{"version":"1.0.0","segments":[{"speaker":"Travis Thomas","startTime":31.59,"endTime":34.207,"body":"Ahoy legend. It's"},{"speaker":"Travis Thomas","startTime":31.59,"endTime":34.207,"body":"your host, Travis Thomas back"},{"speaker":"Travis Thomas","startTime":34.262,"endTime":37.826,"body":"with another episode of the Team"},{"speaker":"Travis Thomas","startTime":34.262,"endTime":37.826,"body":"Buffalo Podcast. I'm here today"},{"speaker":"Travis Thomas","startTime":37.882,"endTime":41.0,"body":"to talk to you about one"},{"speaker":"Travis Thomas","startTime":37.882,"endTime":41.0,"body":"question as always, for leaders"},{"speaker":"Travis Thomas","startTime":41.056,"endTime":44.507999999999996,"body":"that we're going to reflect on,"},{"speaker":"Travis Thomas","startTime":41.056,"endTime":44.507999999999996,"body":"and try and find a way for you"},{"speaker":"Travis Thomas","startTime":44.564,"endTime":47.849000000000004,"body":"to gain some improvement or"},{"speaker":"Travis Thomas","startTime":44.564,"endTime":47.849000000000004,"body":"tractions. Through applying the"},{"speaker":"Travis Thomas","startTime":47.905,"endTime":51.301,"body":"principles. Today's topic is"},{"speaker":"Travis Thomas","startTime":47.905,"endTime":51.301,"body":"focused on something that's come"},{"speaker":"Travis Thomas","startTime":51.357,"endTime":54.531,"body":"up a fair bit lately in the"},{"speaker":"Travis Thomas","startTime":51.357,"endTime":54.531,"body":"organizational sense. So less"},{"speaker":"Travis Thomas","startTime":54.587,"endTime":58.095,"body":"for individuals and leaders, but"},{"speaker":"Travis Thomas","startTime":54.587,"endTime":58.095,"body":"more for individuals trying to"},{"speaker":"Travis Thomas","startTime":58.15,"endTime":61.547,"body":"affect a bigger set of issues in"},{"speaker":"Travis Thomas","startTime":58.15,"endTime":61.547,"body":"an organization. And that is"},{"speaker":"Travis Thomas","startTime":61.603,"endTime":65.055,"body":"really around how do you affect"},{"speaker":"Travis Thomas","startTime":61.603,"endTime":65.055,"body":"meaningful change, or at least"},{"speaker":"Travis Thomas","startTime":65.11099999999999,"endTime":68.34100000000001,"body":"start to build a little bit of"},{"speaker":"Travis Thomas","startTime":65.11099999999999,"endTime":68.34100000000001,"body":"momentum around change when"},{"speaker":"Travis Thomas","startTime":68.396,"endTime":71.793,"body":"everyone around you is either"},{"speaker":"Travis Thomas","startTime":68.396,"endTime":71.793,"body":"not participating? Or there are"},{"speaker":"Travis Thomas","startTime":71.84899999999999,"endTime":74.46600000000001,"body":"a few people who are"},{"speaker":"Travis Thomas","startTime":71.84899999999999,"endTime":74.46600000000001,"body":"participating, but they're"},{"speaker":"Travis Thomas","startTime":74.521,"endTime":78.14099999999999,"body":"working towards the wrong agenda"},{"speaker":"Travis Thomas","startTime":74.521,"endTime":78.14099999999999,"body":"and are giving you a really hard"},{"speaker":"Travis Thomas","startTime":78.196,"endTime":81.537,"body":"time as a result of that? So the"},{"speaker":"Travis Thomas","startTime":78.196,"endTime":81.537,"body":"real fundamental underlying"},{"speaker":"Travis Thomas","startTime":81.593,"endTime":84.878,"body":"question is, how do I create"},{"speaker":"Travis Thomas","startTime":81.593,"endTime":84.878,"body":"change in a space where no one"},{"speaker":"Travis Thomas","startTime":84.934,"endTime":88.331,"body":"else has started that change"},{"speaker":"Travis Thomas","startTime":84.934,"endTime":88.331,"body":"yet? I have to be the first what"},{"speaker":"Travis Thomas","startTime":88.387,"endTime":91.393,"body":"does that mean? And there's a"},{"speaker":"Travis Thomas","startTime":88.387,"endTime":91.393,"body":"great analogy or kind of"},{"speaker":"Travis Thomas","startTime":91.449,"endTime":94.846,"body":"example, that I'll turn your"},{"speaker":"Travis Thomas","startTime":91.449,"endTime":94.846,"body":"attention back to that came up a"},{"speaker":"Travis Thomas","startTime":94.901,"endTime":98.298,"body":"number of years ago, I think"},{"speaker":"Travis Thomas","startTime":94.901,"endTime":98.298,"body":"it's super interesting. And this"},{"speaker":"Travis Thomas","startTime":98.354,"endTime":101.751,"body":"idea of the lone dancer looks a"},{"speaker":"Travis Thomas","startTime":98.354,"endTime":101.751,"body":"little crazy for a while. But"},{"speaker":"Travis Thomas","startTime":101.806,"endTime":105.259,"body":"then once a second dancer comes"},{"speaker":"Travis Thomas","startTime":101.806,"endTime":105.259,"body":"along, then they don't look as"},{"speaker":"Travis Thomas","startTime":105.314,"endTime":108.767,"body":"crazy, then, or maybe the two of"},{"speaker":"Travis Thomas","startTime":105.314,"endTime":108.767,"body":"them look a little bit crazy."},{"speaker":"Travis Thomas","startTime":108.822,"endTime":112.275,"body":"But once we get multiple dancers"},{"speaker":"Travis Thomas","startTime":108.822,"endTime":112.275,"body":"and a group of people dancing"},{"speaker":"Travis Thomas","startTime":112.33,"endTime":115.671,"body":"and kind of moving to the same"},{"speaker":"Travis Thomas","startTime":112.33,"endTime":115.671,"body":"beat, even if there's still a"},{"speaker":"Travis Thomas","startTime":115.727,"endTime":119.012,"body":"whole crowd back here, the"},{"speaker":"Travis Thomas","startTime":115.727,"endTime":119.012,"body":"people who now look like they're"},{"speaker":"Travis Thomas","startTime":119.068,"endTime":122.075,"body":"doing the right thing, or the"},{"speaker":"Travis Thomas","startTime":119.068,"endTime":122.075,"body":"people where the music's"},{"speaker":"Travis Thomas","startTime":122.131,"endTime":125.583,"body":"playing, and they're dancing,"},{"speaker":"Travis Thomas","startTime":122.131,"endTime":125.583,"body":"when people sat to the side look"},{"speaker":"Travis Thomas","startTime":125.639,"endTime":128.757,"body":"like they're just not ready to"},{"speaker":"Travis Thomas","startTime":125.639,"endTime":128.757,"body":"play the game. And that's"},{"speaker":"Travis Thomas","startTime":128.813,"endTime":132.321,"body":"interesting if you think about"},{"speaker":"Travis Thomas","startTime":128.813,"endTime":132.321,"body":"that kind of human principle and"},{"speaker":"Travis Thomas","startTime":132.376,"endTime":135.662,"body":"the application for change"},{"speaker":"Travis Thomas","startTime":132.376,"endTime":135.662,"body":"management and getting people to"},{"speaker":"Travis Thomas","startTime":135.71699999999998,"endTime":139.114,"body":"get onside. So particular issues"},{"speaker":"Travis Thomas","startTime":135.71699999999998,"endTime":139.114,"body":"that people bring up is, you"},{"speaker":"Travis Thomas","startTime":139.17000000000002,"endTime":142.566,"body":"know, I want to roll out a new"},{"speaker":"Travis Thomas","startTime":139.17000000000002,"endTime":142.566,"body":"process. I can't get people to"},{"speaker":"Travis Thomas","startTime":142.622,"endTime":145.90699999999998,"body":"agree to it. But I know it will"},{"speaker":"Travis Thomas","startTime":142.622,"endTime":145.90699999999998,"body":"help multiple people and no"},{"speaker":"Travis Thomas","startTime":145.963,"endTime":149.527,"body":"one's weighing in, or my boss is"},{"speaker":"Travis Thomas","startTime":145.963,"endTime":149.527,"body":"being particularly difficult on"},{"speaker":"Travis Thomas","startTime":149.583,"endTime":152.97899999999998,"body":"an issue. And I don't know how"},{"speaker":"Travis Thomas","startTime":149.583,"endTime":152.97899999999998,"body":"to affect meaningful change on"},{"speaker":"Travis Thomas","startTime":153.035,"endTime":156.654,"body":"that either. So what do I do? So"},{"speaker":"Travis Thomas","startTime":153.035,"endTime":156.654,"body":"there are a few tactics, I'm not"},{"speaker":"Travis Thomas","startTime":156.70999999999998,"endTime":159.773,"body":"going to give you a linear"},{"speaker":"Travis Thomas","startTime":156.70999999999998,"endTime":159.773,"body":"process, because it's really"},{"speaker":"Travis Thomas","startTime":159.828,"endTime":163.169,"body":"contextual, depending on what's"},{"speaker":"Travis Thomas","startTime":159.828,"endTime":163.169,"body":"actually going on, and who's"},{"speaker":"Travis Thomas","startTime":163.225,"endTime":166.455,"body":"involved and what the pressure"},{"speaker":"Travis Thomas","startTime":163.225,"endTime":166.455,"body":"points are, you might adopt"},{"speaker":"Travis Thomas","startTime":166.51,"endTime":169.907,"body":"different tactics. But the point"},{"speaker":"Travis Thomas","startTime":166.51,"endTime":169.907,"body":"is, we need to give you some"},{"speaker":"Travis Thomas","startTime":169.963,"endTime":173.415,"body":"tactics that give you something"},{"speaker":"Travis Thomas","startTime":169.963,"endTime":173.415,"body":"that you can apply back in the"},{"speaker":"Travis Thomas","startTime":173.471,"endTime":177.034,"body":"workplace. So tactic number one,"},{"speaker":"Travis Thomas","startTime":173.471,"endTime":177.034,"body":"turn your attention back to the"},{"speaker":"Travis Thomas","startTime":177.09,"endTime":180.654,"body":"loan dancers, don't dance alone,"},{"speaker":"Travis Thomas","startTime":177.09,"endTime":180.654,"body":"find people who are in the same"},{"speaker":"Travis Thomas","startTime":180.71,"endTime":183.995,"body":"situation, or had the same"},{"speaker":"Travis Thomas","startTime":180.71,"endTime":183.995,"body":"aspirations as you do, and bring"},{"speaker":"Travis Thomas","startTime":184.051,"endTime":187.67,"body":"them together around the central"},{"speaker":"Travis Thomas","startTime":184.051,"endTime":187.67,"body":"purpose. You know, if, if I want"},{"speaker":"Travis Thomas","startTime":187.726,"endTime":191.122,"body":"to achieve a over here, and you"},{"speaker":"Travis Thomas","startTime":187.726,"endTime":191.122,"body":"want to achieve be over here,"},{"speaker":"Travis Thomas","startTime":191.178,"endTime":194.296,"body":"but those are not at odds with"},{"speaker":"Travis Thomas","startTime":191.178,"endTime":194.296,"body":"each other, then if I can"},{"speaker":"Travis Thomas","startTime":194.352,"endTime":197.582,"body":"recognize that, and I can"},{"speaker":"Travis Thomas","startTime":194.352,"endTime":197.582,"body":"support you in doing both, maybe"},{"speaker":"Travis Thomas","startTime":197.637,"endTime":201.145,"body":"I can say, hey, I think on A we"},{"speaker":"Travis Thomas","startTime":197.637,"endTime":201.145,"body":"need to rally here and on B, we"},{"speaker":"Travis Thomas","startTime":201.201,"endTime":204.375,"body":"need to focus on this. Let's"},{"speaker":"Travis Thomas","startTime":201.201,"endTime":204.375,"body":"push those both together. Or"},{"speaker":"Travis Thomas","startTime":204.431,"endTime":207.716,"body":"another example. Maybe some"},{"speaker":"Travis Thomas","startTime":204.431,"endTime":207.716,"body":"people just haven't stepped in,"},{"speaker":"Travis Thomas","startTime":207.772,"endTime":210.667,"body":"and they go well, looks"},{"speaker":"Travis Thomas","startTime":207.772,"endTime":210.667,"body":"interesting. But oh, I don't"},{"speaker":"Travis Thomas","startTime":210.723,"endTime":214.231,"body":"know if I want to get into the"},{"speaker":"Travis Thomas","startTime":210.723,"endTime":214.231,"body":"fray. Invite them into the fray,"},{"speaker":"Travis Thomas","startTime":214.287,"endTime":217.572,"body":"say, Hey, I'm pushing this"},{"speaker":"Travis Thomas","startTime":214.287,"endTime":217.572,"body":"issue, I really want to get this"},{"speaker":"Travis Thomas","startTime":217.628,"endTime":220.69,"body":"new process across the line, I"},{"speaker":"Travis Thomas","startTime":217.628,"endTime":220.69,"body":"need some support in the"},{"speaker":"Travis Thomas","startTime":220.746,"endTime":224.031,"body":"meetings. Are you? Are you on"},{"speaker":"Travis Thomas","startTime":220.746,"endTime":224.031,"body":"board? Do you agree that this"},{"speaker":"Travis Thomas","startTime":224.087,"endTime":227.484,"body":"needs to happen? And they go,"},{"speaker":"Travis Thomas","startTime":224.087,"endTime":227.484,"body":"Yeah, go? Look, I'll do the big"},{"speaker":"Travis Thomas","startTime":227.539,"endTime":230.713,"body":"push. But when it comes up in"},{"speaker":"Travis Thomas","startTime":227.539,"endTime":230.713,"body":"the meeting, or no one says"},{"speaker":"Travis Thomas","startTime":230.769,"endTime":233.887,"body":"anything, can you just say"},{"speaker":"Travis Thomas","startTime":230.769,"endTime":233.887,"body":"something? Can you be the one"},{"speaker":"Travis Thomas","startTime":233.943,"endTime":237.451,"body":"person to go, Hey, I agree, you"},{"speaker":"Travis Thomas","startTime":233.943,"endTime":237.451,"body":"know, Jan's requests to do this"},{"speaker":"Travis Thomas","startTime":237.507,"endTime":240.792,"body":"is a good request, I think we"},{"speaker":"Travis Thomas","startTime":237.507,"endTime":240.792,"body":"should do it, why would we do"},{"speaker":"Travis Thomas","startTime":240.848,"endTime":244.411,"body":"it, it makes sense. It makes our"},{"speaker":"Travis Thomas","startTime":240.848,"endTime":244.411,"body":"lives easier, etc. Ask for that"},{"speaker":"Travis Thomas","startTime":244.467,"endTime":248.031,"body":"support. So find other people to"},{"speaker":"Travis Thomas","startTime":244.467,"endTime":248.031,"body":"dance with you, and ask them to"},{"speaker":"Travis Thomas","startTime":248.086,"endTime":251.427,"body":"play that with you. If they"},{"speaker":"Travis Thomas","startTime":248.086,"endTime":251.427,"body":"don't, you're going to struggle,"},{"speaker":"Travis Thomas","startTime":251.483,"endTime":254.379,"body":"it's not going to get any"},{"speaker":"Travis Thomas","startTime":251.483,"endTime":254.379,"body":"easier. And I think that's"},{"speaker":"Travis Thomas","startTime":254.434,"endTime":257.775,"body":"really dangerous, right? It's"},{"speaker":"Travis Thomas","startTime":254.434,"endTime":257.775,"body":"having that kind of solo voice"},{"speaker":"Travis Thomas","startTime":257.831,"endTime":261.116,"body":"can at times make you either"},{"speaker":"Travis Thomas","startTime":257.831,"endTime":261.116,"body":"seem really difficult, or like"},{"speaker":"Travis Thomas","startTime":261.172,"endTime":264.68,"body":"you're not toeing the line and"},{"speaker":"Travis Thomas","startTime":261.172,"endTime":264.68,"body":"the corporate that's not useful."},{"speaker":"Travis Thomas","startTime":264.736,"endTime":268.02099999999996,"body":"So get get other dancers on the"},{"speaker":"Travis Thomas","startTime":264.736,"endTime":268.02099999999996,"body":"floor. Second, is trying to"},{"speaker":"Travis Thomas","startTime":268.077,"endTime":271.529,"body":"understand the motivations of"},{"speaker":"Travis Thomas","startTime":268.077,"endTime":271.529,"body":"the people who are resisting the"},{"speaker":"Travis Thomas","startTime":271.58500000000004,"endTime":275.204,"body":"change, or maybe have not joined"},{"speaker":"Travis Thomas","startTime":271.58500000000004,"endTime":275.204,"body":"on side of the chain, the change"},{"speaker":"Travis Thomas","startTime":275.26,"endTime":278.49,"body":"that trying to happen. So it's,"},{"speaker":"Travis Thomas","startTime":275.26,"endTime":278.49,"body":"it's crazy to go well, I'm"},{"speaker":"Travis Thomas","startTime":279.96000000000004,"endTime":283.86,"body":"I'm going to fight this on my"},{"speaker":"Travis Thomas","startTime":279.96000000000004,"endTime":283.86,"body":"own. Without ever having"},{"speaker":"Travis Thomas","startTime":283.86,"endTime":286.2,"body":"understood the motivations of"},{"speaker":"Travis Thomas","startTime":283.86,"endTime":286.2,"body":"the people around me. It's a bit"},{"speaker":"Travis Thomas","startTime":286.2,"endTime":288.6,"body":"like good politicians, and I"},{"speaker":"Travis Thomas","startTime":286.2,"endTime":288.6,"body":"talk about politics in the"},{"speaker":"Travis Thomas","startTime":288.6,"endTime":292.17,"body":"workplace a lot. But a good"},{"speaker":"Travis Thomas","startTime":288.6,"endTime":292.17,"body":"politician will understand the"},{"speaker":"Travis Thomas","startTime":292.17,"endTime":295.38,"body":"issues that matter to certain"},{"speaker":"Travis Thomas","startTime":292.17,"endTime":295.38,"body":"voters and appeal to that and"},{"speaker":"Travis Thomas","startTime":295.38,"endTime":297.48,"body":"understand the issues that"},{"speaker":"Travis Thomas","startTime":295.38,"endTime":297.48,"body":"matter to other voters and"},{"speaker":"Travis Thomas","startTime":297.48,"endTime":300.54,"body":"appeal to that all to get them"},{"speaker":"Travis Thomas","startTime":297.48,"endTime":300.54,"body":"towards this broader agenda"},{"speaker":"Travis Thomas","startTime":300.54,"endTime":304.14,"body":"they're trying to serve whether"},{"speaker":"Travis Thomas","startTime":300.54,"endTime":304.14,"body":"or not certain politicians do"},{"speaker":"Travis Thomas","startTime":304.14,"endTime":307.17,"body":"that well is inconsequential,"},{"speaker":"Travis Thomas","startTime":304.14,"endTime":307.17,"body":"but the ability to understand"},{"speaker":"Travis Thomas","startTime":307.17,"endTime":310.35,"body":"that certain stakeholders will"},{"speaker":"Travis Thomas","startTime":307.17,"endTime":310.35,"body":"have certain aspirations. And if"},{"speaker":"Travis Thomas","startTime":310.35,"endTime":313.38,"body":"I tie those in together with my"},{"speaker":"Travis Thomas","startTime":310.35,"endTime":313.38,"body":"view of them, I can get them"},{"speaker":"Travis Thomas","startTime":313.38,"endTime":317.43,"body":"onside. So I might not encourage"},{"speaker":"Travis Thomas","startTime":313.38,"endTime":317.43,"body":"them to dance with me like in"},{"speaker":"Travis Thomas","startTime":317.43,"endTime":320.43,"body":"the first one. I know it's a"},{"speaker":"Travis Thomas","startTime":317.43,"endTime":320.43,"body":"weird analogy, but I might at"},{"speaker":"Travis Thomas","startTime":320.43,"endTime":323.37,"body":"least get them to vote for my"},{"speaker":"Travis Thomas","startTime":320.43,"endTime":323.37,"body":"cause and not get in the way"},{"speaker":"Travis Thomas","startTime":323.37,"endTime":326.52,"body":"because I understood what"},{"speaker":"Travis Thomas","startTime":323.37,"endTime":326.52,"body":"matters to them. And in exchange"},{"speaker":"Travis Thomas","startTime":326.52,"endTime":329.43,"body":"for that, I will look after what"},{"speaker":"Travis Thomas","startTime":326.52,"endTime":329.43,"body":"matters for them. So similar to"},{"speaker":"Travis Thomas","startTime":329.43,"endTime":331.95,"body":"the first one and that you get"},{"speaker":"Travis Thomas","startTime":329.43,"endTime":331.95,"body":"some Want on site to do it with"},{"speaker":"Travis Thomas","startTime":331.95,"endTime":334.41,"body":"you. And this one, you really"},{"speaker":"Travis Thomas","startTime":331.95,"endTime":334.41,"body":"just want their kind of vote of"},{"speaker":"Travis Thomas","startTime":334.41,"endTime":338.64,"body":"confidence and that they're not"},{"speaker":"Travis Thomas","startTime":334.41,"endTime":338.64,"body":"going to resist. And then third"},{"speaker":"Travis Thomas","startTime":338.67,"endTime":341.46,"body":"tactic is if you recognize that"},{"speaker":"Travis Thomas","startTime":338.67,"endTime":341.46,"body":"there are people who are"},{"speaker":"Travis Thomas","startTime":341.46,"endTime":344.31,"body":"naturally going to resist, or"},{"speaker":"Travis Thomas","startTime":341.46,"endTime":344.31,"body":"you've seen a pattern of"},{"speaker":"Travis Thomas","startTime":344.31,"endTime":347.61,"body":"behavior, or they've told you"},{"speaker":"Travis Thomas","startTime":344.31,"endTime":347.61,"body":"outright, I don't like this, I'm"},{"speaker":"Travis Thomas","startTime":347.61,"endTime":351.33,"body":"going to stop it, start"},{"speaker":"Travis Thomas","startTime":347.61,"endTime":351.33,"body":"outmaneuvering them look to"},{"speaker":"Travis Thomas","startTime":351.33,"endTime":354.03,"body":"Well, I know they'll probably"},{"speaker":"Travis Thomas","startTime":351.33,"endTime":354.03,"body":"talk to this person, it'll be"},{"speaker":"Travis Thomas","startTime":354.03,"endTime":357.72,"body":"this and they'll suggest this in"},{"speaker":"Travis Thomas","startTime":354.03,"endTime":357.72,"body":"the meeting. Great, you know"},{"speaker":"Travis Thomas","startTime":357.72,"endTime":359.79,"body":"that you could probably work it"},{"speaker":"Travis Thomas","startTime":357.72,"endTime":359.79,"body":"out, you can understand their"},{"speaker":"Travis Thomas","startTime":359.79,"endTime":362.67,"body":"motivations, their behaviors,"},{"speaker":"Travis Thomas","startTime":359.79,"endTime":362.67,"body":"who they might talk to, who"},{"speaker":"Travis Thomas","startTime":362.67,"endTime":366.0,"body":"might back them, go around that."},{"speaker":"Travis Thomas","startTime":362.67,"endTime":366.0,"body":"And that's saying the cut"},{"speaker":"Travis Thomas","startTime":366.0,"endTime":368.34,"body":"people's legs out from"},{"speaker":"Travis Thomas","startTime":366.0,"endTime":368.34,"body":"underneath. And that's not it."},{"speaker":"Travis Thomas","startTime":368.46,"endTime":371.16,"body":"But if you know, they're going"},{"speaker":"Travis Thomas","startTime":368.46,"endTime":371.16,"body":"to act to sabotage you or block"},{"speaker":"Travis Thomas","startTime":371.16,"endTime":373.59,"body":"the thing that you really"},{"speaker":"Travis Thomas","startTime":371.16,"endTime":373.59,"body":"believe should be done, you need"},{"speaker":"Travis Thomas","startTime":373.59,"endTime":376.71,"body":"to work to get in front of that,"},{"speaker":"Travis Thomas","startTime":373.59,"endTime":376.71,"body":"and push, do not let someone"},{"speaker":"Travis Thomas","startTime":376.71,"endTime":380.61,"body":"just come in around the side and"},{"speaker":"Travis Thomas","startTime":376.71,"endTime":380.61,"body":"go, I spoke to the CEO, and"},{"speaker":"Travis Thomas","startTime":380.61,"endTime":383.73,"body":"they're not going to approve it."},{"speaker":"Travis Thomas","startTime":380.61,"endTime":383.73,"body":"Come on, what's the benefit of"},{"speaker":"Travis Thomas","startTime":383.73,"endTime":386.4,"body":"that that's not at all what"},{"speaker":"Travis Thomas","startTime":383.73,"endTime":386.4,"body":"we're after. So take control"},{"speaker":"Travis Thomas","startTime":386.43,"endTime":389.55,"body":"early, identify those key"},{"speaker":"Travis Thomas","startTime":386.43,"endTime":389.55,"body":"stakeholders, identify the"},{"speaker":"Travis Thomas","startTime":389.55,"endTime":393.36,"body":"resistors and push on that. It's"},{"speaker":"Travis Thomas","startTime":389.55,"endTime":393.36,"body":"super important that you"},{"speaker":"Travis Thomas","startTime":393.6,"endTime":397.02,"body":"leverage each of these tactics."},{"speaker":"Travis Thomas","startTime":393.6,"endTime":397.02,"body":"And then fourth, which I think"},{"speaker":"Travis Thomas","startTime":397.02,"endTime":400.35,"body":"is really, really important, and"},{"speaker":"Travis Thomas","startTime":397.02,"endTime":400.35,"body":"I say important, but really"},{"speaker":"Travis Thomas","startTime":400.35,"endTime":404.22,"body":"important, is to have a story."},{"speaker":"Travis Thomas","startTime":400.35,"endTime":404.22,"body":"You know, it's easy to get"},{"speaker":"Travis Thomas","startTime":404.22,"endTime":407.16,"body":"bogged in projects and requests"},{"speaker":"Travis Thomas","startTime":404.22,"endTime":407.16,"body":"from people to do this and"},{"speaker":"Travis Thomas","startTime":407.16,"endTime":410.1,"body":"change that. We all hear it all"},{"speaker":"Travis Thomas","startTime":407.16,"endTime":410.1,"body":"the time. Corporations are just"},{"speaker":"Travis Thomas","startTime":410.1,"endTime":412.95,"body":"riddled with people asking for"},{"speaker":"Travis Thomas","startTime":410.1,"endTime":412.95,"body":"us to do more things that are"},{"speaker":"Travis Thomas","startTime":412.95,"endTime":417.09,"body":"for whatever they're interested"},{"speaker":"Travis Thomas","startTime":412.95,"endTime":417.09,"body":"in. But what's the story? Why do"},{"speaker":"Travis Thomas","startTime":417.09,"endTime":420.18,"body":"I buy into the change you're"},{"speaker":"Travis Thomas","startTime":417.09,"endTime":420.18,"body":"trying to get me to sell? You"},{"speaker":"Travis Thomas","startTime":420.18,"endTime":421.68,"body":"know, for me, a team buffalo."},{"speaker":"Travis Thomas","startTime":420.18,"endTime":421.68,"body":"The"},{"speaker":"Travis Thomas","startTime":421.56,"endTime":424.706,"body":"story I often talk about with"},{"speaker":"Travis Thomas","startTime":421.56,"endTime":424.706,"body":"leaders, or the at least the"},{"speaker":"Travis Thomas","startTime":424.76,"endTime":428.177,"body":"vision I want them to understand"},{"speaker":"Travis Thomas","startTime":424.76,"endTime":428.177,"body":"is that we spend a lot of time"},{"speaker":"Travis Thomas","startTime":428.231,"endTime":431.486,"body":"in the workplace, we spend more"},{"speaker":"Travis Thomas","startTime":428.231,"endTime":431.486,"body":"waking hours, if you're full"},{"speaker":"Travis Thomas","startTime":431.54,"endTime":434.849,"body":"time working, more waking hours"},{"speaker":"Travis Thomas","startTime":431.54,"endTime":434.849,"body":"in the office than we will in"},{"speaker":"Travis Thomas","startTime":434.903,"endTime":437.94,"body":"most other environments. Don't"},{"speaker":"Travis Thomas","startTime":434.903,"endTime":437.94,"body":"we want it to be the best"},{"speaker":"Travis Thomas","startTime":437.995,"endTime":441.52,"body":"possible place? We can? Don't we"},{"speaker":"Travis Thomas","startTime":437.995,"endTime":441.52,"body":"have a responsibility as leaders"},{"speaker":"Travis Thomas","startTime":441.575,"endTime":444.666,"body":"to make those places amazing"},{"speaker":"Travis Thomas","startTime":441.575,"endTime":444.666,"body":"places for people to work as"},{"speaker":"Travis Thomas","startTime":444.721,"endTime":447.975,"body":"best possible? Yes, work is"},{"speaker":"Travis Thomas","startTime":444.721,"endTime":447.975,"body":"difficult. Yes, we've got things"},{"speaker":"Travis Thomas","startTime":448.029,"endTime":451.555,"body":"to achieve. Yes, sir. Commercial"},{"speaker":"Travis Thomas","startTime":448.029,"endTime":451.555,"body":"realities. But does that mean it"},{"speaker":"Travis Thomas","startTime":451.609,"endTime":454.647,"body":"has to suck? Hell no. Like,"},{"speaker":"Travis Thomas","startTime":451.609,"endTime":454.647,"body":"let's make it as positive as"},{"speaker":"Travis Thomas","startTime":454.701,"endTime":458.01,"body":"possible. So that's the kind of"},{"speaker":"Travis Thomas","startTime":454.701,"endTime":458.01,"body":"story for me when I'm getting"},{"speaker":"Travis Thomas","startTime":458.064,"endTime":461.481,"body":"leaders to understand the value"},{"speaker":"Travis Thomas","startTime":458.064,"endTime":461.481,"body":"of emotional intelligence or to"},{"speaker":"Travis Thomas","startTime":461.535,"endTime":464.356,"body":"agree to have difficult"},{"speaker":"Travis Thomas","startTime":461.535,"endTime":464.356,"body":"conversations or to agree to"},{"speaker":"Travis Thomas","startTime":464.41,"endTime":467.773,"body":"develop their people, I say, you"},{"speaker":"Travis Thomas","startTime":464.41,"endTime":467.773,"body":"have this responsibility, the"},{"speaker":"Travis Thomas","startTime":467.827,"endTime":470.865,"body":"story you write and the story"},{"speaker":"Travis Thomas","startTime":467.827,"endTime":470.865,"body":"you give to people will be"},{"speaker":"Travis Thomas","startTime":470.919,"endTime":474.282,"body":"around your legacy of how you"},{"speaker":"Travis Thomas","startTime":470.919,"endTime":474.282,"body":"looked after the people you were"},{"speaker":"Travis Thomas","startTime":474.336,"endTime":477.645,"body":"the steward for. If you created"},{"speaker":"Travis Thomas","startTime":474.336,"endTime":477.645,"body":"a crappy place to work, where"},{"speaker":"Travis Thomas","startTime":477.699,"endTime":480.845,"body":"people spent most of their"},{"speaker":"Travis Thomas","startTime":477.699,"endTime":480.845,"body":"waking hours, that will be your"},{"speaker":"Travis Thomas","startTime":480.9,"endTime":483.991,"body":"story. And is that what you"},{"speaker":"Travis Thomas","startTime":480.9,"endTime":483.991,"body":"really want? Probably not. So"},{"speaker":"Travis Thomas","startTime":484.046,"endTime":487.3,"body":"with you in trying to do some"},{"speaker":"Travis Thomas","startTime":484.046,"endTime":487.3,"body":"change management, you need to"},{"speaker":"Travis Thomas","startTime":487.354,"endTime":490.338,"body":"really highlight what's your"},{"speaker":"Travis Thomas","startTime":487.354,"endTime":490.338,"body":"story? What about what I'm"},{"speaker":"Travis Thomas","startTime":490.392,"endTime":493.755,"body":"trying to achieve will compel"},{"speaker":"Travis Thomas","startTime":490.392,"endTime":493.755,"body":"people? What about it as a human"},{"speaker":"Travis Thomas","startTime":493.809,"endTime":496.792,"body":"truth that people could"},{"speaker":"Travis Thomas","startTime":493.809,"endTime":496.792,"body":"subscribe to? And what are some"},{"speaker":"Travis Thomas","startTime":496.847,"endTime":500.101,"body":"of the nuances of that that"},{"speaker":"Travis Thomas","startTime":496.847,"endTime":500.101,"body":"would really appeal to people as"},{"speaker":"Travis Thomas","startTime":500.155,"endTime":502.867,"body":"a broader group? You know,"},{"speaker":"Travis Thomas","startTime":500.155,"endTime":502.867,"body":"there's, there's always"},{"speaker":"Travis Thomas","startTime":502.922,"endTime":506.23,"body":"something there's reason why"},{"speaker":"Travis Thomas","startTime":502.922,"endTime":506.23,"body":"stories, good stories endure for"},{"speaker":"Travis Thomas","startTime":506.285,"endTime":509.756,"body":"long periods of time, and really"},{"speaker":"Travis Thomas","startTime":506.285,"endTime":509.756,"body":"good stories create a catalytic"},{"speaker":"Travis Thomas","startTime":509.81,"endTime":513.065,"body":"event around change, people go"},{"speaker":"Travis Thomas","startTime":509.81,"endTime":513.065,"body":"Yeah, should care about that."},{"speaker":"Travis Thomas","startTime":513.119,"endTime":516.428,"body":"Oh, that's terrible. Of course,"},{"speaker":"Travis Thomas","startTime":513.119,"endTime":516.428,"body":"we need to do something about"},{"speaker":"Travis Thomas","startTime":516.482,"endTime":519.4110000000001,"body":"that. But it's a really well"},{"speaker":"Travis Thomas","startTime":516.482,"endTime":519.4110000000001,"body":"told story with some good"},{"speaker":"Travis Thomas","startTime":519.4649999999999,"endTime":522.828,"body":"artifacts, and good relatable"},{"speaker":"Travis Thomas","startTime":519.4649999999999,"endTime":522.828,"body":"language and an understanding of"},{"speaker":"Travis Thomas","startTime":522.8820000000001,"endTime":526.245,"body":"the people who are listening to"},{"speaker":"Travis Thomas","startTime":522.8820000000001,"endTime":526.245,"body":"it that can really propel that"},{"speaker":"Travis Thomas","startTime":526.3,"endTime":529.717,"body":"forward with some human truths"},{"speaker":"Travis Thomas","startTime":526.3,"endTime":529.717,"body":"sprinkled in. So that's tip four"},{"speaker":"Travis Thomas","startTime":529.771,"endTime":533.0799999999999,"body":"and tactic for us to really just"},{"speaker":"Travis Thomas","startTime":529.771,"endTime":533.0799999999999,"body":"have a good story around the"},{"speaker":"Travis Thomas","startTime":533.134,"endTime":536.6600000000001,"body":"things you're trying to do, even"},{"speaker":"Travis Thomas","startTime":533.134,"endTime":536.6600000000001,"body":"if it's just a small change that"},{"speaker":"Travis Thomas","startTime":536.7139999999999,"endTime":540.24,"body":"people are resisting. What's the"},{"speaker":"Travis Thomas","startTime":536.7139999999999,"endTime":540.24,"body":"story? You know, if it's, I want"},{"speaker":"Travis Thomas","startTime":540.294,"endTime":543.44,"body":"more diverse people in the"},{"speaker":"Travis Thomas","startTime":540.294,"endTime":543.44,"body":"workplace? Well, why why should"},{"speaker":"Travis Thomas","startTime":543.494,"endTime":546.694,"body":"the person care about that?"},{"speaker":"Travis Thomas","startTime":543.494,"endTime":546.694,"body":"What's the story? Tell me about"},{"speaker":"Travis Thomas","startTime":546.749,"endTime":550.003,"body":"the impact that that would have"},{"speaker":"Travis Thomas","startTime":546.749,"endTime":550.003,"body":"for you or for people around"},{"speaker":"Travis Thomas","startTime":550.057,"endTime":553.203,"body":"you? Yes, I know, I should care"},{"speaker":"Travis Thomas","startTime":550.057,"endTime":553.203,"body":"about it. But that doesn't"},{"speaker":"Travis Thomas","startTime":553.258,"endTime":556.675,"body":"compel me to take action. I'll"},{"speaker":"Travis Thomas","startTime":553.258,"endTime":556.675,"body":"just go fine. And like an argue,"},{"speaker":"Travis Thomas","startTime":556.729,"endTime":559.929,"body":"give me the story helped me"},{"speaker":"Travis Thomas","startTime":556.729,"endTime":559.929,"body":"understand. It's the thing that"},{"speaker":"Travis Thomas","startTime":559.984,"endTime":563.238,"body":"a lot of not for profits get"},{"speaker":"Travis Thomas","startTime":559.984,"endTime":563.238,"body":"really poor at they do absolute"},{"speaker":"Travis Thomas","startTime":563.292,"endTime":566.764,"body":"bad job at this kind of some are"},{"speaker":"Travis Thomas","startTime":563.292,"endTime":566.764,"body":"great, but it's why am I giving"},{"speaker":"Travis Thomas","startTime":566.818,"endTime":570.072,"body":"you money? You're asking me for"},{"speaker":"Travis Thomas","startTime":566.818,"endTime":570.072,"body":"money? Yes, there's a cause?"},{"speaker":"Travis Thomas","startTime":570.127,"endTime":573.435,"body":"Yes, I understand. Babies, this"},{"speaker":"Travis Thomas","startTime":570.127,"endTime":573.435,"body":"malaria, that whatever, fine."},{"speaker":"Travis Thomas","startTime":573.49,"endTime":576.527,"body":"I'm not saying that's not"},{"speaker":"Travis Thomas","startTime":573.49,"endTime":576.527,"body":"important. But why should I be"},{"speaker":"Travis Thomas","startTime":576.581,"endTime":579.999,"body":"the one to give you money? What"},{"speaker":"Travis Thomas","startTime":576.581,"endTime":579.999,"body":"about you is so special that of"},{"speaker":"Travis Thomas","startTime":580.053,"endTime":583.362,"body":"1000s and 1000s and more across"},{"speaker":"Travis Thomas","startTime":580.053,"endTime":583.362,"body":"the planet that are asking me"},{"speaker":"Travis Thomas","startTime":583.416,"endTime":586.508,"body":"for money? Why you? And it's a"},{"speaker":"Travis Thomas","startTime":583.416,"endTime":586.508,"body":"bit like that at work when"},{"speaker":"Travis Thomas","startTime":586.562,"endTime":589.708,"body":"you're trying to get change to"},{"speaker":"Travis Thomas","startTime":586.562,"endTime":589.708,"body":"happen? You know, well, why"},{"speaker":"Travis Thomas","startTime":589.762,"endTime":592.691,"body":"should I give you my time and"},{"speaker":"Travis Thomas","startTime":589.762,"endTime":592.691,"body":"effort and backing, when"},{"speaker":"Travis Thomas","startTime":592.745,"endTime":595.837,"body":"everyone wants things to go"},{"speaker":"Travis Thomas","startTime":592.745,"endTime":595.837,"body":"their way, help me understand"},{"speaker":"Travis Thomas","startTime":595.891,"endTime":599.146,"body":"the story, compel me to be part"},{"speaker":"Travis Thomas","startTime":595.891,"endTime":599.146,"body":"of that journey. And I'll be"},{"speaker":"Travis Thomas","startTime":599.2,"endTime":602.129,"body":"open to the idea of it and"},{"speaker":"Travis Thomas","startTime":599.2,"endTime":602.129,"body":"possibly sign on for it. So"},{"speaker":"Travis Thomas","startTime":602.183,"endTime":605.384,"body":"those have been your four quick"},{"speaker":"Travis Thomas","startTime":602.183,"endTime":605.384,"body":"tips and tactics for really"},{"speaker":"Travis Thomas","startTime":605.438,"endTime":608.313,"body":"effective kind of nudging"},{"speaker":"Travis Thomas","startTime":605.438,"endTime":608.313,"body":"towards a change. You know,"},{"speaker":"Travis Thomas","startTime":608.367,"endTime":611.404,"body":"there's deep work that can be"},{"speaker":"Travis Thomas","startTime":608.367,"endTime":611.404,"body":"done on Change Leadership,"},{"speaker":"Travis Thomas","startTime":611.459,"endTime":614.442,"body":"that's usually a half day"},{"speaker":"Travis Thomas","startTime":611.459,"endTime":614.442,"body":"workshop at a minimum to give"},{"speaker":"Travis Thomas","startTime":614.496,"endTime":617.751,"body":"you the skills and tools and"},{"speaker":"Travis Thomas","startTime":614.496,"endTime":617.751,"body":"work through it. But definitely"},{"speaker":"Travis Thomas","startTime":617.805,"endTime":620.897,"body":"this will give you enough to get"},{"speaker":"Travis Thomas","startTime":617.805,"endTime":620.897,"body":"started with a couple of"},{"speaker":"Travis Thomas","startTime":620.951,"endTime":624.422,"body":"tactics. If you're struggling to"},{"speaker":"Travis Thomas","startTime":620.951,"endTime":624.422,"body":"get people to move towards your"},{"speaker":"Travis Thomas","startTime":624.477,"endTime":627.948,"body":"change. Apply these tactics and"},{"speaker":"Travis Thomas","startTime":624.477,"endTime":627.948,"body":"principles in your mind as well."},{"speaker":"Travis Thomas","startTime":628.002,"endTime":631.148,"body":"And then use them to start to"},{"speaker":"Travis Thomas","startTime":628.002,"endTime":631.148,"body":"just nudge people along that"},{"speaker":"Travis Thomas","startTime":631.203,"endTime":634.511,"body":"path. Thank you for tuning in"},{"speaker":"Travis Thomas","startTime":631.203,"endTime":634.511,"body":"again. It's always great to see"},{"speaker":"Travis Thomas","startTime":634.566,"endTime":637.874,"body":"you. And thanks for signing on"},{"speaker":"Travis Thomas","startTime":634.566,"endTime":637.874,"body":"to another episode of the team"},{"speaker":"Travis Thomas","startTime":637.928,"endTime":641.346,"body":"buffalo podcast. I've been your"},{"speaker":"Travis Thomas","startTime":637.928,"endTime":641.346,"body":"host Travis and if you like our"},{"speaker":"Travis Thomas","startTime":641.4,"endTime":644.6,"body":"content and want to find more"},{"speaker":"Travis Thomas","startTime":641.4,"endTime":644.6,"body":"there are socials, as you can"},{"speaker":"Travis Thomas","startTime":644.654,"endTime":647.529,"body":"see in the links on the bottom"},{"speaker":"Travis Thomas","startTime":644.654,"endTime":647.529,"body":"here. There's also our"},{"speaker":"Travis Thomas","startTime":647.583,"endTime":649.916,"body":"newsletter"},{"speaker":"Travis Thomas","startTime":647.583,"endTime":649.916,"body":"teambuffalo.co/newsletter Thanks"},{"speaker":"Travis Thomas","startTime":649.97,"endTime":653.659,"body":"again and I look forward to"},{"speaker":"Travis Thomas","startTime":649.97,"endTime":653.659,"body":"seeing you in the next episode tomorrow."}]}