The Video Creatr Podcast

Why This Video Format Always Goes Viral on YouTube

Augie Johnston & Grant Ball Episode 178

In this conversation, Augie Johnston and Grant explore the phenomenon of exposed videos on YouTube, discussing why they attract viewers, the strategies creators can use to leverage them, and the ethical considerations involved. They delve into the psychological aspects that make these videos appealing, the role of the YouTube algorithm in promoting them, and the potential risks and consequences for creators who engage in this type of content. The discussion emphasizes the importance of maintaining a moral compass and the need for creators to navigate the fine line between entertainment and ethical responsibility.

Takeaways

  • Exposed videos tap into our primal curiosity for gossip.
  • The success of exposed videos is driven by trending topics.
  • Creators can leverage exposed videos to grow their channels.
  • The algorithm favors content that aligns with viewer psychology.
  • There is a fine line between ethical and unethical exposed content.
  • Creators should be cautious about the information they present.
  • Exposed videos can backfire if not handled carefully.
  • Building trust with the audience is crucial for creators.
  • The word 'exposed' can trigger algorithmic promotion.
  • Having a thick skin is essential for creators in this space.