In this episode, Justin sits down with Tarvette, a dual-certified family and psychiatric nurse practitioner who’s in the early stages of building her own practice.

After nearly a year of slow growth, she’s now making a major shift, cutting back to part-time employment, investing in a physical location, and going all-in on scaling her business. But like many new practice owners, she’s facing challenges with traction, marketing, and confidence in her next steps. Justin breaks down what’s likely holding her back, how transitioning from telemedicine to a brick-and-mortar clinic changes the game, and what she should be focusing on to actually grow.

If you’re in that phase where your practice exists but isn’t gaining momentum, this episode will help you understand what to fix, and where to focus next.