Hey everybody , I have a quick episode for you today . It's Saturday and you're probably already planning to dial in your nutrition in 2025 . Maybe build some muscle , lose some fat or just get healthier . But what if you could also get paid for that paid up to $50,000 to do what you were going to do anyway ? Today , I am sharing details about something pretty exciting . Macrofactor is giving away $100,000 in prize money just for tracking your food and working toward your goals , which you should be doing anyway , and you know I don't do a lot of promotional episodes . I try not to . I definitely promote my own stuff , but I usually turn down most sponsorship opportunities because they don't align with what we do . But when the team at Macrofactor told me about their New Year's Transformation Challenge and I've been an affiliate since just about day one when they launched I use the app myself , my clients use it , I'm definitely Gaga fanboy for it I knew I had to share this challenge and the details behind it , because it's the exact kind of thing that could help you kickstart your 2025 journey while using the best nutrition tracking app out there . Anyway . And the deal , the way they're working , this is they're putting up $100,000 in prize money . The grand prize winner gets 50K . Another 100 people each win 500 . So that's quite a few people that can win money .
Speaker 0And I've seen a lot of challenges over the years . I've done a few of them myself . I do them rarely these days . I don't like the short-term nature of challenges . Usually Most of them are marketing gimmicks to get you in a program and you know fair point . I've even done them in a way to say , hey , look what we can do together . And here's my program if you want to keep doing that , and I'll probably do more challenges like that in the future if they're value-added for folks . But I think this challenge that Macrofactor has is a little bit different because it's tied to actually tracking your nutrition , so it's not just getting the results , however you can . It's they want to see the evidence of the process , which is pretty cool , and it's working toward the sustainable results using , in my opinion , the most accurate nutrition app available that also does something that no other app does , and that is it calculates your metabolism .
Speaker 0A lot of people say , hey , I already use Chronometer , I use MyFitnessPal . I'm like , yeah , well , those are great food loggers and I don't even think they're very good at that . They're slower , they're buggier , they have a lot of errors in their databases and I'm biased , I get it . But Macrofactor is not just a logging app . It also dynamically calculates your expenditure and then when you check in on Monday with the app , it gives you updated calories and macros .
Speaker 0Some people say , hey , how much protein should I eat ? I'm like , just use Macrofactor and you'll know exactly how much to eat for your goal , for your background , for your demographics , everything based on the evidence . And if you've been listening to the show for a while , you know I'm a huge fan of this app , not because they sponsor me . They don't sponsor me . I'm an affiliate , which means I get a cut when people sign up , but they're not like a sponsor for me . They don't ask me to advertise on their behalf or anything . But I don't do it for that anyway . I do it because it's legitimately the only app that figures out your true maintenance calories based on your actual data . And I've done many promotions where I will kick back the price of macrofactor to folks to get them to use it , because I want them to use it .
Speaker 0I know it's going to help , um , from my own experience when I switched to macrofactor back in 2020 , when did they launch 2021 ? I think . Um , I thought I knew how to calculate maintenance calories . I thought that it I still couldn't quite dial it in and a lot of you aren't even aren't even doing that . You know and I understand , because it's very confusing and there's a lot of calculations involved and tracking and all this Um . But after a few weeks of tracking the macro factor , I I started to understand . Okay , this is what's happening .
Speaker 0When I lose weight , my expenditure starts to drop like a rock pretty quickly because of all the adaptations , but I didn't quite get that that was happening . Now I know , after multiple cuts , that my personal metabolism can drop by about 600 to 800 calories over the course of a diet . That is a lot , and if you don't know that that's happening , you can't keep up with it and then you get frustrated with plateaus . On the other hand , my metabolism does the same thing the opposite direction . When I'm in a gaining phase , it starts to skyrocket and I have to keep eating more and more and more just to keep up . But I have the data now to do it because I'm using macro factor . If you're just using a calculator or you're trying to do it by hand , you're just not going to get that level of accuracy and then you're going to either leave gains on the table or make things way harder than they need to be . So it adapts with you and as your metabolism changes , which it will during a fat loss phase , it adjusts your targets automatically . You don't have to guess no more plateau .
Speaker 0So I think it's a massive help when I'm even when I'm working with clients so , yes , my nutrition coaching clients , I have them use the app , and I've had other coaches say why do you do that ? It's like taking your job away from you . He said , yeah , if you're a macro coach , it is . I'm not a macro coach , all right , I'm a people coach . I help people with their roadblocks , with their , their mental shifts to their accountability , the support you know , understanding how to personalize it , dealing with going out to eat and sleep and stress and their training and fixing their form , and there's so many , there's a million other things that have nothing to do with macros . I don't want to be calculating macros for them . I'd rather an app that can do it better than me , do it for them . So you're hearing all of this . You're like okay , great , tell me more about the challenge .
Speaker 0The challenge is pretty straightforward . Um and and , by the way , if you're confused about how to use the app at all and you've never used it I created a video a while back . It's on my YouTube channel . I will include the link in the show notes and it shows you step-by-step , screen-by-screen , not only how to download , but how to set it up the first time , with all the settings . Okay , every single screen . It sets it up . So you're ready to go to set up your initial maintenance before you go through the transformation phase .
Speaker 0The challenge itself is straightforward . First , you're going to download Macrofactor . Get it in the App Store , whatever phone you use . Use my code WITSANDWAITS all one word WITSANDWAITS and you'll get a free two-week trial , because , yes , it's a paid app , but it's the best thing that money can buy . You're going to download Macrofactor . Use my code WITSANDWAITS .
Speaker 0You're going to sign up for the challenge between January 1st and 10th . So today is uh , what is today ? Second , third , whatever date this is coming out , so you still have about a week left . Then you submit your starting photos and info and then you're going to track your nutrition and progress for about a hundred days , january 10th to April 20th and then you submit some stuff and then win some serious cash if you're picked Okay . So I like that they're running this for a hundred days , because that is a good long enough time right , that's a little over three months to make sustainable progress
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Speaker 0It's not a crash diet . It's not like a you know 20 days . You know 20 pounds in 20 days type challenge anything extreme . It's just hey , here's this app . We want you to see what it's like . It's powerful . It's going to guide you toward your goals . You to see what it's like . It's powerful . It's going to guide you toward your goals , help you build habits that last and you'll get there . And you know whether or not you actually win any of this money you're going to . Your life's going to be changed forever while you do it .
Speaker 0And , by the way , if you join our physique university , we use the app there and that's where you could actually get some hands-on coaching and support to get there . But I'm not going to promote that today . The link is always at the bottom of all my show notes for that . Today I really just want you to consider getting the app and trying the challenge out . Watch the video that I link in the show notes on how to set it up , download Macrofactor , use the code WITSANDWAITS and then you go to the link to the challenge , which will also be in the show notes . All right ? Registration closes on January 10th , so don't wait too long .
Speaker 0Once you hear this podcast , and again , honestly , if you don't win the prize money , you're going to have the tools and support to to start transforming your physique . Well , you'll have the tools . Whether you have the support is really up to you and how much support you want and need . That's where our Facebook group , our coaching programs , are all super helpful , but the app alone is totally worth it , and then the potential to win the 50K is just a bonus . All right , so if you go to the show notes , you'll see a link to the video on how to download and set it up and then a link to the challenge . Just to make it easy for you , you're gonna see both those links and if you have any questions , hit me up on Instagram at Wits and Weights , happy to answer any .