The Value Pricing Podcast
Mark Wickersham - chartered accountant, public speaker and value pricing expert – has spent the last 20 years teaching accountants and bookkeepers about the wonders of value pricing. In this podcast he tackles some of the industry’s most common frustrations such as dealing with price sensitive clients, having the pricing conversation, and being confident when it comes to charging the higher prices that you deserve. Mark is obsessed with value pricing! It is far superior to the fixed pricing or hourly billing methods that most accounting professionals typically use and everyone should be using it. It’s how he built his 7-figure business, and it’s how you are going to do the same. These episodes are recordings of live monthly training sessions in which Mark teaches accountants and bookkeepers like you how to price your services, how to win more clients and how to run a more profitable business.
The Value Pricing Podcast
When to Use Hourly Rates, Fixed Fees and Value Pricing
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Mark Wickersham
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Season 1
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Episode 39
Ever wondered about the different pricing strategies in the world of accounting and bookkeeping?
Are you curious to know how these approaches could impact your business?
Discover the secrets behind hourly rates, fixed fees, and value pricing, and learn how each approach can influence your practice's success.
Dive into the world of pricing strategies and find out why value-based pricing might just be the game-changer you've been seeking.
Explore the pros and cons of these models and gain insights into how they can transform your business.
