Start Your Sustainable Fashion Brand
How do you launch a sustainable fashion brand? Where do you even begin? What expenses should you avoid? How do you stand out in all of the social media noise? These are all questions we’re going to explore in the newest podcast to hit the fashion scene.
I’m Shannon Lohr, your host and the founder of Factory45, the online business school that takes sustainable fashion brands from idea to launch. Named the “#1 business program to launch your fashion brand” by Maker’s Row, this podcast will explore the strategy, marketing principles and roadmap that I’ve used to help launch sustainable & ethical fashion brands since 2014.
In easy-to-implement, 20-minute-or-less episodes, Start Your Sustainable Fashion Brand is the podcast for entrepreneurs who want to take action, pursue their passion and make waves in the fashion industry.
Ready to get started? Click play and join me below.
Interested in launching your sustainable fashion brand through Factory45? Book a call with us to learn more: http://factory45.co
Start Your Sustainable Fashion Brand
Ep. 12 The 3 Essentials of a Successful Fashion Crowdfunding Campaign
One of my favorite ways for fashion startups to launch is by pre-selling. This means you’re selling your product before you create any inventory. It also means your customers are paying for the product upfront so you have money in the bank to pay for production. One of the most popular pre-selling platforms for fashion brands is Kickstarter. And it’s the 3 Must-Do’s for a successful Kickstarter campaign that we’re talking about today.
Resources mentioned in this episode:
Pre-Sales Goal Calculator: https://factory45.lpages.co/crowdfunding-freebie-podcast/