{"version":"1.0.0","segments":[{"speaker":"Intro","startTime":135.33,"endTime":140.94,"body":"I feel weird coming into"},{"speaker":"Intro","startTime":135.33,"endTime":140.94,"body":"today's episode. And I know why."},{"speaker":"Intro","startTime":141.51,"endTime":146.07,"body":"And it's going to become very"},{"speaker":"Intro","startTime":141.51,"endTime":146.07,"body":"clear. But if you couldn't tell"},{"speaker":"Intro","startTime":146.07,"endTime":152.55,"body":"from the title of this episode,"},{"speaker":"Intro","startTime":146.07,"endTime":152.55,"body":"that we are getting Ultra meta"},{"speaker":"Intro","startTime":152.55,"endTime":160.5,"body":"today. And I'm talking to you"},{"speaker":"Intro","startTime":152.55,"endTime":160.5,"body":"and teaching you something that"},{"speaker":"Intro","startTime":160.5,"endTime":166.5,"body":"is happening in my content in"},{"speaker":"Intro","startTime":160.5,"endTime":166.5,"body":"real time. And I don't typically"},{"speaker":"Intro","startTime":166.5,"endTime":170.85,"body":"do this right, I like for there"},{"speaker":"Intro","startTime":166.5,"endTime":170.85,"body":"to be some distance with going"},{"speaker":"Intro","startTime":170.85,"endTime":174.24,"body":"through something and then you"},{"speaker":"Intro","startTime":170.85,"endTime":174.24,"body":"turn around and you talk about"},{"speaker":"Intro","startTime":174.24,"endTime":178.29000000000002,"body":"it. And you know, you learn from"},{"speaker":"Intro","startTime":174.24,"endTime":178.29000000000002,"body":"it. But this isn't anything that"},{"speaker":"Intro","startTime":178.29000000000002,"endTime":182.1,"body":"I've never experienced before,"},{"speaker":"Intro","startTime":178.29000000000002,"endTime":182.1,"body":"when it comes to changing up my"},{"speaker":"Intro","startTime":182.1,"endTime":187.44,"body":"content, pivoting, rebranding,"},{"speaker":"Intro","startTime":182.1,"endTime":187.44,"body":"you know, going from one format"},{"speaker":"Intro","startTime":187.44,"endTime":191.76,"body":"to another, like I have done"},{"speaker":"Intro","startTime":187.44,"endTime":191.76,"body":"multiple iterations of this over"},{"speaker":"Intro","startTime":191.79000000000002,"endTime":195.51,"body":"the lifetime of all of my"},{"speaker":"Intro","startTime":191.79000000000002,"endTime":195.51,"body":"different types of content from"},{"speaker":"Intro","startTime":195.54000000000002,"endTime":199.35000000000002,"body":"email marketing, to podcasting,"},{"speaker":"Intro","startTime":195.54000000000002,"endTime":199.35000000000002,"body":"YouTube, you name it, I have"},{"speaker":"Intro","startTime":199.35000000000002,"endTime":204.3,"body":"done several iterations of"},{"speaker":"Intro","startTime":199.35000000000002,"endTime":204.3,"body":"changing things up. But today's"},{"speaker":"Intro","startTime":204.3,"endTime":209.52,"body":"a little different, because I"},{"speaker":"Intro","startTime":204.3,"endTime":209.52,"body":"will be going through some major"},{"speaker":"Intro","startTime":209.52,"endTime":214.98000000000002,"body":"changes in my business and in my"},{"speaker":"Intro","startTime":209.52,"endTime":214.98000000000002,"body":"content over the next quarter of"},{"speaker":"Intro","startTime":214.98000000000002,"endTime":219.57,"body":"the year, and just for the"},{"speaker":"Intro","startTime":214.98000000000002,"endTime":219.57,"body":"foreseeable future. And I"},{"speaker":"Intro","startTime":219.57,"endTime":222.42000000000002,"body":"thought, You know what, I'm just"},{"speaker":"Intro","startTime":219.57,"endTime":222.42000000000002,"body":"going to tell you all about it,"},{"speaker":"Intro","startTime":222.48000000000002,"endTime":227.67000000000002,"body":"I'm going to share with you why"},{"speaker":"Intro","startTime":222.48000000000002,"endTime":227.67000000000002,"body":"things are changing. And if you"},{"speaker":"Intro","startTime":227.67000000000002,"endTime":231.32999999999998,"body":"are in the place of wanting to"},{"speaker":"Intro","startTime":227.67000000000002,"endTime":231.32999999999998,"body":"make some changes in your"},{"speaker":"Intro","startTime":231.32999999999998,"endTime":236.37,"body":"content, I hope that you find"},{"speaker":"Intro","startTime":231.32999999999998,"endTime":236.37,"body":"some inspiration, some wisdom,"},{"speaker":"Intro","startTime":236.4,"endTime":240.06,"body":"and hopefully some tips and"},{"speaker":"Intro","startTime":236.4,"endTime":240.06,"body":"strategies to make this"},{"speaker":"Intro","startTime":240.06,"endTime":244.53,"body":"transition easier for you. But"},{"speaker":"Intro","startTime":240.06,"endTime":244.53,"body":"let's get into it. We're going"},{"speaker":"Intro","startTime":244.53,"endTime":247.53,"body":"to talk about how to handle"},{"speaker":"Intro","startTime":244.53,"endTime":247.53,"body":"changes in your content in"},{"speaker":"Intro","startTime":247.53,"endTime":252.12,"body":"today's episode, so let's get"},{"speaker":"Intro","startTime":247.53,"endTime":252.12,"body":"right to it. Welcome to the"},{"speaker":"Intro","startTime":252.12,"endTime":255.75,"body":"Proffitt Podcast where we teach"},{"speaker":"Intro","startTime":252.12,"endTime":255.75,"body":"you how to start launch and"},{"speaker":"Intro","startTime":255.75,"endTime":259.08,"body":"market your content with"},{"speaker":"Intro","startTime":255.75,"endTime":259.08,"body":"confidence. I'm your host,"},{"speaker":"Intro","startTime":259.08,"endTime":261.99,"body":"Krystal, Proffitt, and I'm so"},{"speaker":"Intro","startTime":259.08,"endTime":261.99,"body":"excited that you're here. Thanks"},{"speaker":"Intro","startTime":261.99,"endTime":264.48,"body":"for hanging out with me today."},{"speaker":"Intro","startTime":261.99,"endTime":264.48,"body":"Because if you've been trying to"},{"speaker":"Intro","startTime":264.48,"endTime":268.5,"body":"figure out the world of content"},{"speaker":"Intro","startTime":264.48,"endTime":268.5,"body":"creation, this is the show that"},{"speaker":"Intro","startTime":268.5,"endTime":272.15999999999997,"body":"will help be your time saving"},{"speaker":"Intro","startTime":268.5,"endTime":272.15999999999997,"body":"shortcut. So let's get right to"},{"speaker":"Intro","startTime":272.15999999999997,"endTime":273.18,"body":"it, shall we?"},{"speaker":"Here's the Backstory...","startTime":276.45000000000005,"endTime":278.07,"body":"So"},{"speaker":"Here's the Backstory...","startTime":276.45000000000005,"endTime":278.07,"body":"here's the backstory, because I"},{"speaker":"Here's the Backstory...","startTime":278.07,"endTime":281.1,"body":"know if I go on any longer"},{"speaker":"Here's the Backstory...","startTime":278.07,"endTime":281.1,"body":"without telling you what's"},{"speaker":"Here's the Backstory...","startTime":281.1,"endTime":284.43,"body":"really going on, I'm going to"},{"speaker":"Here's the Backstory...","startTime":281.1,"endTime":284.43,"body":"get a flood of DMS and messages"},{"speaker":"Here's the Backstory...","startTime":284.43,"endTime":289.86,"body":"that are like no what's really"},{"speaker":"Here's the Backstory...","startTime":284.43,"endTime":289.86,"body":"happening, I have recently"},{"speaker":"Here's the Backstory...","startTime":289.89,"endTime":295.5,"body":"accepted a position to go to"},{"speaker":"Here's the Backstory...","startTime":289.89,"endTime":295.5,"body":"work for an organization. Now"},{"speaker":"Here's the Backstory...","startTime":295.5,"endTime":298.74,"body":"I'm not going to disclose all"},{"speaker":"Here's the Backstory...","startTime":295.5,"endTime":298.74,"body":"the details behind it. But what"},{"speaker":"Here's the Backstory...","startTime":298.74,"endTime":303.9,"body":"has happened is I'm going to be"},{"speaker":"Here's the Backstory...","startTime":298.74,"endTime":303.9,"body":"joining another team as a"},{"speaker":"Here's the Backstory...","startTime":303.93,"endTime":310.14,"body":"content strategist. And in"},{"speaker":"Here's the Backstory...","startTime":303.93,"endTime":310.14,"body":"reality, it's it's a dream job,"},{"speaker":"Here's the Backstory...","startTime":310.17,"endTime":315.45000000000005,"body":"it is a dream opportunity. And"},{"speaker":"Here's the Backstory...","startTime":310.17,"endTime":315.45000000000005,"body":"it's something that I can tell"},{"speaker":"Here's the Backstory...","startTime":315.45000000000005,"endTime":318.93,"body":"you, after all the hard work"},{"speaker":"Here's the Backstory...","startTime":315.45000000000005,"endTime":318.93,"body":"that has gone into what I've"},{"speaker":"Here's the Backstory...","startTime":318.93,"endTime":322.95000000000005,"body":"created here at Proffitt Media,"},{"speaker":"Here's the Backstory...","startTime":318.93,"endTime":322.95000000000005,"body":"from the podcast, from the"},{"speaker":"Here's the Backstory...","startTime":322.95000000000005,"endTime":327.42,"body":"YouTube channel, from social"},{"speaker":"Here's the Backstory...","startTime":322.95000000000005,"endTime":327.42,"body":"media posts, to courses and"},{"speaker":"Here's the Backstory...","startTime":327.42,"endTime":331.23,"body":"building building everything in"},{"speaker":"Here's the Backstory...","startTime":327.42,"endTime":331.23,"body":"my business, I have"},{"speaker":"Here's the Backstory...","startTime":331.28999999999996,"endTime":335.37,"body":"exponentially learned so much"},{"speaker":"Here's the Backstory...","startTime":331.28999999999996,"endTime":335.37,"body":"more doing things on my own,"},{"speaker":"Here's the Backstory...","startTime":335.67,"endTime":340.32,"body":"then I would have working for"},{"speaker":"Here's the Backstory...","startTime":335.67,"endTime":340.32,"body":"another organization, probably"},{"speaker":"Here's the Backstory...","startTime":340.32,"endTime":342.96000000000004,"body":"even for the last five years,"},{"speaker":"Here's the Backstory...","startTime":340.32,"endTime":342.96000000000004,"body":"like everything was just"},{"speaker":"Here's the Backstory...","startTime":342.96000000000004,"endTime":346.62,"body":"expedited, because I had to do"},{"speaker":"Here's the Backstory...","startTime":342.96000000000004,"endTime":346.62,"body":"all these things. But in the"},{"speaker":"Here's the Backstory...","startTime":346.62,"endTime":351.96000000000004,"body":"process of realizing what this"},{"speaker":"Here's the Backstory...","startTime":346.62,"endTime":351.96000000000004,"body":"change and transition period is"},{"speaker":"Here's the Backstory...","startTime":351.96000000000004,"endTime":355.71000000000004,"body":"going to look like for my"},{"speaker":"Here's the Backstory...","startTime":351.96000000000004,"endTime":355.71000000000004,"body":"content, I realized I've got to"},{"speaker":"Here's the Backstory...","startTime":355.71000000000004,"endTime":360.81,"body":"scale everything way, way back"},{"speaker":"Here's the Backstory...","startTime":355.71000000000004,"endTime":360.81,"body":"way, way back. 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If you've never watched"},{"speaker":"Here's the Backstory...","startTime":369.48,"endTime":373.95000000000005,"body":"my YouTube videos where I talk"},{"speaker":"Here's the Backstory...","startTime":369.48,"endTime":373.95000000000005,"body":"about this, I mean, y'all let's"},{"speaker":"Here's the Backstory...","startTime":374.01,"endTime":377.46000000000004,"body":"let's just talk about there's"},{"speaker":"Here's the Backstory...","startTime":374.01,"endTime":377.46000000000004,"body":"two episodes of the podcast"},{"speaker":"Here's the Backstory...","startTime":377.46000000000004,"endTime":383.94,"body":"here, five episodes on the potty"},{"speaker":"Here's the Backstory...","startTime":377.46000000000004,"endTime":383.94,"body":"report, three YouTube videos a"},{"speaker":"Here's the Backstory...","startTime":383.94,"endTime":389.70000000000005,"body":"week, one email newsletter, and"},{"speaker":"Here's the Backstory...","startTime":383.94,"endTime":389.70000000000005,"body":"on top of that social posts in"},{"speaker":"Here's the Backstory...","startTime":389.70000000000005,"endTime":394.05,"body":"the Facebook group and on my"},{"speaker":"Here's the Backstory...","startTime":389.70000000000005,"endTime":394.05,"body":"Instagram and all the other"},{"speaker":"Here's the Backstory...","startTime":394.05,"endTime":398.46,"body":"places, it's a lot of content."},{"speaker":"Here's the Backstory...","startTime":394.05,"endTime":398.46,"body":"It's a lot, a lot, a lot of"},{"speaker":"Here's the Backstory...","startTime":398.46,"endTime":404.46,"body":"content. And in realizing my new"},{"speaker":"Here's the Backstory...","startTime":398.46,"endTime":404.46,"body":"schedule, I am still able to"},{"speaker":"Here's the Backstory...","startTime":404.46,"endTime":408.27,"body":"continue my content creation,"},{"speaker":"Here's the Backstory...","startTime":404.46,"endTime":408.27,"body":"which was fantastic. I was a"},{"speaker":"Here's the Backstory...","startTime":408.27,"endTime":412.17,"body":"little nervous about taking a"},{"speaker":"Here's the Backstory...","startTime":408.27,"endTime":412.17,"body":"position where I was, you know,"},{"speaker":"Here's the Backstory...","startTime":412.17,"endTime":415.2,"body":"if I was told you'd have to just"},{"speaker":"Here's the Backstory...","startTime":412.17,"endTime":415.2,"body":"give up all of your business and"},{"speaker":"Here's the Backstory...","startTime":415.2,"endTime":418.08,"body":"all of your content that would"},{"speaker":"Here's the Backstory...","startTime":415.2,"endTime":418.08,"body":"make me really nervous. But"},{"speaker":"Here's the Backstory...","startTime":418.08,"endTime":422.34000000000003,"body":"thankfully that is not the case"},{"speaker":"Here's the Backstory...","startTime":418.08,"endTime":422.34000000000003,"body":"for this new position. But I do"},{"speaker":"Here's the Backstory...","startTime":422.4,"endTime":426.12,"body":"I mean, I'm realistic and I know"},{"speaker":"Here's the Backstory...","startTime":422.4,"endTime":426.12,"body":"that I don't want to burn myself"},{"speaker":"Here's the Backstory...","startTime":426.12,"endTime":429.39,"body":"out. I don't want to be totally"},{"speaker":"Here's the Backstory...","startTime":426.12,"endTime":429.39,"body":"overwhelmed with a brand new"},{"speaker":"Here's the Backstory...","startTime":429.63,"endTime":434.22,"body":"role a brand new position at an"},{"speaker":"Here's the Backstory...","startTime":429.63,"endTime":434.22,"body":"organization and trying to get"},{"speaker":"Here's the Backstory...","startTime":434.25,"endTime":439.05,"body":"keep things as normal keep"},{"speaker":"Here's the Backstory...","startTime":434.25,"endTime":439.05,"body":"things as the same way that I've"},{"speaker":"Here's the Backstory...","startTime":439.05,"endTime":443.31,"body":"known them to be, for at least"},{"speaker":"Here's the Backstory...","startTime":439.05,"endTime":443.31,"body":"the last 12 months, I have been"},{"speaker":"Here's the Backstory...","startTime":443.34000000000003,"endTime":449.67,"body":"publishing content at scale. And"},{"speaker":"Here's the Backstory...","startTime":443.34000000000003,"endTime":449.67,"body":"in looking at my calendars, and"},{"speaker":"Here's the Backstory...","startTime":449.7,"endTime":454.71,"body":"how I would be able to still fit"},{"speaker":"Here's the Backstory...","startTime":449.7,"endTime":454.71,"body":"in what I love to do, which is"},{"speaker":"Here's the Backstory...","startTime":454.71,"endTime":458.7,"body":"come here with you and talk on"},{"speaker":"Here's the Backstory...","startTime":454.71,"endTime":458.7,"body":"the podcast and still do Youtube"},{"speaker":"Here's the Backstory...","startTime":458.7,"endTime":461.31,"body":"and send out my email"},{"speaker":"Here's the Backstory...","startTime":458.7,"endTime":461.31,"body":"newsletter. How can I make this"},{"speaker":"Here's the Backstory...","startTime":461.31,"endTime":467.64,"body":"work? And what I have decided is"},{"speaker":"Here's the Backstory...","startTime":461.31,"endTime":467.64,"body":"I'm going to be moving for the"},{"speaker":"Here's the Backstory...","startTime":467.64,"endTime":470.64,"body":"foreseeable future. And I may"},{"speaker":"Here's the Backstory...","startTime":467.64,"endTime":470.64,"body":"change things up. This is"},{"speaker":"Here's the Backstory...","startTime":470.64,"endTime":474.0,"body":"another beautiful thing about"},{"speaker":"Here's the Backstory...","startTime":470.64,"endTime":474.0,"body":"having your own podcast and"},{"speaker":"Here's the Backstory...","startTime":474.21,"endTime":476.88,"body":"making your own decisions and"},{"speaker":"Here's the Backstory...","startTime":474.21,"endTime":476.88,"body":"being your own boss in your"},{"speaker":"Here's the Backstory...","startTime":476.88,"endTime":482.73,"body":"business. And in your content is"},{"speaker":"Here's the Backstory...","startTime":476.88,"endTime":482.73,"body":"for the next quarter, I'm doing"},{"speaker":"Here's the Backstory...","startTime":482.76,"endTime":486.33,"body":"a trial right for the next 90"},{"speaker":"Here's the Backstory...","startTime":482.76,"endTime":486.33,"body":"days. I'm going to scale"},{"speaker":"Here's the Backstory...","startTime":486.33,"endTime":491.07,"body":"everything back to one podcast"},{"speaker":"Here's the Backstory...","startTime":486.33,"endTime":491.07,"body":"episode a week, one YouTube"},{"speaker":"Here's the Backstory...","startTime":491.07,"endTime":495.21,"body":"video a week, and my email"},{"speaker":"Here's the Backstory...","startTime":491.07,"endTime":495.21,"body":"newsletter. I'm going to"},{"speaker":"Here's the Backstory...","startTime":495.21,"endTime":500.04,"body":"continue doing the potty report."},{"speaker":"Here's the Backstory...","startTime":495.21,"endTime":500.04,"body":"Could you say that again? Siri"},{"speaker":"Here's the Backstory...","startTime":500.04,"endTime":502.71,"body":"just interrupted me. I know, she"},{"speaker":"Here's the Backstory...","startTime":500.04,"endTime":502.71,"body":"just wanted to know what I was"},{"speaker":"Here's the Backstory...","startTime":502.71,"endTime":507.21,"body":"talking about. I don't even know"},{"speaker":"Here's the Backstory...","startTime":502.71,"endTime":507.21,"body":"why she like what keyword made"},{"speaker":"Here's the Backstory...","startTime":507.21,"endTime":510.84000000000003,"body":"her wake up. But you know, here"},{"speaker":"Here's the Backstory...","startTime":507.21,"endTime":510.84000000000003,"body":"we go. Let me turn her off for a"},{"speaker":"Here's the Backstory...","startTime":510.84000000000003,"endTime":518.0699999999999,"body":"second. But it's scaling"},{"speaker":"Here's the Backstory...","startTime":510.84000000000003,"endTime":518.0699999999999,"body":"everything way, way down. And"},{"speaker":"Here's the Backstory...","startTime":518.37,"endTime":521.37,"body":"I'm what I was gonna say I'm"},{"speaker":"Here's the Backstory...","startTime":518.37,"endTime":521.37,"body":"like, she totally messed me up,"},{"speaker":"Here's the Backstory...","startTime":521.37,"endTime":523.98,"body":"I lost my train of thought, what"},{"speaker":"Here's the Backstory...","startTime":521.37,"endTime":523.98,"body":"I was going to say is I'm going"},{"speaker":"Here's the Backstory...","startTime":523.98,"endTime":529.23,"body":"to continue to do episodes of"},{"speaker":"Here's the Backstory...","startTime":523.98,"endTime":529.23,"body":"the potty reports, they may not"},{"speaker":"Here's the Backstory...","startTime":529.23,"endTime":533.01,"body":"be the exact same way like this"},{"speaker":"Here's the Backstory...","startTime":529.23,"endTime":533.01,"body":"is the part I'm still there's"},{"speaker":"Here's the Backstory...","startTime":533.01,"endTime":535.77,"body":"still a little gray area of how"},{"speaker":"Here's the Backstory...","startTime":533.01,"endTime":535.77,"body":"everything is going to be"},{"speaker":"Here's the Backstory...","startTime":535.77,"endTime":540.78,"body":"executed over the next quarter."},{"speaker":"Here's the Backstory...","startTime":535.77,"endTime":540.78,"body":"But if you're like, oh my gosh,"},{"speaker":"Here's the Backstory...","startTime":540.81,"endTime":543.5699999999999,"body":"I'm gonna miss you. Like I"},{"speaker":"Here's the Backstory...","startTime":540.81,"endTime":543.5699999999999,"body":"really I want to hear from you"},{"speaker":"Here's the Backstory...","startTime":543.5699999999999,"endTime":546.27,"body":"on a more regular basis, then I"},{"speaker":"Here's the Backstory...","startTime":543.5699999999999,"endTime":546.27,"body":"invite you to come hang out with"},{"speaker":"Here's the Backstory...","startTime":546.27,"endTime":550.1700000000001,"body":"me on the potty report, where I"},{"speaker":"Here's the Backstory...","startTime":546.27,"endTime":550.1700000000001,"body":"do publish Monday through"},{"speaker":"Here's the Backstory...","startTime":550.1700000000001,"endTime":554.13,"body":"Friday, and it's five minutes or"},{"speaker":"Here's the Backstory...","startTime":550.1700000000001,"endTime":554.13,"body":"less. So it's short, digestible"},{"speaker":"Here's the Backstory...","startTime":554.13,"endTime":557.4300000000001,"body":"content, if you've never"},{"speaker":"Here's the Backstory...","startTime":554.13,"endTime":557.4300000000001,"body":"listened to it before, I'm going"},{"speaker":"Here's the Backstory...","startTime":557.4300000000001,"endTime":558.78,"body":"to link to it in the show notes."},{"speaker":"Here's the Backstory...","startTime":557.4300000000001,"endTime":558.78,"body":"So"},{"speaker":"Here's the Backstory...","startTime":558.81,"endTime":564.15,"body":"KrystalProffitt.com/episode345"},{"speaker":"Here's the Backstory...","startTime":558.81,"endTime":564.15,"body":"is where you're going to find"},{"speaker":"Here's the Backstory...","startTime":564.15,"endTime":566.55,"body":"the show notes for today's"},{"speaker":"Here's the Backstory...","startTime":564.15,"endTime":566.55,"body":"episode."},{"speaker":"Right Time for Change","startTime":566.97,"endTime":570.09,"body":"And,"},{"speaker":"Right Time for Change","startTime":566.97,"endTime":570.09,"body":"okay, now I want to get into why"},{"speaker":"Right Time for Change","startTime":570.09,"endTime":574.2,"body":"I think this is a beautiful time"},{"speaker":"Right Time for Change","startTime":570.09,"endTime":574.2,"body":"for these changes to be"},{"speaker":"Right Time for Change","startTime":574.2,"endTime":578.94,"body":"happening. I am very"},{"speaker":"Right Time for Change","startTime":574.2,"endTime":578.94,"body":"compartmentalized. Whenever I"},{"speaker":"Right Time for Change","startTime":578.94,"endTime":584.13,"body":"think about my business, my"},{"speaker":"Right Time for Change","startTime":578.94,"endTime":584.13,"body":"schedules and how I like to plan"},{"speaker":"Right Time for Change","startTime":584.13,"endTime":589.44,"body":"my content. And we are at the"},{"speaker":"Right Time for Change","startTime":584.13,"endTime":589.44,"body":"end of a quarter when this"},{"speaker":"Right Time for Change","startTime":589.44,"endTime":594.24,"body":"episode goes live, we are"},{"speaker":"Right Time for Change","startTime":589.44,"endTime":594.24,"body":"literally it's like March 31, it"},{"speaker":"Right Time for Change","startTime":594.24,"endTime":600.69,"body":"is end of quarter 120 22. So I"},{"speaker":"Right Time for Change","startTime":594.24,"endTime":600.69,"body":"couldn't have asked for a better"},{"speaker":"Right Time for Change","startTime":600.72,"endTime":605.7,"body":"I guess a clean break in my"},{"speaker":"Right Time for Change","startTime":600.72,"endTime":605.7,"body":"content to be able to try this"},{"speaker":"Right Time for Change","startTime":605.7,"endTime":610.4100000000001,"body":"new experiment to see, you know,"},{"speaker":"Right Time for Change","startTime":605.7,"endTime":610.4100000000001,"body":"can I add in more content in the"},{"speaker":"Right Time for Change","startTime":610.4100000000001,"endTime":614.61,"body":"future? Or should I let"},{"speaker":"Right Time for Change","startTime":610.4100000000001,"endTime":614.61,"body":"something else go like I'm"},{"speaker":"Right Time for Change","startTime":614.61,"endTime":617.49,"body":"really trying to strip"},{"speaker":"Right Time for Change","startTime":614.61,"endTime":617.49,"body":"everything down to the bare"},{"speaker":"Right Time for Change","startTime":617.49,"endTime":622.5,"body":"bones. That way I can see, this"},{"speaker":"Right Time for Change","startTime":617.49,"endTime":622.5,"body":"is a sustainable pattern for me,"},{"speaker":"Right Time for Change","startTime":622.53,"endTime":626.94,"body":"I'm able to keep going. And I"},{"speaker":"Right Time for Change","startTime":622.53,"endTime":626.94,"body":"can use, you know, the same"},{"speaker":"Right Time for Change","startTime":626.94,"endTime":631.23,"body":"schedule that I've had, or that"},{"speaker":"Right Time for Change","startTime":626.94,"endTime":631.23,"body":"I will have at the end of this"},{"speaker":"Right Time for Change","startTime":631.23,"endTime":636.1800000000001,"body":"next quarter. And so it was just"},{"speaker":"Right Time for Change","startTime":631.23,"endTime":636.1800000000001,"body":"a great time for something to"},{"speaker":"Right Time for Change","startTime":636.1800000000001,"endTime":640.29,"body":"change. And I bring all this up"},{"speaker":"Right Time for Change","startTime":636.1800000000001,"endTime":640.29,"body":"because I wanted to share with"},{"speaker":"Right Time for Change","startTime":640.29,"endTime":645.36,"body":"you a few things that I have"},{"speaker":"Right Time for Change","startTime":640.29,"endTime":645.36,"body":"learned whenever it comes to"},{"speaker":"Right Time for Change","startTime":645.36,"endTime":647.61,"body":"changes in my content."},{"speaker":"YouTube vs. Podcast Changes","startTime":647.91,"endTime":650.25,"body":"Now"},{"speaker":"YouTube vs. Podcast Changes","startTime":647.91,"endTime":650.25,"body":"there's a good comparison that I"},{"speaker":"YouTube vs. Podcast Changes","startTime":650.25,"endTime":655.29,"body":"have between making changes on"},{"speaker":"YouTube vs. Podcast Changes","startTime":650.25,"endTime":655.29,"body":"my YouTube channel and making"},{"speaker":"YouTube vs. Podcast Changes","startTime":655.29,"endTime":659.46,"body":"changes on my podcast. And I"},{"speaker":"YouTube vs. Podcast Changes","startTime":655.29,"endTime":659.46,"body":"actually have a YouTube video"},{"speaker":"YouTube vs. Podcast Changes","startTime":659.46,"endTime":663.24,"body":"coming out on Friday, which this"},{"speaker":"YouTube vs. Podcast Changes","startTime":659.46,"endTime":663.24,"body":"Arizona Thursday, check it out"},{"speaker":"YouTube vs. Podcast Changes","startTime":663.24,"endTime":666.12,"body":"on Friday, you're gonna see a"},{"speaker":"YouTube vs. Podcast Changes","startTime":663.24,"endTime":666.12,"body":"YouTube video where I talk about"},{"speaker":"YouTube vs. Podcast Changes","startTime":666.12,"endTime":670.38,"body":"handling changes in your"},{"speaker":"YouTube vs. Podcast Changes","startTime":666.12,"endTime":670.38,"body":"content. But the big elephant in"},{"speaker":"YouTube vs. Podcast Changes","startTime":670.38,"endTime":674.22,"body":"the room that I address in the"},{"speaker":"YouTube vs. Podcast Changes","startTime":670.38,"endTime":674.22,"body":"video is how do you address"},{"speaker":"YouTube vs. Podcast Changes","startTime":674.22,"endTime":678.87,"body":"changes? Do you actually say"},{"speaker":"YouTube vs. Podcast Changes","startTime":674.22,"endTime":678.87,"body":"something to your audience? Or"},{"speaker":"YouTube vs. Podcast Changes","startTime":679.05,"endTime":681.84,"body":"do you just make the changes and"},{"speaker":"YouTube vs. Podcast Changes","startTime":679.05,"endTime":681.84,"body":"you're just like, it's my"},{"speaker":"YouTube vs. Podcast Changes","startTime":681.84,"endTime":684.54,"body":"content, I can do whatever I"},{"speaker":"YouTube vs. Podcast Changes","startTime":681.84,"endTime":684.54,"body":"want. I don't have to make any"},{"speaker":"YouTube vs. Podcast Changes","startTime":684.54,"endTime":688.86,"body":"changes. And it's funny because"},{"speaker":"YouTube vs. Podcast Changes","startTime":684.54,"endTime":688.86,"body":"I kind of did this backwards and"},{"speaker":"YouTube vs. Podcast Changes","startTime":688.86,"endTime":691.92,"body":"I recorded the YouTube video"},{"speaker":"YouTube vs. Podcast Changes","startTime":688.86,"endTime":691.92,"body":"first. And now I'm recording"},{"speaker":"YouTube vs. Podcast Changes","startTime":691.92,"endTime":695.49,"body":"this. But technically, this is"},{"speaker":"YouTube vs. Podcast Changes","startTime":691.92,"endTime":695.49,"body":"going to come out before the"},{"speaker":"YouTube vs. Podcast Changes","startTime":695.49,"endTime":699.42,"body":"YouTube video does but I'll link"},{"speaker":"YouTube vs. Podcast Changes","startTime":695.49,"endTime":699.42,"body":"to it in the show notes in the"},{"speaker":"YouTube vs. Podcast Changes","startTime":699.42,"endTime":703.41,"body":"future to make sure that you can"},{"speaker":"YouTube vs. Podcast Changes","startTime":699.42,"endTime":703.41,"body":"go and if you're listening to"},{"speaker":"YouTube vs. Podcast Changes","startTime":703.41,"endTime":706.08,"body":"this at a future date, you'll be"},{"speaker":"YouTube vs. Podcast Changes","startTime":703.41,"endTime":706.08,"body":"able to watch that YouTube"},{"speaker":"YouTube vs. Podcast Changes","startTime":706.08,"endTime":710.43,"body":"video. But it's an interesting"},{"speaker":"YouTube vs. Podcast Changes","startTime":706.08,"endTime":710.43,"body":"question because the way that I"},{"speaker":"YouTube vs. Podcast Changes","startTime":710.43,"endTime":715.29,"body":"view my YouTube subscribers is"},{"speaker":"YouTube vs. Podcast Changes","startTime":710.43,"endTime":715.29,"body":"different than how I view my"},{"speaker":"YouTube vs. Podcast Changes","startTime":715.29,"endTime":718.5,"body":"podcast listeners. Now maybe"},{"speaker":"YouTube vs. Podcast Changes","startTime":715.29,"endTime":718.5,"body":"you're listening and you're like"},{"speaker":"YouTube vs. Podcast Changes","startTime":718.5,"endTime":721.86,"body":"well Krystal, I'm both I listen"},{"speaker":"YouTube vs. Podcast Changes","startTime":718.5,"endTime":721.86,"body":"to your podcast and I watch your"},{"speaker":"YouTube vs. Podcast Changes","startTime":721.86,"endTime":726.51,"body":"YouTube videos will then you are"},{"speaker":"YouTube vs. Podcast Changes","startTime":721.86,"endTime":726.51,"body":"the exception and not the rule."},{"speaker":"YouTube vs. Podcast Changes","startTime":726.69,"endTime":731.43,"body":"Because I know that not everyone"},{"speaker":"YouTube vs. Podcast Changes","startTime":726.69,"endTime":731.43,"body":"who watches my YouTube videos"},{"speaker":"YouTube vs. Podcast Changes","startTime":731.46,"endTime":736.89,"body":"also listens to this podcast and"},{"speaker":"YouTube vs. Podcast Changes","startTime":731.46,"endTime":736.89,"body":"vice versa. So I knew that in"},{"speaker":"YouTube vs. Podcast Changes","startTime":736.89,"endTime":740.88,"body":"creating these changes, I needed"},{"speaker":"YouTube vs. Podcast Changes","startTime":736.89,"endTime":740.88,"body":"to address my message"},{"speaker":"YouTube vs. Podcast Changes","startTime":741.0600000000001,"endTime":746.46,"body":"differently for the podcast than"},{"speaker":"YouTube vs. Podcast Changes","startTime":741.0600000000001,"endTime":746.46,"body":"I would for my YouTube channel."},{"speaker":"YouTube vs. Podcast Changes","startTime":746.58,"endTime":749.07,"body":"And to be honest, I probably"},{"speaker":"YouTube vs. Podcast Changes","startTime":746.58,"endTime":749.07,"body":"could have made changes. And I"},{"speaker":"YouTube vs. Podcast Changes","startTime":749.07,"endTime":752.04,"body":"have made changes on my YouTube"},{"speaker":"YouTube vs. Podcast Changes","startTime":749.07,"endTime":752.04,"body":"channel without saying anything,"},{"speaker":"YouTube vs. Podcast Changes","startTime":752.25,"endTime":756.66,"body":"and no one noticed. But you can"},{"speaker":"YouTube vs. Podcast Changes","startTime":752.25,"endTime":756.66,"body":"bet your bottom dollar if I"},{"speaker":"YouTube vs. Podcast Changes","startTime":756.66,"endTime":760.2,"body":"stopped showing up on this"},{"speaker":"YouTube vs. Podcast Changes","startTime":756.66,"endTime":760.2,"body":"podcast on a regular basis, I'd"},{"speaker":"YouTube vs. Podcast Changes","startTime":760.2,"endTime":765.27,"body":"get notes. I would get messages"},{"speaker":"YouTube vs. Podcast Changes","startTime":760.2,"endTime":765.27,"body":"from people that said, Hey,"},{"speaker":"YouTube vs. Podcast Changes","startTime":765.42,"endTime":768.72,"body":"where are you? What's going on?"},{"speaker":"YouTube vs. Podcast Changes","startTime":765.42,"endTime":768.72,"body":"Are you okay? Are you sick,"},{"speaker":"YouTube vs. Podcast Changes","startTime":768.78,"endTime":773.34,"body":"because the relationship that I"},{"speaker":"YouTube vs. Podcast Changes","startTime":768.78,"endTime":773.34,"body":"have with you, my sweet podcast"},{"speaker":"YouTube vs. Podcast Changes","startTime":773.34,"endTime":776.97,"body":"listeners, it's different. It's"},{"speaker":"YouTube vs. Podcast Changes","startTime":773.34,"endTime":776.97,"body":"different. I feel like we have a"},{"speaker":"YouTube vs. Podcast Changes","startTime":776.97,"endTime":781.59,"body":"different connection, then"},{"speaker":"YouTube vs. Podcast Changes","startTime":776.97,"endTime":781.59,"body":"people that are kind of passive"},{"speaker":"YouTube vs. Podcast Changes","startTime":781.59,"endTime":786.45,"body":"watchers on YouTube. And they're"},{"speaker":"YouTube vs. Podcast Changes","startTime":781.59,"endTime":786.45,"body":"not fully engaged on my content"},{"speaker":"YouTube vs. Podcast Changes","startTime":786.45,"endTime":792.0600000000001,"body":"over there, as much as you are"},{"speaker":"YouTube vs. Podcast Changes","startTime":786.45,"endTime":792.0600000000001,"body":"here on the podcast. So I hope"},{"speaker":"YouTube vs. Podcast Changes","startTime":792.0600000000001,"endTime":794.07,"body":"that that makes sense. But I"},{"speaker":"YouTube vs. Podcast Changes","startTime":792.0600000000001,"endTime":794.07,"body":"wanted to let you know there are"},{"speaker":"YouTube vs. Podcast Changes","startTime":794.07,"endTime":796.92,"body":"two different ways to approach"},{"speaker":"YouTube vs. Podcast Changes","startTime":794.07,"endTime":796.92,"body":"this. But that's the big"},{"speaker":"YouTube vs. Podcast Changes","startTime":796.92,"endTime":800.82,"body":"question. Do you address it? Do"},{"speaker":"YouTube vs. Podcast Changes","startTime":796.92,"endTime":800.82,"body":"you say something? Or do you not"},{"speaker":"YouTube vs. Podcast Changes","startTime":800.82,"endTime":804.42,"body":"say anything? And I wanted to"},{"speaker":"YouTube vs. Podcast Changes","startTime":800.82,"endTime":804.42,"body":"give you a few examples and tell"},{"speaker":"YouTube vs. Podcast Changes","startTime":804.42,"endTime":808.95,"body":"you a little bit of the pros and"},{"speaker":"YouTube vs. Podcast Changes","startTime":804.42,"endTime":808.95,"body":"the cons to each option. Because"},{"speaker":"YouTube vs. Podcast Changes","startTime":809.4,"endTime":812.73,"body":"I don't think that you can go"},{"speaker":"YouTube vs. Podcast Changes","startTime":809.4,"endTime":812.73,"body":"right or wrong with either one,"},{"speaker":"YouTube vs. Podcast Changes","startTime":812.73,"endTime":815.13,"body":"you definitely have pros and"},{"speaker":"YouTube vs. Podcast Changes","startTime":812.73,"endTime":815.13,"body":"cons to each."},{"speaker":"Deciding to Announce Changes","startTime":815.13,"endTime":817.74,"body":"So"},{"speaker":"Deciding to Announce Changes","startTime":815.13,"endTime":817.74,"body":"let's first talk about if you"},{"speaker":"Deciding to Announce Changes","startTime":817.74,"endTime":821.25,"body":"decide that you want to address"},{"speaker":"Deciding to Announce Changes","startTime":817.74,"endTime":821.25,"body":"you're making changes. And I"},{"speaker":"Deciding to Announce Changes","startTime":821.25,"endTime":825.18,"body":"know so many of you, several of"},{"speaker":"Deciding to Announce Changes","startTime":821.25,"endTime":825.18,"body":"you are students in Proffitt"},{"speaker":"Deciding to Announce Changes","startTime":825.18,"endTime":828.96,"body":"Podcasting, and you launch your"},{"speaker":"Deciding to Announce Changes","startTime":825.18,"endTime":828.96,"body":"podcast and then about two or"},{"speaker":"Deciding to Announce Changes","startTime":828.96,"endTime":832.02,"body":"three months in, you will email"},{"speaker":"Deciding to Announce Changes","startTime":828.96,"endTime":832.02,"body":"me you'll reach out to me and"},{"speaker":"Deciding to Announce Changes","startTime":832.02,"endTime":837.0600000000001,"body":"say, I thought I wanted my show"},{"speaker":"Deciding to Announce Changes","startTime":832.02,"endTime":837.0600000000001,"body":"this one way. But I think I want"},{"speaker":"Deciding to Announce Changes","startTime":837.0600000000001,"endTime":841.05,"body":"to change things up. Do I tell"},{"speaker":"Deciding to Announce Changes","startTime":837.0600000000001,"endTime":841.05,"body":"my audience to actually say"},{"speaker":"Deciding to Announce Changes","startTime":841.05,"endTime":846.12,"body":"something? Or do I not say"},{"speaker":"Deciding to Announce Changes","startTime":841.05,"endTime":846.12,"body":"anything? And there's two, two"},{"speaker":"Deciding to Announce Changes","startTime":846.12,"endTime":848.04,"body":"different ways that you can do"},{"speaker":"Deciding to Announce Changes","startTime":846.12,"endTime":848.04,"body":"it right? You can say something"},{"speaker":"Deciding to Announce Changes","startTime":848.07,"endTime":851.13,"body":"or not say something. But if you"},{"speaker":"Deciding to Announce Changes","startTime":848.07,"endTime":851.13,"body":"say something, let's talk about"},{"speaker":"Deciding to Announce Changes","startTime":851.13,"endTime":856.41,"body":"the pros and what this actually"},{"speaker":"Deciding to Announce Changes","startTime":851.13,"endTime":856.41,"body":"looks like. So if I in the past,"},{"speaker":"Deciding to Announce Changes","startTime":856.44,"endTime":860.94,"body":"this is what I've done. When I"},{"speaker":"Deciding to Announce Changes","startTime":856.44,"endTime":860.94,"body":"announced the rebrand from the"},{"speaker":"Deciding to Announce Changes","startTime":860.94,"endTime":864.99,"body":"rookie live to the Proffitt"},{"speaker":"Deciding to Announce Changes","startTime":860.94,"endTime":864.99,"body":"Podcast, I released a bonus"},{"speaker":"Deciding to Announce Changes","startTime":864.99,"endTime":868.95,"body":"episode, this is what I did,"},{"speaker":"Deciding to Announce Changes","startTime":864.99,"endTime":868.95,"body":"instead of releasing like a"},{"speaker":"Deciding to Announce Changes","startTime":868.98,"endTime":873.12,"body":"episode that would be, you know,"},{"speaker":"Deciding to Announce Changes","startTime":868.98,"endTime":873.12,"body":"something that has shownotes."},{"speaker":"Deciding to Announce Changes","startTime":873.12,"endTime":875.61,"body":"And it's a whole thing. And I"},{"speaker":"Deciding to Announce Changes","startTime":873.12,"endTime":875.61,"body":"like I was just like, You know"},{"speaker":"Deciding to Announce Changes","startTime":875.61,"endTime":881.37,"body":"what, I just want to do a bonus"},{"speaker":"Deciding to Announce Changes","startTime":875.61,"endTime":881.37,"body":"episode that I could take down"},{"speaker":"Deciding to Announce Changes","startTime":881.37,"endTime":884.7,"body":"in the future if I wanted to. I"},{"speaker":"Deciding to Announce Changes","startTime":881.37,"endTime":884.7,"body":"remember whenever I recorded it,"},{"speaker":"Deciding to Announce Changes","startTime":884.7,"endTime":889.38,"body":"I wasn't sure if I would want"},{"speaker":"Deciding to Announce Changes","startTime":884.7,"endTime":889.38,"body":"that to live on the podcast"},{"speaker":"Deciding to Announce Changes","startTime":889.38,"endTime":891.93,"body":"forever and ever. Because I'm"},{"speaker":"Deciding to Announce Changes","startTime":889.38,"endTime":891.93,"body":"like, well, it's gonna be weird"},{"speaker":"Deciding to Announce Changes","startTime":891.93,"endTime":894.6,"body":"later, if somebody sees that."},{"speaker":"Deciding to Announce Changes","startTime":891.93,"endTime":894.6,"body":"And then they would say, Wait,"},{"speaker":"Deciding to Announce Changes","startTime":894.6,"endTime":897.33,"body":"this podcast has been the"},{"speaker":"Deciding to Announce Changes","startTime":894.6,"endTime":897.33,"body":"Proffitt Podcast all along. And"},{"speaker":"Deciding to Announce Changes","startTime":897.33,"endTime":901.08,"body":"now I see that things changed."},{"speaker":"Deciding to Announce Changes","startTime":897.33,"endTime":901.08,"body":"But as you can tell, because"},{"speaker":"Deciding to Announce Changes","startTime":901.08,"endTime":904.65,"body":"I've left every episode of every"},{"speaker":"Deciding to Announce Changes","startTime":901.08,"endTime":904.65,"body":"aired, I don't care about that"},{"speaker":"Deciding to Announce Changes","startTime":904.65,"endTime":909.72,"body":"anymore about the formality of"},{"speaker":"Deciding to Announce Changes","startTime":904.65,"endTime":909.72,"body":"putting up a bonus episode and"},{"speaker":"Deciding to Announce Changes","startTime":909.72,"endTime":912.54,"body":"then taking it down. I think"},{"speaker":"Deciding to Announce Changes","startTime":909.72,"endTime":912.54,"body":"that that's a lot of work. But"},{"speaker":"Deciding to Announce Changes","startTime":912.69,"endTime":915.33,"body":"you could release a bonus"},{"speaker":"Deciding to Announce Changes","startTime":912.69,"endTime":915.33,"body":"episode saying, Hey, guys,"},{"speaker":"Deciding to Announce Changes","startTime":915.33,"endTime":918.8100000000001,"body":"things are changing. Here's why"},{"speaker":"Deciding to Announce Changes","startTime":915.33,"endTime":918.8100000000001,"body":"we're making changes here with"},{"speaker":"Deciding to Announce Changes","startTime":918.8100000000001,"endTime":921.9,"body":"that, here's what that looks"},{"speaker":"Deciding to Announce Changes","startTime":918.8100000000001,"endTime":921.9,"body":"like. You could send an email to"},{"speaker":"Deciding to Announce Changes","startTime":921.9,"endTime":925.62,"body":"your list and tell them the"},{"speaker":"Deciding to Announce Changes","startTime":921.9,"endTime":925.62,"body":"exact same things like this is"},{"speaker":"Deciding to Announce Changes","startTime":925.62,"endTime":929.43,"body":"what's happening. This is why if"},{"speaker":"Deciding to Announce Changes","startTime":925.62,"endTime":929.43,"body":"you wanted to make this big"},{"speaker":"Deciding to Announce Changes","startTime":929.43,"endTime":933.0600000000001,"body":"explanation, and I think it"},{"speaker":"Deciding to Announce Changes","startTime":929.43,"endTime":933.0600000000001,"body":"really just depends on the"},{"speaker":"Deciding to Announce Changes","startTime":933.0600000000001,"endTime":935.64,"body":"relationship that you have with"},{"speaker":"Deciding to Announce Changes","startTime":933.0600000000001,"endTime":935.64,"body":"your audience. Because I know"},{"speaker":"Deciding to Announce Changes","startTime":935.64,"endTime":939.66,"body":"some of you have huge"},{"speaker":"Deciding to Announce Changes","startTime":935.64,"endTime":939.66,"body":"followings. And you have a"},{"speaker":"Deciding to Announce Changes","startTime":939.66,"endTime":943.65,"body":"massive audience, either on"},{"speaker":"Deciding to Announce Changes","startTime":939.66,"endTime":943.65,"body":"social media or your email list,"},{"speaker":"Deciding to Announce Changes","startTime":943.68,"endTime":947.1,"body":"even on your podcast. And you're"},{"speaker":"Deciding to Announce Changes","startTime":943.68,"endTime":947.1,"body":"like, well, people would ask a"},{"speaker":"Deciding to Announce Changes","startTime":947.1,"endTime":950.34,"body":"lot of questions. So it's better"},{"speaker":"Deciding to Announce Changes","startTime":947.1,"endTime":950.34,"body":"to just head them off at the"},{"speaker":"Deciding to Announce Changes","startTime":950.34,"endTime":954.12,"body":"beginning, and you decide you're"},{"speaker":"Deciding to Announce Changes","startTime":950.34,"endTime":954.12,"body":"going to make this announcement."},{"speaker":"Deciding to Announce Changes","startTime":954.18,"endTime":956.43,"body":"So this is how you could do it."},{"speaker":"Pros: Announcing Changes","startTime":956.58,"endTime":958.77,"body":"And"},{"speaker":"Pros: Announcing Changes","startTime":956.58,"endTime":958.77,"body":"the Pro to doing this is it"},{"speaker":"Pros: Announcing Changes","startTime":958.77,"endTime":962.88,"body":"keeps your audience informed of"},{"speaker":"Pros: Announcing Changes","startTime":958.77,"endTime":962.88,"body":"what they can expect in your"},{"speaker":"Pros: Announcing Changes","startTime":962.88,"endTime":967.68,"body":"content. But two, it also can"},{"speaker":"Pros: Announcing Changes","startTime":962.88,"endTime":967.68,"body":"get them excited about what's to"},{"speaker":"Pros: Announcing Changes","startTime":967.68,"endTime":972.87,"body":"come. So if let's say you were"},{"speaker":"Pros: Announcing Changes","startTime":967.68,"endTime":972.87,"body":"talking about one specific thing"},{"speaker":"Pros: Announcing Changes","startTime":972.87,"endTime":976.11,"body":"and your content, but then you"},{"speaker":"Pros: Announcing Changes","startTime":972.87,"endTime":976.11,"body":"realize, you know what, I really"},{"speaker":"Pros: Announcing Changes","startTime":976.11,"endTime":980.7,"body":"need to narrow my focus and get"},{"speaker":"Pros: Announcing Changes","startTime":976.11,"endTime":980.7,"body":"even more niche down and talk"},{"speaker":"Pros: Announcing Changes","startTime":980.7,"endTime":983.34,"body":"about this specific thing,"},{"speaker":"Pros: Announcing Changes","startTime":980.7,"endTime":983.34,"body":"because it's what my audience"},{"speaker":"Pros: Announcing Changes","startTime":983.34,"endTime":986.94,"body":"really wants to talk about. And"},{"speaker":"Pros: Announcing Changes","startTime":983.34,"endTime":986.94,"body":"you announce to them, Hey, guys,"},{"speaker":"Pros: Announcing Changes","startTime":986.94,"endTime":991.26,"body":"we're changing things up. And"},{"speaker":"Pros: Announcing Changes","startTime":986.94,"endTime":991.26,"body":"I'm going to switch it to where"},{"speaker":"Pros: Announcing Changes","startTime":991.26,"endTime":994.38,"body":"we talk about this other topic"},{"speaker":"Pros: Announcing Changes","startTime":991.26,"endTime":994.38,"body":"instead, then your audience may"},{"speaker":"Pros: Announcing Changes","startTime":994.38,"endTime":997.92,"body":"be really excited about it and"},{"speaker":"Pros: Announcing Changes","startTime":994.38,"endTime":997.92,"body":"say, Yes, we can't wait, when's"},{"speaker":"Pros: Announcing Changes","startTime":997.92,"endTime":998.73,"body":"it coming?"},{"speaker":"Con: Announcing Changes","startTime":999.3,"endTime":1000.62,"body":"But"},{"speaker":"Con: Announcing Changes","startTime":999.3,"endTime":1000.62,"body":"let's talk about the con."},{"speaker":"Con: Announcing Changes","startTime":1001.34,"endTime":1004.97,"body":"Because there's a con to doing"},{"speaker":"Con: Announcing Changes","startTime":1001.34,"endTime":1004.97,"body":"this. And that is it leaves"},{"speaker":"Con: Announcing Changes","startTime":1005.0,"endTime":1008.72,"body":"opportunities for people to"},{"speaker":"Con: Announcing Changes","startTime":1005.0,"endTime":1008.72,"body":"question if this is the right"},{"speaker":"Con: Announcing Changes","startTime":1008.72,"endTime":1012.32,"body":"decision for your content. So"},{"speaker":"Con: Announcing Changes","startTime":1008.72,"endTime":1012.32,"body":"you're kind of leaving yourself"},{"speaker":"Con: Announcing Changes","startTime":1012.35,"endTime":1017.0600000000001,"body":"wide open to have people give"},{"speaker":"Con: Announcing Changes","startTime":1012.35,"endTime":1017.0600000000001,"body":"you all of their feedback. And"},{"speaker":"Con: Announcing Changes","startTime":1017.0600000000001,"endTime":1020.54,"body":"we've talked about feedback many"},{"speaker":"Con: Announcing Changes","startTime":1017.0600000000001,"endTime":1020.54,"body":"times on this podcast where it's"},{"speaker":"Con: Announcing Changes","startTime":1020.54,"endTime":1023.63,"body":"usually a positive thing. Like"},{"speaker":"Con: Announcing Changes","startTime":1020.54,"endTime":1023.63,"body":"oh, you know, your podcast"},{"speaker":"Con: Announcing Changes","startTime":1023.63,"endTime":1026.21,"body":"marketing. You want to get lots"},{"speaker":"Con: Announcing Changes","startTime":1023.63,"endTime":1026.21,"body":"of customer feedback and"},{"speaker":"Con: Announcing Changes","startTime":1026.3899999999999,"endTime":1029.87,"body":"listener feedback and really"},{"speaker":"Con: Announcing Changes","startTime":1026.3899999999999,"endTime":1029.87,"body":"understand what people want and"},{"speaker":"Con: Announcing Changes","startTime":1029.87,"endTime":1033.17,"body":"how you can give it to them. But"},{"speaker":"Con: Announcing Changes","startTime":1029.87,"endTime":1033.17,"body":"there's times when you're like,"},{"speaker":"Con: Announcing Changes","startTime":1033.5,"endTime":1038.12,"body":"I'm making this too. decision in"},{"speaker":"Con: Announcing Changes","startTime":1033.5,"endTime":1038.12,"body":"my audience's opinion, isn't"},{"speaker":"Con: Announcing Changes","startTime":1038.12,"endTime":1043.4,"body":"going to sway me against what"},{"speaker":"Con: Announcing Changes","startTime":1038.12,"endTime":1043.4,"body":"I've already decided. And that's"},{"speaker":"Con: Announcing Changes","startTime":1043.4,"endTime":1047.33,"body":"one of the things where you"},{"speaker":"Con: Announcing Changes","startTime":1043.4,"endTime":1047.33,"body":"could get a huge influx of"},{"speaker":"Con: Announcing Changes","startTime":1047.33,"endTime":1050.1799999999998,"body":"people saying, Well, you"},{"speaker":"Con: Announcing Changes","startTime":1047.33,"endTime":1050.1799999999998,"body":"shouldn't do it on Wednesdays"},{"speaker":"Con: Announcing Changes","startTime":1050.1799999999998,"endTime":1053.9,"body":"because that's the one day where"},{"speaker":"Con: Announcing Changes","startTime":1050.1799999999998,"endTime":1053.9,"body":"I have bla bla bla, or I, you"},{"speaker":"Con: Announcing Changes","startTime":1053.9,"endTime":1057.35,"body":"know, I hate to see you go from"},{"speaker":"Con: Announcing Changes","startTime":1053.9,"endTime":1057.35,"body":"two episodes down to one, like,"},{"speaker":"Con: Announcing Changes","startTime":1057.35,"endTime":1059.9,"body":"what am I going to do in my"},{"speaker":"Con: Announcing Changes","startTime":1057.35,"endTime":1059.9,"body":"spare time? Or what am I going"},{"speaker":"Con: Announcing Changes","startTime":1059.9,"endTime":1064.8200000000002,"body":"to do instead? Like, there can"},{"speaker":"Con: Announcing Changes","startTime":1059.9,"endTime":1064.8200000000002,"body":"be a backlash to making this big"},{"speaker":"Con: Announcing Changes","startTime":1064.8200000000002,"endTime":1069.3200000000002,"body":"announcement making a big hoopla"},{"speaker":"Con: Announcing Changes","startTime":1064.8200000000002,"endTime":1069.3200000000002,"body":"about making changes. So just be"},{"speaker":"Con: Announcing Changes","startTime":1069.3200000000002,"endTime":1072.62,"body":"aware of that. I don't tell you"},{"speaker":"Con: Announcing Changes","startTime":1069.3200000000002,"endTime":1072.62,"body":"this to discourage you from"},{"speaker":"Con: Announcing Changes","startTime":1072.62,"endTime":1075.8600000000001,"body":"making an announcement. I just"},{"speaker":"Con: Announcing Changes","startTime":1072.62,"endTime":1075.8600000000001,"body":"let you know, like, what I"},{"speaker":"Con: Announcing Changes","startTime":1075.8600000000001,"endTime":1079.6399999999999,"body":"announced today, on this"},{"speaker":"Con: Announcing Changes","startTime":1075.8600000000001,"endTime":1079.6399999999999,"body":"episode, I may have a few of you"},{"speaker":"Con: Announcing Changes","startTime":1079.6399999999999,"endTime":1082.37,"body":"reach out to me and say, What"},{"speaker":"Con: Announcing Changes","startTime":1079.6399999999999,"endTime":1082.37,"body":"are you talking about? You're"},{"speaker":"Con: Announcing Changes","startTime":1082.37,"endTime":1086.03,"body":"doing this you're not gonna keep"},{"speaker":"Con: Announcing Changes","startTime":1082.37,"endTime":1086.03,"body":"going on this path that you've"},{"speaker":"Con: Announcing Changes","startTime":1086.03,"endTime":1091.04,"body":"been going on for a while I I'm"},{"speaker":"Con: Announcing Changes","startTime":1086.03,"endTime":1091.04,"body":"fully prepared to receive those"},{"speaker":"Con: Announcing Changes","startTime":1091.04,"endTime":1094.55,"body":"types of comments and those"},{"speaker":"Con: Announcing Changes","startTime":1091.04,"endTime":1094.55,"body":"types of emails, messages, like"},{"speaker":"Con: Announcing Changes","startTime":1094.58,"endTime":1098.03,"body":"bring it on, it's fine. It's"},{"speaker":"Con: Announcing Changes","startTime":1094.58,"endTime":1098.03,"body":"cool. Like I I invite those"},{"speaker":"Con: Announcing Changes","startTime":1098.03,"endTime":1101.33,"body":"types of things, but it's why I"},{"speaker":"Con: Announcing Changes","startTime":1098.03,"endTime":1101.33,"body":"wanted to tell you about it in"},{"speaker":"Con: Announcing Changes","startTime":1101.33,"endTime":1104.1799999999998,"body":"today's episode, because I've"},{"speaker":"Con: Announcing Changes","startTime":1101.33,"endTime":1104.1799999999998,"body":"lived through this multiple"},{"speaker":"Con: Announcing Changes","startTime":1104.1799999999998,"endTime":1107.5700000000002,"body":"times already. This isn't my"},{"speaker":"Con: Announcing Changes","startTime":1104.1799999999998,"endTime":1107.5700000000002,"body":"first rodeo, okay, are like we"},{"speaker":"Con: Announcing Changes","startTime":1107.5700000000002,"endTime":1111.5900000000001,"body":"say in Texas, this is my first"},{"speaker":"Con: Announcing Changes","startTime":1107.5700000000002,"endTime":1111.5900000000001,"body":"rodeo. That's probably the most"},{"speaker":"Con: Announcing Changes","startTime":1111.5900000000001,"endTime":1116.27,"body":"Texan. At first, I've ever"},{"speaker":"Con: Announcing Changes","startTime":1111.5900000000001,"endTime":1116.27,"body":"intentionally tried to sound on"},{"speaker":"Con: Announcing Changes","startTime":1116.27,"endTime":1116.99,"body":"this podcast."},{"speaker":"Make Changes Without Saying Anything","startTime":1116.99,"endTime":1119.45,"body":"But"},{"speaker":"Make Changes Without Saying Anything","startTime":1116.99,"endTime":1119.45,"body":"let's talk about what if you"},{"speaker":"Make Changes Without Saying Anything","startTime":1119.45,"endTime":1123.65,"body":"make changes, and you don't say"},{"speaker":"Make Changes Without Saying Anything","startTime":1119.45,"endTime":1123.65,"body":"anything, because this is what I"},{"speaker":"Make Changes Without Saying Anything","startTime":1123.65,"endTime":1127.04,"body":"recently did with my YouTube"},{"speaker":"Make Changes Without Saying Anything","startTime":1123.65,"endTime":1127.04,"body":"channel, kind of here on the"},{"speaker":"Make Changes Without Saying Anything","startTime":1127.04,"endTime":1131.5700000000002,"body":"podcast, you may have noticed"},{"speaker":"Make Changes Without Saying Anything","startTime":1127.04,"endTime":1131.5700000000002,"body":"that we rebranded the audio clip"},{"speaker":"Make Changes Without Saying Anything","startTime":1131.5700000000002,"endTime":1134.87,"body":"that you hear at the beginning,"},{"speaker":"Make Changes Without Saying Anything","startTime":1131.5700000000002,"endTime":1134.87,"body":"it's still very similar to what"},{"speaker":"Make Changes Without Saying Anything","startTime":1134.87,"endTime":1137.87,"body":"it has been for hundreds of"},{"speaker":"Make Changes Without Saying Anything","startTime":1134.87,"endTime":1137.87,"body":"episodes, when it says Welcome"},{"speaker":"Make Changes Without Saying Anything","startTime":1137.87,"endTime":1141.6799999999998,"body":"to the Proffitt Podcast, I"},{"speaker":"Make Changes Without Saying Anything","startTime":1137.87,"endTime":1141.6799999999998,"body":"switched it to, instead of just"},{"speaker":"Make Changes Without Saying Anything","startTime":1141.6799999999998,"endTime":1145.04,"body":"talking about podcasting, we're"},{"speaker":"Make Changes Without Saying Anything","startTime":1141.6799999999998,"endTime":1145.04,"body":"talking about content creation"},{"speaker":"Make Changes Without Saying Anything","startTime":1145.04,"endTime":1148.9099999999999,"body":"and content strategy, creating"},{"speaker":"Make Changes Without Saying Anything","startTime":1145.04,"endTime":1148.9099999999999,"body":"content with confidence, right,"},{"speaker":"Make Changes Without Saying Anything","startTime":1148.94,"endTime":1152.63,"body":"we've changed it a little bit,"},{"speaker":"Make Changes Without Saying Anything","startTime":1148.94,"endTime":1152.63,"body":"it was a subtle change. But you"},{"speaker":"Make Changes Without Saying Anything","startTime":1152.63,"endTime":1156.26,"body":"knew that things were a little"},{"speaker":"Make Changes Without Saying Anything","startTime":1152.63,"endTime":1156.26,"body":"bit different. On the YouTube"},{"speaker":"Make Changes Without Saying Anything","startTime":1156.26,"endTime":1158.87,"body":"channel, I didn't say anything,"},{"speaker":"Make Changes Without Saying Anything","startTime":1156.26,"endTime":1158.87,"body":"I just changed a whole bunch of"},{"speaker":"Make Changes Without Saying Anything","startTime":1158.87,"endTime":1161.96,"body":"stuff. I didn't make an"},{"speaker":"Make Changes Without Saying Anything","startTime":1158.87,"endTime":1161.96,"body":"announcement, I didn't make a"},{"speaker":"Make Changes Without Saying Anything","startTime":1161.96,"endTime":1166.73,"body":"video about it. I didn't say Oh,"},{"speaker":"Make Changes Without Saying Anything","startTime":1161.96,"endTime":1166.73,"body":"this is why things are changing."},{"speaker":"Make Changes Without Saying Anything","startTime":1166.73,"endTime":1168.4699999999998,"body":"And this is how they're"},{"speaker":"Make Changes Without Saying Anything","startTime":1166.73,"endTime":1168.4699999999998,"body":"changing. I didn't do any of"},{"speaker":"Make Changes Without Saying Anything","startTime":1168.4699999999998,"endTime":1168.83,"body":"that."},{"speaker":"Pros: Changes w/o Saying Anything","startTime":1169.2199999999998,"endTime":1172.94,"body":"So"},{"speaker":"Pros: Changes w/o Saying Anything","startTime":1169.2199999999998,"endTime":1172.94,"body":"I did not explain to my audience"},{"speaker":"Pros: Changes w/o Saying Anything","startTime":1173.0,"endTime":1177.8600000000001,"body":"what was happening. And that's"},{"speaker":"Pros: Changes w/o Saying Anything","startTime":1173.0,"endTime":1177.8600000000001,"body":"actually one of the pros of"},{"speaker":"Pros: Changes w/o Saying Anything","startTime":1177.8600000000001,"endTime":1181.1,"body":"doing this is you just make the"},{"speaker":"Pros: Changes w/o Saying Anything","startTime":1177.8600000000001,"endTime":1181.1,"body":"shift, and you don't feel the"},{"speaker":"Pros: Changes w/o Saying Anything","startTime":1181.1,"endTime":1185.21,"body":"need to create a bonus episode"},{"speaker":"Pros: Changes w/o Saying Anything","startTime":1181.1,"endTime":1185.21,"body":"and create a YouTube video,"},{"speaker":"Pros: Changes w/o Saying Anything","startTime":1185.21,"endTime":1188.3600000000001,"body":"write an email to your audience"},{"speaker":"Pros: Changes w/o Saying Anything","startTime":1185.21,"endTime":1188.3600000000001,"body":"post on social media, you just"},{"speaker":"Pros: Changes w/o Saying Anything","startTime":1188.3600000000001,"endTime":1191.81,"body":"make the change and you just go,"},{"speaker":"Pros: Changes w/o Saying Anything","startTime":1188.3600000000001,"endTime":1191.81,"body":"that's a pro because it's a lot"},{"speaker":"Pros: Changes w/o Saying Anything","startTime":1191.81,"endTime":1195.8600000000001,"body":"faster. There's not a lot of,"},{"speaker":"Pros: Changes w/o Saying Anything","startTime":1191.81,"endTime":1195.8600000000001,"body":"you know, questioning, should I"},{"speaker":"Pros: Changes w/o Saying Anything","startTime":1195.8600000000001,"endTime":1197.75,"body":"say something you're in, you're"},{"speaker":"Pros: Changes w/o Saying Anything","startTime":1195.8600000000001,"endTime":1197.75,"body":"just like, Nope, I'm just gonna"},{"speaker":"Pros: Changes w/o Saying Anything","startTime":1197.75,"endTime":1199.7600000000002,"body":"make the change. It's kind of"},{"speaker":"Pros: Changes w/o Saying Anything","startTime":1197.75,"endTime":1199.7600000000002,"body":"like ripping off the band aid,"},{"speaker":"Pros: Changes w/o Saying Anything","startTime":1199.7600000000002,"endTime":1202.58,"body":"right? I'm just gonna rip off"},{"speaker":"Pros: Changes w/o Saying Anything","startTime":1199.7600000000002,"endTime":1202.58,"body":"the band aid and make it happen."},{"speaker":"Cons: Changes w/o Saying Anything","startTime":1202.94,"endTime":1780.8600000000001,"body":"But the cons to this is your audience can just feel blindsided. And I know that sounds a little dramatic, but it is how it feels because I've actually had this happen, where I'm listening to a podcast, you know, regularly for a really long time. And then all of a sudden, they stop publishing. I'm like, well, that's weird. They missed a week. And then the next week, they don't publish either. And then the next week, they don't publish and then I go and I look, I'm like, Oh, they totally rebrand. They just stopped their podcast altogether. Well, that kind of leaves a bad taste in my mouth as a consumer because I'm like, What the heck happened? Like, where did where do you go? How did you just abandon us. So it's one of the things that you have to be aware of that could happen if you don't make any announcement, you don't address it, you just kind of brushed it under the rug that you made changes and you move forward that you can instead of you know, the first one was you'd get unwanted feedback necessarily from your audience. But this way, you may have a little bit of animosity from your audience that's like, hey, what, what happened? Like, dude, because I have three boys. I hear bro all the time, bro. What happened? Why did you leave us hanging in? That was my sore tip to sound like one of the youtubers that they follow. And I should just stop because that that was terrible. Like one of the other things is, you could and it makes me sad to even think about this happening to this podcast or anybody else's content is you could just have people saying, We don't like your changes. And I loved when you had two podcast episodes a week and I don't like the one episode a week. It's not for me it was much better. Your show was so much better whenever it was two episodes a week instead of one. Or I loved it when you published three YouTube videos instead of one. And they could leave. Oh, it's terrible, right? Like just the thought of it makes me cringe and it makes my stomach flip a little bit that somebody would be so upset with changes that I'm making in my business and in my content that they would just pick up and leave and say, sorry, the st. One I signed up for, I'm just gonna go find, take my business elsewhere, right? Take my earbuds, my earbuds, I totally smashed two words together, air pods and earbuds together, I'm gonna take my earbuds somewhere else, because you decided to make a change. And that's what you have to realize that's the harsh reality of making changes in your content is not everybody's going to stick around. And not everyone will love the fact that you made a change in your content. But that's also life. Right? That is life. There are changes that happen. And we've talked about changes before we talked about. There's one of my favorite episodes of the potty report that it just I'm so proud of the title of this episode, because it just makes me smile every single time. And it's a saying that my brother and I, I don't know where if he got it from somebody, he has a lot of like, we'll call them redneck isms where it's just like, What are you even talking about? Like, he'll have things about buried coffee cans in the yard, and just all kinds of random things that I'm like art is this English is this. So what we're talking about in the title that I came up with is, if you're feeling froggy, jump, it it has everything to do with if you feel like your content needs a change, make that change. If you're not having fun in your content anymore. If you don't feel creative in your content, if it's dragging you in, like killing you inside to have interviews with boring people on your show. And you're just like, why am I doing this? Well reevaluate it. Like choose fun in your content, choose creativity, choose something that's going to be doable for your personal schedule, your professional schedule, like it works with, you know, you having dinner with your kids every night, or you being able to spend time with your spouse on the weekends, or you being able to just pick up and go whenever you want to go visit family members or hang out with friends. Like I think that so often people get wrapped up in and this is me included, okay? Like I'm not excluding myself at all. But we get so wrapped up in our current pace of life, our current schedules, the comfort zone, the plan where we have everything figured out. And then it's hard to break free from"},{"speaker":"Cons: Changes w/o Saying Anything","startTime":1202.94,"endTime":1780.8600000000001,"body":"that."},{"speaker":"My Personal Journey with This","startTime":1489.17,"endTime":1726.44,"body":"And the reason why I really say like I'm I'm including myself in this is because I have woken up the last few days, knowing that these changes were coming to my content, knowing that I would have to record this episode today. And I grappled with all the things that we just talked about, hey, I was like, Should I do a bonus episode? Should this be a full episode? Should I tell you all the thing? Should I not tell you all the things should I just carry on like, everything is hunky dory and nothing has changed, but then you would see all the different changes in my content. And then I'd get all these questions. And then I thought, well, this is actually a great opportunity to not only practice what I preach, but if you're going to talk the talk, walk the walk. And I really wanted to show you that it's possible to make changes, it's possible to tell your audience about changes. And I hope that you will continue to hang out here with me as we go through this evolution of Content Strategy and content creation, because I'm not going anywhere. That's bottom line. I have no plans to get up and walk away from this podcast, or stop producing YouTube videos or abandon my email list and be gone forever. None of that's going to happen. But things are going to be scaled back. Things are going to be a little different around here as I adjust to the new schedules and figuring out what content looks like for Proffitt Media over the next quarter, even the next 12 months of how can I really balance the two and not overwork myself, not overdo it and still be able to have fun, because that's really really truly what I chase. And it's why we are here and episode 345 of this podcast like how wild is that 345 episodes and I have gone through so many changes so many iterations and I get questions about this all the time is how do you know when it's okay to change? How do you know if your audience is going to be okay with it? Well, one, it's okay to change anytime you feel like you need to change, and to I have no control over what my audience does, I don't, I have no control over whether someone decides to stick around or not come back next week, I have no control over that. But what I do have control over is my integrity, my transparency, and my ability to connect with my audience and really be on the same level as you like, just level with you. This is what's happening. And this is the principles that I want to have in my business to where you feel the genuine ability for someone to communicate with you, hey, this was happening. This is why it's happening. And I don't want you to feel left in the dark. But I also just want you to know, I see you, if you're making changes, I've been there. If you're thinking about doing it, I've grappled with it too. If you're struggling to understand, is this the right move for me or not a same? I've been there. But being open and honest has always been something that I have valued in my mentors, and it is what I truly wanted to convey here on this podcast. So reach out if you have any questions, and let me know that you're here with me on the journey as we continue to evolve and grow as content creators as strategist. And I'm so excited for what lies ahead. And I hope that you join me on this"},{"speaker":"My Personal Journey with This","startTime":1489.17,"endTime":1726.44,"body":"journey."},{"speaker":"Let's Talk About Seasons","startTime":1726.44,"endTime":1728.592,"body":"But"},{"speaker":"Let's Talk About Seasons","startTime":1726.44,"endTime":1728.592,"body":"make sure you go check out the"},{"speaker":"Let's Talk About Seasons","startTime":1728.6550000000002,"endTime":1731.5680000000002,"body":"show notes. So"},{"speaker":"Let's Talk About Seasons","startTime":1728.6550000000002,"endTime":1731.5680000000002,"body":"KrystalProffitt.com/episode345."},{"speaker":"Let's Talk About Seasons","startTime":1731.6309999999999,"endTime":1735.2399999999998,"body":"I'm going to also link to"},{"speaker":"Let's Talk About Seasons","startTime":1731.6309999999999,"endTime":1735.2399999999998,"body":"because I know we didn't really"},{"speaker":"Let's Talk About Seasons","startTime":1735.3029999999999,"endTime":1739.0390000000002,"body":"talk about it in detail about"},{"speaker":"Let's Talk About Seasons","startTime":1735.3029999999999,"endTime":1739.0390000000002,"body":"seasons, but I have a YouTube"},{"speaker":"Let's Talk About Seasons","startTime":1739.1019999999999,"endTime":1742.7109999999998,"body":"video and a podcast episode"},{"speaker":"Let's Talk About Seasons","startTime":1739.1019999999999,"endTime":1742.7109999999998,"body":"about seasons. So and I don't"},{"speaker":"Let's Talk About Seasons","startTime":1742.775,"endTime":1746.8270000000002,"body":"like to talk about it too much."},{"speaker":"Let's Talk About Seasons","startTime":1742.775,"endTime":1746.8270000000002,"body":"Because I don't do this. I don't"},{"speaker":"Let's Talk About Seasons","startTime":1746.8899999999999,"endTime":1750.562,"body":"do seasons on the podcast. But I"},{"speaker":"Let's Talk About Seasons","startTime":1746.8899999999999,"endTime":1750.562,"body":"have talked about it from"},{"speaker":"Let's Talk About Seasons","startTime":1750.625,"endTime":1754.424,"body":"perspectives of other people"},{"speaker":"Let's Talk About Seasons","startTime":1750.625,"endTime":1754.424,"body":"sharing what it's like for them"},{"speaker":"Let's Talk About Seasons","startTime":1754.4879999999998,"endTime":1758.223,"body":"to have seasons of their show"},{"speaker":"Let's Talk About Seasons","startTime":1754.4879999999998,"endTime":1758.223,"body":"what it's like for them to do"},{"speaker":"Let's Talk About Seasons","startTime":1758.286,"endTime":1762.085,"body":"seasons of, you know, YouTube"},{"speaker":"Let's Talk About Seasons","startTime":1758.286,"endTime":1762.085,"body":"videos, and email newsletters,"},{"speaker":"Let's Talk About Seasons","startTime":1762.149,"endTime":1766.074,"body":"and just a few different ways"},{"speaker":"Let's Talk About Seasons","startTime":1762.149,"endTime":1766.074,"body":"that you could use season. So go"},{"speaker":"Let's Talk About Seasons","startTime":1766.1370000000002,"endTime":1769.1129999999998,"body":"to the shownotes"},{"speaker":"Let's Talk About Seasons","startTime":1766.1370000000002,"endTime":1769.1129999999998,"body":"KrystalProffitt.com/episode345"},{"speaker":"Let's Talk About Seasons","startTime":1769.176,"endTime":1772.7849999999999,"body":"to check out that content,"},{"speaker":"Let's Talk About Seasons","startTime":1769.176,"endTime":1772.7849999999999,"body":"because I think that that is a"},{"speaker":"Let's Talk About Seasons","startTime":1772.8490000000002,"endTime":1776.458,"body":"great option for a lot of"},{"speaker":"Let's Talk About Seasons","startTime":1772.8490000000002,"endTime":1776.458,"body":"people. It's just not something"},{"speaker":"Let's Talk About Seasons","startTime":1776.5210000000002,"endTime":1780.636,"body":"I have a ton of experience with."},{"speaker":"Let's Talk About Seasons","startTime":1776.5210000000002,"endTime":1780.636,"body":"But I do have some content about"},{"speaker":"Let's Talk About Seasons","startTime":1780.6999999999998,"endTime":1780.8899999999999,"body":"it."},{"speaker":"Outro","startTime":1780.8899999999999,"endTime":1783.2600000000002,"body":"So again, go to the"},{"speaker":"Outro","startTime":1780.8899999999999,"endTime":1783.2600000000002,"body":"shownotes"},{"speaker":"Outro","startTime":1783.29,"endTime":1788.75,"body":"KrystalProffitt.com/episode345."},{"speaker":"Outro","startTime":1783.29,"endTime":1788.75,"body":"But that's all I have for you"},{"speaker":"Outro","startTime":1788.75,"endTime":1791.7199999999998,"body":"today. So if this is your first"},{"speaker":"Outro","startTime":1788.75,"endTime":1791.7199999999998,"body":"time tuning in, thank you so"},{"speaker":"Outro","startTime":1791.7199999999998,"endTime":1796.4899999999998,"body":"much for being a listener and if"},{"speaker":"Outro","startTime":1791.7199999999998,"endTime":1796.4899999999998,"body":"this is your 340/5 time tuning"},{"speaker":"Outro","startTime":1796.4899999999998,"endTime":1800.5700000000002,"body":"in, thank you so much for being"},{"speaker":"Outro","startTime":1796.4899999999998,"endTime":1800.5700000000002,"body":"here with me through this whole"},{"speaker":"Outro","startTime":1800.5700000000002,"endTime":1805.31,"body":"wild ride of content creation"},{"speaker":"Outro","startTime":1800.5700000000002,"endTime":1805.31,"body":"and I am so blessed to have you"},{"speaker":"Outro","startTime":1805.3400000000001,"endTime":1808.4299999999998,"body":"as a listener and I hope that"},{"speaker":"Outro","startTime":1805.3400000000001,"endTime":1808.4299999999998,"body":"you hang around with us. I would"},{"speaker":"Outro","startTime":1808.4299999999998,"endTime":1810.8899999999999,"body":"love it if you would take a"},{"speaker":"Outro","startTime":1808.4299999999998,"endTime":1810.8899999999999,"body":"screenshot wherever you're"},{"speaker":"Outro","startTime":1810.8899999999999,"endTime":1815.06,"body":"listening to this episode, tag"},{"speaker":"Outro","startTime":1810.8899999999999,"endTime":1815.06,"body":"me on Instagram. Let me know"},{"speaker":"Outro","startTime":1815.06,"endTime":1819.4099999999999,"body":"what your number one takeaway"},{"speaker":"Outro","startTime":1815.06,"endTime":1819.4099999999999,"body":"was for today, or just whatever"},{"speaker":"Outro","startTime":1819.4099999999999,"endTime":1824.0300000000002,"body":"you want to say about today's"},{"speaker":"Outro","startTime":1819.4099999999999,"endTime":1824.0300000000002,"body":"episode. And as always remember,"},{"speaker":"Outro","startTime":1824.21,"endTime":1827.06,"body":"keep it up. We all have to start"},{"speaker":"Outro","startTime":1824.21,"endTime":1827.06,"body":"somewhere"}]}