Film & Business with Rosa Camero
Film and Business is the show for independent filmmakers ready to take control of their careers. Hosted by Rosa Camero, film producer, film marketing and distribution consultant, and founder of Ramiro AI, this podcast brings real-world strategies to help you navigate festivals, funding, marketing, and distribution with clarity and confidence.
Each episode offers honest conversations, practical tools, and mindset shifts that translate big-industry thinking into smart, sustainable moves for your film. Whether you're in development, post-production, or launching your release, this space is for you.
Rosa shares insights from over 17 years in the film industry, with experience on studio blockbusters and more than 130 independent films. Sheβs here to support your growth while also balancing life as a mom, a businesswoman, and a creative who believes in doing meaningful work without burning out.
Expect solo episodes, interviews with filmmakers and industry pros, and fresh ideas on how to use AI and modern tools to build a career in film on your own terms.
π From story to film strategy, this is where it all comes together.
Film & Business with Rosa Camero
S3. E12. How to Build an Audience for Your Independent Film with Gwendolyn Alston
How to Build an Audience for Your Independent Film with Gwendolyn Alston
In this episode of Film and Business, I sit down with Gwendolyn Alston, impact producer, global strategist, and co-founder of MocaMedia. Gwen has spent decades helping independent filmmakers and social-issue storytellers build real relationships with their audiences, long before their films are released.
We talk about:
- Her journey from publishing and education to impact producing
- Why outreach and audience engagement are crucial for filmmakers
- Common mistakes filmmakers make when marketing their films
- How to start building an audience before your film is even finished
- What collaboration means to her (including our own experience working together)
- And her perspective now that sheβs producing her own documentary
Listen to the full episode here:
π§ Spotify: https://spoti.fi/4mbIibj
π§ Apple Podcasts: https://apple.co/3S3PPeh
π§ YouTube: https://bit.ly/3FbIwON
π Website: https://bit.ly/42Xe8kj
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