Behind the Scenes: The Integrated Communications Strategy for Intel's RealSense Launch
Politely Pushy with Eric Chemi
Politely Pushy with Eric Chemi
Behind the Scenes: The Integrated Communications Strategy for Intel's RealSense Launch
Aug 12, 2025
Eric Chemi
From defying conventional PR tactics to crushing KPIs, the Bospar team navigated Intel's RealSense launch with precision, leading to:
- 2.2 billion reach
- 4X website traffic increase
- 90-day LinkedIn goals hit in 12 hours
- Coverage in CNBC, Reuters, TechCrunch, Fortune, and more!
Eric Chemi chats with RealSense's Mike Nielsen and the PR and Social Media experts who crafted the winning strategy for this high-stakes spin-out.
