{"version":"1.0.0","segments":[{"speaker":"Intro","startTime":135.45000000000002,"endTime":143.85,"body":"Do you have a strategy for your podcast?"},{"speaker":"Intro","startTime":135.45000000000002,"endTime":143.85,"body":"This has been a question that I've asked myself"},{"speaker":"Intro","startTime":143.91,"endTime":152.82,"body":"many times, it's been ones that I have proposed to"},{"speaker":"Intro","startTime":143.91,"endTime":152.82,"body":"my students, my clients, members of my community."},{"speaker":"Intro","startTime":153.09,"endTime":161.01,"body":"And I think it's something that often gets"},{"speaker":"Intro","startTime":153.09,"endTime":161.01,"body":"overlooked. But as I am planning for quarter two"},{"speaker":"Intro","startTime":161.04000000000002,"endTime":168.21,"body":"of 2021, I have to talk about strategy. I feel"},{"speaker":"Intro","startTime":161.04000000000002,"endTime":168.21,"body":"like we all need to talk about strategy, because"},{"speaker":"Intro","startTime":168.42000000000002,"endTime":175.74,"body":"it is such an important component of how I run"},{"speaker":"Intro","startTime":168.42000000000002,"endTime":175.74,"body":"this podcast, but also how I create any of my"},{"speaker":"Intro","startTime":175.74,"endTime":183.93,"body":"content. So we today are specifically going to"},{"speaker":"Intro","startTime":175.74,"endTime":183.93,"body":"talk about how to use dynamic content in a"},{"speaker":"Intro","startTime":183.93,"endTime":191.49,"body":"strategy for you to launch your next thing,"},{"speaker":"Intro","startTime":183.93,"endTime":191.49,"body":"whether it's a book, an event, a program, a"},{"speaker":"Intro","startTime":191.49,"endTime":198.21,"body":"course, like whatever it is, we're going to talk"},{"speaker":"Intro","startTime":191.49,"endTime":198.21,"body":"about how to do that today. So let's get right to"},{"speaker":"Intro","startTime":198.21,"endTime":205.35000000000002,"body":"it. Welcome to the Proffitt Podcast where we tea"},{"speaker":"Intro","startTime":198.21,"endTime":205.35000000000002,"body":"h entrepreneurs how to start launch and market the"},{"speaker":"Intro","startTime":205.35000000000002,"endTime":210.45,"body":"r podcast. I'm your host, Krystal, Proffitt, and I"},{"speaker":"Intro","startTime":205.35000000000002,"endTime":210.45,"body":"m so excited that you're here. Thanks for hangi"},{"speaker":"Intro","startTime":210.45,"endTime":214.86,"body":"g out with me today. Because if you've been tryi"},{"speaker":"Intro","startTime":210.45,"endTime":214.86,"body":"g to figure out the world of podcasting, think"},{"speaker":"Intro","startTime":214.86,"endTime":220.47,"body":"f this show as the time saving shortcut you've be"},{"speaker":"Intro","startTime":214.86,"endTime":220.47,"body":"n looking for. So let's get right to it, shall w"},{"speaker":"New Podcasters","startTime":223.91000000000003,"endTime":230.42000000000002,"body":"So I want to put out a fair"},{"speaker":"New Podcasters","startTime":223.91000000000003,"endTime":230.42000000000002,"body":"warning to my brand new baby podcasters. Okay, I"},{"speaker":"New Podcasters","startTime":230.42000000000002,"endTime":237.11,"body":"feel like this is storytime, like gather around"},{"speaker":"New Podcasters","startTime":230.42000000000002,"endTime":237.11,"body":"little children. Let's talk about some podcast"},{"speaker":"New Podcasters","startTime":237.11,"endTime":244.31,"body":"stuff. But I want to warn you that if you are"},{"speaker":"New Podcasters","startTime":237.11,"endTime":244.31,"body":"brand new to podcasting, like you have only been"},{"speaker":"New Podcasters","startTime":244.31,"endTime":251.06,"body":"doing this for three to six months, and maybe you"},{"speaker":"New Podcasters","startTime":244.31,"endTime":251.06,"body":"haven't even launched your podcast, you are just"},{"speaker":"New Podcasters","startTime":251.06,"endTime":257.54,"body":"still playing with the idea. And you have not put"},{"speaker":"New Podcasters","startTime":251.06,"endTime":257.54,"body":"it out into the world and you are publishing"},{"speaker":"New Podcasters","startTime":257.54,"endTime":265.46000000000004,"body":"episodes on the regular. This topic today may be a"},{"speaker":"New Podcasters","startTime":257.54,"endTime":265.46000000000004,"body":"little bit of a head scratcher. It might be it may"},{"speaker":"New Podcasters","startTime":265.46000000000004,"endTime":272.75,"body":"be a little bit over, like over what you're trying"},{"speaker":"New Podcasters","startTime":265.46000000000004,"endTime":272.75,"body":"to do. But also, it's super important to"},{"speaker":"New Podcasters","startTime":272.75,"endTime":280.13,"body":"understand before you get too deep into your"},{"speaker":"New Podcasters","startTime":272.75,"endTime":280.13,"body":"podcast. So if that is you, if you've raised your"},{"speaker":"New Podcasters","startTime":280.13,"endTime":285.77,"body":"hand, and you're like, uh, I think that is me,"},{"speaker":"New Podcasters","startTime":280.13,"endTime":285.77,"body":"it's probably you. And I want you to take"},{"speaker":"New Podcasters","startTime":285.77,"endTime":291.98,"body":"everything that you listen here today with a grain"},{"speaker":"New Podcasters","startTime":285.77,"endTime":291.98,"body":"of salt, okay, maybe you don't listen to today and"},{"speaker":"New Podcasters","startTime":291.98,"endTime":297.8,"body":"go put it into action. Maybe you listen to this"},{"speaker":"New Podcasters","startTime":291.98,"endTime":297.8,"body":"episode today. And you revisit it in three to six"},{"speaker":"New Podcasters","startTime":297.8,"endTime":302.9,"body":"months. Whenever you have an established"},{"speaker":"New Podcasters","startTime":297.8,"endTime":302.9,"body":"publishing schedule you like you feel like you've"},{"speaker":"New Podcasters","startTime":302.9,"endTime":308.69,"body":"gotten your groove and you know what you're doing."},{"speaker":"New Podcasters","startTime":302.9,"endTime":308.69,"body":"But I really, really want to just reiterate, for"},{"speaker":"New Podcasters","startTime":308.69,"endTime":315.5,"body":"my brand new baby podcasters Today's episode is a"},{"speaker":"New Podcasters","startTime":308.69,"endTime":315.5,"body":"listen only, not necessarily a listen and learn."},{"speaker":"Seasoned Podcasters","startTime":315.83000000000004,"endTime":320.45000000000005,"body":"Now for the rest of you."},{"speaker":"Seasoned Podcasters","startTime":315.83000000000004,"endTime":320.45000000000005,"body":"Okay, this is a tough love conversation for you."},{"speaker":"Seasoned Podcasters","startTime":320.57,"endTime":328.58000000000004,"body":"Okay, like the newbies, they get a pass. But if"},{"speaker":"Seasoned Podcasters","startTime":320.57,"endTime":328.58000000000004,"body":"you have been podcasting for six to 12 months, we"},{"speaker":"Seasoned Podcasters","startTime":328.58000000000004,"endTime":335.72,"body":"need to have another discussion, okay? Because you"},{"speaker":"Seasoned Podcasters","startTime":328.58000000000004,"endTime":335.72,"body":"need to be using dynamic content and your own"},{"speaker":"Seasoned Podcasters","startTime":335.72,"endTime":343.1,"body":"podcast ads within your show. Okay, this is very"},{"speaker":"Seasoned Podcasters","startTime":335.72,"endTime":343.1,"body":"important. It's something I'm so so passionate"},{"speaker":"Seasoned Podcasters","startTime":343.1,"endTime":348.62,"body":"about. And I think that a lot of people are"},{"speaker":"Seasoned Podcasters","startTime":343.1,"endTime":348.62,"body":"missing the mark by saying, oh, I'll do that one"},{"speaker":"Seasoned Podcasters","startTime":348.62,"endTime":357.38,"body":"day. Oh, I'll eventually figure that out. No, no,"},{"speaker":"Seasoned Podcasters","startTime":348.62,"endTime":357.38,"body":"we are not doing that. Because you are missing"},{"speaker":"Seasoned Podcasters","startTime":357.44,"endTime":363.71000000000004,"body":"huge opportunities for your business, for your"},{"speaker":"Seasoned Podcasters","startTime":357.44,"endTime":363.71000000000004,"body":"podcast for your free platforms, like whatever it"},{"speaker":"Seasoned Podcasters","startTime":363.71000000000004,"endTime":368.72,"body":"is that you're trying to promote. Like, why are"},{"speaker":"Seasoned Podcasters","startTime":363.71000000000004,"endTime":368.72,"body":"you podcasting? That's the first like, question we"},{"speaker":"Seasoned Podcasters","startTime":368.72,"endTime":374.96000000000004,"body":"need to ask. And it's not for me, like I love to"},{"speaker":"Seasoned Podcasters","startTime":368.72,"endTime":374.96000000000004,"body":"know why you podcast. I think it's fantastic. Like"},{"speaker":"Seasoned Podcasters","startTime":374.96000000000004,"endTime":379.28,"body":"I love hearing your stories and hearing the"},{"speaker":"Seasoned Podcasters","startTime":374.96000000000004,"endTime":379.28,"body":"reasons why you're doing this, and you're"},{"speaker":"Seasoned Podcasters","startTime":379.28,"endTime":384.59000000000003,"body":"committing to showing up every single week. But I"},{"speaker":"Seasoned Podcasters","startTime":379.28,"endTime":384.59000000000003,"body":"want you to know for yourself, why are you"},{"speaker":"Seasoned Podcasters","startTime":384.59000000000003,"endTime":390.41,"body":"actually podcasting because if you don't have a"},{"speaker":"Seasoned Podcasters","startTime":384.59000000000003,"endTime":390.41,"body":"goal, whether it's to create a deeper connection"},{"speaker":"Seasoned Podcasters","startTime":390.41,"endTime":396.5,"body":"with your audience, or establish your business, or"},{"speaker":"Seasoned Podcasters","startTime":390.41,"endTime":396.5,"body":"bring in leads, bring in new clients, bring in"},{"speaker":"Seasoned Podcasters","startTime":396.5,"endTime":401.18,"body":"sales, whatever it is that you're trying to do"},{"speaker":"Seasoned Podcasters","startTime":396.5,"endTime":401.18,"body":"with your show, you have to have that figured out"},{"speaker":"Seasoned Podcasters","startTime":401.18,"endTime":407.84000000000003,"body":"because that is the root of how doing dynamic"},{"speaker":"Seasoned Podcasters","startTime":401.18,"endTime":407.84000000000003,"body":"content and having your own podcast ads will"},{"speaker":"Seasoned Podcasters","startTime":407.84000000000003,"endTime":412.79,"body":"really play out in the future. Because what I'm"},{"speaker":"Seasoned Podcasters","startTime":407.84000000000003,"endTime":412.79,"body":"going to share with you today is a strategy that"},{"speaker":"Seasoned Podcasters","startTime":412.79,"endTime":421.61,"body":"has helped me get more sales, grow my online"},{"speaker":"Seasoned Podcasters","startTime":412.79,"endTime":421.61,"body":"community and really establish myself as having it"},{"speaker":"Seasoned Podcasters","startTime":421.61,"endTime":428.45,"body":"together. Okay, that's really one of the reasons"},{"speaker":"Seasoned Podcasters","startTime":421.61,"endTime":428.45,"body":"why I get so excited about dynamic content. So,"},{"speaker":"Seasoned Podcasters","startTime":428.87,"endTime":434.99,"body":"first and foremost, I'm gonna have a lot of"},{"speaker":"Seasoned Podcasters","startTime":428.87,"endTime":434.99,"body":"references podcast episodes, you too videos and"},{"speaker":"Seasoned Podcasters","startTime":434.99,"endTime":440.99,"body":"other places to point you to today, like as we're"},{"speaker":"Seasoned Podcasters","startTime":434.99,"endTime":440.99,"body":"talking. So I definitely want you to take notes"},{"speaker":"Seasoned Podcasters","startTime":440.99,"endTime":444.68,"body":"like this is one of those like, pull out your pen"},{"speaker":"Seasoned Podcasters","startTime":440.99,"endTime":444.68,"body":"and paper, pull out a Google Doc, while you're"},{"speaker":"Seasoned Podcasters","startTime":444.68,"endTime":450.08,"body":"listening to this or kind of like bookmark things."},{"speaker":"Seasoned Podcasters","startTime":444.68,"endTime":450.08,"body":"If you're running, you're driving, and you can't"},{"speaker":"Seasoned Podcasters","startTime":450.08,"endTime":455.57,"body":"do that right now, bookmark this episode to come"},{"speaker":"Seasoned Podcasters","startTime":450.08,"endTime":455.57,"body":"back and listen to it, or at least at the bare"},{"speaker":"Seasoned Podcasters","startTime":455.57,"endTime":460.58,"body":"minimum, go look at the show notes. So you can see"},{"speaker":"Seasoned Podcasters","startTime":455.57,"endTime":460.58,"body":"everything that we're talking about here today,"},{"speaker":"Seasoned Podcasters","startTime":460.61,"endTime":465.08,"body":"how it plays out how it applies to your podcast."},{"speaker":"Seasoned Podcasters","startTime":460.61,"endTime":465.08,"body":"So I'm going to tell you the show notes. So you're"},{"speaker":"Seasoned Podcasters","startTime":465.08,"endTime":471.02,"body":"going to go to KrystalProffitt.com/episode242, for"},{"speaker":"Seasoned Podcasters","startTime":465.08,"endTime":471.02,"body":"everything that we're talking about today, b"},{"speaker":"Seasoned Podcasters","startTime":471.02,"endTime":475.49,"body":"cause we're talking about dynamic content,"},{"speaker":"Seasoned Podcasters","startTime":471.02,"endTime":475.49,"body":"and you're like, wait, what is dynamic content?"},{"speaker":"Seasoned Podcasters","startTime":475.49,"endTime":480.11,"body":"If you don't know what that is, I'll give you a br"},{"speaker":"Seasoned Podcasters","startTime":475.49,"endTime":480.11,"body":"ef overview. But then I want you to go listen t"},{"speaker":"Seasoned Podcasters","startTime":480.11,"endTime":485.93,"body":"the podcast episode where I go into depth ab"},{"speaker":"Seasoned Podcasters","startTime":480.11,"endTime":485.93,"body":"ut what it is, how to use it, and all the things."},{"speaker":"Seasoned Podcasters","startTime":485.93,"endTime":493.82,"body":"ut dynamic content at a like a super high level is"},{"speaker":"Seasoned Podcasters","startTime":485.93,"endTime":493.82,"body":"the ads that you place at the very beginnin"},{"speaker":"Seasoned Podcasters","startTime":493.82,"endTime":500.78000000000003,"body":"of your podcast. And when I say ads, I'm not talk"},{"speaker":"Seasoned Podcasters","startTime":493.82,"endTime":500.78000000000003,"body":"ng about just sponsored content, right? where so"},{"speaker":"Seasoned Podcasters","startTime":500.78000000000003,"endTime":506.75,"body":"ebody pays you to put an ad spot on their podcast,"},{"speaker":"Seasoned Podcasters","startTime":500.78000000000003,"endTime":506.75,"body":"or you read an ad and you say, Oh, I love this com"},{"speaker":"Seasoned Podcasters","startTime":506.75,"endTime":512.48,"body":"any, go get your free trial app, blah, blah, bl"},{"speaker":"Seasoned Podcasters","startTime":506.75,"endTime":512.48,"body":"h, that is sponsored content. I'm talking about yo"},{"speaker":"Seasoned Podcasters","startTime":512.48,"endTime":520.37,"body":"promoting your own stuff, whether it's a membersh"},{"speaker":"Seasoned Podcasters","startTime":512.48,"endTime":520.37,"body":"p, a book, a live event, a promotion that you're d"},{"speaker":"Seasoned Podcasters","startTime":520.37,"endTime":525.2,"body":"ing with an affiliate partner, whatever it is, t"},{"speaker":"Seasoned Podcasters","startTime":520.37,"endTime":525.2,"body":"ose are the things I'm talking about today. A"},{"speaker":"Seasoned Podcasters","startTime":525.2,"endTime":532.19,"body":"d dynamic content is something that I use within b"},{"speaker":"Seasoned Podcasters","startTime":525.2,"endTime":532.19,"body":"zzsprout. It's my podcast hosting provider"},{"speaker":"Seasoned Podcasters","startTime":532.19,"endTime":536.87,"body":"if you've been around here, you know, I talked a"},{"speaker":"Seasoned Podcasters","startTime":532.19,"endTime":536.87,"body":"out buzzsprout all the time, they're my favorite"},{"speaker":"Seasoned Podcasters","startTime":536.87,"endTime":541.9100000000001,"body":"platform, it is what I recommend. And it's wha"},{"speaker":"Seasoned Podcasters","startTime":536.87,"endTime":541.9100000000001,"body":"I used. I've been using them for three years no"},{"speaker":"Seasoned Podcasters","startTime":541.9100000000001,"endTime":549.0799999999999,"body":". I love them, I love them so much, because"},{"speaker":"Seasoned Podcasters","startTime":541.9100000000001,"endTime":549.0799999999999,"body":"hey have it at the center of their message,"},{"speaker":"Seasoned Podcasters","startTime":549.0799999999999,"endTime":555.8299999999999,"body":"like the principle of their business is to help"},{"speaker":"Seasoned Podcasters","startTime":549.0799999999999,"endTime":555.8299999999999,"body":"ndependent podcasters. So they just keep coming o"},{"speaker":"Seasoned Podcasters","startTime":555.8299999999999,"endTime":563.4200000000001,"body":"t with these fantastic tools that really help us"},{"speaker":"Seasoned Podcasters","startTime":555.8299999999999,"endTime":563.4200000000001,"body":"ucceed in dynamic content, specifically, like wha"},{"speaker":"Seasoned Podcasters","startTime":563.45,"endTime":568.25,"body":"we're talking about today is one of those th"},{"speaker":"Seasoned Podcasters","startTime":563.45,"endTime":568.25,"body":"t we've been asking about, I feel like this has"},{"speaker":"Seasoned Podcasters","startTime":568.25,"endTime":574.04,"body":"been a question for years, like when are we going"},{"speaker":"Seasoned Podcasters","startTime":568.25,"endTime":574.04,"body":"to be able to put a audio clip at the very beg"},{"speaker":"Seasoned Podcasters","startTime":574.04,"endTime":579.89,"body":"nning of an episode or at the very end, and be a"},{"speaker":"Seasoned Podcasters","startTime":574.04,"endTime":579.89,"body":"le to make it timely, right? Like somethin"},{"speaker":"Seasoned Podcasters","startTime":579.89,"endTime":584.12,"body":"like, Hey, we have this promotion, hey, we have"},{"speaker":"Seasoned Podcasters","startTime":579.89,"endTime":584.12,"body":"omething going on? Well, you can do that with dyn"},{"speaker":"Seasoned Podcasters","startTime":584.12,"endTime":591.59,"body":"mic content. So I want you to go listen to Episo"},{"speaker":"Seasoned Podcasters","startTime":584.12,"endTime":591.59,"body":"e 220, where we talk about how to, you know use"},{"speaker":"Seasoned Podcasters","startTime":591.59,"endTime":596.9,"body":"dynamic content with your own ads, I give you some"},{"speaker":"Seasoned Podcasters","startTime":591.59,"endTime":596.9,"body":"ideas on how to use this. But that's not really w"},{"speaker":"Seasoned Podcasters","startTime":596.9,"endTime":600.35,"body":"at we're talking about. Today, we're talking"},{"speaker":"Seasoned Podcasters","startTime":596.9,"endTime":600.35,"body":"bout how to use dynamic content strategi"},{"speaker":"Seasoned Podcasters","startTime":600.5,"endTime":606.86,"body":"ally. And the reason why I brought this up is li"},{"speaker":"Seasoned Podcasters","startTime":600.5,"endTime":606.86,"body":"e I said, I'm planning for quarter two of this pod"},{"speaker":"Seasoned Podcasters","startTime":606.89,"endTime":612.98,"body":"ast and all of my content, to be honest, you know"},{"speaker":"Seasoned Podcasters","startTime":606.89,"endTime":612.98,"body":"I have YouTube newsletter, promotional things t"},{"speaker":"Seasoned Podcasters","startTime":612.98,"endTime":619.79,"body":"at I have going on all the things, and I want the"},{"speaker":"Seasoned Podcasters","startTime":612.98,"endTime":619.79,"body":"all to align. And dynamic content is a great to"},{"speaker":"Seasoned Podcasters","startTime":619.79,"endTime":626.69,"body":"l that can help me get important messages in front"},{"speaker":"Seasoned Podcasters","startTime":619.79,"endTime":626.69,"body":"of my audience whenever they're relevant. Right. S"},{"speaker":"Seasoned Podcasters","startTime":626.75,"endTime":633.3199999999999,"body":"a perfect for example, that's relevant right no"},{"speaker":"Seasoned Podcasters","startTime":626.75,"endTime":633.3199999999999,"body":", as of this episode airing, is we're doing a"},{"speaker":"Seasoned Podcasters","startTime":633.3199999999999,"endTime":641.6,"body":"ig promotional giveaway in the middle to end of A"},{"speaker":"Seasoned Podcasters","startTime":633.3199999999999,"endTime":641.6,"body":"ril. And I am going to be using dynamic content"},{"speaker":"Seasoned Podcasters","startTime":641.6,"endTime":648.44,"body":"o talk about it. So pretty soon you'll see an a"},{"speaker":"Seasoned Podcasters","startTime":641.6,"endTime":648.44,"body":"that's placed at the very beginning of every si"},{"speaker":"Seasoned Podcasters","startTime":648.47,"endTime":653.99,"body":"gle episode, not just the relevant, like current"},{"speaker":"Seasoned Podcasters","startTime":648.47,"endTime":653.99,"body":"nes. But every single episode, whether it's Epi"},{"speaker":"Seasoned Podcasters","startTime":653.99,"endTime":662.03,"body":"ode One of this podcast, Episode 50, Episode"},{"speaker":"Seasoned Podcasters","startTime":653.99,"endTime":662.03,"body":"01, whatever it is, every single one of those wi"},{"speaker":"Seasoned Podcasters","startTime":662.03,"endTime":667.28,"body":"l have this one ad. And that is dynamic content."},{"speaker":"Seasoned Podcasters","startTime":662.03,"endTime":667.28,"body":"And it'll be at the beginning. And it'll be about"},{"speaker":"Seasoned Podcasters","startTime":667.28,"endTime":673.3100000000001,"body":"our giveaway that we're doing in April. If you'r"},{"speaker":"Seasoned Podcasters","startTime":667.28,"endTime":673.3100000000001,"body":"listening to this in the future, and it's way"},{"speaker":"Seasoned Podcasters","startTime":673.3100000000001,"endTime":679.58,"body":"past April 2021, then whatever add is the very beg"},{"speaker":"Seasoned Podcasters","startTime":673.3100000000001,"endTime":679.58,"body":"nning of the show is whatever is relevant to what"},{"speaker":"Seasoned Podcasters","startTime":679.58,"endTime":684.89,"body":"e're talking about now. Do you get that Oh, I fe"},{"speaker":"Seasoned Podcasters","startTime":679.58,"endTime":684.89,"body":"l like we're just like time traveled between"},{"speaker":"Seasoned Podcasters","startTime":684.89,"endTime":690.53,"body":"odcasts like reality, and like future and past and"},{"speaker":"Seasoned Podcasters","startTime":684.89,"endTime":690.53,"body":"all? I don't know, it's like, I'm not really a"},{"speaker":"Seasoned Podcasters","startTime":690.53,"endTime":696.35,"body":"sci fi person. So I tried. I tried with that ana"},{"speaker":"Seasoned Podcasters","startTime":690.53,"endTime":696.35,"body":"ogy, it probably fell flat."},{"speaker":"Dynamic Content Strategy in 3 Easy Steps","startTime":696.36,"endTime":700.83,"body":"But what"},{"speaker":"Dynamic Content Strategy in 3 Easy Steps","startTime":696.36,"endTime":700.83,"body":"I want to talk about today is the strategy of"},{"speaker":"Dynamic Content Strategy in 3 Easy Steps","startTime":700.83,"endTime":709.02,"body":"planning out your dynamic content in three easy"},{"speaker":"Dynamic Content Strategy in 3 Easy Steps","startTime":700.83,"endTime":709.02,"body":"steps. Okay, so I'm going to link in the show"},{"speaker":"Dynamic Content Strategy in 3 Easy Steps","startTime":709.02,"endTime":715.11,"body":"notes to like I said, I'm using dynamic content,"},{"speaker":"Dynamic Content Strategy in 3 Easy Steps","startTime":709.02,"endTime":715.11,"body":"I'm going to link to some YouTube videos that I've"},{"speaker":"Dynamic Content Strategy in 3 Easy Steps","startTime":715.11,"endTime":722.37,"body":"created to help you really understand this concept"},{"speaker":"Dynamic Content Strategy in 3 Easy Steps","startTime":715.11,"endTime":722.37,"body":"about how it works. But I really want to talk"},{"speaker":"Dynamic Content Strategy in 3 Easy Steps","startTime":722.37,"endTime":729.72,"body":"about three very basic things that I'm doing right"},{"speaker":"Dynamic Content Strategy in 3 Easy Steps","startTime":722.37,"endTime":729.72,"body":"now like in real time to prepare for what I'm"},{"speaker":"Dynamic Content Strategy in 3 Easy Steps","startTime":729.72,"endTime":732.8100000000001,"body":"going to promote over the next three months of the"},{"speaker":"Dynamic Content Strategy in 3 Easy Steps","startTime":729.72,"endTime":732.8100000000001,"body":"year."},{"speaker":"1. Promotional Calendar","startTime":733.349,"endTime":739.739,"body":"So first thing that I do"},{"speaker":"1. Promotional Calendar","startTime":733.349,"endTime":739.739,"body":"is I look at my promotional calendar, every single"},{"speaker":"1. Promotional Calendar","startTime":739.739,"endTime":745.259,"body":"quarter, if you've listened to this podcast for a"},{"speaker":"1. Promotional Calendar","startTime":739.739,"endTime":745.259,"body":"while, you know that I do things in quarters,"},{"speaker":"1. Promotional Calendar","startTime":745.289,"endTime":750.779,"body":"like, it's just how my brain works. I have a wall"},{"speaker":"1. Promotional Calendar","startTime":745.289,"endTime":750.779,"body":"calendar, I actually have a YouTube video I'll"},{"speaker":"1. Promotional Calendar","startTime":750.779,"endTime":757.589,"body":"link to as well, where I talk about how I plan out"},{"speaker":"1. Promotional Calendar","startTime":750.779,"endTime":757.589,"body":"my content, every calendar, but I love that I can"},{"speaker":"1. Promotional Calendar","startTime":757.589,"endTime":762.269,"body":"just look over and see like, okay, like, this is"},{"speaker":"1. Promotional Calendar","startTime":757.589,"endTime":762.269,"body":"what's going on in the next three months, I don't"},{"speaker":"1. Promotional Calendar","startTime":762.269,"endTime":766.139,"body":"have to look at the whole year and feel"},{"speaker":"1. Promotional Calendar","startTime":762.269,"endTime":766.139,"body":"overwhelmed with like, Oh my gosh, there's so much"},{"speaker":"1. Promotional Calendar","startTime":766.139,"endTime":771.419,"body":"to do not enough time or look at, you know, the"},{"speaker":"1. Promotional Calendar","startTime":766.139,"endTime":771.419,"body":"next six months and say, How am I going to get it"},{"speaker":"1. Promotional Calendar","startTime":771.419,"endTime":777.449,"body":"all done, or there's not enough time or, like on"},{"speaker":"1. Promotional Calendar","startTime":771.419,"endTime":777.449,"body":"the flip side of that is I want to do everything"},{"speaker":"1. Promotional Calendar","startTime":777.449,"endTime":785.129,"body":"in the next six months? No, my brain works in"},{"speaker":"1. Promotional Calendar","startTime":777.449,"endTime":785.129,"body":"three months at a time, I only focus on what I'm"},{"speaker":"1. Promotional Calendar","startTime":785.129,"endTime":791.219,"body":"doing over the next three months. So when I look"},{"speaker":"1. Promotional Calendar","startTime":785.129,"endTime":791.219,"body":"at my promotional calendar, I make sure that I"},{"speaker":"1. Promotional Calendar","startTime":791.219,"endTime":800.4590000000001,"body":"have plenty of time to go all out on my upcoming"},{"speaker":"1. Promotional Calendar","startTime":791.219,"endTime":800.4590000000001,"body":"promotions. And then I asked myself, are these"},{"speaker":"1. Promotional Calendar","startTime":800.4590000000001,"endTime":807.899,"body":"promotions that I need to add to my podcast using"},{"speaker":"1. Promotional Calendar","startTime":800.4590000000001,"endTime":807.899,"body":"dynamic content? Previously, it was Do I need to"},{"speaker":"1. Promotional Calendar","startTime":807.899,"endTime":813.269,"body":"add, you know, add in mentions whenever I'm"},{"speaker":"1. Promotional Calendar","startTime":807.899,"endTime":813.269,"body":"creating my podcast content, but now I can add it"},{"speaker":"1. Promotional Calendar","startTime":813.419,"endTime":819.749,"body":"to the dynamic content. So it doesn't really mess"},{"speaker":"1. Promotional Calendar","startTime":813.419,"endTime":819.749,"body":"up the jive of what's happening in the podcast"},{"speaker":"1. Promotional Calendar","startTime":819.749,"endTime":825.119,"body":"episode. And so like, here's a perfect for"},{"speaker":"1. Promotional Calendar","startTime":819.749,"endTime":825.119,"body":"example, I'm just gonna tell you what's coming up"},{"speaker":"1. Promotional Calendar","startTime":825.119,"endTime":831.719,"body":"over the next three months. And in April, we have"},{"speaker":"1. Promotional Calendar","startTime":825.119,"endTime":831.719,"body":"our giveaway, I've talked about it, we're doing a"},{"speaker":"1. Promotional Calendar","startTime":832.109,"endTime":838.679,"body":"podcast review giveaway, and there's a few"},{"speaker":"1. Promotional Calendar","startTime":832.109,"endTime":838.679,"body":"different reasons why we're doing it. I've been"},{"speaker":"1. Promotional Calendar","startTime":838.679,"endTime":844.019,"body":"wanting to do a review giveaway for a long time"},{"speaker":"1. Promotional Calendar","startTime":838.679,"endTime":844.019,"body":"because people asked me about it. So I'm doing it"},{"speaker":"1. Promotional Calendar","startTime":844.019,"endTime":849.179,"body":"because one giveaways are so much fun, I love I'm"},{"speaker":"1. Promotional Calendar","startTime":844.019,"endTime":849.179,"body":"going to be giving away copies of my book, I'm"},{"speaker":"1. Promotional Calendar","startTime":849.179,"endTime":854.669,"body":"going to be giving away access to my course, I'm"},{"speaker":"1. Promotional Calendar","startTime":849.179,"endTime":854.669,"body":"going to be giving away a huge grand prize, oh my"},{"speaker":"1. Promotional Calendar","startTime":854.669,"endTime":858.569,"body":"gosh, I can't wait to tell you other things about"},{"speaker":"1. Promotional Calendar","startTime":854.669,"endTime":858.569,"body":"the grand prize, this is gonna be so awesome. But"},{"speaker":"1. Promotional Calendar","startTime":858.569,"endTime":864.2090000000001,"body":"that's what's going to happen in April. And then"},{"speaker":"1. Promotional Calendar","startTime":858.569,"endTime":864.2090000000001,"body":"in May, I'm doing an affiliate promotion that I"},{"speaker":"1. Promotional Calendar","startTime":864.2090000000001,"endTime":869.519,"body":"can't quite talk about just yet. But it's gonna be"},{"speaker":"1. Promotional Calendar","startTime":864.2090000000001,"endTime":869.519,"body":"good, I promise you, it's gonna be so good. And"},{"speaker":"1. Promotional Calendar","startTime":869.519,"endTime":877.229,"body":"then in June, we have our yearly bc stack"},{"speaker":"1. Promotional Calendar","startTime":869.519,"endTime":877.229,"body":"promotion, which is for people that are in kind of"},{"speaker":"1. Promotional Calendar","startTime":877.229,"endTime":882.599,"body":"the blogging community that want to transition to"},{"speaker":"1. Promotional Calendar","startTime":877.229,"endTime":882.599,"body":"podcasting. So that's what I'm concentrating on"},{"speaker":"1. Promotional Calendar","startTime":882.629,"endTime":889.739,"body":"for April, May in June. So those are the different"},{"speaker":"1. Promotional Calendar","startTime":882.629,"endTime":889.739,"body":"types of content that I need to create dynamic ads"},{"speaker":"1. Promotional Calendar","startTime":889.739,"endTime":895.619,"body":"for. So when I look at my promotional calendar,"},{"speaker":"1. Promotional Calendar","startTime":889.739,"endTime":895.619,"body":"that's the first thing I do is I say, What am I"},{"speaker":"1. Promotional Calendar","startTime":895.619,"endTime":901.949,"body":"doing over the next three months? Do I need to"},{"speaker":"1. Promotional Calendar","startTime":895.619,"endTime":901.949,"body":"promote it on the podcast? And if so, what does"},{"speaker":"1. Promotional Calendar","startTime":901.949,"endTime":906.029,"body":"that look like? Okay, so that's step number one,"},{"speaker":"1. Promotional Calendar","startTime":901.949,"endTime":906.029,"body":"this is what I want you to do. I want you to go"},{"speaker":"1. Promotional Calendar","startTime":906.029,"endTime":910.229,"body":"and look at the next three months, you don't have"},{"speaker":"1. Promotional Calendar","startTime":906.029,"endTime":910.229,"body":"to look at your whole year. You don't have to look"},{"speaker":"1. Promotional Calendar","startTime":910.229,"endTime":915.599,"body":"at the next six months. Look at the next three"},{"speaker":"1. Promotional Calendar","startTime":910.229,"endTime":915.599,"body":"months. Even if we're you're not listening to this"},{"speaker":"1. Promotional Calendar","startTime":915.599,"endTime":920.819,"body":"in quarter one, quarter two of 2021. Like you're"},{"speaker":"1. Promotional Calendar","startTime":915.599,"endTime":920.819,"body":"listening to this in the future. Look at the next"},{"speaker":"1. Promotional Calendar","startTime":920.819,"endTime":926.609,"body":"three months. What do you have going on? Are you"},{"speaker":"1. Promotional Calendar","startTime":920.819,"endTime":926.609,"body":"launching something? Do you have a live event"},{"speaker":"1. Promotional Calendar","startTime":926.609,"endTime":932.639,"body":"coming up? Are you promoting a book is your course"},{"speaker":"1. Promotional Calendar","startTime":926.609,"endTime":932.639,"body":"like launching out into the world? Are you teeing"},{"speaker":"1. Promotional Calendar","startTime":932.639,"endTime":938.219,"body":"up your membership? Or maybe you have a low ticket"},{"speaker":"1. Promotional Calendar","startTime":932.639,"endTime":938.219,"body":"offer? Whatever it is, okay, you know, your own"},{"speaker":"1. Promotional Calendar","startTime":938.219,"endTime":943.919,"body":"promotional calendar, and the different products"},{"speaker":"1. Promotional Calendar","startTime":938.219,"endTime":943.919,"body":"and services and programs that you're offering. So"},{"speaker":"1. Promotional Calendar","startTime":943.919,"endTime":948.479,"body":"first and foremost, look over the next three"},{"speaker":"1. Promotional Calendar","startTime":943.919,"endTime":948.479,"body":"months, what are you launching? When are you"},{"speaker":"1. Promotional Calendar","startTime":948.479,"endTime":953.069,"body":"launching it? And do you need to talk about it on"},{"speaker":"1. Promotional Calendar","startTime":948.479,"endTime":953.069,"body":"your podcast? Okay, step number one."},{"speaker":"2. Content Calendar","startTime":953.579,"endTime":960.239,"body":"Step number two, is to look"},{"speaker":"2. Content Calendar","startTime":953.579,"endTime":960.239,"body":"at your content calendar. Okay, this is what I've"},{"speaker":"2. Content Calendar","startTime":960.239,"endTime":968.789,"body":"done. So I have a very simple spreadsheet. Okay, I"},{"speaker":"2. Content Calendar","startTime":960.239,"endTime":968.789,"body":"have tried to go the route of trying fancy like"},{"speaker":"2. Content Calendar","startTime":968.849,"endTime":975.179,"body":"programs, I've done a sauna I've done click up."},{"speaker":"2. Content Calendar","startTime":968.849,"endTime":975.179,"body":"But honestly, a simple spreadsheet is what works"},{"speaker":"2. Content Calendar","startTime":975.179,"endTime":982.679,"body":"best for my brain, because again, I can divide it"},{"speaker":"2. Content Calendar","startTime":975.179,"endTime":982.679,"body":"up into quarters, like each tab has its own three"},{"speaker":"2. Content Calendar","startTime":982.679,"endTime":986.789,"body":"month period. And that's all I'm looking at. I'm"},{"speaker":"2. Content Calendar","startTime":982.679,"endTime":986.789,"body":"not looking at the whole year, I'm looking at"},{"speaker":"2. Content Calendar","startTime":986.789,"endTime":992.729,"body":"three months at a time again, just how my brain"},{"speaker":"2. Content Calendar","startTime":986.789,"endTime":992.729,"body":"works. So I go to my content calendar. And since"},{"speaker":"2. Content Calendar","startTime":992.729,"endTime":999.539,"body":"buzzsprout added dynamic content, all I've done"},{"speaker":"2. Content Calendar","startTime":992.729,"endTime":999.539,"body":"like to kind of change up and adapt my content"},{"speaker":"2. Content Calendar","startTime":999.539,"endTime":1007.759,"body":"calendar is I've added a column that now includes"},{"speaker":"2. Content Calendar","startTime":999.539,"endTime":1007.759,"body":"dynamic content. So I know this is like a super"},{"speaker":"2. Content Calendar","startTime":1007.759,"endTime":1012.7090000000001,"body":"visual thing but just bear with me for a second so"},{"speaker":"2. Content Calendar","startTime":1007.759,"endTime":1012.7090000000001,"body":"it on my spreadsheet I have and I'll do a"},{"speaker":"2. Content Calendar","startTime":1012.7090000000001,"endTime":1018.979,"body":"screenshot I'll take a screenshot and add it to"},{"speaker":"2. Content Calendar","startTime":1012.7090000000001,"endTime":1018.979,"body":"the show notes but I have the day of the week then"},{"speaker":"2. Content Calendar","startTime":1018.979,"endTime":1025.549,"body":"episode publishes. Then I have the actual air date"},{"speaker":"2. Content Calendar","startTime":1018.979,"endTime":1025.549,"body":"so I can keep in like keep track that I have the"},{"speaker":"2. Content Calendar","startTime":1025.549,"endTime":1031.699,"body":"title or the topic of what I'm going to talk"},{"speaker":"2. Content Calendar","startTime":1025.549,"endTime":1031.699,"body":"about. Then I have the actual episode number. Now"},{"speaker":"2. Content Calendar","startTime":1031.699,"endTime":1036.859,"body":"this is really important because if I throw in a"},{"speaker":"2. Content Calendar","startTime":1031.699,"endTime":1036.859,"body":"bonus episode I Don't want to throw off my numbers"},{"speaker":"2. Content Calendar","startTime":1036.859,"endTime":1042.199,"body":"and have everything like jacked up. So I like to"},{"speaker":"2. Content Calendar","startTime":1036.859,"endTime":1042.199,"body":"look at the episode number plus, whenever I'm"},{"speaker":"2. Content Calendar","startTime":1042.199,"endTime":1048.079,"body":"creating my episodes like I am today, I will write"},{"speaker":"2. Content Calendar","startTime":1042.199,"endTime":1048.079,"body":"the episode number down on like a sheet of paper,"},{"speaker":"2. Content Calendar","startTime":1048.079,"endTime":1053.539,"body":"or I'll make sure that I'm looking at like to see"},{"speaker":"2. Content Calendar","startTime":1048.079,"endTime":1053.539,"body":"what episode is this, I need to reference the show"},{"speaker":"2. Content Calendar","startTime":1053.539,"endTime":1059.839,"body":"notes for it. So I like having that. And then I"},{"speaker":"2. Content Calendar","startTime":1053.539,"endTime":1059.839,"body":"have just general notes or promotions or anything"},{"speaker":"2. Content Calendar","startTime":1059.839,"endTime":1067.519,"body":"like that in the last few columns. Well, recently,"},{"speaker":"2. Content Calendar","startTime":1059.839,"endTime":1067.519,"body":"I added the dynamic content column. That way, I"},{"speaker":"2. Content Calendar","startTime":1067.519,"endTime":1076.279,"body":"know what dynamic content ads are out there, like"},{"speaker":"2. Content Calendar","startTime":1067.519,"endTime":1076.279,"body":"what is actually being promoted right now. And"},{"speaker":"2. Content Calendar","startTime":1076.279,"endTime":1082.039,"body":"then I decide, well, how long do I want that"},{"speaker":"2. Content Calendar","startTime":1076.279,"endTime":1082.039,"body":"specific thing being promoted? Right? Because I"},{"speaker":"2. Content Calendar","startTime":1082.039,"endTime":1088.6689999999999,"body":"don't want someone that listens to this podcast"},{"speaker":"2. Content Calendar","startTime":1082.039,"endTime":1088.6689999999999,"body":"regularly. To hear the same thing for like four"},{"speaker":"2. Content Calendar","startTime":1088.6689999999999,"endTime":1094.129,"body":"months in a row. Come on, guys, like you got to,"},{"speaker":"2. Content Calendar","startTime":1088.6689999999999,"endTime":1094.129,"body":"you got to change it up. Okay, you can have"},{"speaker":"2. Content Calendar","startTime":1094.129,"endTime":1099.979,"body":"dynamic content for a while, like, leave it there."},{"speaker":"2. Content Calendar","startTime":1094.129,"endTime":1099.979,"body":"Because I think it's really powerful that people"},{"speaker":"2. Content Calendar","startTime":1099.979,"endTime":1106.9389999999999,"body":"hear the same message a few times, and hopefully,"},{"speaker":"2. Content Calendar","startTime":1099.979,"endTime":1106.9389999999999,"body":"then they take action. But it doesn't add up there"},{"speaker":"2. Content Calendar","startTime":1106.9389999999999,"endTime":1112.699,"body":"for three to six months, like, let's just be"},{"speaker":"2. Content Calendar","startTime":1106.9389999999999,"endTime":1112.699,"body":"really, really honest, I'm a fan of like, two to"},{"speaker":"2. Content Calendar","startTime":1112.699,"endTime":1118.129,"body":"three weeks, even if it's the same message, but"},{"speaker":"2. Content Calendar","startTime":1112.699,"endTime":1118.129,"body":"you just change it up a little bit. Whenever you"},{"speaker":"2. Content Calendar","startTime":1118.129,"endTime":1123.259,"body":"change the cadence of how you say something, or"},{"speaker":"2. Content Calendar","startTime":1118.129,"endTime":1123.259,"body":"maybe you change, like, it's a minute long ad and"},{"speaker":"2. Content Calendar","startTime":1123.259,"endTime":1127.879,"body":"I'm gonna change it to like 30 seconds, or I'm"},{"speaker":"2. Content Calendar","startTime":1123.259,"endTime":1127.879,"body":"gonna change it to five minutes, whatever it is, I"},{"speaker":"2. Content Calendar","startTime":1127.879,"endTime":1134.209,"body":"think that the act of changing it up kind of just"},{"speaker":"2. Content Calendar","startTime":1127.879,"endTime":1134.209,"body":"interrupts people's brains to where they don't,"},{"speaker":"2. Content Calendar","startTime":1134.239,"endTime":1138.229,"body":"they're not just hearing white noise, when they"},{"speaker":"2. Content Calendar","startTime":1134.239,"endTime":1138.229,"body":"listen to your ads, they are paying attention"},{"speaker":"2. Content Calendar","startTime":1138.229,"endTime":1142.309,"body":"because like, Oh, wait, it's something new. I need"},{"speaker":"2. Content Calendar","startTime":1138.229,"endTime":1142.309,"body":"to listen to this, I need to see what's going on."},{"speaker":"2. Content Calendar","startTime":1142.8490000000002,"endTime":1150.589,"body":"So what I'll do is I look at my dynamic content."},{"speaker":"2. Content Calendar","startTime":1142.8490000000002,"endTime":1150.589,"body":"And I see, okay, I talked about this for two or"},{"speaker":"2. Content Calendar","startTime":1150.589,"endTime":1156.769,"body":"three episodes, it was already in there. Now, when"},{"speaker":"2. Content Calendar","startTime":1150.589,"endTime":1156.769,"body":"do I need to change it? When do I need to change"},{"speaker":"2. Content Calendar","startTime":1156.769,"endTime":1164.179,"body":"it? Do I need to wait another week? Should I go in"},{"speaker":"2. Content Calendar","startTime":1156.769,"endTime":1164.179,"body":"and talk about the podcast audits like these"},{"speaker":"2. Content Calendar","startTime":1164.179,"endTime":1170.989,"body":"happen on a monthly basis. And it's something that"},{"speaker":"2. Content Calendar","startTime":1164.179,"endTime":1170.989,"body":"people need to know about about a week and a half,"},{"speaker":"2. Content Calendar","startTime":1170.989,"endTime":1177.7689999999998,"body":"two weeks before they actually happen? So I will"},{"speaker":"2. Content Calendar","startTime":1170.989,"endTime":1177.7689999999998,"body":"back my like my content up to make sure like,"},{"speaker":"2. Content Calendar","startTime":1177.7689999999998,"endTime":1183.679,"body":"Okay, this needs to start airing two weeks before"},{"speaker":"2. Content Calendar","startTime":1177.7689999999998,"endTime":1183.679,"body":"they actually happen. So people have a chance to"},{"speaker":"2. Content Calendar","startTime":1183.679,"endTime":1189.4989999999998,"body":"register. And then I looked down and say, Okay,"},{"speaker":"2. Content Calendar","startTime":1183.679,"endTime":1189.4989999999998,"body":"well, I'm launching something in five weeks, when"},{"speaker":"2. Content Calendar","startTime":1189.4989999999998,"endTime":1194.359,"body":"should I actually start talking about the launch"},{"speaker":"2. Content Calendar","startTime":1189.4989999999998,"endTime":1194.359,"body":"that's coming up, because I don't know if y'all"},{"speaker":"2. Content Calendar","startTime":1194.359,"endTime":1200.179,"body":"know this or not like in my Proffitt Podcastin"},{"speaker":"2. Content Calendar","startTime":1194.359,"endTime":1200.179,"body":", students shout out because you know, this, this"},{"speaker":"2. Content Calendar","startTime":1200.179,"endTime":1207.259,"body":"s a very, very important lesson that we teach in t"},{"speaker":"2. Content Calendar","startTime":1200.179,"endTime":1207.259,"body":"e program. But we talk about the launch runway"},{"speaker":"2. Content Calendar","startTime":1207.2890000000002,"endTime":1213.2890000000002,"body":"f your podcast. And I want you to apply that sa"},{"speaker":"2. Content Calendar","startTime":1207.2890000000002,"endTime":1213.2890000000002,"body":"e idea to what we're talking about here. Because t"},{"speaker":"2. Content Calendar","startTime":1213.2890000000002,"endTime":1220.3690000000001,"body":"e sooner you start talking about this, the bette"},{"speaker":"2. Content Calendar","startTime":1213.2890000000002,"endTime":1220.3690000000001,"body":". And I actually recently did a real about my ta"},{"speaker":"2. Content Calendar","startTime":1220.3690000000001,"endTime":1227.149,"body":"k that I did at a spark Christian podcast conferen"},{"speaker":"2. Content Calendar","startTime":1220.3690000000001,"endTime":1227.149,"body":"e in 2020. And oh my gosh, all this real took of"},{"speaker":"2. Content Calendar","startTime":1227.179,"endTime":1235.6390000000001,"body":". And it was talking about launching a podcast. A"},{"speaker":"2. Content Calendar","startTime":1227.179,"endTime":1235.6390000000001,"body":"d one of my favorite pieces of that is a link to"},{"speaker":"2. Content Calendar","startTime":1235.6390000000001,"endTime":1241.909,"body":"n the show notes is one of my favorite YouTu"},{"speaker":"2. Content Calendar","startTime":1235.6390000000001,"endTime":1241.909,"body":"e videos. But it is Stu McLaren and Christie, righ"},{"speaker":"2. Content Calendar","startTime":1242.4189999999999,"endTime":1248.5390000000002,"body":". And they're talking about the idea of a laun"},{"speaker":"2. Content Calendar","startTime":1242.4189999999999,"endTime":1248.5390000000002,"body":"h runway. And how a blockbuster movie doesn't ju"},{"speaker":"2. Content Calendar","startTime":1248.5390000000002,"endTime":1254.2689999999998,"body":"t become a blockbuster movie, because they just p"},{"speaker":"2. Content Calendar","startTime":1248.5390000000002,"endTime":1254.2689999999998,"body":"t it out there. Like I think about Disney or Marve"},{"speaker":"2. Content Calendar","startTime":1254.3890000000001,"endTime":1261.4989999999998,"body":". Right? Like y'all. I have known that avatar, t"},{"speaker":"2. Content Calendar","startTime":1254.3890000000001,"endTime":1261.4989999999998,"body":"e next one is going to come out. Like I think th"},{"speaker":"2. Content Calendar","startTime":1261.4989999999998,"endTime":1267.9189999999999,"body":"t they started talking about like two years ago. A"},{"speaker":"2. Content Calendar","startTime":1261.4989999999998,"endTime":1267.9189999999999,"body":"d I know that there's a Black Widow movie. We'"},{"speaker":"2. Content Calendar","startTime":1267.9189999999999,"endTime":1273.7689999999998,"body":"e huge Marvel fans, by the way. If you did not kn"},{"speaker":"2. Content Calendar","startTime":1267.9189999999999,"endTime":1273.7689999999998,"body":"w I know. Like the sequential order. I know there"},{"speaker":"2. Content Calendar","startTime":1273.7689999999998,"endTime":1280.069,"body":"s a future Guardians of the Galaxy coming. I kn"},{"speaker":"2. Content Calendar","startTime":1273.7689999999998,"endTime":1280.069,"body":"w there's a new Thor movie. I know that there is"},{"speaker":"2. Content Calendar","startTime":1280.069,"endTime":1285.319,"body":"a Loki show. We're already watching Falcon in t"},{"speaker":"2. Content Calendar","startTime":1280.069,"endTime":1285.319,"body":"e winter soldier. We just finished one division li"},{"speaker":"2. Content Calendar","startTime":1285.319,"endTime":1289.5790000000002,"body":"e all of y'all that watch Marvel, you're noddi"},{"speaker":"2. Content Calendar","startTime":1285.319,"endTime":1289.5790000000002,"body":"g along and you're like, yes, these are so goo"},{"speaker":"2. Content Calendar","startTime":1289.5790000000002,"endTime":1294.529,"body":". Everybody else, you probably think I'm a hu"},{"speaker":"2. Content Calendar","startTime":1289.5790000000002,"endTime":1294.529,"body":"e nerd. But I have three boys. Okay. And Chr"},{"speaker":"2. Content Calendar","startTime":1294.529,"endTime":1300.529,"body":"s Hemsworth. I mean, hello. It's why I agreed"},{"speaker":"2. Content Calendar","startTime":1294.529,"endTime":1300.529,"body":"o say, Yes, I will watch all of the Marvel movi"},{"speaker":"2. Content Calendar","startTime":1300.529,"endTime":1306.109,"body":"s with you. And can we watch Thor Ragnarok at lea"},{"speaker":"2. Content Calendar","startTime":1300.529,"endTime":1306.109,"body":"t four more times, okay, like, let's just, we'"},{"speaker":"2. Content Calendar","startTime":1306.109,"endTime":1312.8290000000002,"body":"e just going to be really honest about this. B"},{"speaker":"2. Content Calendar","startTime":1306.109,"endTime":1312.8290000000002,"body":"t going back to the alliteration of Marvel a"},{"speaker":"2. Content Calendar","startTime":1312.8290000000002,"endTime":1319.7289999999998,"body":"d Disney, when they launch something, they sta"},{"speaker":"2. Content Calendar","startTime":1312.8290000000002,"endTime":1319.7289999999998,"body":"t talking about it way, way, way in advance. So it"},{"speaker":"2. Content Calendar","startTime":1319.7289999999998,"endTime":1324.7689999999998,"body":"s what I want you to do too, and you can use yo"},{"speaker":"2. Content Calendar","startTime":1319.7289999999998,"endTime":1324.7689999999998,"body":"r dynamic content to make that happe"},{"speaker":"3. Dedicated URL","startTime":1323.9899999999998,"endTime":1330.0279999999998,"body":"So when I look at my promotional"},{"speaker":"3. Dedicated URL","startTime":1323.9899999999998,"endTime":1330.0279999999998,"body":"calendar, I look at my content calendar and I see"},{"speaker":"3. Dedicated URL","startTime":1330.101,"endTime":1337.391,"body":"where can I drop in ADS? Where can I actually make"},{"speaker":"3. Dedicated URL","startTime":1330.101,"endTime":1337.391,"body":"the day the dynamic content work for me and then"},{"speaker":"3. Dedicated URL","startTime":1337.4650000000001,"endTime":1344.681,"body":"the third thing and i'm just going to be really"},{"speaker":"3. Dedicated URL","startTime":1337.4650000000001,"endTime":1344.681,"body":"honest because i have not been doing this but it's"},{"speaker":"3. Dedicated URL","startTime":1344.755,"endTime":1351.824,"body":"going to like it's on my to do list okay i want"},{"speaker":"3. Dedicated URL","startTime":1344.755,"endTime":1351.824,"body":"you to hold me accountable for this but the idea"},{"speaker":"3. Dedicated URL","startTime":1351.897,"endTime":1359.187,"body":"in a perfect world is to have a dedicated url that"},{"speaker":"3. Dedicated URL","startTime":1351.897,"endTime":1359.187,"body":"is only given out in your dynamic content so you"},{"speaker":"3. Dedicated URL","startTime":1359.261,"endTime":1366.33,"body":"can measure your results okay i'm gonna say that"},{"speaker":"3. Dedicated URL","startTime":1359.261,"endTime":1366.33,"body":"again a dedicated url that you only give out in"},{"speaker":"3. Dedicated URL","startTime":1366.404,"endTime":1373.3249999999998,"body":"your dynamic content to measure the results now"},{"speaker":"3. Dedicated URL","startTime":1366.404,"endTime":1373.3249999999998,"body":"what do i mean by this i mean that if you have"},{"speaker":"3. Dedicated URL","startTime":1373.399,"endTime":1380.6889999999999,"body":"your own website or if you have a shortener link"},{"speaker":"3. Dedicated URL","startTime":1373.399,"endTime":1380.6889999999999,"body":"app like bitly or i know that there's other ones i"},{"speaker":"3. Dedicated URL","startTime":1380.763,"endTime":1387.6840000000002,"body":"use pretty links i have a wordpress site and i"},{"speaker":"3. Dedicated URL","startTime":1380.763,"endTime":1387.6840000000002,"body":"will use pretty links and i can create whatever"},{"speaker":"3. Dedicated URL","startTime":1387.7579999999998,"endTime":1395.0480000000002,"body":"url i want to to get it to point to whatever web"},{"speaker":"3. Dedicated URL","startTime":1387.7579999999998,"endTime":1395.0480000000002,"body":"page wherever i want it to go so a perfect example"},{"speaker":"3. Dedicated URL","startTime":1395.121,"endTime":1401.9699999999998,"body":"is i have whenever i did the dca launch i was an"},{"speaker":"3. Dedicated URL","startTime":1395.121,"endTime":1401.9699999999998,"body":"affiliate for amy porterfield digital course"},{"speaker":"3. Dedicated URL","startTime":1402.0430000000001,"endTime":1408.891,"body":"academy and i was an affiliate in the september"},{"speaker":"3. Dedicated URL","startTime":1402.0430000000001,"endTime":1408.891,"body":"2020 launch and whenever i did this i created"},{"speaker":"3. Dedicated URL","startTime":1408.9650000000001,"endTime":1415.96,"body":"links that were to like specific landing pages on"},{"speaker":"3. Dedicated URL","startTime":1408.9650000000001,"endTime":1415.96,"body":"my website but i would say oh it's at Krystal"},{"speaker":"3. Dedicated URL","startTime":1416.034,"endTime":1423.1770000000001,"body":"proffitt.com slash dca and that's where people"},{"speaker":"3. Dedicated URL","startTime":1416.034,"endTime":1423.1770000000001,"body":"went like that is a dedicated link that would take"},{"speaker":"3. Dedicated URL","startTime":1423.25,"endTime":1430.467,"body":"people to this specific promotion now if i were"},{"speaker":"3. Dedicated URL","startTime":1423.25,"endTime":1430.467,"body":"doing that same launch all over again what i would"},{"speaker":"3. Dedicated URL","startTime":1430.54,"endTime":1437.683,"body":"do is create the same web page like duplicate it"},{"speaker":"3. Dedicated URL","startTime":1430.54,"endTime":1437.683,"body":"clone it whatever word your wordpress or website"},{"speaker":"3. Dedicated URL","startTime":1437.757,"endTime":1445.12,"body":"provider uses like some of them are duplicate some"},{"speaker":"3. Dedicated URL","startTime":1437.757,"endTime":1445.12,"body":"of them are clone i know kajabi use the word uses"},{"speaker":"3. Dedicated URL","startTime":1445.194,"endTime":1452.4099999999999,"body":"the word hang on duplicate or clone hang on now"},{"speaker":"3. Dedicated URL","startTime":1445.194,"endTime":1452.4099999999999,"body":"i'm confusing myself either way either way doesn't"},{"speaker":"3. Dedicated URL","startTime":1452.484,"endTime":1459.9209999999998,"body":"matter duplicate clone all the synonyms for making"},{"speaker":"3. Dedicated URL","startTime":1452.484,"endTime":1459.9209999999998,"body":"a copy and what i would do is take that exact same"},{"speaker":"3. Dedicated URL","startTime":1459.9940000000001,"endTime":1467.1370000000002,"body":"page that people could get to from anywhere like"},{"speaker":"3. Dedicated URL","startTime":1459.9940000000001,"endTime":1467.1370000000002,"body":"we're talking about traffic from your email your"},{"speaker":"3. Dedicated URL","startTime":1467.2109999999998,"endTime":1474.4270000000001,"body":"social media like youtube podcast whatever i would"},{"speaker":"3. Dedicated URL","startTime":1467.2109999999998,"endTime":1474.4270000000001,"body":"set up different funnels to see what when i say"},{"speaker":"3. Dedicated URL","startTime":1474.5010000000002,"endTime":1481.864,"body":"that on my podcast are people actually going from"},{"speaker":"3. Dedicated URL","startTime":1474.5010000000002,"endTime":1481.864,"body":"the podcast or are they going from my social media"},{"speaker":"3. Dedicated URL","startTime":1481.938,"endTime":1489.007,"body":"or did they click on it from my email list or did"},{"speaker":"3. Dedicated URL","startTime":1481.938,"endTime":1489.007,"body":"they see that on youtube you don't know if you"},{"speaker":"3. Dedicated URL","startTime":1489.0810000000001,"endTime":1496.076,"body":"send them all to the exact same page so instead"},{"speaker":"3. Dedicated URL","startTime":1489.0810000000001,"endTime":1496.076,"body":"what you could do is i could have set up a page"},{"speaker":"3. Dedicated URL","startTime":1496.15,"endTime":1503.145,"body":"that said Krystal proffitt.com slash now or slash"},{"speaker":"3. Dedicated URL","startTime":1496.15,"endTime":1503.145,"body":"dca yay i don't know i'm just got christopher"},{"speaker":"3. Dedicated URL","startTime":1503.219,"endTime":1510.5079999999998,"body":"off.com slash yay i'm just saying whatever url you"},{"speaker":"3. Dedicated URL","startTime":1503.219,"endTime":1510.5079999999998,"body":"want to set it up as then that way you know okay"},{"speaker":"3. Dedicated URL","startTime":1510.5819999999999,"endTime":1517.283,"body":"i'm getting a lot of traffic to this page and i"},{"speaker":"3. Dedicated URL","startTime":1510.5819999999999,"endTime":1517.283,"body":"know it's from my podcast because i haven't"},{"speaker":"3. Dedicated URL","startTime":1517.357,"endTime":1524.647,"body":"mentioned this link anywhere else like it's like"},{"speaker":"3. Dedicated URL","startTime":1517.357,"endTime":1524.647,"body":"you can't find it you wouldn't even know that this"},{"speaker":"3. Dedicated URL","startTime":1524.7199999999998,"endTime":1532.0100000000002,"body":"existed if you didn't go to my podcast and listen"},{"speaker":"3. Dedicated URL","startTime":1524.7199999999998,"endTime":1532.0100000000002,"body":"to it so this is something i'm working towards in"},{"speaker":"3. Dedicated URL","startTime":1532.0839999999998,"endTime":1539.005,"body":"the future so i can have measurable data on how my"},{"speaker":"3. Dedicated URL","startTime":1532.0839999999998,"endTime":1539.005,"body":"content is working i want to know is find a"},{"speaker":"3. Dedicated URL","startTime":1539.0790000000002,"endTime":1545.9270000000001,"body":"dynamic content i don't know why i'm getting like"},{"speaker":"3. Dedicated URL","startTime":1539.0790000000002,"endTime":1545.9270000000001,"body":"a stutter when i try to say dynamic dynamic"},{"speaker":"3. Dedicated URL","startTime":1546.0010000000002,"endTime":1553.217,"body":"content i'm like the dynamic i don't know what it"},{"speaker":"3. Dedicated URL","startTime":1546.0010000000002,"endTime":1553.217,"body":"is so yeah i don't we're just gonna roll with it"},{"speaker":"3. Dedicated URL","startTime":1553.2910000000002,"endTime":1560.433,"body":"because that's how that's how we do it here so if"},{"speaker":"3. Dedicated URL","startTime":1553.2910000000002,"endTime":1560.433,"body":"anybody's listening and you're like you have to"},{"speaker":"3. Dedicated URL","startTime":1560.507,"endTime":1567.797,"body":"speak perfectly on a podcast no you don't you just"},{"speaker":"3. Dedicated URL","startTime":1560.507,"endTime":1567.797,"body":"got to keep rolling with it just keep on keeping"},{"speaker":"3. Dedicated URL","startTime":1567.871,"endTime":1575.087,"body":"on right but i want to know how dynamic content is"},{"speaker":"3. Dedicated URL","startTime":1567.871,"endTime":1575.087,"body":"working compared to any other organic places or"},{"speaker":"3. Dedicated URL","startTime":1575.161,"endTime":1582.3029999999999,"body":"maybe you are doing facebook ads or google ads or"},{"speaker":"3. Dedicated URL","startTime":1575.161,"endTime":1582.3029999999999,"body":"whatever you're doing you want to know how they"},{"speaker":"3. Dedicated URL","startTime":1582.377,"endTime":1589.7399999999998,"body":"are all working and the only way to do that is to"},{"speaker":"3. Dedicated URL","startTime":1582.377,"endTime":1589.7399999999998,"body":"have specific individual urls for each part of the"},{"speaker":"3. Dedicated URL","startTime":1589.8139999999999,"endTime":1590.33,"body":"funnel."},{"speaker":"Outro","startTime":1590.33,"endTime":1596.1080000000002,"body":"Y'all i know that this is definitely a more"},{"speaker":"Outro","startTime":1590.33,"endTime":1596.1080000000002,"body":"advanced piece of the puzzle but it's one that i"},{"speaker":"Outro","startTime":1596.1709999999998,"endTime":1602.3899999999999,"body":"want you thinking about now even if you're brand"},{"speaker":"Outro","startTime":1596.1709999999998,"endTime":1602.3899999999999,"body":"new and you're listening to this you're like oh my"},{"speaker":"Outro","startTime":1602.4520000000002,"endTime":1608.6080000000002,"body":"gosh my head is about to explode i don't even know"},{"speaker":"Outro","startTime":1602.4520000000002,"endTime":1608.6080000000002,"body":"or maybe you've been podcasting for a while but"},{"speaker":"Outro","startTime":1608.6709999999998,"endTime":1614.5749999999998,"body":"you're just now kind of stepping into course"},{"speaker":"Outro","startTime":1608.6709999999998,"endTime":1614.5749999999998,"body":"creation or a membership or thinking about a live"},{"speaker":"Outro","startTime":1614.638,"endTime":1620.7939999999999,"body":"event like that's okay that's okay you don't have"},{"speaker":"Outro","startTime":1614.638,"endTime":1620.7939999999999,"body":"to go and do all of these things right now right"},{"speaker":"Outro","startTime":1620.8560000000002,"endTime":1627.0749999999998,"body":"this second but i will will advise you first and"},{"speaker":"Outro","startTime":1620.8560000000002,"endTime":1627.0749999999998,"body":"foremost you got to have a content calendar if you"},{"speaker":"Outro","startTime":1627.138,"endTime":1633.1680000000001,"body":"don't have that that's where we need to start we"},{"speaker":"Outro","startTime":1627.138,"endTime":1633.1680000000001,"body":"need to start with the content calendar because"},{"speaker":"Outro","startTime":1633.2310000000002,"endTime":1639.449,"body":"all the things like More advanced strategies, you"},{"speaker":"Outro","startTime":1633.2310000000002,"endTime":1639.449,"body":"won't even be able to comprehend those at all. If"},{"speaker":"Outro","startTime":1639.5120000000002,"endTime":1645.7930000000001,"body":"you don't first have a plan for your contents. And"},{"speaker":"Outro","startTime":1639.5120000000002,"endTime":1645.7930000000001,"body":"what I do, and actually I'll link to some YouTube"},{"speaker":"Outro","startTime":1645.8560000000002,"endTime":1652.1370000000002,"body":"videos maybe like a playlist on because I've done"},{"speaker":"Outro","startTime":1645.8560000000002,"endTime":1652.1370000000002,"body":"several on how I create content, how to brainstorm"},{"speaker":"Outro","startTime":1652.1999999999998,"endTime":1658.4810000000002,"body":"content, because I think it's so important to have"},{"speaker":"Outro","startTime":1652.1999999999998,"endTime":1658.4810000000002,"body":"a plan. It doesn't have to go exactly as planned."},{"speaker":"Outro","startTime":1658.5439999999999,"endTime":1664.6999999999998,"body":"Oh my gosh, y'all. If I told y'all what I really"},{"speaker":"Outro","startTime":1658.5439999999999,"endTime":1664.6999999999998,"body":"had on my calendar, for January to March of 2021,"},{"speaker":"Outro","startTime":1664.763,"endTime":1670.667,"body":"it would not look at all like what I actually did"},{"speaker":"Outro","startTime":1664.763,"endTime":1670.667,"body":"this quarter. It wouldn't, because I changed"},{"speaker":"Outro","startTime":1670.73,"endTime":1676.571,"body":"things up like, you know, ideas come out meet"},{"speaker":"Outro","startTime":1670.73,"endTime":1676.571,"body":"y'all clubhouse came at me. The first of 2021 I"},{"speaker":"Outro","startTime":1676.634,"endTime":1682.7269999999999,"body":"didn't have that planned, I hadn't even thought"},{"speaker":"Outro","startTime":1676.634,"endTime":1682.7269999999999,"body":"about it. I don't even know really what it was or"},{"speaker":"Outro","startTime":1682.79,"endTime":1688.569,"body":"how I could use it. But yet, that has been"},{"speaker":"Outro","startTime":1682.79,"endTime":1688.569,"body":"something that has been very successful in my, my"},{"speaker":"Outro","startTime":1688.6309999999999,"endTime":1694.661,"body":"podcast content calendar of quarter 120 21. And so"},{"speaker":"Outro","startTime":1688.6309999999999,"endTime":1694.661,"body":"I just keep kind of shifting everything down,"},{"speaker":"Outro","startTime":1694.7240000000002,"endTime":1700.817,"body":"right? Like you get a new idea, plop it in your"},{"speaker":"Outro","startTime":1694.7240000000002,"endTime":1700.817,"body":"content calendar and save it for later. Don't let"},{"speaker":"Outro","startTime":1700.88,"endTime":1707.098,"body":"it escape you this, why think it's so important to"},{"speaker":"Outro","startTime":1700.88,"endTime":1707.098,"body":"have a running document or running Google Sheet,"},{"speaker":"Outro","startTime":1707.161,"endTime":1713.1280000000002,"body":"whatever it is, like however your brain works, but"},{"speaker":"Outro","startTime":1707.161,"endTime":1713.1280000000002,"body":"you got to have a content calendar first, to"},{"speaker":"Outro","startTime":1713.1909999999998,"endTime":1718.844,"body":"really take advantage and use this strategy"},{"speaker":"Outro","startTime":1713.1909999999998,"endTime":1718.844,"body":"strategically. On no strategies strategically,"},{"speaker":"Outro","startTime":1718.9070000000002,"endTime":1725.188,"body":"it's all the same words, but you know what? clone"},{"speaker":"Outro","startTime":1718.9070000000002,"endTime":1725.188,"body":"duplicate copy, like? Yeah, I'm just, I don't have"},{"speaker":"Outro","startTime":1725.2510000000002,"endTime":1731.344,"body":"to use fancy words. Okay, because I just, I'm not"},{"speaker":"Outro","startTime":1725.2510000000002,"endTime":1731.344,"body":"a fancy word person. Anyway, discombobulated is"},{"speaker":"Outro","startTime":1731.4070000000002,"endTime":1737.7510000000002,"body":"about as fancy as we get over here. And let's just"},{"speaker":"Outro","startTime":1731.4070000000002,"endTime":1737.7510000000002,"body":"be honest, it's just really fun to say, especially"},{"speaker":"Outro","startTime":1737.8139999999999,"endTime":1743.844,"body":"when you mess something up. This episode today is"},{"speaker":"Outro","startTime":1737.8139999999999,"endTime":1743.844,"body":"discombobulated. Wait, hang on, I got a better"},{"speaker":"Outro","startTime":1743.906,"endTime":1749.937,"body":"one. This episode is sponsored by discombobulated"},{"speaker":"Outro","startTime":1743.906,"endTime":1749.937,"body":"calm. I don't actually know if that's a Google"},{"speaker":"Outro","startTime":1749.9989999999998,"endTime":1755.841,"body":"domain or you know, a domain period. But I may go"},{"speaker":"Outro","startTime":1749.9989999999998,"endTime":1755.841,"body":"look it up as soon as I stop recording this"},{"speaker":"Outro","startTime":1755.904,"endTime":1761.9969999999998,"body":"because that just sounds like a really good URL to"},{"speaker":"Outro","startTime":1755.904,"endTime":1761.9969999999998,"body":"have. Oh my gosh, we're getting off on so many"},{"speaker":"Outro","startTime":1762.0590000000002,"endTime":1768.2150000000001,"body":"tangents. I'm gonna wrap this up. So podcast show"},{"speaker":"Outro","startTime":1762.0590000000002,"endTime":1768.2150000000001,"body":"notes for today. KrystalProffitt.com/episode242."},{"speaker":"Outro","startTime":1768.2779999999998,"endTime":1774.0569999999998,"body":"Go look at all these resources. If you're just"},{"speaker":"Outro","startTime":1768.2779999999998,"endTime":1774.0569999999998,"body":"getting started, and you're like this episode"},{"speaker":"Outro","startTime":1774.1190000000001,"endTime":1780.4630000000002,"body":"today blew my mind. I don't even know where to get"},{"speaker":"Outro","startTime":1774.1190000000001,"endTime":1780.4630000000002,"body":"started. I'm going to link to everything we talked"},{"speaker":"Outro","startTime":1780.5259999999998,"endTime":1786.431,"body":"about in the show notes. But I want you to be"},{"speaker":"Outro","startTime":1780.5259999999998,"endTime":1786.431,"body":"using dynamic content, I want you to be thinking"},{"speaker":"Outro","startTime":1786.493,"endTime":1792.649,"body":"about how can I use dynamic content because oh my"},{"speaker":"Outro","startTime":1786.493,"endTime":1792.649,"body":"gosh, it is so powerful. It is so dang powerful."},{"speaker":"Outro","startTime":1792.712,"endTime":1798.868,"body":"And you're missing huge opportunities. If you do"},{"speaker":"Outro","startTime":1792.712,"endTime":1798.868,"body":"not use this if you just let it sit there. And by"},{"speaker":"Outro","startTime":1798.9299999999998,"endTime":1804.835,"body":"the way, if you're a buzzsprout user, this is"},{"speaker":"Outro","startTime":1798.9299999999998,"endTime":1804.835,"body":"free. This is free. We haven't even talked about"},{"speaker":"Outro","startTime":1804.8980000000001,"endTime":1810.8020000000001,"body":"this yet. It is 100%. Free in your buzzsprout"},{"speaker":"Outro","startTime":1804.8980000000001,"endTime":1810.8020000000001,"body":"account right now. It's not an upgrade. It's not"},{"speaker":"Outro","startTime":1810.8649999999998,"endTime":1817.1460000000002,"body":"Oh, you have to be on the highest plan. Here it is"},{"speaker":"Outro","startTime":1810.8649999999998,"endTime":1817.1460000000002,"body":"free, it is free. If you are on a paid account. I"},{"speaker":"Outro","startTime":1817.2089999999998,"endTime":1823.1129999999998,"body":"don't know if it's on the free like the 90 day"},{"speaker":"Outro","startTime":1817.2089999999998,"endTime":1823.1129999999998,"body":"free trial account. But if you have a paid plan"},{"speaker":"Outro","startTime":1823.176,"endTime":1829.143,"body":"with buzzsprout, whether you're just paying the"},{"speaker":"Outro","startTime":1823.176,"endTime":1829.143,"body":"lowest amount or the highest amount, it's free,"},{"speaker":"Outro","startTime":1829.2060000000001,"endTime":1835.362,"body":"use it, please use it. And then I want you to come"},{"speaker":"Outro","startTime":1829.2060000000001,"endTime":1835.362,"body":"tell us in our Facebook group, how you're using"},{"speaker":"Outro","startTime":1835.4250000000002,"endTime":1841.7689999999998,"body":"it, how it's working for you, and share some ideas"},{"speaker":"Outro","startTime":1835.4250000000002,"endTime":1841.7689999999998,"body":"so other people can learn and get even better with"},{"speaker":"Outro","startTime":1841.8310000000001,"endTime":1847.924,"body":"dynamic content. But that's all I have for you"},{"speaker":"Outro","startTime":1841.8310000000001,"endTime":1847.924,"body":"today. Oh my gosh, so much fun. I love this stuff."},{"speaker":"Outro","startTime":1847.987,"endTime":1854.2060000000001,"body":"I love this higher level strategy, because I think"},{"speaker":"Outro","startTime":1847.987,"endTime":1854.2060000000001,"body":"that a lot of y'all are there. I think that many"},{"speaker":"Outro","startTime":1854.268,"endTime":1860.3609999999999,"body":"of you have been listening to this podcast for a"},{"speaker":"Outro","startTime":1854.268,"endTime":1860.3609999999999,"body":"while and you're like, I want to level up. And I"},{"speaker":"Outro","startTime":1860.424,"endTime":1866.328,"body":"want to help you. I want to show you how. So"},{"speaker":"Outro","startTime":1860.424,"endTime":1866.328,"body":"definitely try dynamic content. And I want you to"},{"speaker":"Outro","startTime":1866.391,"endTime":1872.547,"body":"share what has worked for you. I'm actually when"},{"speaker":"Outro","startTime":1866.391,"endTime":1872.547,"body":"this episode airs, I'm going to put put a post in"},{"speaker":"Outro","startTime":1872.6100000000001,"endTime":1878.6399999999999,"body":"our Facebook group and I want you to share if"},{"speaker":"Outro","startTime":1872.6100000000001,"endTime":1878.6399999999999,"body":"you've tried it, if you've not tried it, if you're"},{"speaker":"Outro","startTime":1878.703,"endTime":1884.8580000000002,"body":"thinking about trying it, how you're going to use"},{"speaker":"Outro","startTime":1878.703,"endTime":1884.8580000000002,"body":"it share in our Facebook group, I'm gonna have a"},{"speaker":"Outro","startTime":1884.9209999999998,"endTime":1891.0770000000002,"body":"link in the shownotes to our Facebook group. But"},{"speaker":"Outro","startTime":1884.9209999999998,"endTime":1891.0770000000002,"body":"if you are just now tuning in for the first time,"},{"speaker":"Outro","startTime":1891.1390000000001,"endTime":1897.4209999999998,"body":"please subscribe to the show and leave us a rating"},{"speaker":"Outro","startTime":1891.1390000000001,"endTime":1897.4209999999998,"body":"and a review. Like I said in April, we're doing a"},{"speaker":"Outro","startTime":1897.4830000000002,"endTime":1903.451,"body":"huge giveaway. And if you leave a review now it"},{"speaker":"Outro","startTime":1897.4830000000002,"endTime":1903.451,"body":"will actually count towards what we're doing at"},{"speaker":"Outro","startTime":1903.5140000000001,"endTime":1909.4810000000002,"body":"the end of the month. So you want to make sure"},{"speaker":"Outro","startTime":1903.5140000000001,"endTime":1909.4810000000002,"body":"that you get that review in and oh, I just can't"},{"speaker":"Outro","startTime":1909.5439999999999,"endTime":1914.9450000000002,"body":"wait to share more details. It's going to be so"},{"speaker":"Outro","startTime":1909.5439999999999,"endTime":1914.9450000000002,"body":"much fun. But check out the show notes"},{"speaker":"Outro","startTime":1915.0079999999998,"endTime":1921.29,"body":"KrystalProffitt.com/episode242. And, as always"},{"speaker":"Outro","startTime":1915.0079999999998,"endTime":1921.29,"body":"remember, keep it up. We all have to start somewhere."}]}