Impact Without Limits

S4 E13: Business Stages: Pt. 2 Running Man

Dale and Brian Karmie / Adkins Media Co.

In this episode of Impact Without Limits, the Karmie brothers continue their Business Stages series with the ‘Running Man’ Stage.

A "Running Man" is typically a one-person operation where the business is synonymous with the owner's name, like “Joe the Plumber” or “Mary the Landscaper.” Though they might have helpers or part-time assistance, the business only functions when that owner is actively working. They often trade time for money, hold tight to their earnings, and avoid investing in scalable growth. This model allows for control, flexibility, and even high income, but it can also lead to exhaustion, burnout, and limited growth. 

Dale and Brian reflect on their own experience in this stage and share how many businesses — an estimated 85%, according to their unofficial-but-usually-accurate numbers — get stuck here. While there’s nothing wrong with being a ‘Running Man’, the key takeaway is knowing whether you're there by default or by choice, and being honest about whether it’s sustainable for the life and business you want to build.

Tune in to hear how to recognize this stage and decide what’s next for your business journey.


Episode Highlights: 

  • What is the ‘Running Man’ Stage?
  • Why do so many stay in this stage?
  • How to identify this stage.
  • Potential pitfalls of the ‘Running Man’ Stage.
  • Next Level Risk.


Links Mentioned in Episode/Find More on ForeverLawn:

This show has been produced by Adkins Media Co.