Ever wondered just how important it is to have examples you can use in media interviews?

It is something we always stress during our media training courses. You will also have read us go on about it in these blogs.

And two interviews that saw a journalist repeatedly ask for examples to support a claim have received plenty of attention this week and act as a great reminder.

To read the original article this audio blog was created from, click here.

Media First are media and communications training specialists with more than 35 years of experience. We have a team of trainers, each with decades of experience working as journalists, presenters, communications coaches and media trainers.