Media Masters
Extended one-to-one interviews with the key people in the industry. Find out their tips for career success, and peek behind-the-scenes at their workplace. Candid, thoughtful and reflective - a chance to share the insight of those at the very top of their game. Presented by Paul Blanchard.
Media Masters
Media Masters - Tim Harford
Tim Harford OBE is an economist, writer and broadcaster. A Financial Times senior columnist, presenter of BBC Radio 4’s ‘More or Less,’ TedX speaker and honorary fellow of the Royal Statistical Society, he was awarded an OBE in 2019 for services to improving economic understanding. His best-selling book ‘The Undercover Economist’ enlightened millions of readers about the economic principles powering everyday life. In this in-depth interview, Tim discusses his mission to encourage people to have a positive and “healthy scepticism” towards statistics and data, as the best way to tackle fake news and widespread misinformation; shares his motivation for writing his latest book where he tempts his readers to share his love of statistics; and argues that the UK government needs to “get its priorities right on research” - with more money currently being spent on measuring sport than on crime…