THE CAMPFIRE CIRCLE | executive visibility, thought leadership, brand storytelling, personal brand, Linkedin marketing
The Campfire Circle Podcast is made for mission-driven humans ready to build a personal brand that drives change and raises revenue. In our episodes, you can expect to learn about executive visibility, throught leadership, brand storytelling, and LinkedIn marketing for executives and teams.
We talk about getting a seat at the table .... but those who built it decide who’s allowed to sit, and how. Really, who wants to sit in a stuffy boardroom anyway?
Let’s reimagine the ultimate space of leadership as a Campfire Circle - where we share our vulnerable stories, build brave communities to huddle with, and where there is always room.
We are the ones we’ve been waiting for.
THE CAMPFIRE CIRCLE | executive visibility, thought leadership, brand storytelling, personal brand, Linkedin marketing
E29: Courageously Attract Your Champagne Clients with Mariah Coz
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Mariah Coz is a business architect, a multimillion-dollar mentor, and the founder of Fearless CEO. She’s been in the game for so long that I called her the “Dumbledore” of online business. 🧙
This is a fab conversation about building community inside your group program, imagining up the most empowering enrollment experience for high-ticket offers, using the “Champagne Client” approach to speak to the most aligned people, and how to deal with imposter thoughts when working with our dream clients.
“There are high-level clients sitting and waiting in the wings. I called it "Lurking in luxury." They're not responding, they're not the loudest, and they're not commenting on your content … But all the people who are just silently watching you? They're literally waiting for you to put something out there that speaks to them and resonates with them.” - Mariah Coz
We discussed:
[06:33] How does social media fit into our ecosystems today?
[10:45] How to build community online with your group program
[15:06] The system for selling high ticket offers without sales calls
[28:13] The Champagne Client Concept
[37:49] How Mariah embodies the Fearless CEO
To read a full transcript of the episode, visit: LUMOS MARKETING
Resources from this episode:
AMAZING news! Mariah has given our listeners a FREE copy of her Champagne Client Content Kit mini-course (normally $300.) You can find all the details for the course here, and use the coupon code Campfirecircle until 3/1/2023 to access the course.
You know what else is free? Click here to get your first episode of the Thought Leadership Clarity Course, at no cost.
Connect with Mariah Coz:
Website: fearlessceo.co
LinkedIn: Mariah Coz
Instagram: @mariahpcoz
YouTube: @MariahCoz
Want free thought leadership support straight into your inbox? Sign up for the Firestarter Newsletter at https://lumosmarketing.co/firestarter
Connect with Tania Bhattacharyya:
LinkedIn: Tania Bhattacharyya
Instagram: @taniabhat
Website: lumosmarketing.co
Produced by Ideablossoms