{"version":"1.0.0","segments":[{"speaker":"Krystal Proffitt","startTime":135.24,"endTime":139.08,"body":"What is it"},{"speaker":"Krystal Proffitt","startTime":135.24,"endTime":139.08,"body":"like to take your education,"},{"speaker":"Krystal Proffitt","startTime":139.11,"endTime":144.39000000000001,"body":"your experience, your expertise"},{"speaker":"Krystal Proffitt","startTime":139.11,"endTime":144.39000000000001,"body":"and share it in your content."},{"speaker":"Krystal Proffitt","startTime":144.66,"endTime":147.87,"body":"This is one of the things that"},{"speaker":"Krystal Proffitt","startTime":144.66,"endTime":147.87,"body":"we're focusing on today in our"},{"speaker":"Krystal Proffitt","startTime":147.87,"endTime":151.56,"body":"latest coaching call. So if"},{"speaker":"Krystal Proffitt","startTime":147.87,"endTime":151.56,"body":"you've been around here, you"},{"speaker":"Krystal Proffitt","startTime":151.56,"endTime":154.53,"body":"know that we've had a coaching"},{"speaker":"Krystal Proffitt","startTime":151.56,"endTime":154.53,"body":"call series, please go back and"},{"speaker":"Krystal Proffitt","startTime":154.53,"endTime":158.16,"body":"listen to them. If you haven't"},{"speaker":"Krystal Proffitt","startTime":154.53,"endTime":158.16,"body":"heard them all, we started them"},{"speaker":"Krystal Proffitt","startTime":158.16,"endTime":161.97,"body":"at the beginning of 2022. And"},{"speaker":"Krystal Proffitt","startTime":158.16,"endTime":161.97,"body":"we've been slowly releasing them"},{"speaker":"Krystal Proffitt","startTime":161.97,"endTime":166.05,"body":"over time. And I just get so"},{"speaker":"Krystal Proffitt","startTime":161.97,"endTime":166.05,"body":"excited when I re listen to"},{"speaker":"Krystal Proffitt","startTime":166.05,"endTime":169.83,"body":"these as I'm editing. And I'm"},{"speaker":"Krystal Proffitt","startTime":166.05,"endTime":169.83,"body":"just reminded of all the"},{"speaker":"Krystal Proffitt","startTime":169.83,"endTime":174.09,"body":"fantastic people that we have in"},{"speaker":"Krystal Proffitt","startTime":169.83,"endTime":174.09,"body":"our community. So today's"},{"speaker":"Krystal Proffitt","startTime":174.09,"endTime":178.65,"body":"conversation is with Aurora. And"},{"speaker":"Krystal Proffitt","startTime":174.09,"endTime":178.65,"body":"she just had some really awesome"},{"speaker":"Krystal Proffitt","startTime":178.65,"endTime":184.74,"body":"questions about really creating"},{"speaker":"Krystal Proffitt","startTime":178.65,"endTime":184.74,"body":"something unique for her"},{"speaker":"Krystal Proffitt","startTime":184.74,"endTime":188.16,"body":"specific demographic and the"},{"speaker":"Krystal Proffitt","startTime":184.74,"endTime":188.16,"body":"people that she is trying to"},{"speaker":"Krystal Proffitt","startTime":188.16,"endTime":194.13,"body":"reach. And what I love about"},{"speaker":"Krystal Proffitt","startTime":188.16,"endTime":194.13,"body":"Aurora is that she really just"},{"speaker":"Krystal Proffitt","startTime":194.13,"endTime":196.77,"body":"asked those questions that I"},{"speaker":"Krystal Proffitt","startTime":194.13,"endTime":196.77,"body":"know so many of you are"},{"speaker":"Krystal Proffitt","startTime":196.77,"endTime":200.82,"body":"thinking, and they're also"},{"speaker":"Krystal Proffitt","startTime":196.77,"endTime":200.82,"body":"really specific to a certain"},{"speaker":"Krystal Proffitt","startTime":200.82,"endTime":204.96,"body":"type of creator, that is"},{"speaker":"Krystal Proffitt","startTime":200.82,"endTime":204.96,"body":"international. I know, we have"},{"speaker":"Krystal Proffitt","startTime":204.96,"endTime":208.47,"body":"like shout out to all of our"},{"speaker":"Krystal Proffitt","startTime":204.96,"endTime":208.47,"body":"international friends, where"},{"speaker":"Krystal Proffitt","startTime":208.47,"endTime":212.97,"body":"either English isn't your first"},{"speaker":"Krystal Proffitt","startTime":208.47,"endTime":212.97,"body":"language, or you are thinking"},{"speaker":"Krystal Proffitt","startTime":212.97,"endTime":216.57,"body":"about doing something in"},{"speaker":"Krystal Proffitt","startTime":212.97,"endTime":216.57,"body":"multiple languages. This is"},{"speaker":"Krystal Proffitt","startTime":216.57,"endTime":219.78,"body":"something that I don't touch on"},{"speaker":"Krystal Proffitt","startTime":216.57,"endTime":219.78,"body":"often. But I wanted to bring it"},{"speaker":"Krystal Proffitt","startTime":219.78,"endTime":222.27,"body":"up, especially right now,"},{"speaker":"Krystal Proffitt","startTime":219.78,"endTime":222.27,"body":"because if you have more"},{"speaker":"Krystal Proffitt","startTime":222.27,"endTime":226.44,"body":"questions about this, we didn't"},{"speaker":"Krystal Proffitt","startTime":222.27,"endTime":226.44,"body":"go deep into this, when Aurora"},{"speaker":"Krystal Proffitt","startTime":226.44,"endTime":229.17000000000002,"body":"and I were chatting for our"},{"speaker":"Krystal Proffitt","startTime":226.44,"endTime":229.17000000000002,"body":"call. But it's something that I"},{"speaker":"Krystal Proffitt","startTime":229.17000000000002,"endTime":232.23000000000002,"body":"keep thinking about. And I want"},{"speaker":"Krystal Proffitt","startTime":229.17000000000002,"endTime":232.23000000000002,"body":"you to keep in the back of your"},{"speaker":"Krystal Proffitt","startTime":232.23000000000002,"endTime":235.56,"body":"mind if this is a question that"},{"speaker":"Krystal Proffitt","startTime":232.23000000000002,"endTime":235.56,"body":"comes up because I hear it all"},{"speaker":"Krystal Proffitt","startTime":235.56,"endTime":238.59,"body":"the time. And now that I'm"},{"speaker":"Krystal Proffitt","startTime":235.56,"endTime":238.59,"body":"saying this out loud, I'm like,"},{"speaker":"Krystal Proffitt","startTime":238.8,"endTime":242.13,"body":"maybe we need to have a podcast"},{"speaker":"Krystal Proffitt","startTime":238.8,"endTime":242.13,"body":"episode about this. But that's"},{"speaker":"Krystal Proffitt","startTime":242.13,"endTime":246.06,"body":"something for another day,"},{"speaker":"Krystal Proffitt","startTime":242.13,"endTime":246.06,"body":"because I want you to enjoy my"},{"speaker":"Krystal Proffitt","startTime":246.06,"endTime":250.71,"body":"chat with Aurora. Let's get"},{"speaker":"Krystal Proffitt","startTime":246.06,"endTime":250.71,"body":"right to it. Welcome to the"},{"speaker":"Krystal Proffitt","startTime":250.71,"endTime":254.34,"body":"profit podcast where we teach"},{"speaker":"Krystal Proffitt","startTime":250.71,"endTime":254.34,"body":"you how to start launch and"},{"speaker":"Krystal Proffitt","startTime":254.34,"endTime":257.67,"body":"market your content with"},{"speaker":"Krystal Proffitt","startTime":254.34,"endTime":257.67,"body":"confidence. I'm your host,"},{"speaker":"Krystal Proffitt","startTime":257.67,"endTime":260.58,"body":"Krystal, Proffitt, and I'm so"},{"speaker":"Krystal Proffitt","startTime":257.67,"endTime":260.58,"body":"excited that you're here. Thanks"},{"speaker":"Krystal Proffitt","startTime":260.58,"endTime":263.07,"body":"for hanging out with me today."},{"speaker":"Krystal Proffitt","startTime":260.58,"endTime":263.07,"body":"Because if you've been trying to"},{"speaker":"Krystal Proffitt","startTime":263.07,"endTime":267.09000000000003,"body":"figure out the world of content"},{"speaker":"Krystal Proffitt","startTime":263.07,"endTime":267.09000000000003,"body":"creation, this is the show that"},{"speaker":"Krystal Proffitt","startTime":267.09000000000003,"endTime":270.75,"body":"will help be your time saving"},{"speaker":"Krystal Proffitt","startTime":267.09000000000003,"endTime":270.75,"body":"shortcut. So let's get right to"},{"speaker":"Krystal Proffitt","startTime":270.75,"endTime":271.77,"body":"it, shall we?"},{"speaker":"Krystal Proffitt","startTime":275.73,"endTime":279.65999999999997,"body":"All right, Proffitt Podcast"},{"speaker":"Krystal Proffitt","startTime":275.73,"endTime":279.65999999999997,"body":"listeners, I'm so excited to"},{"speaker":"Krystal Proffitt","startTime":279.65999999999997,"endTime":283.77,"body":"have Aurora joining us today. So"},{"speaker":"Krystal Proffitt","startTime":279.65999999999997,"endTime":283.77,"body":"welcome to the show."},{"speaker":"Aurora Aaraas","startTime":284.13,"endTime":286.65,"body":"Thank you so"},{"speaker":"Aurora Aaraas","startTime":284.13,"endTime":286.65,"body":"much. I'm excited to be here."},{"speaker":"Krystal Proffitt","startTime":287.28,"endTime":289.28999999999996,"body":"Yes, it's"},{"speaker":"Krystal Proffitt","startTime":287.28,"endTime":289.28999999999996,"body":"gonna be awesome. So what we've"},{"speaker":"Krystal Proffitt","startTime":289.28999999999996,"endTime":293.13,"body":"done is, you know, we had some"},{"speaker":"Krystal Proffitt","startTime":289.28999999999996,"endTime":293.13,"body":"questions that we submitted"},{"speaker":"Krystal Proffitt","startTime":293.13,"endTime":297.06,"body":"beforehand. And really, before"},{"speaker":"Krystal Proffitt","startTime":293.13,"endTime":297.06,"body":"we get there, let's talk a"},{"speaker":"Krystal Proffitt","startTime":297.06,"endTime":300.72,"body":"little bit about what it is that"},{"speaker":"Krystal Proffitt","startTime":297.06,"endTime":300.72,"body":"you do, what type of content"},{"speaker":"Krystal Proffitt","startTime":300.72,"endTime":304.02,"body":"you're looking to create. And"},{"speaker":"Krystal Proffitt","startTime":300.72,"endTime":304.02,"body":"let's just start there."},{"speaker":"Aurora Aaraas","startTime":304.38,"endTime":308.31,"body":"Okay, so yeah, my"},{"speaker":"Aurora Aaraas","startTime":304.38,"endTime":308.31,"body":"name is Aurora, and I am"},{"speaker":"Aurora Aaraas","startTime":308.31,"endTime":311.82,"body":"Norwegian. So I have a podcast"},{"speaker":"Aurora Aaraas","startTime":308.31,"endTime":311.82,"body":"in the region, which is called"},{"speaker":"Aurora Aaraas","startTime":311.82,"endTime":317.70000000000005,"body":"hen the sous, which means her"},{"speaker":"Aurora Aaraas","startTime":311.82,"endTime":317.70000000000005,"body":"house. And her is sort of the"},{"speaker":"Aurora Aaraas","startTime":317.70000000000005,"endTime":323.31,"body":"big her the big she's so I'm"},{"speaker":"Aurora Aaraas","startTime":317.70000000000005,"endTime":323.31,"body":"sort of dedicating my podcast to"},{"speaker":"Aurora Aaraas","startTime":324.03,"endTime":330.51,"body":"the feminine aspect of the"},{"speaker":"Aurora Aaraas","startTime":324.03,"endTime":330.51,"body":"Divine. Because I personally"},{"speaker":"Aurora Aaraas","startTime":330.51,"endTime":334.98,"body":"have been very frustrated with"},{"speaker":"Aurora Aaraas","startTime":330.51,"endTime":334.98,"body":"patriarchal values that"},{"speaker":"Aurora Aaraas","startTime":335.58000000000004,"endTime":339.9,"body":"permeates traditional religion"},{"speaker":"Aurora Aaraas","startTime":335.58000000000004,"endTime":339.9,"body":"like Judeo Christian religion."},{"speaker":"Aurora Aaraas","startTime":340.65,"endTime":347.70000000000005,"body":"And, yeah, I wanted to provide a"},{"speaker":"Aurora Aaraas","startTime":340.65,"endTime":347.70000000000005,"body":"house like a space where I can"},{"speaker":"Aurora Aaraas","startTime":347.70000000000005,"endTime":353.07,"body":"be creative, and express some of"},{"speaker":"Aurora Aaraas","startTime":347.70000000000005,"endTime":353.07,"body":"my frustration, as well as some,"},{"speaker":"Aurora Aaraas","startTime":353.28,"endTime":357.27,"body":"you know, alternative ideas"},{"speaker":"Aurora Aaraas","startTime":353.28,"endTime":357.27,"body":"about like, spirituality and"},{"speaker":"Aurora Aaraas","startTime":357.27,"endTime":362.07,"body":"religion, and history as well."},{"speaker":"Aurora Aaraas","startTime":357.27,"endTime":362.07,"body":"So that's what I do in my"},{"speaker":"Aurora Aaraas","startTime":362.07,"endTime":362.52,"body":"podcast."},{"speaker":"Krystal Proffitt","startTime":362.55,"endTime":365.61,"body":"I love it. I"},{"speaker":"Krystal Proffitt","startTime":362.55,"endTime":365.61,"body":"love the idea of the house. And"},{"speaker":"Krystal Proffitt","startTime":365.61,"endTime":367.74,"body":"it because when I think of a"},{"speaker":"Krystal Proffitt","startTime":365.61,"endTime":367.74,"body":"house, I think of like a safe"},{"speaker":"Krystal Proffitt","startTime":367.74,"endTime":371.43,"body":"space and a place to share your"},{"speaker":"Krystal Proffitt","startTime":367.74,"endTime":371.43,"body":"message. So yes, I think this is"},{"speaker":"Krystal Proffitt","startTime":371.46000000000004,"endTime":375.6,"body":"awesome. So fun. Well, what is a"},{"speaker":"Krystal Proffitt","startTime":371.46000000000004,"endTime":375.6,"body":"big question that you have? So I"},{"speaker":"Krystal Proffitt","startTime":375.6,"endTime":378.53999999999996,"body":"see that, you know, some of the"},{"speaker":"Krystal Proffitt","startTime":375.6,"endTime":378.53999999999996,"body":"things that you wanted our"},{"speaker":"Krystal Proffitt","startTime":378.53999999999996,"endTime":382.56,"body":"coaching session to focus on is"},{"speaker":"Krystal Proffitt","startTime":378.53999999999996,"endTime":382.56,"body":"better ways to market your"},{"speaker":"Krystal Proffitt","startTime":382.56,"endTime":386.46000000000004,"body":"content and your website and"},{"speaker":"Krystal Proffitt","startTime":382.56,"endTime":386.46000000000004,"body":"your SEO? So do you have any"},{"speaker":"Krystal Proffitt","startTime":386.46000000000004,"endTime":388.44,"body":"specific questions about that?"},{"speaker":"Aurora Aaraas","startTime":389.07,"endTime":392.13,"body":"Yeah, I guess I"},{"speaker":"Aurora Aaraas","startTime":389.07,"endTime":392.13,"body":"struggle a bit like, I'm still"},{"speaker":"Aurora Aaraas","startTime":392.16,"endTime":396.66,"body":"it's new. Okay. I started in"},{"speaker":"Aurora Aaraas","startTime":392.16,"endTime":396.66,"body":"November. Yeah. So I struggle a"},{"speaker":"Aurora Aaraas","startTime":396.66,"endTime":401.01,"body":"bit with how to talk about my"},{"speaker":"Aurora Aaraas","startTime":396.66,"endTime":401.01,"body":"podcast and how to communicate"},{"speaker":"Aurora Aaraas","startTime":401.01,"endTime":408.9,"body":"the value for the audience, the"},{"speaker":"Aurora Aaraas","startTime":401.01,"endTime":408.9,"body":"listeners. And, yeah, and that"},{"speaker":"Aurora Aaraas","startTime":409.02,"endTime":415.29,"body":"ties into marketing, obviously."},{"speaker":"Aurora Aaraas","startTime":409.02,"endTime":415.29,"body":"And so I, that's like my big"},{"speaker":"Aurora Aaraas","startTime":415.32,"endTime":419.61,"body":"question. If you have any info"},{"speaker":"Aurora Aaraas","startTime":415.32,"endTime":419.61,"body":"on that. Yeah. And then SEO I"},{"speaker":"Aurora Aaraas","startTime":419.67,"endTime":423.45,"body":"only started as well. I'm just"},{"speaker":"Aurora Aaraas","startTime":419.67,"endTime":423.45,"body":"trying to figure it out. And"},{"speaker":"Aurora Aaraas","startTime":423.72,"endTime":426.06,"body":"yeah, so. Okay. Yeah."},{"speaker":"Krystal Proffitt","startTime":426.09000000000003,"endTime":429.63,"body":"Awesome. Yeah."},{"speaker":"Krystal Proffitt","startTime":426.09000000000003,"endTime":429.63,"body":"So the first thing that I think"},{"speaker":"Krystal Proffitt","startTime":429.63,"endTime":434.28000000000003,"body":"of when it comes to marketing,"},{"speaker":"Krystal Proffitt","startTime":429.63,"endTime":434.28000000000003,"body":"and so I want to dig a little"},{"speaker":"Krystal Proffitt","startTime":434.28000000000003,"endTime":438.99,"body":"bit deeper into maybe your"},{"speaker":"Krystal Proffitt","startTime":434.28000000000003,"endTime":438.99,"body":"hesitation behind marketing? So"},{"speaker":"Krystal Proffitt","startTime":439.29,"endTime":444.48,"body":"is it more or less the fact that"},{"speaker":"Krystal Proffitt","startTime":439.29,"endTime":444.48,"body":"you're trying to promote it to"},{"speaker":"Krystal Proffitt","startTime":444.48,"endTime":447.84000000000003,"body":"an audience? Maybe you don't"},{"speaker":"Krystal Proffitt","startTime":444.48,"endTime":447.84000000000003,"body":"have a large audience? Or is it"},{"speaker":"Krystal Proffitt","startTime":447.87,"endTime":452.79,"body":"you feel uncomfortable? Talking"},{"speaker":"Krystal Proffitt","startTime":447.87,"endTime":452.79,"body":"about your message or talking"},{"speaker":"Krystal Proffitt","startTime":452.79,"endTime":455.25,"body":"about your podcasts? Like, tell"},{"speaker":"Krystal Proffitt","startTime":452.79,"endTime":455.25,"body":"me a little bit more about that?"},{"speaker":"Aurora Aaraas","startTime":458.64,"endTime":461.7,"body":"Yeah, I don't"},{"speaker":"Aurora Aaraas","startTime":458.64,"endTime":461.7,"body":"think I feel uncomfortable"},{"speaker":"Aurora Aaraas","startTime":461.73,"endTime":465.03000000000003,"body":"talking about it, but it's quite"},{"speaker":"Aurora Aaraas","startTime":461.73,"endTime":465.03000000000003,"body":"new for me. So I'm struggling to"},{"speaker":"Aurora Aaraas","startTime":465.03000000000003,"endTime":469.23,"body":"find the words. And I have an"},{"speaker":"Aurora Aaraas","startTime":465.03000000000003,"endTime":469.23,"body":"academic background. So I'm"},{"speaker":"Aurora Aaraas","startTime":469.23,"endTime":473.04,"body":"maybe used to being very"},{"speaker":"Aurora Aaraas","startTime":469.23,"endTime":473.04,"body":"thorough, in a way. So I kind of"},{"speaker":"Aurora Aaraas","startTime":473.04,"endTime":477.06,"body":"struggled to communicate, like,"},{"speaker":"Aurora Aaraas","startTime":473.04,"endTime":477.06,"body":"in an easy, you know, like a"},{"speaker":"Aurora Aaraas","startTime":477.06,"endTime":481.77,"body":"simple way to just get my"},{"speaker":"Aurora Aaraas","startTime":477.06,"endTime":481.77,"body":"message across. Okay, yeah. And"},{"speaker":"Aurora Aaraas","startTime":481.77,"endTime":486.66,"body":"to communicate the like to shift"},{"speaker":"Aurora Aaraas","startTime":481.77,"endTime":486.66,"body":"the focus, you know, from what"},{"speaker":"Aurora Aaraas","startTime":486.66,"endTime":490.86,"body":"it is that I'm doing and why I'm"},{"speaker":"Aurora Aaraas","startTime":486.66,"endTime":490.86,"body":"doing it to the value for the"},{"speaker":"Aurora Aaraas","startTime":490.86,"endTime":491.4,"body":"listeners."},{"speaker":"Krystal Proffitt","startTime":491.85,"endTime":494.61,"body":"That makes"},{"speaker":"Krystal Proffitt","startTime":491.85,"endTime":494.61,"body":"sense. Yeah. Yeah, totally makes"},{"speaker":"Krystal Proffitt","startTime":494.61,"endTime":497.52,"body":"sense. So I actually, I love"},{"speaker":"Krystal Proffitt","startTime":494.61,"endTime":497.52,"body":"that you have an academic"},{"speaker":"Krystal Proffitt","startTime":497.52,"endTime":501.39,"body":"background, because I think that"},{"speaker":"Krystal Proffitt","startTime":497.52,"endTime":501.39,"body":"you could really use that to"},{"speaker":"Krystal Proffitt","startTime":501.39,"endTime":504.15,"body":"your advantage, because I'm"},{"speaker":"Krystal Proffitt","startTime":501.39,"endTime":504.15,"body":"sure, you know, with the"},{"speaker":"Krystal Proffitt","startTime":504.15,"endTime":507.36,"body":"academic background, I would"},{"speaker":"Krystal Proffitt","startTime":504.15,"endTime":507.36,"body":"assume with that comes"},{"speaker":"Krystal Proffitt","startTime":507.39,"endTime":512.94,"body":"structure, and planning and"},{"speaker":"Krystal Proffitt","startTime":507.39,"endTime":512.94,"body":"really understanding the either"},{"speaker":"Krystal Proffitt","startTime":512.94,"endTime":515.1600000000001,"body":"with the work that you're"},{"speaker":"Krystal Proffitt","startTime":512.94,"endTime":515.1600000000001,"body":"studying, or what you're trying"},{"speaker":"Krystal Proffitt","startTime":515.1600000000001,"endTime":518.88,"body":"to teach. And so what I how I"},{"speaker":"Krystal Proffitt","startTime":515.1600000000001,"endTime":518.88,"body":"would approach your content and"},{"speaker":"Krystal Proffitt","startTime":518.88,"endTime":523.74,"body":"marketing is looking at when you"},{"speaker":"Krystal Proffitt","startTime":518.88,"endTime":523.74,"body":"record an episode, kind of take"},{"speaker":"Krystal Proffitt","startTime":523.74,"endTime":528.99,"body":"a step back and say, Why is this"},{"speaker":"Krystal Proffitt","startTime":523.74,"endTime":528.99,"body":"important? Why does this matter?"},{"speaker":"Krystal Proffitt","startTime":529.1700000000001,"endTime":533.61,"body":"And what is the main thing that"},{"speaker":"Krystal Proffitt","startTime":529.1700000000001,"endTime":533.61,"body":"if one person listens to this,"},{"speaker":"Krystal Proffitt","startTime":533.79,"endTime":537.78,"body":"that I want them to walk away"},{"speaker":"Krystal Proffitt","startTime":533.79,"endTime":537.78,"body":"from? And that is like your"},{"speaker":"Krystal Proffitt","startTime":537.78,"endTime":541.86,"body":"marketing piece that's like the"},{"speaker":"Krystal Proffitt","startTime":537.78,"endTime":541.86,"body":"foundation for how you can talk"},{"speaker":"Krystal Proffitt","startTime":541.86,"endTime":545.0699999999999,"body":"about it. So whether it's"},{"speaker":"Krystal Proffitt","startTime":541.86,"endTime":545.0699999999999,"body":"something you know, the kind of"},{"speaker":"Krystal Proffitt","startTime":545.0699999999999,"endTime":548.22,"body":"the pillars that I always go"},{"speaker":"Krystal Proffitt","startTime":545.0699999999999,"endTime":548.22,"body":"through, when I think well, what"},{"speaker":"Krystal Proffitt","startTime":548.22,"endTime":551.6700000000001,"body":"am I going to say about this"},{"speaker":"Krystal Proffitt","startTime":548.22,"endTime":551.6700000000001,"body":"podcast episode is, is this"},{"speaker":"Krystal Proffitt","startTime":551.6700000000001,"endTime":555.4200000000001,"body":"going to save my listeners time?"},{"speaker":"Krystal Proffitt","startTime":551.6700000000001,"endTime":555.4200000000001,"body":"Is it going to save them money,"},{"speaker":"Krystal Proffitt","startTime":555.45,"endTime":559.05,"body":"money? Is it going to save them"},{"speaker":"Krystal Proffitt","startTime":555.45,"endTime":559.05,"body":"their sanity? Because they're"},{"speaker":"Krystal Proffitt","startTime":559.05,"endTime":562.44,"body":"gonna say, Oh, this, this was"},{"speaker":"Krystal Proffitt","startTime":559.05,"endTime":562.44,"body":"this, like, helped me so much. I"},{"speaker":"Krystal Proffitt","startTime":562.44,"endTime":565.38,"body":"was so overwhelmed. And this"},{"speaker":"Krystal Proffitt","startTime":562.44,"endTime":565.38,"body":"This was the solution to my"},{"speaker":"Krystal Proffitt","startTime":565.38,"endTime":569.22,"body":"problem? Or is it just going to"},{"speaker":"Krystal Proffitt","startTime":565.38,"endTime":569.22,"body":"educate and entertain them?"},{"speaker":"Krystal Proffitt","startTime":569.4,"endTime":571.95,"body":"Like, these are the different"},{"speaker":"Krystal Proffitt","startTime":569.4,"endTime":571.95,"body":"pillars that I have with my"},{"speaker":"Krystal Proffitt","startTime":571.98,"endTime":576.5699999999999,"body":"podcast and the content that I"},{"speaker":"Krystal Proffitt","startTime":571.98,"endTime":576.5699999999999,"body":"create? But I think, from"},{"speaker":"Krystal Proffitt","startTime":576.6,"endTime":580.38,"body":"understanding the piece that"},{"speaker":"Krystal Proffitt","startTime":576.6,"endTime":580.38,"body":"you're creating, you're creating"},{"speaker":"Krystal Proffitt","startTime":580.38,"endTime":584.37,"body":"this podcast episode from there,"},{"speaker":"Krystal Proffitt","startTime":580.38,"endTime":584.37,"body":"just take a step back and say,"},{"speaker":"Krystal Proffitt","startTime":584.61,"endTime":588.4200000000001,"body":"Well, if I were a listener of"},{"speaker":"Krystal Proffitt","startTime":584.61,"endTime":588.4200000000001,"body":"this show, what would I enjoy"},{"speaker":"Krystal Proffitt","startTime":588.4200000000001,"endTime":592.35,"body":"about it? And that is where I"},{"speaker":"Krystal Proffitt","startTime":588.4200000000001,"endTime":592.35,"body":"would start with, Hey, if you"},{"speaker":"Krystal Proffitt","startTime":592.35,"endTime":596.4,"body":"listen to this podcast episode,"},{"speaker":"Krystal Proffitt","startTime":592.35,"endTime":596.4,"body":"you're going to you know, you"},{"speaker":"Krystal Proffitt","startTime":596.4,"endTime":598.47,"body":"said you would talk about"},{"speaker":"Krystal Proffitt","startTime":596.4,"endTime":598.47,"body":"history, maybe you would"},{"speaker":"Krystal Proffitt","startTime":598.47,"endTime":602.61,"body":"understand the history of this"},{"speaker":"Krystal Proffitt","startTime":598.47,"endTime":602.61,"body":"event, or this particular time"},{"speaker":"Krystal Proffitt","startTime":602.61,"endTime":607.2,"body":"and place of this certain, you"},{"speaker":"Krystal Proffitt","startTime":602.61,"endTime":607.2,"body":"know, situation in history,"},{"speaker":"Krystal Proffitt","startTime":607.2,"endTime":610.44,"body":"whether it was, you know, a"},{"speaker":"Krystal Proffitt","startTime":607.2,"endTime":610.44,"body":"Feminist Revolution or something"},{"speaker":"Krystal Proffitt","startTime":610.44,"endTime":615.0,"body":"that is very impactful with the"},{"speaker":"Krystal Proffitt","startTime":610.44,"endTime":615.0,"body":"content that you're creating."},{"speaker":"Krystal Proffitt","startTime":615.0,"endTime":616.14,"body":"Does that make sense?"},{"speaker":"Aurora Aaraas","startTime":616.1700000000001,"endTime":620.61,"body":"Absolutely. Yeah."},{"speaker":"Aurora Aaraas","startTime":616.1700000000001,"endTime":620.61,"body":"Yeah. I'm just, I will get a"},{"speaker":"Aurora Aaraas","startTime":620.61,"endTime":623.1600000000001,"body":"recording of this. Yeah. So I"},{"speaker":"Aurora Aaraas","startTime":620.61,"endTime":623.1600000000001,"body":"can go back and listen."},{"speaker":"Krystal Proffitt","startTime":623.19,"endTime":628.29,"body":"Yeah, yes, you"},{"speaker":"Krystal Proffitt","startTime":623.19,"endTime":628.29,"body":"will. Absolutely. Yeah. And"},{"speaker":"Krystal Proffitt","startTime":628.29,"endTime":632.76,"body":"then, when it comes to the"},{"speaker":"Krystal Proffitt","startTime":628.29,"endTime":632.76,"body":"website, and the SEO, so you"},{"speaker":"Krystal Proffitt","startTime":632.76,"endTime":635.37,"body":"currently have a website that"},{"speaker":"Krystal Proffitt","startTime":632.76,"endTime":635.37,"body":"you've already started?"},{"speaker":"Aurora Aaraas","startTime":636.09,"endTime":638.88,"body":"I have a bus"},{"speaker":"Aurora Aaraas","startTime":636.09,"endTime":638.88,"body":"protocol account. So I have the"},{"speaker":"Aurora Aaraas","startTime":638.88,"endTime":642.99,"body":"capsid. But then I also have"},{"speaker":"Aurora Aaraas","startTime":638.88,"endTime":642.99,"body":"like, I have a website, but I'm"},{"speaker":"Aurora Aaraas","startTime":643.05,"endTime":646.59,"body":"only starting to incorporate my"},{"speaker":"Aurora Aaraas","startTime":643.05,"endTime":646.59,"body":"podcast into that website."},{"speaker":"Aurora Aaraas","startTime":646.71,"endTime":650.61,"body":"Because Okay, that's actually so"},{"speaker":"Aurora Aaraas","startTime":646.71,"endTime":650.61,"body":"that's different. Yeah, it's a"},{"speaker":"Aurora Aaraas","startTime":650.61,"endTime":655.08,"body":"puzzle, because I started that"},{"speaker":"Aurora Aaraas","startTime":650.61,"endTime":655.08,"body":"website before this. And I"},{"speaker":"Aurora Aaraas","startTime":655.08,"endTime":657.84,"body":"actually present like poetry on"},{"speaker":"Aurora Aaraas","startTime":655.08,"endTime":657.84,"body":"the website. So it's a"},{"speaker":"Aurora Aaraas","startTime":657.84,"endTime":660.69,"body":"different, it's called the same."},{"speaker":"Aurora Aaraas","startTime":657.84,"endTime":660.69,"body":"It's called her house, because"},{"speaker":"Aurora Aaraas","startTime":660.69,"endTime":666.93,"body":"it's kind of like, and then I've"},{"speaker":"Aurora Aaraas","startTime":660.69,"endTime":666.93,"body":"sort of placed like, a podcast"},{"speaker":"Aurora Aaraas","startTime":667.5600000000001,"endTime":673.14,"body":"page on that site. But I haven't"},{"speaker":"Aurora Aaraas","startTime":667.5600000000001,"endTime":673.14,"body":"really started to post the"},{"speaker":"Aurora Aaraas","startTime":673.14,"endTime":678.0600000000001,"body":"episodes there. I am trying to"},{"speaker":"Aurora Aaraas","startTime":673.14,"endTime":678.0600000000001,"body":"figure out how to do that. Yeah."},{"speaker":"Aurora Aaraas","startTime":678.15,"endTime":678.72,"body":"Okay."},{"speaker":"Krystal Proffitt","startTime":678.93,"endTime":682.14,"body":"Okay. So I get"},{"speaker":"Krystal Proffitt","startTime":678.93,"endTime":682.14,"body":"to hear the hesitation, the"},{"speaker":"Krystal Proffitt","startTime":682.14,"endTime":685.92,"body":"hesitation is doing it. And I"},{"speaker":"Krystal Proffitt","startTime":682.14,"endTime":685.92,"body":"want to just tell you, like I've"},{"speaker":"Krystal Proffitt","startTime":685.92,"endTime":688.08,"body":"been doing a lot of these"},{"speaker":"Krystal Proffitt","startTime":685.92,"endTime":688.08,"body":"coaching calls this week, and"},{"speaker":"Krystal Proffitt","startTime":688.08,"endTime":690.48,"body":"you're not the first person"},{"speaker":"Krystal Proffitt","startTime":688.08,"endTime":690.48,"body":"that's had this hesitation. So"},{"speaker":"Krystal Proffitt","startTime":690.48,"endTime":693.9,"body":"I'm gonna give you the same"},{"speaker":"Krystal Proffitt","startTime":690.48,"endTime":693.9,"body":"advice that I gave to her. And"},{"speaker":"Krystal Proffitt","startTime":693.9,"endTime":698.3100000000001,"body":"that was, even if you need to"},{"speaker":"Krystal Proffitt","startTime":693.9,"endTime":698.3100000000001,"body":"just leave your podcast on your"},{"speaker":"Krystal Proffitt","startTime":698.3100000000001,"endTime":701.19,"body":"Buzzsprout website, or just"},{"speaker":"Krystal Proffitt","startTime":698.3100000000001,"endTime":701.19,"body":"leave it as a single page on"},{"speaker":"Krystal Proffitt","startTime":701.19,"endTime":706.26,"body":"your website, until you really"},{"speaker":"Krystal Proffitt","startTime":701.19,"endTime":706.26,"body":"feel super comfortable and"},{"speaker":"Krystal Proffitt","startTime":706.26,"endTime":710.43,"body":"creating the consistent episodes"},{"speaker":"Krystal Proffitt","startTime":706.26,"endTime":710.43,"body":"then just do that. Don't worry"},{"speaker":"Krystal Proffitt","startTime":710.43,"endTime":714.27,"body":"about the show notes because"},{"speaker":"Krystal Proffitt","startTime":710.43,"endTime":714.27,"body":"what will happen is over time,"},{"speaker":"Krystal Proffitt","startTime":714.27,"endTime":717.9,"body":"so you said you launched in like"},{"speaker":"Krystal Proffitt","startTime":714.27,"endTime":717.9,"body":"around November, is when you"},{"speaker":"Krystal Proffitt","startTime":717.9,"endTime":722.13,"body":"launched your show, right? So"},{"speaker":"Krystal Proffitt","startTime":717.9,"endTime":722.13,"body":"you have a few months of content"},{"speaker":"Krystal Proffitt","startTime":722.13,"endTime":727.08,"body":"at this point. But I think about"},{"speaker":"Krystal Proffitt","startTime":722.13,"endTime":727.08,"body":"even further down the line maybe"},{"speaker":"Krystal Proffitt","startTime":727.08,"endTime":731.73,"body":"in another two months you would"},{"speaker":"Krystal Proffitt","startTime":727.08,"endTime":731.73,"body":"feel even more comfortable with"},{"speaker":"Krystal Proffitt","startTime":731.76,"endTime":735.24,"body":"you're like you know what, I got"},{"speaker":"Krystal Proffitt","startTime":731.76,"endTime":735.24,"body":"this like I got the Podcast, I"},{"speaker":"Krystal Proffitt","startTime":735.24,"endTime":738.48,"body":"know how to record, I know how"},{"speaker":"Krystal Proffitt","startTime":735.24,"endTime":738.48,"body":"to edit, I know how to talk"},{"speaker":"Krystal Proffitt","startTime":738.48,"endTime":743.1,"body":"about my show and promote it."},{"speaker":"Krystal Proffitt","startTime":738.48,"endTime":743.1,"body":"Now I want to focus on the show"},{"speaker":"Krystal Proffitt","startTime":743.1,"endTime":747.96,"body":"notes. Because in the beginning,"},{"speaker":"Krystal Proffitt","startTime":743.1,"endTime":747.96,"body":"yes, it's important to, you"},{"speaker":"Krystal Proffitt","startTime":747.96,"endTime":750.39,"body":"know, be able to title your"},{"speaker":"Krystal Proffitt","startTime":747.96,"endTime":750.39,"body":"episodes and write the"},{"speaker":"Krystal Proffitt","startTime":750.39,"endTime":754.98,"body":"descriptions. But I think it is"},{"speaker":"Krystal Proffitt","startTime":750.39,"endTime":754.98,"body":"slightly overwhelming to feel"},{"speaker":"Krystal Proffitt","startTime":754.98,"endTime":758.34,"body":"the pressure of I have to have"},{"speaker":"Krystal Proffitt","startTime":754.98,"endTime":758.34,"body":"all this SEO optimized, and I"},{"speaker":"Krystal Proffitt","startTime":758.34,"endTime":762.09,"body":"have to have everything done. So"},{"speaker":"Krystal Proffitt","startTime":758.34,"endTime":762.09,"body":"I always recommend kind of"},{"speaker":"Krystal Proffitt","startTime":762.09,"endTime":767.73,"body":"tackling that one task really"},{"speaker":"Krystal Proffitt","startTime":762.09,"endTime":767.73,"body":"well before use like put because"},{"speaker":"Krystal Proffitt","startTime":767.73,"endTime":770.3100000000001,"body":"it's overwhelming, and you will"},{"speaker":"Krystal Proffitt","startTime":767.73,"endTime":770.3100000000001,"body":"get burned out. And you will"},{"speaker":"Krystal Proffitt","startTime":770.3100000000001,"endTime":774.42,"body":"want to stop if you try to add"},{"speaker":"Krystal Proffitt","startTime":770.3100000000001,"endTime":774.42,"body":"too many things on at once. But"},{"speaker":"Krystal Proffitt","startTime":774.42,"endTime":779.37,"body":"it also helps because if you"},{"speaker":"Krystal Proffitt","startTime":774.42,"endTime":779.37,"body":"have more episodes, you can go"},{"speaker":"Krystal Proffitt","startTime":779.37,"endTime":783.39,"body":"back and look at them and say"},{"speaker":"Krystal Proffitt","startTime":779.37,"endTime":783.39,"body":"which ones were my most popular?"},{"speaker":"Krystal Proffitt","startTime":783.6,"endTime":787.17,"body":"And those are the ones that you"},{"speaker":"Krystal Proffitt","startTime":783.6,"endTime":787.17,"body":"can decide to create show notes"},{"speaker":"Krystal Proffitt","startTime":787.17,"endTime":791.55,"body":"for your website for first"},{"speaker":"Krystal Proffitt","startTime":787.17,"endTime":791.55,"body":"instead of going in like episode"},{"speaker":"Krystal Proffitt","startTime":791.55,"endTime":795.36,"body":"one, episode two, episode three,"},{"speaker":"Krystal Proffitt","startTime":791.55,"endTime":795.36,"body":"you can start with the ones that"},{"speaker":"Krystal Proffitt","startTime":795.36,"endTime":797.1,"body":"are already the most popular."},{"speaker":"Aurora Aaraas","startTime":797.43,"endTime":800.88,"body":"Right? That's a"},{"speaker":"Aurora Aaraas","startTime":797.43,"endTime":800.88,"body":"good advice. Yeah. Yeah, that"},{"speaker":"Aurora Aaraas","startTime":800.88,"endTime":803.01,"body":"makes it slightly less"},{"speaker":"Aurora Aaraas","startTime":800.88,"endTime":803.01,"body":"overwhelming,"},{"speaker":"Krystal Proffitt","startTime":803.13,"endTime":806.82,"body":"I think. Yes,"},{"speaker":"Krystal Proffitt","startTime":803.13,"endTime":806.82,"body":"yes. And I think that, you know,"},{"speaker":"Krystal Proffitt","startTime":806.82,"endTime":811.83,"body":"it's it's easy to, I'm trying to"},{"speaker":"Krystal Proffitt","startTime":806.82,"endTime":811.83,"body":"think of, you know, across my"},{"speaker":"Krystal Proffitt","startTime":811.83,"endTime":815.3100000000001,"body":"journey, I've had these"},{"speaker":"Krystal Proffitt","startTime":811.83,"endTime":815.3100000000001,"body":"different really important"},{"speaker":"Krystal Proffitt","startTime":815.3100000000001,"endTime":819.54,"body":"stages. And I look at all the"},{"speaker":"Krystal Proffitt","startTime":815.3100000000001,"endTime":819.54,"body":"things that I'm creating today,"},{"speaker":"Krystal Proffitt","startTime":819.57,"endTime":822.87,"body":"I was not creating all the"},{"speaker":"Krystal Proffitt","startTime":819.57,"endTime":822.87,"body":"things that I'm creating today"},{"speaker":"Krystal Proffitt","startTime":822.9,"endTime":828.96,"body":"in like, I, I did my podcast for"},{"speaker":"Krystal Proffitt","startTime":822.9,"endTime":828.96,"body":"about, I want to say 10 months"},{"speaker":"Krystal Proffitt","startTime":828.96,"endTime":833.43,"body":"before I actually was like, Oh,"},{"speaker":"Krystal Proffitt","startTime":828.96,"endTime":833.43,"body":"wait, these show notes aren't"},{"speaker":"Krystal Proffitt","startTime":833.43,"endTime":836.43,"body":"really that good. Like, I'm"},{"speaker":"Krystal Proffitt","startTime":833.43,"endTime":836.43,"body":"maybe I should go back. And so I"},{"speaker":"Krystal Proffitt","startTime":836.43,"endTime":840.21,"body":"went back and I fixed a lot of"},{"speaker":"Krystal Proffitt","startTime":836.43,"endTime":840.21,"body":"them. And to be really honest,"},{"speaker":"Krystal Proffitt","startTime":840.21,"endTime":843.9,"body":"maybe I shouldn't say this out"},{"speaker":"Krystal Proffitt","startTime":840.21,"endTime":843.9,"body":"loud. But I didn't go I didn't"},{"speaker":"Krystal Proffitt","startTime":843.9,"endTime":847.71,"body":"put as much effort and attention"},{"speaker":"Krystal Proffitt","startTime":843.9,"endTime":847.71,"body":"on the ones that weren't getting"},{"speaker":"Krystal Proffitt","startTime":847.71,"endTime":850.74,"body":"as many downloads because people"},{"speaker":"Krystal Proffitt","startTime":847.71,"endTime":850.74,"body":"are already listening to them."},{"speaker":"Krystal Proffitt","startTime":850.74,"endTime":853.14,"body":"Like, yeah, that's great. People"},{"speaker":"Krystal Proffitt","startTime":850.74,"endTime":853.14,"body":"are listening to them. But the"},{"speaker":"Krystal Proffitt","startTime":853.14,"endTime":858.09,"body":"ones that I really wanted people"},{"speaker":"Krystal Proffitt","startTime":853.14,"endTime":858.09,"body":"to find through SEO, and the"},{"speaker":"Krystal Proffitt","startTime":858.09,"endTime":861.54,"body":"ones that were already getting a"},{"speaker":"Krystal Proffitt","startTime":858.09,"endTime":861.54,"body":"lot of attention. I made sure"},{"speaker":"Krystal Proffitt","startTime":861.54,"endTime":866.16,"body":"and I paid more attention to"},{"speaker":"Krystal Proffitt","startTime":861.54,"endTime":866.16,"body":"those so that they looked great."},{"speaker":"Krystal Proffitt","startTime":866.19,"endTime":869.3100000000001,"body":"And people had a good experience"},{"speaker":"Krystal Proffitt","startTime":866.19,"endTime":869.3100000000001,"body":"if they came to my website, and"},{"speaker":"Krystal Proffitt","startTime":869.3100000000001,"endTime":871.26,"body":"they found them to really"},{"speaker":"Aurora Aaraas","startTime":871.26,"endTime":874.53,"body":"good idea. Yeah."},{"speaker":"Aurora Aaraas","startTime":871.26,"endTime":874.53,"body":"Yeah. Thank you. Yeah."},{"speaker":"Krystal Proffitt","startTime":874.98,"endTime":882.0,"body":"Yes, yes."},{"speaker":"Krystal Proffitt","startTime":874.98,"endTime":882.0,"body":"Cool. Well, I see on here. Oh,"},{"speaker":"Krystal Proffitt","startTime":882.0,"endTime":882.48,"body":"go ahead."},{"speaker":"Aurora Aaraas","startTime":882.67,"endTime":884.35,"body":"Go ahead. You You"},{"speaker":"Aurora Aaraas","startTime":882.67,"endTime":884.35,"body":"go ahead."},{"speaker":"Krystal Proffitt","startTime":885.13,"endTime":887.77,"body":"Well, it says"},{"speaker":"Krystal Proffitt","startTime":885.13,"endTime":887.77,"body":"on here, you know, we had talked"},{"speaker":"Krystal Proffitt","startTime":887.77,"endTime":892.42,"body":"about one of your big goals for"},{"speaker":"Krystal Proffitt","startTime":887.77,"endTime":892.42,"body":"2022 is to produce weekly"},{"speaker":"Krystal Proffitt","startTime":892.42,"endTime":896.08,"body":"episodes with good quality"},{"speaker":"Krystal Proffitt","startTime":892.42,"endTime":896.08,"body":"content. And then you also said"},{"speaker":"Krystal Proffitt","startTime":896.08,"endTime":899.5,"body":"one of your concerns is you're"},{"speaker":"Krystal Proffitt","startTime":896.08,"endTime":899.5,"body":"not clear enough with your"},{"speaker":"Krystal Proffitt","startTime":899.5,"endTime":902.8,"body":"message. So is there anything"},{"speaker":"Krystal Proffitt","startTime":899.5,"endTime":902.8,"body":"specific that comes to mind for"},{"speaker":"Krystal Proffitt","startTime":902.8,"endTime":903.85,"body":"either one of those?"},{"speaker":"Aurora Aaraas","startTime":906.13,"endTime":910.42,"body":"Yeah. Well, I"},{"speaker":"Aurora Aaraas","startTime":906.13,"endTime":910.42,"body":"thought that's, you know,"},{"speaker":"Aurora Aaraas","startTime":910.48,"endTime":915.46,"body":"talking. It's related to what"},{"speaker":"Aurora Aaraas","startTime":910.48,"endTime":915.46,"body":"you mentioned earlier, I think"},{"speaker":"Aurora Aaraas","startTime":915.46,"endTime":919.39,"body":"like, the first goal is just to"},{"speaker":"Aurora Aaraas","startTime":915.46,"endTime":919.39,"body":"produce regular content and like"},{"speaker":"Aurora Aaraas","startTime":919.6,"endTime":923.83,"body":"to be happy about it. So that's,"},{"speaker":"Aurora Aaraas","startTime":919.6,"endTime":923.83,"body":"that's my goal. It's like a down"},{"speaker":"Aurora Aaraas","startTime":923.83,"endTime":927.52,"body":"to earth goal that I can just do"},{"speaker":"Aurora Aaraas","startTime":923.83,"endTime":927.52,"body":"this and see how it works out."},{"speaker":"Aurora Aaraas","startTime":928.6,"endTime":935.68,"body":"With the message, it's yeah,"},{"speaker":"Aurora Aaraas","startTime":928.6,"endTime":935.68,"body":"like I'm am in the process of"},{"speaker":"Aurora Aaraas","startTime":935.68,"endTime":940.54,"body":"finding out what it is that I'm"},{"speaker":"Aurora Aaraas","startTime":935.68,"endTime":940.54,"body":"doing, and to communicate it. So"},{"speaker":"Aurora Aaraas","startTime":940.57,"endTime":947.98,"body":"it's related to what we talked"},{"speaker":"Aurora Aaraas","startTime":940.57,"endTime":947.98,"body":"about earlier. But I struggle a"},{"speaker":"Aurora Aaraas","startTime":947.98,"endTime":952.09,"body":"bit too, because in the"},{"speaker":"Aurora Aaraas","startTime":947.98,"endTime":952.09,"body":"beginning, I was kind of trying"},{"speaker":"Aurora Aaraas","startTime":952.09,"endTime":958.18,"body":"to do everything, you know, like"},{"speaker":"Aurora Aaraas","startTime":952.09,"endTime":958.18,"body":"I and I have these guests, like"},{"speaker":"Aurora Aaraas","startTime":958.18,"endTime":962.35,"body":"I kind of made commitments to"},{"speaker":"Aurora Aaraas","startTime":958.18,"endTime":962.35,"body":"interview people. And now they"},{"speaker":"Aurora Aaraas","startTime":962.35,"endTime":966.04,"body":"expected and I want to fulfill"},{"speaker":"Aurora Aaraas","startTime":962.35,"endTime":966.04,"body":"those expectations, because I"},{"speaker":"Aurora Aaraas","startTime":966.04,"endTime":971.08,"body":"promised, but you know, some of"},{"speaker":"Aurora Aaraas","startTime":966.04,"endTime":971.08,"body":"the topics are slightly like,"},{"speaker":"Aurora Aaraas","startTime":971.53,"endTime":974.29,"body":"outside the umbrella. You want"},{"speaker":"Aurora Aaraas","startTime":971.53,"endTime":974.29,"body":"to talk about an umbrella like"},{"speaker":"Aurora Aaraas","startTime":974.29,"endTime":980.32,"body":"the, you know, the big umbrella,"},{"speaker":"Aurora Aaraas","startTime":974.29,"endTime":980.32,"body":"like the the over overarching"},{"speaker":"Aurora Aaraas","startTime":980.44,"endTime":981.52,"body":"topic or something."},{"speaker":"Krystal Proffitt","startTime":981.61,"endTime":985.03,"body":"Yeah, yeah."},{"speaker":"Krystal Proffitt","startTime":981.61,"endTime":985.03,"body":"But the umbrella topic? Yes."},{"speaker":"Aurora Aaraas","startTime":985.03,"endTime":986.83,"body":"Yes, it was the"},{"speaker":"Aurora Aaraas","startTime":985.03,"endTime":986.83,"body":"umbrella topic. I know what"},{"speaker":"Aurora Aaraas","startTime":987.28,"endTime":990.37,"body":"you're talking about, which is"},{"speaker":"Aurora Aaraas","startTime":987.28,"endTime":990.37,"body":"like a feminist perspective on"},{"speaker":"Aurora Aaraas","startTime":990.37,"endTime":995.41,"body":"history, religion, spirituality,"},{"speaker":"Aurora Aaraas","startTime":990.37,"endTime":995.41,"body":"put it simply, but like, yeah,"},{"speaker":"Aurora Aaraas","startTime":995.44,"endTime":998.92,"body":"and then, you know, some light"},{"speaker":"Aurora Aaraas","startTime":995.44,"endTime":998.92,"body":"heads are a little bit outside"},{"speaker":"Aurora Aaraas","startTime":998.92,"endTime":1003.12,"body":"of the umbrella. You know, it's"},{"speaker":"Aurora Aaraas","startTime":998.92,"endTime":1003.12,"body":"like, little trolls popping out."},{"speaker":"Aurora Aaraas","startTime":1003.12,"endTime":1009.72,"body":"And it's, Oh, yeah. So I kind of"},{"speaker":"Aurora Aaraas","startTime":1003.12,"endTime":1009.72,"body":"suspect like when I get more"},{"speaker":"Aurora Aaraas","startTime":1009.72,"endTime":1015.24,"body":"into it, and my idea of what I'm"},{"speaker":"Aurora Aaraas","startTime":1009.72,"endTime":1015.24,"body":"doing becomes more clear, I will"},{"speaker":"Aurora Aaraas","startTime":1015.24,"endTime":1020.28,"body":"be able to narrow my content"},{"speaker":"Aurora Aaraas","startTime":1015.24,"endTime":1020.28,"body":"sufficiently. Right. Yeah."},{"speaker":"Aurora Aaraas","startTime":1020.34,"endTime":1023.52,"body":"Enough to put it under the"},{"speaker":"Aurora Aaraas","startTime":1020.34,"endTime":1023.52,"body":"umbrella. But right now, it's a"},{"speaker":"Aurora Aaraas","startTime":1023.52,"endTime":1029.31,"body":"little bit you know, going in"},{"speaker":"Aurora Aaraas","startTime":1023.52,"endTime":1029.31,"body":"all directions still. Yeah, so"},{"speaker":"Aurora Aaraas","startTime":1029.31,"endTime":1032.1,"body":"that's and then it's, it makes"},{"speaker":"Aurora Aaraas","startTime":1029.31,"endTime":1032.1,"body":"it harder to be clear about my"},{"speaker":"Aurora Aaraas","startTime":1032.1,"endTime":1035.6100000000001,"body":"message, because I still want to"},{"speaker":"Aurora Aaraas","startTime":1032.1,"endTime":1035.6100000000001,"body":"feel free All those obligations"},{"speaker":"Aurora Aaraas","startTime":1035.6100000000001,"endTime":1039.03,"body":"are met even obligations that"},{"speaker":"Aurora Aaraas","startTime":1035.6100000000001,"endTime":1039.03,"body":"like, really exciting people."},{"speaker":"Aurora Aaraas","startTime":1039.03,"endTime":1042.51,"body":"And I'm excited to talk to them,"},{"speaker":"Aurora Aaraas","startTime":1039.03,"endTime":1042.51,"body":"and I want to talk to them. But"},{"speaker":"Aurora Aaraas","startTime":1042.75,"endTime":1047.85,"body":"it's just like, yeah, a little"},{"speaker":"Aurora Aaraas","startTime":1042.75,"endTime":1047.85,"body":"bit outside of the umbrella"},{"speaker":"Aurora Aaraas","startTime":1047.97,"endTime":1049.38,"body":"topic, if that makes sense."},{"speaker":"Krystal Proffitt","startTime":1050.0900000000001,"endTime":1052.37,"body":"Yes, no, I"},{"speaker":"Krystal Proffitt","startTime":1050.0900000000001,"endTime":1052.37,"body":"have actually, I've been in your"},{"speaker":"Krystal Proffitt","startTime":1052.37,"endTime":1057.53,"body":"shoes. And whenever I first"},{"speaker":"Krystal Proffitt","startTime":1052.37,"endTime":1057.53,"body":"launched my podcast, I felt like"},{"speaker":"Krystal Proffitt","startTime":1058.4299999999998,"endTime":1061.4,"body":"friction a little bit with some"},{"speaker":"Krystal Proffitt","startTime":1058.4299999999998,"endTime":1061.4,"body":"of my guests. Because I was"},{"speaker":"Krystal Proffitt","startTime":1061.4,"endTime":1065.96,"body":"like, Well, it's kind of about"},{"speaker":"Krystal Proffitt","startTime":1061.4,"endTime":1065.96,"body":"my topic, but not really, and is"},{"speaker":"Krystal Proffitt","startTime":1065.96,"endTime":1069.47,"body":"my audience really gonna like"},{"speaker":"Krystal Proffitt","startTime":1065.96,"endTime":1069.47,"body":"these, since you're still just"},{"speaker":"Krystal Proffitt","startTime":1069.47,"endTime":1074.51,"body":"getting started? There's a few"},{"speaker":"Krystal Proffitt","startTime":1069.47,"endTime":1074.51,"body":"recommendations I have. One, I"},{"speaker":"Krystal Proffitt","startTime":1074.51,"endTime":1077.0900000000001,"body":"actually have a podcast episode,"},{"speaker":"Krystal Proffitt","startTime":1074.51,"endTime":1077.0900000000001,"body":"and I don't even know what"},{"speaker":"Krystal Proffitt","startTime":1077.0900000000001,"endTime":1079.37,"body":"number it is, I'll have to look"},{"speaker":"Krystal Proffitt","startTime":1077.0900000000001,"endTime":1079.37,"body":"it up. And I'm gonna get it to"},{"speaker":"Krystal Proffitt","startTime":1079.37,"endTime":1083.8400000000001,"body":"you. But it's called How to Be"},{"speaker":"Krystal Proffitt","startTime":1079.37,"endTime":1083.8400000000001,"body":"selective with your podcast"},{"speaker":"Krystal Proffitt","startTime":1083.8400000000001,"endTime":1088.79,"body":"guest. It has a few things in"},{"speaker":"Krystal Proffitt","startTime":1083.8400000000001,"endTime":1088.79,"body":"mind, that you can use going"},{"speaker":"Krystal Proffitt","startTime":1088.79,"endTime":1091.9099999999999,"body":"forward. Obviously, if you've"},{"speaker":"Krystal Proffitt","startTime":1088.79,"endTime":1091.9099999999999,"body":"already recorded episodes, you"},{"speaker":"Krystal Proffitt","startTime":1091.9099999999999,"endTime":1094.6100000000001,"body":"know, there's not, there's not"},{"speaker":"Krystal Proffitt","startTime":1091.9099999999999,"endTime":1094.6100000000001,"body":"much you can do about the ones"},{"speaker":"Krystal Proffitt","startTime":1094.6100000000001,"endTime":1098.42,"body":"you've already done. Except at"},{"speaker":"Krystal Proffitt","startTime":1094.6100000000001,"endTime":1098.42,"body":"the end of the day, it's your"},{"speaker":"Krystal Proffitt","startTime":1098.42,"endTime":1102.47,"body":"podcast. So you can decide"},{"speaker":"Krystal Proffitt","startTime":1098.42,"endTime":1102.47,"body":"whether you want to air those"},{"speaker":"Krystal Proffitt","startTime":1102.47,"endTime":1107.9,"body":"episodes or not. And if you do"},{"speaker":"Krystal Proffitt","startTime":1102.47,"endTime":1107.9,"body":"feel a little bit like, I don't"},{"speaker":"Krystal Proffitt","startTime":1107.9,"endTime":1111.71,"body":"know that this is going to be"},{"speaker":"Krystal Proffitt","startTime":1107.9,"endTime":1111.71,"body":"part of maybe your message going"},{"speaker":"Krystal Proffitt","startTime":1111.71,"endTime":1114.77,"body":"forward, maybe it was a great"},{"speaker":"Krystal Proffitt","startTime":1111.71,"endTime":1114.77,"body":"interview, it was a fantastic"},{"speaker":"Krystal Proffitt","startTime":1114.77,"endTime":1118.6100000000001,"body":"person to have on your show. But"},{"speaker":"Krystal Proffitt","startTime":1114.77,"endTime":1118.6100000000001,"body":"if you're thinking, I don't know"},{"speaker":"Krystal Proffitt","startTime":1118.6100000000001,"endTime":1120.98,"body":"that this is really going to"},{"speaker":"Krystal Proffitt","startTime":1118.6100000000001,"endTime":1120.98,"body":"work out, you could always"},{"speaker":"Krystal Proffitt","startTime":1120.98,"endTime":1125.9,"body":"release it as a bonus episode,"},{"speaker":"Krystal Proffitt","startTime":1120.98,"endTime":1125.9,"body":"to where it doesn't have to fit"},{"speaker":"Krystal Proffitt","startTime":1125.9299999999998,"endTime":1129.47,"body":"in like the umbrella of how"},{"speaker":"Krystal Proffitt","startTime":1125.9299999999998,"endTime":1129.47,"body":"content will always be on your"},{"speaker":"Krystal Proffitt","startTime":1129.47,"endTime":1133.25,"body":"show. You can say, Oh, this is a"},{"speaker":"Krystal Proffitt","startTime":1129.47,"endTime":1133.25,"body":"fantastic interview that I had"},{"speaker":"Krystal Proffitt","startTime":1133.25,"endTime":1137.27,"body":"with a guest expert. And they"},{"speaker":"Krystal Proffitt","startTime":1133.25,"endTime":1137.27,"body":"came on and I just it's"},{"speaker":"Krystal Proffitt","startTime":1137.27,"endTime":1140.75,"body":"basically like you're saying to"},{"speaker":"Krystal Proffitt","startTime":1137.27,"endTime":1140.75,"body":"your audience, this is extra,"},{"speaker":"Krystal Proffitt","startTime":1140.78,"endTime":1144.74,"body":"and I just wanted to share it"},{"speaker":"Krystal Proffitt","startTime":1140.78,"endTime":1144.74,"body":"with you. Not that this is what"},{"speaker":"Krystal Proffitt","startTime":1144.74,"endTime":1147.98,"body":"you're always going to get when"},{"speaker":"Krystal Proffitt","startTime":1144.74,"endTime":1147.98,"body":"you listen to the podcast. Does"},{"speaker":"Krystal Proffitt","startTime":1147.98,"endTime":1150.05,"body":"that kind of make sense? Is that"},{"speaker":"Krystal Proffitt","startTime":1147.98,"endTime":1150.05,"body":"helpful?"},{"speaker":"Aurora Aaraas","startTime":1150.3899999999999,"endTime":1152.4299999999998,"body":"Yeah. And that's"},{"speaker":"Aurora Aaraas","startTime":1150.3899999999999,"endTime":1152.4299999999998,"body":"kind of I've actually been"},{"speaker":"Aurora Aaraas","startTime":1152.4299999999998,"endTime":1156.3600000000001,"body":"calling those episodes, bonus"},{"speaker":"Aurora Aaraas","startTime":1152.4299999999998,"endTime":1156.3600000000001,"body":"episodes. Okay. Because yeah,"},{"speaker":"Aurora Aaraas","startTime":1156.3899999999999,"endTime":1159.54,"body":"yeah, that was a way to, yeah,"},{"speaker":"Aurora Aaraas","startTime":1156.3899999999999,"endTime":1159.54,"body":"justify it."},{"speaker":"Krystal Proffitt","startTime":1159.54,"endTime":1161.67,"body":"And it's,"},{"speaker":"Krystal Proffitt","startTime":1159.54,"endTime":1161.67,"body":"yeah, it's, it's yeah, it's kind"},{"speaker":"Krystal Proffitt","startTime":1161.67,"endTime":1166.5300000000002,"body":"of like that non committal way"},{"speaker":"Krystal Proffitt","startTime":1161.67,"endTime":1166.5300000000002,"body":"to say I'm, I'm experimenting"},{"speaker":"Krystal Proffitt","startTime":1166.5300000000002,"endTime":1169.08,"body":"with some stuff. And I have"},{"speaker":"Krystal Proffitt","startTime":1166.5300000000002,"endTime":1169.08,"body":"another podcast episode I'm"},{"speaker":"Krystal Proffitt","startTime":1169.08,"endTime":1172.02,"body":"trying to think of, and I have"},{"speaker":"Krystal Proffitt","startTime":1169.08,"endTime":1172.02,"body":"no idea what number it is off"},{"speaker":"Krystal Proffitt","startTime":1172.02,"endTime":1174.6599999999999,"body":"the top of my head. But I know"},{"speaker":"Krystal Proffitt","startTime":1172.02,"endTime":1174.6599999999999,"body":"that we've done some content"},{"speaker":"Krystal Proffitt","startTime":1174.69,"endTime":1178.7399999999998,"body":"around the topic of bonus"},{"speaker":"Krystal Proffitt","startTime":1174.69,"endTime":1178.7399999999998,"body":"episodes. So that could help"},{"speaker":"Krystal Proffitt","startTime":1178.7399999999998,"endTime":1181.98,"body":"too. Because then I get"},{"speaker":"Krystal Proffitt","startTime":1178.7399999999998,"endTime":1181.98,"body":"questions about the technical"},{"speaker":"Krystal Proffitt","startTime":1181.98,"endTime":1186.1799999999998,"body":"aspect will do I need to number"},{"speaker":"Krystal Proffitt","startTime":1181.98,"endTime":1186.1799999999998,"body":"it or not? Number it, does it"},{"speaker":"Krystal Proffitt","startTime":1186.1799999999998,"endTime":1189.3899999999999,"body":"need to fall in line with the"},{"speaker":"Krystal Proffitt","startTime":1186.1799999999998,"endTime":1189.3899999999999,"body":"rest of my content and being"},{"speaker":"Krystal Proffitt","startTime":1189.3899999999999,"endTime":1192.48,"body":"under the numbering umbrella,"},{"speaker":"Krystal Proffitt","startTime":1189.3899999999999,"endTime":1192.48,"body":"like there's a lot of nuances"},{"speaker":"Krystal Proffitt","startTime":1192.48,"endTime":1197.13,"body":"that comes with bonus content."},{"speaker":"Krystal Proffitt","startTime":1192.48,"endTime":1197.13,"body":"But I think that I always"},{"speaker":"Krystal Proffitt","startTime":1197.13,"endTime":1199.9499999999998,"body":"recommend that when somebody"},{"speaker":"Krystal Proffitt","startTime":1197.13,"endTime":1199.9499999999998,"body":"wants to try something new. And"},{"speaker":"Krystal Proffitt","startTime":1199.9499999999998,"endTime":1203.67,"body":"then they're like, this could"},{"speaker":"Krystal Proffitt","startTime":1199.9499999999998,"endTime":1203.67,"body":"work or it could not work. I say"},{"speaker":"Krystal Proffitt","startTime":1203.67,"endTime":1207.3600000000001,"body":"do a bonus episode. And that"},{"speaker":"Krystal Proffitt","startTime":1203.67,"endTime":1207.3600000000001,"body":"will really be the judge, you"},{"speaker":"Krystal Proffitt","startTime":1207.3600000000001,"endTime":1210.69,"body":"know, your audience will be able"},{"speaker":"Krystal Proffitt","startTime":1207.3600000000001,"endTime":1210.69,"body":"to tell you if they really loved"},{"speaker":"Krystal Proffitt","startTime":1210.69,"endTime":1214.17,"body":"that content, because it's kind"},{"speaker":"Krystal Proffitt","startTime":1210.69,"endTime":1214.17,"body":"of like they're voting for it"},{"speaker":"Krystal Proffitt","startTime":1214.17,"endTime":1217.23,"body":"with their downloads for I hate,"},{"speaker":"Krystal Proffitt","startTime":1214.17,"endTime":1217.23,"body":"like, if they're gonna listen to"},{"speaker":"Krystal Proffitt","startTime":1217.23,"endTime":1222.0300000000002,"body":"it, they're telling you this was"},{"speaker":"Krystal Proffitt","startTime":1217.23,"endTime":1222.0300000000002,"body":"great. Or oh, maybe, maybe,"},{"speaker":"Krystal Proffitt","startTime":1222.06,"endTime":1226.44,"body":"maybe let's not talk about that"},{"speaker":"Krystal Proffitt","startTime":1222.06,"endTime":1226.44,"body":"again. But I think it's a great"},{"speaker":"Krystal Proffitt","startTime":1226.44,"endTime":1229.8899999999999,"body":"time to experiment. Because"},{"speaker":"Krystal Proffitt","startTime":1226.44,"endTime":1229.8899999999999,"body":"you're so you're so at the early"},{"speaker":"Krystal Proffitt","startTime":1229.8899999999999,"endTime":1232.6799999999998,"body":"stages of your content that"},{"speaker":"Krystal Proffitt","startTime":1229.8899999999999,"endTime":1232.6799999999998,"body":"that's that's really what you're"},{"speaker":"Krystal Proffitt","startTime":1232.6799999999998,"endTime":1235.02,"body":"doing with probably everything"},{"speaker":"Krystal Proffitt","startTime":1232.6799999999998,"endTime":1235.02,"body":"you're putting out you're"},{"speaker":"Krystal Proffitt","startTime":1235.02,"endTime":1235.8600000000001,"body":"experimenting."},{"speaker":"Aurora Aaraas","startTime":1236.0100000000002,"endTime":1238.83,"body":"Yeah, yeah,"},{"speaker":"Aurora Aaraas","startTime":1236.0100000000002,"endTime":1238.83,"body":"exactly. So I've sort of given"},{"speaker":"Aurora Aaraas","startTime":1238.83,"endTime":1243.33,"body":"myself some time to do that. But"},{"speaker":"Aurora Aaraas","startTime":1238.83,"endTime":1243.33,"body":"still, it's, you know,"},{"speaker":"Aurora Aaraas","startTime":1243.33,"endTime":1246.5100000000002,"body":"obviously, I want to become more"},{"speaker":"Aurora Aaraas","startTime":1243.33,"endTime":1246.5100000000002,"body":"clear, like, at least in my"},{"speaker":"Aurora Aaraas","startTime":1246.5100000000002,"endTime":1249.9,"body":"head, you know, what it is that"},{"speaker":"Aurora Aaraas","startTime":1246.5100000000002,"endTime":1249.9,"body":"I want to do and then to be able"},{"speaker":"Aurora Aaraas","startTime":1249.9,"endTime":1252.7800000000002,"body":"to speak about it. So like,"},{"speaker":"Aurora Aaraas","startTime":1249.9,"endTime":1252.7800000000002,"body":"yeah."},{"speaker":"Krystal Proffitt","startTime":1254.0700000000002,"endTime":1257.0700000000002,"body":"And my"},{"speaker":"Krystal Proffitt","startTime":1254.0700000000002,"endTime":1257.0700000000002,"body":"recommendation would be as you"},{"speaker":"Krystal Proffitt","startTime":1257.0700000000002,"endTime":1260.58,"body":"create these episodes, are they"},{"speaker":"Krystal Proffitt","startTime":1257.0700000000002,"endTime":1260.58,"body":"all interviews? Are you doing"},{"speaker":"Krystal Proffitt","startTime":1260.58,"endTime":1261.7199999999998,"body":"some solo episodes?"},{"speaker":"Aurora Aaraas","startTime":1261.75,"endTime":1264.8400000000001,"body":"Mainly doing solo"},{"speaker":"Aurora Aaraas","startTime":1261.75,"endTime":1264.8400000000001,"body":"episodes, actually. So the"},{"speaker":"Aurora Aaraas","startTime":1264.8400000000001,"endTime":1270.0900000000001,"body":"interviews are, yeah, but it's a"},{"speaker":"Aurora Aaraas","startTime":1264.8400000000001,"endTime":1270.0900000000001,"body":"mix of solo and interviews. And"},{"speaker":"Aurora Aaraas","startTime":1270.0900000000001,"endTime":1273.81,"body":"I like that, because it's some"},{"speaker":"Aurora Aaraas","startTime":1270.0900000000001,"endTime":1273.81,"body":"variation for me and also for"},{"speaker":"Aurora Aaraas","startTime":1273.81,"endTime":1276.69,"body":"the listeners, I think. And"},{"speaker":"Aurora Aaraas","startTime":1273.81,"endTime":1276.69,"body":"also, it's a way of building"},{"speaker":"Aurora Aaraas","startTime":1276.75,"endTime":1280.17,"body":"network for the podcast,"},{"speaker":"Aurora Aaraas","startTime":1276.75,"endTime":1280.17,"body":"obviously. So I really enjoy it."},{"speaker":"Aurora Aaraas","startTime":1280.1999999999998,"endTime":1283.65,"body":"Yeah. And, you know, yeah, you"},{"speaker":"Aurora Aaraas","startTime":1280.1999999999998,"endTime":1283.65,"body":"know, I meet so many interesting"},{"speaker":"Aurora Aaraas","startTime":1283.65,"endTime":1286.29,"body":"people that I wouldn't have had"},{"speaker":"Aurora Aaraas","startTime":1283.65,"endTime":1286.29,"body":"the chance to talk to,"},{"speaker":"Aurora Aaraas","startTime":1286.62,"endTime":1288.15,"body":"otherwise. Yes, yeah."},{"speaker":"Krystal Proffitt","startTime":1288.1799999999998,"endTime":1290.85,"body":"Yes, I love"},{"speaker":"Krystal Proffitt","startTime":1288.1799999999998,"endTime":1290.85,"body":"I'd love this. And I love that."},{"speaker":"Krystal Proffitt","startTime":1291.63,"endTime":1294.7800000000002,"body":"As you just keep experimenting,"},{"speaker":"Krystal Proffitt","startTime":1291.63,"endTime":1294.7800000000002,"body":"just pay attention to what you"},{"speaker":"Krystal Proffitt","startTime":1294.7800000000002,"endTime":1300.15,"body":"really enjoy too. Because maybe"},{"speaker":"Krystal Proffitt","startTime":1294.7800000000002,"endTime":1300.15,"body":"you'll find that you like a"},{"speaker":"Krystal Proffitt","startTime":1300.15,"endTime":1304.1999999999998,"body":"certain type of author or"},{"speaker":"Krystal Proffitt","startTime":1300.15,"endTime":1304.1999999999998,"body":"certain type of expert and, you"},{"speaker":"Krystal Proffitt","startTime":1304.1999999999998,"endTime":1306.87,"body":"know, invite those people back"},{"speaker":"Krystal Proffitt","startTime":1304.1999999999998,"endTime":1306.87,"body":"on the show because your"},{"speaker":"Krystal Proffitt","startTime":1306.87,"endTime":1310.83,"body":"audience will feel that energy."},{"speaker":"Krystal Proffitt","startTime":1306.87,"endTime":1310.83,"body":"Whenever you're really like"},{"speaker":"Krystal Proffitt","startTime":1310.83,"endTime":1314.9699999999998,"body":"having fun in a conversation or"},{"speaker":"Krystal Proffitt","startTime":1310.83,"endTime":1314.9699999999998,"body":"you're asking really insightful"},{"speaker":"Krystal Proffitt","startTime":1314.9699999999998,"endTime":1317.8200000000002,"body":"questions because you're"},{"speaker":"Krystal Proffitt","startTime":1314.9699999999998,"endTime":1317.8200000000002,"body":"genuinely curious about that"},{"speaker":"Krystal Proffitt","startTime":1317.8200000000002,"endTime":1321.8400000000001,"body":"person or the topic and just"},{"speaker":"Krystal Proffitt","startTime":1317.8200000000002,"endTime":1321.8400000000001,"body":"kind of pay attention to how you"},{"speaker":"Krystal Proffitt","startTime":1321.8400000000001,"endTime":1323.58,"body":"enjoy creating the content."},{"speaker":"Aurora Aaraas","startTime":1324.12,"endTime":1326.6999999999998,"body":"Yeah, that's"},{"speaker":"Aurora Aaraas","startTime":1324.12,"endTime":1326.6999999999998,"body":"really, really a good idea."},{"speaker":"Aurora Aaraas","startTime":1326.73,"endTime":1332.0700000000002,"body":"Yeah. I just listened to your"},{"speaker":"Aurora Aaraas","startTime":1326.73,"endTime":1332.0700000000002,"body":"this potty report episode just"},{"speaker":"Aurora Aaraas","startTime":1332.0700000000002,"endTime":1336.54,"body":"this afternoon about enjoying"},{"speaker":"Aurora Aaraas","startTime":1332.0700000000002,"endTime":1336.54,"body":"the work so yeah, yeah, yes."},{"speaker":"Krystal Proffitt","startTime":1336.6,"endTime":1342.87,"body":"Yeah, embrace"},{"speaker":"Krystal Proffitt","startTime":1336.6,"endTime":1342.87,"body":"the fun. Yeah. Fun. Yeah. What"},{"speaker":"Krystal Proffitt","startTime":1342.87,"endTime":1345.42,"body":"else can I help you with Aurora?"},{"speaker":"Krystal Proffitt","startTime":1342.87,"endTime":1345.42,"body":"What other questions do you"},{"speaker":"Krystal Proffitt","startTime":1345.42,"endTime":1345.96,"body":"have?"},{"speaker":"Aurora Aaraas","startTime":1346.7399999999998,"endTime":1349.1100000000001,"body":"I don't know if"},{"speaker":"Aurora Aaraas","startTime":1346.7399999999998,"endTime":1349.1100000000001,"body":"you would know this, but you"},{"speaker":"Aurora Aaraas","startTime":1349.1100000000001,"endTime":1352.1999999999998,"body":"have been talking about SEO and"},{"speaker":"Aurora Aaraas","startTime":1349.1100000000001,"endTime":1352.1999999999998,"body":"the tools that you use? And"},{"speaker":"Aurora Aaraas","startTime":1352.1999999999998,"endTime":1355.5900000000001,"body":"obviously, they are in English."},{"speaker":"Aurora Aaraas","startTime":1352.1999999999998,"endTime":1355.5900000000001,"body":"And I guess yes, you're maybe"},{"speaker":"Aurora Aaraas","startTime":1355.5900000000001,"endTime":1359.2800000000002,"body":"not the right person to ask, but"},{"speaker":"Aurora Aaraas","startTime":1355.5900000000001,"endTime":1359.2800000000002,"body":"do you know, if there are any"},{"speaker":"Aurora Aaraas","startTime":1359.2800000000002,"endTime":1363.5700000000002,"body":"international tools for that?"},{"speaker":"Aurora Aaraas","startTime":1359.2800000000002,"endTime":1363.5700000000002,"body":"Because, you know, to find like,"},{"speaker":"Aurora Aaraas","startTime":1363.5700000000002,"endTime":1367.9499999999998,"body":"which keywords are the most"},{"speaker":"Aurora Aaraas","startTime":1363.5700000000002,"endTime":1367.9499999999998,"body":"useful? And yeah,"},{"speaker":"Krystal Proffitt","startTime":1368.7600000000002,"endTime":1371.31,"body":"yeah, I don't"},{"speaker":"Krystal Proffitt","startTime":1368.7600000000002,"endTime":1371.31,"body":"know, I would imagine that"},{"speaker":"Krystal Proffitt","startTime":1371.31,"endTime":1376.3200000000002,"body":"Google would be the one that's"},{"speaker":"Krystal Proffitt","startTime":1371.31,"endTime":1376.3200000000002,"body":"most advanced with the chip,"},{"speaker":"Krystal Proffitt","startTime":1376.3200000000002,"endTime":1378.96,"body":"because they have all the"},{"speaker":"Krystal Proffitt","startTime":1376.3200000000002,"endTime":1378.96,"body":"translation tools, and they have"},{"speaker":"Krystal Proffitt","startTime":1378.96,"endTime":1383.2800000000002,"body":"the different languages. So I"},{"speaker":"Krystal Proffitt","startTime":1378.96,"endTime":1383.2800000000002,"body":"would almost look up. And I've"},{"speaker":"Krystal Proffitt","startTime":1383.2800000000002,"endTime":1387.12,"body":"never really used this tool very"},{"speaker":"Krystal Proffitt","startTime":1383.2800000000002,"endTime":1387.12,"body":"often. But they have the Google"},{"speaker":"Krystal Proffitt","startTime":1387.12,"endTime":1392.8200000000002,"body":"Keyword Planner. And so I would"},{"speaker":"Krystal Proffitt","startTime":1387.12,"endTime":1392.8200000000002,"body":"look up information about that."},{"speaker":"Krystal Proffitt","startTime":1392.8200000000002,"endTime":1394.5300000000002,"body":"And for anybody else that's"},{"speaker":"Krystal Proffitt","startTime":1392.8200000000002,"endTime":1394.5300000000002,"body":"listening. And you're"},{"speaker":"Krystal Proffitt","startTime":1394.5300000000002,"endTime":1398.3400000000001,"body":"international, this is what I"},{"speaker":"Krystal Proffitt","startTime":1394.5300000000002,"endTime":1398.3400000000001,"body":"would do, because Google tends"},{"speaker":"Krystal Proffitt","startTime":1398.3400000000001,"endTime":1403.17,"body":"to have, they may not have the"},{"speaker":"Krystal Proffitt","startTime":1398.3400000000001,"endTime":1403.17,"body":"fanciest tools, but they"},{"speaker":"Krystal Proffitt","startTime":1403.17,"endTime":1406.83,"body":"typically have the most"},{"speaker":"Krystal Proffitt","startTime":1403.17,"endTime":1406.83,"body":"practical ones. Because, I mean,"},{"speaker":"Krystal Proffitt","startTime":1406.83,"endTime":1409.56,"body":"let's be honest, it's Google,"},{"speaker":"Krystal Proffitt","startTime":1406.83,"endTime":1409.56,"body":"they have all the information"},{"speaker":"Krystal Proffitt","startTime":1409.83,"endTime":1412.56,"body":"about all these different"},{"speaker":"Krystal Proffitt","startTime":1409.83,"endTime":1412.56,"body":"things. So that's what that's"},{"speaker":"Krystal Proffitt","startTime":1412.56,"endTime":1415.7399999999998,"body":"where I would start. So the"},{"speaker":"Krystal Proffitt","startTime":1412.56,"endTime":1415.7399999999998,"body":"Google Keyword Planner, and"},{"speaker":"Krystal Proffitt","startTime":1415.7399999999998,"endTime":1420.21,"body":"seeing if you can look at it in"},{"speaker":"Krystal Proffitt","startTime":1415.7399999999998,"endTime":1420.21,"body":"a variation of languages. That's"},{"speaker":"Krystal Proffitt","startTime":1420.21,"endTime":1424.5,"body":"where I would start. But I'm"},{"speaker":"Krystal Proffitt","startTime":1420.21,"endTime":1424.5,"body":"going to ask around and see,"},{"speaker":"Krystal Proffitt","startTime":1424.5,"endTime":1427.35,"body":"because that's a really good"},{"speaker":"Krystal Proffitt","startTime":1424.5,"endTime":1427.35,"body":"question. And I'd love to report"},{"speaker":"Krystal Proffitt","startTime":1427.35,"endTime":1429.96,"body":"back to you that I do know some,"},{"speaker":"Krystal Proffitt","startTime":1427.35,"endTime":1429.96,"body":"but I don't know off the top of"},{"speaker":"Krystal Proffitt","startTime":1429.96,"endTime":1433.29,"body":"my head. So yeah, that's a good"},{"speaker":"Krystal Proffitt","startTime":1429.96,"endTime":1433.29,"body":"question. Thank you. You're"},{"speaker":"Krystal Proffitt","startTime":1433.29,"endTime":1436.77,"body":"welcome. Any other questions you"},{"speaker":"Krystal Proffitt","startTime":1433.29,"endTime":1436.77,"body":"have before we go?"},{"speaker":"Aurora Aaraas","startTime":1437.0100000000002,"endTime":1441.33,"body":"Oh, no, I think I"},{"speaker":"Aurora Aaraas","startTime":1437.0100000000002,"endTime":1441.33,"body":"can't think of anyone. I"},{"speaker":"Aurora Aaraas","startTime":1441.33,"endTime":1444.81,"body":"probably have a lot. But I, I"},{"speaker":"Aurora Aaraas","startTime":1441.33,"endTime":1444.81,"body":"can't think of them right now."},{"speaker":"Aurora Aaraas","startTime":1444.81,"endTime":1447.3000000000002,"body":"So I think that's great. Thank"},{"speaker":"Aurora Aaraas","startTime":1444.81,"endTime":1447.3000000000002,"body":"you so much."},{"speaker":"Krystal Proffitt","startTime":1447.75,"endTime":1450.5100000000002,"body":"Very, you're"},{"speaker":"Krystal Proffitt","startTime":1447.75,"endTime":1450.5100000000002,"body":"so welcome. So where can"},{"speaker":"Krystal Proffitt","startTime":1450.5100000000002,"endTime":1453.7199999999998,"body":"everybody find you and connect"},{"speaker":"Krystal Proffitt","startTime":1450.5100000000002,"endTime":1453.7199999999998,"body":"with you? I know, you may have"},{"speaker":"Krystal Proffitt","startTime":1453.75,"endTime":1456.48,"body":"your website and everything"},{"speaker":"Krystal Proffitt","startTime":1453.75,"endTime":1456.48,"body":"that's in Norwegian. And we can"},{"speaker":"Krystal Proffitt","startTime":1456.48,"endTime":1459.3899999999999,"body":"link to them in the show notes."},{"speaker":"Krystal Proffitt","startTime":1456.48,"endTime":1459.3899999999999,"body":"But can you tell us a little bit"},{"speaker":"Krystal Proffitt","startTime":1459.3899999999999,"endTime":1460.71,"body":"about where they can find you?"},{"speaker":"Aurora Aaraas","startTime":1460.9699999999998,"endTime":1465.187,"body":"Well, the best"},{"speaker":"Aurora Aaraas","startTime":1460.9699999999998,"endTime":1465.187,"body":"idea is to Google headless fuse,"},{"speaker":"Aurora Aaraas","startTime":1465.2759999999998,"endTime":1470.391,"body":"which is h e n, e S, H, U. S,"},{"speaker":"Aurora Aaraas","startTime":1465.2759999999998,"endTime":1470.391,"body":"which means her house and I"},{"speaker":"Aurora Aaraas","startTime":1470.48,"endTime":1475.9540000000002,"body":"think it will pop up like my"},{"speaker":"Aurora Aaraas","startTime":1470.48,"endTime":1475.9540000000002,"body":"podcast or my website, or I'm on"},{"speaker":"Aurora Aaraas","startTime":1476.0430000000001,"endTime":1480.5300000000002,"body":"Facebook and Instagram. Yeah,"},{"speaker":"Aurora Aaraas","startTime":1476.0430000000001,"endTime":1480.5300000000002,"body":"that's it basically."},{"speaker":"Krystal Proffitt","startTime":1480.56,"endTime":1482.75,"body":"Perfect. All"},{"speaker":"Krystal Proffitt","startTime":1480.56,"endTime":1482.75,"body":"right, we're gonna link to all"},{"speaker":"Krystal Proffitt","startTime":1482.75,"endTime":1485.3899999999999,"body":"those in the show notes. But"},{"speaker":"Krystal Proffitt","startTime":1482.75,"endTime":1485.3899999999999,"body":"thank you so much for coming on"},{"speaker":"Krystal Proffitt","startTime":1485.3899999999999,"endTime":1488.21,"body":"the show today and asking your"},{"speaker":"Krystal Proffitt","startTime":1485.3899999999999,"endTime":1488.21,"body":"awesome questions."},{"speaker":"Aurora Aaraas","startTime":1488.21,"endTime":1490.9850000000001,"body":"Thank you so"},{"speaker":"Aurora Aaraas","startTime":1488.21,"endTime":1490.9850000000001,"body":"much, Krystal, that was fun, and"},{"speaker":"Aurora Aaraas","startTime":1491.0459999999998,"endTime":1492.65,"body":"really helpful. Thank you."},{"speaker":"Outro","startTime":1493.1,"endTime":1496.5030000000002,"body":"Again, I'm just gonna"},{"speaker":"Outro","startTime":1493.1,"endTime":1496.5030000000002,"body":"keep saying it. The coaching"},{"speaker":"Outro","startTime":1496.571,"endTime":1500.5859999999998,"body":"calls have been so much fun, I"},{"speaker":"Outro","startTime":1496.571,"endTime":1500.5859999999998,"body":"hope that you enjoy learning"},{"speaker":"Outro","startTime":1500.6550000000002,"endTime":1504.7379999999998,"body":"from people that may be in a"},{"speaker":"Outro","startTime":1500.6550000000002,"endTime":1504.7379999999998,"body":"different part of their journey"},{"speaker":"Outro","startTime":1504.806,"endTime":1508.8899999999999,"body":"than you are, or they may be"},{"speaker":"Outro","startTime":1504.806,"endTime":1508.8899999999999,"body":"ahead of you or behind you. But"},{"speaker":"Outro","startTime":1508.958,"endTime":1513.1100000000001,"body":"I feel like it's so helpful to"},{"speaker":"Outro","startTime":1508.958,"endTime":1513.1100000000001,"body":"see that we all go through the"},{"speaker":"Outro","startTime":1513.1779999999999,"endTime":1517.194,"body":"same struggles, right? Whether"},{"speaker":"Outro","startTime":1513.1779999999999,"endTime":1517.194,"body":"you are trying to figure out"},{"speaker":"Outro","startTime":1517.2620000000002,"endTime":1521.1419999999998,"body":"what to name your podcast, or"},{"speaker":"Outro","startTime":1517.2620000000002,"endTime":1521.1419999999998,"body":"you don't really know how a"},{"speaker":"Outro","startTime":1521.21,"endTime":1525.362,"body":"piece of technology works. We've"},{"speaker":"Outro","startTime":1521.21,"endTime":1525.362,"body":"all been there. Like this is"},{"speaker":"Outro","startTime":1525.4299999999998,"endTime":1529.513,"body":"just part of the journey when"},{"speaker":"Outro","startTime":1525.4299999999998,"endTime":1529.513,"body":"you're creating content. And I"},{"speaker":"Outro","startTime":1529.5810000000001,"endTime":1533.529,"body":"hope that this is a space for"},{"speaker":"Outro","startTime":1529.5810000000001,"endTime":1533.529,"body":"you to explore what that can"},{"speaker":"Outro","startTime":1533.5970000000002,"endTime":1537.205,"body":"look like for your content,"},{"speaker":"Outro","startTime":1533.5970000000002,"endTime":1537.205,"body":"whether it's a podcast, a"},{"speaker":"Outro","startTime":1537.2730000000001,"endTime":1541.424,"body":"YouTube channel, whatever you're"},{"speaker":"Outro","startTime":1537.2730000000001,"endTime":1541.424,"body":"creating content on, I think"},{"speaker":"Outro","startTime":1541.493,"endTime":1545.6439999999998,"body":"it's important to see all the"},{"speaker":"Outro","startTime":1541.493,"endTime":1545.6439999999998,"body":"different perspectives of where"},{"speaker":"Outro","startTime":1545.712,"endTime":1550.0,"body":"you can apply what you know, and"},{"speaker":"Outro","startTime":1545.712,"endTime":1550.0,"body":"add value to your audience. So"},{"speaker":"Outro","startTime":1550.0680000000002,"endTime":1554.288,"body":"make sure you go check out the"},{"speaker":"Outro","startTime":1550.0680000000002,"endTime":1554.288,"body":"show notes and learn more about"},{"speaker":"Outro","startTime":1554.3560000000002,"endTime":1556.739,"body":"Aurora and what she is doing. Go"},{"speaker":"Outro","startTime":1554.3560000000002,"endTime":1556.739,"body":"to"},{"speaker":"Outro","startTime":1556.8069999999998,"endTime":1561.0949999999998,"body":"Krystalproffitt.com/episode359"},{"speaker":"Outro","startTime":1556.8069999999998,"endTime":1561.0949999999998,"body":"to get up to speed and I am just"},{"speaker":"Outro","startTime":1561.163,"endTime":1565.3829999999998,"body":"so happy that you are part of"},{"speaker":"Outro","startTime":1561.163,"endTime":1565.3829999999998,"body":"the profit podcast community. So"},{"speaker":"Outro","startTime":1565.451,"endTime":1569.33,"body":"if you have not already, make"},{"speaker":"Outro","startTime":1565.451,"endTime":1569.33,"body":"sure that you subscribe, or"},{"speaker":"Outro","startTime":1569.3980000000001,"endTime":1573.346,"body":"follow wherever you're listening"},{"speaker":"Outro","startTime":1569.3980000000001,"endTime":1573.346,"body":"to this podcast, and even"},{"speaker":"Outro","startTime":1573.4140000000002,"endTime":1577.4299999999998,"body":"better, take a screenshot and"},{"speaker":"Outro","startTime":1573.4140000000002,"endTime":1577.4299999999998,"body":"tag me on instagram tag me in"},{"speaker":"Outro","startTime":1577.498,"endTime":1581.5819999999999,"body":"your stories. Let me know what"},{"speaker":"Outro","startTime":1577.498,"endTime":1581.5819999999999,"body":"your favorite thing was about"},{"speaker":"Outro","startTime":1581.65,"endTime":1585.938,"body":"today's episode. Or if you just"},{"speaker":"Outro","startTime":1581.65,"endTime":1585.938,"body":"have some feedback, or you want"},{"speaker":"Outro","startTime":1586.0059999999999,"endTime":1590.226,"body":"to give a shout out like tag me"},{"speaker":"Outro","startTime":1586.0059999999999,"endTime":1590.226,"body":"and I will be sure to re share"},{"speaker":"Outro","startTime":1590.2939999999999,"endTime":1594.446,"body":"it on Instagram. But that's all"},{"speaker":"Outro","startTime":1590.2939999999999,"endTime":1594.446,"body":"I have for you today. So once"},{"speaker":"Outro","startTime":1594.5140000000001,"endTime":1598.1889999999999,"body":"again, the show notes,"},{"speaker":"Outro","startTime":1594.5140000000001,"endTime":1598.1889999999999,"body":"Krystalproffitt.com/episode359."},{"speaker":"Outro","startTime":1598.257,"endTime":1602.75,"body":"And as always remember, keep it"},{"speaker":"Outro","startTime":1598.257,"endTime":1602.75,"body":"up. We all have to start somewhere"}]}