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The Value Pricing Podcast

Mark Wickersham - chartered accountant, public speaker and value pricing expert – has spent the last 20 years teaching accountants and bookkeepers about the wonders of value pricing. In this podcast he tackles some of the industry’s most common frustrations such as dealing with price sensitive clients, having the pricing conversation, and being confident when it comes to charging the higher prices that you deserve. Mark is obsessed with value pricing! It is far superior to the fixed pricing or hourly billing methods that most accounting professionals typically use and everyone should be using it. It’s how he built his 7-figure business, and it’s how you are going to do the same. These episodes are recordings of live monthly training sessions in which Mark teaches accountants and bookkeepers like you how to price your services, how to win more clients and how to run a more profitable business.

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The Value Pricing Podcast

ChatGPT vs Claude - Deep Research, Integrations and Staying Safe

August 18, 2025 • Mark Wickersham • Season 1 • Episode 91

0:00 | 47:59

Are you making the most of the latest AI tools for your business?

In this episode, we put ChatGPT and Claude head-to-head, testing their brand-new deep research and web access features.

You’ll discover how each handles integrations (or connectors), from Google Workspace to Dropbox — and which one might just transform your workflow.

We also dive into the surprising differences in speed, depth, and usability you’ll want to know before choosing your go-to AI.

Plus, we explore real safety concerns and how to protect sensitive data when giving AI access to your files and calendars.

Fast-paced, insightful, and practical — this is your inside look at AI’s newest capabilities.

Don’t miss it — you might just find your next productivity superpower.

The latest episode of the Value Pricing Podcast is now available: ChatGPT vs Claude - Deep Research, Integrations and Staying Safe

In today's episode you will learn:

How ChatGPT and Claude compare on deep research power
The pros and cons of each tool’s web access
Which integrations and connectors can boost your productivity fast
Smart ways to protect data when using AI integrations
How report speed and depth differ between both platforms
Practical ideas for using AI in real-world business tasks

Don’t miss out on this fast-paced, practical guide to choosing the right AI tool and using it safely for maximum impact.

Listen now!

Mark Wickersham

Host