You Can't Comp This: NBA Trading Card Podcast

Episode 281: Inside the High-End Card Market with Jono Michaels

Russell Gibson Season 1 Episode 281

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In this massive episode, we are joined by the hobby heavyweight Jono Michaels—admin of Sports Cards Addicts Australia, the man behind Mailman Breaks, and co-founder of the highly anticipated Ultimate Sports Collectors Convention.

Jono walks us through his incredible journey in the hobby, from waking up at 6 a.m. for mid-'90s card shows to a life-changing poker run in Vegas that brought him back into the game with iconic 1986 Fleer Michael Jordan rookies.

We dive deep into the changing landscape of modern collecting:

  • The High-End Boom: Why sports cards are now recognized as elite, blue-chip alternative assets championed by the likes of Kevin O'Leary and Gary Vee.
  • The TCG Takeover Debate: The feedback that sparked Jono to co-create an all-sports card show in Melbourne to separate the sports grails from Pokémon and One Piece.
  • Clutch Repacks Launch: An exclusive inside look at his brand-new tiered repack project breaking formats wide open.
  • Market Predictions & Speculation: Why Steph Curry is still criminally undervalued compared to LeBron and Kobe, thoughts on prospects like Jared McCain and Cole Swider, and a preview of Jono's upcoming trip to the US National in Chicago.

Grab a cold drink and join us for an hour and a half of pure hobby talk, high-end sales breakdowns, and trading card strategy!



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What's up everybody? This is the You Can't Comp This This MBA Trading Card podcast. I am your host Russell Gibson
0:2727 secondsand this is episode 281 and this week we've got a very special guest. We've got Jono Michaels. And
0:3636 secondsJono, how would you like to be introduced of tonight? Mailman brakes, sports cars addict, admin.
0:4545 secondsYeah, whatever. I'm easy with anything.
0:4848 secondsThere's also also something new coming that we might discuss in this pod. So, sure. Which which hat are you wearing or which hats are you wearing tonight? I should say.
0:5656 secondsI'm here as John Michaels, the uh hobby enthusiast, but uh Okay.
1:011 minute, 1 secondWe can we can definitely talk about a few things.
1:041 minute, 4 secondsExcellent. Excellent. All right. So, last time you did come on, we actually did this really poorly. Introduce yourself, explain to us, how you got
1:111 minute, 11 secondshere, all the projects you're working on, all that type of stuff, and then we'll we'll go from there.
1:171 minute, 17 secondsOkay. Um, a lot like a a lot of other people my age, I guess. Uh I was pretty
1:241 minute, 24 secondsheavily invested into cards, you know, in the mid '9s, trading at school, buying cards.
1:311 minute, 31 secondsUm predominantly trading, you know, go spending your weekends going to different card shows. Um I actually got
1:381 minute, 38 secondsmy earliest start from my uncle who used to take me to the Molvin Town Hall. Used to have these footy card shows.
1:441 minute, 44 secondsSo I actually loved loved footy cards because I loved AFL footy. Um, so we used to we used to wake up at 6 a.m. to
1:521 minute, 52 secondsmake sure we're first in line at at the uh town hall card shows. Yeah. Right.
1:571 minute, 57 secondsUm, a lot of the vendors still actually go to go to some of these shows. I see a lot of the Melbourne card fair. Um, you know, it's same guy still selling the
2:052 minutes, 5 secondspaper clippings and always say good day to them. Yeah.
2:082 minutes, 8 secondsSo, yeah, like a lot of those you guys, you know, mid 90s, love my cards. Um
2:172 minutes, 17 secondsit it basically died you know they call it the Junkwax era. Um but then you know we were collecting as kids. We were set
2:252 minutes, 25 secondschasing base cards. You know looking for card number 127. I need I need my Rasheed Wallace. Uh was before Rasheed
2:342 minutes, 34 secondsWallace. You know I need I need my uh Keith Van Horn, you know, card number 127 to to finish my set.
2:422 minutes, 42 secondsUm, so that was that was a lot of fun.
2:452 minutes, 45 secondsUm, sort of left the hobby, I'd say late 90s.
2:502 minutes, 50 secondsUm, I was in over in Vegas. I was a I'll call semi-professional poker player.
2:582 minutes, 58 secondsum won a bit of money in a in a couple of tournaments over there and I I saw a uh a signed Michael Jordan jersey in the
3:063 minutes, 6 secondswindow of a uh hobby store in the Caesar's Palace and I said to myself, if I win any money, I'm I'm going by and getting myself a Jordan signed jersey, which I always wanted.
3:153 minutes, 15 secondsYep.
3:153 minutes, 15 secondsUm and I I was lucky enough to do quite well in in a couple of tournaments over there. So, I went over to the shop and I said, "Listen, how much is this jersey?"
3:233 minutes, 23 secondsUm he told me the price and he said, "Are you interested in in basketball cards as well?" I said, "Listen, when I was 12 and 13 and 14, it was my life,
3:313 minutes, 31 secondsbut I haven't been in it for six, seven, eight years and um he actually told me that they had quite a quite a big
3:383 minutes, 38 secondsbasketball card collection and um they had they were no longer showing those cards in the store and would I be interested in buying some of them?" And
3:473 minutes, 47 secondsuh I said sure, but you know, I didn't have a clue what value these cards had. Yeah.
3:523 minutes, 52 secondsI didn't didn't have my Becca magazine in front of me anymore. Um and and he showed me quite a few cards and ended up
4:004 minutesbuying some Jordan Fleer 86 rookies and Jordan autos and yeah. Wow.
4:064 minutes, 6 secondsI came back and my friends and family told me I was an absolute [ __ ] for for spending some money on uh on pieces of cardboard.
4:154 minutes, 15 secondsUm and I tucked those away and actually didn't think about them for a very long time.
4:204 minutes, 20 secondsYep. And then early 2019, um, a mate of mine
4:274 minutes, 27 secondshit a at the time was what was was perceived as a big card. He hit a hit a jamaran base prism that he got graded
4:364 minutes, 36 secondswith um, cherry that came back a black label 10. Wow.
4:414 minutes, 41 secondsAnd he's like, Jonah, you're not going to believe it. I paid $8 for this break spot. I had this card. I sent off for grading. And now I'm getting offers of
4:504 minutes, 50 secondsfive, six, seven, eight, nine, $10,000 on uh take it. He didn't take it. Oh god.
4:574 minutes, 57 secondsHe didn't take it. He's still got it.
5:005 minutesUm it's probably worth about 500 bucks these days. I mean, Black Label's nice, but yeah.
5:055 minutes, 5 secondsGez, the jamarant market's dropped off a lot, hasn't it?
5:085 minutes, 8 secondsYeah, it has. Um, so he introduced me to breaks. I basically didn't know what a break was.
5:165 minutes, 16 secondsYeah. you know, from that break in 2007 to 2019, I was I was I was into memorabilia.
5:225 minutes, 22 secondsUm, bought a few pieces, but just to hang on my wall at home or in my office.
5:265 minutes, 26 secondsNothing nothing crazy, just players I liked. Yep.
5:295 minutes, 29 secondsUm, and then bought into a couple of breaks. I remember the first break I bought into was um EJ's Cards. Yeah. Right.
5:375 minutes, 37 secondsAnd the the break filled in about two and a half seconds. I didn't get a spot.
5:405 minutes, 40 secondsAnd then he said, "I'm running it back." I'm like, "Message him. How does it work?" work, you know, I I actually didn't have a clue how a break worked at that stage.
5:475 minutes, 47 secondsUm, bought some breaks, hit some cards. So, were you breaking with Rob or Jules?
5:545 minutes, 54 secondsThen my first ever break was I'm pretty sure it was Jules and then he introduced me to Rimp.
6:006 minutesUm, and and he was actually running the next night. It was the upper deck hardwood cords. You know, the where you get the piece of cord with a print on
6:086 minutes, 8 secondsit. and you know they fl they were they were selling it off as you know you can hit a Jordan or LeBron auto and I I was pretty much hooked. I remember was $73 a
6:176 minutes, 17 secondsspot. Um I remember it vividly. Um didn't hit anything. I then joined NBA
6:246 minutes, 24 secondscar market which was you know probably still is probably the biggest basketball car page on Facebook in Australia. Y
6:326 minutes, 32 secondsum and bought into a Raz, won a box of um Optic Fast Break.
6:396 minutes, 39 secondsHadn't opened a box of Hadn't opened a box of cards for literally 15 years. Um
6:466 minutes, 46 secondsopened a and I hit a Jaran Fast Break rookie auto. Yeah. Wow.
6:516 minutes, 51 secondsUm which I've still got. I'm never selling that. Um and I hit a LeBron hollow the rookies.
6:586 minutes, 58 secondsSorry, LeBron. I'm going crazy. Zion hollow the rookies. Um and I was like, "Oh my god, how easy is this game? I've just uh just hit two of the biggest
7:077 minutes, 7 secondsrookies, two beautiful cards." Um that point I was I was well and truly hooked.
7:147 minutes, 14 secondsUm back into the hobby straight away, networking, speaking to people, you know, what are the best brag pages to go
7:217 minutes, 21 secondson, what are the best, you know, pages on social media to follow. Um, straight away I went went to look for my old cards.
7:307 minutes, 30 secondsUm, found couple of huge plastic tubs of all my sets in the the white I think they called the 300 count boxes.
7:397 minutes, 39 secondsYep.
7:407 minutes, 40 secondsUm, so yeah, I found those. I found, you know, a set of classic, which was um
7:477 minutes, 47 secondscollege cards, but it was Shack the Shaq rookie with Shaq, the famous one holding the two balls in his hands. Um, I found
7:547 minutes, 54 secondsa couple of 92 93 upper deck base sets, found folders of cards. When I was a kid, I collected um Jordan, Shack, and Penny.
8:048 minutes, 4 secondsUm, went to a game in 93, Bulls versus Orlando on a family holiday
8:128 minutes, 12 secondsand uh and saw those three play. So, those are the guys I collected.
8:178 minutes, 17 secondsY So, found all of those cards, which was fun. you know, you quickly scurry through those cards, you know, are these worth anything. At the time, I was just
8:258 minutes, 25 secondslooking them all up on eBay and I think 130 point.com and started then. Okay.
8:328 minutes, 32 secondsUm, so I was looking up the values there. Um, then started breaking doing doing, you know, fair few thousand
8:398 minutes, 39 secondsbreaks. Um, started with some repacks as well. um sort of push the envelope with price
8:478 minutes, 47 secondspoints in repacks in Australia. Um you know, once a repack, which was $3,000 a
8:558 minutes, 55 secondsbox, um 50 50 boxes, so we're talking a pretty
9:029 minutes, 2 secondspretty large series. You know, we had Jordan sign items, LeBron, LeBron up deck sign balls, Kobe sign items, and
9:109 minutes, 10 secondsall the big chases in cards, Jordan rookies, and and at the time, you know, Jar and Zion rookie autos, which were worth a heap. Um, and all the chases.
9:229 minutes, 22 secondsY um then in 2022, I think it was, I took over the Sports
9:319 minutes, 31 secondsCards Addicts Australia page. That was my next question. You just answered that perfectly. Good job. So I um I was ready in mind.
9:389 minutes, 38 secondsWho did you take over that from?
9:419 minutes, 41 secondsUm Lucas Rutherford. So it was it was actually it was actually a a very good timing thing. I was discussing with a few people about starting my own page.
9:509 minutes, 50 secondsUm nothing against the other pages. Like the amount of messages you get as an admin of a page is like people wouldn't understand. It's actually crazy.
9:589 minutes, 58 secondsIt's like a full-time job.
10:0010 minutesOh my And you're not being Yeah. Yeah. And you're not being paid for it either. Yeah.
10:0410 minutes, 4 secondsNo. So, I was discussing, am I going to do it? And I literally got a message out of the blue from Lucas saying, "Hey, mate, about to have my first child. Um,
10:1310 minutes, 13 secondswould you be interested in helping slash slashtaking over?" I was like, "Well, this is perfect." I was literally in the middle of deciding,
10:2010 minutes, 20 secondsam I going to start my own page, which was I want to start my own page for few various reasons. Um, nothing answers
10:2810 minutes, 28 secondsother pages. As I said, you get so many messages, so many requests. You get pulled in each and every direction and sometimes you can't appease everybody.
10:3710 minutes, 37 secondsYou can't.
10:3810 minutes, 38 secondsUm, so I just wanted to do things my way.
10:4310 minutes, 43 secondsSo I think when we took it over, don't quote me exactly, had about 2,000 members around that 2 and a half thousand. We've
10:5110 minutes, 51 secondsjust last week we just ticked over 9,000 members. Yep.
10:5610 minutes, 56 secondsUm, so the page has grown pretty quickly.
11:0011 minutesIt's very busy, too. It's a very active page.
11:0411 minutes, 4 secondsYeah, we're actually we're actually looking the other day. Someone actually asked me, "Technology is not my thing." But we're looking into insights and of
11:1111 minutes, 11 secondsthose 9,000 people in the month of April, there was over 7,900 active members. Yeah.
11:1711 minutes, 17 secondsThat means they either had to have liked, read or commented on a post.
11:2211 minutes, 22 secondsSo, um, considering that Facebook is actually trending downwards, that's a huge like compliment to your page.
11:3111 minutes, 31 secondsYeah, like it's it's nothing to do with me, you know, it's all it's all to do with engagement with the members. Um, feel like there they feel safe posting
11:3911 minutes, 39 secondscards there, you know, it's not just posting cards, posting about the game, game two, who's winning game three. Uh,
11:4811 minutes, 48 secondsit's it's a hobby page. It's not just buy, sell, trade. Yep.
11:5311 minutes, 53 secondsUm, so I did that. Um, I did mail brakes.
11:5811 minutes, 58 secondsUm, and I'm about Where are you at with mailman brakes? Is that still active? Is that in hiatus?
12:0412 minutes, 4 secondsWhere are you at?
12:0812 minutes, 8 secondsCan can can this show be stopped for two seconds? I've literally got a call screwing my name. A kid's calling my name.
12:1512 minutes, 15 secondsYeah, just just just take a time out and just go. Are you are you will you edit this?
12:2312 minutes, 23 secondsYeah. Yeah, but it's still recording. Just Just leave though and come back. That's totally fine. No, you're good.
12:2812 minutes, 28 secondsYeah, you swear in my name. You're good. You're good. Sorry. Don't stress.
12:3412 minutes, 34 secondsUm All right. While Jonah is away, what we'll do is we will do a shout out and I will shout out to NBA Card Kings,
12:4112 minutes, 41 secondsPatrick Yuing Collectibles, JakeMc16,
12:4712 minutes, 47 secondsand Colin Had collects and triple double trader. What's up, guys? How you doing?
12:5612 minutes, 56 secondsUm, if you got any questions in the chat, just drop them in and as soon as Jono comes back, we will um continue on here.
13:1413 minutes, 14 secondsGood day, NBA card kings. What's up, man? How you doing? Um, it's no stress at all. I can I can field time while Jonno is away. This is easy.
13:3213 minutes, 32 secondsAll righty. What have I got here in my um All right, here we go.
13:4113 minutes, 41 secondsRecent sale from Card Ladder. Derek Rose Black Prism one of one.
13:5213 minutes, 52 secondsThis is an iconic set and design, isn't it? The more I look at these like 2013 2014 Prism. I like it. That is just an
14:0114 minutes, 1 secondabsolutely amazing design on that, isn't it? It
14:0814 minutes, 8 secondsreally is just amazing. Um, Derek Rose also has a very loyal fan base that is very dedicated to him, too.
14:1814 minutes, 18 secondsHe's not been in the NBA for years and years yet. Panini using him as a cover athlete for some of their products. And I think
14:2714 minutes, 27 secondsthat's a I wouldn't say it's a ballsy move, but at the same time, I wouldn't say it's a move that doesn't come without any risk.
14:3514 minutes, 35 secondsSo either they've done their research into how much people want his stuff andor how
14:4314 minutes, 43 secondspopular he is. Reading through some of the comments here. Backyard Adrian says it's cheap. I got to agree with that.
14:5014 minutes, 50 secondsFor 24K for a PSA 10.
14:5514 minutes, 55 secondsAll right, this next one here is going to f with me. Ah, here we go. I got this. D Rose Collective cuz I was thinking it was Dr. O's Collective, but
15:0415 minutes, 4 secondsthat's that's not right. D Rose. All right. Wow, that is a lot lower than I thought it would sell for. Such an
15:1015 minutes, 10 secondsiconic card. JK card collector. Many emojis there. and low pop puppy. That is
15:1715 minutes, 17 secondsa sick Instagram handle. I thought this would go for higher honestly. It's one of Rose's best cards. And first year of
15:2415 minutes, 24 secondsBlack Prism. Yeah, 100%. That is a sick looking card which will have collectibility for all players, I believe.
15:3615 minutes, 36 secondsYeah, man. That's it.
15:4015 minutes, 40 secondsI can't give uh your comment a a like on that triple double trader, but 100% man guy's a machine.
15:4915 minutes, 49 secondsAnd the timing on this one is super interesting. So obviously SGA just got knocked out of the playoffs. So I I would actually say that
15:5815 minutes, 58 secondsI mean the timing on this is good because lucky they sold it early instead of um waiting for it to be listed during the
16:0616 minutes, 6 secondsfinal. I don't reckon they would have got as much for this. This for me is way overs. Like I I'm really surprised he's got a million bucks because there was a
16:1416 minutes, 14 secondsLeBron autograph that recently just sold for a million and that literally I know this has got the logo on it, but
16:2316 minutes, 23 secondsI think that putting him into the million-dollar club card when it's not a rookie card like that does really put
16:3016 minutes, 30 secondshim into sort of elite space when it comes to, you know, Jordan
16:4016 minutes, 40 secondsKobe new record. The highest public sale ever for any SGA collectible. Final sale
16:4616 minutes, 46 secondsprice on this 2526 Tops Chrome Logan autograph relics SGA signed log game used patch card unused
16:5616 minutes, 56 secondsredemption for a million dollar61,000.
17:0417 minutes, 4 secondsTop comment here from LBJ Sherm. Of course, he's at the free throw line.
17:0917 minutes, 9 secondsTell you what, now um Jono's ducking out for a second. I actually might just share this on um on Addicts. Why not?
17:5817 minutes, 58 secondsAll right, I've just shared that post onto Facebook.
18:0418 minutes, 4 secondsGoing back to the SGA card, BR INJ3 over a million dollars for a Mr. Flop. No thanks. Yeah, I I can actually
18:1218 minutes, 12 secondsunderstand why people feel like that. The only my only counterargument to that is that with two
18:1918 minutes, 19 secondsMVPs and obviously the Thunder is not going to win the championship this year, but I think that when this sale went through there was the potential for him
18:2718 minutes, 27 secondsto be a two-time MVP and a two-time champ. Like that really puts him into rare air.
18:3318 minutes, 33 secondsDoesn't look great now.
18:3618 minutes, 36 secondsUh Nerlock_D and this will be the highest price for good. This card starts to depreciate from the second it's paid 100%. I actually I've got a almost a
18:4518 minutes, 45 secondsfunny feeling this card won't get paid for C scene
18:5618 minutes, 56 secondsCC no touch six horrible long-term bike Brunson SJ Tatum are hot now but will be forgotten just like Camlo Pierce KG
19:0519 minutes, 5 secondsChris Paul Dwight they were once big stars now it's whatever I mean the difference with Camalo and Chris Paul in
19:1319 minutes, 13 secondsparticular, they don't have championships or MVPs.
19:1719 minutes, 17 secondsPaul Pierce at least got a championship and not an MVP. KG got an MVP and a championship. So, that puts him into a
19:2419 minutes, 24 secondsslightly different thing. Um, Dwight Howard, did Dwight Howard?
19:3219 minutes, 32 secondsYes, he won a championship.
19:3319 minutes, 33 secondsDid he get an MVP? That was the question.
19:4019 minutes, 40 secondsUm, never won an MVP award. There you go.
19:4419 minutes, 44 secondsBut was runner up. Yeah. Um, Jono, I was just doing filler. Sorry. Apologize.
19:5119 minutes, 51 secondsDon't do not stress. Triple double trader. You'd associate a price like that with longevity at an absolute elite level. Yeah, 100%, man. I think that's
19:5819 minutes, 58 secondsfuture pricing for sure. Now that Jonah is back, though, we should continue on with the show. Um, what were we talking
20:0620 minutes, 6 secondsabout? I think we were talking about either your repack mailman brakes.
20:1020 minutes, 10 secondsMailman brakes. All right, let's just pick it up where we last were. Let's do it.
20:1620 minutes, 16 secondsSo, I I'll preface by saying going back a little bit, it was never my intention of becoming an inverted commas a
20:2220 minutes, 22 secondsbreakout. Um, you know, during co um stuck at home, especially in Melbourne where you
20:2920 minutes, 29 secondscouldn't leave your front gate after 8 8 p.m. or go more than 5 kilometers. Um my normal business and work suffered during
20:3720 minutes, 37 secondsco y um at a time it was just something for me to fill in one or two nights a week where I'd normally be be busy you know
20:4520 minutes, 45 secondswith family stuff, kids stuff, social life, etc.
20:4920 minutes, 49 secondsSo once life started getting busy postco again um coaching two kids basketball
20:5620 minutes, 56 secondsteams and a footy team and playing basketball two to three times a week myself breaking sort of took a a backward step. Y
21:0421 minutes, 4 secondsum I feel like people that going to breaks like they like to know this break is going to be on at this time. There's going to be a break available.
21:1421 minutes, 14 secondsUm and I just couldn't provide that consistency while I had other things going on. Mo mostly just being kids and
21:2121 minutes, 21 secondsgood things to do with our kids, you know, sport and and stuff like that. It's a good busy.
21:2821 minutes, 28 secondsYeah, it's it's good. Definitely good stuff. You know, I I still probably get about 15 messages a week. Hey mate, when are you doing a break again? I got a
21:3521 minutes, 35 secondsmessage at 9:00 this morning from a guy that did some pretty substantial private breaks with me. Like you're talking I'd
21:4321 minutes, 43 secondssay the biggest private breaks in Australia by a long long way. U messaged me this morning said I'm home board.
21:4921 minutes, 49 secondsIt's it's King's birthday. I haven't heard from them in about two years. It's like what boxes have you got at home?
21:5521 minutes, 55 secondsLet's do something. I said, I've got about my two kids and about five of their friends running around my lounge room playing indoor soccer at the moment, so probably not the best timing.
22:0622 minutes, 6 secondsUm, so yeah, that that mail mount break sort of took a backward step, but about to launch a a product called Clutch Clutch Repacks.
22:1722 minutes, 17 secondsYep.
22:1722 minutes, 17 secondsUm, I'm doing that with some boys that I um have become very good friends with in the hobby. Um, they go and player one sports cards.
22:2722 minutes, 27 secondsUm, I think that's the best thing about the hobby. You make friends through through cards and sport.
22:3422 minutes, 34 secondsUm, and we are our packaging, it's on the way. It's arriving in Australia in about a week.
22:4122 minutes, 41 secondsUm, and we are self-promoting. I feel like I've always provided a very good repack.
22:4922 minutes, 49 secondsUm, and we're hoping to provide the uh the best value repack in Australia. Okay.
22:5722 minutes, 57 secondsAnd that's uh yeah, that's hopefully launching in about the next two to three weeks. What's the chase cards out of it?
23:0523 minutes, 5 secondsSo, they're going to be all different levels.
23:0823 minutes, 8 secondsSo, we've got we've got um we've got three different tiers.
23:1223 minutes, 12 secondsUm and it's going to run a bit differently towards um compared to my previous repacks. So, my previous
23:1923 minutes, 19 secondsrepacks I will literally show all 50 hits. Yep.
23:2423 minutes, 24 secondsUm, so we'll still do some repacks like that, but the main repacks will be um we've been watching a lot of the repacks in the US. Um, and where they do the entire repack is broken in one break.
23:3623 minutes, 36 secondsUm, so you'll show a floor and a ceiling. You know, you might say three cards are going to be between the $200 and $250 mark. Two cards are going to be
23:4523 minutes, 45 seconds500 to 750. And the chaser is between $1,200 and $1,500. Yeah.
23:5123 minutes, 51 secondsAnd the entire and the entire series is broken as one break.
23:5623 minutes, 56 secondsYeah. Right. So everybody that break knows that $1,500 card is going to get hit this break. Yeah.
24:0424 minutes, 4 secondsHow many And so will it be say 30 spots and 30 cards or will it be that type of No. So finer details of that are literally it was being discussed at 7 p.m. tonight on a fiveway FaceTime call.
24:1524 minutes, 15 secondsYeah. Um it's going to be between five and eight cards depending on what level um the repacks are. Yeah.
24:2324 minutes, 23 secondsUm so you know there's going to be more what I'd say beginner friendly well beginner friendly just budget friendly
24:2924 minutes, 29 secondsrepack. Um you know because lots of people say you know what's the chaser but the chaser for me you and someone
24:3824 minutes, 38 secondselse are completely different things. I might think a $150 card is amazing and it could be the best card in my collection, but you might say, "Listen,
24:4624 minutes, 46 secondsI'm not wasting my time on $150 card. I want to hit a $500 card." And someone else might say, "Well, I don't want a $500 card. You know, I want to I want
24:5424 minutes, 54 secondsthat huge $1,500, $2,000, $25,000, $3,000 hit." So, we're going to at the beginning there's going to be three different tiers.
25:0425 minutes, 4 secondsUm, but I think it'll it'll expand pretty quickly. Interesting.
25:0925 minutes, 9 secondsAnd so would that be a whatnot type situation or are you going to be heading back out to Facebook and getting it out through there?
25:1525 minutes, 15 secondsIt's going to be both. Um, you know, I've been on whatnot for quite a while. Um, I've run quite a few single
25:2525 minutes, 25 secondsshows. Um, there are pros and cons of all formats.
25:3125 minutes, 31 secondsUm, I feel like a lot of the hobby has moved towards whatot. It's It's king.
25:3825 minutes, 38 secondsI I I personally love it. Like I'll go on and watch the big US streamers doing the huge repacks, the huge single shows.
25:4825 minutes, 48 secondsAnd it's funny. I was I was on a one of the biggest um single shows yesterday.
25:5325 minutes, 53 secondsThese guys called Debut Sports. Um they literally scream for 10 hours straight.
25:5925 minutes, 59 secondsI I mute it for a long time, but when I unmute it, my wife will be like, "Oh my god, are you watching you watching that show on
26:0726 minutes, 7 secondswhatnot again?" She knows from their voices and the screaming who they are straight away without even looking at the screen. Um,
26:1526 minutes, 15 secondsI just love the accessibility to it. Um, a bit unlike Facebook where you have, you know, click on different groups, find out what's available. I can
26:2326 minutes, 23 secondsliterally log into whatnot, scroll down and see every single person that's live.
26:2726 minutes, 27 secondseveryone that's scheduled a show all in one place.
26:3026 minutes, 30 secondsIt's a very well curated app and they've really tapped into what collectors want and need, I think.
26:3626 minutes, 36 secondsYeah. And as I said, you can same same thing as as our repack. If you want to go and bid on some dollar singles, you can find it. If you want to bid on a
26:4326 minutes, 43 secondsthousand singles, you can find it. If you want to MLP, an MLB break, a UFC break, a vintage break, everything is literally at your doorstep.
26:5326 minutes, 53 secondsSo, um, yeah, most of it will be on whatnot. Um, but keep your eye out for clutch repacks. A few might pop up on uh on Facebook.
27:0327 minutes, 3 secondsThat's cool, man.
27:0527 minutes, 5 secondsI think whatnot needs to work out how to track sales, though, because I think
27:1227 minutes, 12 secondsthis is a little bit like what was happening on Facebook in its heyday, in its peak. But I feel like whatnot's really on steroids on that. And none of
27:2027 minutes, 20 secondsthose sales are getting tracked. they're not being aggregated into card ladder or 130 point or anything like that. And I
27:2827 minutes, 28 secondsthink it's a massive part of the market and the sales data that's being missed on whatnot.
27:3527 minutes, 35 secondsListen, I'm not a tech guy. I'm sure AI will probably be able to figure it out in a couple of months.
27:4027 minutes, 40 secondsSure. Um, but it's uh I I think the volume like you know we we you log into
27:4727 minutes, 47 secondsum the homepage on whatnot and you'll see you know you'll scroll down you'll see 20 30 40 streamers. There are literally thousands of streamers live at
27:5627 minutes, 56 secondsany one time but we're talking just just sports cards. Yeah, but that's my point though.
28:0328 minutes, 3 secondsImagine how much sales data is missing from the market and how valuable and how much we rely on comps to work cards out.
28:1028 minutes, 10 secondsBut I I think the only way to track it would be is if on the seller side, you literally have to physically type in what the card is.
28:1828 minutes, 18 secondsYeah.
28:1928 minutes, 19 secondsUm and then once it's sold, then that's tracked. But then it becomes a lot harder for the seller who wants to run 100, 200, 300 thousands of cars in a
28:2728 minutes, 27 secondssale. Um and I understand you could maybe pre-do it before the show, but on the back end when you're selling on a platform like that, you sort of have to
28:3528 minutes, 35 secondsread the room. You know, vintage is selling better now. let's run the vintage cars. And if you've already inputed them in a particular order,
28:4228 minutes, 42 secondsyou're like, "Oh, well, the modern cars aren't selling so amazingly for me at the moment. Let's switch it up." And all of a sudden, I don't know. I'm I'm sure
28:5028 minutes, 50 secondsthere someone a lot smarter than I am that could probably work it out.
28:5328 minutes, 53 secondsI think there's software already out there that is taking a picture of a card and it can try and tell you what it is.
28:5928 minutes, 59 secondsSo, I think that would be the way for it to be done because I think someone sitting there and inputting it all manually, that would be an absolute
29:0729 minutes, 7 secondsnightmare. I don't think people would do it.
29:0929 minutes, 9 secondsThat's what I'm saying. So, it has to be some sort of technology. And I said, you know, there'll definitely be someone that will work it out.
29:1729 minutes, 17 secondsYeah. Yeah, definitely.
29:2029 minutes, 20 secondsAnyway, that's a that's the hobby segway. A whole different world. Yeah.
29:2429 minutes, 24 secondsAnd so, do you want to talk more about whatnot or do you want to go and talk about your hobby show that's coming up?
29:3129 minutes, 31 secondsWhatever. We can do both. What What are we up for? the let's go to the hobby show for a bit and that's self stop promotion but I'll
29:4029 minutes, 40 secondsI'll tell you what we're what we're aiming to do and again nothing nothing against any of these shows just like when I wanted to
29:4929 minutes, 49 secondsdo sports cards addicts Australia nothing against any of the other pages it's a huge amount of work um I cast my mind back to the first hobby
29:5829 minutes, 58 secondshangout which in my head it may not have been would have been 99% sports
30:0530 minutes, 5 secondsAnd I was like, "This is the mecca. This is unbelievable." Right? There hadn't been a show like it, you know, there had been the town hall shows I talked about
30:1330 minutes, 13 secondspreviously. Um, and then with the growth and more growth of TCG. Yeah.
30:2130 minutes, 21 secondsUm, a lot of the car shows are getting overrun.
30:2630 minutes, 26 secondsUm, which isn't a bad thing. Like it's amazing for TCG that they're, you know, every year everyone says, "Oh, there's going to be a lull. there's going to be a dip and there just hasn't been.
30:3530 minutes, 35 secondsY um so it's amazing for them. I'm de definitely not against TCG, you know, going gang busters.
30:4230 minutes, 42 secondsBut I ran a poll on sports cars addicts after a show last year where I went to and it's very hard to segregate the
30:5130 minutes, 51 secondssellers and I'll be walking down the aisles and you know I'm 6'7. and I can see above most people and see into their
30:5830 minutes, 58 secondsstamp set they're selling and it was Pokemon one piece Pokemon one piece and then you'd get three quart aisle down with these jam-packed aisles and be like
31:0731 minutes, 7 secondsokay I'm done with this aisle and then you'll speak to someone and I'll say oh did you see did you see Russell's uh stand at the end of that aisle like a
31:1531 minutes, 15 secondstell you the truth I I basically quit that aisle because all I could see was was TCG which again is amazing for the TCG community.
31:2231 minutes, 22 secondsYeah. Um, so I put up a post, would people be interested in an all sports car show? Um, got a lot of feedback in my in my DMs.
31:3331 minutes, 33 secondsUm, a lot from potential booth holders saying, "Listen, we did a show, we did another show, but it got overrun by TCG."
31:4131 minutes, 41 secondsUm, sellers, sorry, buyers um that went and said, "Listen, we're stopped going to the shows because it's been overrun by TCG."
31:4931 minutes, 49 secondsYeah. Um, I think that's a I would say that's a large amount of feedback that's coming from a lot of card shows at the moment.
31:5731 minutes, 57 secondsYeah.
31:5831 minutes, 58 secondsSo, we um including the Hobby Hangouts most recent show. I think that was the overwhelming piece of feedback that came back.
32:0732 minutes, 7 secondsYeah. And I think as a hobby hangout like they've gone from, you know, the the the old uh what was it called? The Mel Melbourne Pavilion and now they're
32:1532 minutes, 15 secondsthe exhibition buildings, you know, a huge achievement. Yeah.
32:1932 minutes, 19 secondsAnd they've doubled the floor space this year, too. They were upstairs and downstairs. It was wild as quite hot upstairs, but that's another thing.
32:2732 minutes, 27 secondsAnd so I actually got approached by a couple of my mates and they said, "Listen, we were thinking about putting together a show as well. Why don't we combine our forces? You know, we both
32:3632 minutes, 36 secondsgot we've all got different things we're good at. You know, I can bring this, you can bring that." And so we decided,
32:4232 minutes, 42 seconds"Yep, let's do it." Um, finding a venue is pretty hard. People think it's it's easy. Um, finding a venue big enough,
32:5132 minutes, 51 secondsthe right space, the right lighting, air conditioning, not air conditioning, availability,
32:5732 minutes, 57 secondsum, pricing. Um, so I teamed up with um, John and Alvaro from Fast Break Trading Cards
33:0533 minutes, 5 secondsand we put together what we think we we only released it last week. Um, so it hasn't been released that much, but it's
33:1433 minutes, 14 secondsit's called the Ultimate Sports Collectors Convention.
33:1733 minutes, 17 secondsUm, we're not saying there can't be TCG, you know, because there are a lot of guys that have crossover.
33:2333 minutes, 23 secondsUm, but if you are an only TCG exhibitor, you're not coming in.
33:3133 minutes, 31 secondsSo, we're playing Far. But if you're showing an NBA case and you've got three Shazards in your case, amazing. Go for it.
33:3833 minutes, 38 secondsUm, so how are you going to vet and enforce that?
33:4333 minutes, 43 secondsWell, so we actually had um so we we only released it to the public on Thursday.
33:4833 minutes, 48 secondsUm between the three of us and the Instagram page, I think we had over 500 inquiries for people wanting to exhibit.
33:5833 minutes, 58 secondsUm we don't have enough space for 500 people to exhibit. Um and we literally said like what what do you want to show?
34:0634 minutes, 6 secondsUm, there are some people that are purely TCG and we're like, "Thank you so much for the interest. Um, this show
34:1334 minutes, 13 secondsisn't for you." Um, maybe we'll run a show in the future that might be for you. Um, we'll never say never, but we
34:2034 minutes, 20 secondswant this to be if you want to find an NBA, NFL, baseball, hockey, AFL, rugby,
34:2934 minutes, 29 secondsUFC, boxing, card, jersey, signed ball, whatever it is, it's going to be at this show.
34:3734 minutes, 37 secondsYeah.
34:3834 minutes, 38 secondsUm, and you know that if you're going to spend, we're finalizing the details on the tickets, but if you're going to spend money to come to this show, which
34:4634 minutes, 46 secondsis is going to be one of the cheaper tickets to to go to a show in in Australia, um, you are going to see sports and you're not going to be overrun by TCG.
34:5634 minutes, 56 secondsAgain, I'm not dissing TCG. TCG has a place in the hobby.
35:0135 minutes, 1 secondNo one is interpreting who is trashing TCG. A a and the overwhelming response we had has been like unbelievable. I've
35:0935 minutes, 9 secondshad I say I've had over 2,000 people message me on Facebook through Messenger saying when the tickets available, how much
35:1835 minutes, 18 secondstickets going to be? How many days is it? How many vendors are going to be?
35:2235 minutes, 22 secondsWho's going to be there? Is this vendor going to be there? Is that vendor going to be there? Um so it's really exciting.
35:2735 minutes, 27 secondsUm you put a fair bit of time into it. Um, people probably sit back and say, "Oh,
35:3535 minutes, 35 secondsthese guys are making millions of dollars off this show." People probably don't realize what's involved in in putting a show together. Um, you know,
35:4335 minutes, 43 secondswe've just done spent a fair bit of money, not only on the space, which it's a one-day event, but we're we've taken the space for a
35:5235 minutes, 52 secondscouple of days, so the vendors can come and set up the day before. Um just things like public liability insurance, first aid officers, security.
36:0236 minutes, 2 secondsUm I'm sure you guys know about a thing called a pope which I think stands for public basically if you have a an event with over 200 people. You have to have a license.
36:1236 minutes, 12 secondsUm table hire, tablecloth hire, chair hire, VIP pass, booking fees for tickets.
36:2236 minutes, 22 secondsWe're not retiring off this show.
36:2336 minutes, 23 secondsNo, no. I I know you guys are going to be rolling in Rolls-Royces and stuff, man. It's sweet. You don't have to justify it. It's fun.
36:2936 minutes, 29 secondsIt's funny. We actually just had somebody sign up about two hours ago called Rolls-Royce trading cards. There you go.
36:3636 minutes, 36 secondsSo, maybe you will be in a Rolls-Royce then.
36:3836 minutes, 38 secondsMaybe. Um, so, and we even just had people reach out saying, "Hey, mate, I'm not a business.
36:4636 minutes, 46 secondsI'm not a page. I've been collecting for 10 years. I've always wanted to have a booth at a show." Yeah. But I did them
36:5336 minutes, 53 secondsbecause of TCG. I've only got vintage sports cards. Um had a guy reach out
37:0037 minutessaying, "Hey mate, I only do MLB. I've never done a show before. If this is an all sport show, I'm taking a table." And
37:0837 minutes, 8 secondsthat's what we wanted. There are so many people with collections, both people that will have booths and people that will physically come just to
37:1737 minutes, 17 secondslook or to buy or to trade that we don't know about in Australia. I actually I didn't think of that. Maybe the more
37:2537 minutes, 25 secondsPokemon that was going to shows was actually putting off sports guys coming through.
37:3037 minutes, 30 secondsOh, I know for a fact. I've I've had I had a guy that messaged me. I I haven't done a I'd never thought of that. Yeah.
37:3837 minutes, 38 secondsI had a guy that I haven't done a deal with for probably four years.
37:4337 minutes, 43 secondsUm I would I'll definitely say he's not a newer generation collector.
37:4737 minutes, 47 secondsYeah. Because when I started started back in 2019, he was one of the first people I did a deal with and he had heaps of heaps of I say older stuff, but
37:5537 minutes, 55 secondsit's older stuff compared to the newer stuff, you know, 90s and early 2000s cars. And he wrote to me saying, "Hey, Jonno, how you going?
38:0438 minutes, 4 secondsI feel kind of weird messaging you this, but I'm just letting you know I've just booked a flight to come to Melbourne to come to your show." Sick.
38:1138 minutes, 11 secondsHe goes, "Yeah, I haven't been to a car show in Australia ever." Right. Right. And then so I I I screenshotted it to the boys. I'm like,
38:1838 minutes, 18 seconds"How good is this? We've got a guy that's never come to a show before, but because it's sports only, he's booked a flight. I'm pretty sure he's in
38:2538 minutes, 25 secondsSoutheast Queensland and he's coming to the show." Um, and for me that that's really cool.
38:3238 minutes, 32 secondsLike a guy that would never go to a show and where he's probably got so much cool stuff. I know what he sold me in 2019.
38:4038 minutes, 40 secondsIt's probably worth about 20x what I bought it for then. I don't have it anymore, but all these collectors I feel like are gonna hopefully come out of the woodworks and show their collections.
38:5038 minutes, 50 secondsYep.
38:5138 minutes, 51 secondsUm I had another guy saying, you know, he asked me how much the tables were. I sent him our sale sheet and he's like, I want to take three tables. I've got so
38:5938 minutes, 59 secondsmuch stuff that I haven't shown the public before.
39:0239 minutes, 2 secondsAnd everyone's got different taste. So, we're hoping to bring people that have vintage, that have new stuff, different sports. Yep.
39:1039 minutes, 10 secondsIt's not just going to be cards. Um, we're hoping to have some MBL players there, some AFL players there, some WNBL
39:2039 minutes, 20 secondsplayers there. Um, we're working at the moment having a basketball court set up so you know the kids can come down for some three-point contests and three on
39:2839 minutes, 28 secondsthree contests. Um, we got some memorabilia people coming. Um, we've had quite a bit of interest. Some sneaker
39:3639 minutes, 36 secondsguys have reached out and said, "Can we can we come and show and and sell basketball sneakers and vintage basketball sneakers?" We're like, "Yep,
39:4239 minutes, 42 secondsanything sports is come. You want to sell your old newspaper clippings? If it's got to do with sports, let's let's showcase it." Would there be a trade zone?
39:5439 minutes, 54 secondsSo, there will be a trade zone. We're just working out where it's going to be.
39:5839 minutes, 58 secondsUm, we we had a we had a trade zone our head set out. Um, the demand for tables has been far greater than we expected.
40:0840 minutes, 8 secondsIt's at the uh Williamstown Maritime Museum and it's got this amazing outdoor area. I'm not just saying it. So, the
40:1740 minutes, 17 secondsback doors open and I think it's over a thousand square meters where they've got fake grass and it's literally looking over the water.
40:2540 minutes, 25 secondsUm, and that's where we're going to hopefully set up a basketball court and we'll we're hoping to set up a a trade zone there. Okay, let's sound. I'm not
40:3440 minutes, 34 secondstrying to sell the dream, but imagine sitting at a table trading cards and you're literally looking out over the water of Williamstown.
40:4040 minutes, 40 secondsUm, I'd say there wouldn't be too many card shows with that sort of view while you're trading your uh trading your cards.
40:4740 minutes, 47 secondsI mean, look, all I actually wanted to know was are you anti- trade zone or are you pro it? But not only have you not
40:5540 minutes, 55 secondsonly have you answered my question, you've also sold me the dream. Like I'm looking forward to, you know, maybe having a bevy overlooking the water,
41:0241 minutes, 2 secondstrading some cards now. This sounds quite nice.
41:0441 minutes, 4 secondsYeah. So, there's actually we're speaking to someone now. There's no promises, but there's actually a a licensed venue on site outside
41:1241 minutes, 12 secondsum which also has a little outdoor drinking area. So, we said, "How cool, you know, me and you, we we speak online
41:2041 minutes, 20 secondsand say we've never met each other, but there's plenty of guys at car shows you've spoken to online numerous times, never met each other." That's true. It's crazy, isn't it? Yeah.
41:2741 minutes, 27 secondsYou know these guys actually quite well, but you've never met them. Yeah.
41:3041 minutes, 30 secondsYeah. People will come up to me and they'll be like, "Oh, Jonno." Like, "Yeah." "Oh, it's Russell." I'm like, "Mate, how are you?"
41:3741 minutes, 37 secondsSo, I think, imagine having a cold beer, looking out of the water. You've just bought, sold, traded some cards. The
41:4641 minutes, 46 secondskids are 10 meters away in a three-point competition. They're having the time of their life. They're waiting for an AFL player to come to uh get some autographs
41:5341 minutes, 53 secondsand some photos. And um yeah, we we looked at the timing of all the other shows.
42:0042 minutesUm there is there is quite a bit going on. Um we thought just before Christmas, come pick up some blasters to put under
42:0842 minutes, 8 secondsthe Christmas tree. You know, try and find that PC card for for your kid that you know, you might want to buy us a Christmas gift. Um and hopefully the aim
42:1742 minutes, 17 secondsis to that it's so successful that we run a couple a year um starting in Melbourne.
42:2442 minutes, 24 secondsBut yeah, that that that that's where the I'll say the dream was was created. Um it's come together pretty quickly.
42:3242 minutes, 32 secondsWell, we weren't worried, but we thought, you know, are we going to sell the space for about 164 tables?
42:3942 minutes, 39 secondsYeah. Right.
42:4142 minutes, 41 secondsAnd we sold we sold over a 100red in less than 24 hours.
42:4542 minutes, 45 secondsThat's not a small hobby show, man. I think anytime you're doing something like this, you're going to be apprehensive. I think if you're not,
42:5242 minutes, 52 secondsthere's something wrong with you. Do you know what I mean? Like I think what you're describing is this sounds very normal, man. I think I I'm a risk taker. I I buy I buy collections. I buy cards.
43:0343 minutes, 3 secondsYeah.
43:0343 minutes, 3 secondsUm you know, but this is you're doing it with someone else as well. So, you don't want to let them down when you've got a partner.
43:1243 minutes, 12 secondsUm it it's it's a big investment not only in money, but in time as well. Um
43:1843 minutes, 18 secondsand we're very lucky. Um, as I said, we've all got our own niche of what we're good at and we sort of stay out of
43:2743 minutes, 27 secondseach other's lanes. You know, we sort of communicate when it needs things do need to get communicated with, but y I'm happy to say, Alvin, you do this.
43:3543 minutes, 35 secondsHow do you do this? And they say to me, Johnny, you do this. And so far, it's worked really well. So, y I'm very excited about it. I'm just
43:4343 minutes, 43 secondssaying now my kids are already bugging me. Can we have a table? Um, I said, don't worry, you're going to have a table, boys. Um, so you'll see the the
43:5243 minutes, 52 secondsmini male men are going to have their own booth and um that's what it's about, you know. Yeah. The next generation.
44:0044 minutesYeah. So, very excited about it.
44:0444 minutes, 4 secondsAll right. Is there anything else you wanted to get to because what I reached out to talk to you about was actually all these high-end sales that we've had.
44:1344 minutes, 13 secondsSo, can we start talking about some stuff like that? All right.
44:1844 minutes, 18 secondsSo let's just start I suppose at the start here and this is from Adam Gray.
44:2444 minutes, 24 secondsWe're not going to go through this extensively. We have already spoken about this on the show but these are the cards that have been selling recently.
44:3144 minutes, 31 secondsSo we've got here a Kobe for 3.2. That was the PMG. We got the Brun Exquisite RPA for 5.2.
44:4144 minutes, 41 secondsWe've got an MJ that sold this year for 4.3 million. That was the Allstar um patch and autograph on that.
44:4844 minutes, 48 secondsYeah, we've got the Steph Curry for 1.1 million which was his uh horizontal RPA and then we had the
44:5644 minutes, 56 secondsWBY that sold for 5.1 in the last two weeks which was the black one PSA 10. So, you know, my gut feeling is
45:0445 minutes, 4 secondsand I think also probably what's missing off here was that huge man Kobe Jordan that Mr. wonderful board.
45:1345 minutes, 13 secondsAnd I this is what I really want to talk to you about is what is going on in the high-end basketball sale market because for me
45:2145 minutes, 21 secondsthere's something happening. I just don't know enough about it to be able to, you know, put it all together. So, I thought you'd be the best person to talk about this.
45:3045 minutes, 30 secondsCan't say I know everything, but I've got I've got definitely got some thoughts.
45:3345 minutes, 33 secondsI I want your opinion. I don't think you need to know everything. I just want to know what your So, my opinion is is
45:4245 minutes, 42 secondscards and collectibles have just become an alternative asset. Yeah.
45:4645 minutes, 46 secondsSo, you look at we we'll use Mr. Wonderful as a uh Kevin O as an example.
45:5345 minutes, 53 secondsHe's a great example. It's also an easy one to work with.
45:5645 minutes, 56 secondsYeah. And I love him because I love Shark Tank. It's my favorite show of all time. Okay.
46:0146 minutes, 1 secondSo, so we can we can use him as a good example. Fantastic. Let's do that.
46:0546 minutes, 5 secondsSo, I'm looking at people I'm in my early 40s. So, I'm looking at
46:1146 minutes, 11 secondsthe let's say someone in their 80s that had a lot of money. In my head, it
46:1746 minutes, 17 secondspops up that they bought art, physical paintings, sculptures,
46:2646 minutes, 26 secondsceramics from the Ming dynasty, whatever it is. Sure. Yeah.
46:3046 minutes, 30 secondsThey invested in. Um, and I think the people in my generation are slightly older,
46:3846 minutes, 38 secondsKevin Oler is older, that have a lot of money, they're thinking, listen, we need to diversify.
46:4346 minutes, 43 secondsYou know, they've they've invested in the stock market. Some of them went into the crypto area. Yeah.
46:4846 minutes, 48 secondsUm, they're into crypto, they're into watches, they're into their fast cars.
46:5746 minutes, 57 secondsWhat else can we invest our money in?
46:5846 minutes, 58 secondsand they've probably done their re well not probably they have done their research and they've looked at the indexes and like wow sports cards
47:0647 minutes, 6 secondsy have outperformed all of these other industries in a big big way and I think it's very easy to quantify especially
47:1547 minutes, 15 secondswith what we'll call the goats you know you just said Jordan and LeBron and we'll leave won't be out for this second
47:2247 minutes, 22 secondsyou know Otani and definitely won't be out y yeah Kobe and Otani and these guys, they
47:2947 minutes, 29 secondscan actually quantify and say, "Yes, I'm not having this argument. Michael Jordan is the best of all time and this
47:3747 minutes, 37 secondsis the best Michael Jordan card of all time. I'm going to pay for it." It's like saying a painting. Someone says, "Okay, in my opinion, Picasso is the
47:4547 minutes, 45 secondsgreatest artist of all time and this is the greatest piece of art he's ever created.
47:5147 minutes, 51 secondsI need to buy that because in my head that is going to go up in value and the the top top end
48:0048 minutesthe supply of the top end is so tiny like when you look at it how many of these
48:0848 minutes, 8 secondsI know now there's been some more with tops you know the superractors the the LeBron supertors which are sold for a lot of money um which is great but how
48:1648 minutes, 16 secondsmany of these high-end what people call grail cars actually exist So when you talk about like whatever the number is, there's
48:2548 minutes, 25 secondsliterally hundreds of millions of cards get produced every year. Yep. There's four or five in every set.
48:3548 minutes, 35 secondsYep. And then when you go back even further and these people are buying the grails from the, you know, the 90s, these are either in people's collections that are never leaving.
48:4748 minutes, 47 secondsBut when they do become available, um, the price spikes because now there is these outside people, I'll say
48:5648 minutes, 56 secondsoutside, outside of the hobby, they've now ended the hobby. And I think a a big thing for this that not a lot of people have thought about and I thought about
49:0449 minutes, 4 secondsthis a lot. So when I saw a high-end card on Siby's auctions, so Sibies, which is not known for its
49:1349 minutes, 13 secondssports cards or collectors, um towards the end of last year, probably even earlier, I just didn't take notice, were were auctioning off
49:2149 minutes, 21 secondssome very high-end memorabilia and cards. And all of a sudden, those people that were buying the art pieces or were buying the vintage watches, you know,
49:2949 minutes, 29 secondsthe protect philipses for two, three, four minutes starting to think, oh, what's this?
49:3549 minutes, 35 secondsand they do they do their due diligence.
49:3949 minutes, 39 secondsWow, 10 years ago that card was worth 200,000 and now it's worth 4 million. Why am I buying this art piece for 3 million that was worth $2.5 million 50 years ago?
49:5149 minutes, 51 secondsYeah. And I think when people then see people with the legitimacy of a Kevin Olirri, a highprofile who does use his social media influence.
50:0250 minutes, 2 secondsOh wow, if he's if he's investing in this, why don't I look into this? I feel like it's a bigger version of a Gary Vee.
50:1350 minutes, 13 secondsSo Gary Vee, you know, when he originally started showing that he was buying up all the the base and silver Luca prisms. Yeah.
50:2250 minutes, 22 secondsAnd he was actually showing the scale. I bought this for 50. Then I bought another lot of 80. Then I bought another lot of 200. And then all of a sudden these silver PSA 10 prisms worth 10,000.
50:3350 minutes, 33 secondsAnd I feel like with when someone like Kevin Oolir comes along and also these other huge hedge funds that you see that are buying
50:4150 minutes, 41 secondsthat is such a great that's such a great take. I wish I'd said that myself. Yeah.
50:4550 minutes, 45 secondsSo it's like Gary Vee is like for the middle the middleman basically and then Kevin O is for like the queen. He's taking it to the next level.
50:5350 minutes, 53 secondsY absolutely the next level but but they're showing it to you in real time like they're not hiding it. So that that
51:0051 minutesthat's the that's the power of social media. So you know there are plenty of private collectors not just in cars in
51:0851 minutes, 8 secondsanything. They'll buy something they don't want to price disclosed or they'll be the showman like Kevin O will say I just bought the most
51:1551 minutes, 15 secondsexpensive card ever. I bought the dual logo man for 10.5 million.
51:2051 minutes, 20 secondsY and then that brings in not only more people who are already in the hobby. So many people that are out of the hobby become interested in it. Yeah.
51:2851 minutes, 28 secondsAnd it may not be to buy and sell, but all of a sudden there's a spotlight and then it becomes on the mainstream media.
51:3551 minutes, 35 secondsUm, and then I saw him on one of the Today shows or something like that in the US talking about he's been doing all the the US networks.
51:4251 minutes, 42 secondsHe has. He's been doing the daytime talk shows, the talk show news, all that stuff. He's been And as I say, there's no such thing as
51:4951 minutes, 49 secondsbad marketing. There's no such thing as bad media. I I think we should all be thanking him because there is some trickle down for
51:5851 minutes, 58 secondseverybody when that type of highend money comes into the hobby. Yeah.
52:0252 minutes, 2 secondsAnd to be blunt, it just means that the modern legends are just becoming bluechip assets now. Yeah.
52:0852 minutes, 8 secondsUm the only thing I just want to just like clarify with you like do you clarif do you believe that these people are in the hobby though or are they just purely in
52:1552 minutes, 15 secondsit to invest? Because in my head they're not really hobbyists. They're only there to invest and to flip cards.
52:2452 minutes, 24 secondsSo I I I've had I've had this argument with many people over the last seven years.
52:3052 minutes, 30 secondsHow do you break it down? Because So I probably only thing I'm a bit like maybe disagree with you a little bit on,
52:3852 minutes, 38 secondsyou know, like do you is it fair to put them into the hobby argument or the hobby crowd?
52:4252 minutes, 42 secondsThey're definitely in the hobby. I'll tell you why. Yeah, tell me.
52:4552 minutes, 45 secondsOkay. So, I was speaking to somebody maybe late 2019, early 2020. Yeah.
52:5352 minutes, 53 secondsThat told me he collected a a particular or three or four players and he said, "I'm never selling these cards.
53:0353 minutes, 3 secondsTo me, this is my art. This is my collection. This is what I look at. It's for me." And I said to him, "But you've
53:1153 minutes, 11 secondsgot cards that you bought in the mid 2000s for $200. You're talking about LeBron rookie
53:1853 minutes, 18 secondsautos, Kobe Autos, Jordan Autos that are now worth three, four, five, 10, 15, $20,000 each.
53:2753 minutes, 27 secondsYou can sell those cards and I don't know your personal situation, but pay off a mortgage, which most
53:3453 minutes, 34 secondspeople do have, or provide your kids with a private education if that's something of high
53:4253 minutes, 42 secondsimportance to you. Everyone has their different priorities, what they want to spend their money on. Yeah.
53:4653 minutes, 46 secondsAnd he's like, "No, this is my this is my collection. This is my art." And two years later,
53:5453 minutes, 54 secondsI saw him bagging the hobby. He's saying, "This idiot has just bought my entire collection for
54:0354 minutes, 3 secondsyou're talking about in the mega millions." So I wrote to him. I said, "But you're a hobbyist. What are you talking about? You don't want to sell your cards. That's this is your art."
54:1254 minutes, 12 secondsSo I was just going back at him with a bit of sarcasm.
54:1654 minutes, 16 secondsAnd it doesn't matter if you've been a collector for 30 years or you've been a collector for five minutes. You always
54:2554 minutes, 25 secondswant your cards, which are an asset, to go up in value. Yes, definitely.
54:3254 minutes, 32 secondsRight. So, so I I always see on these pages people say, "Oh, the hobby was so much better when all these resellers weren't around."
54:4054 minutes, 40 secondsI'm only arguing with you on this just like to have the conversation. But I that guy who's held those cards, I think that's different to the new money that's
54:4854 minutes, 48 secondscoming in with Kevin Olirri, though. And would you understand my distinction on that? I I understand the distinction.
54:5454 minutes, 54 secondsI'm I'm not saying they're the same sort of person, but in the end of the day, they're they're spending money in the hobby. Correct. Yeah.
55:0355 minutes, 3 secondsThe money that they're spending, more than likely, some of it is being reinvested into the hobby. Yeah.
55:1055 minutes, 10 secondsKevin O buys a car for 5 million. The person who's bought that car for five million, I'd say 99% of the time, he's spending, even if it's $10, he's
55:1955 minutes, 19 secondsspending some of that money back into the hobby. Yeah. Sure. Yeah.
55:2255 minutes, 22 secondsRight. So, there's a cycle. So, without him having that big sale, the person that he's bought that card off then isn't buying a a million dollar
55:3255 minutes, 32 secondscard. And that person that he's buying the million dollar card isn't buying the $500,000 card someone else. Yeah.
55:3755 minutes, 37 secondsThat person then isn't spending the 250 grand on someone else and then eventually that money trickles down to you. So, it's the same it's the same
55:4655 minutes, 46 secondsargument I have with people that say, "Oh, repackers are the scum of the earth." I'm like, if if rapsax didn't didn't exist in Australia, I'm telling
55:5455 minutes, 54 secondsyou right now, the hobby would not liquidity would not be the same. Definitely. It would not be there.
55:5955 minutes, 59 secondsHey, I just got to take a time out for two seconds. This is a question from the card messiah_19.
56:0556 minutes, 5 secondsThat's more of a statement, but I want you to reply to it. Comparing fine art to mass-produced trading cards. Dot dot dot hysterical.
56:1356 minutes, 13 secondsIs this live? Is it?
56:1556 minutes, 15 secondsYeah. Well, the card messiah might have been one of the persons I was talking about.
56:2456 minutes, 24 secondsSo, say hello J.
56:3056 minutes, 30 secondsUm, yeah, we used to have some robust discussions.
56:3656 minutes, 36 seconds We're mates, so we can have those discussions. I mean, this is a public forum.
56:4256 minutes, 42 seconds Jay, you were the one that told me that your Patrick Mahomes RPA were were the same as same as R. You were the one that tried to ingrain that in my brain.
56:5156 minutes, 51 secondsBut I feel like we weren't talking about the mass-produced stuff. We were actually talking about pretty specific high-end cards. So, for example, the
57:0057 minutescard that we brought up was this 20078 one of one dual log. And then another one that's in the list here is this one
57:0757 minutes, 7 secondshere. It's another Juul one of one from 20067. So there is like there's a lot of cards out there
57:1557 minutes, 15 secondsand you did touch on that but but I think to be fair card Messiah we're probably at this point in the conversation we're
57:2357 minutes, 23 secondsnot really talking about that. I got another question here in the comments too. This is from Adam Tindle. Thoughts on selling higherend cards? Do you think
57:3157 minutes, 31 secondsUS buyers are turned off knowing the card needs to be shipped internationally to them? Um, and then the second part to the question is thoughts on auction houses, goldens, fanatics, etc.
57:4457 minutes, 44 secondsYeah. So, I I post a lot on a on a page called uh old school. Okay.
57:5057 minutes, 50 secondsIt's a US-based page where you basically list a card and it's called deal or no deal. So, you don't need to list a price. People throw out prices and which
57:5857 minutes, 58 secondspoint you can you say no deal or no deal. Basically, it's pretty simple. Um, I always put in my heading, dealer no deal card is sent from Australia.
58:0958 minutes, 9 secondsUm, I feel like I put up some pretty decent cards. You know, I do have some nicer cards. And the only reason why I
58:1758 minutes, 17 secondspotentially put up those cards because, you know, I want to sell it to buy something else or I'll see a very similar card selling for a good price and I'll be like, well, there's quite a bit of interest on that. Why don't I put
58:2658 minutes, 26 secondsthis up? And a lot of the posts I get very little traction. Interesting. Um, and then I'll get a DM.
58:3458 minutes, 34 secondsHey man, if you're ever in the US, hit me up. I'm interested in this card. Or, hey mate, I really want this card, but
58:4358 minutes, 43 secondsI'm worried about the tariffs now in the US with cards. Oh, who will cover insurance if you're sending it from Australia? Um, so I I definitely do
58:5258 minutes, 52 secondsthink there is a a barrier of entry into the US.
58:5558 minutes, 55 secondsYep. Um, but there's also quite a few US um, buyers that I've been selling to for the last five or six years, and they'll
59:0259 minutes, 2 secondsmessage me once a month, hey man, how you going? How's the kids?
59:0759 minutes, 7 secondsWhat what's something juicy you have for sale for me at the moment? Um, so it is a slight barrier. I don't I don't I don't think it's a a full-on block.
59:1859 minutes, 18 secondsUm, but if you're selling higherend cards, it's the same as, you know, I was talking to one of my mates who
59:2659 minutes, 26 secondsI'm on a a group chat on and he's got some what I would classify as pretty high-end cars for Australia and he's
59:3459 minutes, 34 secondslike, Jonno, I go to these shows and I only sell one or two cars. I'm like, well, how many people in Australia can buy a 10, 15, $20,000 card?
59:4359 minutes, 43 secondsYeah. I said that market the same as what we're talking about with these 10 $10 million sales. There's only this am this many people in the world that can
59:5259 minutes, 52 secondsbuy that many cards and there are only that many people in Australia um that can buy the 105 $20,000 cards. Yeah.
59:5959 minutes, 59 secondsUm so, you know, it's it's just a numbers game, supply and demand. There are more bigger population in the States, a bigger population of people
1:00:071 hour, 7 secondsthat like the US sports cards in the States. Um, so I definitely think it's easy to sell higherend cards there, but I also think there are I know it's a bit
1:00:171 hour, 17 secondsof a back end of what we were talking about previously.
1:00:221 hour, 22 secondsI still think there are so many high-end cards that swap hands in Australia that we don't know about.
1:00:301 hour, 30 secondsAfter the second hobby hangout, I was actually invited to a private trade night. um you weren't vetted, but you
1:00:401 hour, 40 secondswere basically told you you need to have good cards to go
1:00:461 hour, 46 secondshere basically. Um and some of the cards that you saw I was like, "Oh my god." Like again, I was pretty new back into
1:00:551 hour, 55 secondsthe hobby and I was like dumbfounded at the stuff I was I was shown. Um, so
1:01:021 hour, 1 minute, 2 secondsthere's definitely um, some barriers of entry to the US, but I think if you, it's like anything, create
1:01:111 hour, 1 minute, 11 secondsthe right relationships with the right people. Yep.
1:01:151 hour, 1 minute, 15 secondsUm, you can make it work. What was the second part of the question? I can't remember now.
1:01:211 hour, 1 minute, 21 secondsThoughts on auction houses, Golden Fanatics, etc., etc. So, I've I've sold on Golden before.
1:01:301 hour, 1 minute, 30 secondsUm, some three pretty high-end cards.
1:01:341 hour, 1 minute, 34 secondsUm, from a personal point of view, two of them sold for over what I thought and one sold under for what I thought. Um, pretty seamless
1:01:431 hour, 1 minute, 43 secondstransaction. I sent the cars, they got it graded for me. Um, sold for a good price. It, you know,
1:01:521 hour, 1 minute, 52 secondsthere's I'm going to talking against my own page now. Sports Cars Acts Australia, which is probably one of the highest engaged pages in Australia.
1:02:011 hour, 2 minutes, 1 secondYeah.
1:02:011 hour, 2 minutes, 1 secondI can only get 9,000 and how many of members eyes on it.
1:02:061 hour, 2 minutes, 6 secondsGolden Fanatics, etc. They're literally getting hundreds of thousands of eyes on their auctions every single day. Yeah, definitely.
1:02:141 hour, 2 minutes, 14 secondsUm, I think the processes are very slick at Golden, too. That's my very limited times that I have sold with them. It's just so easy. Everything's automated.
1:02:251 hour, 2 minutes, 25 secondsThey've just done it so many times. You know, it's So, I was speaking the other day to a friend of mine that's selling a lot on Fanatics and Alt at the moment.
1:02:351 hour, 2 minutes, 35 secondsOkay.
1:02:361 hour, 2 minutes, 36 secondsAnd they said it's so easy, it's ridiculous. Yeah.
1:02:391 hour, 2 minutes, 39 secondsUm that that that's what you want. So, so that's like the double-edged sword with what Adam was saying. The
1:02:481 hour, 2 minutes, 48 secondswell, if your barrier of entry is, you know, shipping to the US or getting to the US market, well, you can send your cars to these guys and they can get in
1:02:561 hour, 2 minutes, 56 secondsfront of so many eyes um in a in a very short period of time.
1:03:011 hour, 3 minutes, 1 secondUm you you'll get the true value because something's something's worth what someone's willing to pay. Yeah, I I get the feeling that's the best way to do it
1:03:101 hour, 3 minutes, 10 secondsat the moment if you're Aussie. Just send it to an overseas auction house and let them do
1:03:171 hour, 3 minutes, 17 secondsand it doesn't even mean it doesn't even mean it doesn't have to be a huge card.
1:03:221 hour, 3 minutes, 22 secondsLike I don't know if you watch Matt's card shop. I love some of his stuff he puts out there. Hey man, shout out to Matt. Yeah.
1:03:301 hour, 3 minutes, 30 secondsAnd he showed Oh, I put I I I sent this lot of cards. This card cost me 25. I got 33. This car cost me 108. I got 214.
1:03:391 hour, 3 minutes, 39 secondsThis car cost me 80. I got 70. My total spins 2,000. My my my my net result 2,800 minus fees. I made myself $500.
1:03:501 hour, 3 minutes, 50 secondsHe's very transparent with that kind of stuff, which I love. Um, so it just doesn't have to be, you know, I've spoken to people before. I'm like, "Oh,
1:03:581 hour, 3 minutes, 58 secondsI can't send my card to Golden. Um, I don't have a $20,000 card." I'm like, well, it just doesn't have to be golden.
1:04:061 hour, 4 minutes, 6 secondsLook at the cards that are run on daily auctions on Fanatics. Look at the auctions on alts. Look at the auctions, you know, sending it to a consigner. Um,
1:04:161 hour, 4 minutes, 16 secondsthere are so many options now. Um, as I said, I've only ever sold through Golden. Um, it was three pretty big
1:04:241 hour, 4 minutes, 24 secondscards. Um, but I'm headed over to the States in July and I'm going to be handd delivering quite a few cards.
1:04:341 hour, 4 minutes, 34 secondsUm, I'm working out to who, but it'll probably be a split amongst fanatics and alt.
1:04:421 hour, 4 minutes, 42 secondsYep. Um, this is actually a great segue to go from Adam's question into this card. So, this was pulled out of a break page in Australia recently,
1:04:511 hour, 4 minutes, 51 secondsand it just finished on golden auctions in the last couple of days or so. It got 100,000
1:04:591 hour, 4 minutes, 59 seconds110,000. I think it was I think the 10 was the bias premium, but yeah, 100 110 or 120 something like this.
1:05:071 hour, 5 minutes, 7 secondsYeah, I was expecting that to go for a lot higher. Where where were you expecting that to land?
1:05:131 hour, 5 minutes, 13 secondsSo, when I first saw it got pulled, I was very excited for Aiden who pulled it. Um, it's a very uh
1:05:221 hour, 5 minutes, 22 secondsit's a misconception that it's a misconception that breakers hate each other. Um, and then the card was quickly put onto a WhatsApp group that I'm on.
1:05:311 hour, 5 minutes, 31 secondsHey guys, you see this huge card? Huge card. And straight away I thought to myself, that's a half a million dollar card.
1:05:391 hour, 5 minutes, 39 secondsYeah.
1:05:401 hour, 5 minutes, 40 secondsUm, new in tops. The super fractors are going crazy. Um,
1:05:471 hour, 5 minutes, 47 secondsagain, it was something I saw on Matt's Matt's uh thing where he says, "Do you know your card prices?" And I always sit there and try and guess. I type them to him before I do it.
1:05:561 hour, 5 minutes, 56 secondsY and he say some of the lower end players super sell for, you know, in the thousands. So, I saw the LeBron straight away. I thought that's a monster card.
1:06:061 hour, 6 minutes, 6 secondsUm, still not a bad result from a I'm pretty sure it was a mini spot that he hit the Lakers and then hit that card. Yeah. Right.
1:06:121 hour, 6 minutes, 12 secondsUm, so as my grandfather always told me, you can't you can't go break you can't go broke making a profit.
1:06:201 hour, 6 minutes, 20 secondsUm, so but yeah, in my head I thought it was worth more.
1:06:261 hour, 6 minutes, 26 secondsUm, well just in the I can't find the sale but in the last week or two before that one sold for a million.
1:06:351 hour, 6 minutes, 35 secondsYeah. I saw that. Yeah.
1:06:361 hour, 6 minutes, 36 secondsI think that was the non-auto, wasn't it?
1:06:391 hour, 6 minutes, 39 secondsI thought it was an autograph, but it was a slightly slick set. Yeah.
1:06:451 hour, 6 minutes, 45 secondsYeah. I did say I thought it' go for more. Um, that's just my opinion. Some people probably run under things saying, "Oh my
1:06:531 hour, 6 minutes, 53 secondsgod, this overpriced piece of cardboard." Um but again when you look at cards you know a lot of
1:07:021 hour, 7 minutes, 2 secondsthe time people go back now and a selling point is oh that was first year panini that was second year panini
1:07:111 hour, 7 minutes, 11 secondsum I'll use a great example kabooms first and second year kabooms have gone absolutely nuts in prices
1:07:181 hour, 7 minutes, 18 secondsso I thought first and second year tops well before they had their license with the webby stuff and now they've got their license.
1:07:261 hour, 7 minutes, 26 secondsY I've got a feeling in 10 years time people are going to be like, "Oh my god, I wish I bought more of the first year
1:07:321 hour, 7 minutes, 32 secondstops um top stuff, which I should probably listen to myself because I haven't bought much."
1:07:391 hour, 7 minutes, 39 secondsUm but yeah, I've got a feeling that car is going to sell for a lot more in the future. Whoever bought that um that
1:07:471 hour, 7 minutes, 47 secondsfor that 100,000 I think that's I agree with you. That's an absolute bargain.
1:07:501 hour, 7 minutes, 50 secondsAnd when you when you comp that, you look at the image on that, like I understand that is definitely a more aesthetically pleasing card, but I don't
1:07:591 hour, 7 minutes, 59 secondsthink 10x not 10x.
1:08:021 hour, 8 minutes, 2 secondsIt's always been it's always been a mix because obviously that's um any base set is obviously worth more than an insert set, which I understand.
1:08:111 hour, 8 minutes, 11 secondsY um that's been across cards forever.
1:08:161 hour, 8 minutes, 16 secondsUm but I I'm not talking about a 10x difference. Sometimes it might be a 2x difference.
1:08:221 hour, 8 minutes, 22 secondsUm I think the autograph on that is tightier too.
1:08:291 hour, 8 minutes, 29 secondsI think board that is um did some good buying. Yeah, 100%.
1:08:341 hour, 8 minutes, 34 secondsUm the last time you came on we talked about what players we should buy. Do you want to give some tips and tricks for next for this time?
1:08:451 hour, 8 minutes, 45 secondsWho did I say last time?
1:08:461 hour, 8 minutes, 46 secondsLast time you said Edwards and actually Ryan from Gem Rate is in your team on this one. So,
1:08:541 hour, 8 minutes, 54 secondswhen did we do the pod last time? It would have been a while ago. No, it's it's been a minute, man. It's been a minute. Maybe one or two years, I think.
1:09:021 hour, 9 minutes, 2 secondsTo be fair, I have I've been trying to get you on.
1:09:061 hour, 9 minutes, 6 secondsI know. No, it's my fault. No, I'm trying to think when when I when I gave the Edwards tip. So, it's a funny one.
1:09:121 hour, 9 minutes, 12 secondsSo I I was speaking to a guy who collects one person very heavily and I won't give it up because a lot of people
1:09:201 hour, 9 minutes, 20 secondswill know it pretty quickly.
1:09:221 hour, 9 minutes, 22 secondsThat's and he made he's done very well very very very well on one particular player. Um and I was
1:09:311 hour, 9 minutes, 31 secondstalking to him probably about three or four months ago and we were talking Jared McCain.
1:09:371 hour, 9 minutes, 37 secondsOkay. So when Jared McCain first burst onto the scene, I was like,
1:09:441 hour, 9 minutes, 44 secondsI love this guy. And I know people have the they're just trapped because of the stuff that he might do in his personal life. You know,
1:09:521 hour, 9 minutes, 52 secondsthe nail polish, the dances, the singing. Is that like the Tik Tok dances he does? Is that what you're talking about?
1:09:581 hour, 9 minutes, 58 secondsYeah. I I love that he's comfortable being himself. He doesn't care what anyone else says.
1:10:061 hour, 10 minutes, 6 secondsHe wants to paint paint his nails pink.
1:10:081 hour, 10 minutes, 8 secondsI don't want to paint my nails pink. If he wants to do it, go for it. Um and I and we're having a discussion. It was just before he got traded um to OKC.
1:10:201 hour, 10 minutes, 20 secondsWe're like, "Oh, you know, Edgecom's getting minutes now and and PJ13's going to come back soon and when MB gets comes
1:10:281 hour, 10 minutes, 28 secondsback, how much of the how much time is he actually going to get on the court?" I said, "Yeah, I'm going to look at his
1:10:341 hour, 10 minutes, 34 secondscards from when he was a rookie, was playing, I think the first 20 games before he did his ACL. He was he was leading the rookie of the
1:10:431 hour, 10 minutes, 43 secondsyear um contention by a mile. Um and his cards dropped dramatically. Um he was
1:10:501 hour, 10 minutes, 50 secondsinjured, did his ACL out for a year. Um and you could buy some of these rookie autos
1:10:571 hour, 10 minutes, 57 secondsfor for under 50 bucks." I was like, "You know what? I'm going to buy a few of these." Um, I bought his color blast. I bought his sneaker spotlight.
1:11:071 hour, 11 minutes, 7 secondsUm, and then when he went to OKC, I'm like, I've done my dough here because he's not going to get much game time at OKC.
1:11:151 hour, 11 minutes, 15 secondsYeah, that's my concern with him, too. Like, this roster is stacked, man. And then we'll just see in the playoffs.
1:11:221 hour, 11 minutes, 22 secondsHe got his opportunity with uh with JDub injured. Yep.
1:11:261 hour, 11 minutes, 26 secondsYou know, got his first start and I think he had 20 or 22. Um he's a guy that even with a short amount of period
1:11:331 hour, 11 minutes, 33 secondson the court, he gets his shots up. Um and so so he's he's definitely one that I've been buying a bit of.
1:11:441 hour, 11 minutes, 44 secondsUm and I know it's something we spoke about before this. I still think that Steph Curry's undervalued.
1:11:511 hour, 11 minutes, 51 secondsYeah.
1:11:551 hour, 11 minutes, 55 secondsI I feel like people's legacies grow once they're retired, but
1:12:031 hour, 12 minutes, 3 secondslove it or hate it, he he definitely changed the game. Curry. Yeah.
1:12:081 hour, 12 minutes, 8 secondsUm, you know, there's there's no more no more chucking to the post 60 times and guys doing a drop step and bank shot off
1:12:161 hour, 12 minutes, 16 secondsthe hoop. It's a, you know, it's all we've got a 7 foot4 Webmanyama sitting hitting threes. We got Brook Lopez who 10 years ago was probably the the best
1:12:251 hour, 12 minutes, 25 secondslow low player in the NBA now shooting high volume threes.
1:12:301 hour, 12 minutes, 30 secondsUm I I still think Steph's a buy. I actually was very lucky couple of weeks
1:12:371 hour, 12 minutes, 37 secondsago to to buy a quite a nice little Curry auto collection of some early earlier curry autos. early early panini
1:12:451 hour, 12 minutes, 45 secondscars. First year corkings, first year majestic crown silhouette.
1:12:521 hour, 12 minutes, 52 secondsUm, and I looked at the prices and I'm like, these are selling for like
1:13:001 hour, 13 minutes7 to 10 grand under what equivalent Kobe cards are selling for. Yep.
1:13:051 hour, 13 minutes, 5 secondsUm, they're selling for 15 grand under what equivalent LeBron cards are selling for.
1:13:141 hour, 13 minutes, 14 secondsAnd we're talking about a guy who in my opinion is definitely top 10. Yep.
1:13:231 hour, 13 minutes, 23 secondsI still think, you know, every everyone said it's sometimes it's too late, but those same people said three years ago
1:13:291 hour, 13 minutes, 29 secondsit was too late to buy Jordan. Although same people two weeks ago said it was too too late to buy WBY.
1:13:371 hour, 13 minutes, 37 secondsIt's never too late. See, I think in my head Steph is a little bit a step below LeBron,
1:13:461 hour, 13 minutes, 46 secondseither a step above or about the same level as Kobe, but then his rookie card recently sold in a worse grade and it
1:13:551 hour, 13 minutes, 55 secondssold for more than the LeBron rookie card sold in a better grade. So that could just be I'm not talking about the high high
1:14:041 hour, 14 minutes, 4 secondsends. Uh again, as I said before, no. So, but what I'm trying to say is like it's who knows, maybe the market
1:14:111 hour, 14 minutes, 11 secondshas changed already and actually Steph is going to start out selling LeBron pretty consistently.
1:14:171 hour, 14 minutes, 17 secondsI'm not too sure about that. But the the thing that does worry about Steph Curry is how much he's signed. Are you worried about the total population of his
1:14:261 hour, 14 minutes, 26 secondsautographs? cuz I think he's he's essentially been the main signer for Panini for the best part of 10 to 15
1:14:331 hour, 14 minutes, 33 secondsyears and it's really difficult to track the total number of autographs that are out in the wild and he also signs the
1:14:401 hour, 14 minutes, 40 secondsthe leaf and and he signed for us as well. science lot with. Yeah.
1:14:481 hour, 14 minutes, 48 secondsYeah. I definitely I definitely agree there is there there are quite a few Steph autos out there.
1:14:561 hour, 14 minutes, 56 secondsYeah.
1:14:571 hour, 14 minutes, 57 secondsBut he's a he's quite a few levels below because I I always have this discussion
1:15:041 hour, 15 minutes, 4 secondswith people when they talk about Magic Johnson and Larry Bird Autos.
1:15:091 hour, 15 minutes, 9 secondsthey just don't sell for that much because there are literally millions millions out there.
1:15:161 hour, 15 minutes, 16 secondsSo I don't think there's millions of curry autos out there. There was a huge surge towards the end of 2025 in in
1:15:231 hour, 15 minutes, 23 secondscurry cards. The prices of his cards, it's come down a little bit since then.
1:15:281 hour, 15 minutes, 28 secondsI think he was undervalued back then though. I think that was the right thing to happen to the market. That was I think that's okay. Yeah. But I I still
1:15:361 hour, 15 minutes, 36 secondsthink let's say he's got two more seasons.
1:15:401 hour, 15 minutes, 40 secondsI think as soon as he retires, there's going to be a huge surge in demand. You
1:15:481 hour, 15 minutes, 48 secondsknow, it's it's very fickle the card game. As soon as someone hits 40 points, you see everyone, oh, I'm searching for Damian Lillard cards. Um I feel like
1:15:561 hour, 15 minutes, 56 secondsonce he retires and once LeBron retires, um their cards will increase even more.
1:16:031 hour, 16 minutes, 3 secondsLeBron's an interesting one because obviously because he didn't sign for so long he could only get his autos in Goodwin's champion.
1:16:101 hour, 16 minutes, 10 secondsUm now that he's signing again with Topps um had quite a few discussions with people do his vintage autos go up or go
1:16:181 hour, 16 minutes, 18 secondsdown. So if you look back at the prep panini period um
1:16:281 hour, 16 minutes, 28 secondsparticulars of particular players um as soon as Panini came in and those players weren't signing with Panini their their vintage stuff skyrocketed.
1:16:381 hour, 16 minutes, 38 secondsYep.
1:16:391 hour, 16 minutes, 39 secondsSo I think it's a tricky situation to be in. I know I'm going all over the place here. But like I feel like following you, man.
1:16:491 hour, 16 minutes, 49 secondsAs soon as they said that LeBron top LeBron was signing with Tops, I'm like, "Okay, his vintage stuff's going to go down where people have been in the hobby
1:16:571 hour, 16 minutes, 57 secondscontinuously for the last 30 years, like you're crazy. LeBron stuff's going to go up straight away." Well, I thought his high school stuff was going to go down. I thought that was
1:17:061 hour, 17 minutes, 6 secondswhat was going to suffer when he started signing for LA. It's doubled to tripled. Yeah. Right.
1:17:131 hour, 17 minutes, 13 secondsUm, you know, you could you could probably 18 months ago, two years ago, you could probably buy a lower end on card high school order for about two grand.
1:17:221 hour, 17 minutes, 22 secondsYep.
1:17:231 hour, 17 minutes, 23 secondsYou cannot go on anywhere near that. Off the top of my head, you're looking three three and a half grand minimum. Yeah, that's crazy.
1:17:301 hour, 17 minutes, 30 secondsUm, so maybe maybe it's as simple as that. The total pop of that stuff is low. Maybe it's as simple as that.
1:17:391 hour, 17 minutes, 39 secondsYeah, maybe. So, so yeah, I I still think I still think Curry has a bit of growth. I like McCain. The other one I really like if you want to go on a prospect.
1:17:481 hour, 17 minutes, 48 secondsSure.
1:17:491 hour, 17 minutes, 49 secondsUm, and I I'm not a I'm not a prospect person. Um, I think Conan I really love Conanipple.
1:18:021 hour, 18 minutes, 2 secondsI feel like I do have a slight problem with this call though, man.
1:18:061 hour, 18 minutes, 6 secondsOkay. Is it because his His prices have been crazy? Like in They've dropped a lot lately. That is true.
1:18:141 hour, 18 minutes, 14 secondsThey've dropped a lot. So his prices of release were crazy.
1:18:181 hour, 18 minutes, 18 secondsThat's the same with anything. Like look at this 187
1:18:251 hour, 18 minutes, 25 seconds1. He settled down to about $460 at the moment.
1:18:301 hour, 18 minutes, 30 secondsYep. So So I'm buying that card for $460. was worth 1,800 once upon a time.
1:18:371 hour, 18 minutes, 37 secondsY So he's to put it bluntly, he's bloody good at basketball. He's pretty good. Yeah.
1:18:451 hour, 18 minutes, 45 secondsProblem is he's in a he was on a pretty trash team that improved significantly this year in the
1:18:531 hour, 18 minutes, 53 secondsHornets. I think at some stage either he or Melo leaves
1:19:011 hour, 19 minutes, 1 secondand he either he either moves to a bigger market team and becomes a flatout superstar
1:19:091 hour, 19 minutes, 9 secondsor LaMelo leaves and he becomes a superstar on the Hornets. Okay.
1:19:151 hour, 19 minutes, 15 secondsUm I look So do you think LaMelo's holding him back a little bit? Is that what you think?
1:19:201 hour, 19 minutes, 20 secondsYeah, of course he is. LaMelo. LaMelo is still number one at the Hornets. I know he came off the bench for a bit last or
1:19:271 hour, 19 minutes, 27 secondsthis season. Still going. Um, but he's still in my head number one at Charlotte.
1:19:361 hour, 19 minutes, 36 secondsUm, but I think Canipple and Brandon Miller are better players than him.
1:19:421 hour, 19 minutes, 42 secondsAnd first year, if you look at all the stats, I know he's putting up more numbers, but his three-point shooting is better than any other rookie that's ever
1:19:501 hour, 19 minutes, 50 secondsplayed the game. I know more threes are being taken than ever before. That's going back to the Curry effect. Um
1:19:581 hour, 19 minutes, 58 secondsI think that was their plan this year was to shoot as many threes as they could. And I love the Hornets this year. They were fantastic. He he shot it at a good click though.
1:20:061 hour, 20 minutes, 6 secondsYeah.
1:20:071 hour, 20 minutes, 7 secondsUm I feel like he's not just a three-point shooter as well. Um, and that's when Steph became the biggest
1:20:141 hour, 20 minutes, 14 secondsthreat when, you know, they were chasing around the three-point line and he could then attack the basket or, you know, set
1:20:221 hour, 20 minutes, 22 secondsthe screen for the fake handoff and then Draymond would then go and drive to the rim. I I feel like he become he can become an all round player and as you've
1:20:321 hour, 20 minutes, 32 secondsseen in this fle market, you know, next season starts, he he has a couple of games in the mid30s and then the market then skyrockets again. Yeah.
1:20:431 hour, 20 minutes, 43 secondsDo you think there's any possibility that LaMelo and him can actually coexist and LaMelo will be more of a true
1:20:491 hour, 20 minutes, 49 secondsfacilitator and point guard and actually set him up and create opportunities for him?
1:20:551 hour, 20 minutes, 55 secondsLike to towards the end part of the year when they made a run, LaMelo was coming off the bench a fair bit. Um he was still
1:21:021 hour, 21 minutes, 2 secondsgetting his 12 15 shots a game, but his assist numbers were up I'm pretty sure.
1:21:071 hour, 21 minutes, 7 secondsYeah. Um, I feel like he plays too much of a street ball style to um
1:21:161 hour, 21 minutes, 16 secondsbe a perfect running partner to uh to uh to to Caniple. In my head, Canipple's a
1:21:241 hour, 21 minutes, 24 secondsand this is a big call because this player I'm about to mention is a very good basketball player. People have very short memories, but Canipple is a better version of Klay Thompson.
1:21:351 hour, 21 minutes, 35 secondsOkay. And Klay Thompson was a like people are just thinking about the Mav days. Klay Thompson was like at one stage considered the second best shooter of all time.
1:21:451 hour, 21 minutes, 45 secondsPeople were saying is he better than Ray Allen?
1:21:491 hour, 21 minutes, 49 secondsMy thing with Klay Thompson was he couldn't really dribble a basketball too much. I think Khan is like an exponentially better ball handler than
1:21:581 hour, 21 minutes, 58 secondsThat's what I'm saying. He's a better version of Klay Thompson. He's got he can he can catch and shoot in that 0.5 of a second.
1:22:071 hour, 22 minutes, 7 secondsClay was in his peak one of the best defenders in the league. And I don't know.
1:22:151 hour, 22 minutes, 15 secondsWill he be an average defender? That would be a good start.
1:22:191 hour, 22 minutes, 19 secondsI don't I don't think people collect cards by the way that people play defense.
1:22:271 hour, 22 minutes, 27 secondsYeah. No, if they if they did that, Tony Allen cards would be worth $500.
1:22:311 hour, 22 minutes, 31 secondsOh man, my Herb Jones collection would be worth triple.
1:22:361 hour, 22 minutes, 36 secondsThe Gary Payeyton autos that sell for 70 bucks would be worth thousands.
1:22:411 hour, 22 minutes, 41 secondsSo, you know, you look at these guys, you know, when I said Edwards last time, there was a group of guys that were sort
1:22:491 hour, 22 minutes, 49 secondsof growing at the same time. So there was Edwards, there was Parlo, there were Cade, there was those three that seemed
1:22:551 hour, 22 minutes, 55 secondsto be the uh the flavor of I say the month, the flavor of the year at one stage. Um
1:23:041 hour, 23 minutes, 4 secondsEdward's cards are the the most expensive out of those three. Um Parlo peaked and I feel like they've come down
1:23:111 hour, 23 minutes, 11 secondsa fair bit. seen some of these sticker rookie autos selling for, you know, sub sub $150, which is great because there
1:23:191 hour, 23 minutes, 19 secondsare collectors that want a parlor rookie auto and don't want to pay $1,000 for it. Yep.
1:23:241 hour, 23 minutes, 24 secondsI don't have $1,000 for it. Um, but yeah, if if I was going to prospect a
1:23:321 hour, 23 minutes, 32 secondscouple, it would be be uh McCain and and Caniple. And if I want to
1:23:401 hour, 23 minutes, 40 secondsstick my money in for the long term and I still think there's growth, um, it's curry. And the reason why I'm going back
1:23:471 hour, 23 minutes, 47 secondsto a bit, I still think there's growth is go look at the Jordan market.
1:23:521 hour, 23 minutes, 52 secondsI'm too late to buy a Jordan rookie. I'm too I'm too late to buy a star joint. I'm too late to buy a scoring kings.
1:23:591 hour, 23 minutes, 59 secondsWell, the last six to eight months has proven that if you bought six to eight months ago, you're a genius.
1:24:061 hour, 24 minutes, 6 secondsYep.
1:24:081 hour, 24 minutes, 8 secondsYeah, the Jordan market has just been insane.
1:24:121 hour, 24 minutes, 12 secondsHey man, we're nearly at an hour and a half. Do you want to talk about one more thing and we'll tie off this bad boy?
1:24:181 hour, 24 minutes, 18 secondsYeah. What What do you want to talk about? What would you like to talk about, mate? This is um this I'll talk about. This has been lovely. Yeah. Talk to me.
1:24:271 hour, 24 minutes, 27 secondsUm I'm very excited. I'm heading over to the uh to the National in Chicago. Great.
1:24:341 hour, 24 minutes, 34 secondsSo, I've been I've been meaning to go to a show overseas for a very long time.
1:24:391 hour, 24 minutes, 39 secondsUm, it just to me seems to be the right timing.
1:24:451 hour, 24 minutes, 45 secondsUm, and headed over there and um got all excited. I went into my uh my my
1:24:531 hour, 24 minutes, 53 secondsmy what I'll call my vault um and had a looked at some some cars I potentially might take to trade and
1:25:011 hour, 25 minutes, 1 secondreached out to some of my friends that have been to the national and some of the big shows. You know, getting some insider tips and they gave me some very
1:25:081 hour, 25 minutes, 8 secondsvery good tips. Go with a plan. You know, it's all well and good to take some monster cards over there. Um but if
1:25:161 hour, 25 minutes, 16 secondsyou do sell them, what are you going to do with the money? you know, are you going to buy something else? Are you taking them there to trade? Or are you only taking those cards there in case
1:25:251 hour, 25 minutes, 25 secondsyou see another card that you're really interested in? Um I have a look at the um they've got some meet and greets they run at the national.
1:25:341 hour, 25 minutes, 34 secondsUm and I I booked in to do a meet and greet with Elijah. Oh wow.
1:25:401 hour, 25 minutes, 40 secondsSo Keem's going to be there. So wasn't cheap. I got got I bought the photo and signing opportunity with Hakee.
1:25:471 hour, 25 minutes, 47 secondsThat's super cool.
1:25:491 hour, 25 minutes, 49 secondsYeah, you know, growing up as a six foot seven guy that played in the post my entire life and looked up to Hakee as a
1:25:581 hour, 25 minutes, 58 secondsplayer, um, you know, people people say to me, "Oh, you're I I said to them, I showed them how much I paid. It's not
1:26:051 hour, 26 minutes, 5 secondsit's not a secret. You can go on the national website and have a look." And they said, "Oh, you can buy a Hakee Auto cheaper yourself." I'm like, "Yeah, but this is a card in my hand standing next
1:26:141 hour, 26 minutes, 14 secondsto him getting it signed. You feel like a little kid again." Um, so yeah, I'm really looking forward to
1:26:221 hour, 26 minutes, 22 secondsthat. Um, I'll be at the national for probably four days.
1:26:281 hour, 26 minutes, 28 secondsUm, and as I said, you know, going and seeing the cards out there, um, seeing other
1:26:371 hour, 26 minutes, 37 secondspeople's collections, talking to other people, meeting people that I've spoken to online for the last six year that live in the States. There are people I
1:26:441 hour, 26 minutes, 44 secondsliterally sp speak to every week. Um, so I reached out to them. Are you going to the national? Yes, I am. Oh, let's catch up for a beer. Not such a beer drinker.
1:26:531 hour, 26 minutes, 53 secondsI might get might get myself a Coke Zero, but let's uh let let's catch up at the National. Let's catch up for dinner.
1:27:001 hour, 27 minutesLet's show each other our collections.
1:27:041 hour, 27 minutes, 4 secondsJust like what we want to create at our card show um are things that I'm obviously going to see on a on a lot larger scale at the National.
1:27:131 hour, 27 minutes, 13 secondstied it in with I'm heading I'm not such a huge baseball fan, but um heading to a a Cubs Yankees game.
1:27:221 hour, 27 minutes, 22 secondsI mean, you're over there. You might as well check out some of the local I'm there. And then um yeah, so a couple of mates going over also going to I don't know if you've seen Banana Ball.
1:27:301 hour, 27 minutes, 30 secondsHave you seen that? No.
1:27:321 hour, 27 minutes, 32 secondsLook up Banana Ball. So it's basically it's the biggest it's the biggest growing sport in the US. It's basically baseball on steroids.
1:27:421 hour, 27 minutes, 42 secondsUm, it's I guess it's more of an entertainment funpaced baseball game.
1:27:511 hour, 27 minutes, 51 secondsUm, so heading to a banana ball game, which should be a bit of fun.
1:27:591 hour, 27 minutes, 59 secondsUh, yeah, you'll see guys are doing 360 back flips before taking catches.
1:28:051 hour, 28 minutes, 5 secondsThere's rules that if the the tickets literally sell out in a second, like you can't get these tickets.
1:28:131 hour, 28 minutes, 13 secondsUm I don't know the exact rule, but I think there's a rule that like if someone in the crowd catches catches one of the balls, you then become a part of the team for the innings.
1:28:231 hour, 28 minutes, 23 secondsUm so it's uh I think a lot of people say that baseball goes for three odd hours and not much happens.
1:28:311 hour, 28 minutes, 31 secondsYeah. bit like a let's call this the T20 of cricket, the T20 of baseball action-packed
1:28:391 hour, 28 minutes, 39 secondsum funds. I'm heading I'm heading over to one of those games as well to see whatever the Chicago based team is. Yep.
1:28:461 hour, 28 minutes, 46 secondsMaybe invest into a team. Jonto, sorry. Invest into a team. Be an early adopter.
1:28:531 hour, 28 minutes, 53 secondsI I think this might be a too late scenario. This might be a uh this might be a Michael Jordan scenario in some people's eyes.
1:29:021 hour, 29 minutes, 2 secondsUm, yeah. No, so I'm really excited about that. Um, and as I said, it's just made me bring out some of my cars that I haven't looked at for a long time.
1:29:121 hour, 29 minutes, 12 secondsAnd I don't want to sound blas about it. Be like, "Oh, yeah.
1:29:161 hour, 29 minutes, 16 secondsI've still got this." Like, you know, I've literally traded, sold, bought
1:29:231 hour, 29 minutes, 23 secondsmillions of cards over the last seven years. Literally millions. How do you keep track of them all? Do you have a spreadsheet or do you I used to.
1:29:311 hour, 29 minutes, 31 secondsYeah, I used to. Um definitely have a spreadsheet for the repack that we're starting. Yeah.
1:29:371 hour, 29 minutes, 37 secondsUm I I was keeping a spreadsheet and then
1:29:441 hour, 29 minutes, 44 secondsyou just lose track of it and you're like, "Oh yeah, I'll add that in tomorrow." And then you forget about it and then you're like, "Oh, who did I buy that card off? I'll go look at how much
1:29:521 hour, 29 minutes, 52 secondsI paid for it." Um, there are a lot of cool cars. There are a lot of cards I found I had that I was like, probably should have sold
1:30:011 hour, 30 minutes, 1 secondthose a few years ago. Um, a lot of other cars have gone up. You know, it goes both ways. Yeah.
1:30:091 hour, 30 minutes, 9 secondsUm, but yeah, found a stash of Zions that I wish I sold.
1:30:131 hour, 30 minutes, 13 secondsFound a stash of uh silver prison PSA 10 Lucas that were trading at about 10 grand at one stage. I probably should have sold those.
1:30:221 hour, 30 minutes, 22 secondsYep. Probably should have sold the base Luca Prison PSA 10s, which I found about 30 of them, which were worth probably two, two and a half at one stage.
1:30:321 hour, 30 minutes, 32 secondsProbably should have sold those. That's a game. If you if we all knew what to buy and sell would be uh would be geniuses.
1:30:391 hour, 30 minutes, 39 secondsThat's right. It would be back to the future.
1:30:421 hour, 30 minutes, 42 secondsBut yeah, no, very very very excited for it.
1:30:461 hour, 30 minutes, 46 secondsum going with one of my best mates um who's more into AFL cards, but we're
1:30:521 hour, 30 minutes, 52 secondswe're making a trip of it. Um him and his business partner and
1:31:001 hour, 31 minutesyeah, first time I've been to the States in a long time. I used to go a lot for work and for for fun, but kids and kids sport has halted that a fair bit.
1:31:101 hour, 31 minutes, 10 secondsSo, um should be a fun week.
1:31:151 hour, 31 minutes, 15 secondsThank you so much for coming on tonight, man. It's been fantastic to hear all of your stories and all the plans you've got coming up. Really looking forward to
1:31:221 hour, 31 minutes, 22 secondscoming to your show and checking that out and love to have you back again sometime to talk more cards.
1:31:311 hour, 31 minutes, 31 secondsI'll be on sooner than last time. I haven't been holding you off, I promise.
1:31:361 hour, 31 minutes, 36 secondsI'm a pissy man sometimes. Um, it's totally fine, man. Thank you for coming on. I appreciate it. Thank you
1:31:421 hour, 31 minutes, 42 secondsfor having me. And um guys, tune in to all Russell's stuff. He um gets some
1:31:491 hour, 31 minutes, 49 secondsreally good good um guests on. Um covers different topics. I'm not just saying this, you know, others.
1:31:571 hour, 31 minutes, 57 secondsI appreciate it.
1:31:581 hour, 31 minutes, 58 secondsUm and um you know, you can learn a lot. You can hear different people's opinions. You can agree with them. You can disagree
1:32:051 hour, 32 minutes, 5 secondswith them. But um I love listening to your stuff. love listen to, you know, some of the other guys that do stuff in Australia. I think we need more of it in
1:32:131 hour, 32 minutes, 13 secondsAustralia. You know, there's a lot more of it in the States. Um but, um, everyone just needs to support each
1:32:191 hour, 32 minutes, 19 secondsother in this community. Um, less hate, more love. That's it.
1:32:261 hour, 32 minutes, 26 secondsThank you, man. Appreciate it.
1:32:291 hour, 32 minutes, 29 secondsIt's a shitty world. We don't need enemies. Yeah. This is the refuge. Definitely. Yeah.