New Media for Water Communications

Clean Water Works

Clean Water Works
New Media for Water Communications
Oct 29, 2024 Season 3 Episode 2
Northeast Ohio Regional Sewer District

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Ever wondered how a podcast about sewers came to be? In this episode, roles are reversed, with our Public Information Specialist Jess Shutty interviewing pod hosts Donna Friedman and Mike Uva on the evolution of Clean Water Works from its early print format to the dynamic podcast it is today.

Clean Water Works has become a venue for showcasing the Sewer District and making water-related topics accessible to a wider audience. Balancing technical expertise with public communication is key, and our conversation with Communications Manager John Gonzalez reveals how creativity and empathy shape our social-media strategy. embracing humor and pop culture to make our content relatable.

These efforts have allowed us to capture our employees' diverse stories and foster a more informed and engaged community.