I promise we'll bring you into some of those, like those vibes. We'll get the hot gas for you. No worries there. But Shaunice, thank you so much for coming on the podcast. We're so happy to have you. Thank you for having me. I'm so excited to be here. Yay!

Shaunice And Elevated Impact Origins

SPEAKER_04

Okay, y'all. So she owns an amazing business called Elevated Impact. What a freaking name for a business. I do feel like it could mean a lot of things, which is also wonderful. Kind of like Woman and Wall can mean a lot of things. Who knows? But tell us a little bit about it. Like give us some of the good vibes of uh getting started with elevated impact.

SPEAKER_02

So elevated impact started as empowering you originally. And that all came about because I was in a space where I was tired of giving my all to everyone else, and I wanted to focus on myself. Oh, haven't we all felt that way? Love it. So I decided to do something extremely random and I entered into an international pageant competition. Did it? I loved it because this competition, um, this pageant in particular, MVP, um, Miss Voluptuous Pageants, it was very aligned with who I was wanting to be as a person because I felt like I wasn't in that space. Um, and when I competed, you have to have a platform. You have to stand for something, you have to be an advocate for something. And mental health has always been extremely important to me. Um, I don't come from a space where mental health was a common topic in my home. So I wanted that to be a very instrumental part of my life as an adult.

SPEAKER_04

Who can relate, y'all?

SPEAKER_02

Me, everybody millennial ever. So um I entered into this pageant system. I won the title, the international title.

SPEAKER_03

Hold on.

SPEAKER_02

Yeah. I love that. Thank you. First one. First one. And I wasn't, I was prepared to go in and just really showcase who I was. I wasn't necessarily in a space like, hey, I'm gonna cohere so I can take home a title. I was just, you know what? I'm happy with where I'm at. Whatever happens, happens.

SPEAKER_04

Try it out. You gotta expand, you know, the world around you. And you were doing that. Yes, you can do what you can do, spread those wings. Yes.

SPEAKER_02

And honestly, that's exactly what it did. It made me spread my wings tenfold. And after that, empowering you, it's funny because when I tried to register empowering you as a business, um, I was operating um without registering it for a while because I didn't know the ins and outs of things.

SPEAKER_05

Right.

SPEAKER_02

And then we all do, right? And then when I went to go register it, someone took the name two days before. Two days. Two days, Amanda.

SPEAKER_04

Before I went sorry, I'm playing with my plow. Two days.

SPEAKER_02

Two days.

SPEAKER_04

Was it empowering with the letter U or Y O U? Y O U.

SPEAKER_02

It was exactly how I and they did that. And they took it. Um, I kind of had I felt that I was coming into a space where I was being a little bit more visible. I was a little bit more out there in the community, and some people were liking some things that I did, and they decided to take that.

SPEAKER_04

You think it was like deliberate? Oh, yeah. Oh, do you know who did it? I don't. Okay. I don't know who did it. Better and worse. I'm like, whose house are we toilet papering? I'm just kidding.

SPEAKER_02

But every time I have things like that happen, I like to take it as, you know what, this is redirection. This isn't the end. So I remember brainstorming for like three hours all night long, actually. I think it was till like four or five o'clock in the morning. And I finally landed on elevated impact. And it resonated with me because, like you said, it's all-encompassing. What does that even mean?

SPEAKER_04

Like in the best way. Yeah. Like, because we're, I mean, we're entrepreneurs. You you're gonna wanna vibe and see, see what happens when you have your business and when you got going on, and you wanna be able to move within it to where you don't have to change the name, um, but you can offer different services or products or whatever. So I like it.

SPEAKER_02

Yeah, yeah. And that's exactly what I was thinking. Smart. And um it, I offer a variety of things. So um the main thing that I do, I'm a nervous system coach. So what that means is that I kind of just help you get through all of those barriers, blockers, different traits that you have that are impacting you sick in whatever area of success you're trying to reach. So that could be if you are someone that is looking to reach executive level, if you're an entrepreneur, or you just kind of want to learn how to be at peace with yourself and be happy in this life, you know, in whatever capacity that looks like for you. So outside of that, I also do group workshops and I hosted a retreat a couple of years ago in Nashville. It was awesome, it was so much fun. Um, but that is pretty much the gist of it, and then elevated just offers so many different things. But my purpose um is very in alignment with who I am as a person. I want people to feel heard and feel seen. Yeah, I want them to know that they're not alone. I want them to know that hey, she went through it too, but that she was able to overcome it. Now let me teach you how to do it.

Being Seen Heard And Society

SPEAKER_04

You know? Don't you feel like the safest world we can live in is one where people feel seen and heard? But like the way that crime would just come down to the bottom. Like the way that if we if we engaged with it as a safety tactic would be so, I think just beautifully rewarding in so many ways. But I just don't feel like that's what the capitalist society they want to have people in this hierarchy at the bottom so that they can exploit them. And by keeping us isolated or divided or not knowing ourselves, you know, that keeps us kind of as a cog in the wheel.

SPEAKER_02

Absolutely. If we came from a world where mental health and being seen and heard, those things were priority. Imagine what society would look like. Imagine the capabilities, imagine the things that people do, positive and negative, simply because they feel unwanted, unloved, uncared for, all of those things, you know, and imagine if they had that consistently. That's why I love connecting with women like you because you're creating that space and you're allowing people from so many different walks of life to come together and just kind of hey, this is what I have going on, that's what I have going on, and collaborate with each other and bounce ideas off of each other and just be in a safe, comfortable space. You can show up authentically, 1000% yourself. And that is so very important.

SPEAKER_04

Oh, thank you. I was telling her I was trying earlier, and she was like, trying, take that out of your vocabulary right now. Like, you're so right. And then I was like, Are we gonna coaching Shastrian? Because I'm going through shit right now. Like, what's happening? We're gonna coach each other. It'll be fine. Yeah, I was just thinking, like at like Woman Owned Wednesdays or any of the WoW community kind of events, there would not be someone that took your name two days before you wanted to register it. Like, that's just not a thing that would register in anyone's mind to do because, and that's what I found, like being an entrepreneur since I was 20. I felt so much of like competition and so much stuff where I was like, oh, I'm the youngest one, so I'm on the bottom. So I'm I'm gonna be the one taken, like paying my dues or being taken advantage of, like, right now. And that's that's something I still sometimes feel that I'm within. I'm like, oh, well, I'll put myself on the back burner because I'm just like paying my dues, which is a way that I just feel like people utilize that wording for a lot of negative purposes sometimes. Like they can really overextend someone because they're they're trying to prove themselves in some way. I'm like, actually, I have proved myself like over and over. So I have this thing in my house. I told my therapist about it on Monday and she liked it. So I was like, yeah. Thanks, therapist. Um, but I have this thing in my house. I call it the evidence locker because I do love me some true crime. I'm like, if it's true, here's all my crimes. You know, like serial killers have like mementos. Are you saying you're a serial killer? This is where it all comes together. This is your jumping off point. You met a serial killer on a podcast. No, I'm just kidding. Just kidding. Legal reasons, no, I've never never, never, never.

SPEAKER_03

I literally couldn't. I'm too much of a lover. Literally, meet her for five minutes, never happening.

SPEAKER_04

No, I can I can't. But I do love the idea that um women are really validated through listening to true crime because typically it is a lot of uh crimes against women where they weren't believed, or you there's a lot to learn. That's all I really mean. But my little evidence locker is um something that helps me build my confidence back up, or something when I'm like, if I am feeling some imposter syndrome or forgetting who the fuck I am, like

The Evidence Locker For Self Trust

SPEAKER_04

I look at it and I'm like, oh yeah, there's an award, there's a there's a book that I wrote, there's a piggy bank, which is like my mascot for a while. There's there's all these little fun things that are kind of parts of my story that um, you know, mean a lot to me. And in a way, we were talking about celebrating earlier. In a way, that is how I celebrate, but it's also kind of just brings me back, you know. But adding something, I mean, I even have some like Barbie doll stuff up there that I'm obsessed with. And I'm like, she's cute. I have these like glasses that are pink from the Barbie movie that came out. Just like, it's just my my evidence to say, got this. This is who I am. This is who I am.

SPEAKER_02

This is who I am, this is what I'm doing.

SPEAKER_04

I am seen, I am heard. And if I don't feel that way from external sources, I have provided my evidence locker of that truth to myself.

SPEAKER_02

Oh, everybody needs an evidence locker.

SPEAKER_04

Let's get an evidence locker going. Yeah. Like of just like, it's literally all true. And I can't, I can't look at it and not know that because I I look at it and I remember exactly when I got something or exactly when that award happened, or I was on a cover of a magazine recently, like last month, and it's up there. And I'm like, wait, what? And it was so beautiful to like just be like, no, it really did happen because there's so much of um we're chatting too. You know, I'm just I'm just here's all the things we said before we started recording. That were so good that I just want to repeat them because I think everybody should hear them. But just like, we're I forgot where I was going with that ADHD. Uh-oh. It's all good. I did too.

SPEAKER_02

I have it as well. So see? Uh-oh. That's that's it. That's a really big challenge being an entrepreneur, too.

unknown

Uh yeah.

SPEAKER_02

And trying to find ways to work around that so that you don't get lost in everything that's going on in your brain. Yeah.

SPEAKER_04

Because we always have so many tabs open and so much to do. And I think that's probably where I was going with that. It's just like anytime you're like feeling stress or something, you go back to that place and you're like, it is true, it did happen. Oh, so many of my feelings in my life were from not being seen or heard by someone that I cared about or whatever. So um, for me, feeling even with the medical system, like I have been going through trying to discover that I have endometriosis and trying to discover what that means. But I was um misdiagnosed, not listened to, told I was crazy, the amount of gaslighting that's been through my life as a woman, as a person, as an eldest daughter, you know, there's so much shit there that I'm just like, okay, these things are true. And I need to be able to bring myself back to reality when sometimes I'm telling myself a story that that I'm not, you know, that put together, that I'm not that cool, or that I haven't done anything, or whatever BS that I've heard some from somewhere else, you know, that comes in and becomes a story I'm telling myself. I need the evidence to prove that it's wrong.

SPEAKER_02

Bring you back to Amanda. Yeah. Bring you back to Amanda. So whenever you do look at that evidence soccer, what does it feel like? Oh, she's she's coaching me. I like it. You know, I'm not I'm not me because I don't get a little bit of coaching in there.

SPEAKER_04

Because that's me too. And that's why I think we should be friends forever.

SPEAKER_02

And we should definitely be friends forever.

SPEAKER_04

Okay. Pinky prom.

SPEAKER_02

I take pinky promises very seriously.

SPEAKER_04

I was about to tell you, you better not be pinky promising me if you don't. All right, here we go.

SPEAKER_03

Yay. Okay, you guys, we're back to that.

SPEAKER_04

Well, and we both walked in, we're like, I hate small talk. Like, who hurt you? What's happening? Um let's get down to business. You know, I just feel validation and I feel like it does, it almost gives me this visualization of like puzzle pieces coming back together in a way of like when I feel like I'm doing a lot and it's all like really scattered, and then it kind of all kind of comes back together. And I'm like, okay, that's true, that's true, that's true, that's true. And I have to remind myself because, you know, going through so much gaslighting, I thought I was lying. I was like, no, I mean, this pain must not be real. This is just a normal period, or this situation I'm in must be my fault or whatever it was. And I just have to bring myself back to a place that it's real, it did happen, and you're not lying about something positive. And in a way, that is kind of the celebration of like bringing it back to me. And then from there I can go, I don't know, paint something, make a, yeah, but that kind of catalyst to go do more fun stuff, more creative things.

SPEAKER_05

Yeah.

SPEAKER_04

I bedazzle a bunch, I make a lot of friendship bracelets. Did you pick one up yesterday? I got them for you. Okay, yeah, I guess. There's one that says BFF on it.

SPEAKER_02

Okay, so it works. That's mine. Thank you.

SPEAKER_04

It's yours, it's in my bag. I'll get it to yours. But yeah, we were at Woman on Wednesday yesterday together. So I was like, I brought some, but yeah, I'm just always kind of I like to do stuff. I'm a doer, I'm a maker. So it always like catalyst me back to a little bit more of feeling calm enough in myself that a creative expression can happen. So it's it's almost like a um a ramp, yeah, you know, that leads me to something. It realigned you. Fun. Realigned.

SPEAKER_02

It realigned you. But I have a question though, right? Because these things are great that we have to do it. We have all of these exterior things, but let's say one day you don't have the ability to get to your locker.

SPEAKER_04

Yeah. What happens then? Um, I just visualize my locker. Okay, okay. No, I mean that's a good point. Um, but I can see it like it's in this room. Yeah. So I do have kind of a weird, uh, beautiful, intense visionary part of me where I can be somewhere and see something else um around me. So, like in my mind, it's on this wall right here because it looks like my wall. So I just kind of put it into the space where I am.

SPEAKER_02

That's actually perfect because that's the most important part about any form of success, right? She called me perfect.

SPEAKER_04

Right? She called me perfect. Yeah. To be able to visualize. Yeah, the visual.

SPEAKER_02

To be able to see yourself in a capacity that maybe you typically wouldn't, or in a capacity that you want to be in, to be able to truly have that full faith. You know that evidence locker. You can't get your eyes on it right here, right now. But you know it's there. I know it's there. You know it's in you. You know that you've done those things. So realistically, do you really need that evidence locker?

SPEAKER_04

Probably not. Probably not. But it wasn't like shoved into a drawer, and I was like, that's not celebrating. No, no, no, no. Absolutely.

SPEAKER_02

Please celebrate yourself. Put all of the awards out and make sure you show everybody in your house that comes over your evidence locker. But I say all of that to say, um, it's all internal. Yeah. It's all internal. And as soon as we have the capacity

Boundaries And Healthy Detachment

SPEAKER_02

to recognize that and to find our power here in our minds first, then everything else is just like snowball effect. And that was the game changer for me because I came from a household where I wasn't seen unless I was producing.

SPEAKER_04

Yeah, same.

SPEAKER_02

If I wasn't doing something great, I didn't matter. So I thought that that was evident as an adult. So I did all of the things I produced, and I got burnt out, and I had to learn my value just by simply doing nothing.

SPEAKER_04

Because I think even the idea of being seen is the idea of being loved. The idea of being heard and seen, maybe not fully understood, but being willing to have openness to receive someone for who they what they say and what they um what they who they are. Yes. You know, it's it's people around you being open to receiving it and then finding enough of those people that you're like, oh, I've been talking to the wrong people. And you kind of have to have that chosen community. Isn't that like a light bulb though?

SPEAKER_02

When you realize that you're not the problem and you were just surrounded by the wrong people.

SPEAKER_04

Yeah.

SPEAKER_02

It's a beautiful moment. You get around them and you're like, oh my God, I'm kind of the shit.

SPEAKER_04

I was around like light bulbs and I needed to be around fireflies. You know what I'm saying? Like the lights only on every once in a while. Like, how can we like you have to like, yeah, it's kind of that visualization though. It's like, how do I think of this in a way that, you know, allows me to manage it, allows me to still love the light bulbs. Yeah. Go be a firewall.

SPEAKER_02

Recognize that I'm a firefly and then go surround myself with those fireflies.

SPEAKER_04

Yeah, I just made that up and I'm really proud of it. I like being a firefly because we're gonna like, we're gonna flutter everywhere and we're gonna find like new fireflies. And so I'm just gonna take a break. Yeah, turn off that light every once in a while.

SPEAKER_02

Yeah. Let it blink. Absolutely. Your value is not in how bright you are.

SPEAKER_04

Exactly.

SPEAKER_03

Oh, oh, oh I was like, which one should I bring?

SPEAKER_04

Oh, wait, there's crickets. That's not the right one.

SPEAKER_03

But no, that sounds a good one. I was hoping I don't know what sounds fireflies.

SPEAKER_04

But we're outside. We're just we're just being fireflies outside. That's what I'm imagining. Not that the crickets are bad, they're good. But but yeah, bum, bum, bum, bum. Yeah. You know, that's amazing. And I think that's something that a lot of millennials especially can relate to is like love was connected to productivity, like how much I clean the house or how much like basically the reward of anything came from what you did. Yep. That's what we mean through this. Like taking it down to like the very base of everything is like as a child, kind of understanding if you showed up for someone else when you know you really needed to show up for yourself, but you still showed up for them anyway. Not that that's not fine to do sometimes.

SPEAKER_05

Yeah.

SPEAKER_04

But when you do it all the time, every single day, and then you lose yourself, it's so not fun.

SPEAKER_02

It's not. And then also not only should you have shown up for yourself, but the people around you should have also shown up for you. And that's a whole nother thing to kind of come and realize as an adult that damn, nobody really showed up for me. And it was just me. And I kind of had to dig myself out of this hole. And now that I'm not that version that they keep can keep using, the version that now sets boundaries, now there's an issue.

SPEAKER_04

God, they hate when you set boundaries. Don't they? Like, we still love you, mom and dad. It's just that we need to be, I always go back to healthy detachment. Like, there is a healthy detachment to becoming, to me, like a functioning adult, to becoming your own self, separate from where you came from, who you came from. Right. And I think when that healthy detachment isn't allowed to happen or does not naturally happen, I should say, that when to your point, eldest daughter kind of vibes, which I feel like we all know what's we you're listening to this podcast if you're an eldest daughter. But like we all kind of know that that reliance on us is what it needs to be detached at a prop, like at the right time that works for both of you. And if that healthy detachment doesn't happen, if it's prolonged and then you become, you you become the parent, you know, to your parents, or if it's too early and you become the parent to your parents, or to whoever is around you. I'm not just talking about parents, obviously, but um, it just feels like when you we recognize as millennials, because we said it before this podcast, because once again, we're about to we had a whole combo and I'm obsessed with it. So when we have when we said that, it's not like we don't understand why, like the resources weren't there, the understanding of mental health wasn't a conversation. But that doesn't mean that now understanding these things that we should engage with them now that we have the language. It shouldn't be so scary that now we have these things that we can talk about. Um, and we still have a lot of time, you know? And like while we have the time, let's adjust the relationship and let's make sure that we do, you know, present the boundaries because we're the ones with the language of how to do that and the practice of how to do that. But it shouldn't mean that there's that should be respected over. uh criticized.

SPEAKER_02

Yes. And also because you have the language, you it shouldn't solely rely on the child that has that knowledge and the capacity now. If I am bringing it to your attention, then there needs to be some sort of receptiveness.

SPEAKER_04

Yeah.

SPEAKER_02

So that we can move forward and we can build a real healthy dynamic. And it's really challenging when you have parents or siblings or family or anything like that that just kind of want to remain in that space. And then they get upset with you or feel some type of way simply because you're bringing up something that you're no longer comfortable with or you want to address something or you want to have a conversation in a healthy capacity.

SPEAKER_04

Yeah.

SPEAKER_02

But I think you know that's the hope. Yeah. But it's just like, you know, just because we don't agree doesn't mean we can't talk about it.

unknown

Right.

SPEAKER_02

Let's talk about it. Let's figure this out.

SPEAKER_04

I know. And that's what we want. Like that's the the equal that's respect is love, you know, and love is respect. So it's just kind of if you're in that position and you're able to respect that we want to have a productive conversation because guess what? You love how productive I am. Let me be productive in this way.

SPEAKER_05

Yeah.

SPEAKER_04

Um that we can really have these different relationships. And even though it does feel scary or maybe maybe the conversations that they had if they ever challenged anything and I'm just guessing at this moment, but maybe if they ever challenged something that they would be um criticized and that's why they don't want to have the conversation or, you know, they didn't have that experience with their parents or whatever. And I I think that the divide that's kind of going between generations right now is really is really sad. It makes me sad. It really is. I love my family. I do too. Yeah. I just want to be a healthy adult as well. Right. And I I want them to want that for me. And I want them to help support me.

SPEAKER_02

Yes. See we're best case. But yes to be able to support that in a way that's not just convenient for them.

SPEAKER_04

Yeah.

SPEAKER_02

For them to show up for you in the capacity that you've been kind of looking and yearning for your whole life. You know, and being open and not judging you because it looks different than what it looks like for

Endometriosis Gaslighting And Care Teams

SPEAKER_02

them.

SPEAKER_04

Mm-hmm. I will say mom I'm going to call you out. So the one of the and it's not even that bad. It's just like I just wasn't really ready for it. But instead of kind of like setting up a time to have a chat because I was pulling back and I needed to just for my own again healthy detachment of becoming an adult.

SPEAKER_05

Right.

SPEAKER_04

That's what the only way I truly see it is healthy detachment. And so I was setting up some boundaries and I had hurt her feelings because I said I wasn't comfortable having people stay at my home. I live in a shotgun house there's no extra bedrooms like my husband and I now both work from home. Like it's just not a lot of space. And I do constantly feel that I have to be even though they don't expect it, they don't ask for it, there's nothing that they're asking for I feel that I have to be the hostess when anyone's in my home I think that that's natural. And I feel that I have to be kind of in a serving a place of serving and I'm just not always prepared for that. And especially when I don't have a lot of space or anything too. So I told her you know I wasn't comfortable with um anyone staying at my house any longer. And it hurt her feelings and I didn't fully explain it and I did also say like it's it was my husband's and my decision. We just it just wasn't working for us. And you know my mom travels travels the world so I was like oh she'll just stay in a hotel like it's not I didn't think it was that big of a deal.

SPEAKER_05

Right.

SPEAKER_04

But then I was working in my shop and this is what I meant about calling her out as just like she showed up in my shop and then like I felt like oh she wants to have a conversation right here, right now.

SPEAKER_02

Right here, right now.

SPEAKER_04

And honestly enough space that I really created to help me heal from from a lot of the parentified daughter stuff or from from the reliance on me as being the glue of the family or the reliance on me for being the therapist of the family for a long time as well. You know, I just felt and I'm like none of these are my responsibility I took them on and I did a great job.

SPEAKER_02

You did a damn good job.

SPEAKER_04

Because I tried really hard all the time and but I just I I created a storefront in a space where um I felt safe and she entered that space and I just wasn't prepared. So again not really a call out just kind of like I wish there was conversation around we're both ready to have a conversation you know and I probably sprung it on her like 10,000 times because I'm also just I'm just the girl.

SPEAKER_02

Did you guys ever circle back and get to have that conversation?

SPEAKER_04

Well we did have the conversation in the storefront and I just let her know like I wasn't trying to hurt her feelings but it does hurt my feelings as well that that women have been so villainized throughout my life. My mom doesn't talk to her sister. My grandma didn't talk to her daughter you know so there's there's been a lot of abandonment that she's felt and I also could recognize that she felt that in that moment that I wouldn't allow her into my home. It's not that I wouldn't allow that it's just I didn't want anybody to stay over because it's a tiny house. Right. It doesn't even mean forever when I get a bigger house reassess. I mean don't go that far but just kidding we can reassess and like we have one bathroom and we have like we're just not set up for it. And it's just felt um unfair that they would message me a day before and I'm like I'm not I have my life and I can't prepare for this extra responsibility. So we had it and I explained to her you know that I was just going through a lot like last year especially it was last summer when we had this combo that um medically I felt really sick all of the time and I didn't want to have to have someone else in my space when when I was pre-diagnosis and pre-surgery of the endometriosis I was in um labor like pains every single day.

SPEAKER_02

Oh my God.

SPEAKER_04

Yeah it was over 20 years of that. And so a lot of times people ask me how I'm strong or resilient or doing anyway. I'm like because I've seen the worst and this is not it. Because I've been in the labor with a child I never had for 20 years.

SPEAKER_05

Wow.

SPEAKER_04

And you know that that hurt yeah in so many ways because I wanted to be a mom so bad. But also the fact that I was just struggling to relate to my own mom through infertility and through um you know my brother had a baby and we're obsessed she's amazing like her my mom's granddaughter you know I'm just like that's fine. You can spend time on everybody else right now. I just need to have my full boundaries up and my full thing because I haven't protected myself and I have to figure out what's going on medically. And even though my mom's in the medical field, as someone who sees their kid sick, I can only imagine how you don't want to see that. So there were so many times when she she just didn't want to engage with it and and I wish she would have because I trusted her medical advice but like I can also understand how a parent wouldn't want to see their kid sick or believe that. So it felt invalidating not only from the medical field but from her as well. So I told her all this stuff and I hope she remembers it if she listens to the pod because we had that combo. But I just needed those boundaries up so I could figure out what's going on with me and then I could come back to a place where I can be like, hey this is what's actually happening from objective perspectives of doctors who have done studies on me. Here's what it is and then we could come back together more emotionally.

SPEAKER_02

And were you guys able to get to that space?

SPEAKER_04

Like had she Yeah it hasn't even been that long. So I've only been out of surgery for a couple months and I'm honestly still discovering a lot of that. So we had a great time at h at the holidays, you know, at Christmas and everything. She gave me this beautiful painting where I completely felt seen and heard which I love mom. Thank you so much. And I just felt like it was nice but I still need more time to figure out what's going on with my body and like I've been to three doctors appointments this week. Yeah. I mean it's healing and that's what I wanted to explain to her is like this actually has nothing to do with you in the best way. Just like I just need my time to figure this out without external influences other than my doctors who are the ones doing the tests and the ones are finally after all this time validating it. Yeah.

SPEAKER_02

But whenever you have to parent your parent it's hard for them to see that you're your own individual person because they've become so attached to you. It's like yeah I came from you I get it. I'm my own person.

SPEAKER_04

I have a life yeah yeah and I think sometimes I felt upset that they would really treat my brother's jobs as super important. And um it just felt like as as I was going through figuring out entrepreneurship because I didn't come from an entrepreneurship background. My family um my grandma was like an antique sealer so like she did a little bit but it just wasn't the same.

SPEAKER_02

There was no grandma had her toe in there. She she was trying she did a little something.

SPEAKER_04

She was trying um so it's not like there was there just wasn't advice and there wasn't understanding around the idea of this being it's a truly just a lifestyle. It's the growth it's like allowing it to expand allowing the process to feel uncomfortable allowing the and they didn't want me to be uncomfortable like it all can I can send it all back to being protective and being you know loving but it it never came off that way when I was like in the thick of it right and trying to make something new out of nothing.

SPEAKER_05

Right.

SPEAKER_04

And also trying to heal my own trauma from from all of it you know and from my own experience and just um and now I do I've I never feel like I can't call them or anything like that. But they are on cruises all the time. So I don't know in the world where they are. Come on. I love you. She does but you know if I'm only able to talk to you like one day a month because you've been on an international trip I'm just not really sure. And that's fine. Like if they want to have that time I need this time for me. Right. And there's there's nothing about um that I'm concerned with you know I'd like to bring them information and then let them know how to help me manage it versus us trying to figure it out together.

SPEAKER_02

It's just not really but I mean you know there's a there's a part of it where you're just like that's my parent even if you don't necessarily understand the capacity of what I'm going through I want to be able to talk to you about it. Yeah. I want to be able to tell you um and I can rationalize it like I just did. And I don't have that either you know it's it's really challenging especially when you're going through some of the hardest moments of your life you're like I just want that comfort yeah I want my mom or I want my dad or I want whatever to just kind of like love on me and see me.

SPEAKER_04

And it hurts it's like it's a wound that I that I can't fill that no one else can. Hey moneymaker you know how Angie had her list. Angie's list was filled with amazing businesses that you could trust well we've got ours and it's all woman owned. Introducing the WOW directory on womanownedwallet.com a national listing of woman-owned businesses from coast to coast whether you're a service provider a product queen creative entrepreneur or coach this is where you get found and if you're a shopper this is where you go to find your next new favorite business. So the more we use it the more we keep our money circling in the hands of women so if you believe in voting with your dollars and building a future where women thrive get listed get shopping and let's grow this thing together head to womanownedwallet.com and click the directory to join or explore because it's a great day to shop and be woman-owned. Hi this is Genevieve Jacobs and I was curious what event you're doing next that will be a tour in Hulu today is a wonderful day for women owned businesses around the world no one else can no one because of your parents yeah the amount of times I've told my husband I just want my mom but I need I need my mom in an emotional capacity and we're just we weren't in that space at that moment but I just want someone that's going to yeah be there and love me unconditionally and all those things and not that she does it in her own way. Again I just rationalize everything because I'm not trying to make right I love her and it's just it's just not where we are in this moment. And I think what's good is that I'm going through a lot of these things now and yes I do cry out for my mom. So mom just say you know I still cry out for you little baby girl so crystal we all do. We all do all do it's such a natural response but I also am very um grateful for the care team that I finally have. I'm very grateful beyond grateful for the supportive partner that I have because I can't tell you how many times that you know our hyperindependence individually could have torn us apart and it hasn't and he's um cared for his mom in a lot of ways. She's had like a kidney transplant and brain tumors and other things. So I know that his caretaking level is very high. But also just you know there's a lot of guilt I have around from being the sick one and there's a lot of other stuff. So it's just um it's beautiful to and I'm grateful for the chosen care team that I have right now and I'm just gonna sit in that glory of that, you know?

SPEAKER_02

That's beautiful.

SPEAKER_04

Clap it up for your your new team absolutely go care team it took me a long time to find the care team but now that they're here they I mean I have to get like four new tests set from my doctor's appointment yesterday. I have like two therapists right now like one dealing with health stuff and one dealing with like mental health like physical health and how to get through that and then some with um mental health um yeah just to release it all.

SPEAKER_02

Yeah it takes time it takes time to build that team because first you have to even recognize what you need. Yeah. So many people don't know what they need because they haven't even had the space to figure out what it is.

SPEAKER_04

I had to learn to have needs through the eldest daughter vibes I was like oh no it's the needs of everyone else that matter not my own.

SPEAKER_02

And you put yourself on the back burner and you just continue to show up and show up and show up and then you burn yourself out and then you're like well fuck. We just be burnt out I'm just burnt toast over here how can you be burnt toast and a breadwinner at the same time the mini faces of a

Breadwinner Versus Jam Winner Joy

SPEAKER_02

woman.

SPEAKER_04

I'm trying to you know what though I've been playing around with these fun terms breadwinner and jam winner. And that's something my mom did tell me is that my dad paid for the bread and she paid for the jam. She paid for the sweet stuff of life so she would pay for the vacations the after school activities the Halloween costumes and I've realized through my journey because there's so much around entrepreneurship where you need to be the breadwinner and you need to win and whatever. And I'm like turns out I love playing for the jam.

SPEAKER_02

Yeah that's the best part. The sweetness of the jar it's sticky but you have to have the jam in there especially as an entrepreneur because it's always about the bread.

SPEAKER_04

That's the celebrating part is the jam that's what it is that's what it is. And see even to me the the the jam winner is like the community person is the person that gets you to the new experiences is the one that like explores and I think we all have breadwinner and jam winner in in us and I think that that's really important to to feel and to know is that we absolutely need safety and stability and like of course you need those basic needs met but when that when the first thing to go is the jam and like the celebration and the sweetness and all I want people to remember is like spread a oh my God coming for that mic.

SPEAKER_02

Coming for you bitch.

SPEAKER_04

Just kidding but spread a little bit of that jam onto even if it's burnt up it'll taste better.

SPEAKER_03

It'll taste a lot better. It tastes a lot better.

SPEAKER_04

I thought I could talk with my hands on this podcast. Apparently I'm just gonna have a fight with my microphone. But yeah I just feel like there's there's both and everyone and engaging with both for everyone is really important. Absolutely. Yeah and especially as an entrepreneur like we were talking about it's hard to celebrate yourself. How do you celebrate when you feel like you did something good because you challenged me with that and I was like I don't know.

SPEAKER_02

Um so I I celebrate small things and big things. I used to only wait to celebrate the big things because I'm like it doesn't matter it doesn't count. I'm not worth it until I achieve this. Absolutely not I celebrate all of the small things first and that could be um because I had the courage to connect with someone that I typically wouldn't have or I had the capacity to go through my email inbox and I am able to clear that just the small things you know what I mean because are you one of those people that clears it out every you know not every day but you know I hate having notifications on my phone.

SPEAKER_04

It's overwhelming the people that have like 200 calls and like 300 text messages 3000 emails how are you surviving?

SPEAKER_02

How are you surviving? That's part of our trauma for sure I have to get it done.

SPEAKER_04

It has to be clear if it's done I don't have to fucking think about it and then I can relax.

SPEAKER_02

And also too um I don't want them to the things just sitting in there because then I could be missing out on something great. Yeah something could have passed me by or I meet may have needed to be informed about something there's just there's just so much happening in an email inbox and I would be absolutely crazy if I just let that pile up to 3000 emails. I can't do that.

SPEAKER_04

I can't do it either at least separate them out. You know what I mean? Like important ones I don't know but when I see that on people's phones are like I'm that kind of person I'm like I thought I was a turns out I'm a type A person.

SPEAKER_02

I'm type A with a splash type B.

SPEAKER_04

I like a type B sometimes I like to be flowy.

SPEAKER_02

Yeah like see how the day goes yeah absolutely but it doesn't happen super often because I still need that organization.

SPEAKER_04

I need some structure you know maybe that's our breadwinner and our jam winner. It is you know the flow is the jam you have to have a little bit of both to be successful.

SPEAKER_02

Yeah you have to have a little bit of both to just be happy.

SPEAKER_04

I think to be yeah minimum content it'd be nice to be happy but yeah but how much jam you put on there maybe add some butter you know maybe butter is the next tier listen I'm trying to come up with all of it in the moment. Well I've come up with I did a whole keynote on being a jam winner and um to a room full of women and like the way that they understood it and got it because then I went into this whole idea of like there's four types of jam and you are one of these four personality types typically and of course you can be mixed jam don't even worry about it. I'm not trying to like put everybody in a box. Yeah but I'm trying to put you in a jar and make you be jam but like I was trying to explain like there's cherries strawberries raspberries and blueberries and like it depends on how have you seen that TikTok sound that's like looks like a cinnamon roll is a cinnamon roll yeah looks like a cinnamon roll could kill you.

SPEAKER_03

Yes yes looks like they could kill you is a cinnamon roll looks like I could kill you would kill you that's all it is yeah it's the vibe.

SPEAKER_04

You have a vibe so I'm like oh I'm a strawberry I look like a cinnamon roll and I am a cinnamon roll I just I wear all my seeds my heart is my seeds and I wear it on my sleeves. Yeah you know and I just put it all out there.

SPEAKER_02

See I'm a looks like they could kill you and it is a cinnamon roll.

SPEAKER_04

See I feel like you might be strawberry vibes too.

unknown

Yeah.

SPEAKER_04

But you want to be that's a raspberry is it? Yeah well I made it up I love that. So like you look like raspberries look kind of intimidating on the outside but they really are um like super sweet on the inside but they give a little bit of like you know hold on yeah hold on we gotta I gotta let me get to know you a little bit first let me open up yeah and then you can taste the sweetness of this jam. Absolutely you know and then blueberries are look like a cinnamon roll but could kill you. It's the opposite and then cherries because they have a big pit on the inside that they're really protective of that makes sense. Looks like they could kill you would kill you. Yeah they literally will kill you so when you go into these so I was telling everybody I was like there's a four pack of jam and that's what makes a fruitful relationship you know it's like a fruitful kind of community of sorts. And I'm like you gotta it's hard to have two strawberries together. So actually I'm kind of glad that you identify not as a strawberry because like we get nothing done.

SPEAKER_02

We wouldn't it would be all whimsy no work.

SPEAKER_04

Exactly I'm too much poison a little bit more just a little bit that's why you're asking if I can delegate I'm like yeah I just I distract everybody I'm the personality hire in my own company I distract everyone that is hilarious actually the perfect four pack I had when um I had three full timers we were each one of these which just made so much sense in my brain right now I was like no wonder it was working so well.

SPEAKER_02

You need a little bit of everybody in there. Yeah but I think so many people think they have to fit into I have to be a strawberry or I have to be a blueberrier I have to eat and it depends on which like group you're in.

SPEAKER_04

Yeah adjust you know I mean I'm never gonna be a cherry yeah because I just can't yeah no same it's too much the opposite I'll pass but I don't know I was actually like telling my mom about this at Galantine's and I was like I think she might be like maybe a strawberry too but then I was like maybe she's more protective on the inside so maybe she's a blueberry but my grandma who raised her and in a way because we were all three um we were all 30 years apart now this is a coaching Session where I'm just like, uh, therapy, thank you. I needed it. Um, but we were all 30 years apart. So it always felt like two on one. Like my grandma and my mom would quote unquote gang up on me and criticize me. Me and my grandma would do it to my mom, my grandma, yeah. And then me and my mom would do it to my grandma. And I was like, oh, three is not the right number.

SPEAKER_02

Yeah, you need a fourth.

SPEAKER_04

You need a fourth. Because the fourth helps you understand. That's what the balance is, is the fourth, and it rounds it out super nicely. And I feel like that understanding of like a cherry can help a strawberry understand each other because they have a blueberry and a raspberry too. I hope you guys are following this. But that's why, too, I really love Janice gets it.

SPEAKER_03

Yes.

SPEAKER_02

She's like, that's why, though, wow, it's just so incredible because you have the ability to have all of those different jams all in the same space, and you're creating this. Yeah.

SPEAKER_03

I'm sorry, I fucking love buttons.

SPEAKER_04

That's my dad and me. I'm almost like, what's a funny joke we're gonna tell? Uh, let's have a jam sesh. Yes. Oh, it's so cute.

SPEAKER_02

It is cute.

SPEAKER_04

It is the whimsy.

SPEAKER_02

You might have to like add some fruit or something too.

SPEAKER_04

Have I already drawn them?

SPEAKER_02

Yes.

SPEAKER_04

Am I working on a book for them? Yes.

SPEAKER_02

Don't you worry.

SPEAKER_04

Okay, now that I said it.

SPEAKER_02

Now you have to do it.

SPEAKER_04

I wrote a kid's book last year, and it's about Penny the Piggy Bank and her two twin piggy bank little sisters. Maxie, she spends every cent she gets, and Minnie will not spend a cent. And I introduced it to my family at Pink Miss Bash because guess what? It's a story of our family. And so my mom and my older brother spend every cent, and my younger brother and my dad spend no cents. And I've been in the middle being Penny trying to help him figure it out. And um, my grandma, she, my dad's mom, she passed before I was born, but she um had copper red hair, so she went by Penny like as like a nickname. So, like when I showed this to my dad, like my dad's a sentimental man. I like that wicked song is about my dad. So sentimental man. But like I feel that same sentimentality, and this feels very much like the legacy. And so I'm like, oh, this is just gonna be another book about Penny educating her sisters on how I always wanted sisters, on how to like create a fruitful community and like all benefit each other.

SPEAKER_02

I love, isn't that what all of this really is though? Yeah is just making your personal life a testimony, yeah. So that other people can make it. I'm trying to be seen and heard.

SPEAKER_04

Like it's not that I need attention. I just need that's what makes me feel safe.

SPEAKER_02

Yeah.

SPEAKER_04

Is like, oh, you will see me and you will hear me. And they they saw and heard that book so beautifully.

SPEAKER_02

That's awesome. My mom, my mom's maxi.

SPEAKER_04

Yeah.

SPEAKER_02

I think most of my family's maxi.

SPEAKER_04

See, and I feel like when you can see yourself in something, that you're just like, again, it's like, it's just a fun way to interact with yourself and how to see yourself in the way that you truly are, and then how to present that to the world.

SPEAKER_02

And then when you know if you want to make some adjustments, you know, if you're maxy but you're trying to be an entrepreneur or buy a house or something like that, you can't keep being maxi.

SPEAKER_04

We gotta make some adjustments. You gotta be penny. Uh-huh. Yeah, you gotta be in the middle. Yeah. Because the middle is the gray area, and that's where everything actually happens. It really is. Nothing happens in the extremes. I mean, people want stuff to happen in the extremes, but I'm like, nobody really enjoys that. No, it doesn't go anywhere.

SPEAKER_02

The highs and the lows, and it's just so up and down the gray area is exactly where all of the sustainability happens.

SPEAKER_04

Yeah. Well, now that I've told you my whole fucking story, I want to hear they've already heard it. So sorry, y'all. Well, I guess not all of it, because I haven't recorded in a minute,

Money Stories And Worthiness To Earn

SPEAKER_04

but I'm glad, um, I'm glad to know that. But yeah, that's that's how the story kind of came about was like growing up in that environment. So as you were growing up, like, do you have money memories like growing up? Like, how was it treated? How was it talked about? And kind of I'm trying to find how that manifests in your life now.

SPEAKER_02

So I'll tell you exactly how it manifests in my life.

SPEAKER_04

So manifested.

SPEAKER_02

Um, money in my household, it was a tool to purchase things. It was never looked at as like a tool to invest or to be spar smarter or more strategic. It was always just the more money you have, the more shit you buy.

SPEAKER_04

The more things. Yeah. Yeah.

SPEAKER_02

And the way that a lot of people in my family show that they love or they care for you is by purchasing things. Yeah, gift giving. And because that was what I grew up with, my money mindset was if I don't earn it, if I'm not a good person, I don't deserve to have money.

SPEAKER_04

Oh, if I'm not a good person.

SPEAKER_02

Oh, yeah. That that one was a tough one to get around, right?

SPEAKER_04

Yeah.

SPEAKER_02

Yeah. To feel. Because you think as soon as I'm not doing something, especially when you add the people pleasing in there, and then you add the minimizing yourself, you add not knowing who you are, you add all of these different variables, and then you put that all into a money mindset. So then you get to a point to where you're like, I am not worthy to earn large amounts of money. I'm not worthy to be able to profit from these things that I'm producing and that I'm trying to do. So I thought that I had to work X amount of hours because you know that's what our good old country wants us to think.

SPEAKER_05

Capitalism.

SPEAKER_02

I had to work X amount of hours in order to earn this amount of money. And then I had to do it in this type of capacity. I had to show up like this, I had to be miserable, and I had to do what everybody else wanted me to do in order for me to be good enough to have a paycheck.

SPEAKER_04

Right.

SPEAKER_02

That was my mindset about money for probably up until about four to five years ago. So it impacted my whole entire life. And then you get the excessive spending. Yeah. You got to keep up with the Joneses. So I was always purchasing and who the hell are the Joneses?

SPEAKER_04

I don't fucking know the Jones.

SPEAKER_02

And why are they not helping if they got all the shit they got? Okay. But, anyways, um they gonna be showing off.

SPEAKER_05

Put it in the community pot.

SPEAKER_02

Just kidding. Help somebody out, please. I had that mindset for so long, and I had to do a lot of internal work to realize that that's why I wasn't making what I wanted to make. That's why I wasn't progressing in the way that I wanted to progress. That's why my business wasn't successful, is because I thought I wasn't worthy.

SPEAKER_04

Yeah. How long have you had your business?

SPEAKER_02

Four years. So it was right at the same time. At the same time. That shift happened right as I was starting to get into it. So I did MVP in I signed up for it in 2022. I competed in one in 2023. And that's about when I was starting to build everything. I didn't even know that I wanted to move into the business sector. I just knew that I wanted to help people, right? Because we all lead with our passion.

SPEAKER_05

Yeah.

SPEAKER_02

So I knew I wanted to help people, and then it kind of just developed over time. But all of that was just happening, having to shift that mindset and understand that one, stop trading your time for your money. Two, I have to understand that I don't have to look, do, and be a certain type of way in order to be able to earn that money.

SPEAKER_04

Yeah. Not me writing this down in my diary tonight.

SPEAKER_02

It's really exhausting.

SPEAKER_04

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SPEAKER_06

Women forever. Love us. Bye. This store is very amazing. It's so cool. Your shop is like you just. I love all the pink. Um, and I love that you're supporting women. Keep on doing what you're doing. All right, bye.

SPEAKER_02

It's

Pricing Your Expertise Without Shame

SPEAKER_02

really exhausting.

SPEAKER_03

It is.

SPEAKER_02

Because you're in your head all of the time. Every email you send, every new aspect you bring to your business, every part of you is second-guessing your worth. Then you downplay your pricing and you're giving these people all of this extra and you're barely getting paid anything. I remember at one point, I was charging people $50 for me to go and speak for an hour. Oh goodness. $50, Amanda. Because I thought that I did not I wasn't worthy of earning more than that.

SPEAKER_04

Were you charging $50 an hour at the time? And so you just put it on that and not to include like all the travel time there and all the time you had to prepare.

SPEAKER_02

And then I'm a very interactive type of speaker because I can't stand speaking at someone.

SPEAKER_04

Yeah, I don't want to do anything at you. No. I want to do it with you.

SPEAKER_02

I want you to be involved. And I want you to really take so much away from this and learn and not even realize you're learning all of these things. And you're just, you know, like, wow, I really enjoyed that. So I'm a very interactive speaker and making it interactive and all of the things. And I'm one that I love to like give gifts and props and goodie bags and all the things. And I'm doing all of this and now you're negative $400.

SPEAKER_04

I know. Dude, can I tell you? I actually still feel kind of weird about it. Last week, um, the Kentucky Department of Economic Development, Kentucky, I forget what the acronym is, association, whatever. They reached out to me last fall and they were like, yeah, and it was a friend. It was over text. And so I was like, yeah, I'll speak it, whatever. And um, you know, just not thinking about it, not having this like whole healing kind of closing the store and then realizing I really needed to heal and I really actually need a lot of rest. And if I'm gonna go out, it really does take a lot of energy.

SPEAKER_05

Yeah.

SPEAKER_04

Um, so I like talked to their team who had let go of my friend by the time we chatted. So then I'm talking to somebody new, and she we were totally polite, totally civil, nothing's wrong. Right. But in our conversation, I after our conversation, which is on me too, but I realized that I would have been the only person in the room not being paid from my perspective. And I And why was that? So everyone that would be in the economic development department for Kentucky would be being paid by the city, by the state. The other two speakers are both work for the city or the state, I'm not sure. I think both for the city. And I respect them and love them. Like, and I was like, oh my gosh, I'm like just so prestigious that I get to like be on the same stage. It was with my girl Gretchen, and she's been on the pod and I'm obsessed with her. So of course I'm just like, You guys think I'm cool? Yeah. Thank you. Like, that's so kind. And then I but when I realized that, and then she was just like, Well, there's no budget for this, and you you didn't tell us when it first started, I was like, hold on, we also need to change this conversation. Then there is a budget for it. You were offering me lunch, and not that I always need to be paid for everything. I do, I do plenty of stuff that's not, but it wasn't upfront, you know. And then when I don't want to be the only one in the room, yeah, not being paid. If we're doing something all together, like I fucking get it and I'm I'm down. But like I can't be the only one in the room. And I keep going back to that because that's so against everything that I talk to every single person about and how to help them negotiate and how to help them feel worthy of it. And I realized that I was worthy of it, and I gave a quote, it was like 300 bucks. And that was because they wanted me to hang out from 10 a.m. to 4 p.m. Oh. So all I did was make six hours at 50 bucks to your point.

SPEAKER_02

Oh my goodness.

SPEAKER_04

And I was like, oh, I guess I can hang out. Like I was curious, but then I'd realized like the two women speaking that I know, I've heard these speeches, and not that I wouldn't want to hear them again and respect them and be there, but also like it takes a lot of time and a lot of energy for me to be in a flare-up of my disease and to show up somewhere where I would think I could help my cause because I'm talking to the Economic Development Center. This is where I feel weird about it. I think I could have helped my cause by doing it for free, but I also think I hurt my cause by doing it for free. And so I've like, I said that and then she kind of came back and, you know, I left them hanging, like on me. I don't do that. So I also felt weird about that. But I wasn't gonna nominate another entrepreneur and be like, go call them when they're not paying anything to share your like I every day am working in economic development and community engagement, and you're asking for me to create slides and to have some kind of presentation. Like that takes me a lot of time.

SPEAKER_03

Absolutely.

SPEAKER_04

And not that I shouldn't be doing that. It, you know, I can listen to me. I fucking justify everything.

SPEAKER_02

Justifying it, yes, they should have paid you. That's the end of the story.

SPEAKER_04

But they said they had no budget, and I was like, you're paying all these people to come from all over the state to sit in a room for six hours. You have a budget.

SPEAKER_02

They do. They just didn't want to include you in that budget. And then they also, on top of that, thought that they were approaching the type of person that would go ahead and willingly do it without getting paid.

SPEAKER_04

Exactly. And I'm like, how many times that you know what the city just did to me? They just put construction, actually, the state, it was a state road, construction in front of my business for a year and a half, and it cost me $150,000. Wow. Like in revenue drop.

SPEAKER_05

Yeah.

SPEAKER_04

And I had to let go of three people that were my jam sesh that could have made so much more impact. So if you won't even have 300 bucks to hear this, the story that I wasn't even gonna tell that exact story. I have this map I made of all the new loot businesses and how it's grown, and that's what we're gonna talk about.

SPEAKER_05

Right.

SPEAKER_04

And in that way, I'm like, okay, I could have like pushed my mission forward. But I also do that every day by myself, you know, and within my own community of people that are telling me to let them pay, let them pay me. And I'm just like, I'm just in a in a space where I'm I just don't want it at this moment. Like it'll come. Like, please help me out. But, you know, like please value this. Yeah. But also I'm just in a this transition. So I just I felt so weird about it for a little bit. And I still do because I think I could have helped my cause, but I but going back to them, and they were a little, just a little sassy. I was in the cardiologist's office trying to, I had to get a little heart monitor because I had so many heart palpitations. I was sitting there and I responded to the email. Shouldn't have done that. But I was just like, when I do think there should be a speaker fee included next year, I would be happy to work with y'all then. I do think it should not just be on the entrepreneur to have to ask. I think it should be explicit what's available and that there it is a, you know, no fee available or whatever. And if we had started that place, not on a text message with my friend, because she was like, You should have told us this last fall. And I'm like, I mean, a text to my friend when I was like going through all these other things, like it just was exploratory.

SPEAKER_02

It wasn't like you were signing the contract.

SPEAKER_04

I didn't sign any contract. I just said sure, you know, to a friend. And like now it just felt like they were trying to just place this blame on me. And I'm just like, well, chill out. We could both figure this out. And you're still gonna talk about something in this meeting. It was like 30 minutes that you wanted me to talk, and then you wanted me to take questions from people all over the state. And I said, then at least pay some of my sales taxes, then at least help me pay, at least help me get out of debt for all the things that I've had to learn. That y'all get paid to sit in a room and learn from someone not. And I just it felt it still feels weird to me. And it's not I just think I think it's the economic development piece that I'm like, I want to get that out there. But I also don't want to be taken advantage of in any of these situations. And by standing up for myself, I'm standing up for other entrepreneurs and allowing them the opportunity to change this for the future.

SPEAKER_02

Yeah, I don't think that's it. I don't think that you should feel bad about that in any capacity because they were definitely trying to take advantage of you. Especially because if you are worthy enough to get up there, just talk to all of those people that they're bringing in across the entire state. How are you also not worthy enough to be paid for your knowledge?

SPEAKER_04

Right. I'm like, you want practical perspective and advice to uh hello, happy to provide. I I just think I because I wanted to provide it.

SPEAKER_02

That's where I feel like a little Right, because you're being tugged back and forth between the this is my purpose, yeah, but also to this is my value. Yeah. Right. And you can still be aligned with your purpose and if it and have your value there at the same time. That's a really difficult space to navigate.

SPEAKER_05

Yeah.

SPEAKER_02

But you have to go through experiences like that so that you put your foot down so that you're more comfortable to do that in the beginning. And now if someone ever approaches you like that, I guarantee you in the beginning, you're gonna talk numbers out the gate. Yeah.

SPEAKER_04

And I usually do like I I think I just got caught off a little bit where I'm just like, hey, I just want to know what's up. Like, what should I be expecting?

SPEAKER_03

Yeah.

SPEAKER_04

And if it's nothing and I could can make sure that it works for me, that's a different situation. But this wouldn't have been that.

SPEAKER_05

Right.

SPEAKER_04

Like I was taking this over other things.

Coaching Style Action Plans And Accountability

SPEAKER_04

And I spent most of that day in my bed because I was having a massive flare-up anyway. So I was like, okay.

SPEAKER_02

They wanted your expertise, but they didn't want to pay you for it. Yeah. Definitely.

SPEAKER_04

And I that okay, so when we were started and we were talking about this because now I am just in a coaching session, and I'm like, I actually do need some advice. It's like I really am trying to figure out how to charge for services, like we were chatting about a little bit before. I keep fucking saying that. Sorry, y'all. At least when bringing it up now. Um, but I feel like I've always sold product, and now people do are requesting, like I've given multiple keynote speeches, I've hosted um nonprofit like auction kind of things or events. And I don't ext again, it's not payment or not payment. It's it aligned and I felt good about it and fine. But I don't really know how to feel confident in selling my expertise. I really think that's probably what it is. Whereas like I've been selling my own art for such a long time, I understand that and I make it, and then I'm like, yeah, it matters. See?

SPEAKER_02

So when you first sold that first piece of art, were you confident then?

SPEAKER_04

I sold a headband for $2 in my dorm room.

SPEAKER_02

Out of my dorm room. So this doesn't come overnight, right? This confidence that you built up to get to that point to where you had your storefront, that doesn't come overnight.

SPEAKER_04

Yeah.

SPEAKER_02

It's only gonna come after you continue to request put your foot down and request what you're worth. It's gonna be ugly and uncomfortable. That's why a lot of people stop.

SPEAKER_04

That's why we stop. Yeah, they stopped. I can say it to y'all, but I can't.

SPEAKER_02

It's harder when you have to apply it to yourself.

SPEAKER_04

And it wasn't even like I asked for thousands, you know what I mean? Which even if you did, still would be should be on the table, you know? Absolutely. But I'm like, because the value of what they're asking for is all of this. But then I yeah.

SPEAKER_02

So then it sounds like then we you need to get back to the core of what your value is. Yeah. What is your value? Which you don't have to answer that now because that's gonna take you some time. Yeah, I don't know. But you need to sit down with sit down with yourself and like really evaluate what you have to offer, right? And then map it out for yourself. Okay, I do this. This is what it takes. This is what I need to do to prepare for it, if I have to travel, if I'm going to different city-states, whatever, and map out exactly what that looks like. And then you just gotta be comfortable asking for it.

SPEAKER_04

And then text it to you.

SPEAKER_02

Yeah, and then I'll confirm that that's good to go.

SPEAKER_04

Validate it, or you'll be like, bitch, double it.

SPEAKER_02

I'm always here for double it.

SPEAKER_04

I'm always here for that too. Because we undervalue it.

SPEAKER_02

Yeah.

SPEAKER_04

I think I've just been undervalued so long that I'm just and I'm just that's what created the burnout. That's created the exhaustion as we were talking about it.

SPEAKER_02

And it's just like everybody else has done it to us, so it's like it's almost a habit.

SPEAKER_04

Yeah, doing it to myself didn't feel it felt wrong normal to step up. And I'm like, I step up all the time. What and then if this was someone else, what would you tell them? The same thing you told me. Double it, triple it. Why are you only asking for your bare minimum?

SPEAKER_02

Uh-huh. Absolutely.

SPEAKER_04

I was so sappy and like crying this morning. I was like, where am I at in this cycle? What's up? And I was like, I just needed, I just have been like open. And like, I opened a bunch of stuff this week in therapy and stuff, and I'm just like, great.

SPEAKER_02

Yeah. But then that means you're about to transition.

SPEAKER_04

I know, right? I'm like, it means I am brave and courageous for even opening it. Yep. And that I'm in I'm in it. And that's fine. I like to be in it.

SPEAKER_02

That means you're about to be propelled forward.

SPEAKER_04

You gotta, I do. I heard that somewhere random over the last 17 years of like thinking of yourself as like when you do pull yourself back from situations or yeah, and to your point, like this could just be part of my slingshot moment of like the feeling of uncomfortable is the pulling back and then the release forward. It's like going from having a storefront to now going more into the content, more into the YouTube world and the podcast world even further, even though I've had this podcast for four years, it feels very um foreign because it does feel tied to my self-worth in a way that having a product didn't.

SPEAKER_02

Yeah. Because you have to be raw here. You have to be vulnerable. In your in your storefront, you just get come in, sell something, yeah, be kind to someone, and that's done. Yeah. Here you can't do that. Yeah. Oh, you gotta give them the real and the raw. Giving it to y'all. Oh, goodness. Yes.

SPEAKER_04

Thanks for coaching me today, Best of C. Of course. Of course. My heart is like, It's what I do.

SPEAKER_02

I love it.

SPEAKER_04

I'm happy to have it.

SPEAKER_02

I it's what I do. I love doing it so much. I know. It just comes out, it exudes in me naturally. Even if I don't know you, even if you're not even trying to go down that route, there's just something in me that pulls it out of people, and I just love it.

SPEAKER_04

Yeah, it's that raspberry.

SPEAKER_02

I love it.

SPEAKER_04

I know. And usually I'm sitting on your side where I'm like pulling it out too. But I'm like, I just needed you today. I needed you in this moment. I needed this conversation. And I just I'm really grateful for it.

SPEAKER_03

Thank you.

SPEAKER_04

Thanks for being part of my care team. I'm grateful.

SPEAKER_03

Which one? Applause. Yeah, let's do that one. No, that there we go. She was like pointing, like, give me a sound. Get the sound popping for that.

SPEAKER_04

I gotta like get used to doing the sound. How do we like a DJ?

SPEAKER_02

Stickers on them. You're right. And label them. You're smart.

SPEAKER_04

I could change these and I need to have that, like, so I don't have to look up here. I can just press it. Yeah. Be ready. Ready with the um the comedic relief of the sounds.

SPEAKER_02

After trauma dumping.

unknown

Yeah.

SPEAKER_04

And that's what I'm saying. Like, we don't need small talk. I'm like, who hurt you? Let's talk about it.

SPEAKER_02

And how old were you when it happened?

SPEAKER_04

Yeah.

SPEAKER_02

How long has this been going on?

SPEAKER_04

And it's it's not even that they did it to you, but how did you receive it? How did that how has that impacted how you show up in your life now? And in so much therapy. Just the way you approach, like we've approached any of this is like with the openness of it. I'm just like obsessed.

SPEAKER_02

That's what you have to be though.

SPEAKER_04

Yeah.

SPEAKER_02

Because when you're not and you're yeah closed off and you're you're not gonna get very far like that.

SPEAKER_04

So with elevated impact, do you feel like you're a therapist a lot of times? Even though um I know I obviously know how much that takes and I respect it so much. But like, does that does it feel like the coaching? Because you you ask me all those questions and I'm just like spilling.

SPEAKER_02

For sure. It's um honestly, it's like the notch right. Like I said, I don't want to take away from anything, anything that therapists do. No, but it's literally the notch right below it.

unknown

Yeah.

SPEAKER_02

Um, because I'm practically getting through everything that you would go through with your therapist because we have to break down those barriers. I have to really get to know you on the deepest levels. And then I have to have not only you be honest, but I have to also be honest and transparent. But I like to say the biggest difference between me and a therapist is, you know, they'll walk you through things and talk you through things and things like that. But I'm a very action-oriented person. Um, and that's my coaching style. We're gonna talk about it, but then after I hear you complaining or saying the same thing on repeat after so many times, okay, let's create a plan.

SPEAKER_04

Yeah.

SPEAKER_02

Let's create an action behind it so that you don't have to keep feeling like this or you don't have to keep going through those things. So that's why um it's really important that I work with people that are ready to make the change. Because you have to really, really want it more than anything, because we're going to come up with an action plan and I'm going to make sure that you follow it. Um, I'm the type that's gonna check in and make sure, and you know what I mean. And if it's not working for you, then we're gonna come back to the drawing board and we'll tweak it and then we'll move forward with the next action. But we're not gonna just sit and let you become a victim of your circumstances. Absolutely not. Because you can't reach the level of success, happiness, peace, or whatever you're looking for if we're just sitting here talking about it all the time.

SPEAKER_04

Yeah, it's like the accountability aspect comes along with it. Which don't get me wrong, in therapy, there's a lot of identifying the feelings and I de and understanding how to communicate them. And that um, I always say that my therapists had given me a lot of like tools for my tool belt.

SPEAKER_05

Right.

SPEAKER_04

Um, but yeah, you go in with different things each time. And with you, I do understand like, yeah, the action plan. Like uh, you want to hold their hand along the journey to make sure that they make it through the journey.

SPEAKER_05

Absolutely.

SPEAKER_04

And I think that that's really beautiful. And in a lot of ways, people still have a lot of things around therapy and feeling like it's, you know, somehow taboo. A little apprehensive about it, a little apprehensive. And do you feel like they're more open to coaching kind of like does it feel more um I feel like it feels less invasive. Yeah. And I mean, a lot of what you're talking about is working with companies, working in a career sense.

SPEAKER_02

Yes, in a career sense, although some of the same type of topics may be approached, um, but it's not as invasive. You know what I mean? We may not necessarily get into why unless you're wanting to, because I'm open to that too. Because the dig the deeper you want to dig, the more that I can help you overcome certain barriers. But we don't necessarily have to get into why, you know, you felt this way at the age of 10 or trauma. You don't do what I do.

SPEAKER_04

We don't have to if you don't want to.

SPEAKER_02

It's not a requirement, but I'm definitely open to it and I encourage it.

SPEAKER_04

Yeah.

SPEAKER_02

Because that's when you really start healing and that's when your life really changes.

SPEAKER_04

But the more you know.

SPEAKER_02

Yeah.

SPEAKER_04

The more you know, the more you can help someone. Yes, you just heal up into that. Yes.

SPEAKER_02

When it comes to organizations though, it's as deep as the company's willing to go.

SPEAKER_04

Yeah, of course. You know, you know, so in a lot of like situations, like, and I kind of think it's a even a good introduction, you know, in a way, because it does have parameters in this context. If you're working with a company and you're an employee, or or if you're looking for that next thing, like you do understand this is gonna be about career, you know, and that's what we're gonna work on and that's what we're gonna focus on. I'm assuming.

SPEAKER_05

Yes.

SPEAKER_04

And obviously you can go deeper and you can do all these things, but it is nice to have those parameters to get started. So if you've been feeling that way and you're like, man, I listen to you all the time, but I don't know who to call. You one, you can call me on for hire, but I don't do what elevated impact does. I don't do what Shaunice does. So you need to be calling her. Yeah, you just heard her walk me through a bunch of my shit. And also really helped me because my my belly feels a little bit better.

SPEAKER_02

Because you know you get a little like butterflies, but like I like fake through like 20 times like that's one of the main spaces that we hold

Nervous System Health And Relationships

SPEAKER_02

the trauma, the anxiety. It's all in your gastro. Yeah, she knows. She said, mm-mm, it's not right. You all have you have to get it all into alignment. The what you put into your body has to be uh well-rounded and healthy. What you're consuming, that means the social media, ladies and gentlemen, okay. What you are consuming and the people you surround yourself by is impacting you far more than you realize. Uh the top five people, think of the top five people that are in your life, those are the five people that you're the most like. So if you don't like what those people are doing in their life or for their life or anything regarding their life, you are becoming that subconsciously. So you might have to shift some of those people. Does that mean setting boundaries? Does that mean sometimes losing relationships? Some of the relationships that I had five years ago are not the same relationships that I have now. You know, um a lot of things have shifted and changed, but I've become the fullest, most authentic version of myself within that. Yeah.

SPEAKER_04

So I'm making happy for you.

SPEAKER_02

Yeah.

SPEAKER_04

Like that's the important that's what I want everybody to feel.

SPEAKER_02

It's so powerful. And a lot of people don't have the opportunity or pleasure to feel that in their lives.

SPEAKER_04

Yeah.

SPEAKER_02

To feel that just peace, to feel home. I feel home in my body.

SPEAKER_04

Same. Okay, good. And I was trying to explain it to somebody recently, and I was like, you know how that you have that pit in your stomach, you know, and for you have it so long. Like, I don't have a pit in my stomach anymore. This one situation, I had some butterflies, but like I can like breathe deeper and more into my body because I've been through a lot of healing um situations, and there's always gonna be more to go, but that's it it is. I trust myself and I trust, I trust, you know, the person that I've become. And that trust is respect, and that respect is love, and that's really deep. And you can almost sense it now in other people. I'm like, but I don't know how to get anybody else to that place without, yeah, a lot of hand holding and a lot of therapy and a lot of Shanice in your life.

SPEAKER_02

And even with me helping you, even with me helping you r get to that space, you have to want it more than you want anything.

SPEAKER_04

Sometimes I relate it to being uncomfortable if you're uncomfortable already and you have to go be uncomfortable to deal with it, just trade one uncomfortable for another. Yep. Just trade.

SPEAKER_02

I like that.

SPEAKER_04

Because you're already uncomfortable. So if you're gonna go do something new and be uncomfortable, you already know what it feels like. Yeah. And do you wanna keep having that pit in your stomach? Do you wanna keep feeling uncomfortable? Being comfortable in yourself takes a lot of work, but like if you're in uncomfortable, just trade it for another one to be able to heal it.

SPEAKER_02

A lot of times so, because although it's uncomfortable, it's normal. It is, it becomes your normal, so you're consumed by it and you're like, although this is making me miserable, yeah, this is all I know. And then you get stuck in that endless loop. Yeah, you know, and I was in that loop. Oh, I was in it hardcore. I was in the sunken place where I'm like, well, I guess I'll just be miserable. I guess I'll just hate my job. And it was making me physically sick, like kidney physically sick type of issues. Yeah, and it wasn't until I just put a halt to it all at all of those things. You would be surprised at the way that our mental health impacts our physical health.

SPEAKER_03

Oh, yeah.

SPEAKER_02

It's your nervous system, it all goes together. It controls everything. So if you are not okay mentally, baby, you are not okay physically.

SPEAKER_04

Let's just take a deep breath together. Right into the microphone just for you guys.

How To Hire Cece And Scholarship Plan

unknown

Hot breath.

SPEAKER_04

Well, again, thank you so much, Anise, for coming on the podcast. Oh my gosh, this has been such a pleasure.

SPEAKER_02

I honestly forgot I was even on a podcast. I know, right?

SPEAKER_04

It's like we pinky promise, and then everything else happened. I'm into it. Well, you know, I love to talk about how to put money into your wallet because we are on Woman Owned Wallet, the podcast. So how can they hire you? How can they follow you? How can they put money into your wallet?

SPEAKER_02

Oh my goodness, you guys can follow me on Instagram, Facebook, or TikTok. I am elevated with Cece. I know my name is Shaunice, but everybody calls me Cece. That's been my nickname since I've grown up. Um, and it just makes me feel at home when people call me Cece. I love it. Cece. Yes, I love it. It just makes me feel loved. It's like a big warm hug. Um, but you can follow me on all of my socials. And if you want to put money in my pocket, you can go to my Linktree and you can book me for a consult. You can book a group session, you can also download my 90-day reset guide. That is free. I have a free personality test up there as well. So you can kind of see where you lie when it comes to your own personal traumas and barriers, and then you can reach out to me and then we can get something started. I have group coaching sessions, I have one-on-one. If you really, really need some additional insights, but you guys can pour in however you want to.

SPEAKER_04

Pour in. Pour into her pockets.

SPEAKER_02

Because when you pour into my pockets, I'm able to pour back into yours. Yeah. And one thing that I really want to mention that I'm really, really, really excited to kind of get started. Um, putting putting money back into other people's pockets is also very important to me.

SPEAKER_05

Yeah.

SPEAKER_02

Because I come from a community where that was not the case, and we didn't learn how to manage money properly and the importance of investing in all of those things. So um I am going to be coming out with a scholarship program.

SPEAKER_03

Oh, nice.

SPEAKER_02

And within this scholarship program, um, I will select a few people, probably anywhere between two to four per year. And you will go through my complete coursework and you will take this 100% for free. And once you complete it and you are able to pass this coursework, you'll learn about emotional wellness, mental health, uh, physical health, all of the things, money management. You'll learn about all of these things just so you can have a well-rounded life. And then at the end of completing that course, you will earn a scholarship. Half of that scholarship will automatically be invested for you into a brokerage account. And then the other half, you can do whatever the hell you want to do with it because we all need a break sometimes.

SPEAKER_04

Yeah, get that celebration out for all the things you did to show up for yourself in all those moments. That's beautiful. Yes. Feel very inspired by that. And that's, I don't know, I'm gonna do something similar in some way. I was like, let's put pennies in the puggy bank and let's break it open. Like let's do it. I give it to somebody. So let's do it. Listen, as soon as I feel comfortable getting more, we find you some sponsors.

SPEAKER_03

Absolutely.

SPEAKER_04

If you're listening and you want to be a sponsor, of course. Yes, just hit me on Instagram, elevated with CC. Elevated with CC? Yes. I love it, CC. All right. I'm gonna use your nickname now. Yes, please. Because we're best. It's my favorite. Oh, I love it. Well, I don't have a ton of nicknames

Nicknames Final Laughs And Sign Off

SPEAKER_04

for Amanda, but we'll find.

SPEAKER_02

Amandy. Has anybody ever called you that? Oh, I hate Mandy. I hate Mandy.

SPEAKER_04

Yeah. Manda, Mana, Panda. My mom calls me Panda. Oh, that's cute. My dad calls me two. Two? The second point.

SPEAKER_02

It's one, two, three.

SPEAKER_03

Yeah, or thumb, because I used to suck my thumb for like a long time. Really? Totally messed up my mouth, like orthodontics for like seven years.

SPEAKER_04

Or just, you know, actually, sometimes um he'll answer the phone and he'll be like, is this the owner of woman-owned wallet?

SPEAKER_02

Yes, it is.

SPEAKER_04

Of course it is, dad. You're so cute. My mom used to work at Walgreens, and he'd be like, Is this the corner of happy and healthy?

SPEAKER_03

I was like, he's such a dad. I love it. It's so silly.

SPEAKER_02

My sister worked for Pizza Hut for a while, and every time I would talk to her, I would be like, Because nobody outpizzes the hut.

SPEAKER_03

All right, let's end it there. Because nobody outpizes the hut. Well, here's my tagline.

SPEAKER_04

All right, money makers. Until next time, go out there and make that money. If you want to put more money into the wallets of women like we do, then check out our website, thewomanownedwallet.com. And we can't wait to continue the conversation on our social media. So definitely follow us on our Instagram at womanowned.wallet and on TikTok at WomanOwned Wallet. You can support us by following our podcast on Apple, Google, and Spotify. And don't forget to leave us a review. Thank you for listening to Woman Owned Wallet, the podcast.