{"version":"1.0.0","segments":[{"speaker":"Intro","startTime":135.15,"endTime":141.96,"body":"It is officially time for"},{"speaker":"Intro","startTime":135.15,"endTime":141.96,"body":"us to do another podcast content"},{"speaker":"Intro","startTime":142.02,"endTime":145.38,"body":"case study. And I'm really"},{"speaker":"Intro","startTime":142.02,"endTime":145.38,"body":"excited about this one. Oh my"},{"speaker":"Intro","startTime":145.38,"endTime":149.64000000000001,"body":"gosh. So if you're new around"},{"speaker":"Intro","startTime":145.38,"endTime":149.64000000000001,"body":"here, or you haven't listened to"},{"speaker":"Intro","startTime":149.64000000000001,"endTime":152.4,"body":"my previous case studies, you're"},{"speaker":"Intro","startTime":149.64000000000001,"endTime":152.4,"body":"going to have to go check them"},{"speaker":"Intro","startTime":152.4,"endTime":156.66,"body":"out. I did one on online"},{"speaker":"Intro","startTime":152.4,"endTime":156.66,"body":"marketing Made Easy. One of the"},{"speaker":"Intro","startTime":156.66,"endTime":159.78,"body":"best podcasts you can listen to"},{"speaker":"Intro","startTime":156.66,"endTime":159.78,"body":"if you have an online business"},{"speaker":"Intro","startTime":159.78,"endTime":162.15,"body":"or you're selling digital"},{"speaker":"Intro","startTime":159.78,"endTime":162.15,"body":"courses, you're trying to build"},{"speaker":"Intro","startTime":162.15,"endTime":165.21,"body":"your email list like, absolutely"},{"speaker":"Intro","startTime":162.15,"endTime":165.21,"body":"go listen to Amy Porterfield"},{"speaker":"Intro","startTime":165.21,"endTime":170.04000000000002,"body":"podcast. It is incredible. But I"},{"speaker":"Intro","startTime":165.21,"endTime":170.04000000000002,"body":"also did one on the office"},{"speaker":"Intro","startTime":170.04000000000002,"endTime":174.6,"body":"ladies, whenever they were"},{"speaker":"Intro","startTime":170.04000000000002,"endTime":174.6,"body":"launching their show I did What"},{"speaker":"Intro","startTime":174.63,"endTime":177.51,"body":"is so funny because in"},{"speaker":"Intro","startTime":174.63,"endTime":177.51,"body":"hindsight, I don't think I said"},{"speaker":"Intro","startTime":177.51,"endTime":183.06,"body":"the word deep dive as much as I"},{"speaker":"Intro","startTime":177.51,"endTime":183.06,"body":"did, before I started listening"},{"speaker":"Intro","startTime":183.39000000000001,"endTime":187.68,"body":"to their show because they say"},{"speaker":"Intro","startTime":183.39000000000001,"endTime":187.68,"body":"it 1000 times. 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Whenever they were"},{"speaker":"Intro","startTime":200.43,"endTime":204.12,"body":"launching their show, I went"},{"speaker":"Intro","startTime":204.12,"endTime":208.2,"body":"into the promotional marketing"},{"speaker":"Intro","startTime":204.12,"endTime":208.2,"body":"cool things that they did, maybe"},{"speaker":"Intro","startTime":208.2,"endTime":211.23000000000002,"body":"I should do an updated version"},{"speaker":"Intro","startTime":208.2,"endTime":211.23000000000002,"body":"of that. Okay, we're gonna put a"},{"speaker":"Intro","startTime":211.23000000000002,"endTime":217.8,"body":"pin in that because today, I am"},{"speaker":"Intro","startTime":211.23000000000002,"endTime":217.8,"body":"doing one on the arm chair,"},{"speaker":"Intro","startTime":217.98000000000002,"endTime":222.60000000000002,"body":"expert podcast, and I'm so"},{"speaker":"Intro","startTime":217.98000000000002,"endTime":222.60000000000002,"body":"excited. I've had this on my"},{"speaker":"Intro","startTime":222.60000000000002,"endTime":227.43,"body":"content calendar for probably"},{"speaker":"Intro","startTime":222.60000000000002,"endTime":227.43,"body":"two quarters, like, two quarters"},{"speaker":"Intro","startTime":227.43,"endTime":231.42000000000002,"body":"of the year, I was like, Okay, I"},{"speaker":"Intro","startTime":227.43,"endTime":231.42000000000002,"body":"have to make time for the"},{"speaker":"Intro","startTime":231.42000000000002,"endTime":235.14,"body":"armchair expert podcast case"},{"speaker":"Intro","startTime":231.42000000000002,"endTime":235.14,"body":"study, when is it going to"},{"speaker":"Intro","startTime":235.14,"endTime":237.69,"body":"happen and I kept having to move"},{"speaker":"Intro","startTime":235.14,"endTime":237.69,"body":"it because there was a launch"},{"speaker":"Intro","startTime":237.69,"endTime":241.74,"body":"here, there was something else I"},{"speaker":"Intro","startTime":237.69,"endTime":241.74,"body":"need to do. And it is time, it"},{"speaker":"Intro","startTime":241.74,"endTime":246.12,"body":"is time. I am so excited about"},{"speaker":"Intro","startTime":241.74,"endTime":246.12,"body":"this, we're gonna break down"},{"speaker":"Intro","startTime":246.39,"endTime":250.02,"body":"their show what it's looked like"},{"speaker":"Intro","startTime":246.39,"endTime":250.02,"body":"over time, kind of the evolution"},{"speaker":"Intro","startTime":250.02,"endTime":252.9,"body":"of it and the different fun"},{"speaker":"Intro","startTime":250.02,"endTime":252.9,"body":"things that they have had the"},{"speaker":"Intro","startTime":252.9,"endTime":257.43,"body":"opportunity to do, but also how"},{"speaker":"Intro","startTime":252.9,"endTime":257.43,"body":"much their show has evolved."},{"speaker":"Intro","startTime":257.64,"endTime":260.91,"body":"Because if you are a content"},{"speaker":"Intro","startTime":257.64,"endTime":260.91,"body":"creator, you're a brand new"},{"speaker":"Intro","startTime":260.91,"endTime":264.99,"body":"podcaster or YouTuber or Blogger"},{"speaker":"Intro","startTime":260.91,"endTime":264.99,"body":"like wherever you are in your"},{"speaker":"Intro","startTime":264.99,"endTime":268.65,"body":"journey, I want you to think"},{"speaker":"Intro","startTime":264.99,"endTime":268.65,"body":"about your content as an"},{"speaker":"Intro","startTime":268.65,"endTime":274.8,"body":"evolution. Because what I do"},{"speaker":"Intro","startTime":268.65,"endTime":274.8,"body":"today looks drastically"},{"speaker":"Intro","startTime":274.8,"endTime":279.9,"body":"different than when I first"},{"speaker":"Intro","startTime":274.8,"endTime":279.9,"body":"started in 2018. And it just so"},{"speaker":"Intro","startTime":279.9,"endTime":284.97,"body":"happens to be the same year that"},{"speaker":"Intro","startTime":279.9,"endTime":284.97,"body":"they got started was in 2018."},{"speaker":"Intro","startTime":285.0,"endTime":289.44,"body":"And things have changed. So so"},{"speaker":"Intro","startTime":285.0,"endTime":289.44,"body":"much. So let's get right into"},{"speaker":"Intro","startTime":289.44,"endTime":294.15,"body":"it. Here is the case study for"},{"speaker":"Intro","startTime":289.44,"endTime":294.15,"body":"the armchair expert podcast."},{"speaker":"Intro","startTime":294.18,"endTime":299.01,"body":"Let's get right to it. Welcome"},{"speaker":"Intro","startTime":294.18,"endTime":299.01,"body":"to the Prophet podcast where we"},{"speaker":"Intro","startTime":299.01,"endTime":302.70000000000005,"body":"teach you how to start launch"},{"speaker":"Intro","startTime":299.01,"endTime":302.70000000000005,"body":"and market your content with"},{"speaker":"Intro","startTime":302.70000000000005,"endTime":305.55,"body":"confidence. I'm your host,"},{"speaker":"Intro","startTime":302.70000000000005,"endTime":305.55,"body":"Krystal, Proffitt, and I'm so"},{"speaker":"Intro","startTime":305.55,"endTime":308.43,"body":"excited that you're here. Thanks"},{"speaker":"Intro","startTime":305.55,"endTime":308.43,"body":"for hanging out with me today."},{"speaker":"Intro","startTime":308.43,"endTime":311.28,"body":"Because if you've been trying to"},{"speaker":"Intro","startTime":308.43,"endTime":311.28,"body":"figure out the world of content"},{"speaker":"Intro","startTime":311.28,"endTime":315.48,"body":"creation, this is the show that"},{"speaker":"Intro","startTime":311.28,"endTime":315.48,"body":"will help be your time saving"},{"speaker":"Intro","startTime":315.48,"endTime":318.42,"body":"shortcut. So let's get right to"},{"speaker":"Intro","startTime":315.48,"endTime":318.42,"body":"it, shall we?"},{"speaker":"Fan of the Show","startTime":322.72,"endTime":327.15999999999997,"body":"Okay, so one of"},{"speaker":"Fan of the Show","startTime":322.72,"endTime":327.15999999999997,"body":"the first things to note is that"},{"speaker":"Fan of the Show","startTime":327.19,"endTime":333.07,"body":"I became officially an arm"},{"speaker":"Fan of the Show","startTime":327.19,"endTime":333.07,"body":"cherry, right, this is what we"},{"speaker":"Fan of the Show","startTime":333.07,"endTime":337.09000000000003,"body":"are called, if you are a mega"},{"speaker":"Fan of the Show","startTime":333.07,"endTime":337.09000000000003,"body":"fan of the show, I officially"},{"speaker":"Fan of the Show","startTime":337.09000000000003,"endTime":342.67,"body":"became an arm Chery back in"},{"speaker":"Fan of the Show","startTime":337.09000000000003,"endTime":342.67,"body":"2020. And I think it was"},{"speaker":"Fan of the Show","startTime":342.67,"endTime":348.52,"body":"probably around COVID, right."},{"speaker":"Fan of the Show","startTime":342.67,"endTime":348.52,"body":"We're all trying to find new"},{"speaker":"Fan of the Show","startTime":348.52,"endTime":352.33000000000004,"body":"things to watch new things to"},{"speaker":"Fan of the Show","startTime":348.52,"endTime":352.33000000000004,"body":"listen to. And I think that it"},{"speaker":"Fan of the Show","startTime":352.33000000000004,"endTime":355.65999999999997,"body":"was one of those that I found it"},{"speaker":"Fan of the Show","startTime":352.33000000000004,"endTime":355.65999999999997,"body":"and I was like, Oh my gosh,"},{"speaker":"Fan of the Show","startTime":355.65999999999997,"endTime":357.94,"body":"like, look at all these"},{"speaker":"Fan of the Show","startTime":355.65999999999997,"endTime":357.94,"body":"incredible people they've had on"},{"speaker":"Fan of the Show","startTime":357.94,"endTime":362.05,"body":"their show. Let me go back and"},{"speaker":"Fan of the Show","startTime":357.94,"endTime":362.05,"body":"listen to it. And in doing so, I"},{"speaker":"Fan of the Show","startTime":362.05,"endTime":365.44,"body":"just fell in love with the host."},{"speaker":"Fan of the Show","startTime":362.05,"endTime":365.44,"body":"We're gonna talk about them in a"},{"speaker":"Fan of the Show","startTime":365.44,"endTime":368.89,"body":"second. But I just fell in love"},{"speaker":"Fan of the Show","startTime":365.44,"endTime":368.89,"body":"with everything about this"},{"speaker":"Fan of the Show","startTime":368.89,"endTime":374.40999999999997,"body":"podcast. And now today, having"},{"speaker":"Fan of the Show","startTime":368.89,"endTime":374.40999999999997,"body":"listened to it for over two"},{"speaker":"Fan of the Show","startTime":374.40999999999997,"endTime":376.78,"body":"years, I mean, I guess it's"},{"speaker":"Fan of the Show","startTime":374.40999999999997,"endTime":376.78,"body":"close to two years at this"},{"speaker":"Fan of the Show","startTime":376.78,"endTime":381.76,"body":"point. But I love everything"},{"speaker":"Fan of the Show","startTime":376.78,"endTime":381.76,"body":"about it. I love the evolution"},{"speaker":"Fan of the Show","startTime":381.76,"endTime":385.87,"body":"of it. I love the direction of"},{"speaker":"Fan of the Show","startTime":381.76,"endTime":385.87,"body":"it. I love how successful this"},{"speaker":"Fan of the Show","startTime":385.87,"endTime":390.07,"body":"show has been. Because I"},{"speaker":"Fan of the Show","startTime":385.87,"endTime":390.07,"body":"believe, again, as a fan of the"},{"speaker":"Fan of the Show","startTime":390.07,"endTime":393.7,"body":"show that it is incredible. But"},{"speaker":"Fan of the Show","startTime":390.07,"endTime":393.7,"body":"don't worry, if you're like I've"},{"speaker":"Fan of the Show","startTime":393.7,"endTime":395.71,"body":"never listened on that show. If"},{"speaker":"Fan of the Show","startTime":393.7,"endTime":395.71,"body":"you don't know anything about"},{"speaker":"Fan of the Show","startTime":395.71,"endTime":397.78000000000003,"body":"it, it's fine. That's really not"},{"speaker":"Fan of the Show","startTime":395.71,"endTime":397.78000000000003,"body":"what we're going to talk about"},{"speaker":"Fan of the Show","startTime":397.78000000000003,"endTime":400.36,"body":"today. Like all the different"},{"speaker":"Fan of the Show","startTime":397.78000000000003,"endTime":400.36,"body":"guests that they've had, we're"},{"speaker":"Fan of the Show","startTime":400.36,"endTime":404.98,"body":"gonna break it down by the"},{"speaker":"Fan of the Show","startTime":400.36,"endTime":404.98,"body":"logistics of their show. We're"},{"speaker":"Fan of the Show","startTime":404.98,"endTime":408.94,"body":"gonna break it down by what"},{"speaker":"Fan of the Show","startTime":404.98,"endTime":408.94,"body":"they've done with it and the"},{"speaker":"Fan of the Show","startTime":408.94,"endTime":410.32,"body":"evolution of it."},{"speaker":"The Beginning","startTime":410.56,"endTime":413.41,"body":"So let's go back"},{"speaker":"The Beginning","startTime":410.56,"endTime":413.41,"body":"to the beginning. So they first"},{"speaker":"The Beginning","startTime":413.44,"endTime":421.0,"body":"launched episodes on February 6"},{"speaker":"The Beginning","startTime":413.44,"endTime":421.0,"body":"2018, with a three minute and 35"},{"speaker":"The Beginning","startTime":421.03000000000003,"endTime":425.17,"body":"second trailer. Now why is this"},{"speaker":"The Beginning","startTime":421.03000000000003,"endTime":425.17,"body":"important? Right? Why is this"},{"speaker":"The Beginning","startTime":425.17,"endTime":428.41,"body":"important? Well, it's usually"},{"speaker":"The Beginning","startTime":425.17,"endTime":428.41,"body":"one of the first questions I get"},{"speaker":"The Beginning","startTime":428.41,"endTime":431.2,"body":"asked Whenever someone's talking"},{"speaker":"The Beginning","startTime":428.41,"endTime":431.2,"body":"about launching a podcast or"},{"speaker":"The Beginning","startTime":431.2,"endTime":434.11,"body":"like Well, should I have a"},{"speaker":"The Beginning","startTime":431.2,"endTime":434.11,"body":"trailer episode shall not have a"},{"speaker":"The Beginning","startTime":434.11,"endTime":437.62,"body":"trailer Episode What needs to be"},{"speaker":"The Beginning","startTime":434.11,"endTime":437.62,"body":"in it. And I have a lot of"},{"speaker":"The Beginning","startTime":437.62,"endTime":441.4,"body":"YouTube videos that you can go"},{"speaker":"The Beginning","startTime":437.62,"endTime":441.4,"body":"check out about, you know what,"},{"speaker":"The Beginning","startTime":441.49,"endTime":444.46,"body":"what is involved in a trailer"},{"speaker":"The Beginning","startTime":441.49,"endTime":444.46,"body":"episode that you'll find in the"},{"speaker":"The Beginning","startTime":444.46,"endTime":448.96,"body":"show notes to this episode. But"},{"speaker":"The Beginning","startTime":444.46,"endTime":448.96,"body":"I believe having something that"},{"speaker":"The Beginning","startTime":448.96,"endTime":453.25,"body":"explains what you can expect"},{"speaker":"The Beginning","startTime":448.96,"endTime":453.25,"body":"whenever you listen to this"},{"speaker":"The Beginning","startTime":453.25,"endTime":456.67,"body":"show. And I went back and listen"},{"speaker":"The Beginning","startTime":453.25,"endTime":456.67,"body":"to it. And it was so fun to hear"},{"speaker":"The Beginning","startTime":456.67,"endTime":459.94,"body":"them because they've come a long"},{"speaker":"The Beginning","startTime":456.67,"endTime":459.94,"body":"way and how comfortable they"},{"speaker":"The Beginning","startTime":459.94,"endTime":462.55,"body":"feel behind the microphone like"},{"speaker":"The Beginning","startTime":459.94,"endTime":462.55,"body":"you can kind of tell that"},{"speaker":"The Beginning","startTime":462.55,"endTime":466.51,"body":"they're a little bit more like"},{"speaker":"The Beginning","startTime":462.55,"endTime":466.51,"body":"like, buttoned up or maybe a"},{"speaker":"The Beginning","startTime":466.51,"endTime":470.92,"body":"little bit more just nervous"},{"speaker":"The Beginning","startTime":466.51,"endTime":470.92,"body":"about getting started, because"},{"speaker":"The Beginning","startTime":470.95,"endTime":474.31,"body":"here they are. And they're four"},{"speaker":"The Beginning","startTime":470.95,"endTime":474.31,"body":"years in at this point, almost"},{"speaker":"The Beginning","startTime":474.31,"endTime":477.67,"body":"five years into doing their"},{"speaker":"The Beginning","startTime":474.31,"endTime":477.67,"body":"show. And they just are so much"},{"speaker":"The Beginning","startTime":477.67,"endTime":482.05,"body":"more relaxed so much more"},{"speaker":"The Beginning","startTime":477.67,"endTime":482.05,"body":"themselves. But the host are"},{"speaker":"The Beginning","startTime":482.32,"endTime":486.7,"body":"DAX, and Monica, and in the"},{"speaker":"The Beginning","startTime":482.32,"endTime":486.7,"body":"trailer episode, they're"},{"speaker":"The Beginning","startTime":486.7,"endTime":490.81,"body":"explaining what you can expect."},{"speaker":"The Beginning","startTime":486.7,"endTime":490.81,"body":"So from the get go from the"},{"speaker":"The Beginning","startTime":490.81,"endTime":496.0,"body":"very, very beginning, the host"},{"speaker":"The Beginning","startTime":490.81,"endTime":496.0,"body":"take two different positions. So"},{"speaker":"The Beginning","startTime":496.0,"endTime":499.36,"body":"you have someone who has a lots"},{"speaker":"The Beginning","startTime":496.0,"endTime":499.36,"body":"of confidence and lots of"},{"speaker":"The Beginning","startTime":499.36,"endTime":503.68,"body":"conviction, the armchair expert"},{"speaker":"The Beginning","startTime":499.36,"endTime":503.68,"body":"that is Dax, then you have"},{"speaker":"The Beginning","startTime":503.68,"endTime":508.33,"body":"someone to call them out on"},{"speaker":"The Beginning","startTime":503.68,"endTime":508.33,"body":"their BS, that is the fact"},{"speaker":"The Beginning","startTime":508.33,"endTime":513.4,"body":"checker and that is Monica. So"},{"speaker":"The Beginning","startTime":508.33,"endTime":513.4,"body":"these two, like have been really"},{"speaker":"The Beginning","startTime":513.4,"endTime":518.35,"body":"good friends for a long time."},{"speaker":"The Beginning","startTime":513.4,"endTime":518.35,"body":"And it's just been really cool"},{"speaker":"The Beginning","startTime":518.35,"endTime":523.27,"body":"to see their dynamic and how"},{"speaker":"The Beginning","startTime":518.35,"endTime":523.27,"body":"everything shakes out. So Dax"},{"speaker":"The Beginning","startTime":523.27,"endTime":527.1700000000001,"body":"Shepard and Monica Patman plays"},{"speaker":"The Beginning","startTime":523.27,"endTime":527.1700000000001,"body":"each of their respective roles"},{"speaker":"The Beginning","startTime":527.2,"endTime":531.4,"body":"beautifully in the host"},{"speaker":"The Beginning","startTime":527.2,"endTime":531.4,"body":"position. So DAX is an actor,"},{"speaker":"The Beginning","startTime":531.4,"endTime":535.54,"body":"comedian, filmmaker and a"},{"speaker":"The Beginning","startTime":531.4,"endTime":535.54,"body":"podcast host. And my favorite"},{"speaker":"The Beginning","startTime":535.54,"endTime":540.94,"body":"role that he's ever played was"},{"speaker":"The Beginning","startTime":535.54,"endTime":540.94,"body":"Cheeto in Idiocracy. Maybe"},{"speaker":"The Beginning","startTime":540.94,"endTime":543.61,"body":"because maybe you're like, Oh,"},{"speaker":"The Beginning","startTime":540.94,"endTime":543.61,"body":"who is that? So he was on punk"},{"speaker":"The Beginning","startTime":543.64,"endTime":546.46,"body":"way back in the day. Of course,"},{"speaker":"The Beginning","startTime":543.64,"endTime":546.46,"body":"I remember punk. Like whenever"},{"speaker":"The Beginning","startTime":546.46,"endTime":553.0,"body":"that show came on and hearing"},{"speaker":"The Beginning","startTime":546.46,"endTime":553.0,"body":"him talk to Mandy Moore. He"},{"speaker":"The Beginning","startTime":553.0,"endTime":555.5799999999999,"body":"interviewed Mandy Moore, about"},{"speaker":"The Beginning","startTime":553.0,"endTime":555.5799999999999,"body":"one of the pranks he he pulled"},{"speaker":"Intro","startTime":555.37,"endTime":559.72,"body":"like, Oh my gosh, I"},{"speaker":"Intro","startTime":555.37,"endTime":559.72,"body":"forgot. Like, I saw that on MTV."},{"speaker":"Intro","startTime":555.5799999999999,"endTime":555.9100000000001,"body":"on her. I was"},{"speaker":"Intro","startTime":559.72,"endTime":563.26,"body":"Like when it happened back in"},{"speaker":"Intro","startTime":559.72,"endTime":563.26,"body":"the early 2000s. Or whenever,"},{"speaker":"Intro","startTime":563.26,"endTime":566.05,"body":"you know, whatever that episode"},{"speaker":"Intro","startTime":563.26,"endTime":566.05,"body":"aired, I was like, Oh my gosh,"},{"speaker":"Intro","startTime":566.05,"endTime":568.24,"body":"like I remember when that"},{"speaker":"Intro","startTime":566.05,"endTime":568.24,"body":"happened. I remember watching"},{"speaker":"Intro","startTime":568.24,"endTime":572.44,"body":"that as a teenager. And it's so"},{"speaker":"Intro","startTime":568.24,"endTime":572.44,"body":"crazy to think of, you know,"},{"speaker":"Intro","startTime":572.44,"endTime":575.56,"body":"I've been following this person"},{"speaker":"Intro","startTime":572.44,"endTime":575.56,"body":"for a really long time, but"},{"speaker":"Intro","startTime":575.56,"endTime":580.27,"body":"never had what I feel like is"},{"speaker":"Intro","startTime":575.56,"endTime":580.27,"body":"such an intimate knowledge of"},{"speaker":"Intro","startTime":580.27,"endTime":584.3199999999999,"body":"who He really is at its core,"},{"speaker":"Intro","startTime":580.27,"endTime":584.3199999999999,"body":"because I've listened to him"},{"speaker":"Intro","startTime":584.62,"endTime":589.63,"body":"every single week since 2020. So"},{"speaker":"Intro","startTime":584.62,"endTime":589.63,"body":"that's the power of content."},{"speaker":"Intro","startTime":589.63,"endTime":593.23,"body":"That's the power of podcasting,"},{"speaker":"Intro","startTime":589.63,"endTime":593.23,"body":"you can really get to know who"},{"speaker":"Intro","startTime":593.23,"endTime":596.89,"body":"someone is and a little bit more"},{"speaker":"Intro","startTime":593.23,"endTime":596.89,"body":"of their quirks. And so Monica,"},{"speaker":"Intro","startTime":596.9200000000001,"endTime":601.3299999999999,"body":"Monica padman is an actor"},{"speaker":"Intro","startTime":596.9200000000001,"endTime":601.3299999999999,"body":"podcaster and producer, and she"},{"speaker":"Intro","startTime":601.3299999999999,"endTime":605.23,"body":"is my age, like if we went to"},{"speaker":"Intro","startTime":601.3299999999999,"endTime":605.23,"body":"high school, the same years"},{"speaker":"Intro","startTime":605.23,"endTime":608.86,"body":"college the same years. So"},{"speaker":"Intro","startTime":605.23,"endTime":608.86,"body":"listening to the show, from her"},{"speaker":"Intro","startTime":608.86,"endTime":614.1700000000001,"body":"perspective, and her references,"},{"speaker":"Intro","startTime":608.86,"endTime":614.1700000000001,"body":"helps me relate even more to"},{"speaker":"Intro","startTime":614.35,"endTime":616.75,"body":"what they're talking about"},{"speaker":"Intro","startTime":614.35,"endTime":616.75,"body":"whenever they're interviewing"},{"speaker":"Intro","startTime":616.75,"endTime":622.3299999999999,"body":"guests, because DAX is older."},{"speaker":"Intro","startTime":616.75,"endTime":622.3299999999999,"body":"He's in his late 40s. And Monica"},{"speaker":"Intro","startTime":622.3299999999999,"endTime":627.46,"body":"is I think she's 35. But I'm"},{"speaker":"Intro","startTime":622.3299999999999,"endTime":627.46,"body":"turning 36. Very soon, actually,"},{"speaker":"Intro","startTime":627.46,"endTime":630.49,"body":"when this episode airs, it'll be"},{"speaker":"Intro","startTime":627.46,"endTime":630.49,"body":"the Friday after this episode"},{"speaker":"Intro","startTime":630.49,"endTime":636.6700000000001,"body":"airs. But we just synchronize"},{"speaker":"Intro","startTime":630.49,"endTime":636.6700000000001,"body":"like she was a champion state"},{"speaker":"Intro","startTime":636.6700000000001,"endTime":639.76,"body":"cheerleader. I was never that."},{"speaker":"Intro","startTime":636.6700000000001,"endTime":639.76,"body":"Okay, let's be very clear on"},{"speaker":"Intro","startTime":639.76,"endTime":643.81,"body":"that. But I was a cheerleader."},{"speaker":"Intro","startTime":639.76,"endTime":643.81,"body":"And just the things that she"},{"speaker":"Intro","startTime":643.81,"endTime":647.05,"body":"adds to the conversation. I'm"},{"speaker":"Intro","startTime":643.81,"endTime":647.05,"body":"like, Yup, I know exactly what"},{"speaker":"Intro","startTime":647.05,"endTime":651.16,"body":"she's talking about in their"},{"speaker":"Intro","startTime":647.05,"endTime":651.16,"body":"producer and the guy that's"},{"speaker":"Intro","startTime":651.16,"endTime":653.47,"body":"behind the scenes of it all."},{"speaker":"Intro","startTime":651.16,"endTime":653.47,"body":"You'll hear him in the"},{"speaker":"Intro","startTime":653.47,"endTime":657.64,"body":"background from time to time."},{"speaker":"Intro","startTime":653.47,"endTime":657.64,"body":"But Rob, he is also his name is"},{"speaker":"Intro","startTime":657.64,"endTime":663.88,"body":"Wabi wahb. He is also our age"},{"speaker":"Intro","startTime":657.64,"endTime":663.88,"body":"too. So he'll chime in with his"},{"speaker":"Intro","startTime":663.88,"endTime":667.42,"body":"little references. And you know,"},{"speaker":"Intro","startTime":663.88,"endTime":667.42,"body":"Dax will turn around and be"},{"speaker":"Intro","startTime":667.42,"endTime":669.19,"body":"like, hey, you know, what do"},{"speaker":"Intro","startTime":667.42,"endTime":669.19,"body":"y'all think about this when you"},{"speaker":"Intro","startTime":669.19,"endTime":673.03,"body":"think about that, so it's cool"},{"speaker":"Intro","startTime":669.19,"endTime":673.03,"body":"to see that dynamic of him being"},{"speaker":"Intro","startTime":673.03,"endTime":676.3,"body":"older, which my husband is older"},{"speaker":"Intro","startTime":673.03,"endTime":676.3,"body":"than me. So I understand all of"},{"speaker":"Intro","startTime":676.3,"endTime":680.02,"body":"DAX is references, but it's just"},{"speaker":"Intro","startTime":676.3,"endTime":680.02,"body":"a really fun dynamic that they"},{"speaker":"Intro","startTime":680.02,"endTime":684.97,"body":"have on their show. And they've"},{"speaker":"Intro","startTime":680.02,"endTime":684.97,"body":"had several guests that you're"},{"speaker":"Intro","startTime":684.97,"endTime":690.34,"body":"like, oh, okay, they have some"},{"speaker":"Intro","startTime":684.97,"endTime":690.34,"body":"really high profile people, but"},{"speaker":"Intro","startTime":690.37,"endTime":694.48,"body":"it's mostly celebrities. So"},{"speaker":"Intro","startTime":690.37,"endTime":694.48,"body":"dozens, hundreds of celebrities"},{"speaker":"Intro","startTime":694.48,"endTime":700.57,"body":"at this point. And anywhere from"},{"speaker":"Intro","startTime":694.48,"endTime":700.57,"body":"Ashton Kutcher to Mila Kunis to"},{"speaker":"Intro","startTime":700.6,"endTime":703.78,"body":"I mean, they just had Edward"},{"speaker":"Intro","startTime":700.6,"endTime":703.78,"body":"Norton. They've interviewed"},{"speaker":"Intro","startTime":703.78,"endTime":708.67,"body":"Barack Obama and Bill Gates they"},{"speaker":"Intro","startTime":703.78,"endTime":708.67,"body":"had Richard Branson on recently"},{"speaker":"Intro","startTime":708.67,"endTime":712.27,"body":"they had Prince Harry, like,"},{"speaker":"Intro","startTime":708.67,"endTime":712.27,"body":"there have been so many"},{"speaker":"Intro","startTime":712.27,"endTime":714.82,"body":"incredible like, you have to go"},{"speaker":"Intro","startTime":712.27,"endTime":714.82,"body":"listen to this show. If you have"},{"speaker":"Intro","startTime":714.82,"endTime":719.77,"body":"not listened to it. You will"},{"speaker":"Intro","startTime":714.82,"endTime":719.77,"body":"love it. It is so fantastic. But"},{"speaker":"Intro","startTime":719.89,"endTime":723.67,"body":"the premise of their show is to"},{"speaker":"Intro","startTime":719.89,"endTime":723.67,"body":"interview people and they'll"},{"speaker":"Intro","startTime":723.7,"endTime":727.72,"body":"enter the conversation. And then"},{"speaker":"Intro","startTime":723.7,"endTime":727.72,"body":"at the end, like so they'll have"},{"speaker":"Intro","startTime":727.72,"endTime":730.12,"body":"a segment of the show, which is"},{"speaker":"Intro","startTime":727.72,"endTime":730.12,"body":"the interview and then at the"},{"speaker":"Intro","startTime":730.12,"endTime":733.75,"body":"end of it, Monica goes through"},{"speaker":"Intro","startTime":730.12,"endTime":733.75,"body":"the fact check where it just"},{"speaker":"Intro","startTime":733.75,"endTime":737.29,"body":"starts out at is a casual"},{"speaker":"Intro","startTime":733.75,"endTime":737.29,"body":"conversation. And then she goes"},{"speaker":"Intro","startTime":737.29,"endTime":740.59,"body":"back through the interview that"},{"speaker":"Intro","startTime":737.29,"endTime":740.59,"body":"they had. And she'll say, oh,"},{"speaker":"Intro","startTime":740.59,"endTime":743.8,"body":"you know what we talked about"},{"speaker":"Intro","startTime":740.59,"endTime":743.8,"body":"this, but we were wrong. Like,"},{"speaker":"Intro","startTime":743.8,"endTime":746.77,"body":"maybe we made the wrong"},{"speaker":"Intro","startTime":743.8,"endTime":746.77,"body":"reference, or it was the wrong"},{"speaker":"Intro","startTime":747.07,"endTime":750.73,"body":"date that somebody mentioned or"},{"speaker":"Intro","startTime":747.07,"endTime":750.73,"body":"the wrong figure, like she goes"},{"speaker":"Intro","startTime":750.73,"endTime":755.35,"body":"through, and they talk about the"},{"speaker":"Intro","startTime":750.73,"endTime":755.35,"body":"facts that they needed to"},{"speaker":"Intro","startTime":755.35,"endTime":758.38,"body":"correct for the episode, which I"},{"speaker":"Intro","startTime":755.35,"endTime":758.38,"body":"think is really fun. I think"},{"speaker":"Intro","startTime":758.38,"endTime":762.01,"body":"that having someone fact"},{"speaker":"Intro","startTime":758.38,"endTime":762.01,"body":"checking things after the fact"},{"speaker":"Intro","startTime":762.01,"endTime":765.4,"body":"is just really cool. And it's"},{"speaker":"Intro","startTime":762.01,"endTime":765.4,"body":"almost one of those things where"},{"speaker":"Intro","startTime":765.4,"endTime":767.5600000000001,"body":"I'm like, oh, you know what, I"},{"speaker":"Intro","startTime":765.4,"endTime":767.5600000000001,"body":"probably should do that for this"},{"speaker":"Intro","startTime":767.5600000000001,"endTime":771.49,"body":"show, too. Like, after we do an"},{"speaker":"Intro","startTime":767.5600000000001,"endTime":771.49,"body":"interview, go back and listen to"},{"speaker":"Intro","startTime":771.49,"endTime":773.68,"body":"the whole thing. And I'll do"},{"speaker":"Intro","startTime":771.49,"endTime":773.68,"body":"that from time to time. Like if"},{"speaker":"Intro","startTime":773.68,"endTime":776.95,"body":"someone forgets to mention"},{"speaker":"Intro","startTime":773.68,"endTime":776.95,"body":"something, or we were supposed"},{"speaker":"Intro","startTime":776.95,"endTime":780.01,"body":"to talk about the thing that"},{"speaker":"Intro","startTime":776.95,"endTime":780.01,"body":"they wanted to promote, and we"},{"speaker":"Intro","startTime":780.04,"endTime":782.89,"body":"just got so carried away in"},{"speaker":"Intro","startTime":780.04,"endTime":782.89,"body":"conversation and never happened,"},{"speaker":"Intro","startTime":783.01,"endTime":786.43,"body":"I'll do those little add ins."},{"speaker":"Intro","startTime":783.01,"endTime":786.43,"body":"But this is just next level as"},{"speaker":"Intro","startTime":786.43,"endTime":792.01,"body":"far as the facts go. But that is"},{"speaker":"Intro","startTime":786.43,"endTime":792.01,"body":"the overall premise of the"},{"speaker":"Intro","startTime":792.01,"endTime":794.74,"body":"different things that they have."},{"speaker":"Intro","startTime":792.01,"endTime":794.74,"body":"So the interview celebrities,"},{"speaker":"Intro","startTime":794.74,"endTime":798.67,"body":"they'll interview experts, which"},{"speaker":"Intro","startTime":794.74,"endTime":798.67,"body":"I think that that's been just"},{"speaker":"Intro","startTime":798.67,"endTime":802.72,"body":"really revolutionary for me,"},{"speaker":"Intro","startTime":798.67,"endTime":802.72,"body":"because here I am, I started"},{"speaker":"Intro","startTime":802.72,"endTime":806.68,"body":"listening to the show as a form"},{"speaker":"Intro","startTime":802.72,"endTime":806.68,"body":"of entertainment. I've learned"},{"speaker":"Intro","startTime":806.71,"endTime":811.9,"body":"so much. So so much, I've been"},{"speaker":"Intro","startTime":806.71,"endTime":811.9,"body":"introduced to even more really"},{"speaker":"Intro","startTime":811.9,"endTime":816.49,"body":"incredible minds, like people"},{"speaker":"Intro","startTime":811.9,"endTime":816.49,"body":"that are in academics, or in"},{"speaker":"Intro","startTime":816.49,"endTime":819.28,"body":"like a financial sector that I"},{"speaker":"Intro","startTime":816.49,"endTime":819.28,"body":"would have never been introduced"},{"speaker":"Intro","startTime":819.28,"endTime":822.16,"body":"to, because that's not really my"},{"speaker":"Intro","startTime":819.28,"endTime":822.16,"body":"thing to follow those kinds of"},{"speaker":"Intro","startTime":822.16,"endTime":825.97,"body":"people. But they come on the"},{"speaker":"Intro","startTime":822.16,"endTime":825.97,"body":"show, and they have honest"},{"speaker":"Intro","startTime":825.97,"endTime":828.13,"body":"conversations, and all of a"},{"speaker":"Intro","startTime":825.97,"endTime":828.13,"body":"sudden, I'm like, oh, I want to"},{"speaker":"Intro","startTime":828.13,"endTime":831.04,"body":"buy their book, I want to go see"},{"speaker":"Intro","startTime":828.13,"endTime":831.04,"body":"what I'm gonna go follow them on"},{"speaker":"Intro","startTime":831.04,"endTime":833.86,"body":"Instagram, I'm gonna get on"},{"speaker":"Intro","startTime":831.04,"endTime":833.86,"body":"their email list. So it's just"},{"speaker":"Intro","startTime":833.86,"endTime":838.15,"body":"really cool to be introduced to"},{"speaker":"Intro","startTime":833.86,"endTime":838.15,"body":"these different people via this"},{"speaker":"Intro","startTime":838.15,"endTime":843.25,"body":"medium right of this podcast."},{"speaker":"Intro","startTime":838.15,"endTime":843.25,"body":"And that's typically not what"},{"speaker":"Intro","startTime":843.25,"endTime":845.8,"body":"it's like. It's not just"},{"speaker":"Intro","startTime":843.25,"endTime":845.8,"body":"business and marketing, which is"},{"speaker":"Intro","startTime":845.8,"endTime":849.91,"body":"what I really enjoy listening to"},{"speaker":"Intro","startTime":845.8,"endTime":849.91,"body":"as well. This is a way for me to"},{"speaker":"Intro","startTime":849.91,"endTime":854.32,"body":"get entertainment and education."},{"speaker":"Intro","startTime":849.91,"endTime":854.32,"body":"So full entertainment for you,"},{"speaker":"Intro","startTime":854.35,"endTime":854.89,"body":"right."},{"speaker":"Changing \u0026 Pivoting","startTime":855.25,"endTime":857.11,"body":"Alright, so"},{"speaker":"Changing \u0026 Pivoting","startTime":855.25,"endTime":857.11,"body":"now let's talk about changing"},{"speaker":"Changing \u0026 Pivoting","startTime":857.11,"endTime":861.94,"body":"and pivoting. Because what"},{"speaker":"Changing \u0026 Pivoting","startTime":857.11,"endTime":861.94,"body":"happened is, they went from"},{"speaker":"Changing \u0026 Pivoting","startTime":861.97,"endTime":866.95,"body":"their original show to multiple"},{"speaker":"Changing \u0026 Pivoting","startTime":861.97,"endTime":866.95,"body":"segments and spin offs. And I"},{"speaker":"Changing \u0026 Pivoting","startTime":866.95,"endTime":870.25,"body":"actually didn't, I put these in"},{"speaker":"Changing \u0026 Pivoting","startTime":866.95,"endTime":870.25,"body":"bullet point form, which should"},{"speaker":"Changing \u0026 Pivoting","startTime":870.25,"endTime":873.55,"body":"have put them in number form. So"},{"speaker":"Changing \u0026 Pivoting","startTime":870.25,"endTime":873.55,"body":"let me count these we have"},{"speaker":"Changing \u0026 Pivoting","startTime":873.73,"endTime":880.03,"body":"123456. And I feel like I'm"},{"speaker":"Changing \u0026 Pivoting","startTime":873.73,"endTime":880.03,"body":"missing one. But they have six"},{"speaker":"Changing \u0026 Pivoting","startTime":880.27,"endTime":886.66,"body":"episode spin off show spin offs"},{"speaker":"Changing \u0026 Pivoting","startTime":880.27,"endTime":886.66,"body":"that are under this umbrella. So"},{"speaker":"Changing \u0026 Pivoting","startTime":886.66,"endTime":890.38,"body":"they'll call it the arm chair"},{"speaker":"Changing \u0026 Pivoting","startTime":886.66,"endTime":890.38,"body":"umbrella. And what they've done"},{"speaker":"Changing \u0026 Pivoting","startTime":890.38,"endTime":895.51,"body":"is they've created these other"},{"speaker":"Changing \u0026 Pivoting","startTime":890.38,"endTime":895.51,"body":"side shows which that sounds"},{"speaker":"Changing \u0026 Pivoting","startTime":895.51,"endTime":897.52,"body":"funny, right? They have these"},{"speaker":"Changing \u0026 Pivoting","startTime":895.51,"endTime":897.52,"body":"little sideshows. It's not the"},{"speaker":"Changing \u0026 Pivoting","startTime":897.52,"endTime":900.7,"body":"circus promise. It's like it's a"},{"speaker":"Changing \u0026 Pivoting","startTime":897.52,"endTime":900.7,"body":"really good, really good thing."},{"speaker":"Changing \u0026 Pivoting","startTime":901.0,"endTime":905.92,"body":"But they kind of found their"},{"speaker":"Changing \u0026 Pivoting","startTime":901.0,"endTime":905.92,"body":"groove. And then thought, Well,"},{"speaker":"Changing \u0026 Pivoting","startTime":905.92,"endTime":909.4,"body":"what else could we talk about?"},{"speaker":"Changing \u0026 Pivoting","startTime":905.92,"endTime":909.4,"body":"Like we enjoy talking to people?"},{"speaker":"Changing \u0026 Pivoting","startTime":909.73,"endTime":913.27,"body":"We enjoy interviewing these"},{"speaker":"Changing \u0026 Pivoting","startTime":909.73,"endTime":913.27,"body":"experts and talking to our"},{"speaker":"Changing \u0026 Pivoting","startTime":913.27,"endTime":916.78,"body":"friends like what else could we"},{"speaker":"Changing \u0026 Pivoting","startTime":913.27,"endTime":916.78,"body":"do with this medium of"},{"speaker":"Changing \u0026 Pivoting","startTime":916.78,"endTime":921.46,"body":"podcasting? And so one of the"},{"speaker":"Changing \u0026 Pivoting","startTime":916.78,"endTime":921.46,"body":"first spin offs was Monica and"},{"speaker":"Changing \u0026 Pivoting","startTime":921.46,"endTime":925.9,"body":"her friend Jess created a"},{"speaker":"Changing \u0026 Pivoting","startTime":921.46,"endTime":925.9,"body":"podcast called Monica and just"},{"speaker":"Changing \u0026 Pivoting","startTime":925.9,"endTime":931.51,"body":"love boys. And then from there,"},{"speaker":"Changing \u0026 Pivoting","startTime":925.9,"endTime":931.51,"body":"they started armchair anonymous,"},{"speaker":"Changing \u0026 Pivoting","startTime":931.54,"endTime":934.45,"body":"which that's out of order."},{"speaker":"Changing \u0026 Pivoting","startTime":931.54,"endTime":934.45,"body":"Because armchair Anonymous is"},{"speaker":"Changing \u0026 Pivoting","startTime":934.45,"endTime":939.04,"body":"actually a very recent addition,"},{"speaker":"Changing \u0026 Pivoting","startTime":934.45,"endTime":939.04,"body":"like in the last 12 months, that"},{"speaker":"Changing \u0026 Pivoting","startTime":939.04,"endTime":942.91,"body":"was something that they added."},{"speaker":"Changing \u0026 Pivoting","startTime":939.04,"endTime":942.91,"body":"And that's another spin off of"},{"speaker":"Changing \u0026 Pivoting","startTime":942.97,"endTime":946.9,"body":"arm chair, umbrella. Then they"},{"speaker":"Changing \u0026 Pivoting","startTime":942.97,"endTime":946.9,"body":"have flightless bird, which oh"},{"speaker":"Changing \u0026 Pivoting","startTime":946.9,"endTime":951.46,"body":"my gosh, Shaw, I think that that"},{"speaker":"Changing \u0026 Pivoting","startTime":946.9,"endTime":951.46,"body":"one is my second favorite is"},{"speaker":"Changing \u0026 Pivoting","startTime":951.52,"endTime":957.1,"body":"incredible. So it's David"},{"speaker":"Changing \u0026 Pivoting","startTime":951.52,"endTime":957.1,"body":"farrier, who is the most unique"},{"speaker":"Changing \u0026 Pivoting","startTime":957.1,"endTime":963.7,"body":"person. He's incredibly weird,"},{"speaker":"Changing \u0026 Pivoting","startTime":957.1,"endTime":963.7,"body":"and just so different. So he's"},{"speaker":"Changing \u0026 Pivoting","startTime":963.7,"endTime":969.58,"body":"from New Zealand. And he was"},{"speaker":"Changing \u0026 Pivoting","startTime":963.7,"endTime":969.58,"body":"stuck here in the US in Los"},{"speaker":"Changing \u0026 Pivoting","startTime":969.58,"endTime":973.72,"body":"Angeles to be specific, over"},{"speaker":"Changing \u0026 Pivoting","startTime":969.58,"endTime":973.72,"body":"COVID Because New England, New"},{"speaker":"Changing \u0026 Pivoting","startTime":973.72,"endTime":977.92,"body":"England, New Zealand had very"},{"speaker":"Changing \u0026 Pivoting","startTime":973.72,"endTime":977.92,"body":"strict guidelines on getting"},{"speaker":"Changing \u0026 Pivoting","startTime":977.92,"endTime":981.1,"body":"back into the country, and he"},{"speaker":"Changing \u0026 Pivoting","startTime":977.92,"endTime":981.1,"body":"was just never able to make it"},{"speaker":"Changing \u0026 Pivoting","startTime":981.1,"endTime":986.5,"body":"happen. So they said that he was"},{"speaker":"Changing \u0026 Pivoting","startTime":981.1,"endTime":986.5,"body":"marooned here in America. And he"},{"speaker":"Changing \u0026 Pivoting","startTime":986.5,"endTime":990.13,"body":"wanted to figure out, like, have"},{"speaker":"Changing \u0026 Pivoting","startTime":986.5,"endTime":990.13,"body":"the opportunity to ask people"},{"speaker":"Changing \u0026 Pivoting","startTime":990.16,"endTime":994.75,"body":"about our weird American quirks"},{"speaker":"Changing \u0026 Pivoting","startTime":990.16,"endTime":994.75,"body":"that as someone who is not from"},{"speaker":"Changing \u0026 Pivoting","startTime":994.75,"endTime":998.29,"body":"this country didn't grow up"},{"speaker":"Changing \u0026 Pivoting","startTime":994.75,"endTime":998.29,"body":"here. He's very observant about"},{"speaker":"Changing \u0026 Pivoting","startTime":998.29,"endTime":1002.07,"body":"all the weird things that"},{"speaker":"Changing \u0026 Pivoting","startTime":998.29,"endTime":1002.07,"body":"happen. And he wants to dissect"},{"speaker":"Changing \u0026 Pivoting","startTime":1002.07,"endTime":1004.8,"body":"like, why does this happen?"},{"speaker":"Changing \u0026 Pivoting","startTime":1002.07,"endTime":1004.8,"body":"Y'all? He did one recently about"},{"speaker":"Changing \u0026 Pivoting","startTime":1004.8,"endTime":1008.82,"body":"leaf blowers, and I was dying,"},{"speaker":"Changing \u0026 Pivoting","startTime":1004.8,"endTime":1008.82,"body":"laughing. I was laughing so"},{"speaker":"Changing \u0026 Pivoting","startTime":1008.82,"endTime":1013.86,"body":"hard. He was like, why why do"},{"speaker":"Changing \u0026 Pivoting","startTime":1008.82,"endTime":1013.86,"body":"you do this? Why as Americans,"},{"speaker":"Changing \u0026 Pivoting","startTime":1014.1,"endTime":1018.87,"body":"do you blow leaves basically"},{"speaker":"Changing \u0026 Pivoting","startTime":1014.1,"endTime":1018.87,"body":"from one side of the street to"},{"speaker":"Changing \u0026 Pivoting","startTime":1018.87,"endTime":1024.03,"body":"the next. And I was cracking up"},{"speaker":"Changing \u0026 Pivoting","startTime":1018.87,"endTime":1024.03,"body":"because like, literally, two"},{"speaker":"Changing \u0026 Pivoting","startTime":1024.03,"endTime":1028.1399999999999,"body":"seconds later while I'm"},{"speaker":"Changing \u0026 Pivoting","startTime":1024.03,"endTime":1028.1399999999999,"body":"listening to this, they're leaf"},{"speaker":"Changing \u0026 Pivoting","startTime":1028.1399999999999,"endTime":1030.96,"body":"blower like a whole lawn crew"},{"speaker":"Changing \u0026 Pivoting","startTime":1028.1399999999999,"endTime":1030.96,"body":"shows up on my street and"},{"speaker":"Changing \u0026 Pivoting","startTime":1030.96,"endTime":1034.8600000000001,"body":"they're immediately blowing"},{"speaker":"Changing \u0026 Pivoting","startTime":1030.96,"endTime":1034.8600000000001,"body":"leaves everywhere and grow brass"},{"speaker":"Changing \u0026 Pivoting","startTime":1034.8600000000001,"endTime":1037.77,"body":"and I'm just cracking up so that"},{"speaker":"Changing \u0026 Pivoting","startTime":1034.8600000000001,"endTime":1037.77,"body":"so you have to check out that"},{"speaker":"Changing \u0026 Pivoting","startTime":1038.28,"endTime":1041.1599999999999,"body":"segment as well are those"},{"speaker":"Changing \u0026 Pivoting","startTime":1038.28,"endTime":1041.1599999999999,"body":"episodes because it's a"},{"speaker":"Changing \u0026 Pivoting","startTime":1041.1599999999999,"endTime":1045.54,"body":"different show, but technically"},{"speaker":"Changing \u0026 Pivoting","startTime":1041.1599999999999,"endTime":1045.54,"body":"it's all released under the arm"},{"speaker":"Changing \u0026 Pivoting","startTime":1045.54,"endTime":1049.2,"body":"chair umbrella, which I think is"},{"speaker":"Changing \u0026 Pivoting","startTime":1045.54,"endTime":1049.2,"body":"just so so fun. So that's a"},{"speaker":"Changing \u0026 Pivoting","startTime":1049.2,"endTime":1052.8,"body":"great, great one to check out."},{"speaker":"Changing \u0026 Pivoting","startTime":1049.2,"endTime":1052.8,"body":"And that's David farrier, and"},{"speaker":"Changing \u0026 Pivoting","startTime":1052.8,"endTime":1056.55,"body":"Monica Patman. Run that show."},{"speaker":"Changing \u0026 Pivoting","startTime":1052.8,"endTime":1056.55,"body":"Then there's armed haired and"},{"speaker":"Changing \u0026 Pivoting","startTime":1056.55,"endTime":1061.65,"body":"dangerous. This is one where"},{"speaker":"Changing \u0026 Pivoting","startTime":1056.55,"endTime":1061.65,"body":"David David Ferrier, I was just"},{"speaker":"Changing \u0026 Pivoting","startTime":1061.65,"endTime":1066.51,"body":"talking about, he started doing"},{"speaker":"Changing \u0026 Pivoting","startTime":1061.65,"endTime":1066.51,"body":"these episodes, and it's where"},{"speaker":"Changing \u0026 Pivoting","startTime":1066.54,"endTime":1070.1399999999999,"body":"they go into conspiracy"},{"speaker":"Changing \u0026 Pivoting","startTime":1066.54,"endTime":1070.1399999999999,"body":"theories. And now I'm not a"},{"speaker":"Changing \u0026 Pivoting","startTime":1070.1399999999999,"endTime":1073.8,"body":"conspiracy theorists and I have"},{"speaker":"Changing \u0026 Pivoting","startTime":1070.1399999999999,"endTime":1073.8,"body":"never really been too interested"},{"speaker":"Changing \u0026 Pivoting","startTime":1073.8,"endTime":1077.97,"body":"in them. But whenever it's"},{"speaker":"Changing \u0026 Pivoting","startTime":1073.8,"endTime":1077.97,"body":"served up to you by these"},{"speaker":"Changing \u0026 Pivoting","startTime":1077.97,"endTime":1083.1599999999999,"body":"incredible people that can talk"},{"speaker":"Changing \u0026 Pivoting","startTime":1077.97,"endTime":1083.1599999999999,"body":"really well and like tell these"},{"speaker":"Changing \u0026 Pivoting","startTime":1083.1599999999999,"endTime":1086.97,"body":"incredible stories, they have"},{"speaker":"Changing \u0026 Pivoting","startTime":1083.1599999999999,"endTime":1086.97,"body":"this like, cinematic feel to"},{"speaker":"Changing \u0026 Pivoting","startTime":1086.97,"endTime":1090.15,"body":"them, because of the way that"},{"speaker":"Changing \u0026 Pivoting","startTime":1086.97,"endTime":1090.15,"body":"everything is produced and"},{"speaker":"Changing \u0026 Pivoting","startTime":1090.1799999999998,"endTime":1094.6799999999998,"body":"edited. It's just like, it's"},{"speaker":"Changing \u0026 Pivoting","startTime":1090.1799999999998,"endTime":1094.6799999999998,"body":"really good. Like, it is really,"},{"speaker":"Changing \u0026 Pivoting","startTime":1094.6799999999998,"endTime":1098.85,"body":"really good to learn about these"},{"speaker":"Changing \u0026 Pivoting","startTime":1094.6799999999998,"endTime":1098.85,"body":"different conspiracies. When"},{"speaker":"Changing \u0026 Pivoting","startTime":1098.85,"endTime":1101.6399999999999,"body":"it's presented in this way."},{"speaker":"Changing \u0026 Pivoting","startTime":1098.85,"endTime":1101.6399999999999,"body":"Again, we're going for the"},{"speaker":"Changing \u0026 Pivoting","startTime":1101.6399999999999,"endTime":1106.1100000000001,"body":"edutainment and the ability to"},{"speaker":"Changing \u0026 Pivoting","startTime":1101.6399999999999,"endTime":1106.1100000000001,"body":"consume something that's in a"},{"speaker":"Changing \u0026 Pivoting","startTime":1106.1100000000001,"endTime":1110.76,"body":"totally different form of"},{"speaker":"Changing \u0026 Pivoting","startTime":1106.1100000000001,"endTime":1110.76,"body":"content. Then, if you were just"},{"speaker":"Changing \u0026 Pivoting","startTime":1110.76,"endTime":1113.1,"body":"scrolling through Netflix, and"},{"speaker":"Changing \u0026 Pivoting","startTime":1110.76,"endTime":1113.1,"body":"you saw a documentary on"},{"speaker":"Changing \u0026 Pivoting","startTime":1113.1,"endTime":1116.01,"body":"cannibalism, right, you're like,"},{"speaker":"Changing \u0026 Pivoting","startTime":1113.1,"endTime":1116.01,"body":"Oh, I probably wouldn't watch"},{"speaker":"Changing \u0026 Pivoting","startTime":1116.01,"endTime":1119.49,"body":"that. I did listen to their"},{"speaker":"Changing \u0026 Pivoting","startTime":1116.01,"endTime":1119.49,"body":"episode on cannibalism. It's"},{"speaker":"Changing \u0026 Pivoting","startTime":1119.49,"endTime":1123.1799999999998,"body":"like, oh, my gosh, okay, this is"},{"speaker":"Changing \u0026 Pivoting","startTime":1119.49,"endTime":1123.1799999999998,"body":"really interesting. But if"},{"speaker":"Changing \u0026 Pivoting","startTime":1123.1799999999998,"endTime":1126.3600000000001,"body":"that's your thing, conspiracy"},{"speaker":"Changing \u0026 Pivoting","startTime":1123.1799999999998,"endTime":1126.3600000000001,"body":"theories, that's another one to"},{"speaker":"Changing \u0026 Pivoting","startTime":1126.3899999999999,"endTime":1129.9,"body":"go check out. Then there's two"},{"speaker":"Changing \u0026 Pivoting","startTime":1126.3899999999999,"endTime":1129.9,"body":"more shows that they've done. So"},{"speaker":"Changing \u0026 Pivoting","startTime":1129.9,"endTime":1135.33,"body":"one of them is called Race to"},{"speaker":"Changing \u0026 Pivoting","startTime":1129.9,"endTime":1135.33,"body":"270, where DAX like some of his"},{"speaker":"Changing \u0026 Pivoting","startTime":1135.3600000000001,"endTime":1138.24,"body":"like, Bro friends, they all got"},{"speaker":"Changing \u0026 Pivoting","startTime":1135.3600000000001,"endTime":1138.24,"body":"together, and one of them was"},{"speaker":"Changing \u0026 Pivoting","startTime":1138.24,"endTime":1143.13,"body":"trying to lose weight to get"},{"speaker":"Changing \u0026 Pivoting","startTime":1138.24,"endTime":1143.13,"body":"down to 270. And the other one"},{"speaker":"Changing \u0026 Pivoting","startTime":1143.13,"endTime":1148.3200000000002,"body":"was trying to gain weight to get"},{"speaker":"Changing \u0026 Pivoting","startTime":1143.13,"endTime":1148.3200000000002,"body":"to 270. So it was this, the"},{"speaker":"Changing \u0026 Pivoting","startTime":1148.3200000000002,"endTime":1151.4099999999999,"body":"show, you know, it wasn't really"},{"speaker":"Changing \u0026 Pivoting","startTime":1148.3200000000002,"endTime":1151.4099999999999,"body":"for me, I'll admit, it wasn't"},{"speaker":"Changing \u0026 Pivoting","startTime":1151.4099999999999,"endTime":1155.88,"body":"like the thing that I ran to"},{"speaker":"Changing \u0026 Pivoting","startTime":1151.4099999999999,"endTime":1155.88,"body":"listen to. But it was a really"},{"speaker":"Changing \u0026 Pivoting","startTime":1155.88,"endTime":1159.87,"body":"cool addition to add in their"},{"speaker":"Changing \u0026 Pivoting","startTime":1155.88,"endTime":1159.87,"body":"friends and other people that"},{"speaker":"Changing \u0026 Pivoting","startTime":1159.87,"endTime":1163.8000000000002,"body":"are important to their lives"},{"speaker":"Changing \u0026 Pivoting","startTime":1159.87,"endTime":1163.8000000000002,"body":"into this really cool atmosphere"},{"speaker":"Changing \u0026 Pivoting","startTime":1163.8000000000002,"endTime":1167.67,"body":"that they had created within the"},{"speaker":"Changing \u0026 Pivoting","startTime":1163.8000000000002,"endTime":1167.67,"body":"podcasting space. But I want to"},{"speaker":"Changing \u0026 Pivoting","startTime":1167.67,"endTime":1171.5100000000002,"body":"talk about one of the most"},{"speaker":"Changing \u0026 Pivoting","startTime":1167.67,"endTime":1171.5100000000002,"body":"recent shows that were a spin"},{"speaker":"Changing \u0026 Pivoting","startTime":1171.5100000000002,"endTime":1178.02,"body":"off. And that was race to 35. So"},{"speaker":"Changing \u0026 Pivoting","startTime":1171.5100000000002,"endTime":1178.02,"body":"as this is airing, the last"},{"speaker":"Changing \u0026 Pivoting","startTime":1178.02,"endTime":1182.37,"body":"episode of that podcast just"},{"speaker":"Changing \u0026 Pivoting","startTime":1178.02,"endTime":1182.37,"body":"recently came out, and they're"},{"speaker":"Changing \u0026 Pivoting","startTime":1182.37,"endTime":1185.58,"body":"gonna have a bonus episode, but"},{"speaker":"Changing \u0026 Pivoting","startTime":1182.37,"endTime":1185.58,"body":"technically, the whole thing is"},{"speaker":"Changing \u0026 Pivoting","startTime":1185.58,"endTime":1191.3400000000001,"body":"over. And this one just really"},{"speaker":"Changing \u0026 Pivoting","startTime":1185.58,"endTime":1191.3400000000001,"body":"inspired me, because it was"},{"speaker":"Changing \u0026 Pivoting","startTime":1191.37,"endTime":1198.3600000000001,"body":"Monica and her friend, Liz, who"},{"speaker":"Changing \u0026 Pivoting","startTime":1191.37,"endTime":1198.3600000000001,"body":"is also 35. They decided to"},{"speaker":"Changing \u0026 Pivoting","startTime":1198.3600000000001,"endTime":1202.71,"body":"freeze their eggs, like, yeah,"},{"speaker":"Changing \u0026 Pivoting","startTime":1198.3600000000001,"endTime":1202.71,"body":"like their, their literal eggs,"},{"speaker":"Changing \u0026 Pivoting","startTime":1203.1599999999999,"endTime":1207.0900000000001,"body":"eggs in their body, they decided"},{"speaker":"Changing \u0026 Pivoting","startTime":1203.1599999999999,"endTime":1207.0900000000001,"body":"that they wanted to go through"},{"speaker":"Changing \u0026 Pivoting","startTime":1207.0900000000001,"endTime":1210.63,"body":"this process and document it."},{"speaker":"Changing \u0026 Pivoting","startTime":1207.0900000000001,"endTime":1210.63,"body":"And I have to say, as someone"},{"speaker":"Changing \u0026 Pivoting","startTime":1210.63,"endTime":1215.7600000000002,"body":"who is a mother of three, right,"},{"speaker":"Changing \u0026 Pivoting","startTime":1210.63,"endTime":1215.7600000000002,"body":"and I had kids young, like I was"},{"speaker":"Changing \u0026 Pivoting","startTime":1216.12,"endTime":1220.1399999999999,"body":"22, when I had our oldest son,"},{"speaker":"Changing \u0026 Pivoting","startTime":1216.12,"endTime":1220.1399999999999,"body":"and I was done having kids by"},{"speaker":"Changing \u0026 Pivoting","startTime":1220.1399999999999,"endTime":1223.83,"body":"the time I was 29. So I've had"},{"speaker":"Changing \u0026 Pivoting","startTime":1220.1399999999999,"endTime":1223.83,"body":"you know, in a span of seven"},{"speaker":"Changing \u0026 Pivoting","startTime":1223.83,"endTime":1228.2399999999998,"body":"years, I had three kids. And"},{"speaker":"Changing \u0026 Pivoting","startTime":1223.83,"endTime":1228.2399999999998,"body":"that was it. I didn't have any"},{"speaker":"Changing \u0026 Pivoting","startTime":1228.2399999999998,"endTime":1232.1999999999998,"body":"fertility problems. I didn't"},{"speaker":"Changing \u0026 Pivoting","startTime":1228.2399999999998,"endTime":1232.1999999999998,"body":"have any issues that I know,"},{"speaker":"Changing \u0026 Pivoting","startTime":1232.23,"endTime":1237.0300000000002,"body":"I've seen several of my friends"},{"speaker":"Changing \u0026 Pivoting","startTime":1232.23,"endTime":1237.0300000000002,"body":"go through, I've seen friends"},{"speaker":"Changing \u0026 Pivoting","startTime":1237.12,"endTime":1240.54,"body":"have to go to a sperm donor."},{"speaker":"Changing \u0026 Pivoting","startTime":1237.12,"endTime":1240.54,"body":"I've seen people that deal with"},{"speaker":"Changing \u0026 Pivoting","startTime":1240.54,"endTime":1245.1599999999999,"body":"IVF. I've seen people that, like"},{"speaker":"Changing \u0026 Pivoting","startTime":1240.54,"endTime":1245.1599999999999,"body":"it's all this kind of external"},{"speaker":"Changing \u0026 Pivoting","startTime":1245.1599999999999,"endTime":1248.58,"body":"world to me that I didn't really"},{"speaker":"Changing \u0026 Pivoting","startTime":1245.1599999999999,"endTime":1248.58,"body":"feel that I have the right to"},{"speaker":"Changing \u0026 Pivoting","startTime":1248.58,"endTime":1251.67,"body":"ask a bunch of questions, if"},{"speaker":"Changing \u0026 Pivoting","startTime":1248.58,"endTime":1251.67,"body":"they were struggling, like I"},{"speaker":"Changing \u0026 Pivoting","startTime":1251.67,"endTime":1255.54,"body":"didn't want to put that burden"},{"speaker":"Changing \u0026 Pivoting","startTime":1251.67,"endTime":1255.54,"body":"on them to explain to me exactly"},{"speaker":"Changing \u0026 Pivoting","startTime":1255.54,"endTime":1261.96,"body":"what was going on. And so having"},{"speaker":"Changing \u0026 Pivoting","startTime":1255.54,"endTime":1261.96,"body":"this podcast to go to was so"},{"speaker":"Changing \u0026 Pivoting","startTime":1261.9899999999998,"endTime":1265.77,"body":"awesome, because I got this peek"},{"speaker":"Changing \u0026 Pivoting","startTime":1261.9899999999998,"endTime":1265.77,"body":"into this world that I've never"},{"speaker":"Changing \u0026 Pivoting","startTime":1265.77,"endTime":1269.5500000000002,"body":"known about never been exposed"},{"speaker":"Changing \u0026 Pivoting","startTime":1265.77,"endTime":1269.5500000000002,"body":"to. And it was just really"},{"speaker":"Changing \u0026 Pivoting","startTime":1269.5500000000002,"endTime":1272.58,"body":"interesting. So if you know"},{"speaker":"Changing \u0026 Pivoting","startTime":1269.5500000000002,"endTime":1272.58,"body":"somebody who's thinking about"},{"speaker":"Changing \u0026 Pivoting","startTime":1272.58,"endTime":1276.33,"body":"freezing their eggs, or going"},{"speaker":"Changing \u0026 Pivoting","startTime":1272.58,"endTime":1276.33,"body":"through the fertility process,"},{"speaker":"Changing \u0026 Pivoting","startTime":1276.3600000000001,"endTime":1281.25,"body":"or any of the other things that"},{"speaker":"Changing \u0026 Pivoting","startTime":1276.3600000000001,"endTime":1281.25,"body":"have to do with what those"},{"speaker":"Changing \u0026 Pivoting","startTime":1281.25,"endTime":1285.3000000000002,"body":"decisions can look like, and"},{"speaker":"Changing \u0026 Pivoting","startTime":1281.25,"endTime":1285.3000000000002,"body":"just y'all they give each other"},{"speaker":"Changing \u0026 Pivoting","startTime":1285.3000000000002,"endTime":1288.69,"body":"shots. And it's so funny. Like,"},{"speaker":"Changing \u0026 Pivoting","startTime":1285.3000000000002,"endTime":1288.69,"body":"it's so funny, because I don't"},{"speaker":"Changing \u0026 Pivoting","startTime":1288.69,"endTime":1292.1399999999999,"body":"have to do it, right. I didn't"},{"speaker":"Changing \u0026 Pivoting","startTime":1288.69,"endTime":1292.1399999999999,"body":"have to live through it. So I'm"},{"speaker":"Changing \u0026 Pivoting","startTime":1292.1399999999999,"endTime":1295.5900000000001,"body":"laughing at the fact that they"},{"speaker":"Changing \u0026 Pivoting","startTime":1292.1399999999999,"endTime":1295.5900000000001,"body":"are doing this together as"},{"speaker":"Changing \u0026 Pivoting","startTime":1295.5900000000001,"endTime":1298.8000000000002,"body":"friends. And they're talking"},{"speaker":"Changing \u0026 Pivoting","startTime":1295.5900000000001,"endTime":1298.8000000000002,"body":"about it like actually talking"},{"speaker":"Changing \u0026 Pivoting","startTime":1298.8000000000002,"endTime":1301.4099999999999,"body":"about the things that they're"},{"speaker":"Changing \u0026 Pivoting","startTime":1298.8000000000002,"endTime":1301.4099999999999,"body":"going through. And it was just"},{"speaker":"Changing \u0026 Pivoting","startTime":1301.44,"endTime":1305.4299999999998,"body":"it was really cool. So I highly"},{"speaker":"Changing \u0026 Pivoting","startTime":1301.44,"endTime":1305.4299999999998,"body":"recommend go and check out that"},{"speaker":"Changing \u0026 Pivoting","startTime":1305.4299999999998,"endTime":1306.3899999999999,"body":"podcast as well."},{"speaker":"Episodes to Date","startTime":1306.42,"endTime":1310.1100000000001,"body":"So all of that"},{"speaker":"Episodes to Date","startTime":1306.42,"endTime":1310.1100000000001,"body":"to say, y'all that is a lot."},{"speaker":"Episodes to Date","startTime":1310.1399999999999,"endTime":1315.0900000000001,"body":"That is a lot of content that"},{"speaker":"Episodes to Date","startTime":1310.1399999999999,"endTime":1315.0900000000001,"body":"they have put into all of these"},{"speaker":"Episodes to Date","startTime":1315.0900000000001,"endTime":1319.38,"body":"different episodes, and I looked"},{"speaker":"Episodes to Date","startTime":1315.0900000000001,"endTime":1319.38,"body":"online to see how many episodes"},{"speaker":"Episodes to Date","startTime":1319.4099999999999,"endTime":1322.8899999999999,"body":"of all their shows they've"},{"speaker":"Episodes to Date","startTime":1319.4099999999999,"endTime":1322.8899999999999,"body":"published to date. And as of me"},{"speaker":"Episodes to Date","startTime":1322.8899999999999,"endTime":1328.08,"body":"recording this episode today,"},{"speaker":"Episodes to Date","startTime":1322.8899999999999,"endTime":1328.08,"body":"there have been 381 episodes"},{"speaker":"Episodes to Date","startTime":1328.08,"endTime":1332.4,"body":"published. Now. I didn't get"},{"speaker":"Episodes to Date","startTime":1328.08,"endTime":1332.4,"body":"clarification. This is where my"},{"speaker":"Episodes to Date","startTime":1332.4,"endTime":1334.77,"body":"fact checked would come into"},{"speaker":"Episodes to Date","startTime":1332.4,"endTime":1334.77,"body":"place right now. I didn't get"},{"speaker":"Episodes to Date","startTime":1334.77,"endTime":1337.8899999999999,"body":"clarification, if that"},{"speaker":"Episodes to Date","startTime":1334.77,"endTime":1337.8899999999999,"body":"encompassed all of their spin"},{"speaker":"Episodes to Date","startTime":1337.8899999999999,"endTime":1343.08,"body":"off shows, or if it was just the"},{"speaker":"Episodes to Date","startTime":1337.8899999999999,"endTime":1343.08,"body":"main armchair expert, like the"},{"speaker":"Episodes to Date","startTime":1343.08,"endTime":1348.54,"body":"main ones that they put out all"},{"speaker":"Episodes to Date","startTime":1343.08,"endTime":1348.54,"body":"the time, but 381 episodes in"},{"speaker":"Episodes to Date","startTime":1348.87,"endTime":1352.1999999999998,"body":"four years. That's really"},{"speaker":"Episodes to Date","startTime":1348.87,"endTime":1352.1999999999998,"body":"incredible. And it's funny"},{"speaker":"Episodes to Date","startTime":1352.1999999999998,"endTime":1355.65,"body":"because like, Here I am, we're"},{"speaker":"Episodes to Date","startTime":1352.1999999999998,"endTime":1355.65,"body":"at 383. Like, this is episode"},{"speaker":"Episodes to Date","startTime":1355.6799999999998,"endTime":1361.17,"body":"383 today. So we're like, on"},{"speaker":"Episodes to Date","startTime":1355.6799999999998,"endTime":1361.17,"body":"kind of the same pathway. But I"},{"speaker":"Episodes to Date","startTime":1361.17,"endTime":1364.23,"body":"went through a period of"},{"speaker":"Episodes to Date","startTime":1361.17,"endTime":1364.23,"body":"publishing a ton of episodes."},{"speaker":"Episodes to Date","startTime":1364.23,"endTime":1369.0300000000002,"body":"And now we're down to once a"},{"speaker":"Episodes to Date","startTime":1364.23,"endTime":1369.0300000000002,"body":"week cadence. And so it just"},{"speaker":"Episodes to Date","startTime":1369.0300000000002,"endTime":1372.1799999999998,"body":"kind of goes to show that"},{"speaker":"Episodes to Date","startTime":1369.0300000000002,"endTime":1372.1799999999998,"body":"there's some really cool"},{"speaker":"Episodes to Date","startTime":1372.21,"endTime":1376.17,"body":"similarities and parallels to my"},{"speaker":"Episodes to Date","startTime":1372.21,"endTime":1376.17,"body":"journey in their journey. And I"},{"speaker":"Episodes to Date","startTime":1376.17,"endTime":1379.98,"body":"just love being able to learn"},{"speaker":"Episodes to Date","startTime":1376.17,"endTime":1379.98,"body":"from them and the incredible"},{"speaker":"Episodes to Date","startTime":1379.98,"endTime":1383.3400000000001,"body":"things that they're doing,"},{"speaker":"Episodes to Date","startTime":1379.98,"endTime":1383.3400000000001,"body":"because this is a really fun"},{"speaker":"Episodes to Date","startTime":1383.3400000000001,"endTime":1384.81,"body":"thing that I wanted to tell you"},{"speaker":"Episodes to Date","startTime":1383.3400000000001,"endTime":1384.81,"body":"about..."},{"speaker":"The Spotify Deal","startTime":1385.5,"endTime":1389.112,"body":"The Spotify"},{"speaker":"The Spotify Deal","startTime":1385.5,"endTime":1389.112,"body":"deal. So if you have heard of"},{"speaker":"The Spotify Deal","startTime":1389.1999999999998,"endTime":1394.397,"body":"this podcast, it's likely that"},{"speaker":"The Spotify Deal","startTime":1389.1999999999998,"endTime":1394.397,"body":"you know, it is exclusive to"},{"speaker":"The Spotify Deal","startTime":1394.4859999999999,"endTime":1399.859,"body":"Spotify. And this is something"},{"speaker":"The Spotify Deal","startTime":1394.4859999999999,"endTime":1399.859,"body":"that happened. So in May 2021,"},{"speaker":"The Spotify Deal","startTime":1399.9479999999999,"endTime":1405.145,"body":"the two hosts so Daksa, Monica"},{"speaker":"The Spotify Deal","startTime":1399.9479999999999,"endTime":1405.145,"body":"announced on Instagram, that"},{"speaker":"The Spotify Deal","startTime":1405.2330000000002,"endTime":1410.255,"body":"they were going to be going"},{"speaker":"The Spotify Deal","startTime":1405.2330000000002,"endTime":1410.255,"body":"exclusive to Spotify starting"},{"speaker":"The Spotify Deal","startTime":1410.3429999999998,"endTime":1415.277,"body":"July 1 2021. And I have to be"},{"speaker":"The Spotify Deal","startTime":1410.3429999999998,"endTime":1415.277,"body":"really honest with you. My"},{"speaker":"The Spotify Deal","startTime":1415.3649999999998,"endTime":1419.505,"body":"initial reaction was"},{"speaker":"The Spotify Deal","startTime":1415.3649999999998,"endTime":1419.505,"body":"frustration, I was really,"},{"speaker":"The Spotify Deal","startTime":1419.5929999999998,"endTime":1424.6149999999998,"body":"really frustrated. And the"},{"speaker":"The Spotify Deal","startTime":1419.5929999999998,"endTime":1424.6149999999998,"body":"reason why it's not because of"},{"speaker":"The Spotify Deal","startTime":1424.703,"endTime":1429.989,"body":"them, it's because I'm not a"},{"speaker":"The Spotify Deal","startTime":1424.703,"endTime":1429.989,"body":"Spotify first podcast listener,"},{"speaker":"The Spotify Deal","startTime":1430.0770000000002,"endTime":1435.011,"body":"I don't like the idea of"},{"speaker":"The Spotify Deal","startTime":1430.0770000000002,"endTime":1435.011,"body":"exclusive shows. And their show"},{"speaker":"The Spotify Deal","startTime":1435.0990000000002,"endTime":1440.297,"body":"is the only one the only one"},{"speaker":"The Spotify Deal","startTime":1435.0990000000002,"endTime":1440.297,"body":"that I listen to on Spotify, I"},{"speaker":"The Spotify Deal","startTime":1440.3850000000002,"endTime":1446.0230000000001,"body":"listen to all the other ones on"},{"speaker":"The Spotify Deal","startTime":1440.3850000000002,"endTime":1446.0230000000001,"body":"good pod. So shout out to JJ and"},{"speaker":"The Spotify Deal","startTime":1446.1109999999999,"endTime":1451.5729999999999,"body":"her team over at good pods. It"},{"speaker":"The Spotify Deal","startTime":1446.1109999999999,"endTime":1451.5729999999999,"body":"is my favorite podcast app. But"},{"speaker":"The Spotify Deal","startTime":1451.661,"endTime":1457.0349999999999,"body":"I just didn't like the idea of"},{"speaker":"The Spotify Deal","startTime":1451.661,"endTime":1457.0349999999999,"body":"them going exclusive and going"},{"speaker":"The Spotify Deal","startTime":1457.123,"endTime":1462.2330000000002,"body":"over there. But you know, I"},{"speaker":"The Spotify Deal","startTime":1457.123,"endTime":1462.2330000000002,"body":"don't know, they didn't ask me"},{"speaker":"The Spotify Deal","startTime":1462.321,"endTime":1467.871,"body":"my opinion, but it's just how I"},{"speaker":"The Spotify Deal","startTime":1462.321,"endTime":1467.871,"body":"feel about it. And I'm just not"},{"speaker":"The Spotify Deal","startTime":1467.9589999999998,"endTime":1473.1570000000002,"body":"a Spotify first listener, I"},{"speaker":"The Spotify Deal","startTime":1467.9589999999998,"endTime":1473.1570000000002,"body":"prefer good pods because I like"},{"speaker":"The Spotify Deal","startTime":1473.245,"endTime":1478.884,"body":"the interaction and all the you"},{"speaker":"The Spotify Deal","startTime":1473.245,"endTime":1478.884,"body":"know, star ratings, the comments"},{"speaker":"The Spotify Deal","startTime":1478.9720000000002,"endTime":1484.0810000000001,"body":"you can do all that stuff is"},{"speaker":"The Spotify Deal","startTime":1478.9720000000002,"endTime":1484.0810000000001,"body":"super, super fun. But there's"},{"speaker":"The Spotify Deal","startTime":1484.1689999999999,"endTime":1489.279,"body":"some speculation as to how much"},{"speaker":"The Spotify Deal","startTime":1484.1689999999999,"endTime":1489.279,"body":"money the to made on their"},{"speaker":"The Spotify Deal","startTime":1489.3670000000002,"endTime":1494.6529999999998,"body":"Spotify deal. But it was an"},{"speaker":"The Spotify Deal","startTime":1489.3670000000002,"endTime":1494.6529999999998,"body":"undisclosed amount that's easily"},{"speaker":"The Spotify Deal","startTime":1494.741,"endTime":1500.203,"body":"in the 10s of millions. Like if"},{"speaker":"The Spotify Deal","startTime":1494.741,"endTime":1500.203,"body":"I were to take a guess I would"},{"speaker":"The Spotify Deal","startTime":1500.2910000000002,"endTime":1505.7530000000002,"body":"say it was anywhere from 20 to"},{"speaker":"The Spotify Deal","startTime":1500.2910000000002,"endTime":1505.7530000000002,"body":"$80 million. I have no idea how"},{"speaker":"The Spotify Deal","startTime":1505.842,"endTime":1510.951,"body":"much it really was. But I just"},{"speaker":"The Spotify Deal","startTime":1505.842,"endTime":1510.951,"body":"love that they are doing so"},{"speaker":"The Spotify Deal","startTime":1511.0390000000002,"endTime":1516.5900000000001,"body":"well, like they're doing so CES."},{"speaker":"The Spotify Deal","startTime":1511.0390000000002,"endTime":1516.5900000000001,"body":"I love these shows. I mean, if"},{"speaker":"The Spotify Deal","startTime":1516.6779999999999,"endTime":1521.875,"body":"anything has, you've learned"},{"speaker":"The Spotify Deal","startTime":1516.6779999999999,"endTime":1521.875,"body":"from this today, like I picked"},{"speaker":"The Spotify Deal","startTime":1521.964,"endTime":1527.426,"body":"this podcast to do a case study,"},{"speaker":"The Spotify Deal","startTime":1521.964,"endTime":1527.426,"body":"because I love it. So so much"},{"speaker":"The Spotify Deal","startTime":1527.5140000000001,"endTime":1532.976,"body":"like I could tell you so many"},{"speaker":"The Spotify Deal","startTime":1527.5140000000001,"endTime":1532.976,"body":"fun facts and weird things about"},{"speaker":"The Spotify Deal","startTime":1533.0639999999999,"endTime":1538.614,"body":"it. But we don't have five hours"},{"speaker":"The Spotify Deal","startTime":1533.0639999999999,"endTime":1538.614,"body":"for me to sit here and dissect"},{"speaker":"The Spotify Deal","startTime":1538.7020000000002,"endTime":1543.812,"body":"everything. I just wanted to"},{"speaker":"The Spotify Deal","startTime":1538.7020000000002,"endTime":1543.812,"body":"share a little bit about what"},{"speaker":"The Spotify Deal","startTime":1543.9,"endTime":1549.1860000000001,"body":"the show is what it means to me."},{"speaker":"The Spotify Deal","startTime":1543.9,"endTime":1549.1860000000001,"body":"And the reason why that you"},{"speaker":"The Spotify Deal","startTime":1549.274,"endTime":1554.56,"body":"shouldn't get so bogged down in"},{"speaker":"The Spotify Deal","startTime":1549.274,"endTime":1554.56,"body":"how everything is performing"},{"speaker":"The Spotify Deal","startTime":1554.6480000000001,"endTime":1560.022,"body":"today in your content. Because"},{"speaker":"The Spotify Deal","startTime":1554.6480000000001,"endTime":1560.022,"body":"you never know what can happen"},{"speaker":"The Spotify Deal","startTime":1560.1100000000001,"endTime":1565.3960000000002,"body":"over time with your content."},{"speaker":"The Spotify Deal","startTime":1560.1100000000001,"endTime":1565.3960000000002,"body":"It's going to ebb it's going to"},{"speaker":"The Spotify Deal","startTime":1565.484,"endTime":1571.034,"body":"flow, it's going to go up, it's"},{"speaker":"The Spotify Deal","startTime":1565.484,"endTime":1571.034,"body":"going to go down. It's going to"},{"speaker":"The Spotify Deal","startTime":1571.1219999999998,"endTime":1576.5839999999998,"body":"go round and round, you may go"},{"speaker":"The Spotify Deal","startTime":1571.1219999999998,"endTime":1576.5839999999998,"body":"in a totally new direction. But"},{"speaker":"The Spotify Deal","startTime":1576.672,"endTime":1581.694,"body":"the thing is, is that if you"},{"speaker":"The Spotify Deal","startTime":1576.672,"endTime":1581.694,"body":"love podcasting, like I love"},{"speaker":"The Spotify Deal","startTime":1581.7820000000002,"endTime":1587.3319999999999,"body":"podcasting, you're going to find"},{"speaker":"The Spotify Deal","startTime":1581.7820000000002,"endTime":1587.3319999999999,"body":"a way to make it work for you."},{"speaker":"The Spotify Deal","startTime":1587.42,"endTime":1592.3539999999998,"body":"Because at the end of the day,"},{"speaker":"The Spotify Deal","startTime":1587.42,"endTime":1592.3539999999998,"body":"you know, I think back to"},{"speaker":"The Spotify Deal","startTime":1592.442,"endTime":1597.8159999999998,"body":"whenever I started my show, I"},{"speaker":"The Spotify Deal","startTime":1592.442,"endTime":1597.8159999999998,"body":"loved the idea of podcasting. I"},{"speaker":"The Spotify Deal","startTime":1597.904,"endTime":1603.1019999999999,"body":"just wasn't in love with the"},{"speaker":"The Spotify Deal","startTime":1597.904,"endTime":1603.1019999999999,"body":"content that I was creating at"},{"speaker":"The Spotify Deal","startTime":1603.19,"endTime":1607.5949999999998,"body":"the time. So I pivoted, I"},{"speaker":"The Spotify Deal","startTime":1603.19,"endTime":1607.5949999999998,"body":"changed, I did something"},{"speaker":"The Spotify Deal","startTime":1607.683,"endTime":1613.145,"body":"different. I've pivoted, I've"},{"speaker":"The Spotify Deal","startTime":1607.683,"endTime":1613.145,"body":"changed since I've made changes,"},{"speaker":"The Spotify Deal","startTime":1613.2330000000002,"endTime":1618.3429999999998,"body":"and it's one of those things"},{"speaker":"The Spotify Deal","startTime":1613.2330000000002,"endTime":1618.3429999999998,"body":"that we can't get so stuck in"},{"speaker":"No Video Podcasts!","startTime":1615.92,"endTime":1618.1149999999998,"body":"And one"},{"speaker":"No Video Podcasts!","startTime":1615.92,"endTime":1618.1149999999998,"body":"final thought on one of the"},{"speaker":"No Video Podcasts!","startTime":1618.1779999999999,"endTime":1621.817,"body":"things that they do that I"},{"speaker":"No Video Podcasts!","startTime":1618.1779999999999,"endTime":1621.817,"body":"really, really respect the heck"},{"speaker":"No Video Podcasts!","startTime":1618.431,"endTime":1623.717,"body":"what we're doing today that we"},{"speaker":"No Video Podcasts!","startTime":1618.431,"endTime":1623.717,"body":"don't allow for evolution and"},{"speaker":"No Video Podcasts!","startTime":1621.88,"endTime":1625.4560000000001,"body":"out of is they refuse to do"},{"speaker":"No Video Podcasts!","startTime":1621.88,"endTime":1625.4560000000001,"body":"video for their sessions. Now"},{"speaker":"No Video Podcasts!","startTime":1623.8049999999998,"endTime":1629.4430000000002,"body":"changes and taking things to the"},{"speaker":"No Video Podcasts!","startTime":1623.8049999999998,"endTime":1629.4430000000002,"body":"next level. You have to be open"},{"speaker":"No Video Podcasts!","startTime":1625.5189999999998,"endTime":1629.0949999999998,"body":"hear me out on this because"},{"speaker":"No Video Podcasts!","startTime":1625.5189999999998,"endTime":1629.0949999999998,"body":"people are gonna be like, Oh,"},{"speaker":"No Video Podcasts!","startTime":1629.158,"endTime":1632.8600000000001,"body":"well video podcasts like that's"},{"speaker":"No Video Podcasts!","startTime":1629.158,"endTime":1632.8600000000001,"body":"the way to go and all these"},{"speaker":"No Video Podcasts!","startTime":1629.531,"endTime":1634.9050000000002,"body":"to the idea that things will"},{"speaker":"No Video Podcasts!","startTime":1629.531,"endTime":1634.9050000000002,"body":"change in the future. And that's"},{"speaker":"No Video Podcasts!","startTime":1632.922,"endTime":1636.812,"body":"other YouTube Experts told me, I"},{"speaker":"No Video Podcasts!","startTime":1632.922,"endTime":1636.812,"body":"have to have a video podcast,"},{"speaker":"No Video Podcasts!","startTime":1634.993,"endTime":1640.4560000000001,"body":"okay, that's totally okay. One"},{"speaker":"No Video Podcasts!","startTime":1634.993,"endTime":1640.4560000000001,"body":"of the things that I love about"},{"speaker":"No Video Podcasts!","startTime":1636.875,"endTime":1640.7649999999999,"body":"I'm just going to sit through it"},{"speaker":"No Video Podcasts!","startTime":1636.875,"endTime":1640.7649999999999,"body":"and make myself uncomfortable"},{"speaker":"No Video Podcasts!","startTime":1640.5439999999999,"endTime":1645.83,"body":"the armchair expert podcast is"},{"speaker":"No Video Podcasts!","startTime":1640.5439999999999,"endTime":1645.83,"body":"the host get guests to really"},{"speaker":"No Video Podcasts!","startTime":1640.828,"endTime":1644.906,"body":"and totally do. This is the best"},{"speaker":"No Video Podcasts!","startTime":1640.828,"endTime":1644.906,"body":"thing that I heard. And DAX said"},{"speaker":"No Video Podcasts!","startTime":1644.969,"endTime":1648.7330000000002,"body":"this, and it was just so so"},{"speaker":"No Video Podcasts!","startTime":1644.969,"endTime":1648.7330000000002,"body":"good. So things get awkward when"},{"speaker":"No Video Podcasts!","startTime":1645.9180000000001,"endTime":1651.292,"body":"open up and be raw and human."},{"speaker":"No Video Podcasts!","startTime":1645.9180000000001,"endTime":1651.292,"body":"And one of the key phrases that"},{"speaker":"No Video Podcasts!","startTime":1648.7959999999998,"endTime":1652.6860000000001,"body":"the camera is around. And I'm"},{"speaker":"No Video Podcasts!","startTime":1648.7959999999998,"endTime":1652.6860000000001,"body":"paraphrasing him, of course, but"},{"speaker":"No Video Podcasts!","startTime":1651.38,"endTime":1656.6660000000002,"body":"they have is the messiness of"},{"speaker":"No Video Podcasts!","startTime":1651.38,"endTime":1656.6660000000002,"body":"being human. I love it. I love"},{"speaker":"No Video Podcasts!","startTime":1652.7489999999998,"endTime":1656.8270000000002,"body":"he said something about video is"},{"speaker":"No Video Podcasts!","startTime":1652.7489999999998,"endTime":1656.8270000000002,"body":"so distracting. I don't want you"},{"speaker":"No Video Podcasts!","startTime":1656.754,"endTime":1662.216,"body":"it so much. I think that that"},{"speaker":"No Video Podcasts!","startTime":1656.754,"endTime":1662.216,"body":"should apply to us as well. Like"},{"speaker":"No Video Podcasts!","startTime":1656.8899999999999,"endTime":1660.4029999999998,"body":"worrying about the logo on my"},{"speaker":"No Video Podcasts!","startTime":1656.8899999999999,"endTime":1660.4029999999998,"body":"shirt, instead of actually"},{"speaker":"No Video Podcasts!","startTime":1660.466,"endTime":1663.8539999999998,"body":"listening to the conversation"},{"speaker":"No Video Podcasts!","startTime":1660.466,"endTime":1663.8539999999998,"body":"that we're having. And I"},{"speaker":"No Video Podcasts!","startTime":1662.304,"endTime":1667.502,"body":"let yourself be human, let"},{"speaker":"No Video Podcasts!","startTime":1662.304,"endTime":1667.502,"body":"yourself make some mistakes, let"},{"speaker":"No Video Podcasts!","startTime":1663.917,"endTime":1667.7440000000001,"body":"thought, oh, my gosh, I do that."},{"speaker":"No Video Podcasts!","startTime":1663.917,"endTime":1667.7440000000001,"body":"I do that, like whenever I'm"},{"speaker":"No Video Podcasts!","startTime":1667.5900000000001,"endTime":1673.3159999999998,"body":"yourself just be someone that is"},{"speaker":"No Video Podcasts!","startTime":1667.5900000000001,"endTime":1673.3159999999998,"body":"creating a message that can help"},{"speaker":"No Video Podcasts!","startTime":1667.8069999999998,"endTime":1671.634,"body":"watching a YouTube video, or I'm"},{"speaker":"No Video Podcasts!","startTime":1667.8069999999998,"endTime":1671.634,"body":"watching people on TV. I do,"},{"speaker":"No Video Podcasts!","startTime":1671.6970000000001,"endTime":1675.712,"body":"I'll think, Okay, I'm listening"},{"speaker":"No Video Podcasts!","startTime":1671.6970000000001,"endTime":1675.712,"body":"to what they're saying. But also"},{"speaker":"No Video Podcasts!","startTime":1673.404,"endTime":1674.5500000000002,"body":"someone else."},{"speaker":"No Video Podcasts!","startTime":1675.775,"endTime":1679.79,"body":"Drew Barrymore's hair is really"},{"speaker":"No Video Podcasts!","startTime":1675.775,"endTime":1679.79,"body":"cute. Or Jennifer Aniston, like,"},{"speaker":"No Video Podcasts!","startTime":1679.853,"endTime":1683.4920000000002,"body":"look at her nails. Did you see"},{"speaker":"No Video Podcasts!","startTime":1679.853,"endTime":1683.4920000000002,"body":"the the bracelet that she's"},{"speaker":"No Video Podcasts!","startTime":1683.5549999999998,"endTime":1687.5700000000002,"body":"wearing? Did you see that color?"},{"speaker":"No Video Podcasts!","startTime":1683.5549999999998,"endTime":1687.5700000000002,"body":"Like, I want that color? I want"},{"speaker":"No Video Podcasts!","startTime":1687.6329999999998,"endTime":1691.335,"body":"that nail polish or look at a"},{"speaker":"No Video Podcasts!","startTime":1687.6329999999998,"endTime":1691.335,"body":"makeup like you just do these"},{"speaker":"No Video Podcasts!","startTime":1691.397,"endTime":1694.723,"body":"things very differently. you"},{"speaker":"No Video Podcasts!","startTime":1691.397,"endTime":1694.723,"body":"process information very"},{"speaker":"No Video Podcasts!","startTime":1694.7849999999999,"endTime":1698.487,"body":"differently whenever it's in a"},{"speaker":"No Video Podcasts!","startTime":1694.7849999999999,"endTime":1698.487,"body":"visual format, as opposed to"},{"speaker":"No Video Podcasts!","startTime":1698.5500000000002,"endTime":1702.1260000000002,"body":"whenever I'm listening to a"},{"speaker":"No Video Podcasts!","startTime":1698.5500000000002,"endTime":1702.1260000000002,"body":"podcast, maybe you right now."},{"speaker":"No Video Podcasts!","startTime":1702.1889999999999,"endTime":1706.1419999999998,"body":"You popped in your earbuds and"},{"speaker":"No Video Podcasts!","startTime":1702.1889999999999,"endTime":1706.1419999999998,"body":"you're going on a walk or you're"},{"speaker":"No Video Podcasts!","startTime":1706.2040000000002,"endTime":1709.906,"body":"folding laundry, are you doing"},{"speaker":"No Video Podcasts!","startTime":1706.2040000000002,"endTime":1709.906,"body":"dishes, you're cooking, like"},{"speaker":"No Video Podcasts!","startTime":1709.969,"endTime":1713.7959999999998,"body":"you're driving, you're doing"},{"speaker":"No Video Podcasts!","startTime":1709.969,"endTime":1713.7959999999998,"body":"something totally different, and"},{"speaker":"No Video Podcasts!","startTime":1713.859,"endTime":1717.6860000000001,"body":"you are submerged in this audio"},{"speaker":"No Video Podcasts!","startTime":1713.859,"endTime":1717.6860000000001,"body":"world that we've created. And"},{"speaker":"No Video Podcasts!","startTime":1717.7489999999998,"endTime":1721.388,"body":"you're not distracted? By"},{"speaker":"No Video Podcasts!","startTime":1717.7489999999998,"endTime":1721.388,"body":"wondering what does Krystal have"},{"speaker":"No Video Podcasts!","startTime":1721.4499999999998,"endTime":1725.2150000000001,"body":"on? What does she look like?"},{"speaker":"No Video Podcasts!","startTime":1721.4499999999998,"endTime":1725.2150000000001,"body":"I'll tell you exactly I have on"},{"speaker":"No Video Podcasts!","startTime":1725.2779999999998,"endTime":1729.042,"body":"sweatpants, a hoodie and a hat"},{"speaker":"No Video Podcasts!","startTime":1725.2779999999998,"endTime":1729.042,"body":"with no makeup today. That is"},{"speaker":"No Video Podcasts!","startTime":1729.105,"endTime":1732.9319999999998,"body":"what I look like. And I can tell"},{"speaker":"No Video Podcasts!","startTime":1729.105,"endTime":1732.9319999999998,"body":"you right now that the audio"},{"speaker":"No Video Podcasts!","startTime":1732.995,"endTime":1736.8850000000002,"body":"version of this is way better"},{"speaker":"No Video Podcasts!","startTime":1732.995,"endTime":1736.8850000000002,"body":"than what it would be if it were"},{"speaker":"No Video Podcasts!","startTime":1736.9479999999999,"endTime":1740.712,"body":"the video version today, because"},{"speaker":"No Video Podcasts!","startTime":1736.9479999999999,"endTime":1740.712,"body":"it's just it's not a pretty"},{"speaker":"No Video Podcasts!","startTime":1740.775,"endTime":1744.351,"body":"sight. We'll just say that mom"},{"speaker":"No Video Podcasts!","startTime":1740.775,"endTime":1744.351,"body":"was looking a little rough"},{"speaker":"No Video Podcasts!","startTime":1744.4140000000002,"endTime":1748.241,"body":"today. And that's okay. It's"},{"speaker":"No Video Podcasts!","startTime":1744.4140000000002,"endTime":1748.241,"body":"what I love about podcasting. It"},{"speaker":"No Video Podcasts!","startTime":1748.304,"endTime":1749.81,"body":"is why it is incredible."},{"speaker":"Outro","startTime":1749.81,"endTime":1753.4499999999998,"body":"But if you want to hear"},{"speaker":"Outro","startTime":1749.81,"endTime":1753.4499999999998,"body":"other case studies, send me a DM"},{"speaker":"Outro","startTime":1753.5149999999999,"endTime":1757.35,"body":"on Instagram, because these are"},{"speaker":"Outro","startTime":1753.5149999999999,"endTime":1757.35,"body":"a lot of fun. It's really I"},{"speaker":"Outro","startTime":1757.415,"endTime":1761.3809999999999,"body":"enjoyed this. So so much doing"},{"speaker":"Outro","startTime":1757.415,"endTime":1761.3809999999999,"body":"these deep dives, looking into"},{"speaker":"Outro","startTime":1761.446,"endTime":1765.281,"body":"the content, kind of pulling"},{"speaker":"Outro","startTime":1761.446,"endTime":1765.281,"body":"back the curtain even though I"},{"speaker":"Outro","startTime":1765.346,"endTime":1769.2469999999998,"body":"don't own the curtain, right,"},{"speaker":"Outro","startTime":1765.346,"endTime":1769.2469999999998,"body":"this isn't my show. But I love"},{"speaker":"Outro","startTime":1769.312,"endTime":1773.277,"body":"dissecting what other people"},{"speaker":"Outro","startTime":1769.312,"endTime":1773.277,"body":"have done and looking at it from"},{"speaker":"Outro","startTime":1773.342,"endTime":1777.1129999999998,"body":"the sense of how can I take"},{"speaker":"Outro","startTime":1773.342,"endTime":1777.1129999999998,"body":"pieces of this and teach other"},{"speaker":"Outro","startTime":1777.1779999999999,"endTime":1781.4029999999998,"body":"creators how to infuse their own"},{"speaker":"Outro","startTime":1777.1779999999999,"endTime":1781.4029999999998,"body":"brand their own message in a way"},{"speaker":"Outro","startTime":1781.4679999999998,"endTime":1785.304,"body":"that helps them reach other"},{"speaker":"Outro","startTime":1781.4679999999998,"endTime":1785.304,"body":"people as successfully as these"},{"speaker":"Outro","startTime":1785.3690000000001,"endTime":1789.464,"body":"huge shows have, I mean, because"},{"speaker":"Outro","startTime":1785.3690000000001,"endTime":1789.464,"body":"they're like, they're like top"},{"speaker":"Outro","startTime":1789.529,"endTime":1793.625,"body":"five in the world. I don't know"},{"speaker":"Outro","startTime":1789.529,"endTime":1793.625,"body":"if they're number two or number"},{"speaker":"Outro","startTime":1793.69,"endTime":1797.525,"body":"three, but y'all they're up"},{"speaker":"Outro","startTime":1793.69,"endTime":1797.525,"body":"there, they are up there as one"},{"speaker":"Outro","startTime":1797.5900000000001,"endTime":1801.2959999999998,"body":"of the biggest shows in the"},{"speaker":"Outro","startTime":1797.5900000000001,"endTime":1801.2959999999998,"body":"world. And so I think that we"},{"speaker":"Outro","startTime":1801.3609999999999,"endTime":1805.391,"body":"can look at what they're doing."},{"speaker":"Outro","startTime":1801.3609999999999,"endTime":1805.391,"body":"And if I had to boil all of it"},{"speaker":"Outro","startTime":1805.4560000000001,"endTime":1809.1619999999998,"body":"down to one simple thing."},{"speaker":"Outro","startTime":1805.4560000000001,"endTime":1809.1619999999998,"body":"They're having fun, they really"},{"speaker":"Outro","startTime":1809.2269999999999,"endTime":1812.9969999999998,"body":"are, they are truly having fun"},{"speaker":"Outro","startTime":1809.2269999999999,"endTime":1812.9969999999998,"body":"with the conversations that"},{"speaker":"Outro","startTime":1813.062,"endTime":1817.0929999999998,"body":"they're having with people and"},{"speaker":"Outro","startTime":1813.062,"endTime":1817.0929999999998,"body":"the things that they're talking"},{"speaker":"Outro","startTime":1817.158,"endTime":1821.188,"body":"about. So that's what I'm gonna"},{"speaker":"Outro","startTime":1817.158,"endTime":1821.188,"body":"leave you with today is find a"},{"speaker":"Outro","startTime":1821.2530000000002,"endTime":1825.089,"body":"way to have fun in the content"},{"speaker":"Outro","startTime":1821.2530000000002,"endTime":1825.089,"body":"that you're creating. But if"},{"speaker":"Outro","startTime":1825.154,"endTime":1829.1190000000001,"body":"you're listening to this right"},{"speaker":"Outro","startTime":1825.154,"endTime":1829.1190000000001,"body":"now, and it is the It's almost"},{"speaker":"Outro","startTime":1829.1840000000002,"endTime":1833.2150000000001,"body":"the end of 2022. That's wild,"},{"speaker":"Outro","startTime":1829.1840000000002,"endTime":1833.2150000000001,"body":"right? It's 2023 is right around"},{"speaker":"Outro","startTime":1833.2800000000002,"endTime":1837.1799999999998,"body":"the corner. And it actually"},{"speaker":"Outro","startTime":1833.2800000000002,"endTime":1837.1799999999998,"body":"created a free guide that I want"},{"speaker":"Outro","startTime":1837.245,"endTime":1841.1460000000002,"body":"you to go download. So it's"},{"speaker":"Outro","startTime":1837.245,"endTime":1841.1460000000002,"body":"called the seven steps to create"},{"speaker":"Outro","startTime":1841.2109999999998,"endTime":1845.306,"body":"a better content brand. And it's"},{"speaker":"Outro","startTime":1841.2109999999998,"endTime":1845.306,"body":"going to be linked in the show"},{"speaker":"Outro","startTime":1845.371,"endTime":1848.4920000000002,"body":"notes but go to"},{"speaker":"Outro","startTime":1845.371,"endTime":1848.4920000000002,"body":"Krystalproffitt.com/betterbrand."},{"speaker":"Outro","startTime":1848.5569999999998,"endTime":1851.937,"body":"And I want you to go download"},{"speaker":"Outro","startTime":1848.5569999999998,"endTime":1851.937,"body":"this because if you're"},{"speaker":"Outro","startTime":1852.002,"endTime":1856.098,"body":"struggling with your own brand"},{"speaker":"Outro","startTime":1852.002,"endTime":1856.098,"body":"and your messaging, you're going"},{"speaker":"Outro","startTime":1856.163,"endTime":1860.1930000000002,"body":"to find the seven steps in here."},{"speaker":"Outro","startTime":1856.163,"endTime":1860.1930000000002,"body":"It will help you get clear on"},{"speaker":"Outro","startTime":1860.2579999999998,"endTime":1864.484,"body":"what you can do to make a bigger"},{"speaker":"Outro","startTime":1860.2579999999998,"endTime":1864.484,"body":"impact in 2023. But that's all I"},{"speaker":"Outro","startTime":1864.549,"endTime":1868.5140000000001,"body":"have for you today. So as always"},{"speaker":"Outro","startTime":1864.549,"endTime":1868.5140000000001,"body":"remember, keep it up. We all"},{"speaker":"Outro","startTime":1868.5790000000002,"endTime":1870.1399999999999,"body":"have to start somewhere."}]}