Build Your SEO Content Strategy W/ Speaking Coach Laurie-Ann Murabito

Simple and Smart SEO: A podcast for Etsy sellers who want to expand to Shopify!

Simple and Smart SEO: A podcast for Etsy sellers who want to expand to Shopify!
Build Your SEO Content Strategy W/ Speaking Coach Laurie-Ann Murabito
Nov 09, 2022 Season 1 Episode 24
Crystal Waddell, Brittany Herzberg, Laurie-Ann Murabito

Welcome to the Simple and Smart SEO Show!
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What's in our 24th Episode with Public Speaking Expert and Coach Laurie-Ann Murabito?

1. SEO is important for everyone, not just big companies.

  • Get permission to reuse content by getting testimonials from those you speak with or for, which also helps with SEO strategy.
  • Repurposing speaking content into blog posts or audio/visual content builds SEO on your website.

2. Public speaking is so much more than stages and Zoom calls.

  • Laurie described three types of speakers: motivating, professor,  and marketer.
  • The opening of a presentation needs to grab people's attention and give them a reason to put their phones down.
  • The "meat of your presentation" should be three tips or ideas, supported by data and stories.

3. On-page SEO and off-page SEO are powerful way to build reputation management and saturate the search engin

Text me your questions or comments!

Hey, Shopify store owners! (Especially if you're selling on Etsy, too!)

Here's a quick question: Are people actually finding your products on Google?

If SEO feels confusing, overwhelming, or like something you'll "get to later", this is for you.

I'm hosting a free, seven day Shopify SEO challenge that breaks it down into simple, doable steps.

No tech headaches, no fluff. Join us at

 Hey, Shopify store owners! (Especially if you're selling on Etsy, too!)

Here's a quick question: Are people actually finding your products on Google?

If SEO feels confusing, overwhelming, or like something you'll "get to later", this is for you.

I'm hosting a free, seven day Shopify SEO challenge that breaks it down into simple, doable steps.

No tech headaches, no fluff. Join us at aise

 Hey, Shopify store owners! (Especially if you're selling on Etsy, too!)

Here's a quick question: Are people actually finding your products on Google?

If SEO feels confusing, overwhelming, or like something you'll "get to later", this is for you.

I'm hosting a free, seven day Shopify SEO challenge that breaks it down into simple, doable steps.

No tech headaches, no fluff. Join us at

Support the show

Book a Shopify Store Strategy Call With Crystal!

Want to follow up on what you've heard? Search the podcast!

AFFILIATE LINKS:
Start your Shopify Store!
Get SurferSEO!

Metricool (to be everywhere online, you NEED a social media scheduler!)

Grid and Pixel


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