Award-Winning Neo: Global New Construction Sales Platform-177

Anewgo of New Home Sales

Anewgo of New Home Sales
Award-Winning Neo: Global New Construction Sales Platform-177
Feb 24, 2026 Episode 177
Anya Chrisanthon

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Neo (New Estate Only) is now an award-winning platform - recently recognized with a GIA Gold Award at The Nationals. In this episode, Anya Chrisanthon sits down with Paulo Bethencourt Neto (President of Neo) to break down how Neo helps builders and developers keep new-construction information accurate, consistent, and instantly shareable across agents, buyers, and international investors.

If you’re a builder trying to sell more homes (especially in a tight market), this conversation is a masterclass in international demand, agent-enabled growth, and AI-ready infrastructure.

We cover:

  • Why international buyers “buy assets” (and what they need to feel confident purchasing)
  • The biggest disconnect builders have with the agent experience (and what to fix first)
  • Why “3% isn’t a commission - it’s marketing” (and when that mindset matters)
  • A smarter approach to commissions: tiered/loyalty models that reward true producers
  • What “AI-ready” actually means in 2026: multilingual, connected systems + adaptive platforms
  • The case for using international demand to diversify risk and stabilize sales cycles

Learn more about Neo: