To make the most of media opportunities and raise your company's profile, you need spokespeople who can communicate your message with clarity, confidence and composure.

To do that, even the most experienced spokespeople require plenty of support.

Much of that support comes from realistic media training that prepares them for the different challenges posed by broadcast, print and online interviews.

But there are also steps comms teams and public relations professionals can take to ensure spokespeople feel fully supported in media interviews.

To read the original article this audio blog was created from, click here.

Media First are media and communications training specialists with more than 35 years of experience. We have a team of trainers, each with decades of experience working as journalists, presenters, communications coaches and media trainers.

Media First are media and communications training specialists with more than 35 years of experience. We have a team of trainers, each with decades of experience working as journalists, presenters, communications coaches and media trainers.