The Independent Editor Podcast
The IE Podcast provides support for aspiring editors who may be experiencing a crisis of confidence, a community for those that toil alone, and detailed and practical answers to the Big Questions in the space—all with weekly giveaways.
The Independent Editor Podcast
Episode 5—Sales: "The exact opposite of a necessary evil, whatever that is."
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Independent Editor Podcast
How do you feel about sales? Accepting that they are a crucial component of the independent editor business (and that there is nothing unsavory about that) is the first step towards establishing a robust and well-functioning sales process that will set you up for prolonged success. In this episode, we therefore begin by discussing the concept of sales as a whole, before getting into the nuts and bolts of how to get a prospect on the phone to seal the deal.