That Big CEO Energy

128 | The Invisible Wins: Tracking Progress When It Feels Like Nothing’s Working

Kallai Plummer Episode 128

Ever feel like you’re putting in the work but still asking yourself, “Why isn’t anything happening?” This episode is your reminder that just because success isn’t loud doesn’t mean it’s not happening.

Today, I am hitting it hard with the concept of invisible wins—the quiet, often-overlooked progress that’s actually moving your business forward. From setting up systems to building confidence, boundaries, and consistency, we’ll explore the 7 types of invisible wins that are just as important (if not more) than revenue.

You'll learn practical ways to track this behind-the-scenes growth using tools like journaling and monthly CEO debriefs, and I’ll challenge you to start recognizing and celebrating what’s actually working—even when it doesn’t show up on the dashboard.

This is the episode every entrepreneur needs when it feels like you’re shouting into the void. Spoiler: you’re not. You’re growing. And I’m here to prove it.


In this episode, you’ll learn:

  • Why it feels like nothing’s working (and why that’s not true)
  • The 7 most powerful types of invisible wins
  • Tools to help you track progress beyond sales and likes
  • A mindset shift around success, momentum, and what really matters
  • How to redefine your metrics and lead yourself through the slow seasons


Timestamps:

00:48 – What Are Invisible Wins?

02:14 – Why We Miss Them (Especially in Online Business Culture)

04:26 – Recognizing Progress That Doesn’t Feel “Big”

04:50 – Win #1: Systems and Automations

06:49 – Win #2: Clarity and Boundaries

08:43 – Win #3: Confidence and Resilience

10:24 – Win #4: Audience Growth (Without Virality)

11:51 – Win #5: Consistency Over Time

13:43 – Win #6: Mindset Shifts That Change Everything

18:07 – Win #7: Reputation and Relationships

19:46 – Tools: Journaling, CEO Debriefs & Asking Better Questions

22:52 – Final Challenge: Celebrate 3 Invisible Wins This Week


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