{"version":"1.0.0","segments":[{"speaker":"Travis Thomas","startTime":32.13,"endTime":34.876,"body":"Ahoy! Today we"},{"speaker":"Travis Thomas","startTime":32.13,"endTime":34.876,"body":"are talking about being crappy"},{"speaker":"Travis Thomas","startTime":34.937,"endTime":38.721000000000004,"body":"at certain things. This topic is"},{"speaker":"Travis Thomas","startTime":34.937,"endTime":38.721000000000004,"body":"one that doesn't get a lot of"},{"speaker":"Travis Thomas","startTime":38.782,"endTime":42.504,"body":"airtime and isn't something that"},{"speaker":"Travis Thomas","startTime":38.782,"endTime":42.504,"body":"I think has ever really been"},{"speaker":"Travis Thomas","startTime":42.565,"endTime":46.288,"body":"super topical, but is a good"},{"speaker":"Travis Thomas","startTime":42.565,"endTime":46.288,"body":"opportunity to give you some one"},{"speaker":"Travis Thomas","startTime":46.349000000000004,"endTime":50.254999999999995,"body":"percenters and time back in your"},{"speaker":"Travis Thomas","startTime":46.349000000000004,"endTime":50.254999999999995,"body":"day. Now, when I get to kind of"},{"speaker":"Travis Thomas","startTime":50.316,"endTime":53.978,"body":"the peak coaching with clients"},{"speaker":"Travis Thomas","startTime":50.316,"endTime":53.978,"body":"who have their leadership act"},{"speaker":"Travis Thomas","startTime":54.039,"endTime":57.822,"body":"pretty well together, but are"},{"speaker":"Travis Thomas","startTime":54.039,"endTime":57.822,"body":"looking for ways to just move to"},{"speaker":"Travis Thomas","startTime":57.882999999999996,"endTime":61.179,"body":"that next level. So they're"},{"speaker":"Travis Thomas","startTime":57.882999999999996,"endTime":61.179,"body":"going from Well, look, I'm"},{"speaker":"Travis Thomas","startTime":61.239999999999995,"endTime":64.59700000000001,"body":"pretty good. Got this under"},{"speaker":"Travis Thomas","startTime":61.239999999999995,"endTime":64.59700000000001,"body":"control. But I'd like to be"},{"speaker":"Travis Thomas","startTime":64.658,"endTime":68.50200000000001,"body":"amazing, or I'd like to even be"},{"speaker":"Travis Thomas","startTime":64.658,"endTime":68.50200000000001,"body":"great. What are the things that"},{"speaker":"Travis Thomas","startTime":68.563,"endTime":72.225,"body":"I can do to start to enhance my"},{"speaker":"Travis Thomas","startTime":68.563,"endTime":72.225,"body":"leadership ability, get time"},{"speaker":"Travis Thomas","startTime":72.286,"endTime":75.887,"body":"towards the things I want to"},{"speaker":"Travis Thomas","startTime":72.286,"endTime":75.887,"body":"work on and move away from the"},{"speaker":"Travis Thomas","startTime":75.94800000000001,"endTime":79.67,"body":"things that I probably am not"},{"speaker":"Travis Thomas","startTime":75.94800000000001,"endTime":79.67,"body":"doing all that well. And so the"},{"speaker":"Travis Thomas","startTime":79.732,"endTime":83.45400000000001,"body":"first thing I asked them is,"},{"speaker":"Travis Thomas","startTime":79.732,"endTime":83.45400000000001,"body":"what are the things you're doing"},{"speaker":"Travis Thomas","startTime":83.515,"endTime":87.299,"body":"that you hate? I think that's a"},{"speaker":"Travis Thomas","startTime":83.515,"endTime":87.299,"body":"good question to ask yourself."},{"speaker":"Travis Thomas","startTime":87.36,"endTime":90.77799999999999,"body":"Now, we're not going to"},{"speaker":"Travis Thomas","startTime":87.36,"endTime":90.77799999999999,"body":"immediately move to strike those"},{"speaker":"Travis Thomas","startTime":90.839,"endTime":94.622,"body":"things out. That's not the point"},{"speaker":"Travis Thomas","startTime":90.839,"endTime":94.622,"body":"of this topic. But the second"},{"speaker":"Travis Thomas","startTime":94.68299999999999,"endTime":98.223,"body":"question is, all right, of the"},{"speaker":"Travis Thomas","startTime":94.68299999999999,"endTime":98.223,"body":"things you hate, and of the"},{"speaker":"Travis Thomas","startTime":98.284,"endTime":101.946,"body":"things you'd like, so if we can"},{"speaker":"Travis Thomas","startTime":98.284,"endTime":101.946,"body":"have those into two separate"},{"speaker":"Travis Thomas","startTime":102.007,"endTime":105.607,"body":"lists, before we do this? The"},{"speaker":"Travis Thomas","startTime":102.007,"endTime":105.607,"body":"second question then is, what"},{"speaker":"Travis Thomas","startTime":105.669,"endTime":109.33,"body":"adds value and not value in"},{"speaker":"Travis Thomas","startTime":105.669,"endTime":109.33,"body":"terms of the organization or the"},{"speaker":"Travis Thomas","startTime":109.391,"endTime":113.114,"body":"team or any of that value in"},{"speaker":"Travis Thomas","startTime":109.391,"endTime":113.114,"body":"terms of you being the person to"},{"speaker":"Travis Thomas","startTime":113.175,"endTime":116.837,"body":"do that activity? Now, if the"},{"speaker":"Travis Thomas","startTime":113.175,"endTime":116.837,"body":"answer is it doesn't add a lot"},{"speaker":"Travis Thomas","startTime":116.898,"endTime":120.498,"body":"of value, or I just like it,"},{"speaker":"Travis Thomas","startTime":116.898,"endTime":120.498,"body":"because I've always done it or"},{"speaker":"Travis Thomas","startTime":120.559,"endTime":123.977,"body":"while my team isn't really"},{"speaker":"Travis Thomas","startTime":120.559,"endTime":123.977,"body":"trained, and I don't have the"},{"speaker":"Travis Thomas","startTime":124.038,"endTime":127.761,"body":"time, this falls into a bucket"},{"speaker":"Travis Thomas","startTime":124.038,"endTime":127.761,"body":"that I really want you to hone"},{"speaker":"Travis Thomas","startTime":127.822,"endTime":131.667,"body":"in on for today, which is things"},{"speaker":"Travis Thomas","startTime":127.822,"endTime":131.667,"body":"you need to either get rid of,"},{"speaker":"Travis Thomas","startTime":131.728,"endTime":135.328,"body":"or be okay with being crappy"},{"speaker":"Travis Thomas","startTime":131.728,"endTime":135.328,"body":"doing. So for example, I had a"},{"speaker":"Travis Thomas","startTime":135.389,"endTime":138.868,"body":"leader I worked with recently,"},{"speaker":"Travis Thomas","startTime":135.389,"endTime":138.868,"body":"where their job was really"},{"speaker":"Travis Thomas","startTime":138.929,"endTime":142.713,"body":"around sales outcomes, right,"},{"speaker":"Travis Thomas","startTime":138.929,"endTime":142.713,"body":"they needed to drive high levels"},{"speaker":"Travis Thomas","startTime":142.774,"endTime":146.68,"body":"of sales volume and traffic into"},{"speaker":"Travis Thomas","startTime":142.774,"endTime":146.68,"body":"the organization. But they were"},{"speaker":"Travis Thomas","startTime":146.74099999999999,"endTime":150.707,"body":"doing a ton of reporting TON TON"},{"speaker":"Travis Thomas","startTime":146.74099999999999,"endTime":150.707,"body":"of reporting lots of compliance,"},{"speaker":"Travis Thomas","startTime":150.768,"endTime":154.49099999999999,"body":"lots of tracking, lots of messy"},{"speaker":"Travis Thomas","startTime":150.768,"endTime":154.49099999999999,"body":"things that you look at, they"},{"speaker":"Travis Thomas","startTime":154.55200000000002,"endTime":158.214,"body":"go, Well, it's good, they're"},{"speaker":"Travis Thomas","startTime":154.55200000000002,"endTime":158.214,"body":"doing that, you know, it's good"},{"speaker":"Travis Thomas","startTime":158.275,"endTime":162.242,"body":"for the organization, because it"},{"speaker":"Travis Thomas","startTime":158.275,"endTime":162.242,"body":"keeps a level of governance. And"},{"speaker":"Travis Thomas","startTime":162.303,"endTime":165.964,"body":"to a degree, I agree. But what's"},{"speaker":"Travis Thomas","startTime":162.303,"endTime":165.964,"body":"the main thing they need to"},{"speaker":"Travis Thomas","startTime":166.025,"endTime":169.565,"body":"achieve? What's the target"},{"speaker":"Travis Thomas","startTime":166.025,"endTime":169.565,"body":"outcome, and the target outcome"},{"speaker":"Travis Thomas","startTime":169.626,"endTime":173.41,"body":"is not, or they were really good"},{"speaker":"Travis Thomas","startTime":169.626,"endTime":173.41,"body":"at reporting or keeping their"},{"speaker":"Travis Thomas","startTime":173.471,"endTime":177.072,"body":"inbox to zero for internal"},{"speaker":"Travis Thomas","startTime":173.471,"endTime":177.072,"body":"emails, know, the target outcome"},{"speaker":"Travis Thomas","startTime":177.133,"endTime":180.977,"body":"for that person, and where they"},{"speaker":"Travis Thomas","startTime":177.133,"endTime":180.977,"body":"really needed to drive the most"},{"speaker":"Travis Thomas","startTime":181.038,"endTime":185.005,"body":"value and attention, word sales,"},{"speaker":"Travis Thomas","startTime":181.038,"endTime":185.005,"body":"that's what they needed the most"},{"speaker":"Travis Thomas","startTime":185.066,"endTime":188.667,"body":"sales possible with the time"},{"speaker":"Travis Thomas","startTime":185.066,"endTime":188.667,"body":"they were able to give towards"},{"speaker":"Travis Thomas","startTime":188.728,"endTime":192.207,"body":"creating those sales. So then,"},{"speaker":"Travis Thomas","startTime":188.728,"endTime":192.207,"body":"if you look at things like"},{"speaker":"Travis Thomas","startTime":192.268,"endTime":195.075,"body":"reporting, or you know,"},{"speaker":"Travis Thomas","startTime":192.268,"endTime":195.075,"body":"responding to internal"},{"speaker":"Travis Thomas","startTime":195.136,"endTime":198.126,"body":"communications, yes, those"},{"speaker":"Travis Thomas","startTime":195.136,"endTime":198.126,"body":"things are to a degree"},{"speaker":"Travis Thomas","startTime":198.187,"endTime":201.971,"body":"important. But the question then"},{"speaker":"Travis Thomas","startTime":198.187,"endTime":201.971,"body":"became, well, what if you let"},{"speaker":"Travis Thomas","startTime":202.032,"endTime":205.938,"body":"those things go? What if instead"},{"speaker":"Travis Thomas","startTime":202.032,"endTime":205.938,"body":"of every time there was a group"},{"speaker":"Travis Thomas","startTime":205.999,"endTime":209.417,"body":"message about a certain topic"},{"speaker":"Travis Thomas","startTime":205.999,"endTime":209.417,"body":"that was unrelated to what"},{"speaker":"Travis Thomas","startTime":209.478,"endTime":213.322,"body":"you're trying to achieve? What"},{"speaker":"Travis Thomas","startTime":209.478,"endTime":213.322,"body":"if you just ignored it for a day"},{"speaker":"Travis Thomas","startTime":213.383,"endTime":217.106,"body":"or two? or what have you said to"},{"speaker":"Travis Thomas","startTime":213.383,"endTime":217.106,"body":"people thrown out of office?"},{"speaker":"Travis Thomas","startTime":217.167,"endTime":220.341,"body":"Hey, you know, I'm not"},{"speaker":"Travis Thomas","startTime":217.167,"endTime":220.341,"body":"available. Most of the day, I"},{"speaker":"Travis Thomas","startTime":220.402,"endTime":223.636,"body":"don't check my emails, except"},{"speaker":"Travis Thomas","startTime":220.402,"endTime":223.636,"body":"once a day for internal"},{"speaker":"Travis Thomas","startTime":223.697,"endTime":227.054,"body":"communications. If you need me"},{"speaker":"Travis Thomas","startTime":223.697,"endTime":227.054,"body":"for something urgent, or"},{"speaker":"Travis Thomas","startTime":227.115,"endTime":230.227,"body":"something related to a"},{"speaker":"Travis Thomas","startTime":227.115,"endTime":230.227,"body":"particular sale opportunity,"},{"speaker":"Travis Thomas","startTime":230.288,"endTime":234.133,"body":"please call me or text me on my"},{"speaker":"Travis Thomas","startTime":230.288,"endTime":234.133,"body":"mobile. What would that do? And"},{"speaker":"Travis Thomas","startTime":234.194,"endTime":237.551,"body":"their response was, oh, I don't,"},{"speaker":"Travis Thomas","startTime":234.194,"endTime":237.551,"body":"I don't know if I'd be"},{"speaker":"Travis Thomas","startTime":237.612,"endTime":241.09,"body":"comfortable with that. And I"},{"speaker":"Travis Thomas","startTime":237.612,"endTime":241.09,"body":"said, Fine, or changes about"},{"speaker":"Travis Thomas","startTime":241.151,"endTime":244.569,"body":"being uncomfortable. But would"},{"speaker":"Travis Thomas","startTime":241.151,"endTime":244.569,"body":"it get you closer to your"},{"speaker":"Travis Thomas","startTime":244.63,"endTime":248.108,"body":"outcome? Would not being great"},{"speaker":"Travis Thomas","startTime":244.63,"endTime":248.108,"body":"at responding to internal,"},{"speaker":"Travis Thomas","startTime":248.169,"endTime":251.77,"body":"sometimes nonsensical emails or"},{"speaker":"Travis Thomas","startTime":248.169,"endTime":251.77,"body":"internal comms on teams, or"},{"speaker":"Travis Thomas","startTime":251.831,"endTime":255.554,"body":"slack or whatever device you're"},{"speaker":"Travis Thomas","startTime":251.831,"endTime":255.554,"body":"using? Would it be okay, just"},{"speaker":"Travis Thomas","startTime":255.615,"endTime":259.33799999999997,"body":"for a couple of days or a week"},{"speaker":"Travis Thomas","startTime":255.615,"endTime":259.33799999999997,"body":"or a couple of weeks? Ideally,"},{"speaker":"Travis Thomas","startTime":259.399,"endTime":263.06,"body":"to test this and go? How does"},{"speaker":"Travis Thomas","startTime":259.399,"endTime":263.06,"body":"life look? So we tested it, we"},{"speaker":"Travis Thomas","startTime":263.121,"endTime":266.722,"body":"did, I said, I want you to"},{"speaker":"Travis Thomas","startTime":263.121,"endTime":266.722,"body":"commit, give it two weeks, let's"},{"speaker":"Travis Thomas","startTime":266.783,"endTime":270.567,"body":"see what happens. And one, not"},{"speaker":"Travis Thomas","startTime":266.783,"endTime":270.567,"body":"only did their stress improve a"},{"speaker":"Travis Thomas","startTime":270.628,"endTime":273.923,"body":"little bit, which was an"},{"speaker":"Travis Thomas","startTime":270.628,"endTime":273.923,"body":"unintended secondary benefit,"},{"speaker":"Travis Thomas","startTime":273.98400000000004,"endTime":277.524,"body":"but something I knew from"},{"speaker":"Travis Thomas","startTime":273.98400000000004,"endTime":277.524,"body":"experience was likely to happen."},{"speaker":"Travis Thomas","startTime":277.58500000000004,"endTime":281.18600000000004,"body":"So the stress of I haven't"},{"speaker":"Travis Thomas","startTime":277.58500000000004,"endTime":281.18600000000004,"body":"responded to that internal email"},{"speaker":"Travis Thomas","startTime":281.247,"endTime":284.847,"body":"about the type of coffee beans"},{"speaker":"Travis Thomas","startTime":281.247,"endTime":284.847,"body":"we'd like in the office. Not"},{"speaker":"Travis Thomas","startTime":284.908,"endTime":288.57,"body":"only did the stress decrease,"},{"speaker":"Travis Thomas","startTime":284.908,"endTime":288.57,"body":"but secondary. And the primary"},{"speaker":"Travis Thomas","startTime":288.631,"endTime":292.293,"body":"benefit was actually they were"},{"speaker":"Travis Thomas","startTime":288.631,"endTime":292.293,"body":"able to better focus on their"},{"speaker":"Travis Thomas","startTime":292.354,"endTime":296.26,"body":"deals and their sales. If you're"},{"speaker":"Travis Thomas","startTime":292.354,"endTime":296.26,"body":"not in sales deal flow was what"},{"speaker":"Travis Thomas","startTime":296.321,"endTime":299.555,"body":"we're talking about here. And"},{"speaker":"Travis Thomas","startTime":296.321,"endTime":299.555,"body":"not only from a contact"},{"speaker":"Travis Thomas","startTime":299.616,"endTime":303.339,"body":"perspective, not only did they"},{"speaker":"Travis Thomas","startTime":299.616,"endTime":303.339,"body":"get more time to contact those"},{"speaker":"Travis Thomas","startTime":303.4,"endTime":307.123,"body":"targets that they had identified"},{"speaker":"Travis Thomas","startTime":303.4,"endTime":307.123,"body":"for sales, but they had more"},{"speaker":"Travis Thomas","startTime":307.184,"endTime":310.906,"body":"time to think, focused thoughts,"},{"speaker":"Travis Thomas","startTime":307.184,"endTime":310.906,"body":"specifically on sales. So if"},{"speaker":"Travis Thomas","startTime":310.968,"endTime":314.751,"body":"they knew that, hey, an email"},{"speaker":"Travis Thomas","startTime":310.968,"endTime":314.751,"body":"came in and it was internal, but"},{"speaker":"Travis Thomas","startTime":314.812,"endTime":318.596,"body":"a response has already gone. I"},{"speaker":"Travis Thomas","startTime":314.812,"endTime":318.596,"body":"don't even need To allocate any"},{"speaker":"Travis Thomas","startTime":318.657,"endTime":322.502,"body":"mental energy to that, instead"},{"speaker":"Travis Thomas","startTime":318.657,"endTime":322.502,"body":"of worrying, oh, okay, I need to"},{"speaker":"Travis Thomas","startTime":322.563,"endTime":326.347,"body":"remember to respond later, I'm"},{"speaker":"Travis Thomas","startTime":322.563,"endTime":326.347,"body":"going to respond with this. But"},{"speaker":"Travis Thomas","startTime":326.408,"endTime":330.13,"body":"you know, that spiral, we don't"},{"speaker":"Travis Thomas","startTime":326.408,"endTime":330.13,"body":"want that. So sales outcomes,"},{"speaker":"Travis Thomas","startTime":330.191,"endTime":333.853,"body":"increased quality of outreach"},{"speaker":"Travis Thomas","startTime":330.191,"endTime":333.853,"body":"and thoughts around a specific"},{"speaker":"Travis Thomas","startTime":333.914,"endTime":336.966,"body":"customer and their deal"},{"speaker":"Travis Thomas","startTime":333.914,"endTime":336.966,"body":"improved, and their stress"},{"speaker":"Travis Thomas","startTime":337.027,"endTime":340.627,"body":"decreased. That then takes us"},{"speaker":"Travis Thomas","startTime":337.027,"endTime":340.627,"body":"back to the central point for"},{"speaker":"Travis Thomas","startTime":340.688,"endTime":344.411,"body":"today. And the primary question"},{"speaker":"Travis Thomas","startTime":340.688,"endTime":344.411,"body":"really is, what things do you"},{"speaker":"Travis Thomas","startTime":344.472,"endTime":348.073,"body":"need to be crappy at in order to"},{"speaker":"Travis Thomas","startTime":344.472,"endTime":348.073,"body":"be more successful at what"},{"speaker":"Travis Thomas","startTime":348.134,"endTime":351.734,"body":"you're trying to achieve? Go"},{"speaker":"Travis Thomas","startTime":348.134,"endTime":351.734,"body":"through that list. Think about"},{"speaker":"Travis Thomas","startTime":351.795,"endTime":355.64,"body":"some of these buckets that I'll"},{"speaker":"Travis Thomas","startTime":351.795,"endTime":355.64,"body":"give you. First admin, what are"},{"speaker":"Travis Thomas","startTime":355.701,"endTime":359.546,"body":"some of the admin tasks that in"},{"speaker":"Travis Thomas","startTime":355.701,"endTime":359.546,"body":"might annoy someone, but if you"},{"speaker":"Travis Thomas","startTime":359.607,"endTime":363.452,"body":"told them upfront, hey, I'm not"},{"speaker":"Travis Thomas","startTime":359.607,"endTime":363.452,"body":"going to be good at replying to"},{"speaker":"Travis Thomas","startTime":363.513,"endTime":367.175,"body":"these things or doing these"},{"speaker":"Travis Thomas","startTime":363.513,"endTime":367.175,"body":"things because I am prioritizing"},{"speaker":"Travis Thomas","startTime":367.236,"endTime":370.958,"body":"these goals. They might not love"},{"speaker":"Travis Thomas","startTime":367.236,"endTime":370.958,"body":"it, but you've told them and"},{"speaker":"Travis Thomas","startTime":371.019,"endTime":374.742,"body":"that's just the way it is. So"},{"speaker":"Travis Thomas","startTime":371.019,"endTime":374.742,"body":"admin, one, two emails. And you"},{"speaker":"Travis Thomas","startTime":374.803,"endTime":378.526,"body":"might say, well, that's kind of"},{"speaker":"Travis Thomas","startTime":374.803,"endTime":378.526,"body":"an admin thing. Not always, I"},{"speaker":"Travis Thomas","startTime":378.587,"endTime":382.493,"body":"think some people live in their"},{"speaker":"Travis Thomas","startTime":378.587,"endTime":382.493,"body":"inbox, and they feel the need to"},{"speaker":"Travis Thomas","startTime":382.554,"endTime":386.459,"body":"immediately respond, we all know"},{"speaker":"Travis Thomas","startTime":382.554,"endTime":386.459,"body":"that person where you send them"},{"speaker":"Travis Thomas","startTime":386.52,"endTime":389.816,"body":"an email, and literally a"},{"speaker":"Travis Thomas","startTime":386.52,"endTime":389.816,"body":"millisecond later, you get a"},{"speaker":"Travis Thomas","startTime":389.877,"endTime":393.6,"body":"response back and you're like,"},{"speaker":"Travis Thomas","startTime":389.877,"endTime":393.6,"body":"oh, this person. And you could"},{"speaker":"Travis Thomas","startTime":393.661,"endTime":397.078,"body":"say, well, it's good that"},{"speaker":"Travis Thomas","startTime":393.661,"endTime":397.078,"body":"they're in there. Because what"},{"speaker":"Travis Thomas","startTime":397.139,"endTime":400.618,"body":"if a customer contacts them, a"},{"speaker":"Travis Thomas","startTime":397.139,"endTime":400.618,"body":"customer's not going to be"},{"speaker":"Travis Thomas","startTime":400.679,"endTime":404.463,"body":"sitting around immediately for"},{"speaker":"Travis Thomas","startTime":400.679,"endTime":404.463,"body":"high flow, high ideal turnover,"},{"speaker":"Travis Thomas","startTime":404.524,"endTime":407.697,"body":"organizations waiting for an"},{"speaker":"Travis Thomas","startTime":404.524,"endTime":407.697,"body":"immediate response, key"},{"speaker":"Travis Thomas","startTime":407.758,"endTime":411.42,"body":"customers are going to pick up"},{"speaker":"Travis Thomas","startTime":407.758,"endTime":411.42,"body":"the phone, or they'll send an"},{"speaker":"Travis Thomas","startTime":411.481,"endTime":415.021,"body":"email, but they'll be so busy"},{"speaker":"Travis Thomas","startTime":411.481,"endTime":415.021,"body":"that they're not going to be"},{"speaker":"Travis Thomas","startTime":415.082,"endTime":418.316,"body":"waiting for a response right"},{"speaker":"Travis Thomas","startTime":415.082,"endTime":418.316,"body":"then in there. It almost"},{"speaker":"Travis Thomas","startTime":418.377,"endTime":422.039,"body":"actually, if you're in a sales"},{"speaker":"Travis Thomas","startTime":418.377,"endTime":422.039,"body":"organization, this isn't just"},{"speaker":"Travis Thomas","startTime":422.1,"endTime":425.579,"body":"for sales. But that's the"},{"speaker":"Travis Thomas","startTime":422.1,"endTime":425.579,"body":"example for today. If you're in"},{"speaker":"Travis Thomas","startTime":425.64,"endTime":429.118,"body":"a sales organization, being"},{"speaker":"Travis Thomas","startTime":425.64,"endTime":429.118,"body":"super responsive, when you're"},{"speaker":"Travis Thomas","startTime":429.179,"endTime":432.963,"body":"trying to win work can actually"},{"speaker":"Travis Thomas","startTime":429.179,"endTime":432.963,"body":"have the opposite effect, this"},{"speaker":"Travis Thomas","startTime":433.024,"endTime":436.808,"body":"kind of like wait, why is this"},{"speaker":"Travis Thomas","startTime":433.024,"endTime":436.808,"body":"person never busy? Why are they"},{"speaker":"Travis Thomas","startTime":436.869,"endTime":440.653,"body":"always readily available? So be"},{"speaker":"Travis Thomas","startTime":436.869,"endTime":440.653,"body":"aware of that. So inboxes, the"},{"speaker":"Travis Thomas","startTime":440.714,"endTime":444.253,"body":"second 1/3 is attending certain"},{"speaker":"Travis Thomas","startTime":440.714,"endTime":444.253,"body":"meetings and functions and"},{"speaker":"Travis Thomas","startTime":444.314,"endTime":447.976,"body":"preparing for things. So could"},{"speaker":"Travis Thomas","startTime":444.314,"endTime":447.976,"body":"you turn up to a meeting with"},{"speaker":"Travis Thomas","startTime":448.037,"endTime":451.638,"body":"enough knowledge to be someone"},{"speaker":"Travis Thomas","startTime":448.037,"endTime":451.638,"body":"who contributes but not over"},{"speaker":"Travis Thomas","startTime":451.699,"endTime":454.994,"body":"preparing for the meeting, you"},{"speaker":"Travis Thomas","startTime":451.699,"endTime":454.994,"body":"know, people who arrive"},{"speaker":"Travis Thomas","startTime":455.055,"endTime":458.29,"body":"achievers I have found can"},{"speaker":"Travis Thomas","startTime":455.055,"endTime":458.29,"body":"sometimes over prepare for"},{"speaker":"Travis Thomas","startTime":458.351,"endTime":461.829,"body":"everything and makes them look"},{"speaker":"Travis Thomas","startTime":458.351,"endTime":461.829,"body":"really good. But actually,"},{"speaker":"Travis Thomas","startTime":461.89,"endTime":465.552,"body":"they're just not successful at"},{"speaker":"Travis Thomas","startTime":461.89,"endTime":465.552,"body":"the level they want to be at."},{"speaker":"Travis Thomas","startTime":465.613,"endTime":468.909,"body":"And some of that is driven by"},{"speaker":"Travis Thomas","startTime":465.613,"endTime":468.909,"body":"this habit of constantly"},{"speaker":"Travis Thomas","startTime":468.97,"endTime":472.387,"body":"focusing on being great at"},{"speaker":"Travis Thomas","startTime":468.97,"endTime":472.387,"body":"everything. And then a fourth"},{"speaker":"Travis Thomas","startTime":472.448,"endTime":476.11,"body":"bucket to consider. And this is"},{"speaker":"Travis Thomas","startTime":472.448,"endTime":476.11,"body":"always a fun one is what are"},{"speaker":"Travis Thomas","startTime":476.171,"endTime":479.772,"body":"some areas where you're trying"},{"speaker":"Travis Thomas","startTime":476.171,"endTime":479.772,"body":"to build skills, that really"},{"speaker":"Travis Thomas","startTime":479.833,"endTime":483.372,"body":"you're not all that great at,"},{"speaker":"Travis Thomas","startTime":479.833,"endTime":483.372,"body":"and it takes you longer than"},{"speaker":"Travis Thomas","startTime":483.433,"endTime":487.095,"body":"everyone else and or it takes"},{"speaker":"Travis Thomas","startTime":483.433,"endTime":487.095,"body":"you longer than someone who is"},{"speaker":"Travis Thomas","startTime":487.156,"endTime":490.94,"body":"skilled at it. And as much as"},{"speaker":"Travis Thomas","startTime":487.156,"endTime":490.94,"body":"you like to be the one to do it,"},{"speaker":"Travis Thomas","startTime":491.001,"endTime":494.601,"body":"would it add better value for"},{"speaker":"Travis Thomas","startTime":491.001,"endTime":494.601,"body":"you and another person if you"},{"speaker":"Travis Thomas","startTime":494.663,"endTime":498.202,"body":"delegate it or allocated that"},{"speaker":"Travis Thomas","startTime":494.663,"endTime":498.202,"body":"task to someone else. So for"},{"speaker":"Travis Thomas","startTime":498.263,"endTime":501.803,"body":"example, I am terrible. I would"},{"speaker":"Travis Thomas","startTime":498.263,"endTime":501.803,"body":"say not terrible, but some"},{"speaker":"Travis Thomas","startTime":501.864,"endTime":505.648,"body":"people would say terrible. doing"},{"speaker":"Travis Thomas","startTime":501.864,"endTime":505.648,"body":"graphic design work, oh $hit,"},{"speaker":"Travis Thomas","startTime":505.709,"endTime":509.37,"body":"this isn't working, or that"},{"speaker":"Travis Thomas","startTime":505.709,"endTime":509.37,"body":"model doesn't look good. Because"},{"speaker":"Travis Thomas","startTime":509.431,"endTime":512.9100000000001,"body":"you're small business, I've got"},{"speaker":"Travis Thomas","startTime":509.431,"endTime":512.9100000000001,"body":"some graphics, I've got a"},{"speaker":"Travis Thomas","startTime":512.971,"endTime":516.877,"body":"graphic designer. But sometimes"},{"speaker":"Travis Thomas","startTime":512.971,"endTime":516.877,"body":"I sit back and go, Oh, it's late"},{"speaker":"Travis Thomas","startTime":516.938,"endTime":520.783,"body":"at night, I just want to quickly"},{"speaker":"Travis Thomas","startTime":516.938,"endTime":520.783,"body":"turn this out. But the problem"},{"speaker":"Travis Thomas","startTime":520.844,"endTime":524.383,"body":"is, is that quickly turn this"},{"speaker":"Travis Thomas","startTime":520.844,"endTime":524.383,"body":"out idea turns into 20 or 30"},{"speaker":"Travis Thomas","startTime":524.444,"endTime":527.9839999999999,"body":"minutes of me tinkering with"},{"speaker":"Travis Thomas","startTime":524.444,"endTime":527.9839999999999,"body":"formatting and changing stuff"},{"speaker":"Travis Thomas","startTime":528.0450000000001,"endTime":531.3399999999999,"body":"and moving in. And then"},{"speaker":"Travis Thomas","startTime":528.0450000000001,"endTime":531.3399999999999,"body":"ultimately, it doesn't look as"},{"speaker":"Travis Thomas","startTime":531.402,"endTime":535.246,"body":"good as if the graphic designer"},{"speaker":"Travis Thomas","startTime":531.402,"endTime":535.246,"body":"had done it. And to probably if"},{"speaker":"Travis Thomas","startTime":535.307,"endTime":538.664,"body":"I just planned ahead a little"},{"speaker":"Travis Thomas","startTime":535.307,"endTime":538.664,"body":"bit or had allocated time"},{"speaker":"Travis Thomas","startTime":538.725,"endTime":542.509,"body":"earlier on, I could have just"},{"speaker":"Travis Thomas","startTime":538.725,"endTime":542.509,"body":"briefed the graphic designer and"},{"speaker":"Travis Thomas","startTime":542.5699999999999,"endTime":545.743,"body":"I wouldn't have had to go"},{"speaker":"Travis Thomas","startTime":542.5699999999999,"endTime":545.743,"body":"through this task. So that"},{"speaker":"Travis Thomas","startTime":545.804,"endTime":549.527,"body":"fourth bucket is really around"},{"speaker":"Travis Thomas","startTime":545.804,"endTime":549.527,"body":"skills and areas where I don't"},{"speaker":"Travis Thomas","startTime":549.588,"endTime":553.067,"body":"ever need to be a great graphic"},{"speaker":"Travis Thomas","startTime":549.588,"endTime":553.067,"body":"designer, my skill and my"},{"speaker":"Travis Thomas","startTime":553.128,"endTime":556.911,"body":"passion. And where I'm really"},{"speaker":"Travis Thomas","startTime":553.128,"endTime":556.911,"body":"good at is coaching. That's what"},{"speaker":"Travis Thomas","startTime":556.972,"endTime":560.512,"body":"I do really well coaching"},{"speaker":"Travis Thomas","startTime":556.972,"endTime":560.512,"body":"strategy and psychology, I go in"},{"speaker":"Travis Thomas","startTime":560.573,"endTime":564.235,"body":"and I do a phenomenal job of"},{"speaker":"Travis Thomas","startTime":560.573,"endTime":564.235,"body":"those. That's where I drive the"},{"speaker":"Travis Thomas","startTime":564.296,"endTime":568.079,"body":"most value for the business and"},{"speaker":"Travis Thomas","startTime":564.296,"endTime":568.079,"body":"the team and my customers. Why"},{"speaker":"Travis Thomas","startTime":568.141,"endTime":571.619,"body":"the hell am I taking some of my"},{"speaker":"Travis Thomas","startTime":568.141,"endTime":571.619,"body":"mental energy to focus on"},{"speaker":"Travis Thomas","startTime":571.68,"endTime":575.281,"body":"building a graphic, that's not"},{"speaker":"Travis Thomas","startTime":571.68,"endTime":575.281,"body":"useful, nor is that the best"},{"speaker":"Travis Thomas","startTime":575.342,"endTime":578.759,"body":"possible good or the most"},{"speaker":"Travis Thomas","startTime":575.342,"endTime":578.759,"body":"monetary value for the company"},{"speaker":"Travis Thomas","startTime":578.82,"endTime":582.604,"body":"that I could drive? So you need"},{"speaker":"Travis Thomas","startTime":578.82,"endTime":582.604,"body":"to factor all those things in."},{"speaker":"Travis Thomas","startTime":582.665,"endTime":586.632,"body":"And to do that, there's a couple"},{"speaker":"Travis Thomas","startTime":582.665,"endTime":586.632,"body":"of tips I'll give you. So first,"},{"speaker":"Travis Thomas","startTime":586.693,"endTime":590.294,"body":"I mentioned those questions."},{"speaker":"Travis Thomas","startTime":586.693,"endTime":590.294,"body":"Look at the things that you do"},{"speaker":"Travis Thomas","startTime":590.355,"endTime":594.2,"body":"that either don't add value, or"},{"speaker":"Travis Thomas","startTime":590.355,"endTime":594.2,"body":"you know, someone else could be"},{"speaker":"Travis Thomas","startTime":594.261,"endTime":598.227,"body":"doing. I think another tip is to"},{"speaker":"Travis Thomas","startTime":594.261,"endTime":598.227,"body":"just look at, does it add stress"},{"speaker":"Travis Thomas","startTime":598.288,"endTime":601.95,"body":"or fatigue? Or does it talk to"},{"speaker":"Travis Thomas","startTime":598.288,"endTime":601.95,"body":"you up so some of those tasks"},{"speaker":"Travis Thomas","startTime":602.011,"endTime":605.978,"body":"will recharge your battery and I"},{"speaker":"Travis Thomas","startTime":602.011,"endTime":605.978,"body":"would argue that even if they're"},{"speaker":"Travis Thomas","startTime":606.039,"endTime":609.823,"body":"not the most good you could do"},{"speaker":"Travis Thomas","startTime":606.039,"endTime":609.823,"body":"if they make you feel recharged"},{"speaker":"Travis Thomas","startTime":609.884,"endTime":613.607,"body":"after doing it. Great. So for"},{"speaker":"Travis Thomas","startTime":609.884,"endTime":613.607,"body":"example, if that graphic design"},{"speaker":"Travis Thomas","startTime":613.668,"endTime":616.963,"body":"one only took a couple of"},{"speaker":"Travis Thomas","startTime":613.668,"endTime":616.963,"body":"minutes and I was reasonably"},{"speaker":"Travis Thomas","startTime":617.024,"endTime":620.503,"body":"good at it and it was good"},{"speaker":"Travis Thomas","startTime":617.024,"endTime":620.503,"body":"enough to do what it needed to"},{"speaker":"Travis Thomas","startTime":620.564,"endTime":624.164,"body":"do. Then I could just do it"},{"speaker":"Travis Thomas","startTime":620.564,"endTime":624.164,"body":"myself and I could be crappy at"},{"speaker":"Travis Thomas","startTime":624.225,"endTime":627.643,"body":"it because I enjoy it and it"},{"speaker":"Travis Thomas","startTime":624.225,"endTime":627.643,"body":"gives me energy. So I'm not"},{"speaker":"Travis Thomas","startTime":627.704,"endTime":628.62,"body":"taking a purist"},{"speaker":"Travis Thomas","startTime":628.62,"endTime":631.769,"body":"view or a totalitarian In"},{"speaker":"Travis Thomas","startTime":628.62,"endTime":631.769,"body":"viewer, it's like you have to do"},{"speaker":"Travis Thomas","startTime":631.824,"endTime":635.245,"body":"this thing. That's not the aim"},{"speaker":"Travis Thomas","startTime":631.824,"endTime":635.245,"body":"of any of the advice I give you."},{"speaker":"Travis Thomas","startTime":635.299,"endTime":638.449,"body":"It's a series of things you"},{"speaker":"Travis Thomas","startTime":635.299,"endTime":638.449,"body":"bundle together that suit your"},{"speaker":"Travis Thomas","startTime":638.503,"endTime":641.599,"body":"need your energy and your"},{"speaker":"Travis Thomas","startTime":638.503,"endTime":641.599,"body":"mindset to give you that target"},{"speaker":"Travis Thomas","startTime":641.653,"endTime":644.803,"body":"outcome. So I'd suggest for"},{"speaker":"Travis Thomas","startTime":641.653,"endTime":644.803,"body":"this, think about those things"},{"speaker":"Travis Thomas","startTime":644.857,"endTime":647.844,"body":"that you could or couldn't be"},{"speaker":"Travis Thomas","startTime":644.857,"endTime":647.844,"body":"crappy at, say no to some"},{"speaker":"Travis Thomas","startTime":647.898,"endTime":651.319,"body":"things, other things. Just allow"},{"speaker":"Travis Thomas","startTime":647.898,"endTime":651.319,"body":"yourself the permission to not"},{"speaker":"Travis Thomas","startTime":651.374,"endTime":654.849,"body":"be excellent at it. You know, in"},{"speaker":"Travis Thomas","startTime":651.374,"endTime":654.849,"body":"having those conversations with"},{"speaker":"Travis Thomas","startTime":654.903,"endTime":658.27,"body":"other leaders, I've often found"},{"speaker":"Travis Thomas","startTime":654.903,"endTime":658.27,"body":"that it's the perfectionist or"},{"speaker":"Travis Thomas","startTime":658.325,"endTime":661.692,"body":"the high achiever, which I am as"},{"speaker":"Travis Thomas","startTime":658.325,"endTime":661.692,"body":"well will struggle with that."},{"speaker":"Travis Thomas","startTime":661.746,"endTime":665.004,"body":"But that's okay. Try it, try it"},{"speaker":"Travis Thomas","startTime":661.746,"endTime":665.004,"body":"on a task, see what happens."},{"speaker":"Travis Thomas","startTime":665.059,"endTime":668.534,"body":"You'll notice that actually, it"},{"speaker":"Travis Thomas","startTime":665.059,"endTime":668.534,"body":"didn't matter all that much. Or,"},{"speaker":"Travis Thomas","startTime":668.589,"endTime":671.738,"body":"hey, if that report was at"},{"speaker":"Travis Thomas","startTime":668.589,"endTime":671.738,"body":"standard B, instead of standard"},{"speaker":"Travis Thomas","startTime":671.793,"endTime":674.942,"body":"A, it didn't make a difference,"},{"speaker":"Travis Thomas","startTime":671.793,"endTime":674.942,"body":"because actually, no one's"},{"speaker":"Travis Thomas","startTime":674.997,"endTime":678.201,"body":"reading the da*n report. So I'd"},{"speaker":"Travis Thomas","startTime":674.997,"endTime":678.201,"body":"encourage you to take those"},{"speaker":"Travis Thomas","startTime":678.255,"endTime":681.459,"body":"tips. Look at those questions"},{"speaker":"Travis Thomas","startTime":678.255,"endTime":681.459,"body":"and the things we've covered."},{"speaker":"Travis Thomas","startTime":681.513,"endTime":684.935,"body":"And I want you to go away this"},{"speaker":"Travis Thomas","startTime":681.513,"endTime":684.935,"body":"week. And you know, I'll see you"},{"speaker":"Travis Thomas","startTime":684.989,"endTime":688.41,"body":"tomorrow in the next episode. Go"},{"speaker":"Travis Thomas","startTime":684.989,"endTime":688.41,"body":"away this week and think about"},{"speaker":"Travis Thomas","startTime":688.464,"endTime":691.886,"body":"what am I going to choose to be"},{"speaker":"Travis Thomas","startTime":688.464,"endTime":691.886,"body":"crappy at so I can be better at"},{"speaker":"Travis Thomas","startTime":691.94,"endTime":695.253,"body":"the things that matter most to"},{"speaker":"Travis Thomas","startTime":691.94,"endTime":695.253,"body":"me as a kick@ss leader. Thanks"},{"speaker":"Travis Thomas","startTime":695.307,"endTime":698.837,"body":"for tuning into today's episode."},{"speaker":"Travis Thomas","startTime":695.307,"endTime":698.837,"body":"You can subscribe to the podcast"},{"speaker":"Travis Thomas","startTime":698.891,"endTime":701.715,"body":"because there's a daily"},{"speaker":"Travis Thomas","startTime":698.891,"endTime":701.715,"body":"leadership question I answer"},{"speaker":"Travis Thomas","startTime":701.769,"endTime":704.865,"body":"every single day or topic we"},{"speaker":"Travis Thomas","startTime":701.769,"endTime":704.865,"body":"unpick every day. And if you"},{"speaker":"Travis Thomas","startTime":704.919,"endTime":708.449,"body":"want to find out more about what"},{"speaker":"Travis Thomas","startTime":704.919,"endTime":708.449,"body":"we do at a deeper level, you can"},{"speaker":"Travis Thomas","startTime":708.503,"endTime":711.816,"body":"head over to Team buffalo.co. I"},{"speaker":"Travis Thomas","startTime":708.503,"endTime":711.816,"body":"look forward to seeing you in"},{"speaker":"Travis Thomas","startTime":711.87,"endTime":713.88,"body":"the next episode. Keep being amazing."}]}