Mission And Core Five Framework

SPEAKER_02 0:00

Welcome to Proximity with Ken Jocelyn. I am Ken Jocelyn, your host, founder of GrowStack Drive, and everything we do here is driven by one mission. To help one million faith-based entrepreneurs become the best version of themselves in what we call our Core Five framework: faith, health, relationships, business, and finances. Here's the truth that most people miss. Your life does not move in the direction of your intentions, it moves in the direction of your proximity. Who you're near matters. Who you listen to matters. And the rooms that you choose to enter matter probably more than you know. This podcast is built on the principles from my book, The 14 Frequencies of Proximity, where I break down the internal frequencies you must develop to attract the right relationships, gain clarity, and step into the next level that God has for your life. You'll hear real conversations with faith-driven entrepreneurs, leaders, and high performers. Many of them voices from Create, the number one faith-based entrepreneur conference in America, that I host right here in Atlanta every single year in January. This isn't about hustle culture. This isn't motivation for the moment. This is about alignment, discipline, and becoming the person your future requires. If you're ready to grow in your Core Five framework and get closer to the people and environments that accelerate your growth, you're in the right place. Relationship with your team and your business and your relationship with finances. And I'm super excited today to announce my one of my closest friends and people on the planet, none other than Adora Evans from the Dining Diva Network, as one of the Dining Diva Network founders, uh Dining Diva TV Network. They're on a ton of different cable shows. I actually had the honor of coming out to Dallas summer before last and filming an episode with you guys. She's also part of the Think You Group Rich Foundation. She's an absolute, I mean, amazing human being, especially when it comes to connections. Adora, what's up, sis?

SPEAKER_01 2:08

Good to see you. Good to see you. And I love I love that intro because there isn't anyone that I'd be more grateful to have a friendship with. You just have the best heart. You stand for people and community in such a powerful way. And it's very nourishing, you know, it's very nourishing to get to be your friends. So thank you again.

SPEAKER_02 2:33

You know, when I first met you a few years ago, we met actually through a good friend of mine, Brent Gove, Dennis Waitley. Dennis did a small mastermind. I think there's like 20 of us there, 15, 20 of us, not very many. Um, and it was absolutely an unbelievable three days to be able to get to spend with Dennis. Take a minute and tell our audience a little more about who Adora is.

Monetizing Connection And The “Who”

SPEAKER_01 2:54

Yeah, so I am just like many people came into this world loving people, right? There are different personality types. So I can I remember my mom and dad saying that they were scared I was going to get kidnapped because I would run up to strangers and say, I love you. And I'm just a grown-up version of that. And through being around great people and, you know, great authors, like, you know, the author of Tipping Point, Malcolm Gladwell, who started talking about us connectors being a hub in humanity. I started learning to monetize connection, started learning the importance of connection and have spent a lot of years creating strategic alliances between very high-level people, mostly in the self-development space, because that's my heart. And because I feel like I've been raised by all these self-development people like you, like me, that took their time to put books together, give their life's work and wisdom, whether it was Dennis Whaitely or working with the Napoleon Hill Foundation, or like when we got together with Les Brown. But yeah, so over the years, my my career has had titles like producer, because what are producers? They're people who bring the resources, the talent, the money, the connections, whether it's in media together. And so there are a lot of different words for connectors, real estate agents, brokers, you know. And so I would say the hub of what I do is that same little girl loving people, but connecting, and who I've learned over time to use that skill set or that talent that God's given me, you know, to create, to create an impact and therefore an income. And that's something that's a moving target in our world, right? With AI and all these different things, we're learning about okay, where do we go next? And and just like you are a very talented connector, I'm a person that believes that it's always starts with who am I? Who's God calling me to be? And then the who's in our life are gonna be how we figure out what's next, whether it's who you're gonna marry, who's gonna marry you. Ken, little nod to your recent yes, hello. Uh hello, hello, everybody. Yeah, but whether it's personally, professionally, it's always gonna come down to who. We are not meant to do things alone. And if you want to up level your life in any area, it's going to come down to a connection.

The 14 Frequencies And Proxy Code

SPEAKER_02 5:42

And so it's always relationships. I'm actually working on my new book. I'd love to talk about this a little bit with you. Working on my new book, 14 Frequencies of Proximity. And we took our core five framework, which we teach here: faith, health, relationship, business, and finances. Obviously at Create, the conference we'll talk about a little bit, but create and all of our live events, we start with faith and we work our way through all those core five framework areas. And as I was doing this book, I realized that that core five framework really is it's also a framework for the five most important relationships that you have: your relationship with Jesus, your relationship health journey, your relationship with yourself, just relationships, which have relationships with others, your spouse, your children, your family, your friends, all of those things, community, your business, your relationship with your team, and then finances, your relationship with money. How do you handle money? And so on this podcast, we literally just rebranded this over the past month or two to proximity with Ken Jocelyn. And proximity is really cool. As we were studying from I've used this term proximity as a cheat code for years, and as we found out during the research for this book, there's a thing called a proxy code. So if you've ever used a key fob to open a door or a key card to open a door, there's what's called a 14-bit proxy code. So it's 14 frequencies that are in that key fob or that card that when they match the card reader or the key fob reader, it opens the door. You get to go into the next level of your life, the next room, if you will. And that's the same thing with relationships. Tell me, how did you how did when at the at what point did that you have that aha moment and go, holy cow, relationships really are the key because they are the key to everything? When did that when did that happen for you? Was it a one-time thing or did that happen over a period of time?

From Rock Bottom To Mentors In Books

SPEAKER_01 7:35

Yeah, it's over a period of time, but the first one to really point it out to me, and I this story comes back, but I was living in a boarded up home with no electricity, 18 years old, town scandal, small town, and I invested in instead of investing in my electricity, I invested in an herbalife distributor kit. I'm not in herbalife anymore, but shout out to everyone. And Jim Rohn, I met Jim Rohn on a Walkman radio, a cassette tape. And he sold me on this idea that we could change our lives just by setting our sail in a new direction. He said, We're in this metaphorical sailboat headed to a destination. You're gonna arrive. If you want to know where you're headed, look at your past choices, your family, and I'm like, oh no, nothing's looking good, nothing's looking good. And I'm literally in a boarded up home with no sheetrock, dim lights, you know, cluttered environment, thinking I screwed everything up with God, with with everybody at this point. And so it's not looking good. But then he said, if you want to just set your sale in a new direction, may take you longer, but you will eventually arrive. That was the first who I met, but then he sold me on the way you set your sale in a new direction, is you find mentors. And I was like, How am I gonna find any mentor right now? But then he said the library is full of them and it's full of people that exactly.

SPEAKER_02 9:13

Hang on just a minute. I want you to say that again, guys. Some people are like, Ken, I don't have the relationships you have. Adora, I don't have the relationships that you have, and I have amazing relationships. I literally have a text thread with five men that in any area of my life I need to hit, I can shoot that text to that group and I know I'm gonna get an answer. But what you just said is magic. Can you say that again?

Application Over Inspiration: First Wins

SPEAKER_01 9:36

Yeah, is that the library is full of them. It's powerful that you have people that have taken their life's best work and taken the time to put it in a book because they want to instill this wisdom, like what you're doing with your book right now. So I'm gonna catch those again. So 80, 85 books that year I read and I listened to so many audio programs. And I took in and applied things that I learned and I saw my communications start to shift. I had a one-time check of$8,000 and some change, um, which I'd never seen that much money in one place in my life at that time. And so it, you know, I felt like it was all gonna be like, yeah, and it was not. It was more like boom, boom, boom, boom, the stock market on the rise is what I what I call it. But that was the first time I started to really value at least the relationships there. And then I went through another period of time where I was so busy working, working, working on myself, and all my core relationships were people I was pouring into, right? Not people that were because I thought I needed to go get myself together and I was so busy trying to become this attractive character. But the thing is, as soon as you land one place, you see the next place. And that either means, okay, I've even if you got all the money you wanted to get, you see the place of I want more meaningful relationships, or I wish I had a better body, or I want to, I want to feel God in my life more, right? There's always you land at one place, you see the next place. So you're never not only are you never there, but actually what'll get you there faster is being with people because of that transference. And I have a little, a little example, Ken, so you know this, but I have an adopted dog who's from the shelter, and he I used to say must have a kangaroo in his DNA because that dog is a high jump jumping, could be in the circus, hunting, herding. He was meant for more than now we have a yard, but the town home that I had in the little yard when I first got him. So I quickly learned this dog needs a bigger yard and he needs a companion. And so I got him. We went and got a mini schnauzer as a little puppy, little tiny puppy. But because she grew up with him, do you know she is probably one of the highest jumping mini schnauzers I have ever seen? Because what? Because proximity and behavior and being in an environment has trained her and elevated her to behave like a different, like a circus dog. I don't know if they're really meant to be circus dogs, but we're the same. And you see it when you have kids, you know, we see it in our own lives, but you just watch your kid and especially middle school, high school, they start talking a certain way, they start dressing a certain way, they start, and it is all a reflection of who they're surrounding themselves with. And we as adults are exactly the same. You get in a room with the right people, stuff that used to feel like Chinese, like you were just looking at your ads, your ROI, your go high level. All that didn't happen overnight. You got in a room with people who showed you this is what it takes to create, create at the highest level. And now you've got a language that you didn't have before. The same thing that happens, whether it's a financial language, a spiritual language, a health and wellness language, like you introduced me to Josh Porter. Now my second wind of evening, you know, energy is back because I'm a client of Josh's, right? But how did that happen? I got in a room with you, I went to an event, I heard Josh, I heard what Josh was doing for you, I got a cheat code, I got a relationship shortcut. And that only happens when you're actually in relationship with. Yes, it is because you think work harder. I gotta do better, I gotta work on me. But it is the it is the way.

SPEAKER_02 14:51

What do you let me ask you a question? Like it in that, I I love that because that's massive. You know, when I in my planner I created, there's a quote on the bottom right-hand corner that says, get in rooms with people who think bigger than you. What when was the first time? Was it a Jim Rohn cassette? Was it was it a live event? Was it a one-on-one? When you heard somebody and you went, because I love what you said. You said, not only did I listen, but I applied it. I took action. I executed on the information that I had and understood it's just about me becoming 1% better today. But give me an give me, give our audience an idea of a relationship or a moment where you got some information, applied that to your life and the transformation that it helped you experience.

Daily Mindset, Prayer, And Movement

SPEAKER_01 15:37

Well, I mean, again, I'm gonna start with a book because I went into a lot of rooms and I applied massively ignorance on fire, sometimes too many things at one time, right? But it was still better than no thing at one time because that little 1% made a difference. So whether it was, you know, meeting the woman who sold me the Herbalife kit and following what she said to go share a story and you know, create a business check, or it was working with, I'll give you, I remember Dennis right before Dennis came into my life, there was someone that I watched go from zero to a very successful construction support company in Dallas. And it was at the same time that I was praying for mentors, and I didn't have a lot of access to real life mentors, but I was reading a lot of books and things, and so I prayed. You know, I wanted to interview successful people like Napoleon Hill did, and I thought it worked out for him, but I wanted that and I wanted to be paid for it, even though he wasn't paid. So no one knew that I was saying that, but there was a desperate prayer in my heart for change. It was desperate at that time. I mean, I'm talking 23, feeling like I don't know. Sometimes you feel like you're paddling, paddling, paddling just to stay, you know, above water. And I also felt really alone at that time, right? It's a good metaphor, you know what I'm talking about. And and I I was really just like a desperate prayer in that moment. And while today I I try not to have a lot of desperate prayers, I try to have declarative prayers. I was at a desperate prayer there. And so I prayed this and affirmed it out loud after I read Think and Grow Rich. And then this person called me and said, he didn't know what I was praying, didn't even know, and said, I have a job that gave me a great skill set. They're hiring right now. I can get you the interview. You're gonna have to pass all the psychology tests, but I really think it would be great for you. And I was just, yes, I saw him do this so that I didn't really care. It was like a lifeline. You know, give me a lifeline. So I went and got an Ann Taylor suit, you know, tried to put my makeup on to look older and mature and very like professional. And I passed the psychology test, and the job ended up being sitting in a cubicle calling CEOs that were revenuing 10 million or more all day. And the sales process or the enrollment process was an interview, and so that job was for Pat Summerall Productions on the and I became a producer for Pat Summerall Productions on the Discovery Channel. My name ran in the credits, so here I am. What was a big deal because here I am. I was working in a nightclub just months before and had this desperate prayer, had one person that threw me a little lifeline. I took action on it, no questions asked. I didn't even know that the job was the exact thing I was praying for.

SPEAKER_02 19:10

How much doubt did you have in that process? Like, how many times did you go, is this real? God, is this really you? Is this really what I'm supposed to do? Do I have what it takes to do this? Can I make this happen? Like, how much of that happened in your in your mind in this process? Even though you took action and you executed on what God put in front of you, how much of that stuff still went on in your mind?

Calendar Design And Color-Coded Focus

SPEAKER_01 19:32

You know, it definitely came at some point, but I want to tell you like there was such brokenness before that every moment, it may make me a little teary, but every moment felt like this is God's grace. Like, I can't believe this is happening. And and I was just more like, I will be coachable. Even in there, I looked for who is the top mentor that because we could choose ourselves. Senior producer. And I would go hunt that person down and ask them, you know, help me, mentor me. I knocked every day. And that guy was burnt out because the turnover rate was really high there. But I knocked every day. Tell me, tell me what to do. And whatever, when he finally gave me something to do, I did it. But there now, now I mean, I when I think back to that, I think more of like, I can't believe in faith and grace and coachability and like believing more in everybody else's ability. And if I just copy exactly that was in the day where they said, if your mentor eats Wheaties, you eat Wheaties. You know, if your mentor wears blue socks. So I was, I was in that. But now let me say, at that time I also rode a bus to work every day. And I would get there an hour early. And the whole time I would have to visualize, you know, myself as a producer for Pat Summerall and imagining like not the girl who was living in the apartment, working in the club a few, you know, months before. I would, and it took that because I didn't wake up feeling confident and God's grace is all over this. That was my way of getting ahead of it and kind of setting a tone and getting grabbing my mind and like getting into an emotional state. And if I ever got, I never got there late because if I got there late, I would not show up to perform because the identity that was full of doubt, you know, would have been the one. I had to really like condition my mind for success. And then I would bring out all the things.

SPEAKER_02 21:45

Let me ask you this. What were some of the things you did to condition your mind? Like, what were some of the things when you had those? Because we, I mean, we're six years into building this. We'll have a thousand to twelve hundred people at Create this year. I still have moments like that almost every day where I'm like, dude, you don't have what it takes to do this. Yeah, like God's called God, God wants this thing to be way bigger than what you can do. Like, what are some of the things you do or did and then still do today, Adora? Yeah, well, this help battle those, those, that that self-negative talk, and and oh, you can't, you ain't not enough. You don't have you're not skilled enough, you're not gifted enough. How do you battle that now?

SPEAKER_01 22:22

I'm so glad that you're bringing that up because it's so true. It's not something that just goes away, especially when you're playing big games and when there's uncertainty and there's unknown, right? It's giving me chills. We because I know you're walking through it and you wake up with it. Sometimes it wakes you up and you're like, you wake up a certain way. And then I've got to go right to I grab my coffee and start saying my prayers. And if it's really shaky, I start declaring, maybe even praying in tongues for me, because then I don't have to rely on my mind. And then right into the gym, even before my, you know, prayer, like serious prayer time. And that's for me because that adrenaline is moving and I need to get into activity. And now my behavior is reminding me I'm strong, I'm in movement, I'm in action. But while I'm at that gym, I'm listening to either worship or prayers that I've already recorded or some book that is like, you know, and by the time that workout is done, I'm already in a in a better state to an extent because I'm not just frozen with these, you know, doubts and the counsel, you know, the attack that happened that's half self-inflicted. And then some would say it's a spiritual warfare, you know, some would say it's, you know, what the enemy and whether the enemy has already planted those seeds and just has you on autopilot, or whether it's a fresh, you know, it's a fresh thing. I tend to not focus so much on that and put my eyes on God and like where are you taking me? But it's that and then it's action. You need to get like, and I know you know this too, already having things scheduled has pulled me out before because maybe sometimes I get through all of that and I'm still like one thought can grab your like your stomach feels like it's gonna drop, like it's dropped, and and you're trying to, and so then maybe I'm using another tool of EFT tapping, right? But but having things scheduled, whether it's an enrollment call, whether it's a call with team where you're looking at your numbers, whether it's something that moves that needle forward in order to like it because now you're in action and you've got people around you and you're moving. And so momentum again is on the other side. And every now and then I have my wild cards like you can, which are my best friends, that'll talk me, that'll talk me, remind me like you are.

SPEAKER_02 25:04

We all we all need those things. I mean, I remember this, you know, this past summer, I had$81,000 in two contracts walk out the door in about a 24-hour period. And I text Troy Hoffman. It was Sunday night at like 9 30, and I'm laying in bed sweating, going, holy cow, what am I gonna do? How am I? And I literally text Troy, I said, hey dude, not complaining, but just wanted you to know this happened. I lost$81,000 in contracts over the past like 24 to 36 hours. And about I don't know, two minutes later, a text comes back from Troy and goes, Okay, period, where are you gonna make that$81,000 up at? Question mark. And I was like, Okay, yeah, he's right. I texted back, said thanks, bro, rolled over, went to sleep, got up the next morning. I want to go back to something you said just no longer.

SPEAKER_01 25:53

Before you do, I want to say something to that, because that right there is the power of the relationships. Because you could have sent that text to someone else and they would have been crying, afraid, worried, went with you.

SPEAKER_02 26:08

This was this is what this is and this is where I was gonna go with this question. Yes, how do you know? Because I I I mean, I now I know like I've gotten different men that I can go to for certain things that I know if something like that happens, I know Troy is super even kill, never gets too excited, never gets too down. He's seen it all, he's experienced it all. So if I have an issue, I can run it by him. I'm going to get an answer that is laced and covered with wisdom, which is exactly what I got. But how do you determine who the right people are in your life? Like the people that you're close to. How do you determine that?

Revenue, Ads, And Owning Your Metrics

SPEAKER_01 26:50

Yeah, that's so good. Well, there's one right there, especially for high pressure scenarios, someone that is not that definitely has experience, but you see, even when they show up in life, they're not so dramatic when something happens that the whole world is falling, and they're not so they are steady. And now I'm gonna take this to something personal and back to what you're saying. I when I'm going through things, Ken, there are very like hard, hard, hard things. There are very few people that I will tell that I'm going through and ask for prayer because I feel even who prays for me, if they're praying out of fear and scarcity and desperation, and I don't want that energy out there, right? So I have one friend in particular that I can tell everything and anything because she holds it high. So even like I remember once one of my dogs could let herself out. This was before Champ and Lulu. She could let herself out the front door until I figured out a way and just be roaming the neighborhood. And I got a call, and I was about the first time I got a call, I was about an hour away and I was nervous for her. But I called my friend Maza, who I knew when she would pray, she would pray seeing me smiling, already petting my dog inside of the house, seeing it done, not flipping out, like, oh my gosh, you know, steady. So when I'm all over, she's steady and can hold a vision of it is well, like it's all gonna work out, right? And so same thing, whether you're talking to someone about your relationship, you know who's gonna start bashing your partner and start, you know, and you know who's gonna hold them high and hold you high and give grace and mercy to both sides, and the relationship to those both parties is not impacted, and that's not everybody.

SPEAKER_02 29:02

They're gonna speak truth to you, and the truth that you actually need to be able to move forward because they care about you and they care about you becoming the best version of yourself.

SPEAKER_01 29:15

That's right.

SPEAKER_02 29:16

You you mentioned something you mentioned something else just a minute ago. I want to touch on this. You said you have something on your calendar. One of the things I talk about is if you need an alarm clock to get out of bed, your goals aren't big enough. And and not only that, but like you need something that drives you out of bed every day. But you also need, like, before I go to bed at night, my day the next day is planned. I already know exactly what I'm doing. Every minute's accounted for. Like when I get up in the morning, my gym clothes are laid out in my chair, my pre-workouts mixed and in the refrigerator, my peptides are ready for me to take my little shots and my supplements are sitting on everything's ready to go. So when I wake up in the morning, it's not a hmm. I wonder if I feel like going to the gym today.

SPEAKER_01 29:59

Yeah.

SPEAKER_02 29:59

It's already done. I settled it before I went to bed the night before. Talk about the importance of pre-planning, talk about the importance of really stewarding because time's the only thing we can't earn or get back.

SPEAKER_01 30:14

Oh, it's so good. So true. And I think people are designed differently too. Like it, I want to speak male, female, different brains. Like for me, some men that I know before they go to bed, it's one of the last things they do is look at their schedule. Do you do it right before you go to bed, Ken?

SPEAKER_02 30:34

Oh, yeah. Oh, yeah. Every time I'm literally laying there and I'm going, okay, what do I have? It's in the last hour to two hours before I go to bed. I look and go, what do I have tomorrow? I look and then literally, I take, literally, I take my planner and I and I finish filling it out for what I have the next day.

SPEAKER_01 30:51

Okay. So see, that calms you, it anchors you, it gets you ready for the day. Guess what that does to me? If I look at my schedule one hour to two hours before I go to bed, it opens all my energy and resources. And I'm already on that day. And it actually will make to where I can't sleep. I feel anxious. And so knowing how you're designed and even knowing how your partner's design, because a husband may or a partner may think he's being so kind to the woman and like, hey, honey, and supporting because that's what supports him. But if it does the opposite to her, that's gonna wring her nervous system, right?

SPEAKER_02 31:35

So it's really good.

SPEAKER_01 31:36

So for me personally, I do that when I'm wrapping up my day for the day before I'm moving into mom mode. And I may do a quick look, you know, again before I'm really winding down, but I definitely don't look at that stuff last part of the day. But I've already got it prepared. I also do blocks. I don't know if you do blocks where hundred bounds. Yeah, like you have creation days, days that you're doing a bunch of media Thursday and Friday from one to four.

SPEAKER_02 32:11

Like that, those are my three hours on those two days where I record my podcast or I have guests on Thursday and Friday from one to four. And that's the only times I do those specific things.

Creator Schedules And Focus Blocks

SPEAKER_01 32:22

Yeah, I love that. So the person who brought it to my attention the most was Ben Hardy and Dan Sullivan, and they were talking about the creator schedule, and that when you think of a creator that like an artist or an athlete, they have certain days they need to be peak and ready to perform, stage ready, game ready. And then there are days that they're preparing, they're recovering, they're analyzing former games. And so if we start to design our schedules as creators, those who are, you know, creating and we're all designed as creators. And I know you draw a lot of entrepreneurs, then we can start to block even okay, these are my days that are, you know, analyzing, strategizing, you know, going and now that's that day. And this is my peak day. This is where I'm performing. I'm gonna be on, I'm gonna be holding energy, I'm doing, you know, and so for everybody it's a little different, but it's been very helpful for me to block things like that, you know, when I need to create something or think strategically that those aren't the same days that I'm breaking it up with meetings all day, right? And I learned from you, I love your calendar when you were on one of our things. I love your making green the revenue.

SPEAKER_02 33:53

Yeah, I have four, I have four color codes: blue, green, yellow, red. Blue is my personal time. So when I'm up in the morning doing my quiet time, gym, podcast, therapy with my therapist, um, anything that's leadership development for me or growing me is blue. Green is revenue, it's where I'm going after money. Yellow is where I work on my business, not in my business. And there should be an hour to an hour and a half almost every day of yellow time. Like you've got to be creating and inventing the future. Green, yellow, red. Red is where I spend time with people that I love. And that's one of the first things that goes on my calendar.

SPEAKER_01 34:28

Like, and how do you break those up? So let's talk about green because I remember that was very valuable. And you've got a lot of seasoned entrepreneurs, but as you start getting momentum, there are times when you know we get more into strategy or the latest marketing or shining, and before you know it, your green focus is down or your yellow focus is down, right? And so it was a game changer going, oh, yeah, I need to have when everybody wants me on meetings and hosting things. How many of these are green? And do I have enough green on the, you know, on my revenue.

SPEAKER_02 35:05

I mean, revenue, your cash flow is the lifeblood of every business. And people don't understand like your cash flow when you're in a when you're in a startup, we're almost six years old, when you're still startup. I mean, when you're in a startup and we're seven figures plus in revenue, when you're in a startup, it's like people think when you tell people, oh, we did 1.18 million last year, like, oh my God, that's a yeah, but you have no idea what my expenses are. Like as they grow, so you have to always be on the lookout. Okay, what's our blood pressure, which is our revenue? Like, what's our cash flow? Because that is, because that cash flow drops, man, the whole thing stops. You have to have a good idea, especially like for create this year. Man, we have a we have a we have a dashboard. General mission tickets, executive tickets, CEO tickets, how many we've sold, how many we have left to sell, how many days do we have, how many tickets do we have to move each day? You hopped on a Zoom call earlier, and I literally was on a phone call with my AI agent people and my Facebook marketing, my ads guys, have asking questions about hey, this ticket should have been on our on our Facebook, our spreadsheet showing me my ROI. This one didn't make it. Why didn't it? How come this isn't automated? What's the and I'm asking questions of these guys so I can track those numbers well because I I probably spent 300 grand on Facebook ads and marketing agencies. Everybody can, hey, we can do this for you. No, you can't. Everybody's promised me what they can do, and nobody, not one, not one marketing, it is a it is the black hole of doing what we do, is those marketing agencies that say they can do. I just haven't had anybody really do it until I stepped in and said, I'm gonna learn how to do this. And I got that. I got that from Alex Ormozy. He said, I'm gonna learn how do my ads run. Instead of just trusting people, I want to learn. So I'm you saw me deep diving in spreadsheets, Facebook ads manager, go high level, like all the stuff earlier with my team. I have an understanding of how that works because that revenue, that green time on my calendar is it is the most important thing on my calendar.

SPEAKER_01 37:18

Yeah, it's huge. I mean, I'm even thinking about my time in network marketing. As soon as a leader starts growing, then they want to have you go do more trainings. And when you see the leader take their own foot off of personally recruiting, or then the money will go down, even though activity went up, right? They're doing all this activity. So I love your color coding. And I also love that being, you know, being as leaders, we've got to be tuned into that. And it can be easy to be moved away as you're scaling and growing because you're having all these conversations and you know, all of this training and all, but someone has to be paying attention to that, and you are the main one accountable to that, even though we want to it is, you know, ideally, as you grow, you have different team members that understand and drive it, but it's a it's a big deal, and it's it's a lesson for visionary leaders, for me.

Be Still: Practices For Hearing God

SPEAKER_02 38:22

It is something else. Yeah, um, last thing I want to ask you at Create, that all of our masterminds, we do what we call 4610 moments, which come from Psalms 4610. Be still and know that I am God. And the purpose I do this for is because I really believe that as faith-based entrepreneurs, more than anything else, we need a clear vision from God. Talk to me, and what is what is being still for a Dora Evans look like?

SPEAKER_01 38:53

That's so good. That is so good. It's usually the mornings when no one is, you know, I haven't checked my messages yet, no one is up yet, it's alone time, or it is after a time of productivity, but I've made space for maybe it's a walk in nature or paddle boarding, or I just for me, dance, it sounds maybe odd to some people, but whenever I dance and move my body and really like pay attention to like feel the music, then there's a space of clarity that comes after that's really still for me at different times. Worship is another place where it's after for me, it's usually either already in a quiet time, like the morning, or it's when I've I'm very physical, obviously, right? I said dance, paddleboarding, worship is a lot of emoting, right? So it's It's a time of movement and release of energy that then brings a quiet opening where I can hear and receive. And it's usually as much as I would love, and maybe Pastor Kin calling back to Pastor Kin, you know, as much as I would love to force my stillness, I will say there are times that I've sat and nothing is coming. It feels like nothing is coming. I'm just sitting and I hear the air conditioner or I hear, you know, and I'm trying to hear. And there's still a trying and a force that isn't really stillness in that. So the stillness for me, I do my best to create a life that creates openings for that. But it it often feels like in these in-between moments after that do require open space, which means I'm not listening to something, I'm not pushing something, I'm not writing something, I'm not, you know, it's in a space like my heart is clear now, or the noise is clear because I've worshiped or I've moved or and I've made space and I'm not immediately filling that space with activity or drive or declaration or you know what I'm saying?

SPEAKER_02 41:24

Oh, yeah. I, you know, I had because for me, especially when I pastored, you know, I'm in the, I'm in the, you know, you're always having to get ready for Sunday and a new message, a new 35, 40 minute message every week. I would go into my auditorium and I just turned the lights out. I have a couple of the LEDs on, but I'd go in, I'd crank some mute worship music up for a couple hours. And one of the things that my pastor and my mentor, Sean Lovejoy, told me, gosh, 15 years ago, was I would be like, I would take my phone, and if I had an idea, I'd put it in my notes section of my phone. But then you see your email, then you see your text, then you see, and you're you're in trouble. And Sean said, this is exactly what he told me. He goes, pick up a connection card out of the back of one of the seats and a pen. And when you have an idea or thought, just pull it out of your pocket, write it down, put it back in your pocket, and move on. And just go on to whatever the thing is that you're you're praying for or trying to listen to. And it's a it's a gift. It it it's it is a let me say this, it's a learned gift to be able to be still, which is why, man, every every you know, every create every year, we do it all throughout the two and a half days through a mastermind. We do it all throughout the two and a half days at those that we do every quarter. We get together at a live event, whether it be 75 people up to twelve hundred, you know, because that that being still part is so important.

SPEAKER_01 42:45

And that's everything, actually.

SPEAKER_02 42:48

Yeah, I just it's it it is, it's it should be the foundation of everything we do, which is why faith is the first of the core five areas. Yeah, because being still is the most important thing for us to do.

SPEAKER_01 43:00

It really is, because there are so many ways we can take action, but it's about that aligned for you, God spoken into your life. You know, I was thinking about something the other day and the way that men receive versus women, and you know, male and female were made in the image of God, and we're that. So, what is as a female that reflection? And I was thinking about birth specifically, Ken, right? Like seed pled planting is one thing. You you plan it, you know when you're doing it, you know, it's like all of all of that, it's very intentional, but birthing still happens in its own time, right? It's like there is a certain timeline and maybe a general timeline that we're you know counting on, but when it happens, there is an is there's a mystery about it, there's an inkling about it, there's its own time. And when you force it ahead of its time, now we're talking cesareans and planned things, and that's more like, you know, but when it's in tune and aligned and it happens from within, it happens a little more mysteriously, it is led in a more intuitive way. And I think both pieces are part of that whole puzzle of how things happen, whether we're birthing an idea, something I love. Wayne Dyer used to say, anything inspired, the word is in spirit. So when you think of a spirit being born into physical reality, it's a similar thing of something inspired, create seven years ago, eight years ago, was in spirit. And now it has been birthed through the seeds planted, the actions, all of that into physical reality. And some of the things that are birthed are still in a bit of that kind of mystery, right? It it happens above and beyond what you expect in timing that's a little different than what you expect sometimes.

SPEAKER_02 45:17

Isn't the timing almost always different than what we expect them?

SPEAKER_01 45:21

Right. And I think stillness and receiving from God is similar. And being humans is in this reality, is like they're all the very intentional things that we do. And I call those not everybody likes saying masculine or feminine, but those are the more masculine reflections of, you know, here's how we're gonna do things. And then there's the feminine, the mystery, the, you know, how they unfold and that still small voice and the intuitive inklings and the unexpected connections, all that to me is reflection of the feminine, and we need both.

SPEAKER_02 46:00

No, I love that. It's so good, so good, so good. Thank you for our time today.

SPEAKER_01 46:04

Thank you.

SPEAKER_02 46:05

It's always, it's always amazing. Last thoughts for our audience. So let me ask you, let me ask you this why somebody listened to this podcast, why should they be at Create?

Why Create Conference Changes Trajectories

SPEAKER_01 46:14

Oh my gosh, I would not miss it. I would not miss it. I can tell you that it wasn't, you know, just being in space with you. I remember being in right after I went through something hard and I went to one of your events, and I remember the men left the room for a part, and the women, you know, were in a room, and I could feel we could feel the men entering back into the room because of the way they entered and where you had just been, which was with Jake and Holy Spirit led, and the women had been leading in our own way. And I'm giving that example because the same thing happens in create when something is given to God first, and it is faith first, and all the other key areas that we've been called to usher and take care of in our lives. There is an atmosphere that is charged in a different way. So it's charged in a different way, and then you bring to that room people like yourself, like Les Brown, like John Maxwell, like all the amazing leaders that you've brought together that have taken care of their lives and their communities at a very high level. So all the things we talked about unlocking and needing access to, and you put them in that environment that is charged first with the Holy Spirit being given free reign to do what God wants to do in the hearts and in the people. And then you bring that caliber people and the people that are drawn there. It is an atmosphere that is meant for unleashing, unlocking, releasing miracles, connection, and it's so nurturing and also, you know, expansive, elevating. It's gonna, and it's January. Like, why would you miss that? You know, you want to be there.

SPEAKER_02 48:19

It's gonna be amazing. You'll be with us, Les Brown, Les will be with us, Horse Schultz, co-founder and former CEO of Ritz Carlton, Gary Brecca, uh, Jake and Nikki Hamilton, Troy Hoffman's gonna be there. Eddie Wilson, my buddy, that is oversees Aspire Business Conference, largest business conference in America. Um, Eddie's gonna be there, Michael McDonald, who does Invest Fest here in Atlanta and Earn Your Leisure. I mean, we have 31 speakers. It is an unbelievable lineup. A lot of mainstays, a lot of breakouts. We literally, for two and a half to two and a half, two to two and a half days, depending on ticket level, will hit those core five areas of faith, health, relationship, business, and finances. And we really are on a mission, a mandate to see a million faith-based entrepreneurs have their lives transformed in the next five years.

SPEAKER_01 49:06

And I'm I just want to give one more, just one more, because just like you came to Dennis Whaitley's mastermind that I was putting on with Frank Gove, right? You and I created a relationship there, a small event.

SPEAKER_00 49:19

Yep.

SPEAKER_01 49:20

And from that event, we've done many things together. I've done some weird things. You filmed in an episode with us. Now I'm getting to be with you here. We've helped each other through relational things. Our kids have spent time together and love each other completely unanticipated out of all the people that were there. That this would become such a significant friendship, relationship that continues to give back wave on wave, right? I went to your event, Josh Porter and I have each done business together back and forth now, right? We ended up doing an episode with him. He's, you know, I'm a client, have referred other people to him. When you get in a room like that, it's not just what's going to happen in your heart that we like you don't know what God has for you there until you get there, but you're going to leave with relationships that if you choose, even if it's one to five, will absolutely alter the trajectory of your life and experiences and your business. So there are very few environments that bring all of that together, if any. And and so definitely it you want to get there, and and it's a great way, January to set up the whole year 2022.

SPEAKER_02 50:41

Well, girl, I love you.

SPEAKER_00 50:42

Love you too.

SPEAKER_02 50:44

I can't wait to see you just in like five weeks. We'll be together, we'll be together in five weeks. I'm super excited about the the conference. It's it's gonna be it is going to be a transformative weekend for everybody involved.

SPEAKER_01 50:56

And thank you for all that you do and all that you put yourself through to bring this together.

SPEAKER_02 51:04

People are like, hey, I want to do live events. I'm like, no, you don't. No, you don't like literally, you have no idea. To be able to pull these things off in the in the time. I just know the transformation that I get to see every single time we do a conference and just the growth and the and the the life change and the marriages and the businesses and the financial things and the relationships, God restores and renews is the health journeys of a ton of people. It's just absolutely transformative weekend. And I'm excited that I'm excited you're gonna be good to be a part of it with us this time.

SPEAKER_01 51:40

Me too. Awesome.

Closing Invites And Next Steps

SPEAKER_02 51:41

All right, I love you, girl. Guys, thank you so much for joining us for another episode of Proximity with Ken Jocelyn. Super excited. Listen, if you don't have a ticket to create, growstackdrive.com forward slash create, grow stackdrive.com forward slash create. You can use the code word Gary, short for Gary Brecka, and you'll get 50% off because I believe the tickets go to full price when this episode's gonna be dropped the first week of January. But look forward to seeing you then. See you next week on proximity. Thanks for listening. And if today's episode challenged you or gave you clarity, remember this. You didn't become the best version of yourself by accident. You became it through alignment and proximity. When your faith, health, relationships, business, and finances are aligned, everything changes. That's the heartbeat of Grow Stack Drive and the experience we build every year at Create, the number one faith-based entrepreneur conference in America. So if you're serious about becoming the best version of yourself and growing alongside other faith-driven entrepreneurs, I want to invite you to take your next step. You go to GrowStackDrive.com forward slash free and join our free GSD community. You'll get access to leadership content, conversations, and proximity designed to help you align with your Core Fi framework and grow with intention. And if this episode brought you value, I'd love to have you subscribe, leave a review, or share it with someone you leave. Remember, great leaders want something for people, not from people. This is Proximity with Ken Dotson out.