{"version":"1.0.0","segments":[{"speaker":"Intro","startTime":135.12,"endTime":140.70000000000002,"body":"We are doing a back to"},{"speaker":"Intro","startTime":135.12,"endTime":140.70000000000002,"body":"the basics with today's episode."},{"speaker":"Intro","startTime":140.94,"endTime":145.41,"body":"Because do you ever get like you"},{"speaker":"Intro","startTime":140.94,"endTime":145.41,"body":"start going in your journey? And"},{"speaker":"Intro","startTime":145.41,"endTime":150.09,"body":"then you realize, oh my gosh, I"},{"speaker":"Intro","startTime":145.41,"endTime":150.09,"body":"feel like I should have asked"},{"speaker":"Intro","startTime":150.09,"endTime":155.76,"body":"this question, probably six to"},{"speaker":"Intro","startTime":150.09,"endTime":155.76,"body":"12 months ago. But I just sat in"},{"speaker":"Intro","startTime":155.76,"endTime":159.6,"body":"the back of the class and didn't"},{"speaker":"Intro","startTime":155.76,"endTime":159.6,"body":"raise my hand because I'm on"},{"speaker":"Intro","startTime":159.6,"endTime":163.26,"body":"this journey. I feel I feel"},{"speaker":"Intro","startTime":159.6,"endTime":163.26,"body":"stupid if I raise my hand now at"},{"speaker":"Intro","startTime":163.41,"endTime":167.37,"body":"MIT. I don't know that means."},{"speaker":"Intro","startTime":163.41,"endTime":167.37,"body":"This has happened to me multiple"},{"speaker":"Intro","startTime":167.37,"endTime":171.66,"body":"times, by the way along my"},{"speaker":"Intro","startTime":167.37,"endTime":171.66,"body":"content creation journey,"},{"speaker":"Intro","startTime":171.66,"endTime":175.98000000000002,"body":"because I like to do things"},{"speaker":"Intro","startTime":171.66,"endTime":175.98000000000002,"body":"myself, I like to figure things"},{"speaker":"Intro","startTime":175.98000000000002,"endTime":180.3,"body":"out on my own. But there are a"},{"speaker":"Intro","startTime":175.98000000000002,"endTime":180.3,"body":"lot of really important content"},{"speaker":"Intro","startTime":180.3,"endTime":184.53,"body":"definitions that I wish I would"},{"speaker":"Intro","startTime":180.3,"endTime":184.53,"body":"have known exactly what they"},{"speaker":"Intro","startTime":184.53,"endTime":188.04000000000002,"body":"were, whenever I first got"},{"speaker":"Intro","startTime":184.53,"endTime":188.04000000000002,"body":"started. So whether you've been"},{"speaker":"Intro","startTime":188.04000000000002,"endTime":192.12,"body":"doing this for a while, consider"},{"speaker":"Intro","startTime":188.04000000000002,"endTime":192.12,"body":"this your refresher. Or maybe"},{"speaker":"Intro","startTime":192.12,"endTime":195.99,"body":"you're going to learn a little"},{"speaker":"Intro","startTime":192.12,"endTime":195.99,"body":"bit about the way that we say"},{"speaker":"Intro","startTime":195.99,"endTime":200.25,"body":"things in the online space. If"},{"speaker":"Intro","startTime":195.99,"endTime":200.25,"body":"you're like, oh, that's what"},{"speaker":"Intro","startTime":200.25,"endTime":203.28,"body":"that is, I had no clue. Or if"},{"speaker":"Intro","startTime":200.25,"endTime":203.28,"body":"you're just getting started,"},{"speaker":"Intro","startTime":203.43,"endTime":206.07,"body":"you're going to be ahead of the"},{"speaker":"Intro","startTime":203.43,"endTime":206.07,"body":"game because I wish I would have"},{"speaker":"Intro","startTime":206.07,"endTime":210.15,"body":"known what all these things were"},{"speaker":"Intro","startTime":206.07,"endTime":210.15,"body":"whenever I first got started"},{"speaker":"Intro","startTime":210.27,"endTime":215.82,"body":"several years ago. So let's get"},{"speaker":"Intro","startTime":210.27,"endTime":215.82,"body":"right to it. Welcome to the"},{"speaker":"Intro","startTime":215.82,"endTime":219.3,"body":"Proffitt Podcast where we teach"},{"speaker":"Intro","startTime":215.82,"endTime":219.3,"body":"entrepreneurs how to start"},{"speaker":"Intro","startTime":219.32999999999998,"endTime":222.51,"body":"launch and market their podcast."},{"speaker":"Intro","startTime":219.32999999999998,"endTime":222.51,"body":"I'm your host, Krystal,"},{"speaker":"Intro","startTime":222.51,"endTime":225.36,"body":"Proffitt, and I'm so excited"},{"speaker":"Intro","startTime":222.51,"endTime":225.36,"body":"that you're here. Thanks for"},{"speaker":"Intro","startTime":225.36,"endTime":227.49,"body":"hanging out with me today."},{"speaker":"Intro","startTime":225.36,"endTime":227.49,"body":"Because if you've been trying to"},{"speaker":"Intro","startTime":227.49,"endTime":230.64,"body":"figure out the world of"},{"speaker":"Intro","startTime":227.49,"endTime":230.64,"body":"podcasting, think of this show"},{"speaker":"Intro","startTime":230.64,"endTime":234.03,"body":"as the time saving shortcut"},{"speaker":"Intro","startTime":230.64,"endTime":234.03,"body":"you've been looking for. So"},{"speaker":"Intro","startTime":234.06,"endTime":235.65,"body":"let's get right to it, shall we?"},{"speaker":"Important Definitions","startTime":240.14,"endTime":242.75,"body":"We are"},{"speaker":"Important Definitions","startTime":240.14,"endTime":242.75,"body":"covering 10 important"},{"speaker":"Important Definitions","startTime":242.75,"endTime":248.32999999999998,"body":"definitions that I wanted you to"},{"speaker":"Important Definitions","startTime":242.75,"endTime":248.32999999999998,"body":"know. But to be really honest,"},{"speaker":"Important Definitions","startTime":248.32999999999998,"endTime":254.18,"body":"it's a lot more than 10. It's"},{"speaker":"Important Definitions","startTime":248.32999999999998,"endTime":254.18,"body":"like 10 is the category of what"},{"speaker":"Important Definitions","startTime":254.18,"endTime":258.35,"body":"we're talking about. And I could"},{"speaker":"Important Definitions","startTime":254.18,"endTime":258.35,"body":"have gone so much deeper and"},{"speaker":"Important Definitions","startTime":258.35,"endTime":261.83,"body":"shared 1000 other things. But"},{"speaker":"Important Definitions","startTime":258.35,"endTime":261.83,"body":"you know, if you've been around"},{"speaker":"Important Definitions","startTime":261.83,"endTime":267.98,"body":"for a while, I'm not a fan of"},{"speaker":"Important Definitions","startTime":261.83,"endTime":267.98,"body":"shoving so much content into one"},{"speaker":"Important Definitions","startTime":267.98,"endTime":272.15,"body":"podcast episode, whenever I"},{"speaker":"Important Definitions","startTime":267.98,"endTime":272.15,"body":"could really spin and out across"},{"speaker":"Important Definitions","startTime":272.18,"endTime":276.08000000000004,"body":"multiple episodes or multiple"},{"speaker":"Important Definitions","startTime":272.18,"endTime":276.08000000000004,"body":"videos. So what I'm going to do"},{"speaker":"Important Definitions","startTime":276.11,"endTime":279.77,"body":"is I'm going to share a little"},{"speaker":"Important Definitions","startTime":276.11,"endTime":279.77,"body":"bit kind of like the high level,"},{"speaker":"Important Definitions","startTime":280.01,"endTime":284.06,"body":"and then I'm going to link to a"},{"speaker":"Important Definitions","startTime":280.01,"endTime":284.06,"body":"whole bunch of resources. If you"},{"speaker":"Important Definitions","startTime":284.06,"endTime":287.39,"body":"want to go deeper in that topic."},{"speaker":"Important Definitions","startTime":284.06,"endTime":287.39,"body":"I'm going to have some podcast"},{"speaker":"Important Definitions","startTime":287.39,"endTime":291.32,"body":"episodes, as well as some"},{"speaker":"Important Definitions","startTime":287.39,"endTime":291.32,"body":"YouTube videos for you to go"},{"speaker":"Important Definitions","startTime":291.32,"endTime":293.65999999999997,"body":"check out in the show notes. So"},{"speaker":"Important Definitions","startTime":291.32,"endTime":293.65999999999997,"body":"I want to tell you at the top of"},{"speaker":"Important Definitions","startTime":293.65999999999997,"endTime":296.75,"body":"this episode, where you could"},{"speaker":"Important Definitions","startTime":293.65999999999997,"endTime":296.75,"body":"find them that way. If you find"},{"speaker":"Important Definitions","startTime":296.75,"endTime":298.94,"body":"them and you're like, oh my"},{"speaker":"Important Definitions","startTime":296.75,"endTime":298.94,"body":"gosh, yes, I gotta go check that"},{"speaker":"Important Definitions","startTime":298.94,"endTime":301.37,"body":"out. It's gonna be"},{"speaker":"Important Definitions","startTime":298.94,"endTime":301.37,"body":"KrystalProffitt.comepisode330,"},{"speaker":"Important Definitions","startTime":301.55,"endTime":309.20000000000005,"body":"330. That's where you're gonna"},{"speaker":"Important Definitions","startTime":301.55,"endTime":309.20000000000005,"body":"find everything we're gonna talk"},{"speaker":"Important Definitions","startTime":309.20000000000005,"endTime":312.68,"body":"about today. But I do have 10"},{"speaker":"Important Definitions","startTime":309.20000000000005,"endTime":312.68,"body":"definitions. And those have like"},{"speaker":"Important Definitions","startTime":312.68,"endTime":315.44,"body":"sub definitions and"},{"speaker":"Important Definitions","startTime":312.68,"endTime":315.44,"body":"subcategories and all the things"},{"speaker":"Important Definitions","startTime":315.44,"endTime":316.73,"body":"so we're just gonna dive right"},{"speaker":"Important Definitions","startTime":315.44,"endTime":316.73,"body":"in."},{"speaker":"1. Podcast Definitions","startTime":316.78999999999996,"endTime":321.47,"body":"Okay, so"},{"speaker":"1. Podcast Definitions","startTime":316.78999999999996,"endTime":321.47,"body":"number one, podcast, right? If"},{"speaker":"1. Podcast Definitions","startTime":321.47,"endTime":325.49,"body":"you're listening to this, you"},{"speaker":"1. Podcast Definitions","startTime":321.47,"endTime":325.49,"body":"know what a podcast is. But what"},{"speaker":"1. Podcast Definitions","startTime":325.49,"endTime":329.27,"body":"I wanted to talk about are some"},{"speaker":"1. Podcast Definitions","startTime":325.49,"endTime":329.27,"body":"of the things that go underneath"},{"speaker":"1. Podcast Definitions","startTime":329.27,"endTime":334.34000000000003,"body":"the category of podcasting that"},{"speaker":"1. Podcast Definitions","startTime":329.27,"endTime":334.34000000000003,"body":"people often get confused or"},{"speaker":"1. Podcast Definitions","startTime":334.34000000000003,"endTime":337.76,"body":"they want to know more about."},{"speaker":"1. Podcast Definitions","startTime":334.34000000000003,"endTime":337.76,"body":"And the first one is your"},{"speaker":"1. Podcast Definitions","startTime":337.76,"endTime":342.02,"body":"podcast title. Now, this is"},{"speaker":"1. Podcast Definitions","startTime":337.76,"endTime":342.02,"body":"actually the name of your show."},{"speaker":"1. Podcast Definitions","startTime":342.05,"endTime":346.19,"body":"And I get a lot of questions"},{"speaker":"1. Podcast Definitions","startTime":342.05,"endTime":346.19,"body":"about how to name a podcast. And"},{"speaker":"1. Podcast Definitions","startTime":346.19,"endTime":349.94,"body":"should I include my own name,"},{"speaker":"1. Podcast Definitions","startTime":346.19,"endTime":349.94,"body":"should I include the SEO and the"},{"speaker":"1. Podcast Definitions","startTime":349.94,"endTime":354.86,"body":"keywords like there's a lot of"},{"speaker":"1. Podcast Definitions","startTime":349.94,"endTime":354.86,"body":"just different approaches to how"},{"speaker":"1. Podcast Definitions","startTime":354.86,"endTime":359.09000000000003,"body":"you title your show. And I'm not"},{"speaker":"1. Podcast Definitions","startTime":354.86,"endTime":359.09000000000003,"body":"going to tell you there is one"},{"speaker":"1. Podcast Definitions","startTime":359.36,"endTime":363.38,"body":"absolute right way. Because"},{"speaker":"1. Podcast Definitions","startTime":359.36,"endTime":363.38,"body":"y'all there are some really"},{"speaker":"1. Podcast Definitions","startTime":363.38,"endTime":367.88,"body":"obscure names out there that are"},{"speaker":"1. Podcast Definitions","startTime":363.38,"endTime":367.88,"body":"really, really popular because"},{"speaker":"1. Podcast Definitions","startTime":367.88,"endTime":370.97,"body":"they're so weird, and they're so"},{"speaker":"1. Podcast Definitions","startTime":367.88,"endTime":370.97,"body":"wacky, and they have nothing to"},{"speaker":"1. Podcast Definitions","startTime":370.97,"endTime":374.81,"body":"do with SEO and keywords. They"},{"speaker":"1. Podcast Definitions","startTime":370.97,"endTime":374.81,"body":"have everything to do with the"},{"speaker":"1. Podcast Definitions","startTime":374.81,"endTime":379.97,"body":"host and their personalities. So"},{"speaker":"1. Podcast Definitions","startTime":374.81,"endTime":379.97,"body":"just know that right off the"},{"speaker":"1. Podcast Definitions","startTime":379.97,"endTime":382.34000000000003,"body":"bat, if you're just getting"},{"speaker":"1. Podcast Definitions","startTime":379.97,"endTime":382.34000000000003,"body":"started, there's no right or"},{"speaker":"1. Podcast Definitions","startTime":382.34000000000003,"endTime":388.76,"body":"wrong way to do this. But if you"},{"speaker":"1. Podcast Definitions","startTime":382.34000000000003,"endTime":388.76,"body":"can include something that has"},{"speaker":"1. Podcast Definitions","startTime":388.85,"endTime":391.88,"body":"something to do with your topic"},{"speaker":"1. Podcast Definitions","startTime":388.85,"endTime":391.88,"body":"in the title, it definitely"},{"speaker":"1. Podcast Definitions","startTime":391.88,"endTime":395.15,"body":"helps. But it's not hard and"},{"speaker":"1. Podcast Definitions","startTime":391.88,"endTime":395.15,"body":"fast rule that you absolutely"},{"speaker":"1. Podcast Definitions","startTime":395.15,"endTime":398.0,"body":"have to stick to. For example,"},{"speaker":"1. Podcast Definitions","startTime":395.15,"endTime":398.0,"body":"this show was called the"},{"speaker":"1. Podcast Definitions","startTime":398.0,"endTime":402.47,"body":"Proffitt Podcast, simply because"},{"speaker":"1. Podcast Definitions","startTime":398.0,"endTime":402.47,"body":"my last name is Proffitt. And it"},{"speaker":"1. Podcast Definitions","startTime":402.47,"endTime":405.89,"body":"was a great play on words"},{"speaker":"1. Podcast Definitions","startTime":402.47,"endTime":405.89,"body":"whenever I named it and it's"},{"speaker":"1. Podcast Definitions","startTime":405.89,"endTime":410.18,"body":"just it's been working out for"},{"speaker":"1. Podcast Definitions","startTime":405.89,"endTime":410.18,"body":"me ever since. But if you have"},{"speaker":"1. Podcast Definitions","startTime":410.18,"endTime":412.64,"body":"something else that you're like,"},{"speaker":"1. Podcast Definitions","startTime":410.18,"endTime":412.64,"body":"I think I want to try this out."},{"speaker":"1. Podcast Definitions","startTime":412.76,"endTime":415.85,"body":"You can always change it later."},{"speaker":"1. Podcast Definitions","startTime":412.76,"endTime":415.85,"body":"So just know that this podcast"},{"speaker":"1. Podcast Definitions","startTime":415.85,"endTime":418.67,"body":"if you didn't know this, like"},{"speaker":"1. Podcast Definitions","startTime":415.85,"endTime":418.67,"body":"this is breaking news to you."},{"speaker":"1. Podcast Definitions","startTime":418.82,"endTime":423.02,"body":"This podcast was called"},{"speaker":"1. Podcast Definitions","startTime":418.82,"endTime":423.02,"body":"something in 2018 and then I"},{"speaker":"1. Podcast Definitions","startTime":423.05,"endTime":428.15,"body":"later rebranded in 2019 to what"},{"speaker":"1. Podcast Definitions","startTime":423.05,"endTime":428.15,"body":"it is today. So that is your"},{"speaker":"1. Podcast Definitions","startTime":428.15,"endTime":431.96,"body":"podcast title, the name of your"},{"speaker":"1. Podcast Definitions","startTime":428.15,"endTime":431.96,"body":"show. The second thing I want to"},{"speaker":"1. Podcast Definitions","startTime":431.96,"endTime":434.39,"body":"talk about whenever it comes to"},{"speaker":"1. Podcast Definitions","startTime":431.96,"endTime":434.39,"body":"a podcast is your discipline."},{"speaker":"1. Podcast Definitions","startTime":434.39,"endTime":438.17,"body":"gription now a podcast"},{"speaker":"1. Podcast Definitions","startTime":434.39,"endTime":438.17,"body":"description is what you're going"},{"speaker":"1. Podcast Definitions","startTime":438.17,"endTime":442.01,"body":"to find in the player that"},{"speaker":"1. Podcast Definitions","startTime":438.17,"endTime":442.01,"body":"you're listening to this"},{"speaker":"1. Podcast Definitions","startTime":442.01,"endTime":445.37,"body":"podcast. So if you're if you"},{"speaker":"1. Podcast Definitions","startTime":442.01,"endTime":445.37,"body":"were to Google my show and say,"},{"speaker":"1. Podcast Definitions","startTime":445.37,"endTime":447.92,"body":"you know, what is the profit"},{"speaker":"1. Podcast Definitions","startTime":445.37,"endTime":447.92,"body":"podcast, then it's likely that"},{"speaker":"1. Podcast Definitions","startTime":447.92,"endTime":452.03000000000003,"body":"you're going to find the podcast"},{"speaker":"1. Podcast Definitions","startTime":447.92,"endTime":452.03000000000003,"body":"description. This describes the"},{"speaker":"1. Podcast Definitions","startTime":452.03000000000003,"endTime":456.8,"body":"entire podcast, not one"},{"speaker":"1. Podcast Definitions","startTime":452.03000000000003,"endTime":456.8,"body":"particular episode, but the"},{"speaker":"1. Podcast Definitions","startTime":456.8,"endTime":461.54,"body":"entire show. So like, for"},{"speaker":"1. Podcast Definitions","startTime":456.8,"endTime":461.54,"body":"example, it's like, hi, you"},{"speaker":"1. Podcast Definitions","startTime":461.54,"endTime":464.21,"body":"know, I'm Krystal, do you have"},{"speaker":"1. Podcast Definitions","startTime":461.54,"endTime":464.21,"body":"questions about podcasting"},{"speaker":"1. Podcast Definitions","startTime":464.21,"endTime":466.73,"body":"equipment, and all these other"},{"speaker":"1. Podcast Definitions","startTime":464.21,"endTime":466.73,"body":"things, this is actually going"},{"speaker":"1. Podcast Definitions","startTime":466.73,"endTime":469.52,"body":"to be changing soon as we're"},{"speaker":"1. Podcast Definitions","startTime":466.73,"endTime":469.52,"body":"doing a little bit of shifting"},{"speaker":"1. Podcast Definitions","startTime":469.52,"endTime":473.96,"body":"and refocusing with the types of"},{"speaker":"1. Podcast Definitions","startTime":469.52,"endTime":473.96,"body":"content that we talk about on"},{"speaker":"1. Podcast Definitions","startTime":473.96,"endTime":478.61,"body":"the podcast, but it's where you"},{"speaker":"1. Podcast Definitions","startTime":473.96,"endTime":478.61,"body":"find the most information about"},{"speaker":"1. Podcast Definitions","startTime":478.67,"endTime":482.33,"body":"a show at a glance. And if you"},{"speaker":"1. Podcast Definitions","startTime":478.67,"endTime":482.33,"body":"were to find this on Apple"},{"speaker":"1. Podcast Definitions","startTime":482.33,"endTime":484.97,"body":"podcast, you would see it and be"},{"speaker":"1. Podcast Definitions","startTime":482.33,"endTime":484.97,"body":"like, Okay, I can tell what this"},{"speaker":"1. Podcast Definitions","startTime":484.97,"endTime":488.24,"body":"show is going to be about. And"},{"speaker":"1. Podcast Definitions","startTime":484.97,"endTime":488.24,"body":"this is where SEO does become a"},{"speaker":"1. Podcast Definitions","startTime":488.24,"endTime":491.72,"body":"little bit more important if"},{"speaker":"1. Podcast Definitions","startTime":488.24,"endTime":491.72,"body":"you're trying to target specific"},{"speaker":"1. Podcast Definitions","startTime":491.72,"endTime":496.19,"body":"topics or specific keywords that"},{"speaker":"1. Podcast Definitions","startTime":491.72,"endTime":496.19,"body":"are relevant to the audience"},{"speaker":"1. Podcast Definitions","startTime":496.19,"endTime":498.56,"body":"you're trying to reach. So"},{"speaker":"1. Podcast Definitions","startTime":496.19,"endTime":498.56,"body":"that's your title. That's your"},{"speaker":"1. Podcast Definitions","startTime":498.56,"endTime":502.25,"body":"description. Now let's talk"},{"speaker":"1. Podcast Definitions","startTime":498.56,"endTime":502.25,"body":"about the episode titles and"},{"speaker":"1. Podcast Definitions","startTime":502.25,"endTime":505.4,"body":"descriptions. And I do have some"},{"speaker":"1. Podcast Definitions","startTime":502.25,"endTime":505.4,"body":"YouTube videos. Like I said, I'm"},{"speaker":"1. Podcast Definitions","startTime":505.4,"endTime":508.16,"body":"going to link to these in the"},{"speaker":"1. Podcast Definitions","startTime":505.4,"endTime":508.16,"body":"show notes. But there is a"},{"speaker":"1. Podcast Definitions","startTime":508.16,"endTime":510.65,"body":"difference between your episode"},{"speaker":"1. Podcast Definitions","startTime":508.16,"endTime":510.65,"body":"title and your episode"},{"speaker":"1. Podcast Definitions","startTime":510.65,"endTime":515.63,"body":"description. This is what some"},{"speaker":"1. Podcast Definitions","startTime":510.65,"endTime":515.63,"body":"people call show notes. This is"},{"speaker":"1. Podcast Definitions","startTime":515.63,"endTime":519.11,"body":"not what I call show notes. But"},{"speaker":"1. Podcast Definitions","startTime":515.63,"endTime":519.11,"body":"this is what some people do. My"},{"speaker":"1. Podcast Definitions","startTime":519.11,"endTime":521.81,"body":"definition of Show Notes is"},{"speaker":"1. Podcast Definitions","startTime":519.11,"endTime":521.81,"body":"something completely different."},{"speaker":"1. Podcast Definitions","startTime":522.11,"endTime":526.5799999999999,"body":"But this is what you will see"},{"speaker":"1. Podcast Definitions","startTime":522.11,"endTime":526.5799999999999,"body":"when you look up a podcast on a"},{"speaker":"1. Podcast Definitions","startTime":526.5799999999999,"endTime":529.76,"body":"podcast player. Like if you open"},{"speaker":"1. Podcast Definitions","startTime":526.5799999999999,"endTime":529.76,"body":"up Apple podcast, you open up"},{"speaker":"1. Podcast Definitions","startTime":529.76,"endTime":532.9100000000001,"body":"good Poggio. But on Spotify,"},{"speaker":"1. Podcast Definitions","startTime":529.76,"endTime":532.9100000000001,"body":"this is the information you're"},{"speaker":"1. Podcast Definitions","startTime":532.9100000000001,"endTime":536.69,"body":"going to find for an individual"},{"speaker":"1. Podcast Definitions","startTime":532.9100000000001,"endTime":536.69,"body":"podcast episode. So the episode"},{"speaker":"1. Podcast Definitions","startTime":536.69,"endTime":540.23,"body":"title for example, today's"},{"speaker":"1. Podcast Definitions","startTime":536.69,"endTime":540.23,"body":"episode is about you know,"},{"speaker":"1. Podcast Definitions","startTime":540.23,"endTime":544.85,"body":"content definitions you need to"},{"speaker":"1. Podcast Definitions","startTime":540.23,"endTime":544.85,"body":"know. And that is the title of"},{"speaker":"1. Podcast Definitions","startTime":544.85,"endTime":550.28,"body":"this specific podcast episode,"},{"speaker":"1. Podcast Definitions","startTime":544.85,"endTime":550.28,"body":"the description is going to be"},{"speaker":"1. Podcast Definitions","startTime":550.34,"endTime":553.28,"body":"and it's funny because I'm like,"},{"speaker":"1. Podcast Definitions","startTime":550.34,"endTime":553.28,"body":"I don't have any written it. I"},{"speaker":"1. Podcast Definitions","startTime":553.28,"endTime":555.44,"body":"don't ever write those things"},{"speaker":"1. Podcast Definitions","startTime":553.28,"endTime":555.44,"body":"before I start recording. It's"},{"speaker":"1. Podcast Definitions","startTime":555.44,"endTime":559.97,"body":"usually the very last thing that"},{"speaker":"1. Podcast Definitions","startTime":555.44,"endTime":559.97,"body":"and I'm going to link to an"},{"speaker":"1. Podcast Definitions","startTime":559.97,"endTime":563.06,"body":"episode or a YouTube video I did"},{"speaker":"1. Podcast Definitions","startTime":559.97,"endTime":563.06,"body":"recently about how I do my show"},{"speaker":"1. Podcast Definitions","startTime":563.06,"endTime":566.87,"body":"notes. But the description in"},{"speaker":"1. Podcast Definitions","startTime":563.06,"endTime":566.87,"body":"Buzzsprout is the very last"},{"speaker":"1. Podcast Definitions","startTime":566.87,"endTime":571.6700000000001,"body":"thing that I write when it comes"},{"speaker":"1. Podcast Definitions","startTime":566.87,"endTime":571.6700000000001,"body":"to producing my podcast. So just"},{"speaker":"1. Podcast Definitions","startTime":571.6700000000001,"endTime":576.35,"body":"a little behind the scenes, FYI."},{"speaker":"1. Podcast Definitions","startTime":571.6700000000001,"endTime":576.35,"body":"But it's what I use to describe"},{"speaker":"1. Podcast Definitions","startTime":576.35,"endTime":581.3299999999999,"body":"this episode, like why would"},{"speaker":"1. Podcast Definitions","startTime":576.35,"endTime":581.3299999999999,"body":"someone be compelled to actually"},{"speaker":"1. Podcast Definitions","startTime":581.3299999999999,"endTime":585.38,"body":"listen to this episode today?"},{"speaker":"1. Podcast Definitions","startTime":581.3299999999999,"endTime":585.38,"body":"Because maybe some of you saw"},{"speaker":"1. Podcast Definitions","startTime":585.38,"endTime":587.51,"body":"it, and you're like, I don't"},{"speaker":"1. Podcast Definitions","startTime":585.38,"endTime":587.51,"body":"really know if that's for me."},{"speaker":"1. Podcast Definitions","startTime":587.51,"endTime":590.45,"body":"I've been doing this for a while"},{"speaker":"1. Podcast Definitions","startTime":587.51,"endTime":590.45,"body":"I'm pretty familiar with all the"},{"speaker":"1. Podcast Definitions","startTime":590.45,"endTime":593.21,"body":"terms that I need to know. Or"},{"speaker":"1. Podcast Definitions","startTime":590.45,"endTime":593.21,"body":"maybe you're a beginner and"},{"speaker":"1. Podcast Definitions","startTime":593.21,"endTime":595.61,"body":"you're like, Oh my God, yes,"},{"speaker":"1. Podcast Definitions","startTime":593.21,"endTime":595.61,"body":"please, Chris will tell me all"},{"speaker":"1. Podcast Definitions","startTime":595.61,"endTime":598.97,"body":"the things. Because I'm so"},{"speaker":"1. Podcast Definitions","startTime":595.61,"endTime":598.97,"body":"confused. I'm so lost. People"},{"speaker":"1. Podcast Definitions","startTime":598.97,"endTime":602.03,"body":"talk about this this way. And"},{"speaker":"1. Podcast Definitions","startTime":598.97,"endTime":602.03,"body":"this way. Like there's a bunch"},{"speaker":"1. Podcast Definitions","startTime":602.03,"endTime":605.4200000000001,"body":"of different ways that I use my"},{"speaker":"1. Podcast Definitions","startTime":602.03,"endTime":605.4200000000001,"body":"episode description. So it"},{"speaker":"1. Podcast Definitions","startTime":605.4200000000001,"endTime":609.6800000000001,"body":"brings in my listeners potential"},{"speaker":"1. Podcast Definitions","startTime":605.4200000000001,"endTime":609.6800000000001,"body":"listeners. And I also use that"},{"speaker":"1. Podcast Definitions","startTime":609.6800000000001,"endTime":615.35,"body":"to promote on social media. So"},{"speaker":"1. Podcast Definitions","startTime":609.6800000000001,"endTime":615.35,"body":"this is a I don't I was gonna"},{"speaker":"1. Podcast Definitions","startTime":615.35,"endTime":618.14,"body":"call it a disclaimer, it's a"},{"speaker":"1. Podcast Definitions","startTime":615.35,"endTime":618.14,"body":"secret. It's not a secret I've"},{"speaker":"1. Podcast Definitions","startTime":618.14,"endTime":622.28,"body":"told you before, but what you"},{"speaker":"1. Podcast Definitions","startTime":618.14,"endTime":622.28,"body":"find in your podcast player is"},{"speaker":"1. Podcast Definitions","startTime":622.28,"endTime":626.12,"body":"the exact information I put out"},{"speaker":"1. Podcast Definitions","startTime":622.28,"endTime":626.12,"body":"on social media, when I put up"},{"speaker":"1. Podcast Definitions","startTime":626.12,"endTime":630.71,"body":"my sign sound bites and promote"},{"speaker":"1. Podcast Definitions","startTime":626.12,"endTime":630.71,"body":"my shows. So spoiler alert, if"},{"speaker":"1. Podcast Definitions","startTime":630.71,"endTime":632.87,"body":"you didn't know that, that's"},{"speaker":"1. Podcast Definitions","startTime":630.71,"endTime":632.87,"body":"what I do. These are one of my"},{"speaker":"1. Podcast Definitions","startTime":632.87,"endTime":636.14,"body":"podcasting hacks. So you're"},{"speaker":"1. Podcast Definitions","startTime":632.87,"endTime":636.14,"body":"welcome. If this was brand new"},{"speaker":"1. Podcast Definitions","startTime":636.14,"endTime":639.74,"body":"information to you, I hope that"},{"speaker":"1. Podcast Definitions","startTime":636.14,"endTime":639.74,"body":"that helps. And then the last"},{"speaker":"1. Podcast Definitions","startTime":639.74,"endTime":641.6600000000001,"body":"thing I want to talk about when"},{"speaker":"1. Podcast Definitions","startTime":639.74,"endTime":641.6600000000001,"body":"it comes to your podcast is"},{"speaker":"1. Podcast Definitions","startTime":641.6600000000001,"endTime":646.67,"body":"dynamic content. It has"},{"speaker":"1. Podcast Definitions","startTime":641.6600000000001,"endTime":646.67,"body":"officially been a year when this"},{"speaker":"1. Podcast Definitions","startTime":646.67,"endTime":650.3,"body":"episode airs, that dynamic"},{"speaker":"1. Podcast Definitions","startTime":646.67,"endTime":650.3,"body":"content has been available to"},{"speaker":"1. Podcast Definitions","startTime":650.3,"endTime":653.45,"body":"all Buzzsprout users. So if you"},{"speaker":"1. Podcast Definitions","startTime":650.3,"endTime":653.45,"body":"use a different hosting"},{"speaker":"1. Podcast Definitions","startTime":653.45,"endTime":657.02,"body":"platform, I'm not going to say"},{"speaker":"1. Podcast Definitions","startTime":653.45,"endTime":657.02,"body":"you need to switch the bus, bro."},{"speaker":"1. Podcast Definitions","startTime":657.05,"endTime":659.8100000000001,"body":"But I am going to tell you one"},{"speaker":"1. Podcast Definitions","startTime":657.05,"endTime":659.8100000000001,"body":"of the benefits of being a"},{"speaker":"1. Podcast Definitions","startTime":659.8100000000001,"endTime":664.37,"body":"Buzzsprout user is that you get"},{"speaker":"1. Podcast Definitions","startTime":659.8100000000001,"endTime":664.37,"body":"the accessibility to dynamic"},{"speaker":"1. Podcast Definitions","startTime":664.37,"endTime":667.97,"body":"content, no matter what plan"},{"speaker":"1. Podcast Definitions","startTime":664.37,"endTime":667.97,"body":"that you're on whether you're on"},{"speaker":"1. Podcast Definitions","startTime":667.97,"endTime":671.96,"body":"a free play. Actually, I like I"},{"speaker":"1. Podcast Definitions","startTime":667.97,"endTime":671.96,"body":"say that I don't even actually"},{"speaker":"1. Podcast Definitions","startTime":671.96,"endTime":674.6,"body":"know it might not be on the free"},{"speaker":"1. Podcast Definitions","startTime":671.96,"endTime":674.6,"body":"plan. But I think it's on all"},{"speaker":"1. Podcast Definitions","startTime":674.6,"endTime":677.8100000000001,"body":"the paid plans. So whether"},{"speaker":"1. Podcast Definitions","startTime":674.6,"endTime":677.8100000000001,"body":"you're paying at the lowest"},{"speaker":"1. Podcast Definitions","startTime":677.8100000000001,"endTime":682.07,"body":"level or the highest level, you"},{"speaker":"1. Podcast Definitions","startTime":677.8100000000001,"endTime":682.07,"body":"do get dynamic content. Now what"},{"speaker":"1. Podcast Definitions","startTime":682.07,"endTime":684.62,"body":"is dynamic content? You've"},{"speaker":"1. Podcast Definitions","startTime":682.07,"endTime":684.62,"body":"Krystal, you've said like four"},{"speaker":"1. Podcast Definitions","startTime":684.62,"endTime":687.86,"body":"times what does that mean? This"},{"speaker":"1. Podcast Definitions","startTime":684.62,"endTime":687.86,"body":"means it gives you the ability"},{"speaker":"1. Podcast Definitions","startTime":687.86,"endTime":693.11,"body":"to add an audio file at the very"},{"speaker":"1. Podcast Definitions","startTime":687.86,"endTime":693.11,"body":"beginning the pre roll of an"},{"speaker":"1. Podcast Definitions","startTime":693.11,"endTime":698.93,"body":"episode or at the very end at"},{"speaker":"1. Podcast Definitions","startTime":693.11,"endTime":698.93,"body":"the post roll mean at mean after"},{"speaker":"1. Podcast Definitions","startTime":698.93,"endTime":701.87,"body":"it's you know, I do my sign off,"},{"speaker":"1. Podcast Definitions","startTime":698.93,"endTime":701.87,"body":"like keep it up. We all have to"},{"speaker":"1. Podcast Definitions","startTime":701.87,"endTime":704.75,"body":"start somewhere. I could add"},{"speaker":"1. Podcast Definitions","startTime":701.87,"endTime":704.75,"body":"something at the end of that to"},{"speaker":"1. Podcast Definitions","startTime":704.75,"endTime":709.25,"body":"say hey, by the way, have you"},{"speaker":"1. Podcast Definitions","startTime":704.75,"endTime":709.25,"body":"checked out our latest book?"},{"speaker":"1. Podcast Definitions","startTime":709.28,"endTime":712.73,"body":"Have you seen the latest YouTube"},{"speaker":"1. Podcast Definitions","startTime":709.28,"endTime":712.73,"body":"video I could add something at"},{"speaker":"1. Podcast Definitions","startTime":712.73,"endTime":717.44,"body":"the end that is promoting my own"},{"speaker":"1. Podcast Definitions","startTime":712.73,"endTime":717.44,"body":"stuff or maybe it's for a launch"},{"speaker":"1. Podcast Definitions","startTime":717.44,"endTime":720.44,"body":"or an affiliate program that I"},{"speaker":"1. Podcast Definitions","startTime":717.44,"endTime":720.44,"body":"want to talk about. And I can"},{"speaker":"1. Podcast Definitions","startTime":720.44,"endTime":724.85,"body":"switch that out that those audio"},{"speaker":"1. Podcast Definitions","startTime":720.44,"endTime":724.85,"body":"files at the beginning or the"},{"speaker":"1. Podcast Definitions","startTime":724.85,"endTime":727.97,"body":"end but what's so cool about"},{"speaker":"1. Podcast Definitions","startTime":724.85,"endTime":727.97,"body":"this is what I love this is what"},{"speaker":"1. Podcast Definitions","startTime":727.97,"endTime":732.71,"body":"gets me so giddy. I can hit"},{"speaker":"1. Podcast Definitions","startTime":727.97,"endTime":732.71,"body":"apply and it will put that audio"},{"speaker":"1. Podcast Definitions","startTime":732.71,"endTime":736.28,"body":"file in front of everything"},{"speaker":"1. Podcast Definitions","startTime":732.71,"endTime":736.28,"body":"Single podcast episode I've ever"},{"speaker":"1. Podcast Definitions","startTime":736.28,"endTime":741.23,"body":"created. That is the frickin"},{"speaker":"1. Podcast Definitions","startTime":736.28,"endTime":741.23,"body":"power of dynamic content."},{"speaker":"1. Podcast Definitions","startTime":741.23,"endTime":746.18,"body":"Because here we are, we're on"},{"speaker":"1. Podcast Definitions","startTime":741.23,"endTime":746.18,"body":"episode 330. There are 330,"},{"speaker":"1. Podcast Definitions","startTime":746.21,"endTime":748.46,"body":"there's actually more than that,"},{"speaker":"1. Podcast Definitions","startTime":746.21,"endTime":748.46,"body":"if you count in the bonus"},{"speaker":"1. Podcast Definitions","startTime":748.46,"endTime":751.94,"body":"episodes that we've done, there"},{"speaker":"1. Podcast Definitions","startTime":748.46,"endTime":751.94,"body":"are so many pieces of content"},{"speaker":"1. Podcast Definitions","startTime":751.94,"endTime":755.42,"body":"that I can get this one audio"},{"speaker":"1. Podcast Definitions","startTime":751.94,"endTime":755.42,"body":"file in front of, a lot of"},{"speaker":"1. Podcast Definitions","startTime":755.42,"endTime":758.87,"body":"people would just recording it"},{"speaker":"1. Podcast Definitions","startTime":755.42,"endTime":758.87,"body":"and putting it out there. So"},{"speaker":"1. Podcast Definitions","startTime":758.87,"endTime":761.78,"body":"that is what dynamic content is,"},{"speaker":"1. Podcast Definitions","startTime":758.87,"endTime":761.78,"body":"I'm gonna link to lots of stuff."},{"speaker":"1. Podcast Definitions","startTime":761.8100000000001,"endTime":764.78,"body":"I have lots of YouTube videos on"},{"speaker":"1. Podcast Definitions","startTime":761.8100000000001,"endTime":764.78,"body":"dynamic content and what that's"},{"speaker":"1. Podcast Definitions","startTime":764.78,"endTime":765.26,"body":"like."},{"speaker":"2. YouTube Definitions","startTime":765.32,"endTime":767.48,"body":"So those"},{"speaker":"2. YouTube Definitions","startTime":765.32,"endTime":767.48,"body":"are your podcast definitions, I"},{"speaker":"2. YouTube Definitions","startTime":767.48,"endTime":770.27,"body":"could go into more, but I wanted"},{"speaker":"2. YouTube Definitions","startTime":767.48,"endTime":770.27,"body":"to keep this pretty high level,"},{"speaker":"2. YouTube Definitions","startTime":770.42,"endTime":773.09,"body":"because now we're going to go"},{"speaker":"2. YouTube Definitions","startTime":770.42,"endTime":773.09,"body":"into YouTube. Now when we talk"},{"speaker":"2. YouTube Definitions","startTime":773.09,"endTime":775.82,"body":"about YouTube and the different"},{"speaker":"2. YouTube Definitions","startTime":773.09,"endTime":775.82,"body":"definitions and what you need to"},{"speaker":"2. YouTube Definitions","startTime":775.82,"endTime":780.98,"body":"know about it, the really the"},{"speaker":"2. YouTube Definitions","startTime":775.82,"endTime":780.98,"body":"big ones that come to mind are"},{"speaker":"2. YouTube Definitions","startTime":781.43,"endTime":785.42,"body":"your sub now, what is the"},{"speaker":"2. YouTube Definitions","startTime":781.43,"endTime":785.42,"body":"thumbnail that is simply the"},{"speaker":"2. YouTube Definitions","startTime":785.45,"endTime":788.93,"body":"card, the title card, this"},{"speaker":"2. YouTube Definitions","startTime":785.45,"endTime":788.93,"body":"another word that people will"},{"speaker":"2. YouTube Definitions","startTime":788.93,"endTime":794.36,"body":"use of what you see before you"},{"speaker":"2. YouTube Definitions","startTime":788.93,"endTime":794.36,"body":"press play. So it's the actual"},{"speaker":"2. YouTube Definitions","startTime":794.39,"endTime":800.42,"body":"image, it's a PNG, or a JPG file"},{"speaker":"2. YouTube Definitions","startTime":794.39,"endTime":800.42,"body":"that I upload to all of my"},{"speaker":"2. YouTube Definitions","startTime":800.42,"endTime":805.49,"body":"videos. And I have formulated it"},{"speaker":"2. YouTube Definitions","startTime":800.42,"endTime":805.49,"body":"in a way where they kind of all"},{"speaker":"2. YouTube Definitions","startTime":805.49,"endTime":808.1,"body":"look similar. There's other"},{"speaker":"2. YouTube Definitions","startTime":805.49,"endTime":808.1,"body":"strategies and different ways"},{"speaker":"2. YouTube Definitions","startTime":808.1,"endTime":811.16,"body":"that other youtubers do it. But"},{"speaker":"2. YouTube Definitions","startTime":808.1,"endTime":811.16,"body":"it's the it's the picture that"},{"speaker":"2. YouTube Definitions","startTime":811.16,"endTime":814.64,"body":"you see before my video starts"},{"speaker":"2. YouTube Definitions","startTime":811.16,"endTime":814.64,"body":"playing. And these are really,"},{"speaker":"2. YouTube Definitions","startTime":814.64,"endTime":817.73,"body":"really important. So if you're"},{"speaker":"2. YouTube Definitions","startTime":814.64,"endTime":817.73,"body":"starting to create YouTube"},{"speaker":"2. YouTube Definitions","startTime":817.73,"endTime":821.15,"body":"content, and you haven't created"},{"speaker":"2. YouTube Definitions","startTime":817.73,"endTime":821.15,"body":"thumbnails, I highly recommend"},{"speaker":"2. YouTube Definitions","startTime":821.15,"endTime":824.39,"body":"going to Canva and creating a"},{"speaker":"2. YouTube Definitions","startTime":821.15,"endTime":824.39,"body":"template, there are so many"},{"speaker":"2. YouTube Definitions","startTime":824.39,"endTime":828.05,"body":"templates on Canva. But create"},{"speaker":"2. YouTube Definitions","startTime":824.39,"endTime":828.05,"body":"something that has your brand"},{"speaker":"2. YouTube Definitions","startTime":828.05,"endTime":832.37,"body":"color. And it has things that"},{"speaker":"2. YouTube Definitions","startTime":828.05,"endTime":832.37,"body":"stand out that make yours unique"},{"speaker":"2. YouTube Definitions","startTime":832.43,"endTime":835.55,"body":"compared to other people that"},{"speaker":"2. YouTube Definitions","startTime":832.43,"endTime":835.55,"body":"are putting out similar content."},{"speaker":"2. YouTube Definitions","startTime":835.73,"endTime":841.28,"body":"So that's your thumbnail. Now,"},{"speaker":"2. YouTube Definitions","startTime":835.73,"endTime":841.28,"body":"the next one is tags, tags are"},{"speaker":"2. YouTube Definitions","startTime":841.3100000000001,"endTime":847.25,"body":"the SEO juice that really get"},{"speaker":"2. YouTube Definitions","startTime":841.3100000000001,"endTime":847.25,"body":"your videos discovered when"},{"speaker":"2. YouTube Definitions","startTime":847.25,"endTime":851.51,"body":"somebody types into YouTube or"},{"speaker":"2. YouTube Definitions","startTime":847.25,"endTime":851.51,"body":"even into Google, whatever it is"},{"speaker":"2. YouTube Definitions","startTime":851.51,"endTime":855.74,"body":"your topic is about. And I have"},{"speaker":"2. YouTube Definitions","startTime":851.51,"endTime":855.74,"body":"done lots of other content on"},{"speaker":"2. YouTube Definitions","startTime":855.74,"endTime":858.26,"body":"SEO and keywords. And I'm"},{"speaker":"2. YouTube Definitions","startTime":855.74,"endTime":858.26,"body":"starting to do a lot more of"},{"speaker":"2. YouTube Definitions","startTime":858.26,"endTime":860.75,"body":"that because I know you're"},{"speaker":"2. YouTube Definitions","startTime":858.26,"endTime":860.75,"body":"interested in learning more"},{"speaker":"2. YouTube Definitions","startTime":860.75,"endTime":864.8,"body":"about it. But tags are super,"},{"speaker":"2. YouTube Definitions","startTime":860.75,"endTime":864.8,"body":"super important. And I use a"},{"speaker":"2. YouTube Definitions","startTime":864.8,"endTime":868.22,"body":"tool called Tube Buddy. And I'm"},{"speaker":"2. YouTube Definitions","startTime":864.8,"endTime":868.22,"body":"gonna link to it in the show"},{"speaker":"2. YouTube Definitions","startTime":868.22,"endTime":870.62,"body":"notes. I'm a proud partner I'm"},{"speaker":"2. YouTube Definitions","startTime":868.22,"endTime":870.62,"body":"an affiliate with to buddy"},{"speaker":"2. YouTube Definitions","startTime":870.62,"endTime":875.87,"body":"because holy crap, it makes my"},{"speaker":"2. YouTube Definitions","startTime":870.62,"endTime":875.87,"body":"life so much easier as a"},{"speaker":"2. YouTube Definitions","startTime":875.87,"endTime":879.08,"body":"YouTuber because it lets me know"},{"speaker":"2. YouTube Definitions","startTime":875.87,"endTime":879.08,"body":"some of the keywords and the"},{"speaker":"2. YouTube Definitions","startTime":879.08,"endTime":882.89,"body":"different phrases that I can use"},{"speaker":"2. YouTube Definitions","startTime":879.08,"endTime":882.89,"body":"to help my videos rank better"},{"speaker":"2. YouTube Definitions","startTime":883.01,"endTime":886.64,"body":"with my tags, my titles, and the"},{"speaker":"2. YouTube Definitions","startTime":883.01,"endTime":886.64,"body":"different things that I put on"},{"speaker":"2. YouTube Definitions","startTime":886.64,"endTime":889.25,"body":"my video. The next thing I want"},{"speaker":"2. YouTube Definitions","startTime":886.64,"endTime":889.25,"body":"to talk about when it comes to"},{"speaker":"2. YouTube Definitions","startTime":889.25,"endTime":893.72,"body":"YouTube are cards. Now if you've"},{"speaker":"2. YouTube Definitions","startTime":889.25,"endTime":893.72,"body":"ever heard of a YouTube card,"},{"speaker":"2. YouTube Definitions","startTime":893.93,"endTime":897.05,"body":"this is when I'm watching a"},{"speaker":"2. YouTube Definitions","startTime":893.93,"endTime":897.05,"body":"YouTube video. And if you've"},{"speaker":"2. YouTube Definitions","startTime":897.05,"endTime":899.63,"body":"ever like been on your phone and"},{"speaker":"2. YouTube Definitions","startTime":897.05,"endTime":899.63,"body":"computer wherever and you're"},{"speaker":"2. YouTube Definitions","startTime":899.63,"endTime":904.3100000000001,"body":"watching a video, and then like"},{"speaker":"2. YouTube Definitions","startTime":899.63,"endTime":904.3100000000001,"body":"this little slider comes in"},{"speaker":"2. YouTube Definitions","startTime":904.3100000000001,"endTime":907.67,"body":"saying hey, watch more videos"},{"speaker":"2. YouTube Definitions","startTime":904.3100000000001,"endTime":907.67,"body":"like this, or it links to a"},{"speaker":"2. YouTube Definitions","startTime":907.67,"endTime":910.91,"body":"specific video, if you click on"},{"speaker":"2. YouTube Definitions","startTime":907.67,"endTime":910.91,"body":"that it will take you to in the"},{"speaker":"2. YouTube Definitions","startTime":910.91,"endTime":913.22,"body":"video, it will take you to"},{"speaker":"2. YouTube Definitions","startTime":910.91,"endTime":913.22,"body":"someone's channel, it will take"},{"speaker":"2. YouTube Definitions","startTime":913.22,"endTime":915.8,"body":"you to a special link. Like"},{"speaker":"2. YouTube Definitions","startTime":913.22,"endTime":915.8,"body":"there's different ways that you"},{"speaker":"2. YouTube Definitions","startTime":915.8,"endTime":920.54,"body":"can set up cards for your"},{"speaker":"2. YouTube Definitions","startTime":915.8,"endTime":920.54,"body":"channel. But this I had no idea"},{"speaker":"2. YouTube Definitions","startTime":920.54,"endTime":923.78,"body":"that this was even a thing until"},{"speaker":"2. YouTube Definitions","startTime":920.54,"endTime":923.78,"body":"I started creating YouTube"},{"speaker":"2. YouTube Definitions","startTime":923.78,"endTime":927.38,"body":"content. And cards are really"},{"speaker":"2. YouTube Definitions","startTime":923.78,"endTime":927.38,"body":"important. And you can be very"},{"speaker":"2. YouTube Definitions","startTime":927.38,"endTime":932.36,"body":"strategic with them, and how you"},{"speaker":"2. YouTube Definitions","startTime":927.38,"endTime":932.36,"body":"kind of let all of your content"},{"speaker":"2. YouTube Definitions","startTime":932.36,"endTime":935.93,"body":"spiderweb together. And you you"},{"speaker":"2. YouTube Definitions","startTime":932.36,"endTime":935.93,"body":"know, if I had a video about"},{"speaker":"2. YouTube Definitions","startTime":935.93,"endTime":940.37,"body":"solo content, I could link to"},{"speaker":"2. YouTube Definitions","startTime":935.93,"endTime":940.37,"body":"another video about solo content"},{"speaker":"2. YouTube Definitions","startTime":940.37,"endTime":944.33,"body":"because it would keep someone"},{"speaker":"2. YouTube Definitions","startTime":940.37,"endTime":944.33,"body":"interested and really on my"},{"speaker":"2. YouTube Definitions","startTime":944.33,"endTime":948.32,"body":"channel and consuming my content"},{"speaker":"2. YouTube Definitions","startTime":944.33,"endTime":948.32,"body":"longer. So cards are super,"},{"speaker":"2. YouTube Definitions","startTime":948.32,"endTime":951.89,"body":"super important. And then the"},{"speaker":"2. YouTube Definitions","startTime":948.32,"endTime":951.89,"body":"last thing for YouTube is the"},{"speaker":"2. YouTube Definitions","startTime":951.92,"endTime":956.72,"body":"end screen. Now for me, whenever"},{"speaker":"2. YouTube Definitions","startTime":951.92,"endTime":956.72,"body":"I first got started, I was like"},{"speaker":"2. YouTube Definitions","startTime":956.72,"endTime":961.16,"body":"this is kind of dumb, I don't"},{"speaker":"2. YouTube Definitions","startTime":956.72,"endTime":961.16,"body":"want to say you know, subscribe"},{"speaker":"2. YouTube Definitions","startTime":961.16,"endTime":964.01,"body":"to the channel. And you know,"},{"speaker":"2. YouTube Definitions","startTime":961.16,"endTime":964.01,"body":"give us a thumbs up like there's"},{"speaker":"2. YouTube Definitions","startTime":964.01,"endTime":966.98,"body":"lots of, we could go into all"},{"speaker":"2. YouTube Definitions","startTime":964.01,"endTime":966.98,"body":"the things that I feel really"},{"speaker":"2. YouTube Definitions","startTime":966.98,"endTime":970.16,"body":"stupid doing. Behind the scenes,"},{"speaker":"2. YouTube Definitions","startTime":966.98,"endTime":970.16,"body":"when I'm creating YouTube"},{"speaker":"2. YouTube Definitions","startTime":970.16,"endTime":973.07,"body":"content, you'll have to like,"},{"speaker":"2. YouTube Definitions","startTime":970.16,"endTime":973.07,"body":"reach out to me on Instagram and"},{"speaker":"2. YouTube Definitions","startTime":973.07,"endTime":976.4,"body":"tell me if you want to know more"},{"speaker":"2. YouTube Definitions","startTime":973.07,"endTime":976.4,"body":"of what it's actually like to"},{"speaker":"2. YouTube Definitions","startTime":976.4,"endTime":981.23,"body":"create videos and where I feel"},{"speaker":"2. YouTube Definitions","startTime":976.4,"endTime":981.23,"body":"the dumbest. But the end screen"},{"speaker":"2. YouTube Definitions","startTime":981.23,"endTime":984.08,"body":"is really important because"},{"speaker":"2. YouTube Definitions","startTime":981.23,"endTime":984.08,"body":"that's where if you're watching"},{"speaker":"2. YouTube Definitions","startTime":984.08,"endTime":988.82,"body":"a video to the very end, the"},{"speaker":"2. YouTube Definitions","startTime":984.08,"endTime":988.82,"body":"last 20 seconds of a YouTube"},{"speaker":"2. YouTube Definitions","startTime":988.82,"endTime":994.16,"body":"video is where you can link to"},{"speaker":"2. YouTube Definitions","startTime":988.82,"endTime":994.16,"body":"other things as well. So I will"},{"speaker":"2. YouTube Definitions","startTime":994.16,"endTime":997.67,"body":"link to other videos that I've"},{"speaker":"2. YouTube Definitions","startTime":994.16,"endTime":997.67,"body":"put out, I'll link to other"},{"speaker":"2. YouTube Definitions","startTime":997.67,"endTime":1001.09,"body":"channels that I talked about, I"},{"speaker":"2. YouTube Definitions","startTime":997.67,"endTime":1001.09,"body":"can link to, you know, tell"},{"speaker":"2. YouTube Definitions","startTime":1001.09,"endTime":1004.6,"body":"people hey, this is where you"},{"speaker":"2. YouTube Definitions","startTime":1001.09,"endTime":1004.6,"body":"subscribe to the show. And"},{"speaker":"2. YouTube Definitions","startTime":1004.6,"endTime":1007.27,"body":"there's just a lot of other"},{"speaker":"2. YouTube Definitions","startTime":1004.6,"endTime":1007.27,"body":"things that you can do on the"},{"speaker":"2. YouTube Definitions","startTime":1007.27,"endTime":1010.63,"body":"back end of what you want to do"},{"speaker":"2. YouTube Definitions","startTime":1007.27,"endTime":1010.63,"body":"with the end screen. But I just"},{"speaker":"2. YouTube Definitions","startTime":1010.66,"endTime":1014.02,"body":"again, this is like a high level"},{"speaker":"2. YouTube Definitions","startTime":1010.66,"endTime":1014.02,"body":"definition. Now if you hear"},{"speaker":"2. YouTube Definitions","startTime":1014.02,"endTime":1017.14,"body":"someone talk about their YouTube"},{"speaker":"2. YouTube Definitions","startTime":1014.02,"endTime":1017.14,"body":"in screen, you'll know what"},{"speaker":"2. YouTube Definitions","startTime":1017.14,"endTime":1020.17,"body":"they're talking about. And I'm"},{"speaker":"2. YouTube Definitions","startTime":1017.14,"endTime":1020.17,"body":"going to be doing some more"},{"speaker":"2. YouTube Definitions","startTime":1020.17,"endTime":1023.74,"body":"content about YouTube and how it"},{"speaker":"2. YouTube Definitions","startTime":1020.17,"endTime":1023.74,"body":"works and all the things but I"},{"speaker":"2. YouTube Definitions","startTime":1023.74,"endTime":1026.92,"body":"just wanted to give you a high"},{"speaker":"2. YouTube Definitions","startTime":1023.74,"endTime":1026.92,"body":"level here on the podcast that"},{"speaker":"2. YouTube Definitions","startTime":1026.92,"endTime":1028.9,"body":"way next time you're watching"},{"speaker":"2. YouTube Definitions","startTime":1026.92,"endTime":1028.9,"body":"something on YouTube, you're"},{"speaker":"2. YouTube Definitions","startTime":1028.9,"endTime":1032.38,"body":"like, oh, they did that"},{"speaker":"2. YouTube Definitions","startTime":1028.9,"endTime":1032.38,"body":"strategically for a purpose that"},{"speaker":"2. YouTube Definitions","startTime":1032.38,"endTime":1036.37,"body":"doesn't just automatically"},{"speaker":"2. YouTube Definitions","startTime":1032.38,"endTime":1036.37,"body":"happen. There is strategy behind"},{"speaker":"2. YouTube Definitions","startTime":1036.37,"endTime":1036.76,"body":"it."},{"speaker":"3. Content Creator Definitions","startTime":1037.1799999999998,"endTime":1038.98,"body":"Okay,"},{"speaker":"3. Content Creator Definitions","startTime":1037.1799999999998,"endTime":1038.98,"body":"so number three that we want to"},{"speaker":"3. Content Creator Definitions","startTime":1038.98,"endTime":1040.8400000000001,"body":"talk about. And it's funny"},{"speaker":"3. Content Creator Definitions","startTime":1038.98,"endTime":1040.8400000000001,"body":"because now I'm like, oh, I"},{"speaker":"3. Content Creator Definitions","startTime":1040.8400000000001,"endTime":1043.21,"body":"should just talk to you about"},{"speaker":"3. Content Creator Definitions","startTime":1040.8400000000001,"endTime":1043.21,"body":"this very first. But you know,"},{"speaker":"3. Content Creator Definitions","startTime":1043.24,"endTime":1045.94,"body":"it's, it's this, this is what"},{"speaker":"3. Content Creator Definitions","startTime":1043.24,"endTime":1045.94,"body":"happens when you're creating"},{"speaker":"3. Content Creator Definitions","startTime":1045.94,"endTime":1049.51,"body":"content, something like things"},{"speaker":"3. Content Creator Definitions","startTime":1045.94,"endTime":1049.51,"body":"get discombobulated, which is"},{"speaker":"3. Content Creator Definitions","startTime":1049.51,"endTime":1053.47,"body":"one of my favorite words ever."},{"speaker":"3. Content Creator Definitions","startTime":1049.51,"endTime":1053.47,"body":"But I want to talk about being a"},{"speaker":"3. Content Creator Definitions","startTime":1053.47,"endTime":1057.79,"body":"content creator. Because that is"},{"speaker":"3. Content Creator Definitions","startTime":1053.47,"endTime":1057.79,"body":"what number three is, when it"},{"speaker":"3. Content Creator Definitions","startTime":1057.79,"endTime":1062.26,"body":"comes to definitions. I did a"},{"speaker":"3. Content Creator Definitions","startTime":1057.79,"endTime":1062.26,"body":"recent YouTube video that I want"},{"speaker":"3. Content Creator Definitions","startTime":1062.26,"endTime":1065.8899999999999,"body":"you to go watch if you have not"},{"speaker":"3. Content Creator Definitions","startTime":1062.26,"endTime":1065.8899999999999,"body":"seen it, where I go into the"},{"speaker":"3. Content Creator Definitions","startTime":1065.8899999999999,"endTime":1068.5,"body":"four different ways of being a"},{"speaker":"3. Content Creator Definitions","startTime":1065.8899999999999,"endTime":1068.5,"body":"content creator. And I've"},{"speaker":"3. Content Creator Definitions","startTime":1068.5,"endTime":1070.69,"body":"already mentioned the first two,"},{"speaker":"3. Content Creator Definitions","startTime":1068.5,"endTime":1070.69,"body":"and I'm going to talk about the"},{"speaker":"3. Content Creator Definitions","startTime":1070.69,"endTime":1074.95,"body":"next one in a second. But I"},{"speaker":"3. Content Creator Definitions","startTime":1070.69,"endTime":1074.95,"body":"think that being a content"},{"speaker":"3. Content Creator Definitions","startTime":1074.95,"endTime":1080.26,"body":"creator is so much more than"},{"speaker":"3. Content Creator Definitions","startTime":1074.95,"endTime":1080.26,"body":"putting out a podcast, or just"},{"speaker":"3. Content Creator Definitions","startTime":1080.29,"endTime":1083.62,"body":"putting stuff up on social"},{"speaker":"3. Content Creator Definitions","startTime":1080.29,"endTime":1083.62,"body":"media, it is a lot more than"},{"speaker":"3. Content Creator Definitions","startTime":1083.62,"endTime":1087.46,"body":"that simply because you are"},{"speaker":"3. Content Creator Definitions","startTime":1083.62,"endTime":1087.46,"body":"trying to help people. And I've"},{"speaker":"3. Content Creator Definitions","startTime":1087.46,"endTime":1091.3600000000001,"body":"really adopted this phrase, I"},{"speaker":"3. Content Creator Definitions","startTime":1087.46,"endTime":1091.3600000000001,"body":"help people that help people."},{"speaker":"3. Content Creator Definitions","startTime":1091.54,"endTime":1094.54,"body":"And so you may be listening to"},{"speaker":"3. Content Creator Definitions","startTime":1091.54,"endTime":1094.54,"body":"this, and you're a course"},{"speaker":"3. Content Creator Definitions","startTime":1094.54,"endTime":1097.96,"body":"creator, you're an educator, you"},{"speaker":"3. Content Creator Definitions","startTime":1094.54,"endTime":1097.96,"body":"are someone that is trying to"},{"speaker":"3. Content Creator Definitions","startTime":1098.1100000000001,"endTime":1101.5900000000001,"body":"inspire and motivate others, or"},{"speaker":"3. Content Creator Definitions","startTime":1098.1100000000001,"endTime":1101.5900000000001,"body":"maybe you just entertain people,"},{"speaker":"3. Content Creator Definitions","startTime":1101.62,"endTime":1106.24,"body":"that's all fantastic. But you"},{"speaker":"3. Content Creator Definitions","startTime":1101.62,"endTime":1106.24,"body":"are a creator. In some aspect."},{"speaker":"3. Content Creator Definitions","startTime":1106.24,"endTime":1110.3200000000002,"body":"If you're creating any type of"},{"speaker":"3. Content Creator Definitions","startTime":1106.24,"endTime":1110.3200000000002,"body":"content, you are a creator, and"},{"speaker":"3. Content Creator Definitions","startTime":1110.3200000000002,"endTime":1114.94,"body":"I want you to own that title. I"},{"speaker":"3. Content Creator Definitions","startTime":1110.3200000000002,"endTime":1114.94,"body":"really do. I think that for me,"},{"speaker":"3. Content Creator Definitions","startTime":1115.0,"endTime":1117.49,"body":"it was kind of a struggle in the"},{"speaker":"3. Content Creator Definitions","startTime":1115.0,"endTime":1117.49,"body":"beginning because I was still"},{"speaker":"3. Content Creator Definitions","startTime":1117.49,"endTime":1120.97,"body":"doubting myself a lot. And say,"},{"speaker":"3. Content Creator Definitions","startTime":1117.49,"endTime":1120.97,"body":"Well, I'm not, I'm not a"},{"speaker":"3. Content Creator Definitions","startTime":1120.97,"endTime":1124.12,"body":"podcaster. Or I'm not a content"},{"speaker":"3. Content Creator Definitions","startTime":1120.97,"endTime":1124.12,"body":"creator. And I actually hear"},{"speaker":"3. Content Creator Definitions","startTime":1124.12,"endTime":1127.48,"body":"this from y'all a lot. I will"},{"speaker":"3. Content Creator Definitions","startTime":1124.12,"endTime":1127.48,"body":"call you a podcaster. And then"},{"speaker":"3. Content Creator Definitions","startTime":1127.48,"endTime":1129.88,"body":"you're like, Yeah, but Krystal,"},{"speaker":"3. Content Creator Definitions","startTime":1127.48,"endTime":1129.88,"body":"I haven't launched my show yet."},{"speaker":"3. Content Creator Definitions","startTime":1129.9099999999999,"endTime":1132.37,"body":"Like it's not out there in the"},{"speaker":"3. Content Creator Definitions","startTime":1129.9099999999999,"endTime":1132.37,"body":"world, I'm still working behind"},{"speaker":"3. Content Creator Definitions","startTime":1132.37,"endTime":1135.55,"body":"the scenes, and I'm like, you're"},{"speaker":"3. Content Creator Definitions","startTime":1132.37,"endTime":1135.55,"body":"still a podcaster if you've"},{"speaker":"3. Content Creator Definitions","startTime":1135.55,"endTime":1139.63,"body":"started recording anything,"},{"speaker":"3. Content Creator Definitions","startTime":1135.55,"endTime":1139.63,"body":"congratulations, you are a"},{"speaker":"3. Content Creator Definitions","startTime":1139.63,"endTime":1142.99,"body":"podcaster. So if you have"},{"speaker":"3. Content Creator Definitions","startTime":1139.63,"endTime":1142.99,"body":"started putting out any type of"},{"speaker":"3. Content Creator Definitions","startTime":1142.99,"endTime":1147.73,"body":"content, wherever it is, you are"},{"speaker":"3. Content Creator Definitions","startTime":1142.99,"endTime":1147.73,"body":"officially a content creator. So"},{"speaker":"3. Content Creator Definitions","startTime":1147.73,"endTime":1149.92,"body":"I wanted to bring that up, I"},{"speaker":"3. Content Creator Definitions","startTime":1147.73,"endTime":1149.92,"body":"should have like done that at"},{"speaker":"3. Content Creator Definitions","startTime":1149.92,"endTime":1153.3400000000001,"body":"the top of the hour. But here we"},{"speaker":"3. Content Creator Definitions","startTime":1149.92,"endTime":1153.3400000000001,"body":"are, you know, you live, you"},{"speaker":"3. Content Creator Definitions","startTime":1153.3400000000001,"endTime":1157.33,"body":"learn you're discombobulated,"},{"speaker":"3. Content Creator Definitions","startTime":1153.3400000000001,"endTime":1157.33,"body":"it's all fine. But go watch that"},{"speaker":"3. Content Creator Definitions","startTime":1157.33,"endTime":1159.94,"body":"video on being a content"},{"speaker":"3. Content Creator Definitions","startTime":1157.33,"endTime":1159.94,"body":"creator, it would be really"},{"speaker":"3. Content Creator Definitions","startTime":1159.94,"endTime":1162.6100000000001,"body":"helpful for those of you that"},{"speaker":"3. Content Creator Definitions","startTime":1159.94,"endTime":1162.6100000000001,"body":"are just getting started."},{"speaker":"4. Blog/Website Definitions","startTime":1163.0300000000002,"endTime":1166.21,"body":"Number"},{"speaker":"4. Blog/Website Definitions","startTime":1163.0300000000002,"endTime":1166.21,"body":"four, we're talking about a blog"},{"speaker":"4. Blog/Website Definitions","startTime":1166.2399999999998,"endTime":1170.02,"body":"and a website. This also rolls"},{"speaker":"4. Blog/Website Definitions","startTime":1166.2399999999998,"endTime":1170.02,"body":"up under the umbrella of being a"},{"speaker":"4. Blog/Website Definitions","startTime":1170.02,"endTime":1174.2800000000002,"body":"content creator. And when it"},{"speaker":"4. Blog/Website Definitions","startTime":1170.02,"endTime":1174.2800000000002,"body":"comes to a blog and a website, I"},{"speaker":"4. Blog/Website Definitions","startTime":1174.2800000000002,"endTime":1176.65,"body":"think that people get really"},{"speaker":"4. Blog/Website Definitions","startTime":1174.2800000000002,"endTime":1176.65,"body":"intimidated because you're like,"},{"speaker":"4. Blog/Website Definitions","startTime":1176.6799999999998,"endTime":1179.5300000000002,"body":"I'm not a writer, Krystal, what"},{"speaker":"4. Blog/Website Definitions","startTime":1176.6799999999998,"endTime":1179.5300000000002,"body":"am I supposed to do with a BA,"},{"speaker":"4. Blog/Website Definitions","startTime":1179.5300000000002,"endTime":1184.9299999999998,"body":"I'm not gonna write, you know,"},{"speaker":"4. Blog/Website Definitions","startTime":1179.5300000000002,"endTime":1184.9299999999998,"body":"have a 5000 word blog. And I'm"},{"speaker":"4. Blog/Website Definitions","startTime":1184.9299999999998,"endTime":1189.3400000000001,"body":"like, gosh, me neither. That"},{"speaker":"4. Blog/Website Definitions","startTime":1184.9299999999998,"endTime":1189.3400000000001,"body":"sounds insane. That's No, no,"},{"speaker":"4. Blog/Website Definitions","startTime":1189.3400000000001,"endTime":1193.87,"body":"I'm not doing that. My blog"},{"speaker":"4. Blog/Website Definitions","startTime":1189.3400000000001,"endTime":1193.87,"body":"posts are really short. And they"},{"speaker":"4. Blog/Website Definitions","startTime":1193.87,"endTime":1198.1599999999999,"body":"are also what I call my show"},{"speaker":"4. Blog/Website Definitions","startTime":1193.87,"endTime":1198.1599999999999,"body":"notes. So if you did not know"},{"speaker":"4. Blog/Website Definitions","startTime":1198.1599999999999,"endTime":1201.67,"body":"this, my blog posts are my show"},{"speaker":"4. Blog/Website Definitions","startTime":1198.1599999999999,"endTime":1201.67,"body":"notes. And they typically"},{"speaker":"4. Blog/Website Definitions","startTime":1201.67,"endTime":1206.5900000000001,"body":"consist of an audio file, which"},{"speaker":"4. Blog/Website Definitions","startTime":1201.67,"endTime":1206.5900000000001,"body":"has my podcast, or YouTube"},{"speaker":"4. Blog/Website Definitions","startTime":1206.5900000000001,"endTime":1211.96,"body":"videos, or it also has like a"},{"speaker":"4. Blog/Website Definitions","startTime":1206.5900000000001,"endTime":1211.96,"body":"short, kind of like writing on"},{"speaker":"4. Blog/Website Definitions","startTime":1211.96,"endTime":1215.3200000000002,"body":"there. But it's not anything"},{"speaker":"4. Blog/Website Definitions","startTime":1211.96,"endTime":1215.3200000000002,"body":"that's really in depth, like"},{"speaker":"4. Blog/Website Definitions","startTime":1215.3200000000002,"endTime":1219.0700000000002,"body":"it's going to take someone an"},{"speaker":"4. Blog/Website Definitions","startTime":1215.3200000000002,"endTime":1219.0700000000002,"body":"hour to read it, or even 15"},{"speaker":"4. Blog/Website Definitions","startTime":1219.0700000000002,"endTime":1222.37,"body":"minutes, like it should take you"},{"speaker":"4. Blog/Website Definitions","startTime":1219.0700000000002,"endTime":1222.37,"body":"probably less than five minutes"},{"speaker":"4. Blog/Website Definitions","startTime":1222.37,"endTime":1227.62,"body":"to read everything that I have"},{"speaker":"4. Blog/Website Definitions","startTime":1222.37,"endTime":1227.62,"body":"on my different blog post slash"},{"speaker":"4. Blog/Website Definitions","startTime":1227.62,"endTime":1230.77,"body":"podcast show notes, because"},{"speaker":"4. Blog/Website Definitions","startTime":1227.62,"endTime":1230.77,"body":"that's really what I consider my"},{"speaker":"4. Blog/Website Definitions","startTime":1230.77,"endTime":1234.6100000000001,"body":"show notes, because you're going"},{"speaker":"4. Blog/Website Definitions","startTime":1230.77,"endTime":1234.6100000000001,"body":"to my website. And now what I"},{"speaker":"4. Blog/Website Definitions","startTime":1234.6100000000001,"endTime":1237.88,"body":"want to talk about when it comes"},{"speaker":"4. Blog/Website Definitions","startTime":1234.6100000000001,"endTime":1237.88,"body":"to your blog in your website is"},{"speaker":"4. Blog/Website Definitions","startTime":1237.9099999999999,"endTime":1242.1399999999999,"body":"S E O Search Engine"},{"speaker":"4. Blog/Website Definitions","startTime":1237.9099999999999,"endTime":1242.1399999999999,"body":"Optimization. I've talked about"},{"speaker":"4. Blog/Website Definitions","startTime":1242.1399999999999,"endTime":1244.81,"body":"this before, I'm gonna link to"},{"speaker":"4. Blog/Website Definitions","startTime":1242.1399999999999,"endTime":1244.81,"body":"some other resources. But"},{"speaker":"4. Blog/Website Definitions","startTime":1244.81,"endTime":1249.4899999999998,"body":"basically, this is you being"},{"speaker":"4. Blog/Website Definitions","startTime":1244.81,"endTime":1249.4899999999998,"body":"able to rank on Google on"},{"speaker":"4. Blog/Website Definitions","startTime":1249.4899999999998,"endTime":1252.4,"body":"YouTube, wherever you're trying"},{"speaker":"4. Blog/Website Definitions","startTime":1249.4899999999998,"endTime":1252.4,"body":"to get your content to the"},{"speaker":"4. Blog/Website Definitions","startTime":1252.4,"endTime":1257.17,"body":"highest level. And I think that"},{"speaker":"4. Blog/Website Definitions","startTime":1252.4,"endTime":1257.17,"body":"it's just going to continue to"},{"speaker":"4. Blog/Website Definitions","startTime":1257.17,"endTime":1261.6999999999998,"body":"be more and more important as"},{"speaker":"4. Blog/Website Definitions","startTime":1257.17,"endTime":1261.6999999999998,"body":"people are searching for very"},{"speaker":"4. Blog/Website Definitions","startTime":1261.6999999999998,"endTime":1265.0300000000002,"body":"specific things online. I mean,"},{"speaker":"4. Blog/Website Definitions","startTime":1261.6999999999998,"endTime":1265.0300000000002,"body":"think about it, what was the"},{"speaker":"4. Blog/Website Definitions","startTime":1265.0300000000002,"endTime":1267.6399999999999,"body":"last time you Googled something,"},{"speaker":"4. Blog/Website Definitions","startTime":1265.0300000000002,"endTime":1267.6399999999999,"body":"you probably Googled at least"},{"speaker":"4. Blog/Website Definitions","startTime":1267.6399999999999,"endTime":1271.3899999999999,"body":"five or 10 things today, whether"},{"speaker":"4. Blog/Website Definitions","startTime":1267.6399999999999,"endTime":1271.3899999999999,"body":"it has to do with the new show"},{"speaker":"4. Blog/Website Definitions","startTime":1271.3899999999999,"endTime":1274.6599999999999,"body":"that you're going to watch or"},{"speaker":"4. Blog/Website Definitions","startTime":1271.3899999999999,"endTime":1274.6599999999999,"body":"you know, something sports"},{"speaker":"4. Blog/Website Definitions","startTime":1274.6599999999999,"endTime":1278.8000000000002,"body":"related, or how to get to, you"},{"speaker":"4. Blog/Website Definitions","startTime":1274.6599999999999,"endTime":1278.8000000000002,"body":"know, another destination or"},{"speaker":"4. Blog/Website Definitions","startTime":1278.8000000000002,"endTime":1283.6599999999999,"body":"y'all Google directions, it's"},{"speaker":"4. Blog/Website Definitions","startTime":1278.8000000000002,"endTime":1283.6599999999999,"body":"just saves me all the time. But"},{"speaker":"4. Blog/Website Definitions","startTime":1283.81,"endTime":1287.17,"body":"you're always looking for"},{"speaker":"4. Blog/Website Definitions","startTime":1283.81,"endTime":1287.17,"body":"something specific. So it's"},{"speaker":"4. Blog/Website Definitions","startTime":1287.17,"endTime":1289.6,"body":"going to be more and more"},{"speaker":"4. Blog/Website Definitions","startTime":1287.17,"endTime":1289.6,"body":"important for you to understand"},{"speaker":"4. Blog/Website Definitions","startTime":1289.6,"endTime":1293.62,"body":"SEO and how it works for your"},{"speaker":"4. Blog/Website Definitions","startTime":1289.6,"endTime":1293.62,"body":"content. If this is something"},{"speaker":"4. Blog/Website Definitions","startTime":1293.62,"endTime":1298.4499999999998,"body":"that you're going to pursue in"},{"speaker":"4. Blog/Website Definitions","startTime":1293.62,"endTime":1298.4499999999998,"body":"the coming months and years, you"},{"speaker":"4. Blog/Website Definitions","startTime":1298.4499999999998,"endTime":1302.4099999999999,"body":"got to get a handle on SEO and"},{"speaker":"4. Blog/Website Definitions","startTime":1298.4499999999998,"endTime":1302.4099999999999,"body":"how it works. And then the next"},{"speaker":"4. Blog/Website Definitions","startTime":1302.4099999999999,"endTime":1305.35,"body":"thing I want to talk about that"},{"speaker":"4. Blog/Website Definitions","startTime":1302.4099999999999,"endTime":1305.35,"body":"I often get questions about our"},{"speaker":"4. Blog/Website Definitions","startTime":1305.38,"endTime":1311.56,"body":"self hosted websites. So I am"},{"speaker":"4. Blog/Website Definitions","startTime":1305.38,"endTime":1311.56,"body":"not a technical person. I have"},{"speaker":"4. Blog/Website Definitions","startTime":1311.56,"endTime":1314.56,"body":"problems I would consider"},{"speaker":"4. Blog/Website Definitions","startTime":1311.56,"endTime":1314.56,"body":"intermediate skills. I wouldn't"},{"speaker":"4. Blog/Website Definitions","startTime":1314.56,"endTime":1317.5,"body":"call them advanced. I don't go"},{"speaker":"4. Blog/Website Definitions","startTime":1314.56,"endTime":1317.5,"body":"and do a whole bunch of coding"},{"speaker":"4. Blog/Website Definitions","startTime":1317.5,"endTime":1321.67,"body":"on my website and all those"},{"speaker":"4. Blog/Website Definitions","startTime":1317.5,"endTime":1321.67,"body":"really fancy things, but I know"},{"speaker":"4. Blog/Website Definitions","startTime":1321.6999999999998,"endTime":1325.27,"body":"just enough to be dangerous. And"},{"speaker":"4. Blog/Website Definitions","startTime":1321.6999999999998,"endTime":1325.27,"body":"when it comes to having a self"},{"speaker":"4. Blog/Website Definitions","startTime":1325.27,"endTime":1329.56,"body":"hosted website, this simply"},{"speaker":"4. Blog/Website Definitions","startTime":1325.27,"endTime":1329.56,"body":"means that I use WordPress and"},{"speaker":"4. Blog/Website Definitions","startTime":1329.5900000000001,"endTime":1334.3000000000002,"body":"this is what I've been using"},{"speaker":"4. Blog/Website Definitions","startTime":1329.5900000000001,"endTime":1334.3000000000002,"body":"since I think I switched over"},{"speaker":"4. Blog/Website Definitions","startTime":1334.3000000000002,"endTime":1341.5300000000002,"body":"officially in 2017 2018. And it"},{"speaker":"4. Blog/Website Definitions","startTime":1334.3000000000002,"endTime":1341.5300000000002,"body":"is just it's such a blessing."},{"speaker":"4. Blog/Website Definitions","startTime":1341.5300000000002,"endTime":1345.0700000000002,"body":"There are other platforms like I"},{"speaker":"4. Blog/Website Definitions","startTime":1341.5300000000002,"endTime":1345.0700000000002,"body":"use Kajabi Kajabi is something"},{"speaker":"4. Blog/Website Definitions","startTime":1345.0700000000002,"endTime":1351.37,"body":"that will give you a website."},{"speaker":"4. Blog/Website Definitions","startTime":1345.0700000000002,"endTime":1351.37,"body":"But it's not as SEO. I'm trying"},{"speaker":"4. Blog/Website Definitions","startTime":1351.37,"endTime":1355.1799999999998,"body":"to think of the right word like"},{"speaker":"4. Blog/Website Definitions","startTime":1351.37,"endTime":1355.1799999999998,"body":"it's not as SEO friendly, as"},{"speaker":"4. Blog/Website Definitions","startTime":1355.1799999999998,"endTime":1360.52,"body":"whenever you have a self hosted"},{"speaker":"4. Blog/Website Definitions","startTime":1355.1799999999998,"endTime":1360.52,"body":"platform like WordPress. So"},{"speaker":"4. Blog/Website Definitions","startTime":1360.5500000000002,"endTime":1364.54,"body":"that's really like the highest"},{"speaker":"4. Blog/Website Definitions","startTime":1360.5500000000002,"endTime":1364.54,"body":"level that I want to get on that"},{"speaker":"4. Blog/Website Definitions","startTime":1364.54,"endTime":1366.6999999999998,"body":"I don't want to go any deeper"},{"speaker":"4. Blog/Website Definitions","startTime":1364.54,"endTime":1366.6999999999998,"body":"because it gets a lot more"},{"speaker":"4. Blog/Website Definitions","startTime":1366.6999999999998,"endTime":1371.9499999999998,"body":"technical. But for those of you"},{"speaker":"4. Blog/Website Definitions","startTime":1366.6999999999998,"endTime":1371.9499999999998,"body":"that have Weebly or I had Wix"},{"speaker":"4. Blog/Website Definitions","startTime":1371.9499999999998,"endTime":1375.6399999999999,"body":"back in the day, and then No, I"},{"speaker":"4. Blog/Website Definitions","startTime":1371.9499999999998,"endTime":1375.6399999999999,"body":"didn't, I had Weebly. But Wix is"},{"speaker":"4. Blog/Website Definitions","startTime":1375.6399999999999,"endTime":1379.27,"body":"another one of those. I think"},{"speaker":"4. Blog/Website Definitions","startTime":1375.6399999999999,"endTime":1379.27,"body":"Squarespace is a lot better"},{"speaker":"4. Blog/Website Definitions","startTime":1379.27,"endTime":1383.29,"body":"about SEO now. And Kajabi is"},{"speaker":"4. Blog/Website Definitions","startTime":1379.27,"endTime":1383.29,"body":"another one of those all in one,"},{"speaker":"4. Blog/Website Definitions","startTime":1383.29,"endTime":1387.4,"body":"there's kartra. There's a lot of"},{"speaker":"4. Blog/Website Definitions","startTime":1383.29,"endTime":1387.4,"body":"different platforms out there."},{"speaker":"4. Blog/Website Definitions","startTime":1387.52,"endTime":1391.48,"body":"But unless it's self hosted,"},{"speaker":"4. Blog/Website Definitions","startTime":1387.52,"endTime":1391.48,"body":"you're not going to get the best"},{"speaker":"4. Blog/Website Definitions","startTime":1391.5100000000002,"endTime":1397.3000000000002,"body":"seo optimization that you can."},{"speaker":"4. Blog/Website Definitions","startTime":1391.5100000000002,"endTime":1397.3000000000002,"body":"So that's just like, I'm just"},{"speaker":"4. Blog/Website Definitions","startTime":1397.3000000000002,"endTime":1400.87,"body":"throwing that out there. I'm not"},{"speaker":"4. Blog/Website Definitions","startTime":1397.3000000000002,"endTime":1400.87,"body":"like throwing any resolutions,"},{"speaker":"4. Blog/Website Definitions","startTime":1401.1100000000001,"endTime":1405.0100000000002,"body":"other than if you're not getting"},{"speaker":"4. Blog/Website Definitions","startTime":1401.1100000000001,"endTime":1405.0100000000002,"body":"SEO hits, if you're not getting"},{"speaker":"4. Blog/Website Definitions","startTime":1405.0100000000002,"endTime":1407.8899999999999,"body":"organic traffic to your website"},{"speaker":"4. Blog/Website Definitions","startTime":1405.0100000000002,"endTime":1407.8899999999999,"body":"through Google, that can be"},{"speaker":"4. Blog/Website Definitions","startTime":1407.8899999999999,"endTime":1410.38,"body":"something that's holding you"},{"speaker":"4. Blog/Website Definitions","startTime":1407.8899999999999,"endTime":1410.38,"body":"back. So it's just something"},{"speaker":"4. Blog/Website Definitions","startTime":1410.38,"endTime":1412.87,"body":"that I want to throw out there."},{"speaker":"4. Blog/Website Definitions","startTime":1410.38,"endTime":1412.87,"body":"And you can go and do do your"},{"speaker":"4. Blog/Website Definitions","startTime":1412.87,"endTime":1417.4,"body":"own research on what you could"},{"speaker":"4. Blog/Website Definitions","startTime":1412.87,"endTime":1417.4,"body":"do to make it better for getting"},{"speaker":"4. Blog/Website Definitions","startTime":1417.4,"endTime":1421.69,"body":"that organic traffic. But this"},{"speaker":"4. Blog/Website Definitions","startTime":1417.4,"endTime":1421.69,"body":"is something that I found out"},{"speaker":"4. Blog/Website Definitions","startTime":1421.7199999999998,"endTime":1426.31,"body":"back in 2017, when I first"},{"speaker":"4. Blog/Website Definitions","startTime":1421.7199999999998,"endTime":1426.31,"body":"started my website, and I was"},{"speaker":"4. Blog/Website Definitions","startTime":1426.31,"endTime":1429.3400000000001,"body":"really reluctant to change"},{"speaker":"4. Blog/Website Definitions","startTime":1426.31,"endTime":1429.3400000000001,"body":"things because WordPress sounded"},{"speaker":"4. Blog/Website Definitions","startTime":1429.3400000000001,"endTime":1432.88,"body":"really scary. Like I don't know"},{"speaker":"4. Blog/Website Definitions","startTime":1429.3400000000001,"endTime":1432.88,"body":"that I'm ready for that. This"},{"speaker":"4. Blog/Website Definitions","startTime":1432.88,"endTime":1435.52,"body":"sounds really fancy and"},{"speaker":"4. Blog/Website Definitions","startTime":1432.88,"endTime":1435.52,"body":"technical. It's not I promise,"},{"speaker":"4. Blog/Website Definitions","startTime":1435.5500000000002,"endTime":1437.8899999999999,"body":"if I can do this, you can do"},{"speaker":"4. Blog/Website Definitions","startTime":1435.5500000000002,"endTime":1437.8899999999999,"body":"this too."},{"speaker":"Wrap It Up \u0026 Outro","startTime":1438.3600000000001,"endTime":1441.69,"body":"Alright, so"},{"speaker":"Wrap It Up \u0026 Outro","startTime":1438.3600000000001,"endTime":1441.69,"body":"we are running. We're like just"},{"speaker":"Wrap It Up \u0026 Outro","startTime":1441.69,"endTime":1445.65,"body":"now and halfway. So what I'm"},{"speaker":"Wrap It Up \u0026 Outro","startTime":1441.69,"endTime":1445.65,"body":"going to do is because I want to"},{"speaker":"Wrap It Up \u0026 Outro","startTime":1445.65,"endTime":1448.3200000000002,"body":"split this up, I am going to"},{"speaker":"Wrap It Up \u0026 Outro","startTime":1445.65,"endTime":1448.3200000000002,"body":"split this up into two separate"},{"speaker":"Wrap It Up \u0026 Outro","startTime":1448.3200000000002,"endTime":1452.19,"body":"episodes. So we're going to"},{"speaker":"Wrap It Up \u0026 Outro","startTime":1448.3200000000002,"endTime":1452.19,"body":"consider this part one. We've"},{"speaker":"Wrap It Up \u0026 Outro","startTime":1452.19,"endTime":1455.6399999999999,"body":"gone through one through four."},{"speaker":"Wrap It Up \u0026 Outro","startTime":1452.19,"endTime":1455.6399999999999,"body":"We'll call this the content"},{"speaker":"Wrap It Up \u0026 Outro","startTime":1455.6399999999999,"endTime":1461.1,"body":"creation content definitions for"},{"speaker":"Wrap It Up \u0026 Outro","startTime":1455.6399999999999,"endTime":1461.1,"body":"this episode. So again, go to"},{"speaker":"Wrap It Up \u0026 Outro","startTime":1461.13,"endTime":1468.75,"body":"KrystalProffitt.com/episode330."},{"speaker":"Wrap It Up \u0026 Outro","startTime":1461.13,"endTime":1468.75,"body":"And in the next episode 331. We"},{"speaker":"Wrap It Up \u0026 Outro","startTime":1468.75,"endTime":1472.1100000000001,"body":"are going to talk about the"},{"speaker":"Wrap It Up \u0026 Outro","startTime":1468.75,"endTime":1472.1100000000001,"body":"other six definitions that I"},{"speaker":"Wrap It Up \u0026 Outro","startTime":1472.1100000000001,"endTime":1475.8000000000002,"body":"want to cover whenever it comes"},{"speaker":"Wrap It Up \u0026 Outro","startTime":1472.1100000000001,"endTime":1475.8000000000002,"body":"to content creation. So one more"},{"speaker":"Wrap It Up \u0026 Outro","startTime":1475.8000000000002,"endTime":1479.5500000000002,"body":"time"},{"speaker":"Wrap It Up \u0026 Outro","startTime":1475.8000000000002,"endTime":1479.5500000000002,"body":"KrystalProffitt.com/episode330"},{"speaker":"Wrap It Up \u0026 Outro","startTime":1479.6999999999998,"endTime":1484.1399999999999,"body":"for all of the details on the"},{"speaker":"Wrap It Up \u0026 Outro","startTime":1479.6999999999998,"endTime":1484.1399999999999,"body":"content creator definitions that"},{"speaker":"Wrap It Up \u0026 Outro","startTime":1484.1399999999999,"endTime":1487.08,"body":"you need to know. But that's all"},{"speaker":"Wrap It Up \u0026 Outro","startTime":1484.1399999999999,"endTime":1487.08,"body":"I have for you today. So if this"},{"speaker":"Wrap It Up \u0026 Outro","startTime":1487.08,"endTime":1489.9299999999998,"body":"is your first time tuning in,"},{"speaker":"Wrap It Up \u0026 Outro","startTime":1487.08,"endTime":1489.9299999999998,"body":"make sure you hit the subscribe"},{"speaker":"Wrap It Up \u0026 Outro","startTime":1489.96,"endTime":1493.8000000000002,"body":"or follow button wherever you're"},{"speaker":"Wrap It Up \u0026 Outro","startTime":1489.96,"endTime":1493.8000000000002,"body":"listening to this podcast. Take"},{"speaker":"Wrap It Up \u0026 Outro","startTime":1493.8000000000002,"endTime":1496.35,"body":"a screenshot let me know what"},{"speaker":"Wrap It Up \u0026 Outro","startTime":1493.8000000000002,"endTime":1496.35,"body":"you thought about today's"},{"speaker":"Wrap It Up \u0026 Outro","startTime":1496.38,"endTime":1501.06,"body":"episode. But as always remember,"},{"speaker":"Wrap It Up \u0026 Outro","startTime":1496.38,"endTime":1501.06,"body":"keep it up. We all have to start"},{"speaker":"Wrap It Up \u0026 Outro","startTime":1501.06,"endTime":1501.87,"body":"somewhere"}]}